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* * Sign In * Subscribe * Home * 10AgenciesOpen submenu * 9Brand MarketingOpen submenu * 9CommerceOpen submenu * 9Convergent TVOpen submenu * 8CreativityOpen submenu * 8Inside the BrandOpen submenu * 8MediaOpen submenu * 9Performance MarketingOpen submenu * 9ProgrammaticOpen submenu * 9Social MarketingOpen submenu * * 9Video & PodcastsOpen submenu * 5Events, Webinars, AwardsOpen submenu * 4Thought LeadershipOpen submenu * 5Learning & Professional DevelopmentOpen submenu * 8SubscribeOpen submenu * 6About UsOpen submenu * 4Advertise with UsOpen submenu Agencies Brand Marketing Commerce Convergent TV Creativity Media Performance Marketing Programmatic Agencies Brand Marketing Commerce Convergent TV Creativity Media Performance Marketing Programmatic Editor’s Picks CMO Moves Meet the Changemakers: 7 Newly Appointed CMOs to Watch By Rebecca Stewart & Cydney Lee Creative Advertising Booze? Mais Non! Emily in Paris Joins the Sober Curious Brand Boom By T.L. Stanley Brandshare For Better Outcomes, Use Better Metrics Adelaide Marketing Vanguard Call for Nominations: The 2024 Marketing Vanguard Awards By Jenny Rooney Voice Search Is Fragmenting Quickly. Brands Need to Develop Knowledge Graphs By Christian J. Ward Popular Now 1. Exclusive: Amazon Closes First Upfront, Shaking Up the TV Market 2. Meet the Changemakers: 7 Newly Appointed CMOs to Watch 3. Chilled for All Eternity: Liquid Death and Yeti Auction a Casket Cooler 4. Former Fortune CEO Alan Murray Is Joining The Wall Street Journal This Fall 5. Google Sought to Pay Agencies Hundreds of Millions to Sway Media Buys BRANDSHARE FROM LTK Should Creators Be Part of Your Holiday Marketing Strategy? Summer Olympics Summer Olympics The Best Paris 2024 Olympics and Paralympics Ads: Visa, Nula and Nike Go for Gold By Brittaney Kiefer & Rebecca Stewart & T.L. Stanley Summer Olympics Nike’s Olympics Ad Is an Ode to Unapologetic Winners By Rebecca Stewart Creative Advertising Apple Ads Celebrate Young, Hopeful Athletes Ahead of the Olympics By Samantha Nelson Sports Marketing News Why Is It So Hard to Score a Perfect 10 With Your Olympics Ad? By Brittaney Kiefer Magazine Leadership & Talent Exclusive: Michael Kassan Reveals His Big Post-MediaLink Venture By Ryan Joe Women in Sports Champions of Change: 22 Women Reshaping the Sports Landscape By Adweek Staff Cannes Lions How Many of These 25 VIPs Did You Spot on ADWEEK’s Cannes Cover? By David Griner Cannes Lions A Guide to Approaching Your Hero, Dream Client and Future Boss at Cannes By David Griner THE ADWEEK RESOURCE LIBRARY Be a better marketer and get access to the latest Adweek-created guides, exclusive research, and sponsor white papers. 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