www.marcresearch.com
Open in
urlscan Pro
20.225.114.112
Public Scan
URL:
https://www.marcresearch.com/
Submission: On October 19 via api from US — Scanned from DE
Submission: On October 19 via api from US — Scanned from DE
Form analysis 1 forms found in the DOM
Name: contact-form — POST processContact.php
<form id="contact-form" name="contact-form" method="post" action="processContact.php" onsubmit="return checkPolicy();">
<div class="controls">
<input type="text" class="form-control nameInput" id="name" name="name" placeholder="Name *" required="required" data-error="Name is required.">
<input type="email" class="form-control" id="email" name="email" placeholder="E-mail *" required="required" data-error="Email is required.">
<select name="category" required="required" data-error="Required.">
<option value="Accelerated Solutions">Accelerated Solutions</option>
<option value="Curated Solutions">Curated Solutions</option>
<option value="Other">Other</option>
</select>
<br>
<br>
<textarea id="request" name="request" placeholder="Message *" class="form-control" rows="10" required="required" data-error="Name is required."></textarea>
<div class="form-group" id="recaptchaArea">
<div class="g-recaptcha" data-sitekey="6LdNAhwUAAAAAB4l1TcEh0_8-iGr3zMgOWyBi57w" data-callback="enableBtn" data-expired-callback="disableBtn">
<div style="width: 304px; height: 78px;">
<div><iframe title="reCAPTCHA"
src="https://www.google.com/recaptcha/api2/anchor?ar=1&k=6LdNAhwUAAAAAB4l1TcEh0_8-iGr3zMgOWyBi57w&co=aHR0cHM6Ly93d3cubWFyY3Jlc2VhcmNoLmNvbTo0NDM.&hl=de&v=vP4jQKq0YJFzU6e21-BGy3GP&size=normal&cb=1dnwui4c2ctn"
width="304" height="78" role="presentation" name="a-8vxchcd7nkuw" frameborder="0" scrolling="no"
sandbox="allow-forms allow-popups allow-same-origin allow-scripts allow-top-navigation allow-modals allow-popups-to-escape-sandbox"></iframe></div><textarea id="g-recaptcha-response" name="g-recaptcha-response"
class="g-recaptcha-response" style="width: 250px; height: 40px; border: 1px solid rgb(193, 193, 193); margin: 10px 25px; padding: 0px; resize: none; display: none;"></textarea>
</div><iframe style="display: none;"></iframe>
</div>
</div>
<button class="btn btn-main btn-lg" type="submit" id="send" disabled="disabled" data-loading-text="<i class='fa fa-spinner fa-spin'></i> Sending..."><i class="fa fa-paper-plane "></i> Send</button>
<br>
<br>
<span style="line-height: .1;">
<input type="checkbox" name="policy" id="policy" value="1"> By clicking this checkbox you agree to our <a data-target="#myModalPolicy" data-toggle="modal" class="MainNavText" id="MainNavHelp" href="#myModalPolicy">Privacy Policy</a>
</span>
<p style="line-height: .1;">
<input type="checkbox" name="optin" id="optin" value="1" checked=""> Receive occasional marketing & industry insights from M/A/R/C<sup>®</sup>
</p>
</div>
</form>Text Content
Receive our complimentary
Insights Resource Guide
Sign up for the
On the M/A/R/C® Podcast
Read how we guided
insights for a restaurant's LTOs
Exploring behaviors of
those at risk for heart disease
Toggle navigation
* Solutions
* Insights
* About
* Contact
* News
*
* Careers
WE MAKE
YOUR GOALS
our focus
×
23ANDME + M/A/R/C®
Clarity |Confidence
M/A/R/C® helps companies make sense of today's evolving markets. We provide
clarity to move forward with confidence.
AGILE SOLUTIONS
--------------------------------------------------------------------------------
refined, effective approaches designed to deliver the answers you need when you
need them
PROVEN ANALYTICS
--------------------------------------------------------------------------------
a full complement of time-tested methods tied to real-world outcomes
EXPERT CONSULTATION
--------------------------------------------------------------------------------
a diverse set of enthusiastic, client-oriented individuals focused on delivering
excellence
Learn more about us
Fuel your business with our accelerated solutions.
