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MEET THE
SUBARU FAMILY

 * SUVs
 * Cars
 * Performance
 * Electric & Hybrid
 * Wilderness
 * Future Vehicles
 * View All Vehicles

 * Compare Vehicles
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SUVs

2024 CROSSTREK

Starting at $24,995*

2023 FORESTER

Starting at $26,495*

Wilderness Available

2024 OUTBACK

Starting at $28,895*

Wilderness Available

2023 ASCENT

Starting at $33,895*

2023 SOLTERRA

Starting at $44,995*

All Electric

Cars

2024 IMPREZA

Starting at $22,995*

2024 LEGACY

Starting at $24,895*

Performance

2023 BRZ

Starting at $28,595*

2023 WRX

Starting at $30,605*

Electric & Hybrid

2023 SOLTERRA

Starting at $44,995*

All Electric

Wilderness

2023 FORESTER WILDERNESS

Starting at $34,320*

2024 OUTBACK WILDERNESS

Starting at $39,960*


Learn About Wilderness
Future Vehicles

2024 CROSSTREK WILDERNESS

Coming: Summer 2023


Learn About Future Vehicles
View All Vehicles

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Purchase

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 * Vehicles
 * Build & Price
 * Shopping Tools
 * Our Commitment
 * Owners
 * Our Company
 * Customer Support

 * SUVs
 * Cars
 * Performance
 * Electric & Hybrid
 * Wilderness
 * Future Vehicles
 * View All Vehicles

 * Compare Vehicles
 * Local Inventory
 * Certified Pre-Owned
 * Reasons to Love
 * Subaru Just Drive Rentals

Research

 * Compare Vehicles
 * Local Inventory
 * Certified Pre-Owned
 * View Brochures



Purchase

 * Get a Local Price
 * Special Offers
 * Payment Calculator
 * Estimate Trade-In Value
 * Leasing vs. Financing
 * Apply for Financing

 * Commitment Overview
 * Subaru Love Promise
 * Share the Love
 * Diversity, Equity, Inclusion & Belonging
 * Corporate Responsibility

 * Owner Support
 * Benefits of Ownership
 * Parts & Accessories
 * Vehicle Resources
 * Car Care Tips
 * Schedule Service
 * Collision Centers
 * Dear Subaru

2024 CROSSTREK

Starting at $24,995*

2023 FORESTER

Starting at $26,495*

Wilderness Available

2024 OUTBACK

Starting at $28,895*

Wilderness Available

2023 ASCENT

Starting at $33,895*

2023 SOLTERRA

Starting at $44,995*

All Electric

2024 IMPREZA

Starting at $22,995*

2024 LEGACY

Starting at $24,895*

2023 BRZ

Starting at $28,595*

2023 WRX

Starting at $30,605*

2023 SOLTERRA

Starting at $44,995*

All Electric

2023 FORESTER WILDERNESS

Starting at $34,320*

2024 OUTBACK WILDERNESS

Starting at $39,960*


Learn About Wilderness

2024 CROSSTREK WILDERNESS

Coming: Summer 2023


Learn About Future Vehicles

Execute site wide Search

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BENEFITS OF OWNERSHIP

 * Benefits of Ownership
 * Guaranteed Trade-In
 * Trade Up Advantage Program
 * Added Security Program
 * Mobility Assistance
 * Roadside Assistance
 * Chat



 * 




 * ENJOY EXCLUSIVE BENEFITS
   
   As a Subaru owner, you can enjoy exclusive benefits to complement your
   lifestyle, vehicle, and interests. Subaru Owner Benefits change throughout
   the year and may be available at different locations for varying times. We
   hope you check back in often to get the most out of your Subaru experience.

