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OUR PRIVACY PORTAL

1. Home
2. Privacy Portal

The home of our privacy and cookie policy

Your privacy is important to us – just as knowing how we use your information is
important to you. Our Privacy Portal gives you full visibility of how we
collect, use, share and protect your personal information when you use our
products, services and our website.

We've broken this information down into chunks so you can find the details you
need as quickly and easily as possible.

Privacy policyPrivacy and our products and servicesCookie policyYour privacy
rightsFraud prevention

ABOUT OUR PRIVACY AND COOKIES POLICY

Our privacy and cookies policy gets updated from time to time. Whenever we make
a change, we’ll post this on our website and let you know if there is a material
change.

We have revised our privacy and cookies policy, refreshing it to tie in with the
launch of our new Privacy Portal.
Last updated: 15 July 2021

How to use this privacy and cookies policy

In this policy, we explain how we collect, use, share and protect your personal
information when you use our products and services and our website.

Who we are

We are Vodafone Limited.

In this privacy policy:

* “we/us” means Vodafone Limited
* “third party” means someone who is not you or us
* “Vodafone Group” means Vodafone Group Plc and any company or other
organisation in which Vodafone Group Plc owns more than 15% of the share
capital

Our registered office is Vodafone House, The Connection Newbury, Berkshire RG14
2FN. We are registered in England under company number 1471587 and registered
with the Information Commissioner’s Office (ICO), registration number Z1933885.

How to contact us

Your opinion matters to us – if you have any questions about our privacy policy
or your privacy settings, please submit your query and a member of our dedicated
team will respond to you. If you would like to mail us by post directly, send it
marked the “Privacy Team” to Vodafone House, The Connection, Newbury, Berkshire,
RG14 2FN.

Our principles

Vodafone is committed to respecting your privacy. We take privacy, security and
complying with data protection and privacy laws seriously.

Here are Vodafone’s core Privacy Commitments. We aim to put these commitments at
the heart of everything we do.

PERSONAL INFORMATION WE COLLECT ABOUT YOU

The information we collect about you and how we collect it can vary depending on
the products and services that you use and subscribe to, how you have used the
products and services, and how you have interacted with Vodafone even if you
aren’t a customer, or what we have obtained from a third party with permission
to share it with us.

To find the privacy supplements for all our products and services, please go to
the 'Privacy and our products and services' section of this Privacy Portal.

Vodafone will process your personal data based on:

* The performance of your contract or to enter into the contract and to take
action on your requests. For example, so you can make calls and texts, and
browse the internet on your phone, we process things like the numbers you
dial, how much data you’re using and when you’re doing it so we can provide
connectivity. This also enables us to generate your bill, based on your
usage. We also need to conduct credit checks when you apply for a product or
service.
* Vodafone’s legitimate business interests, for example, fraud prevention,
maintaining the security of our network and services, direct marketing, and
the improvement of our services. Whenever we rely on this lawful basis to
process your data, we assess our business interests to make sure they do not
override your rights. Additionally, in some cases you have the right to
object to this processing. For more information, visit the 'Your rights'
section of this policy.
* Compliance with a mandatory legal obligation, including for example
accounting and tax requirements and regulations in relation to electronic
communications and financial services, which are subject to strict internal
policies (such as retention periods), procedures, and your right to restrict
usage of your data, which control the scope of legal assistance to be
provided.
* Substantial public interest, for example, to assist with detecting and
preventing fraud, tax evasion and financial crime, or to safeguard the
economic well-being of certain individuals.
* Consent you provide where Vodafone does not rely on another legal basis.
Consent may be withdrawn at any time. When you give your consent, you will be
given details on how to change your mind or visit the 'Your rights' section
of this policy for more information.

We will collect your personal information when you, for example:

* Buy or use any of our products and services
* Use our network or other Vodafone products and services
* Register for a specific product or service
* Subscribe to newsletters, alerts or other services from us
* Contact us through various channels, or ask for information about a product
or service
* Take part in a competition, prize draw, event or survey
* Visit or browse our website or other Vodafone Group websites
* Have given permission to other companies to share information about you
* Where your information is publicly available
* Are the customer of a business that we acquire

We also collect information from certain organisations, where appropriate and to
the extent we have legal grounds to do so. These include fraud-prevention
agencies, business directories, credit check reference/vetting agencies, billing
calculating agencies and connected network providers.

We may also collect information about you on CCTV when you visit our premises or
on other security cameras as part of our security and crime prevention measures.

We use cookies (small text files stored in your browser) and other techniques
such as web beacons (small, clear picture files used to follow your movements on
our website). For more details on this and how to opt out of these, please see
the 'Cookies' section of this policy.

The types of information we may have are, where applicable:

* Your name, address, phone and/or mobile number, your date of birth, gender,
information about your property or household, and email address.
* Your credit or debit card information, information about your bank account
and other financial information. For example, you’ll have to give us this
information when you open an account with us. We’ll collect the data
necessary to process a payment whenever you make a purchase.
* Your traffic data. This is data we see as part of providing you with
connectivity, like the numbers you call, the time and duration of the call or
how you are using data.
* Your location data. This can be precise where it uses Global Positioning
System (GPS) data or by identifying nearby mobile phone masts and Wi-Fi
hotspots and you enable location-based services or features. Or less precise
where, for example, a location is derived from your IP address or data such
as a post code or name of a town or city.
* Your contact with us, such as a note or recording of a call you make to one
of our contact centres, a Live Chat, an email or letter sent, or other
records of any contact with us.
* Your account information, such as dates of payment owed or received,
subscriptions you use, account numbers or other information related to your
account or included in My Vodafone.
* Credential information – we’ll collect passwords, hints and similar security
information used for authentication and access to accounts and services.
* Your preferences for particular products, services and lifestyle activities
when you tell us what they are (for example via VeryMe Rewards), or we assume
what they are, based on how you use the products and services.
* See the 'Cookies' section for details on what we collect using cookies, web
beacons and other technologies, including ad data.
* Your browsing history. We don’t have a history of the sites you browse, as
this is limited for a short period of time to enable the connection to be
made. If you have given permission, Vodafone may collect the categories of
website you have browsed on your mobile, device or PC, for example sports,
music or news and use these interests to send you personalised marketing or
show you personalised advertising. You can opt out of advertising through
Cookies. In the case of marketing, see 'Opting out of marketing' in the 'Your
rights' section of this policy.
* Information we obtain from other sources, such as credit agencies,
fraud-prevention agencies, and from other data providers. This includes
demographic data, interest-based data, and internet browsing behaviour.
* In some cases (where permitted by law), special categories of personal data
or personal data relating to criminal convictions and offences. Special
categories of personal data include information revealing racial or ethnic
origin, political opinions, religious or philosophical beliefs, trade union
membership, data concerning health or data concerning a person's sex life or
sexual orientation. For example, we may collect your health data when
assessing your situation to facilitate debt recovery activities, provide
additional support or when providing our communications in accessible
formats.

We’ll also get information about how you use our products and services, such as:

* The level of service that you receive – for example, network or service
faults and other events that may affect our network services or other
services;
* Details of your use of the specific services or products, for example: every
time you use your mobile phone, a record is kept. This includes the number
you called or sent a text or picture message to, the length, date and time of
that call, text or picture message and your approximate location at the time
that the communication takes place (based on the location of the nearest cell
that you sent that call or message from). The same is also recorded every
time you receive an incoming call or message.

HOW WE USE YOUR PERSONAL INFORMATION

We will use your personal information for the following purposes:

1. To provide you with your service

Processing your order and providing you with your products and services

* To process the products and services you’ve bought from us, install equipment
at your property or deliver equipment to you, and keep you updated with the
progress of your order.
* To provide the relevant product or service to you. This includes other
services not included in your agreement with us (PayPal, for example),
services that use information about where you are, and to contact with you
messages about changes to the products or services.

Billing and customer care

* To bill you for using our products and services, or to take the appropriate
amount of credit from you.
* Contact you if the billing information you provided us with is about to
expire or we’re not able to take payment.
* To respond to any questions or concerns you may have about our network,
products or services.

Service messages

* We will contact you with customer service messages to keep you updated with
current information about products and services you’ve taken. For example,
changes to our terms and conditions or service interruptions.

Providing roaming services

* To improve your roaming experiences, to ensure that we’re meeting our
commitments around fair use, to detect and resolve fraudulent use of our
networks (and our partners' roaming networks) and to solve technical issues
if you are experiencing any.
* To understand how Vodafone is performing in providing roaming services,
whether roaming services and related products are working as intended, or
whether improvements are needed to make roaming better.

Vodafone uses personal data such as your name, email address, password, mobile
phone number and call records in order to do this. Vodafone creates aggregated
and statistical management reports from this information that do not identify
you individually. Vodafone may also take this personal data and anonymise it so
that more in-depth analysis of our roaming services can be undertaken. This
helps Vodafone to develop its roaming services for customers without identifying
users in an individual way.

2. To improve our service

Improving and innovating our products and services

* We collect anonymous, de-identified or aggregate information in order to
improve the service we offer to everyone. None of these analytics are linked
back to you in any way.

Managing our networks and understanding network usage

* To protect our networks and manage the volumes of calls, texts and other uses
of our networks. For example, we identify peak periods of use so we can try
and ensure the networks can handle the volume at those times.
* To understand how you use our networks, products and services. That way we
can seek to review and improve these, and develop more interesting and
relevant products and services, as well as personalising our products and
services.

3. Marketing and tailoring our service to you

Marketing

* As our customer, we will contact you to keep you informed about new and
existing products and services, competitions, prize draws, events, VeryMe
Rewards offers and other promotions and we may use your personal information
to run those competitions, prize draws, events and promotions. We may also
send you newsletters or white papers and occasionally invite you to
participate in market research. We tailor these messages based on the
products and services you’ve bought from us in the past, or information we
have from third parties such as Experian.
* With your permission, we can use your calling and messaging activities,
location information and browsing information to further tailor our messages
to you. To opt in text Start Network and/or Start Location to 9774 on your
Vodafone mobile. Alternatively, you can contact a member of our customer
services team, or use our privacy query form to have a member of our
dedicated team respond to you.
* If you have given your permission, we will also contact you to let you know
about products and services of Vodafone Group companies and those of other
companies which we think may interest you
* There are various ways that we may do this – including by email, post, phone,
text, picture message or notifications through our apps.
* You can control your marketing permissions and the data we use to tailor
these communications at any time. See 'Opting out of marketing' within the
'Your rights' section of this privacy policy.

Advertising online

* To deliver advertising that is relevant to you, you’ll also see targeted
advertising online based on the use of cookies. This is known as
interest-based advertising. It can be on websites belonging to the Vodafone
Group, those of other organisations as well as other online media channels
such as social media sites. We may also combine data collected via the
cookies with other data we have collected. If you don't want any information
processed through the use of cookies, check the 'Cookies' section in this
Privacy Portal. It explains how to control and opt out of cookies.
* Remember that opting out of interest-based advertising doesn't stop
advertisements from being displayed – it's just that they won’t be tailored
to your interests.
* You will also see advertising in your social media, for example in your
Facebook or Twitter feed. If you don’t want to receive this advertising, go
to the relevant platform’s ad settings.