See the advantages of our Accelerated Concept Screen solution.
Watch Video
1.
2.
3.
4.
5.
6.
Accelerated Sort
Today's marketplace is busy and overcrowded. With Accelerated Sort, you can
quickly identify the Instant Connections that will help you break from the pack.
Watch Video |Let's Talk
Accelerated Choice
Accelerated Choice captures both rational and emotional thinking, allowing you
to build optimized concepts, in as little as a week.
Watch Video |Let's Talk
Rapid Results Idea Evaluation
This validated solution is a leading idea evaluation for Fortune 500 companies
across thousands of concepts at a fraction of the time and cost of traditional
solutions.
Watch Video |Let's Talk
Accelerated Brand Health
BrandLens 360™, our validated Brand Relevance model is a game changer for brand
health tracking, offering a high-definition snapshot of in-market performance in
days at a practical value.
Watch Video |Let's Talk
Accelerated Concept Screen
Quickly screen concepts to identify those that rise to the top in appeal,
breakthrough and competitive advantage - all at a great value.
Watch Video |Let's Talk
Accelerated Ad Impact Measurement (AIM)
Determine your campaign's ability to break through and activate your target with
our proven, predictive solution. Get comprehensive results in a matter of days
for a lower price than traditional approaches.
Watch Video |Let's Talk
×
RAPID RESULTS
×
ACCELERATED CHOICE
×
ACCELERATED SORT
×
ACCELERATED BRAND HEALTH
×
ACCELERATED CONCEPT SCREEN
×
ACCELERATED CONCEPT SCREEN
×
ACCELERATED AD IMPACT MEASUREMENT (AIM)
Seeing where you need to go begins with clear vision.
Our agile solutions help you focus on what really matters.
Innovative |Agile
We deliver agile solutions - the most efficient and effective way to uncover
insights for today's fast-paced marketplace.
ACCELERATED SOLUTIONS
--------------------------------------------------------------------------------
high-speed, zero-compromise results for a practical value
Learn More
CURATED SOLUTIONS
--------------------------------------------------------------------------------
expertly crafted approaches delivering in-depth insights streamlined so you can
stay ahead of the competition
Learn More
Explore our agile solutions in each of these areas.
EXPLORATION & IDEATION
--------------------------------------------------------------------------------
for discovering market insights, uncovering unmet needs or creating new
opportunities
Learn More
INNOVATION & OPTIMIZATION
--------------------------------------------------------------------------------
for greenlighting ideas, sizing up your opportunity or maximizing your offering
Learn More
BRAND & ADVERTISING
--------------------------------------------------------------------------------
for boosting your brand's performance, optimizing your communications or
delighting your customers
Learn More
WHAT OUR CLIENTS HAVE TO SAY:
Great speed, attention to detail, responsiveness and quality. I am really
impressed with the work the team did.
- Marketing Research Manager, International Delivery Service Provider
Above and beyond expectations on the level of quality of the report, moderation
and insights I received even with a quick turnaround and very little direction
required from me. Very impressed!
- Senior Market Research Manager, Pharmaceuticals Company
There was not one flaw. Client service, professionalism, timeliness, quality,
final deliverable were all perfect.
- Consumer Insights Director, Quick Service Restaurant
Survey design, execution and reporting all went well. I especially appreciated
the excellent communication and flexibility to target our consumer segments.
This was essential to getting the learning that we needed.
- Global Consumer Insights Director, Consumer Packaged Goods
I look forward to many new opportunities to partner this year ... It is an
absolute pleasure working with such a smart, resourceful and friendly team as
you have at M/A/R/C.
- Senior VP of Strategy, Ad Agency
The project's scope was ever-changing with respect to geography and timing. MARC
was flexible enough to adapt to those changes, executing the project in a timely
manner.