Discounts
Financial Programs
Lifestyle & Interests





SUBARU ADVANTAGE INSURANCE

Subaru drivers who switch to Liberty Mutual Subaru Advantage insurance could
save $665 on auto insurance
1
. Its insurance customized especially for your Subaru, so you only pay for what
you need. Plus, you’ll have access to exceptional benefits such as New Car
Replacement
2
, Accident Forgiveness
3
, and more.



Learn More and Start Saving


PET INSURANCE FROM LIBERTY MUTUAL


Liberty Mutual’s customized Pet Insurance delivers multiple policy options
spanning accidents, illnesses, and wellness with affordable coverage.


Get a Free Quote Today


SIRIUSXM®


Add a soundtrack to any drive with a four-month SiriusXM Platinum Plan trial
subscription for Subaru vehicles equipped with SiriusXM capability.


Learn More


SUBARU GUARANTEED TRADE-IN VALUE PROGRAM

A program exclusive to Subaru owners, Subaru of America, Inc. guarantees your
Subaru vehicle's trade-in value for the first 8 years of ownership. 

Learn More


THE SUBARU TRADE UP ADVANTAGE PROGRAM


Your Subaru holds its value for the long haul. That’s why with the Subaru Trade
Up Advantage Program, you may be eligible sooner than you think to bring home a
new vehicle that gives you more of what you love.


Learn More


SUBARU EQUITY SHIELD®


Created exclusively by Subaru of America, Inc., Subaru Equity Shield GAP and
Optimum Vehicle Protection (OVP) provides coverage to customers who want both
protection against unforeseen losses and greater peace of mind. To learn more,
talk to your local Subaru retailer. 


Learn More

SUBARU EQUITY SHIELD

 * 




 * SUBARU EQUITY SHIELD GAP
   4
   
   When the unexpected happens, and your car is totaled, or stolen and not
   recovered, the last thing you want to worry about is paying an outstanding
   balance on your loan for a vehicle you no longer have. Subaru Equity Shield
   GAP covers all or most of the difference between your auto insurance
   settlement and what you may still owe on your loan.

 * 
 * 
 * 
 * 




OPTIMUM VEHICLE PROTECTION (OVP)

Tire & Wheel Protection
Dent Protection
Windshield Protection
Key Protection






 * Protect yourself from the unexpected! Tire & Wheel Protection
   5
   covers costs related to the repair or replacement of tires, and/or the
   replacement of wheels structurally damaged
   6
   by road hazards, such as potholes, nails and debris. There are unlimited
   claims and no mileage limitations for Tire & Wheel Protection during your
   agreement and no associated deductibles.
   
   And when selected, Optional Cosmetic Coverage repairs nicks and scrapes on
   wheels
   7
   that may occur when brushing against a curb. Cosmetic Coverage repairs are
   limited to a total of eight (8) individual wheel repairs during the term of
   the agreement.

 * In addition to being unsightly, dents and dings can harm the resale or
   trade-in value of your vehicle. Maintain your vehicle’s value and appearance
   with Subaru Dent Protection
   5
   . Dent Protection can permanently remove door dings and minor dents without
   harming your vehicle’s factory finish, keeping your Subaru picture perfect
   for years to come. Repairs can be performed at your Subaru retailer, your
   home, or your office. There are unlimited claims and no mileage limitations
   during your agreement and no associated deductibles.

 * Maintain a clear view of the road ahead. Minor chips and cracks can obstruct
   your view and detract from your vehicle’s appearance. Subaru Windshield
   Protection
   5
   8
   repairs chips and cracks in your front windshield caused by propelled rocks
   or other road hazards during normal driving conditions. Windshield Protection
   helps keep you worry-free and your outlook positive. Repairs can be performed
   at your Subaru retailer, your home, or your office. There are no limits on
   occurrences or claim benefits, no mileage limitations and no associated
   deductibles during your agreement. Windshield Protection is not available for
   purchase in Florida.
   
   When selected, Optional Windshield Replacement
   9
   adds two (2) replacements of the front windshield during the agreement term.
   Windshield Replacement coverage is only available for Subaru models and is
   not available in all states.

