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Text Content

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See how we turn Insights into Action








We're proud of the work we've done to help our clients uncover truth, discover
opportunity and find the best path forward. And we're happy to share that with
you.


Select a Category:
All Animal Health Consumer Goods Financial Services Healthcare Restaurant Retail
Technology


M/A/R/C helped a major sporting goods retailer optimize its loyalty/rewards
program


M/A/R/C steered a CPG company in developing a targeted strategy to improve
engagement


M/A/R/C helped a leading healthcare system strategize new system-wide branding


M/A/R/C guided development of an effective ad campaign for a national healthcare
system


Focusing on women during American Heart Month


Optimizing product naming and packaging for a new product


M/A/R/C helped a major insurance provider maximize their competitive positioning
as they entered new markets


M/A/R/C facilitated rebranding and relaunching a national health insurance
provider's patient engagement product


Crafting new brand positioning for a national insurance provider using a
multi-phased approach


Exploring behaviors of those at risk of heart disease


Considering vacations and their impact on our physical and mental health


Helping a company build a better diagnostic analyzer for veterinarian use


Guiding insights for a popular restaurant's two LTOs


Helping an animal health client forecast opportunity for a novel drug therapy


Accelerating McDonald's innovation insights with Rapid Results


Partnering with 23andMe to uncover key insights on customer experience and
engagement


Identifying an optimized line of products for a popular restaurant chain


Accelerating the innovation process for a popular QSR company


Helping a new juice beverage stand out in a crowded marketplace


A leading natural skincare company quickly refreshed their packaging with
M/A/R/C's Accelerated Solutions


Examining anxiety and preventive measures among Gen X males


Shedding light on how young women are coping with stress and mental health
issues


Focusing on high levels of stress in Gen Z and Millennials, including sources of
stress and coping mechanisms


Uncovering trends on Americans and sleep


Focusing on heart health awareness


Enabling a convenience/fuel provider to strengthen their relevance in the
marketplace


Exploring consumer sentiment about COVID testing and accuracy


Exploring views on health and wellness during Diabetes Awareness Month


M/A/R/C helped a global animal health company build an innovative ad campaign
for their rewards program


M/A/R/C's iHUT solution identified the formulation for a new cookie product that
maximized potential for long-term viability


M/A/R/C provided guidance for an investment firm that improved the effectiveness
of a major advertising campaign


M/A/R/C guided the selection of a major retailer's holiday promotion to create
breakthrough and drive sales


Exploring seniors' thoughts on digital communications from health insurance
companies


Uncovering senior perspectives during National Wellness Month


Exploring women's attitudes about using technology to manage health


Focusing on men's usage of fitness apps and devices to maintain health


Tracking pet adoption during COVID-19 and subsequent rehoming of pets


Examining men's views of their own health and well-being


Interpreting how chronic conditions affect overall physical and mental health


Using an integrated approach to treat those with low emotional well-being


Cigna and M/A/R/C Research conducted an online survey to understand the impact
of the COVID-19 crisis on the general population


Understanding key factors that contribute to low emotional well-being


Optimizing off-premise positioning for a national casual dining brand


Understanding consumer sentiment toward COVID-19 vaccination


Expediting an investment firm's website transformation


Optimizing a unique bathroom cleaner with an IHUT.


Understanding COVID-19's impact on Animal Health


A comprehensive guide for getting started and continuing in the insights world


Capturing both System 1 and System 2 for holistic understanding of adoption


Developing key channel strategies across Anheuser-Busch InBev's brand portfolio


Developing a virtual ethnographic approach for a major health insurance provider


Accelerating the process for introducing a new cookie


Helping Cigna guide businesses during the pandemic


Using shopper insights to drive increased grocery sales


How attitudes and behaviors related to healthcare are evolving in these
unprecedented times


Increasing the customer base for a leading clothing brand with greater
breakthrough and optimized offerings




We'd love to tell you more.

Let's talk.


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COVID'S IMPACT ON ANIMAL HEALTH


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COVID-19'S IMPACT ON HEALTH INSURANCE


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Privacy Policy
©2022 M/A/R/C® Research
Site Map