- Director of Market Research, Consumer Packaged Goods
The team was very engaged in helping ensure we stayed on track with our
objectives, in thinking through how the volumetric pieces would work, and in
guiding us on all the inputs needed to ensure success for the project.
- Senior Global Research Manager, B2B Professional Products
The team was incredibly responsive. They were great partners for me during this
project.
- Consumer Insights Director, National Department Store
M/A/R/C is excellent to work with. We have a collaborative working relationship
that makes study design, survey drafting and reporting really top notch.
- Vice President, Marketing Strategy Consulting Firm
INDUSTRY EXPERIENCE
Advertising & Marketing
PR & Messaging
Food & Beverages
Household & Lawncare
Baby & Kids
Personal Care Products
Pet Care
Durables
Grocery, Drug & Mass
Club & Specialty Stores
Home Improvement
Banking & Investments
Credit Cards
Insurance
Restaurants
Hotels & Resorts
Airlines
Movies & Entertainment
Pharmaceuticals & OTC
Medical Devices & Supplies
Hospital & Care Facilities
Health Insurance
Shipping
Airport & Toll Road Services
Construction
Business Management
Vehicles
Maintenance & Service
Telecommunications
Cable/Satellite Services
Computer (Hardware, Software & Peripherals)
Energy
Large & Companion Animal
Diagnostics & Supplies
Pharmaceuticals
Nutrition & Supplements
Insurance
Herbicides & Other Chemicals
Farm Equipment
Consultative |Collaborative
We are an insights & strategy firm designed to drive our clients' business
success.
M/A/R/C®'s dedicated client-service model is centered on delivering the best.
Leveraging a highly skilled, business-minded team of tenured marketing insights
professionals, we are thoughtful and engaged consultants for our valued
partners.
M/A/R/C® is built on five key pillars.
Collaboration
--------------------------------------------------------------------------------
Engage and work efficiently and effectively with clients, partners and team
members to achieve desired outcome.
Agile Solutions
--------------------------------------------------------------------------------
Deliver simple, elegant and accelerated insights to address client challenges.
Investment
--------------------------------------------------------------------------------
Provide the best talent and resources in order to go above and beyond for our
clients.
Integrity
--------------------------------------------------------------------------------
Conduct ourselves with the highest standards of trustworthiness and reliability.
Courage
--------------------------------------------------------------------------------
Take the necessary actions to provide thought leadership by taking
accountability and responsibility to do the right thing.
WE WORK WITH THE BEST.
Previous
Next
EXECUTIVE TEAM
MERRILL DUBROW
CEO
*
*
RANDALL WAHL
President
*
*
SUSAN HURRY
Executive Vice President
*
*
BRAD SEIPEL
Executive Vice President
Group Director, Account Management
*
*
SENIOR LEADERSHIP
JIM O'HARA
Senior Vice President
Accelerated Solutions
*
*
JILL ROGERS
Senior Vice President
Account Management
*
*
AZURE STEELE
Senior Vice President
Regulatory and Emerging Markets
*
*
DAN SOULAS
Senior Vice President
Account Management
*
*
LYNN DAGAR
Senior Vice President
Insights and Strategies
*
*
PATRICIA WAKIM
Senior Vice President
Finance
*
*
ALICE BUTLER
Senior Vice President
Research Services
*
*
A Podcast Hosted By Merrill Dubrow
151 Did You Hear about the New League - LIV Tennis
Tue, 18 Oct 2022 16:01:50 GMT
Have you heard of LIV Golf? In this week's podcast, Merrill discusses this new
league and ponders which other sports might also establish a LIV league.
View a transcript of this podcast. Transcripts are powered by FFTranscription -
Delivering fast, accurate marketing research transcripts in 48 hours or less.
Your browser does not support the audio element.
Notify Me
of new podcasts Listen
to more podcasts
OUR COMMITMENT TO SECURITY
M/A/R/C® understands the importance of security and confidentiality. We go above
and beyond to protect our clients, respondents and employees. We handle all
Personally Identifiable Information (PII), Protected Health Information (PHI)
and client-related data and materials with the utmost concern for privacy and
confidentiality, adhering to HIPAA regulations and other governmental and
industry standards and best practices.
