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Submission: On June 14 via api from US — Scanned from DE
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This website uses cookies to improve your browsing experience. To change your preferences, click Manage Cookies. Otherwise, clicking Accept All indicates you agree to our use of cookies. You can view the full explanation of how we use cookies and any other personal data at https://www.crayon.co/privacy/ Manage Cookies Accept All Decline NEW EBOOK: The Secret Formula for Stellar Battlecard Adoption. Download now → * Product * Overview * Competitive Intelligence * Competitive Analysis * Email Digests & Alerts * Sales Battlecards * Integrations * Types of Market Intelligence * Pricing * Resources * Blog * Library * Case Studies * Win/Loss Wednesdays * State of Competitive Intelligence * Podcast * Company * About Us * Partner Directory * In the News * Careers * Contact Us * Crayon Academy * Get a Demo * Log In Win More Business. Keep More Customers. Crayon is the #1 competitive intelligence platform that helps you track your competitors and enable your revenue team in real-time. See it in action Previous Next Previous Next * 1 * 2 * 3 We know what it takes to beat the competition See for yourself why Crayon is a 3x PMA Pulse leader and 11x G2 grid leader. Take a demo to see how our customers use Crayon to beat their competitors. Schedule a demo Supercharge your competitive intelligence discipline UNPARALLELED INTELLIGENCE Outsmart the competition and drive revenue growth with a platform that automatically gathers, organizes, and amplifies crucial data from millions of sources. Learn More POWERFUL INSIGHTS Game-changing AI and ML separates signal from noise with features like Anomaly Detection and Importance Scoring that you can’t find anywhere else. Learn More REVENUE ENABLEMENT Turn raw intelligence into real advantage. Arm your revenue team to win more deals and retain current customers with the battlecards they love in the tools they already use, like Salesforce. Learn More WAY MORE DATA, WAY LESS TIME Manual research is not only time-consuming—it’s also risky. When you rely on human effort, you’re prone to missed opportunities and undetected threats. With Crayon, you can automatically capture your competitors’ movements in real time. Tap into more than one hundred different data types across millions of competitive intelligence sources to stay on top of product updates, messaging pivots, executive team changes, and more. Learn more about Crayon’s approach to Competitive Intelligence and What We Track. SEPARATE INTEL FROM NOISE Overlooking actionable insights is bad—drowning in frivolous data isn’t great, either. When you’re inundated with information, you’re unable to identify trends and flag the intel that's most impactful. With Crayon, you can separate signal from noise with ease. Combine our platform’s artificial intelligence with your team’s human intelligence to pinpoint key developments before it’s too late. Learn more about our competitive analysis capabilities. GET YOUR TEAM READY FOR BATTLE Insights are awesome—but you need the infrastructure to get them to the right people at the right time. When you’re limited to static deliverables and disjointed communication channels, you’re ill-equipped to enable stakeholders in a timely fashion. With Crayon, you can create and deliver content like never before. Leverage battlecards, automated alerts, and email digests to help your colleagues compete like they mean it. Learn more about email digests and battlecards, a few of our key competitive intelligence deliverables. MARKET-LEADING COMPANIES LOVE CRAYON KAIT SMITH PRODUCT MARKETING MANAGER, INTELLUM "Crayon streamlines my competitive intelligence tasks, allowing me to create powerful battlecards, newsletters, and reports. I can then tie my efforts directly to closed-won revenue with the Salesforce integration, understand how we're performing in our competitive deals, and share that information with the leadership team." GEORGE BAIER IV HEAD OF CI, DROPBOX “Crayon isn't just a research tool—it's our CI platform. It's