4. Research and analytics

We use a variety of analytics methods including what is commonly referred to as
“Big data analytics”. Big data analytics are mathematically driven analysis
techniques on large and varied data sets (that is why it is “big” data) to
uncover hidden patterns and hitherto unrevealed trends. At Vodafone we take
governance of big data analytics seriously. Our data scientists are required to
sign up to a Code of Ethics. We have a strict use case process that requires
that privacy and data protection law checks are carried out before any use case
commences. We also have strict rules ensuring that personal information is
anonymised or de-identified at the appropriate stage in the process.

We use our analytics to, for example:

* Conduct market research and to carry out research and statistical analysis,
including to monitor how customers use our networks, products and services;
* Frame our marketing campaigns and determine how we might personalise those;
* Provide reports to third parties (such reports don’t contain information
which may identify you as an individual). For example, as part of Vodafone
Analytics

5. Credit checks, fraud prevention and security

We will sometimes need to profile you, for credit, fraud and security purposes.

Credit checks and ID

* We will carry out a credit check when you apply for a contract for any
products or services with us.
* We will also use your personal information for identity verification
purposes, for access to your account and for general account management. We
sometimes supplement the information we collect about you with information
from other sources (for example, the electoral roll and credit reference
agencies) to assess the accuracy of the information that we hold.

Fraud prevention and security

* We will process your personal and traffic data in order to protect against
and detect fraud, to protect and detect misuse or damage to our networks, to
recover debts or trace those who owe us money resulting from the use of our
services.

For more details on these, check our Credit checks page and our Fraud page.

COVID-19: NHS Test and Trace

* If we need to visit your property for any reason, such as to install
equipment, we may share the personal data you provide as part of the booking
arrangement to NHS Test and Trace if we receive a request from NHS Test and
Trace for contact tracing purposes. The personal data that may be shared with
NHS Test and Trace include your full name, contact details and information
about the visit.
* For further information on how NHS Test and Trace processes your personal
data, please see the NHS Test and Trace Privacy Policy

HOW WE SHARE YOUR PERSONAL INFORMATION

Where applicable, we share information about you with:

* Companies in the Vodafone Group
* Partners, suppliers or agents involved in delivering the products and
services you’ve ordered or used
* Companies who are engaged to perform services for, or on behalf of, Vodafone
Limited, or Vodafone Group
* Credit reference, fraud-prevention or business-scoring agencies, or other
credit scoring agencies
* Debt collection agencies or other debt-recovery organisations
* Law enforcement agencies, government bodies, regulatory organisations, courts
or other public authorities if we have to, or are authorised to by law
* A third party or body where such disclosure is required to satisfy any
applicable law, or other legal or regulatory requirement
* Emergency services (if you make an emergency call), including your
approximate location
* Third parties for joint promotions with that third party (including third
party who provide offers on VeryMe Rewards). They’ll be responsible for their
own compliance with applicable privacy laws
* Other third parties when you are signing up to their service and it is used
by them for authentication and fraud-prevention purposes
* Third parties that we advertise with in order to serve you advertisements
online (e.g. Facebook, Google, Twitter, Amazon). You can opt-out of this by
managing your account permissions. To do this see the ‘Your Rights’ section
below.
* Third parties that we use to serve you marketing, for example, MailChimp

Fraud management and law enforcement

* We will release information if it’s reasonable for the purpose of protecting
us against fraud, defending our rights or property, or to protect the
interests of our customers.
* We also may need to release your information to comply with our legal
obligation to respond to the authorities’ lawful demands. Your personal data
shall only be provided when we in good faith believe we are obliged to do so
in accordance with the law and pursuant to an exhaustive evaluation of all
legal requirements.

More information on how the Vodafone Group companies balance our responsibility
to respect our customers' right to privacy with our legal obligations to
disclose customer data is available here

Mergers and acquisitions

If we’re reorganised or sold to another organisation, we will provide your
information to that organisation.

Third parties that we work with

Where you’ve purchased Vodafone products and services using a third party or
partner organisation, we often need to exchange information with them as part of
managing that relationship and your account – for example, to be able to
identify your order and be able to pay them.

If we have a contract with a service provider or contractor to provide us with
services or provide a service on our behalf, and they may have access to your
personal information, we don’t authorise them to use or disclose your personal
information except in connection with providing their services.

We collect and combine information in order to monitor your use of products and
services, and that of our other customers, as well as to help us to improve the
quality of our products and services.

Third-party products that you buy through your Vodafone account

Where you buy a third-party product or service through your Vodafone account
(such as Charge to Bill for mobile), the contract for it is with the party
selling that product or service. Vodafone is only charging the amount directly
to your bill as part of its arrangements with the seller (or with a third party
authorised by the seller). As part of this, you’re agreeing that Vodafone may
pass certain personal information to such parties to complete your purchase.

The seller’s terms and conditions and privacy and cookies policies will apply to
how it uses your personal information – please read them carefully.

THIRD PARTY DEVICES THAT YOU CONNECT TO YOUR SIM

You may connect third party devices to your SIM, either manually via a SIM card
or electronically through our OneNumber product. These include mobile phone
devices or connected devices such as smart speakers or smart watches.

When you connect your SIM to these devices those third parties may record your
SIM details or your interaction with the network. The third party device
manufacturers will process your personal data in accordance with their privacy
policies and we recommend that you read these before choosing to connect.

