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THE QUICKEST WAY TO DRAMATICALLY
INCREASE SALES

Cut through all the sales & marketing noise, straight to your dream clients



Let's Chat




WHAT EXCUSE DO YOU USE WHEN PEOPLE ASK WHAT YOUR SALES & MARKETING STRATEGY IS?

Identifying and campaigning to your dream clients is “the fastest, least
expensive way to dramatically increase sales” (Chet Holmes, The Ultimate Sales
Machine). What’s your current strategy? When was the last time that alone got
you in front of a great prospect? Our targeted data collection ensures your time
is spent marketing to your dream clients, not trying to find them.
Let's chat




THINK OF IT LIKE THE SPECIAL FORCES

Special forces, targeted with “engaging” important leaders with their
state-of-the-art technology.

Versus World War I infantry, charging aimlessly over the trenches into
no-man’s-land – THAT is the strategy most people choose with their sales &
marketing.

And it can work if you are blessed with a team of world class marketers pushing
wide-appeal products.

It is less effective (is it effective at all!?) in niche B2B.




IT REDUCES COMPLEXITY

Campaigning to your dream clients is far less complex than “target the world”.

The time and effort wasted qualifying in leads, filtering out trash, going to
rubbish appointments, noisy reports about clicks, impressions, # phone calls
blah blah blah – there is none of this noise.

When you get a lead, you KNOW it’s from a company you should be working with.

And the only reports you get are:

How many dream prospects are currently filling up your Sales Pipeline?





DELUSIONS OF GRANDEUR TRAP

Google, Facebook, LinkedIn, Lead Gen Agencies, in fact ALL private marketing
organisations benefit from our delusions of grandeur.

MILLIONS of impressions, THOUSANDS of likes, FIFTY-THOUSAND VISITS.

REACH, FREQUENCY, BIG BIG BIG – take on the WORLD.

It gets us spending more. It makes them money.

But it only actually works for businesses like McDonald’s, who invest billions
into their brand assets every year.



Lead Gen Agencies are a great option for mass-selling insurance. They will tell
you BIG is good. Go BIG, you can get BIG results overnight. Then a floor of
telemarketing kids hold metaphorical guns to potential customer’s heads with the
subtext “I will relentlessly hassle you until you take an appointment. Take it
now”.  Typically, that kind of appointment you round-tripped 120 miles for isn’t
a good one in B2B niches.

Your own staff will tell you they had a good chat with someone, you got 17 likes
on that Facebook post, 3 people retweeted, and someone accepted a LinkedIn
request… “KPIs” that are neither key, tell you about sales performance or
indicate anything to a growth mindset.

Marketing Agencies will tell you about reach and clicks and frequency and BIG
numbers that sound good. And they are: for Coca Cola or Apple. The onus will be
on spending more. Funnily enough, they benefit from that. % of spend is the
standard model. With a world class team it can work for mainstream services and
branding. Is that you?




JUST SOME OF THE COMPANIES WE'RE WORKING WITH





GET STARTED NOW


BOOK A CALL AND WE'LL SHOW YOU HOW WE CAN HELP YOU GET A NEVER-ENDING FLOW OF
B2B LEADS.


Get Started Now

ABM Stars is a trading name of Mobile Force Ltd

Company number 06934379 Registered in England and Wales

Registered address: 71-75 Shelton Street, London, WC2H 9JQ

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