For more information, please contact our President, Randall Wahl, at
Randy.Wahl@MarcResearch.com
OUR COMMITMENT TO OUR COMMUNITY
Since our earliest days, M/A/R/C® has embraced the spirit of giving. We continue
that tradition today with initiatives to help both local and national
organizations, such as:
* IrvingCares which provides services to Irving, Texas residents who require
assistance
* Out of the Garden Project which supplies meals, backpacks and other resources
for families in the Piedmont Triad area of North Carolina
* Pajama Rama which donates brand new pajamas to children in need in our area
* Movember which is committed to improving men's health
BUD PHILLIPS
Founder
OUR LEGACY
M/A/R/C® has been providing answers that empower action since 1965. That's when
the research department that Cecil "Bud" Phillips began at the advertising
agency TracyLocke became a new company where professionals served their clients
as "Marketing And Research Counselors." More than half a century later, we are
still committed to the vision that launched the organization:
Doing whatever it takes to help clients make the best marketing decisions.
More
PROUDLY ASSOCIATED WITH ...
Previous
Next
Let's Connect
Accelerated Solutions Curated Solutions Other
Send
By clicking this checkbox you agree to our Privacy Policy
Receive occasional marketing & industry insights from M/A/R/C®
M/A/R/C® services our clients from our Dallas area headquarters and Greensboro
office. For more information or for a proposal, please fill out the following to
submit your request.
M/A/R/C® Research Headquarters
1425 Greenway Drive
Suite 300
Irving, TX 75038
800.884.6272
Merrill Dubrow
CEO
Marketing@MarcResearch.com
Greensboro Office
3980 Premier Drive
Suite 150
High Point, NC 27265
800.884.6272
Online Survey Solution
1425 Greenway Drive
Suite 300
Irving, TX 75038
972.910.8958
*
Privacy Policy
©2022 M/A/R/C® Research
Site Map
PRIVACY POLICY
M/A/R/C® ONLINE PRIVACY NOTICE
1. Introduction
1.1 We are committed to safeguarding the privacy of our website visitors and
service users.
1.2 This notice applies where we are acting as a data controller with respect to
the personal data of [our website visitors and service users]; in other words,
where we determine the purposes and means of the processing of that personal
data.
1.3 In this notice, "we", "us" and "our" refer to M/A/R/C® Research LLC. For
more information about us, see Section 11.
2.Credit
2.1 This document was created using a template from SEQ Legal
(https://seqlegal.com).
3.How we use your personal data
3.1 In this Section 3 we have set out:
(a) the general categories of personal data that we may process;
(b) [in the case of personal data that we did not obtain directly from you, the
source and specific categories of that data];
(c) the purposes for which we may process personal data; and
(d) the legal bases of the processing.
3.2 We may process [data about your use of our website and services] ("usage
data"). The usage data may include [your IP address, geographical location,
browser type and version, operating system, referral source, length of visit,
page views and website navigation paths, as well as information about the
timing, frequency and pattern of your service use]. The source of the usage data
is your browser. This usage data may be processed only for internal purposes.
The legal basis for this processing is solely to make your user experience
better.
3.3 We may process information contained in any enquiry you submit to us
regarding our services ("enquiry data"). The enquiry data may be processed for
the purposes of offering, marketing and selling our services to you and nothing
else. The legal basis for this processing is your usage of this site.
3.4 We may process information that you provide to us for the purpose of
subscribing to our email notifications and/or newsletters ("notification data").
The notification data may be processed for the purposes of sending you the
relevant notifications and/or newsletters. The legal basis for this processing
is consent OR your usage of the site to subscribe to our publications or
newsletters.
3.5 We may process information contained in or relating to any communication
that you send to us ("correspondence data"). The correspondence data may include
the communication content and metadata associated with the communication. Our
website will generate the metadata associated with communications made using the
website contact forms. The correspondence data may be processed for the purposes
of communicating with you and record-keeping. The legal basis for this
processing is our legitimate interests, namely the proper administration of our
website and business and communications with users.
