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At Nigeria Week in St. John's, see the fabulous fashion the country is famous
for | CBC News Loaded
NL
AT NIGERIA WEEK IN ST. JOHN'S, SEE THE FABULOUS FASHION THE COUNTRY IS FAMOUS
FOR
CBC asked some of the most fashionable Nigerians in St. John's to show off their
best looks and talk about their colourful styles.
SOME OF THE MOST FASHIONABLE NIGERIANS IN ST. JOHN'S SHOW OFF THEIR BEST LOOKS
Zach Goudie · CBC News · Posted: Sep 28, 2020 3:30 AM PDT | Last Updated:
September 28, 2020
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Model Anita Ineh blends traditional and contemporary Nigerian fashion to create
a look that would be a hit on any runway, and at special occasions in Nigerian
culture. (Zach Goudie/CBC)
"Style, class, fashion, uniqueness… don't get me wrong, a lot of people have
different fashion, but Nigerian fashion pops."
For Ruqaiya Musa Muhammad, a Nigerian living in St. John's, there's nothing that
compares to the fabulous clothing her native country is famous for.
"If you see a Nigerian person dressed anywhere in the world, you will always
turn your head and say, 'Come! Where did you get that from?' That's Nigerian for
you."
In St. John's, you can see many Nigerian people dressed in their best this week.
The Nigerian-Canadian Association of Newfoundland & Labrador is holding Nigeria
Week, with a host of events celebrating Nigerian culture.
Nigerian men like Ayomide Aboyade-Cole often choose more subtle colours, but
their outfits still convey style and elegance. (Zach Goudie/CBC)
There are information sessions, a bowling night, a rice cook-off and a reception
at Government House to mark the 60th anniversary of Nigerian independence. Some
events are happening in-person, others are happening online due to COVID-19
restrictions, but all are welcome to attend.
"We have a very strong community here," said Somkene Mbakwe, president of the
association. "Nigerians in Newfoundland and Labrador are over a thousand in
number, spreading from Corner Brook to Labrador."
Mbakwe says that wherever Nigerians go, they love to show off their signature
style.
"We don't step down on our standards, we always up our game," he said. "And we
like to be confident. I mean, if you look good, you've got to be confident!"
WATCH: In honour of Nigeria Week, we asked some of St. John's most fashionable
Nigerians to show off their best looks:
'THE BEAUTY OF THE NIGERIAN PERSON
Of course, wearing traditional Nigerian fashion in a chilly part of the world
has its challenges.
"Wearing Nigerian fashion in Newfoundland and Labrador sometimes is not that
easy, because fabrics are lighter," said Esther Olorunsere-Oduekun, a Nigerian
who has lived in St. John's for five years. "But if I was wearing a regalia like
this, it's thicker, so it's easily wearable because the cold wouldn't get to
me."
Olusola Adedeji is young, but like many Nigerian men he rocks a walking stick.
(Zach Goudie/CBC)
Olorunsere-Oduekun says a classic Nigerian look incorporates many elements, all
of which have cultural significance.
"When I think about Nigerian fashion, the most important things that come to my
mind are the colours, the regalia, the headgear. And sometimes even the
accessories you have. You have corals — we use real corals to depict royalty and
abundance."
For Ifeoma Ineh, a Nigerian who has lived in St. John's for three years, the
most important part of Nigerian fashion is the bold, bright colours.
"Nigerians are very confident people, and we represent part of it by showing the
multi-colourful outfits," she said. "And it brings out the beautiful you.… So
instead of wearing just a plain colours, we grace the occasion with multiple
colours."
Petra Eleje shows off many classic elements of Nigerian fashion: bright colours,
coral jewelry, a headdress and shiny accessories. (Zach Goudie/CBC)
Ineh says Nigerian fashion is about more than just looks.
"When I think about Nigerian fashion, I think about elegance, the confidence,
the beauty of the Nigerian person comes out in our clothing," she said. "We make
sure we make a statement wherever we step out."
Somkene Mbakwe hopes people of all cultures will step out for Nigeria Week
events. But he says the fashion that made his country famous is always on
display.
"If you want to see Nigerians dressed in this very elegant, attractive fashion,
go to churches, go to the mosque, go to events, go to Nigerian weddings," she
said. "That's where you see it, and you're going to see a lot of us, even on
ordinary days, just want to look good."
Nigerian men want to look good too. Precious Familusi shows off a printed shirt,
coral necklace, and a traditional red cap called an igbo. (Zach Goudie/CBC)
For more stories about the experiences of Black Canadians — from anti-Black
racism to success stories within the Black community — check out Being Black in
Canada, a CBC project Black Canadians can be proud of. You can read more stories
here.
(CBC)
--------------------------------------------------------------------------------
Read more from CBC Newfoundland and Labrador
ABOUT THE AUTHOR
Zach Goudie
Zach Goudie is a journalist and video producer with CBC in St. John's.
* Follow Zach Goudie on Twitter
CBC's Journalistic Standards and Practices|About CBC News
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