INTERNATIONAL DATA TRANSFERS

We may need to transfer your information to other Vodafone Group companies or
service providers in countries outside the UK, such as Egypt, India, US and
countries in the European Economic Area (EEA). The EEA consists of countries in
the European Union, Switzerland, Iceland, Liechtenstein and Norway. This kind of
data transfer may happen if our servers (i.e. where we store data) or our
suppliers and service providers are based outside the UK, or if you use our
services and products while visiting countries outside the UK.

If Vodafone sends your information to a country that is not in the UK, we will
make sure that your information is properly protected. We will always ensure
that there is a proper legal agreement that covers the data transfer. In
addition, if the country is not considered to have laws that are equivalent to
UK data protection standards then we will ask the third party to enter into a
legal agreement that reflects those standards.

HOW LONG DO WE KEEP YOUR PERSONAL INFORMATION FOR?

For information on how long we hold your personal data for, see our retention
schedule [PDF: 57.6 KB].

KEEPING YOUR PERSONAL INFORMATION SECURE

We have specialised security teams who constantly review and improve our
measures to protect your personal information from unauthorised access,
accidental loss, disclosure or destruction.

Communications over the internet (such as emails) aren’t secure unless they’ve
been encrypted. Your communications may go through a number of countries before
being delivered, as this is the nature of the internet.

We cannot accept responsibility for any unauthorised access or loss of personal
information that is beyond our control.

We’ll never ask for your secure personal or account information by an
unsolicited means of communication. You’re responsible for keeping your personal
and account information secure and not sharing it with others.

Our website may provide links to third-party websites. We cannot be responsible
for the security and content of such third-party websites. So make sure you read
that company’s privacy and cookies policies before using or putting your
personal information on their site.

The same applies to any third-party websites or content you connect to using our
products and services.

You may choose to disclose your information in certain ways such as social
plug-ins (including those offered by Google, Facebook, Twitter and Pinterest) or
using third-party services that allow you to post reviews or other information
publicly, and a third party could use that information.

Social plug-ins and social applications are operated by the social network
themselves and are subject to their own terms of use and privacy and cookies
policies. You should make sure you’re familiar with these.

YOUR RIGHTS

Below we set out details on how you can exercise your rights. If you have a
question or cannot find the answer, please contact our Customer Services team or
use our privacy query form and a member of our dedicated team will respond to
you.

Please note: the privacy query form is not for Subject Access Requests (SARs).
To raise a Subject Access Request, please fill in the Subject Access Request
form

Right to access personal data
You have the right to make a request for a copy of the personal data that
Vodafone holds about you. To make this request as an individual or an authorised
third party, visit our Subject Access Request page which gives details on how to
do this. Alternatively, you can contact our Customer Services team.

Right to correct personal data
You have the right to correct information held about you if it’s not accurate.
If the information we hold about you is inaccurate or needs to be updated, you
can log in to My Vodafone to update it or you can contact our Customer Service
team

Right to data portability
You have the right to be able to take with you the personal data you provided to
us in certain circumstances. Vodafone ensures that you can take your data with
you by allowing you to download your monthly bills, at the click of a button. In
order to do this, log in to My Vodafone and go to your billing area.

Right to object to use of personal data
You have the right, in certain circumstances, to object to Vodafone processing
your personal information. For more information or to exercise this right,
please contact our Customer Services team. If this relates to an automated
decision performed on you (this means with no human involvement), please let us
know and we will review your request.

To opt out of marketing messages:

If you no longer want to receive marketing messages from Vodafone, you can
choose to opt out at any time. If you’ve previously opted in to receive
personalised content based on how and where you use our network, you can also
opt out at any time.

The easiest way to opt out is by using our marketing preferences page, found
under your My Vodafone account settings.

There are also various other ways to opt out:

* Contact our customer services team - see the contact us page
* Click the link at the end of a marketing email, text or picture message to
unsubscribe from that channel
* Change your communication preferences by texting the relevant code in this
table [PDF: 342KB]
* Tell the adviser if you receive a marketing call
* Disable push notification messages, including marketing messages, at any time
in our apps by changing the notification settings on your device or by
uninstalling the app
* Contact our customer data team for guidance

If you’re opted out of marketing, you may still receive service-related
messages.

Please note: You may still receive marketing messages for a short period after
opting out while we update our records.

You may have received marketing from Vodafone even if you’re not a customer or
have never had contact with us. This is a result of third-party marketing lists
which Vodafone may acquire from time to time, stating that you have given
permission to be contacted by other organisations. If you’ve registered with us
to opt out of marketing from Vodafone, you shouldn’t receive such
communications. If you still do, we ask that you let us know immediately by
contacting our customer data team. This will only stop marketing from us and not
stop the third parties from sharing your data unless you contact them directly.

To manage cookies and understand more about what they are
Want to disable a cookie, or understand more about what these are? Check the
'Cookies' section of this Privacy Portal for full details on how to do this.

To opt out of Vodafone Analytics, or to understand what it means for you
While it can’t identify or contact you, it’s your choice whether you’re
included. Please see the Vodafone Analytics page.

How to lodge a complaint
If you want to contact us about any of your rights or complain about how we use
your information, please use our privacy query form and a member of our
dedicated team will respond to you. Alternatively, you can contact our Customer
Services team – we’ll do our best to help but if you’re still unhappy, you can
contact the Information Commissioner’s Office (ICO). Their website
www.ico.org.uk has details on how to contact the ICO.

Right to restrict use of your data
If you feel data we hold on you is inaccurate, or you believe we shouldn’t be
processing your data, please contact our Customer Services team to discuss your
rights. In certain circumstances, you have the right to ask us to restrict
processing.