3.6 We may process any of your personal data identified in this notice where
necessary for the establishment, exercise or defence of legal claims, whether in
court proceedings or in an administrative or out-of-court procedure. The legal
basis for this processing is our legitimate interests, namely the protection and
assertion of our legal rights, your legal rights and the legal rights of others.
3.7 We may process any of your personal data identified in this notice where
necessary for the purposes of obtaining or maintaining insurance coverage,
managing risks, or obtaining professional advice. The legal basis for this
processing is our legitimate interests, namely the proper protection of our
business against risks.
3.8 In addition to the specific purposes for which we may process your personal
data set out in this Section 3, we may also process any of your personal data
where such processing is necessary for compliance with a legal obligation to
which we are subject, or in order to protect your vital interests or the vital
interests of another natural person.
3.9 Please do not supply any other person's personal data to us, unless we
prompt you to do so.
4.Providing your personal data to others
4.1 We may disclose your personal data to our vendors and/or professional
advisers insofar as reasonably necessary for the purposes of contacting you on
our behalf.
4.2 We may disclose your Name, Address and/or Phone Number to our suppliers or
subcontractors or vendors as reasonably necessary for the purposes of sending
you your incentives.
5.International transfers of your personal data
5.1 In this Section 5, we provide information about the circumstances in which
your personal data may be transferred to [countries outside the European
Economic Area (EEA)].
5.2 We may hire vendors who have offices and facilities in other countries and
may transfer your contact information to such vendors or subcontractors in order
for them to contact you regarding your usage of our services.
6.Retaining and deleting personal data
6.1 This Section 6 sets out our data retention policies and procedure, which are
designed to help ensure that we comply with our legal obligations in relation to
the retention and deletion of personal data.
6.2 Personal data that we process for any purpose or purposes shall not be kept
for longer than is necessary for that purpose or those purposes.
6.3 We will retain your personal data as follows:
All personal data will be retained for the duration of the project. Your
information will not be used for any other purpose.
Some projects involve repeated data collection periodically over a period of
time till the completion of the project.
7.Amendments
7.1 We may update this notice from time to time by publishing a new version on
our website.
8.Your rights
8.1 In this Section 8, we have summarised the rights that you have under data
protection law. Some of the rights are complex, and not all of the details have
been included in our summaries. Accordingly, you should read the relevant laws
and guidance from the regulatory authorities for a full explanation of these
rights.
8.2 Your principal rights under data protection law are:
(a) the right to access;
(b) the right to rectification;
(c) the right to erasure;
(d) the right to restrict processing;
(e) the right to object to processing;
(f) the right to data portability;
(g) the right to complain to a supervisory authority; and
(h) the right to withdraw consent.
8.3 You have the right to access your information.
8.4 You have the right to have any inaccurate personal data about you rectified.
8.5 You have the right to the complete erasure of your personal data.
8.6 You have the right to restrict the processing of your personal data.
8.7 You have the right to object to our processing of your personal data for any
purpose than the one for which your information was collected.
8.8 You have the right to receive your personal data from us in a structured,
commonly used and machine-readable format. However, this right does not apply
where it would adversely affect the rights and freedoms of others.
8.9 You have a right to lodge a complaint with a supervisory authority
responsible for data protection.
8.10 You have the right to withdraw your consent at any time. Withdrawal will
not affect the lawfulness of processing before the withdrawal.
9.About cookies
9.1 A cookie is a file containing an identifier (a string of letters and
numbers) that is sent by a web server to a web browser and is stored by the
browser. The identifier is then sent back to the server each time the browser
requests a page from the server.
9.2 Cookies may be either "persistent" cookies or "session" cookies: a
persistent cookie will be stored by a web browser and will remain valid until
its set expiry date, unless deleted by the user before the expiry date; a
session cookie, on the other hand, will expire at the end of the user session,
when the web browser is closed.
9.3 Cookies do not typically contain any information that personally identifies
a user, but personal information that we store about you may be linked to the
information stored in and obtained from cookies.
