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Find Basis at Cannes Lions! Learn More
Find Basis at Cannes! Learn More
Technology
Dashboards
Business Intelligence & Insights
Communication Portal
Intelligent Collaboration
Automated Billing
Increase Speed and Accuracy
Demand Side Platform
Top-Ranked DSP
Features
Cross-Device Targeting
Brand Safety & Fraud Protection
Private Marketplaces
DMP Solutions
Channels
Programmatic
Retargeting
Display
Mobile
DOOH
Connected TV
Video
Audio
Native
All Channel Activation
Activate Media on Every Channel
Document Storage
Centralized Storage and Access
Artificial Intelligence
Automation Through AI
Digital Advertising Automation
Accelerate Media & Productivity
Features
Automated Planning
Automated Performance
Automated Measurement
Integrations
Partners Beyond Programmatic
Privacy & Advertising
Effective & Compliant Solutions
Basis Assistant
Automated Campaign Notes
Enterprise API
Custom Programmatic Solutions
Services
Media Strategy & Activation
Omnichannel Strategies that Drive Results
Consulting & Onboarding
Media Success with Unparalleled Support
Resources
Resource Center
Thought Leadership, Education and Insights

BLOG

CASE STUDIES

GUIDES

PODCAST

REPORTS

TRENDS

WEBINAR

AdTech Academy
Learning and Education Programming
Basis Prep
Resources for Future Leaders in Digital Media
Company
About
Automation to Support the Digital Media Landscape
News
See How We're Transforming the Industry
Careers
Impact is Possible—Grow with Us
Culture
We are Disruptors, Challengers, Thought Leaders
Employee Resource Groups
Giving Back
Diversity, Equity and Inclusion
Contact UsSign In
 * Technology
   
   * DSP
     
     * Top-Rated DSP
       
     * Features
       
       * Cross-Device Targeting
         
       * Brand Safety & Fraud Prevention
         
       * Private Marketplaces
         
       * DMP Solutions
         
     * Channels
       
       * Programmatic
         
       * Retargeting
         
       * Display
         
       * Mobile
         
       * DOOH
         
       * Connected TV
         
       * Video
         
       * Audio
         
       * Native
         
   * Digital Advertising Automation
     
     * Automation
       
     * Automated Planning
       
     * Automated Performance
       
     * Automated Measurement
       
   * Dashboards
     
   * Communication Portal
     
   * Automated Billing
     
   * All Channel Activation
     
   * Document Storage
     
   * Artificial Intelligence
     
   * Integrations
     
   * Privacy & Advertising
     
   * Basis Assistant
     
   * Enterprise API
     
 * Services
   
   * Media Strategy & Activation
     
   * Consulting & Onboarding
     
 * Resources
   
   * Resource Center
     
     * Resource Center Home
       
     * Blog
       
     * Webinar
       
     * Podcast
       
     * Guides
       
     * Reports
       
     * Case Studies
       
     * Trends
       
   * AdTech Academy
     
   * Basis Prep
     
 * Company
   
   * About
     
   * News
     
   * Careers
     
   * Culture
     
     * Culture at Basis
       
     * Employee Resource Groups
       
     * Giving Back
       
     * Diversity, Equity and Inclusion
       
 * Connect With Us
   
 * Back to Home
   






WE SOLVE THE ADVERTISING INDUSTRY'S 
BIGGEST PROBLEMS


Transformational Software and Award-Winning Services
Explore PlatformExplore Services



TRANSFORM THE WAY YOU WORK

One Platform. All Your Digital Advertising.
The advertising industry is weighed down by operational complexity,
siloed systems, and tedious manual work.

Basis Platform integrates and automates the digital advertising process. It
unites teams, integrates disparate systems and tools, automates workflows,
reconciles billing, and streamlines campaigns from end-to-end. Welcome to Basis
Technologies: The home of innovation in digital advertising.

