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Text Content

Visit us at NRF 2022, Retail's Big Show! Jan. 16-18, New York City. See All
Activities

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 * Learn
   * Why CDP
   * CDP Vendor Selection
   * Why Treasure Data
   * CDP vs DMP
   * CDP Academy
   * What is a CDP?
   * Customer Data Management
 * Solutions
   * Overview
   * CDP for Marketing
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 * Industries
   * Overview
   * Automotive
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SHAPE CUSTOMER-CENTRICITY TO POWER EXCEPTIONAL EXPERIENCES & BUILD TRUST

The enterprise Customer Data Platform that balances privacy and data to power
great customer experiences in Marketing, Service, and Sales.

Get a DemoOur Story




THE ONLY CUSTOMER DATA PLATFORM YOU’LL EVER NEED

Treasure Data is the only enterprise CDP you need to power exceptional
experiences from every part of your customer data lifecycle. There’s no need to
stitch together multiple solutions to meet your unique needs—just one platform
to connect your marketing, service, and sales systems and teams for one unified
customer experience.




MORE IS MORE



The customer journey has never been more complex, which means you need the
ability to connect more data from more sources and make connections across more
channels. Treasure Data helps you do that. You don’t have to settle for using
only pre-defined data sources or limiting your opportunities with less data. If
you can imagine a use case for your customer data, Treasure Data makes it a
reality—from marketing to sales to service. You can have it all and we can help
you get there.




WE’RE YOUR SECURITY SAFEGUARDS



Data security, consent, and regulation is only getting more complex,
particularly for leading brands. This means that, even with the increase in
customer data, your customers are more anonymous to you than ever. With Treasure
Data, you can manage consent, secure your data, keep up with regulation, and
build customer trust all in one reliable place enterprise-wide.





HIGH VELOCITY TIME-TO-VALUE



Uniting all of your teams and systems is no small feat—especially with a rapidly
changing customer landscape. Our highly ranked people and product are the best
in the business, working with hundreds of Fortune 500 and Global 2000
businesses. We’ll guide you through every step of the onboarding process using
our expertise and our pre-built templates, connectors, integrations, and
accelerators.




NEW! DUMMIES GUIDE TO ENTERPRISE CDPS 2.0

Wiley has updated this popular guide with new case studies and coverage of
real-time CDP capabilities.

Learn More

6 STEPS TO ENSURE CDP RFP SUCCESS

Looking for a CDP vendor? We provided the 6 essential RFP process steps to help
you find the right CDP for you business.

Get Your Guide

THE COMPLETE GUIDE TO CDP PLATFORMS

Everything you ever wanted to know about Customer Data Platforms (CDPs) is in
this guide: How they work, CDPs in personalized marketing & CX, CDP ROI…

Learn More





$234M FUNDING ROUND

Treasure Data has secured $234 million in funding, becoming the largest-ever
single funding round for a CDP. The investment is led by SoftBank Corp. and will
be used to execute on CDP innovation and accelerate global growth.


Read More



SHAPING THE FUTURE OF CUSTOMER CENTRICITY WITH THE POWER OF DATA




At Treasure Data, we’re taking the promise of a customer data platform
enterprise-wide, beyond the traditional marketing applications. Previously,
we’ve given marketing organizations the solutions they need to personalize in
real time, analyze and optimize their strategies and manage global consent and
privacy. Now, we’re expanding our vision of customer-centricity through data to
include CDP solutions for Service, Sales and more. Learn more about our vision
and how we are helping customers dramatically improve ROI.


Watch Video



MORE ENTERPRISES CHOOSE TREASURE DATA





FROST & SULLIVAN GLOBAL CUSTOMER DATA PLATFORM COMPANY OF THE YEAR

Read Report

MARTECH CLICKZ AWARDS 2019: BEST CUSTOMER DATA PLATFORM (CDP)

Read Press Release

SOFTWARE AND INFORMATION INDUSTRY ASSOCIATION 2020 “BEST MARKETING SOLUTION”
CODIE AWARD

Read Blog Post

USERS LOVE US

MARKET LEADER FOR CDP

TOP-RATED REVIEWS





PROVEN EXPERIENCE DELIVERING ROI ACROSS INDUSTRIES




“Treasure Data is our center of marketing…our key to how we’ll live in a
cookieless world, in an even more digital environment, and still connect with
our consumers.”

 



Luiz Gama
Senior Global Martech Manager, AB InBev







CustomersGartner Peer Insights



DATA POINTS ARE LIKE MUSICAL NOTES—SMALL, BUT FULL OF POTENTIAL.

Learn how Treasure Data CDP helps orchestrate beautiful customer journeys.


Read MorePlay Video



 * 1








RESOURCES

Enrich your knowledge of customer data platforms with these resources





LEVEL UP YOUR DATA SKILLS

The new Treasure Data CDP Academy can take you from data collection to
data-driven activation.


Start Now


FORRESTER STUDY: THE TOTAL ECONOMIC IMPACT™ OF TREASURE DATA

Have you and your team been considering a Customer Data Platform? Are you
contemplating whether it is worth the investment? We have 800+ reasons why it
is.

Learn More

WE MAKE IT EASY TO JUSTIFY YOUR INVESTMENT IN A CDP

Try our free Total Economic Impact Calculator, an ROI estimator tool that lets
you view the Total Economic Impact™ of your business.

Learn More

THE FORRESTER WAVE™: CUSTOMER ANALYTICS TECHNOLOGIES, Q3 2020

Looking for a proven customer analytics tool? The 2020 Forrester Wave Customer
Analytics Technologies report identifies the 11 most influential leaders.

Learn More




The Best Martech Stack & How to Future-proof It

Read whitepaper

The State of Customer Journey Management

Read whitepaper

Trifecta Nutrition

The DTC company uses its CDP to cut churn, feed growth, broadcast frequently
updated KPIs companywide, and provide clear pictures of key customer personas.

Read Case Study

Case Study: Anheuser-Busch InBev

Read case study

BROWSE RESOURCES LIBRARY

Guides & Cheatsheets

Whitepapers & Reports

Videos

Case Studies

Blog

Webinars & Events


 * LEARN
   * Why Use a CDP
   * CDP Vendor Selection
   * Why Choose Treasure Data
   * Difference Between CDP and DMP
   * CDP Academy
   * What is a CDP?
   * What is Customer Data Management?
 * SOLUTIONS
   * Overview
   * CDP for Service
   * CDP for Marketing
   * CDP for Sales
 * INDUSTRIES
   * Overview
   * Automotive
   * Retail
   * CPG
   * Financial Services
   * Entertainment & Media
   * Life Sciences
 * PLATFORM
   * Overview
   * Technology
   * Consent and Privacy
   * Security
   * Integrations
   * Treasure Boxes
   * Open Source
   * Integration Recipes
 * RESOURCES
   * Resource Library
   * Documentation
   * API Developer Portal
   * Glossary of Marketing and Data Terms
   * Blog
   * CDP Academy
   * Customer Data Platform Training
   * Consult an Expert
   * Digital Shift OnDemand
 * ABOUT
   * Company
   * In The News
   * Press Releases
   * Partners
   * Careers
   * Contact Us
   * Site Map

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+1 (866) 899-5386 (US) | +1 (650) 772-4500 (Outside US) | Terms of Service |
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Copyright © 2022 Treasure Data, Inc. (or its affiliates). All rights reserved.


CPGs are Finally Getting the Customer Data They Need for DTC Marketing Free
report
CPGs are Finally Getting the Customer Data They Need for DTC Marketing Free
report




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