10. Cookies that we use
10.1 We do not use cookies on our surveys.
11. Our details
11.1 This website is owned and operated by M/A/R/C® Research LLC.
11.2 We are registered in The United States of America, in the state of Texas
and our registered office is at
1425 Greenway Drive
Suite 300
Irving TX 75038
11.3 You can contact us:
(a) by post, at
1425 Greenway Drive
Suite 300
Irving TX 75038
(b) using our website contact form at https://www.marcresearch.com/#contact ;
(c) by telephone, on the contact number published on our website; or
(d) by email, using the email address published on our website.
12. Data protection officer
12.1 Our data protection officer's contact details are:
Manager IT
M/A/R/C® Research LLC
1425 Greenway Drive
Suite 300
Irving TX 75038
Close
×
MERRILL DUBROW
CEO
Merrill's passion and dedication to the Insights community has been recognized
with numerous national awards, most recently as a member of the inaugural class
of the Insights Association's Laureate Certification, the organization's highest
distinction. Other honors include Marketing Research Association's Distinguished
Service Award, the Meritorious Service to Marketing Research Award and the
Honorary Lifetime Membership Award for outstanding service to MRA and the
marketing research profession. He is currently chairman of the advisory board
for the Michigan State MSMR program and a board member for Hofstra University.
Merrill's prior industry contributions include the MRA Board of Directors, MRA
National Treasurer, and AMA Boston Chapter's President. In addition, he is a
much sought after speaker for university lectures and industry conferences,
co-chairing numerous AMA Leadership Summits.
Let's talk: merrill.dubrow@marcresearch.com
Close
×
RANDALL WAHL
President
With over 30 years of experience in marketing research, Randy offers clients the
unique ability to address marketing objectives by adapting best-in-class
statistical and analytic methods to meet the needs of today's dynamic
marketplace. With a specialization in forecasting and a talent for integrating
methodologies, he delivers research design and analysis that is actionable and
efficient. Working across industries while specializing in pharmaceutical and
B2B research, Randy is known for his ability to translate complex research
outcomes into pragmatic marketing solutions.
Let's talk: randy.wahl@marcresearch.com
Close
×
SHERRIE BINKE
Executive Vice President
Sherrie's results are driven by strong and long-lasting relationships with
clients and a keen awareness of customer needs. She is particularly adept at
building and retaining teams to meet specific client service and research needs.
Sherrie manages all phases of Consumer, B2B and Healthcare research programs
worldwide and specializes in developing in-depth qualitative and quantitative
approaches using the newest/advanced technology.
Her experience spans several verticals, such as financial services, technology,
CPG, retail and healthcare (including pharmaceuticals and healthcare insurance),
working with many of the Fortune 500 companies and consultants worldwide.
Sherrie is a member of the Insights Association and the AMA, was on the AMA's
Marketing insights Council (MIC) for three years and was involved in WIRe (Women
in Research), the leading non-profit organization dedicated to the advancement
of women in the industry.
Let's talk: sherrie.binke@marcresearch.com
Close
×
BRAD SEIPEL
Executive Vice President
Group Director, Account Management
With his commitment to superior client service and strong partner relationships,
Brad leads M/A/R/C®'s Account Management Team.
Over his 18 years in the market research industry, Brad has worn many hats,
holding the positions of Phone Room Supervisor, Analyst, Moderator and Account
Director. This diverse experience has given Brad a unique understanding of both
the researched consumer and the analytic process. He offers clients experience
in both quantitative and qualitative research methods spanning various client
groups including consumers and business professionals. Brad is known for
designing marketing research solutions that address clients' business and
information needs and providing actionable results.
Brad has supported clients in a wide range of industries, including
Agri-Business, Animal Health (Companion & Food Animal), Automotive, Life
Science, Consumer Goods (including Alcohol and Tobacco), and Financial Services.
Brad generously provides thought leadership to the insights industry. He is a
frequent guest speaker on webinars and at conferences, is a member of the
Insights Association and sits on the board of directors of Project Evergreen, a
national non-profit organization committed to bringing people together to create
healthy green space.