PRIVACY POLICY

M/A/R/C® ONLINE PRIVACY NOTICE



1. Introduction
1.1 We are committed to safeguarding the privacy of our website visitors and
service users.
1.2 This notice applies where we are acting as a data controller with respect to
the personal data of [our website visitors and service users]; in other words,
where we determine the purposes and means of the processing of that personal
data.
1.3 In this notice, "we", "us" and "our" refer to M/A/R/C® Research LLC. For
more information about us, see Section 11.
2.Credit
2.1 This document was created using a template from SEQ Legal
(https://seqlegal.com).
3.How we use your personal data
3.1 In this Section 3 we have set out:
(a) the general categories of personal data that we may process;
(b) [in the case of personal data that we did not obtain directly from you, the
source and specific categories of that data];
(c) the purposes for which we may process personal data; and
(d) the legal bases of the processing.
3.2 We may process [data about your use of our website and services] ("usage
data"). The usage data may include [your IP address, geographical location,
browser type and version, operating system, referral source, length of visit,
page views and website navigation paths, as well as information about the
timing, frequency and pattern of your service use]. The source of the usage data
is your browser. This usage data may be processed only for internal purposes.
The legal basis for this processing is solely to make your user experience
better.
3.3 We may process information contained in any enquiry you submit to us
regarding our services ("enquiry data"). The enquiry data may be processed for
the purposes of offering, marketing and selling our services to you and nothing
else. The legal basis for this processing is your usage of this site.
3.4 We may process information that you provide to us for the purpose of
subscribing to our email notifications and/or newsletters ("notification data").
The notification data may be processed for the purposes of sending you the
relevant notifications and/or newsletters. The legal basis for this processing
is consent OR your usage of the site to subscribe to our publications or
newsletters.
3.5 We may process information contained in or relating to any communication
that you send to us ("correspondence data"). The correspondence data may include
the communication content and metadata associated with the communication. Our
website will generate the metadata associated with communications made using the
website contact forms. The correspondence data may be processed for the purposes
of communicating with you and record-keeping. The legal basis for this
processing is our legitimate interests, namely the proper administration of our
website and business and communications with users.
3.6 We may process any of your personal data identified in this notice where
necessary for the establishment, exercise or defence of legal claims, whether in
court proceedings or in an administrative or out-of-court procedure. The legal
basis for this processing is our legitimate interests, namely the protection and
assertion of our legal rights, your legal rights and the legal rights of others.
3.7 We may process any of your personal data identified in this notice where
necessary for the purposes of obtaining or maintaining insurance coverage,
managing risks, or obtaining professional advice. The legal basis for this
processing is our legitimate interests, namely the proper protection of our
business against risks.
3.8 In addition to the specific purposes for which we may process your personal
data set out in this Section 3, we may also process any of your personal data
where such processing is necessary for compliance with a legal obligation to
which we are subject, or in order to protect your vital interests or the vital
interests of another natural person.
3.9 Please do not supply any other person's personal data to us, unless we
prompt you to do so.
4.Providing your personal data to others
4.1 We may disclose your personal data to our vendors and/or professional
advisers insofar as reasonably necessary for the purposes of contacting you on
our behalf.
4.2 We may disclose your Name, Address and/or Phone Number to our suppliers or
subcontractors or vendors as reasonably necessary for the purposes of sending
you your incentives.
5.International transfers of your personal data
5.1 In this Section 5, we provide information about the circumstances in which
your personal data may be transferred to [countries outside the European
Economic Area (EEA)].
5.2 We may hire vendors who have offices and facilities in other countries and
may transfer your contact information to such vendors or subcontractors in order
for them to contact you regarding your usage of our services.
6.Retaining and deleting personal data
6.1 This Section 6 sets out our data retention policies and procedure, which are
designed to help ensure that we comply with our legal obligations in relation to
the retention and deletion of personal data.
6.2 Personal data that we process for any purpose or purposes shall not be kept
for longer than is necessary for that purpose or those purposes.
6.3 We will retain your personal data as follows:


All personal data will be retained for the duration of the project. Your
information will not be used for any other purpose.


Some projects involve repeated data collection periodically over a period of
time till the completion of the project.


7.Amendments
7.1 We may update this notice from time to time by publishing a new version on
our website.
8.Your rights
8.1 In this Section 8, we have summarised the rights that you have under data
protection law. Some of the rights are complex, and not all of the details have
been included in our summaries. Accordingly, you should read the relevant laws
and guidance from the regulatory authorities for a full explanation of these
rights.
8.2 Your principal rights under data protection law are:
(a) the right to access;
(b) the right to rectification;
(c) the right to erasure;
(d) the right to restrict processing;
(e) the right to object to processing;
(f) the right to data portability;
(g) the right to complain to a supervisory authority; and
(h) the right to withdraw consent.
8.3 You have the right to access your information.
8.4 You have the right to have any inaccurate personal data about you rectified.
8.5 You have the right to the complete erasure of your personal data.
8.6 You have the right to restrict the processing of your personal data.
8.7 You have the right to object to our processing of your personal data for any
purpose than the one for which your information was collected.
8.8 You have the right to receive your personal data from us in a structured,
commonly used and machine-readable format. However, this right does not apply
where it would adversely affect the rights and freedoms of others.
8.9 You have a right to lodge a complaint with a supervisory authority
responsible for data protection.
8.10 You have the right to withdraw your consent at any time. Withdrawal will
not affect the lawfulness of processing before the withdrawal.
9.About cookies
9.1 A cookie is a file containing an identifier (a string of letters and
numbers) that is sent by a web server to a web browser and is stored by the
browser. The identifier is then sent back to the server each time the browser
requests a page from the server.
9.2 Cookies may be either "persistent" cookies or "session" cookies: a
persistent cookie will be stored by a web browser and will remain valid until
its set expiry date, unless deleted by the user before the expiry date; a
session cookie, on the other hand, will expire at the end of the user session,
when the web browser is closed.
9.3 Cookies do not typically contain any information that personally identifies
a user, but personal information that we store about you may be linked to the
information stored in and obtained from cookies.
10. Cookies that we use
10.1 We do not use cookies on our surveys.
11. Our details
11.1 This website is owned and operated by M/A/R/C® Research LLC.
11.2 We are registered in The United States of America, in the state of Texas
and our registered office is at
1425 Greenway Drive
Suite 300
Irving TX 75038
11.3 You can contact us:
(a) by post, at
1425 Greenway Drive
Suite 300
Irving TX 75038
(b) using our website contact form at https://www.marcresearch.com/#contact ;
(c) by telephone, on the contact number published on our website; or
(d) by email, using the email address published on our website.
12. Data protection officer
12.1 Our data protection officer's contact details are:
Manager IT
M/A/R/C® Research LLC
1425 Greenway Drive
Suite 300
Irving TX 75038

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