 * Coverage that’s there for you when your keys aren’t. Lost or damaged vehicle
   key fobs and remotes can cost hundreds of dollars to replace. That’s why it’s
   a good option to get Subaru Key Protection
   5
   10
   . Whether your keys are lost, damaged, or locked inside your car, we’ve got
   you covered. Coverage includes the cost of a replacement key and/or
   transponder, 24-hour vehicle lock-out assistance and home lockout assistance
   if your household keys are lost with your covered vehicle key.
   
   There are no mileage limitations or associated deductibles.

Find a Retailer


LEASE LOYALTY PROGRAM


If you're leasing your current Subaru through Subaru Motors Finance
11
, you may also qualify for the Subaru of America Lease Loyalty Program. Ask your
Subaru retailer for Lease Loyalty Program details.


Find a Retailer


MILITARY DISCOUNT PROGRAM


Subaru is proud to offer a special discount to active-duty and reserve members
of the U.S. Air Force, Army, Navy, Marines, National Guard, and Coast Guard, as
well as veterans and retired military within 12 months of their date of
separation. For complete program details and eligibility information, please
contact your local participating Subaru retailer or VIP Program Headquarters at
vipprogram@subaru.com or 1-800-VIP-0933 for further assistance.


Find a Retailer


SUBARU COLLEGE GRADUATE PROGRAM


If you're a recent or soon-to-be graduate, you can apply to finance or lease a
new Subaru vehicle under a College Graduate Program for leases and loans
approved through Subaru Motors Finance
11
. All qualified applicants are also automatically eligible for any other current
lease or retail offers. Visit your local Subaru retailer for complete program
details and eligibility.


Find a Retailer


SUBARU MOBILITY ASSIST


No matter the challenge, Subaru designs vehicles that give drivers a strong
sense of control, maneuverability and security. That’s why we created Subaru
Mobility Assist, a program that helps Subaru drivers with disabilities get the
vehicles modifications they need in order to keep them safe and active. Through
Subaru Mobility Assist, drivers get up to $1,000 reimbursement for necessary
vehicle modifications on eligible Subaru vehicles.


Learn More


CERTIFIED PRE-OWNED VEHICLES


If you're ready for the next chapter in your Subaru love story, you might
consider a Certified Pre-Owned Subaru. Special finance rates available on all
Subaru Certified Pre-Owned used vehicles 2015 – 2010 model year. Cannot be
combined with any other incentive. Financing for well-qualified applicants only.
Length of contract is limited. Subject to credit approval, vehicle insurance
approval, and vehicle availability. See a participating Subaru retailer near you
for details.


Learn More


SUBARU GEAR


SubaruGear.com is the only place to get Official Subaru Gear that perfectly
complements your active lifestyle. The Official Subaru Gear items are made with
an effort to engage in smart environmental practices focusing on earth-centric
products. Check out the collection and learn the Subaru Gear impact in
supporting the Subaru Love Promise.


Learn More and Shop Subaru Gear


SUBARU DRIVE MAGAZINE


Enjoy a free subscription to this magazine for all Subaru owners — filled with
captivating stories, adventures, and product information that fits the Subaru
owner lifestyle.


Learn More


Back To Top

Explore Subaru

Our vehicles will inspire drivers like you to become a Subaru owner for life.
Find out what makes us more than a car company.

Connect with Us



Get Email Updates

Customer Support

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About Subaru

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* MSRP does not include destination and delivery charges, tax, title, and
registration fees. Destination and delivery includes handling and inland freight
fees and may vary in some states. Prices, specifications, options, features, and
models subject to change without notice. Select colors may be subject to an
additional charge. See your retailer for more information.

** EPA-estimated fuel economy. Actual mileage may vary. For Crosstrek Hybrid and
Solterra, EPA-estimated MPG equivalent on a full battery charge. Actual mileage
will vary.









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