Let's talk: brad.seipel@marcresearch.com
Close
×
SUSAN HURRY
Executive Vice President
With over 35 years of experience Susan excels at connecting clients to insights
that reveal the drivers of loyalty and competitive advantage and, importantly,
knowing what to leverage to drive shifts in market share. Known for her ability
to blend creativity with sound reasoning, clients consult Susan to tap into the
power of their data, see the possibilities and form solid action plans.
Susan has acquired significant industry experience in restaurant and financial
services, healthcare and consumer packaged goods. Her areas of expertise include
segmentation, in-market performance tracking and marketing effectiveness
research in addition to customer loyalty.
Let's talk: susan.hurry@marcresearch.com
Close
×
ALICE BUTLER
Senior Vice President
Research Services
Alice has over 27 years of experience in developing talent and solutions for
executing research studies across diverse industries and data collection
methods. She leads our Research Services teams and manages our data collection
and service partners while assisting our client teams in the development and
implementation of innovative solutions.
Alice is an active member of the Insights Association and is currently serving
as national chair of the Education Committee and past president of the Southwest
Chapter of the Insights Association. She has spoken at industry conferences and
has published articles on data collection methods and management.
Let's talk: alice.butler@marcresearch.com
Close
×
SUSAN HANKS
Senior Vice President
Insights and Strategies
Susan has nearly 35 years of experience in the market research industry,
including both client-side perspective and supplier-side know-how. Susan is an
expert in bridging client objectives with creative research design and analysis.
She relies on her depth and breadth of experience to work out large and small
design issues and to create research solutions that address business and
research objectives.
Susan's experience spans consumers, patients, healthcare professionals and
business decision-makers across a range of industries, including healthcare,
travel and leisure, restaurants, retail, consumer packaged goods, technology and
financial services.
Along with Lynn Dagar, Susan leads our Insights and Strategies team.
Let's talk: susan.hanks@marcresearch.com
Close
×
PATRICIA WAKIM
Senior Vice President
Finance
Patricia has more than 20 years of financial management experience, providing
information and insight to the executive team that is critically important in
the decision making process. She is revered for her sound fiscal management
skills and accurate forecasting ability that has driven the company to achieve
its financial goals year-upon-year.
Contributing to her financial expertise is her experience in a variety of
industries, including the advertising/publishing, banking, retail and technology
industries, prior to joining M/A/R/C®.
Let's talk: patricia.wakim@marcresearch.com
Close
×
LYNN DAGAR
Senior Vice President
Insights and Strategies
During her 30+ year career in market research, Lynn has led research teams and
consulted with clients during design, analysis and interpretation of study
results. Her experience and skills in both qualitative and quantitative
methodologies across a diverse range of industries allow her to offer a full
spectrum of consulting and solutions to clients. She has worked extensively in
branding, awareness, message/concept testing, communications and customer
satisfaction/loyalty.
Lynn has extensive experience in the healthcare/pharmaceutical/health insurance
arena, as well as other industries including technology, retail and financial
services. She is an experienced moderator, facilitating in-person as well as
online discussions and interviews among a variety of respondents, including
consumers, patients, caregivers, healthcare professionals and business
decision-makers.
Along with Susan Hanks, Lynn leads our Insights and Strategies team.
Let's talk: lynn.dagar@marcresearch.com
Close
×
AZURE STEELE
Senior Vice President
Regulatory and Emerging Markets
With 20 years of industry experience, Azure has a deep understanding of how to
blend strategic research thinking with data to create effective design that
delivers actionable insights. She approaches all research needs with an eye
toward building credible insights supported by data.
Azure offers an impactful approach to market research and consulting, through
careful consideration of information and the impact/direction it drives for
clients. She possesses expertise in multiple industries, including
pharmaceutical, regulatory, and consumer-product focused research.
Her key strength is providing the tools of research to the client's business
questions at hand.
Let's talk: azure.steele@marcresearch.com
Close
×
JILL ROGERS
Senior Vice President
Account Management
With 20+ years leading multi-national market research teams specializing in
Animal Health and Agribusiness, Jill is adept at directing the design,
execution, and analysis of market potential, trends, and innovation research to
deliver valuable insight and foresight to the top companies in the industry.