where we gather insights on competitor online activity, collaborate with our team and x-functional partners, and distribute tailored content to drive impact for our lines of business.” NATE CRAMPTON PRODUCT MARKETING LEADER AT RAPID7 "Crayon keeps investing in their product, and its ability to automate the process of monitoring, tracking, and alerting on competitors’ moves allowed me to spend time on more impactful competitive intelligence projects." THE CRAYON BLOG START SMALL AND DON’T SURPRISE PEOPLE: TIPS FROM OUR WIN/LOSS WEBINAR WITH SCOTT FROST For the second installment of our new Win/Loss Wednesdays series, we had the pleasure of chatting with Scott Frost, who’s led competitive intelligence at Stripe, Adobe, and... Conor Bond VALUE + VARIETY: HOW CI LEADERS CAN CAPTURE MINDSHARE AND DRIVE ADOPTION When I was a kid, car commercials puzzled me. I remember asking my dad: Why do they make these? No one is gonna get off the couch and buy a Camry after watching a Toyota... Conor Bond GUEST POST: WE NEED WIN/LOSS INSIGHTS EVEN MORE DURING AN ECONOMIC DOWNTURN This is a Crayon guest post from one of our partners, Goldpan. Visit the Crayon Partner Directory to learn more! Matthew Reeves OUR BEST RESOURCES Competitive Intelligence Competitive Analysis Product Marketing Competitive Intelligence Competitive Analysis Product Marketing GUIDE TO COMPETITIVE INTELLIGENCE With a strong competitive intelligence program, you can provide your marketing, sales, product, and executive teams with a powerful, strategic advantage. Knowing what your competitors are up to will help you beat them every time. * 45+ pages * Tips and commentary * Strategies to analyze trends Download now COMPETITIVE ANALYSIS TEMPLATE This 50+ page slide template covers each key business area, tools and tips for gathering and presenting competitive data, and strategies for turning the analysis into an actionable blueprint. The slide template also comes with a bonus spreadsheet template to assist in data analysis and presentation. * 50+ editable slides * 10+ free tools referenced * Bonus excel supplement Download now 7 SALES BATTLECARD TEMPLATES Competitor battlecards are one of the most popular sales enablement materials businesses create today. Battlecards provide an overview of a competitor's company, products, and services. Most importantly, battlecards provide sales reps with detailed guidelines on how to win a deal against that competitor and can increase competitive deal win rate by as much as 59%! Download now ARE YOU READY TO COMPETE LIKE YOU MEAN IT? Discover the complete, ongoing picture that Crayon has captured for your competitive market, and how you can leverage it to create a sustainable advantage. SEE FOR YOURSELF. Learn how Crayon can help you see and seize opportunities through a customized software demo. Just give us a few pieces of information and we’ll take care of the rest. CID gclid First Name* Last Name* Business Email* Phone Number* Company Name* Job Title* # Employees* - Please Select -1-1011-5051-200201-500501-1,0001,001-5,0005,001-10,00010,001+ REQUEST A CUSTOMIZED DEMO First, tell us a bit about yourself * 1 * 2 CID gclid First Name* Last Name* Business Email* Phone Number* Next NOW, TELL US A BIT ABOUT YOUR COMPANY This will help us customize your demo * 1 * 2 Company Name* Job Title* # Employees* - Please Select -1-1011-5051-200201-500501-1,0001,001-5,0005,001-10,00010,001+ PreviousSubmit * EXPLORE THE BLOG * Competitive Intelligence Strategy * Gathering Intel * Analyzing Intel * Activating Intel * Product Marketing Strategy * Positioning and Messaging * Sales Enablement * FREE RESOURCES * Crayon Academy * State of Competitive Intelligence Report * Secret Formula for Battlecard Adoption * Battlecard Templates * Competitive Analysis Template * Win/Loss Analysis Templates * Executive Briefing Templates * PRODUCT * Overview * Get a Demo * Request Pricing * Log In Follow us on LinkedIn Follow us on Twitter Follow us on Facebook Follow us on Instagram Follow us on Facebook © 2023 Crayon * Terms * Privacy * Cookies 0 people are viewing this site 0 people viewed this page in the last