masterclass.economictimes.indiatimes.com Open in urlscan Pro
2a02:26f0:3100:591::216f  Public Scan

Submitted URL: http://track.etmasterclass.com/?xtl=41tjwvy3o9jobfa26on3frz5tdf1u80tmiusfcua5o0f0te2bex4gqh5nfivpru4dyydifytezdazxo5tlz9xr3p0v1...
Effective URL: https://masterclass.economictimes.indiatimes.com/business-storytelling-masterclass?rgstr=1&ag=Shivangiog
Submission: On March 20 via manual from GB — Scanned from GB

Form analysis 3 forms found in the DOM

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    <li><a class="" href="#" data-target="cookietabNecessary">Necessary</a></li>
    <li class="last"><a class="hideit" href="#" data-target="cookietabNewsletter">Newsletter</a></li>
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          <td><label for="id-config-ga">To track visitors to the site, their origin &amp; behaviour.</label></td>
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POST https://masterclass.economictimes.indiatimes.com/ajax_files/etb2b_microsite_client_forms.php?formType=newmsform

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BUSINESS STORYTELLING MASTERCLASS


LEARN EFFECTIVE STORYTELLING THAT MOVES PEOPLE

by Ameen Haque, The Story Monk | Founder of Storywallahs
June 07, 2024| Mumbai
Limited Seats Available Register Now at ₹ 45000

Limited seats workshop, registration on first-come-first-served basis. Hurry Up!

Deepak Aggarwal : +91 73530 43460 | deepak.aggarwal@timesinternet.in


ABOUT THE MASTERCLASS

Once you are in business, storytelling is also your business. Further, good
stories happen to those who can tell them. A good story gives you a competitive
edge in the marketplace and in the boardroom. Howard Gardner, a professor at
Harvard says, 'Stories constitute the single biggest weapon in a leader’s
arsenal’.

The question is, where to find the stories worth telling and how to tell one?
Especially in times where attention has become the scarcest commodity in the
world. A lot of people do good work but when it comes to talking about it, their
stories fall flat. Keen to learn how to take your storytelling to the next
level?

Gain mastery in crafting compelling narratives that resonate with stakeholders,
learn effective communication of vision and strategy, and draw inspiration from
real-world examples of CXOs leveraging storytelling for strategic advantage.

This masterclass will address your key concerns around Business Storytelling:

 * What strategies can be employed to capture the most precious commodity in the
   world: people's attention?
 * How can you effectively inspire and emotionally engage your audience through
   storytelling?
 * Initiating a story well is crucial: What are some effective methods to start
   a story?
 * Mastering the art of brevity: How to convey more with fewer words?
 * Techniques for storytelling with data: How to weave a narrative using
   numerical information?
 * Simplifying complexity: Those who understand, simplify; how can we simplify
   complex ideas in storytelling?
 * Exploring the concept of executive presence and its role in influencing
   others, and how to harness it effectively.
 * Crafting a compelling personal brand narrative: What elements contribute to a
   powerful personal brand story?
 * Strategies for building a reservoir of stories drawn from personal, business,
   and life experiences.

“Once you are in business, storytelling is also your business. You owe a good
story to those who pay you their attention.”- Ameen Haque

HEAR MASTERCLASS EXPERT ON PROGRAM COVERAGE

 

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KEY DISCUSSION AREAS BLENDING THE BEST GLOBAL PRACTICES WITH PRACTICAL SESSIONS,
THIS HANDS-ON WORKSHOP OFFERS YOU AN UNMISSABLE OPPORTUNITY TO BUILD YOUR
BUSINESS STORYTELLING CAPABILITIES

INSPIRE PEOPLE AND MOVE THEM WITH YOUR STORY

You don’t have to teach people how to row or steer a ship. Instead, show them
the fortune at the other end of the sea. The leader’s job is to share vision and
inspire action.

BREVITY: SAYING MORE WITH LESS

We live in a world with low attention spans. Whether it is investors, employees
or customers, everybody is strapped of time. Learn how to convey a message that
is crisp and concise.

SIMPLIFY THE COMPLEX

Leaders speak to diverse audiences. The best ones are able to break down complex
ideas and simplify them. Learn how to use analogies, comparisons and metaphors.

WEAVE NUMBERS INTO A NARRATIVE

Good business stories are built on the foundations of data. However, either we
can torture audiences with data or connect the dots and stitch them into a
story. Learn key techniques that can convert data into story.

THE BRAND STORY

Everything else being equal, the better storyteller wins in the marketplace.
What are some of the ways to weave a compelling brand narrative. Learn the
fundamentals brand story frameworks

BUILD YOUR STORY BANK

Where to find stories? Leaders mine three sources to build a bank of stories.
And pull out the right story at the right time. Learn how to build a good story
bank.

THE STORY STRUCTURE

What are the techniques, frameworks and methods of storytelling and how to use
them. Know what you want to say but struggling to give it shape? That’s where
structure helps.

EXECUTIVE PRESENCE

Inspire with your actions, how you connect with others and make others feel.
Being present in the moment is one of the most difficult things to achieve. Find
the key to presence and elevate your impact.


WORKSHOP APPROACH A DYNAMIC WORKSHOP APPROACH FEATURING EXPERIENTIAL LEARNING,
INTERACTIVE DISCUSSIONS, REAL-LIFE CASE STUDIES, ACTION PLANNING, GOAL SETTING,
AND ENGAGING COLLABORATIVE GROUP ACTIVITIES.