From simple, single-country projects to sophisticated global initiatives, Jill
successfully bridges client enterprise objectives with the right solutions to
guide sound decision-making. She turns data into themes and stories that are
easy to absorb and leave marketers with clarity on what decisions are needed to
drive business, and why.
Jill's experience in Animal Health extends across a wide array of pet, livestock
and equine categories, including: vaccines, parasiticides, dermatology, joint
health, pain management, diagnostics, anti-infectives, emesis/anorexia,
medicated & non-medicated supplements/feed additives, oncology, cardiology,
respiratory, endocrinology, wearable devices and robotic equipment.
In Agribusiness, she has an understanding of crop (both row and specialty),
equipment, precision agriculture, professional products, and financial services.
In addition to this, Jill has helped clients in a wide range of other
industries, including: Human Health, Consumer Goods, Textiles/Apparel, Tobacco,
Hospitality, Transportation and Finance.
Let's talk: jill.rogers@marcresearch.com
Close
×
DAN SOULAS
Senior Vice President
Account Management
A strategic market research professional with 25+ years of experience, Dan is a
passionate researcher who makes an impact through building strong relationships
with many of the world's leading companies and brands. He prides himself on
delivering superior customer service and best-in-class research and analysis to
strengthen and expand client relationships.
With significant global experience and a strong understanding of qualitative and
quantitative research solutions and analytical techniques, Dan has designed and
managed numerous large-scale research programs across many sectors. His industry
expertise includes health insurance, healthcare, financial services,
pharmaceuticals, technology, travel, and consumer goods.
Through every engagement, Dan's focus is on helping clients better understand
customers' needs, identify new opportunities, and strengthen their position. He
helps clients develop and launch new products and services, identify messaging
and communications strategies, improve customer relationships, and develop
thought leadership initiatives to take ownership of key issues in their
industry.
Dan started his market research career in a leadership training program at a
full-service research firm. This experience allowed him to hone his research
skills and develop a true appreciation for market research best practices. Dan
leads by example and is always ready to roll up his sleeves to tackle any task.
He enjoys mentoring and inspiring teams to promote continued learning and
growth.
Let's talk: dan.soulas@marcresearch.com
Close
×
EILEEN ROZIC
Senior Vice President
Account Management
A passionate research professional with 20+ years of experience in leading
research across various industries, Eileen is exceptional at building strong
relationships that help clients and partners grow their brands and bring their
goals into focus.
With a deep understanding of both global initiatives and local challenges,
Eileen brings her natural curiosity and passion for the customer to every
project. She has extensive experience with sensory, brand, and creative
research, as well as expertise in discovery, innovation, and agile solutions.
Eileen possesses research expertise in a multitude of industries, with an
emphasis on Consumer Packaged Goods, including food, beverage, self-care,
lifestyle, and home care products, as well as Quick Service Restaurants and
Consumer Technology.
With her strong research background, Eileen is an active member in the Insights
Association, supports Women in Research and other diversity leadership
communities, and shares her knowledge by speaking at various industry
conferences.
Let's talk: eileen.rozic@marcresearch.com
Close
×
JIM O'HARA
Senior Vice President
Accelerated Solutions
With 20+ years of expertise in innovation and brand research, Jim O'Hara
enthusiastically blends his extensive experience, creativity, and sound
reasoning to enable clients to make insights-driven decisions to drive their
business success.
In his role at M/A/R/C®, Jim leads the Accelerated Solutions division, where he
utilizes his special skill set to merge advanced technology with validated
methodologies to deliver quick results with zero compromise for clients.
He possesses research expertise in multiple methods and concepts, with
specialization in idea development and prioritization, product and concept
testing, brand health, and communications optimization.
Jim's significant industry experience includes consumer packaged goods,
restaurant services, animal health, sports & entertainment, and regulatory
research for the tobacco and cannabis industries.
Let's talk: jim.ohara@marcresearch.com
Close