Save time and increase efficiency with Basis.
Forrester Total Economic ImpactTM Industry Analysis
35
%
Increase in 
Productivity
43
%
Reduction in
Time for Media
Operations
48
%
Return on
Investment
40
%
Reduction in
Manual Steps


WHAT OUR CUSTOMERS ARE SAYING

> “Without Basis’ workflow and automation, we couldn’t be as nimble.”

— Matt Parker, Agency Founder

> “The more we integrate Basis into our workflow, the more value we see.”

— Samantha Zivic, Director, Digital Marketing

> “Since using Basis, we reduced set up time and are able to launch more
> campaigns.”

— Maris Smith, Director, Interactive Services


ADVERTISING IS EASIER WITH BASIS

Centralize
Save Time
Collaborate
Consolidate
Build a Team


INTEGRATE ALL YOUR ADVERTISING 
INTO ONE PLACE.

Bring together search, social, programmatic, CTV, and site direct 
via Basis’ straightforward API.



SAVE TIME WITH
WORKFLOW AUTOMATION.

Improve workforce productivity by 30%—reduce time,
steps, and errors across the entire campaign process.



INCREASE COLLABORATION
AND COMMUNICATION.

Connect teams, vendors, and documents with
one centralized and trackable messaging system.



OPERATE SMARTER WITH
CONSOLIDATED DATA.

Access streamlined reporting, media performance,
and workload metrics in one easy-to-read view.



BUILD YOUR TEAM,
ON YOUR TIME.

Lean on Basis’ award-winning team of experts
to manage as much or as little of your advertising, as needed.



ALL SYSTEMS FOR ANY ADVERTISING



Explore All Channels


ADTECH ACADEMY


AWARD WINNING INDUSTRY EDUCATION

Created and designed for the modern learner, AdTech Academy meets you where you
are and takes you where you want to go. Unlock the tools you need to become a
Basis expert and an adtech aficionado!

Start Learning Today!


BASIS TECHNOLOGIES CULTURE

Fuel your passion here! We are looking for amazing people diverse in thought,
perspective, and culture to join our team.

Learn More


JOIN OUR TEAM TODAY

Check out our open roles and see why we’re consistently ranked a top place to
work.


Visit Careers


LATEST CONTENT

Sep 10 2024 Blog
How Advertisers Can Protect Against Fraud and Brand Safety Threats on Connected
TV


Learn how advertising teams can harness the full potential of connected TV in a
way that protects against ad fraud and brand safety risks.

Read More
Aug 30 2024 Blog
Innovations in Search and Social Advertising

Our media experts provide context and analyses on the latest search and social
news in this monthly roundup.

Read More
Aug 27 2024 Blog
Convergent TV Advertising in 2024

Learn how digital advertisers can navigate the convergent TV advertising
landscape and make the most of their TV ad spending in 2024.

Read More



DISCOVER WHAT'S POSSIBLE WITH BASIS

Transform your business today.
Connect With Us

TECHNOLOGY

 * Demand Side Platform
 * * Features
   * Cross-Device Targeting
   * Brand Safety & Fraud Protection
   * Private Marketplaces
   * DMP Solutions
   * Channels
   * Programmatic
   * Connected TV
   * Retargeting
   * Video
   * Display
   * Audio
   * Mobile
   * Native
   * DOOH

 * Digital Advertising Automation
 * * Features
   * Automated Planning
   * Automated Performance
   * Automated Measurement
 * * More Technology
   * Artificial Intelligence
   * Basis Assistant
   * Enterprise API
   * Dashboards
   * All Channel Activation
   * Integrations
   * Communication Portal
   * Document Storage
   * Privacy & Advertising
   * Automated Billing

SERVICES

 * Media Strategy & Activation
 * Consulting & Onboarding

RESOURCES

 * Resource Center
 * * Blog
   * Webinar
   * Podcast
   * Guides
   * Reports
   * Case Studies
   * Trends
 * AdTech Academy
 * Basis Prep

COMPANY

 * About
 * News
 * Careers
 * Accessibility Statement
 * Culture
 * * Employee Resource Groups
   * Giving Back
   * Diversity, Equity, and Inclusion

11 E Madison St, 6th Floor, Chicago, IL 60602

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