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54.220.198.173
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https://jobs.netflix.com/jobs/323123344
Submission: On June 11 via api from IE — Scanned from DE
Submission: On June 11 via api from IE — Scanned from DE
Form analysis
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Text Content
TeamsLocationsEmerging Talent New GradsInterns WeAreNetflix Netflix Culture MemoWork Life PhilosophyInclusion & DiversityVideoPodcastBlog Search Jobs TeamsLocationsEmerging Talent New GradsInterns WeAreNetflix Netflix Culture MemoWork Life PhilosophyInclusion & DiversityVideoPodcastBlog Select Test to View ABTest Viewer MANAGER, ADS B2B MARKETING - GERMANY * Berlin, Germany * Advertising APPLY NOW Netflix is one of the world's leading entertainment services with over 260 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time. The Team Ads Marketing function leads the development of our core Netflix Ads positioning, and the GTM plans to bring this positioning to life through differentiated messaging and narratives in the market. The team activates this messaging through Sales Materials(presentations, narratives, talking points) and broader B2B channels to garner broad awareness and excitement amongst our key advertising partners. The Opportunity As the Manager, of Ads B2B Marketing, Germany will be a key part of the Ads Marketing team’s success by crafting and activating the Netflix advertising story and value proposition to advertisers across the German market. You’ll work with multidisciplinary teams to develop strategic approaches to fueling business growth on the platform, unlocking the creative potential of Netflix's Advertising offering. Additionally, you will contribute to broader business tactics beyond your role and pursue learning and development opportunities to consistently grow and evolve as a Netflix marketer. KEY RESPONSIBILITIES INCLUDE BUT ARE NOT LIMITED TO: * Design and craft go-to-market strategies and narratives in an exciting way for the Sales team and their advertising clients in Germany in collaboration with the European Ads Marketing team. * Lead the strategy and approach for how Netflix Ads show up at local industry events and bespoke client engagements in Germany. * Understand our advertisers, assess the right data, seek insights and inform local marketing strategy and stories. Partner regularly with international teams for launches and ongoing growth ( Ad Sales Marketing, Sales, Ad Product, Events, Comms/PR, and others). * Help inform the development of new Ads products based on advertiser feedback and market insights. * Deliver regular updates to leadership complete with wins, challenges, and asks. QUALIFICATIONS: * At least 7 years of experience in B2B marketing, product marketing, digital advertising and marketing communications. * Fluency in English and German * An understanding of the CTV/OTT/Streaming landscape is preferred. * Previous experience in product positioning, narrative, and sales collateral development. * Extensive experience working closely with product and Ad sales teams to develop strategy and messaging. * Ability to develop and implement creative ideas, partner with agencies, and manage competing projects with tight deadlines. * Experience with developing content including blog posts, case studies, presentations, creative assets, and thought leadership that support our marketing objectives. * Ability to work in a highly cross-functional environment to drive stakeholder alignment and scaled communications. * You have an entrepreneurial mindset and are eager to flourish in our unique company culture (see Who We Are). We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status. SHARE THIS LISTING: LINK COPIED APPLY NOW SHARE THIS LISTING: LINK COPIED * Required First Name * Last Name * Email * Phone Number * Resume*(.pdf, .doc, .docx, .txt)Upload Resume Additional FilesUpload up to 5 supplemental documents (.pdf, .doc, .docx, .txt, .jpeg, .gif, .png), max 30MB eachUpload Documents Submit Application * Netflix.com * About Us * Privacy * Cookie Preferences * Help Center Netflix and third parties usecookies and similar technologies on this website to collect information about your browsing activities which we use to analyse your use of the website, to personalise our services and to customise our online advertisements. When your consent is required, you can accept, refuse or personalise your choices. Netflix supports the Digital Advertising Alliance Principles. Learn more about our use of cookies and your information by selecting the 'Personalise my choices' option below. Personalise my choices Reject Accept PRIVACY PREFERENCE CENTER * GENERAL DESCRIPTION * ESSENTIAL COOKIES * PERFORMANCE AND FUNCTIONALITY COOKIES * ADVERTISING COOKIES GENERAL DESCRIPTION We use two types of cookies: essential cookies and performance and functionality cookies. Click on the different cookie categories to find out more about each category. ESSENTIAL COOKIES Always Active These cookies are strictly necessary to provide our website or online service. For example, we and our Service Providers may use these cookies to authenticate and identify visitors when they use our jobs sites and applications so we can provide our service to them. They also help us to enforce our Terms of Use, prevent fraud and maintain the security of our services. Lifespan: Most cookies are session cookies (which are only active until you close your browser) or are cookies which are only active for one day. Some cookies are active for a longer time, ranging from 1 to 12 months. Cookies Details PERFORMANCE AND FUNCTIONALITY COOKIES Performance and Functionality Cookies These cookies help us to personalize your interactions with our jobs sites. For example, they help us to remember your preferences. We also use these cookies to collect information (such as click-through and other information) about our visitors' interactions with our jobs sites so that we can enhance and customize our website and service and conduct research. Deletion of these types of cookies may result in limited functionality of our tools. Lifespan: Most cookies are only active for one day. Some cookies are active for a longer time, ranging from 1 to 24 months. Cookies Details ADVERTISING COOKIES Advertising Cookies These cookies use information about your use of this and other websites and apps, your response to ads and emails, and to deliver ads that are more relevant to you and for analytics and optimization purposes. These types of ads are called "interest-based advertising" and will be shown to you outside the Netflix domain. Netflix uses contractual and technical measures designed to prevent advertising partners from accessing information regarding specific title selections you make, URLs you land on, or shows you have watched on our service. We do not share information about title selections or your shows you have watched on our service. The advertising cookies associated with our service belong to our advertising partners as listed under cookie details. Please choose your settings for advertising cookies below. If you want to opt out of the advertising cookies across all websites, go here (link to DAA site). Note that from time to time we are over-inclusive in which cookies are listed in the opt-out tool. For example, we do not use Facebook, Twitter or Google cookies in all regions. 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