Right to erasure
Vodafone strives to only process and retain your data for as long as we need to.
In certain circumstances you have the right to request that we erase personal
data of yours that we hold. If you feel that we are retaining your data longer
than we need, it is worth first checking that your contract with Vodafone has
been terminated, which you can do with Customer Services. If your contract with
Vodafone has been terminated, we may still have lawful grounds to process your
personal data. For more information on retention periods, see the section in
this privacy policy called ‘How long do we keep your personal information for?’.

PRIVACY AND OUR PRODUCTS AND SERVICES

MOBILE

Find out what information we collect when you use your mobile phone or tablet.

APPS

Find out what information is collected by our mobile apps, including the My
Vodafone app.

HOME BROADBAND AND PHONE

Find out what types of information we collect when you use your home phone or
broadband.

VODAFONE SMART TECH

See what information is collected when you use our Vodafone Smart Tech or V by
Vodafone devices and apps.

BUSINESS BROADBAND AND PHONE

Find out what types of information we collect when you use your business phone
or broadband.

COOKIE POLICY

OUR COOKIES POLICY

Our cookies policy

This section is about what cookies are, how we use them and how you can manage
them.

What are cookies?

Cookies are small files that are stored on your device when you visit a website.
The cookies mean that the website will remember you and how you've used the site
every time you come back.

If you want to know more about cookies, head to aboutcookies.org or
allaboutcookies.org (please note: these links open a new window or browser tab).

How we use cookies

We use cookies to do a number of things. For example, remembering your
preferences, recording what you've put in your shopping basket, or counting the
number of people looking at a website. We also use them to keep track of what
you've bought from us, what you've done on the site, and to make advertising
more relevant to you.

Cookies have a unique alphanumeric identifier that sits on your browser. In many
cases, we won’t be able to link the information we collect by using a cookie
back to you. They can, however, enable us to link that information back to you
and your personal information, for instance, when you log in, or choose to
register for a service, white paper or newsletter. For example, we may use web
analytics to determine which ISP your IP address uses for browsing which can
then be used to personalise the communications you receive from us (if you are
opted into receiving personalised communications). For further information on
how we use your information please see our Privacy Policy.

We have categorised our cookies into the following categories:

1. Strictly necessary – these are used to help make our website work
efficiently.
2. Performance – these are used to analyse the way our website works and how we
can improve it.
3. Functionality – these help to enhance your experience by doing things like
remembering products you've added to your basket.
4. Targeting/advertising – these are used to share some information with third
parties who we advertise with, so we know how you've reached our website and
to be able to reconcile at an aggregate level with our affiliate partners.
We can also use cookies to identify the parts of the website that you are
interested in. We then use this information to show you adverts and pages we
think may also be of interest to you, to tailor how we communicate with you,
or to tailor the contents of the communications we send to you. If you
prefer, you can manage your cookies on our website. Tailoring of content
means it includes information reflecting the interest you’ve shown in the
content of our web pages, or offers or promotions that we think may interest
you, and to improve how we respond to your needs.

Sometimes, other companies will add a cookie on our website to show you adverts
and pages which may be of interest to you. Details on these, and how to opt out
if you prefer, can be found in the ‘Third-party cookies’ section of this cookies
policy.

In addition to the cookies we use on our websites, we also use cookies and
similar technologies in some emails and push notifications we send to mobile
devices from our apps. These help us to understand whether you have opened the
email and how you have interacted with it. If you have enabled images, cookies
may be set on your computer or mobile device. Cookies will also be set if you
click on any link within the email.

We sometimes use persistent cookies as well as 'session-based' cookies. A
'persistent' cookie will remain for a period of time set for that cookie. A
'session-based' cookie is allocated only for the duration of your visit to our
website and automatically expires when you close down your browser.

Cookies and you

To make a purchase online or sign up to services like My Vodafone or Vodafone
Rewards on Pay as you go, you must have cookies enabled on your internet
browser. Some of the more popular browsers are:

* Internet Explorer
* Firefox
* Safari
* Google Chrome

If you choose not to enable cookies, you’ll still be able to browse our website,
but it will restrict some of the functionality of our website and what you can
do.

First-party cookies

First-party cookies originate from the same domain as the website you’re
currently visiting (in this case, vodafone.co.uk).

See our list of first-party cookies (shown later on in this cookies policy).

Third-party cookies

Third-party cookies originate from a domain that’s different to the website
being visited. For example, when you visit our website, we may link to another
company's website – like our Facebook or Twitter account, or a video from our
YouTube page. We don't control how they use their cookies, so we suggest you
check their website to see how they're using them or block the cookies via our
“cookie settings” button.

Affiliates of the Vodafone Group with a different domain name may also place
cookies on our website, to show you adverts or pages of other Vodafone Group
companies that may be of interest to you. Details of these affiliates – and how
to opt out – are included in our list of third parties (shown later on in this
cookies policy) that may put cookies on our website.

CONTROLLING YOUR COOKIES

Controlling your cookies

You can opt-out of each cookie category (except strictly necessary cookies) by
clicking on the “cookie settings” button below:

Manage cookies

Alternatively, you can control cookies in your browser, to enable or disable
them. If you wish to restrict or block the cookies which are set by any website
– including a Vodafone website – you can do this through the web browser
settings for each web browser you use, on each device you use to access the
internet.

Information on controlling and deleting cookies, including on a wide variety of
browsers, is also available at allaboutcookies.org.

Under the heading 'Cookies and you', we’ve also provided a few links for some of
the more popular browsers – but check your particular browser and device for
correct and up-to-date information.