 * Experiential Learning: Engage participants through hands-on activities,
   allowing them to directly apply sustainability concepts and principles.
 * Interactive Discussions: Foster a collaborative learning environment where
   attendees can share insights, ask questions, and learn from each other's
   experiences.
 * Collaborative Group Activities: Encourage teamwork and cooperation through
   group exercises, enhancing problem-solving skills and promoting a sense of
   shared responsibility for sustainable change.
 * Action Planning: Guide participants in developing customized sustainability
   roadmaps for their organizations, setting clear and measurable objectives.
 * Goal Setting: Empower attendees to define specific and achievable
   sustainability goals, aligned with their company's vision and values.
 * Real-Life Case Studies: Analyze successful sustainable business models and
   projects, extracting valuable lessons and best practices.




WHAT YOU WILL LEARN UNMISSABLE OPPORTUNITY FOR COMPANIES TO NOMINATE THEIR
C-SUITE EXECUTIVES AND LEADERSHIP TEAM TO EQUIP THEM WITH NECESSARY KNOWHOW FOR
EFFICIENTLY MANAGING BUSINESS STORYTELLING.

 * Harness the potency of storytelling in the workplace.
 * Acquire proficiency in crafting concise and impactful elevator pitches.
 * Expand your repertoire of stories for future use.
 * Create and deliver narratives that enthrall key stakeholders.
 * Gain valuable insights from successful CXOs who have leveraged storytelling
   for strategic advantage.
 * Develop expertise in building a repository of stories for immediate impact.
 * Enhance your ability to influence others effectively.
 * Transform your data presentations into captivating narratives.
 * Familiarize yourself with the techniques, frameworks, and methodologies
   essential for storytelling.
 * Utilize storytelling to effectively communicate vision, strategy, and
   leadership.
 * Hone your skills through interactive exercises and constructive feedback.




WHO SHOULD ATTEND

 * C-Suite Executives (CEOs, COOs, CIOs, CTOs, CDOs, CHROs)
 * Startup Founders, Chief Growth Officers
 * Changemakers and Entreprenuers
 * Human Resources Directors
 * Administrative and Financial Directors
 * Logistics and Purchasing Directors
 * Project Coordinators and Managers
 * Senior Management Executives and Function Heads
 * Marketing Heads and Brand Managers
 * Board of Directors
 * Training Managers/Directors
 * Sales Directors
 * Heads of Quality & Production




MASTERCLASS EXPERT



Ameen Haque
Founder & Story Monk

Ameen Haque, the visionary behind Storywallahs, is renowned for his adept
storytelling skills, embodying the roles of both a learner and an educator. With
over 20 years of diverse experience in advertising, marketing, consulting, and
theater, he previously served as a Vice President at Ogilvy & Mather.

He is highly sought after by CEOs, change makers, and business leaders globally
for his expertise in storytelling. Ameen's journey in storytelling began with
his academic background in business administration and advertising & media
planning from MICA. His proficiency was honed while developing campaigns for
prominent brands and assisting start-up founders in securing funding.


NOMINATE YOUR LEADERSHIP TEAMTHIS EXCLUSIVE WORKSHOP IS OPEN FOR A VERY LIMITED
NUMBER OF PARTICIPANTS ON FIRST COME FIRST SERVED BASIS.

 * Register
   1-5 participants @
   ₹ 45,000 Per Participant(Applicable GST – 18%) Click Here
 * Register
   6-10 participants @
   ₹ 43,600 Per Participant (Applicable GST – 18%)Click Here
 * Register
   11 + participants @
   ₹ 40,200 Per Participant(Applicable GST – 18%)Click Here

For more information and larger group registration, please contact:

DEEPAK AGGARWAL

+91 73530 43460
deepak.aggarwal@timesinternet.in


PRESTIGIOUS CORPORATE SERVEDLEADERSHIP TEAMS FROM THE FOLLOWING COMPANIES HAVE
PARTICIPATED AND THRIVED DIGITAL TRANSFORMATION IN THEIR ORGANISATIONS.

Previous
Mercedes-Benz
Computer age Management Service
NIVEA India
AGS Transact Technologies
Bangalore International Airport
Prestige Estates
Prudential Global Services
Gemini Edibles & Fats
Sbi Life Insurance
Renaissance Indus Infra
S&S Power Switchgear
Tata Metaliks
NetMagic IT Services
Max Life Insurance
Atlas Copco India
IBM India
Dr. Reddy’s Laboratories
Livguard Energy Technologies
GMR Group
Pidilite Industries
Tata Metaliks
Stock Holding Corporation Of India
Syntel Private
Hindustan Unilever
Okaya Power
NRB Bearings
Max Ventures and Industries
Everest Industries
Neilsoft
Y-AXIS Solutions
Mercedes-Benz
Computer age Management Service
NIVEA India
AGS Transact Technologies
Bangalore International Airport
Prestige Estates
Prudential Global Services
Gemini Edibles & Fats
Sbi Life Insurance
Renaissance Indus Infra
S&S Power Switchgear
Tata Metaliks
NetMagic IT Services
Max Life Insurance
Atlas Copco India
IBM India
Dr. Reddy’s Laboratories
Livguard Energy Technologies
GMR Group
Pidilite Industries
Tata Metaliks
Stock Holding Corporation Of India
Syntel Private
Hindustan Unilever
Okaya Power
NRB Bearings
Max Ventures and Industries
Everest Industries
Neilsoft
Y-AXIS Solutions
Mercedes-Benz
Computer age Management Service
NIVEA India
AGS Transact Technologies
Bangalore International Airport
Prestige Estates
Prudential Global Services
Gemini Edibles & Fats
Sbi Life Insurance
Renaissance Indus Infra
S&S Power Switchgear
Tata Metaliks
Next

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