www.madkudu.com Open in urlscan Pro
54.194.170.100  Public Scan

Submitted URL: http://www.madkudu.com/
Effective URL: https://www.madkudu.com/
Submission: On October 27 via api from US — Scanned from DE

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FULLY MONETIZE YOUR


PRODUCT-LED ENGINE


MadKudu is the only platform that allows B2B marketers to use data and science
to run their product-led — and all other — go-to-market motions without relying
on engineers.


Lead Source Recent

Lead Source Details Recent

Utm source

Utm medium

Utm campaign



Leading tech companies rely on MadKudu




FIND YOUR FASTEST PATH TO
‍PRODUCT-LED REVENUE


With MadKudu
Without MadKudu



Especially within product-led companies, sales and marketing teams don't have
access to the critical, real-time data that is needed to do their jobs. They are
stuck hacking together product usage and previous campaign engagement to try to
extract actionable insights.

With MadKudu, you can connect directly to the modern data stack without relying
on engineers or learning to code. The result is a system that leverages data and
science to run all go to market motions and intelligently segment, prioritize
and personalize every step of the buyer journey.



POWER YOUR PLG MOTION WITH DATA AND SCIENCE


SPEND LESS HOURS ANALYZING PRODUCT DATA


Identify which product activities drive conversions and inform your
product-qualfied lead definition in minutes. Put users with the highest
likelihood to buy at the top of your sellers' list.





ROUTE PQLS INTO THE RIGHT FUNNEL


Determine the best path to success for every user and account - whether that is
speaking directly to sales, enrolling in an automated self-serve path, or a
mixture of the two.



SURFACE CRYSTAL CLEAR ‍INSIGHTS


Recommend the best action for sales by surfacing only the most relevant product
usage signals within the tools they are already using.






LET DATA LEAD THE WAY FOR EVERY GO-TO-MARKET MOTION

The fastest growing B2B companies are operationalizing multiple funnels within
their go-to-market strategy. MadKudu is the only platform to offer playbooks to
run all of them in parallel, with the current revenue team and stack.

INBOUND

Prioritize your best fit inbound leads, increase conversion rates, and spend
your marketing dollars more effectively.

Learn more

ABM

Identify the right target accounts to prioritize, personalize the buyer journey
in real time, and surface key personas and engagement signals for sales.

Learn more

PLG

Spend less time guessing which product signups are qualified and more time
turning them into paying users and enterprise customers.

Learn more

LAND & EXPAND

Identify accounts ready to buy more, intervene with those at risk to churn, and
proactively improve relationships with customers at every stage of their
lifecycle.


TESTIMONIALS

"MadKudu has enabled us to prioritize a huge inbound funnel of free signups.
This has allowed us to dramatically increase the performance of our business
development function along with enabling marketing and growth teams to use a
scoring architecture across our Martech. The possibilities of what can be
achieved with this tool span far far beyond lead scoring!"


Darcy M.
Growth Marketer

“MadKudu saved our team countless hours on optimizing our scoring system,
allowing us to focus more of our time on strategy instead of execution.”


Peter Kirk
Senior Marketing Ops Manager
Slide 2 of 2.



Want to learn more?


RESOURCES FOR YOU

COMMON PLG CHALLENGES & HOW TO OVERCOME THEM

We debunk common myths around product-led growth, share real world examples of
lessons learned, and dissect the strategies that have helped companies scale at
lightning speed.

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HOW LUCID CREATED A MORE EFFICIENT AND ACCURATE PLG MOTION

MadKudu saved our team countless hours on optimizing our scoring system,
allowing us to focus more of our time on strategy instead of execution.

See How They Did It

A CMO'S GUIDE TO PLG WITH OPENVIEW & PRODUCTLED

A product that sells itself is every marketing leaders’ dream. But why are some
companies so successful with a product-led growth strategy and others aren't?
Here is everything you need to know.

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