Some services – My Vodafone, for example – may not function or may have more
limited functionality if your web browser does not accept cookies. However, you
can allow cookies from specific websites by making them 'trusted websites' in
your web browser.

The Internet Advertising Bureau website – Your Online Choices – allows you to
install opt-out cookies across different advertising networks.

If you do not wish to accept cookies from one of our emails, you can choose not
to download any images or click on any links. You can also set your browser to
restrict cookies or to reject them entirely. These settings will apply to all
cookies whether included on websites or in emails. Sometimes, depending on your
email or browser settings, cookies in an email may be automatically accepted
(for example, when you've added an email address to your address book or safe
senders list). For more information, refer to your email browser or device
instructions.

FIRST-PARTY REQUIRED COOKIES

What it’s called

What it’s used for

Type

utag_main
x_axis_main

Code management platform that contains logic on what 3rd party code is required
by the website. The cookie stores no customer data and doesn't directly change
the customer experience.

For more information see https://tealium.com/cookie-policy/ for more information

_gat
_ga
_gid

Used by Google Analytics to report on the performance of the website, thus
helping in campaign optimisation to deliver relevant content and usability
improvements.

For more information please see https://policies.google.com/technologies/cookies

LPVID

Used to enable web chat, allowing you to contact customer services.

For more information please see https://www.liveperson.com/policies/privacy

ObSSOCookie

Enabling single sign on for logging in from a company network.

ASP.NET_SessionId

Used to maintain an anonymised user session by the server.

JSESSIONID
SITESJSESSIONID

If you click back on your browser, our system knows what page you were looking
at before.

PHPSESSID

This is a general purpose identifier used to maintain user session variables. It
is normally a random generated number, how it is used can be specific to the
site, i.e. maintaining a logged-in status for a user between pages.

BVBRANDSID
BVBRANDID

Bazaarvoice Analytics service measures and reports on the business impact on
'www.vodafone.co.uk' from the customer generated rating & reviews.

For more information please see https://www.bazaarvoice.com/privacy-policy/

s_sess
mbox
s_fid
s_pers
s_vi
s_cc

We use Adobe’s analytics and on-site personalisation services to measure the use
and performance of our website. This may include information such as how you
reached one of our web pages, your IP address, and how you interact with our
content.

For more information please see https://www.adobe.com/gr_en/privacy/cookies.html

__utma
__utmc
__utmz
__utmt
__utmb

Used by Google Analytics to report on the performance of the website, aiding
campaign optimisation and usability improvements.

See this link for more information
https://support.google.com/analytics/answer/6004245

This is the link to the Google Opt-Out tool:
https://tools.google.com/dlpage/gaoptout/

_gid
_ga
_gat

Used by Google Analytics to report on the performance of the website, thus
helping in campaign optimisation to deliver relevant content and usability
improvements.

See this link for more information
https://support.google.com/analytics/answer/6004245

This is the link to the Google Opt-Out tool:
https://tools.google.com/dlpage/gaoptout/

dtPC
dtLatC
dtCookie

dtcookie - Session cookie used to identify user sessions. This cookie is valid
as long as the browser process is running.
Dtpc - Page context cookie used to link web requests to user actions.
dtlatc - Measures server latency for performance monitoring.
Required to identify proper endpoints for beacon transmission; includes session
ID for correlation.

For more information, please see
https://www.dynatrace.com/company/terms-and-conditions/privacy/#cookies-and-other-tracking-technologies

DYN_USER_ID
DYN_USER_CONFIRM

Temporarily remembers what you're doing on our website, so you don't need to
give us the same information twice (for example, when you add a new phone to
your basket)
When you click off our website, the information will be automatically removed.

kampyle_userid
kampyleUserSessionsCount
kampyleSessionPageCounter
kampyleUserSession
kampyleUserPercentile
kampyleInvitePresented

Customer survey tool.

For more information please see https://www.medallia.com/privacy-policy/

AMCVS_
AMCV_

Adobe Marketing Cloud provides the Visitor ID service, using JavaScript to store
a unique visitor ID in an AMCV_###@AdobeOrg cookie on the domain of the current
website, where ### represents a random string of characters. It is this ID that
allows us to serve you more relevant content and experiences.

For more information please see https://www.adobe.com/uk/privacy

Soasta provides an availability and performance system monitoring application.

For more information please see https://www.soasta.com/privacy-policy/

BinkiesVisitorId
BinkiesSessionId

3D models of devices to provide customers a more lifelike experience.

For more information please see https://www.binkies3d.com/

vf_returning_visitor

Identifies whether you're a Consumer, Business, Corporate or Public Sector
customer – depending on how many times you've clicked on each section of our
website
It means that when you arrive at our website, our system will remember which
area should be shown to you automatically

x-vodafone-solo

The skip login feature has been added to My Vodafone to improve the experience.
If you click on ‘Skip login to this page next time’, your phone, tablet or
laptop will bypass the login page next time you come to the site. This cookie
will be set for 30 days and only allow you to access some of the My Vodafone
pages. You’ll still need to fully login to perform other tasks. We don’t
recommend you use this feature on public or shared devices, as the cookie will
remain on the device after use.

bp_sid
bp_test
bp_tid
referral_tracking

Used to track journeys made on our website following an individual providing
another individual with a ‘refer a friend’ link to Vodafone services.

For more information please see https://www.buyapowa.com/platform-privacy-policy

THIRD PARTY COOKIES

We are currently reviewing our lists and will update them from time to time.

