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EZCATER



CLOUDFLARE HELPS EZCATER MOVE CLOSER TO ZERO TRUST WHILE MITIGATING MALICIOUS
BOTS

Founded in 2007 in Boston, Massachusetts, ezCater is the largest national
marketplace for business catering with 80,000+ restaurants and caterers and 155+
million people served. ezCater provides companies of all sizes, anywhere in the
country, with flexible and scalable food solutions for work. Nationwide,
restaurants and caterers use ezCater’s platform to grow and manage their
catering business.

CHALLENGES: MITIGATE INCREASINGLY FREQUENT BOT ATTACKS, AND SECURE REMOTE
CONNECTIONS TO INTERNAL RESOURCES WITHOUT A VPN

ezCater began its relationship with Cloudflare by adopting the Cloudflare Web
Application Firewall (WAF) and Content Delivery Network (CDN). As ezCater grew
from a local startup to a national company, its security needs evolved, and the
company began moving towards a Zero Trust security architecture. When the
COVID-19 pandemic forced all of ezCater’s employees to work remotely, the
company needed a simple, secure way for its globally distributed workforce to
connect to internal resources while maintaining Zero Trust.

Additionally, ezCater had been using manual mitigation techniques, such as
blocklists, to defend against malicious bots that were scraping website content,
attempting takeovers of customer accounts, and degrading site performance.
However, as bot attacks increased in frequency, ezCater’s internal team had to
devote increasing time and resources to managing these security rules. Conor
Sherman, Head of Security, wanted an effective solution for managing malicious
bots.

Sherman decided to deploy Cloudflare Bot Management, along with Cloudflare
Access, a Zero Trust solution for enabling remote employees to securely connect
to internal resources.

CLOUDFLARE ACCESS GETS EZCATER CLOSER TO ZERO TRUST SECURITY AND NEGATES THE
NEED FOR A VPN

When the COVID-19 pandemic began, ezCater — like many other businesses — had to
find a way to enable and secure remote workforces practically overnight. Sherman
wanted to implement a Zero Trust solution to this problem and avoid the
complexity of a VPN, particularly since ezCater’s workforce is globally
distributed.

ezCater integrated Cloudflare Access with its single sign-on (SSO) identity
provider, enabling the company to rapidly extend its existing Zero Trust
architecture to its entire remote workforce. Today, approximately 600 ezCater
employees use Access to log into internal resources.

“Cloudflare Access became available just in time to prevent us from having to go
through the hassle of deploying a VPN,” Sherman recalls. “It was an easy choice
for us, and Cloudflare Access was shockingly simple to deploy.”

In addition to being more secure than a VPN, Access saves ezCater money because
the company didn’t have to hire another person to manage the VPN. Instead,
Access is enabling ezCater’s existing team to improve security organization-wide
and move further towards a Zero Trust security model.

“The Zero Trust journey is a marathon, not a sprint,” Sherman explains. “Now
that Cloudflare Access has provided us with Zero Trust at the identity layer,
we’re moving on to the endpoint layer and other areas.”

In addition to Access’ primary use case of securing remote connections to
internal resources, Sherman is excited about Cloudflare’s pace of innovation
with Access and its other products.

“Cloudflare’s culture of innovation truly excites me,” Sherman says. “Many
companies will introduce a great product with a lot of fanfare, but then it
tapers off. Access and the rest of Cloudflare’s products only get better over
time.”

CLOUDFLARE BOT MANAGEMENT SIMPLIFIES EZCATER’S DEFENSES WHILE PROVIDING MORE
EFFECTIVE AND ACCURATE PROTECTION

Prior to deploying Bot Management, ezCater’s security team was continuously
playing catch-up, writing new firewall rules to block the latest malicious bots.

Bot Management’s machine learning-driven approach has significantly improved
ezCater’s defenses, enabling it to greatly simplify its firewall rules while
enjoying more efficient and accurate bot mitigation. ezCater gets a lot of value
out of Bot Management’s Bot Scores, which use machine learning to determine the
probability that a particular request is originating from a bot.

“The Bot Management Bot Scores let us take a more holistic approach to
mitigating malicious bot traffic than firewall rules allow,” Sherman says. “We
have the flexibility to defend our environment more precisely.”

Additionally, Bot Management lets ezCater set up different risk profiles for
different areas of its site, enabling the company to use a surgical approach to
block bots. For example, ezCater’s API endpoints are vulnerable to different
types of bots than its login page or web forms.

“Bot Management lets us lean into Cloudflare's global threat intelligence,
determine what and where our risks are, and craft defenses that target those
specific risks,” Sherman explains. “We’ve been able to simplify our rule set
while getting better protection.”

WITH CLOUDFLARE AS A SECURITY PARTNER, EZCATER CAN FOCUS ON ITS CORE COMPETENCY

As ezCater continues to expand in their market, they intend to rely more heavily
on Cloudflare’s innovation and make deeper use of Cloudflare products,
particularly as ezCater gets further into its Zero Trust journey.

“Zero Trust is very important, but it’s also incredibly difficult to implement,”
Sherman says. “The only way ezCater can succeed with this is to have the right
partner. Cloudflare has given us the foundation for a successful Zero Trust
implementation.”

Thanks to Cloudflare’s security products protecting its marketplace from cyber
attacks, ezCater is able to concentrate on its core competency: matching
caterers and restaurants with organizations that need their services.

“If ezCater didn't have Cloudflare, we'd have a very bad day,” Sherman says. “We
don’t have time to become global security experts. With Cloudflare on our side,
we can focus on what we’re great at: food for work.”

Key Results

 * Cloudflare Access eliminated the need for ezCater to use a VPN, saving the
   company from having to hire a VPN specialist.

 * Cloudflare WAF and Bot Management block over 1.5 million cyber attacks each
   day from reaching ezCater’s website.

 * Bot Management saves ezCater’s team from fighting bad bots manually, saving
   them the equivalent of one full-time employee.

“Cloudflare Access became available just in time to prevent us from having to go
through the hassle of deploying a VPN. It was an easy choice for us, and
Cloudflare Access was shockingly simple to deploy.”

Conor Sherman
Head of Security

“Zero Trust is very important, but it’s also incredibly difficult to implement.
The only way ezCater can succeed with this is to have the right partner.
Cloudflare has given us the foundation for a successful Zero Trust
implementation.”

Conor Sherman
Head of Security

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