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 * About
 * Services
 * Clients
   * Egnyte Grows Pipeline with Activate’s Lead Engage Program – Case Study
   * IBM Exceeds Pipeline Goals Using Activate’s High-Quality Lead Survey
     Program – Case Study
   * Dell: How To Build A Better Pipeline – Case Study
   * How to Fill Your Pipeline With Quality Leads — Case Study Download
   * Dell: How To Boost Pipeline with an Innovative Demand Gen Campaign – Case
     Study
 * Thoughts
   * Demand Dominators: Outperformers Are Leading the Pack – Webinar
   * Demand Gen Goes Full Funnel – eBook
   * State of Demand Gen Report
   * Demand Gen Goes Full Funnel – Webinar
 * Contact


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Demand Dominators: Outperformers Are Leading the Pack – WebinarAlana
Fares2023-09-20T17:10:54+00:00


STATE OF DEMAND GEN


DEMAND DOMINATORS: OUTPERFORMERS ARE LEADING THE PACK – WEBINAR



Demand Dominators: Outperformers Are Leading the Pack

High-performing B2B marketing teams aren’t just keeping pace; they’re pulling
away from the pack despite an uncertain business environment. That’s a major
finding from Activate’s 7th Annual State of Demand Generation Research.

By joining this 45-minute webcast, you will see first-hand the findings from
this just-released research and analysis gathered from more than 250 B2B
marketers. Plus, you’ll hear from three seasoned B2B marketing executives
sharing their views and their GTM and demand-to-revenue strategies and tactics.
We welcome you to join the demand community to:

 * Discover how demand-gen marketers are changing up their approach to appeal to
   buying groups and a more complex buying process.
 * Gain valuable insights into top-performing demand teams’ strategies and areas
   of focus to improve performance now.
 * Use this quantitative research and marketers’ perspective to help shape your
   2024 planning and budgeting effort.

You will hear insights from the following marketing leaders:

 * Deb Wolf – CMO at Lookout
 * David Alexander – CMO at Everbridge
 * Christine Hunter – VP, Field Marketing North America at Celonis
 * Edward Grossman – Chief Strategy Officer at Activate
 * Scott Vaughan – Chief Market Officer at Vaughan GTM Advisory & Moderator

Register to see how you stack up against the current state of demand gen.



OCTOBER 25, 2023
10:00AM PST /
1:00PM EST

























It all comes down to quality. We focus on getting you the higher converting
demand that you need.


THAT’S WHY YOU AND YOUR PIPELINE ARE GONNA LOVE US.




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