Company

What it's called

Type

More Information

Davinic11 (Ad2One)

IDE
_uetsid

For more information please see
https://pages.ebay.co.uk/help/account/cookies-web-beacons.html

For more information about opting out, please see
https://pages.ebay.co.uk/help/account/adchoice.html

Adform

uid
cid
CM14
DigiTrust.v1.identity
TPC
C

For more information please see https://site.adform.com/privacy-policy-opt-out/

For more information about opting out, please see
https://site.adform.com/privacy-policy-opt-out/

Amazon

ad-id
ad-privacy

For more information please see
https://services.amazon.co.uk/standards/cookies.html

Oath

B
ACID
ASCID
C2

For more information please see
https://policies.oath.com/us/en/oath/privacy/topics/cookies/index.html

AppNexus

anj
sess
uuid2

For more information please see
https://www.appnexus.com/en/company/cookie-policy

For more information about opting out, please see
https://www.appnexus.com/en/company/platform-privacy-policy#choices

Affiliate Window

AWSESS
aw1257
aw1856
aw2220
aw2306
aw2363

For more information please see https://www.awin.com/gb/legal/privacy-policy

Bing

MUID
MUIDB
ANON
NAP
SRCHD
SRCHUID
SRCHUSR
_EDGE_V
B

For more information please see
https://privacy.microsoft.com/en-gb/privacystatement

Captify

anj
sess
uuid2

For more information please see https://www.captify.co.uk/privacy-policy/

MediaIQ

anj
sess
uuid2
IDE
_uetsid

For more information please see
https://mediaiqdigital.com/wp-content/uploads/2015/11/privacy-policy-new.pdf

Facebook

fr
datr
lu

For more information please see https://www.facebook.com/policies/cookies/

Google

GAPS
LSID
APISID
SSID
NID
SID
SAPISID
HSID
VISITOR_INFO1_LIVE
PREF
YSC
IDE
_uetsid
CONSENT
1_JAR
UULE
OTZ
SIDCC
AID

See this link for more information
https://support.google.com/analytics/answer/6004245

This is the link to the Google Opt-Out tool:
https://tools.google.com/dlpage/gaoptout/

Gumtree

IDE
_uetsid

For more information please see https://www.gumtree.com/cookies

For more information about opting out, please see
https://www.ebay.com/help/account/adchoice/adchoice?id=4648

BizoID
UserMatchHistory
lang
lidc
bcookie
__utma
__utmv
__qca
bscookie

For more information please see https://www.linkedin.com/legal/cookie-policy

For more information about opting out, please see
https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out?trk=

Plista

Pookie
rt11

For more information please see https://www.plista.com/about/privacy/

For more information about opting out, please see
https://www.plista.com/about/opt-out/

Videology (Tidal TV)

tidal_ttid
adidt
sync-his
tpdpc
tpfreqcap
ttvrc

For more information on how Videology use your Personal Data, please
see: https://videologygroup.com/en/privacy-policy

For more information about opting out of Interest-Based Ads you can, please see
https://videologygroup.com/en/learn-about-interest-based-ads-opt-out

Twitter

auth_token
twll
secure_session
guest_id
__utma
personalization_id
remember_checked
remember_checked_on
lang

For more information please see
https://help.twitter.com/en/rules-and-policies/twitter-cookies

Xaxis

id
mdata

For more information please see https://www.xaxis.com/privacy-policy/

For more information about opting out https://www.xaxis.com/opt-out/

App Dynamics

_actmu
_actvc
_ga
_mkto_trk
ajs_anonymous_id
ajs_group_id
ajs_user_id
ei_client_id
optimizelyEndUserId
ser_app

For more information please see https://www.appdynamics.com/cookie-policy/

Adobe Audience Manager

DST
_dp
demdex
dextp
dpm

For more information please see https://www.adobe.com/privacy/opt-out.html#5

For more information about opting out:
https://www.adobe.com/uk/privacy/opt-out.html

Doubleclick

_uetsid
id
DSID
IDE

You can control the ads that you see on Google and find out more about how the
ads are selected for you by visiting www.google.com/settings/ads

Alternatively, you can also manage and opt-out of Google DoubleClick and other
third party cookies by visiting
www.youronlinechoices.com/uk/your-ad-choices

Freespee

__fs_uid
AWSELB

For more information please see https://www.freespee.com/about/privacy-policy/

LivePerson

LivePersonID
LPVisitorID
LPSessionID

For more information please see https://www.liveperson.com/policies/privacy

Mookie (media innovation group)

id
mdata
OAX

For more information or to find out how to opt out, please see
http://www.themig.com/en-us/privacy.html#

Nanorep

u
271AABB
2404866
265975C
240485E
26597CD
2404863
2659761
26597D2
271AABB
271AAC0

For more information please see https://www.logmeininc.com/legal/privacy

For more information about opting out https://preferences-mgr.truste.com/

Medallia

us_lang

For more information please see https://www.medallia.com/privacy-policy/

For more information about opting out https://preferences-mgr.truste.com/

Adobe Target

mbox.

