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GOODBODY


PROBLEM.

It is all too easy for wealth managers to talk about a list of services rather
than the value they bring to their clients.

So, when Goodbody, Ireland’s famous wealth manager, asked us if we could help
them communicate their services in a more customer-centric way, we jumped at
the chance.




SOLVED.

After talking to the wealth planners at Goodbody, it became apparent that behind
every wealth plan they recommend is a fascinating client story about the
dilemmas that accompany accumulating wealth.

So, we worked with the Goodbody team to identify and craft a series of case
studies. Each one captures a different client scenario as well as the advice
offered by Goodbody Wealth Planning.

The case studies were then brought together to create a lead generation campaign
called ‘Wealth Matters’, which included a microsite, online advertising, and
social media promotion.

Visit Goodbody Wealth Matters















Bequest

THE KEEPING LIFE SIMPLE PROBLEM.



Saltus

THE CUSTOM VALUATION PORTAL PROBLEM.


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