For more information, please see
https://www.adobe.com/gr_en/privacy/cookies.html

For more information about opting out, please see
https://www.adobe.com/gr_en/privacy/opt-out.html

Veinteractive

__ssid
ouuid
ouuid_last_update

For more information, please see https://www.ve.com/cookies-policy

For more information about opting out, please see
https://www.ve.com/privacy-policy#opting-out

Quantcast

d
mc

For more information, please see https://www.quantcast.com/privacy/

For more information about opting out, please see
https://www.quantcast.com/opt-out/

Bazaar Voice

For more information, please see
https://www.bazaarvoice.com/legal/privacy-policy/

For more information about opting out, please see
https://www.bazaarvoice.com/legal/privacy-policy/#opting-out

Bidswitch (IPONWEB)

c
tuuid_lu
tuuid

For more information, please see https://www.bidswitch.com/privacy-policy/

ELOQUA

ELOQUA
ELQSTATUS

For more information, please see
https://www.oracle.com/legal/privacy/privacy-policy.html#cookie-preferences

For more information about opting out, please see
https://www.oracle.com/marketingcloud/about/index.html

Adroll

__adroll

For more information, please see https://www.adrollgroup.com/privacy

For more information about opting out, please see
https://app.adroll.com/optout/safari

Rockabox

tuuid, pcc, pvc

For more information, please see https://www.scoota.com/privacy

Adobe Media Optimizer

everest_session_v2
everest_g_v2
ev_sync_dd

For more information, please see
https://marketing.adobe.com/resources/help/en_US/whitepapers/cookies/cookies_media_optimizer.html

Google Analytics

__utma
__utmc
__utmz
__utmt
__utmb
G_ENABLED_IDPS
disqus_unique
__jid

For more information, please see
https://policies.google.com/technologies/managing

Indeed

CTK
BIGipServerjob
INDEED_CSRF_TOKEN
JSESSIONID

For more information please see https://www.indeed.com/legal#cookies

YOUR PRIVACY RIGHTS

EXERCISING YOUR RIGHTS

You have various rights in relation to your personal information. Find out more
about them, including how you can exercise your rights.

MANAGING YOUR PREFERENCES

Go to your My Vodafone account settings to manage your marketing preferences.
See our Privacy Policy for more information.

FRAUD PREVENTION

WHAT YOU NEED TO KNOW ABOUT FRAUD PREVENTION WITH VODAFONE

--------------------------------------------------------------------------------

You can ask us about how we use your details for fraud prevention when you take
out your Vodafone agreement.

We may release details of your agreement with us to credit-reference agencies,
debt-collection agencies and fraud-prevention agencies. This could include
changes of address, payments made, account balances, missed payments, disputes
and queries.

We, and other organisations, may also access and use this information to prevent
fraud and money laundering for example, when checking details on applications
for credit or other credit-related facilities, managing credit and
credit-related accounts or facilities, recovering debt, checking details on
proposals and claims for all types of insurance.

We, and other organisations, may also access and use any information recorded by
fraud-prevention agencies from other countries.

Please contact us if you want to receive details of the relevant fraud
prevention agencies.

OUR PROCESS AND POLICY FOR FRAUD PREVENTION

1. Before we provide services, goods or finances to you (as applicable), we
undertake checks for the purposes of preventing fraud and money laundering, and
to verify your identity. These checks require us to process personal data about
you.

2. The personal data you’ve provided, we’ve collected from you, or we’ve
received from third parties will be used to prevent fraud and money laundering,
and to verify your identity.

3. Details of the personal information that will be processed include, for
example: name, address, date of birth, contact details, financial information,
employment details, device identifiers including IP address and vehicle details.

4. We and fraud prevention agencies may also enable law enforcement agencies to
access and use your personal data to detect, investigate and prevent crime.

5. We process your personal data on the basis that we have a legitimate
interest in preventing fraud and money laundering, and to verify identity, in
order to protect our business and to comply with laws that apply to us. Such
processing is also a contractual requirement of the services or financing you
have requested.

6. Fraud prevention agencies can hold your personal data for different periods
of time, and if you are considered to pose a fraud or money laundering risk,
your data can be held for up to six years.

7. As part of the processing of your personal data, decisions may be made by
automated means. This means we may automatically decide that you pose a fraud or
money laundering risk if our processing reveals your behaviour to be consistent
with money laundering or known fraudulent conduct, or is inconsistent with your
previous submissions, or you appear to have deliberately hidden your true
identity. You have rights in relation to automated decision making: if you want
to know more please submit your query and a member of our dedicated team will
respond to you, or if you would like to contact us by post, send it marked The
Privacy Team to Vodafone House, The Connection, Newbury, Berkshire, RG14 2FN.

CONSEQUENCES OF PROCESSING

8. If we, or a fraud prevention agency, determine that you pose a fraud or
money laundering risk, we may refuse to provide the services you have requested,
or to employ you, or we may stop providing existing services to you.

9. A record of any fraud or money laundering risk will be retained by the fraud
prevention agencies, and may result in others refusing to provide services,
financing or employment to you.

DATA TRANSFERS

10. Whenever fraud prevention agencies transfer your personal data outside of
the European Economic Area, they impose contractual obligations on the
recipients of that data to protect your personal data to the standard required
in the European Economic Area. They may also require the recipient to subscribe
to ‘international frameworks’ intended to enable secure data sharing.

YOUR RIGHTS

11. Your personal data is protected by legal rights. If you want to know more
or to exercise these, see the Your Rights section of the main Privacy Policy

12. We want to ensure you have access to all the information you need to
understand how we manage fraud prevention and your personal data. If you have
any questions, please submit your query and a member of our dedicated team will
respond to you, or if you would like to contact us by post, send it marked The
Privacy Team to Vodafone House, The Connection, Newbury, Berkshire, RG14 2FN.

HOW TO CONTACT US

If you have any questions about our privacy policy or your privacy settings,
please submit your query and a member of our dedicated team will respond to you.

Submit your privacy query

MANAGE YOUR MARKETING PREFERENCES

Go to your My Vodafone account settings to manage your marketing preferences. If
you’re unable to access My Vodafone, you can chat with us instead.

Manage privacy settings

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