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Submitted URL: https://hub.realtor.com/
Effective URL: https://www.realtor.com/marketing/resources/
Submission: On October 05 via manual from IN — Scanned from DE
Effective URL: https://www.realtor.com/marketing/resources/
Submission: On October 05 via manual from IN — Scanned from DE
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<div style="text-align: center;color:#fff;font-size: 5px;height:6px;">CP</div>
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<div style="text-align: center;"><span style="font-size: 14.4px; word-spacing: normal;">Have questions? We're here to help
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RESOURCES FOR REAL ESTATE PROFESSIONALS
Content hub providing real estate agents with valuable industry insights,
strategies, and marketing tips to grow their business.
Sort by:
TopicsView AllBrandClosing Services ResourcesCOVID-19DownloadsEbooksFair
HousingInfographicsLead GenerationLeadershipLocal Expert
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FEATURE CONTENT
FEATURE CONTENT
SOCIAL MEDIA STRATEGIES FOR REAL ESTATE
One of the best marketing tools out there is social media and if you’re not
taking advantage of the powerful online platforms at your fingertips, you should
be. Here’s what you need to know about leveraging social media to help build
your brand and grow your real estate business. Why social media matters for
your …
Read More >
In today’s economy, there are more distinct generations of workers on the job
than ever before in history. In your brokerage, you could well see Baby Booms in
their 60s and 70s working along fresh-faced generation Zers new to the
workforce. This may create some intergenerational conflicts, but it also
provides new opportunities to make…
Managing generational differences in your brokerage
Read More >
These days there are so many ways to connect with homebuyers, but as a real
estate agent it’s important to spend your energy on techniques that produce
results. Here are 12 of the best ways for real estate professionals to connect
to homebuyers today. 1. Direct mail It’s an oldie but a goodie. Sending out…
12 ways to connect with today’s homebuyers
Read More >
As a builder, you’re on the cutting edge of trends in housing. One consumer
trend you may be keeping an eye on is multigenerational households. An
increasing number of Americans are now living in multigenerational homes. So
what is a multigenerational home and how can builders who want to serve this
growing market reach out…
Marketing ideas for multi-generational home builds
Read More >
To reach prospective clients in various age groups and get them to engage with
your real estate business, you need to make sure you understand their needs, how
they behave, and what they’re looking for. Buyers and sellers in different
generations unsurprisingly have different ways of thinking as well as different
needs and preferences when…
How to use generational marketing for your real estate business
Read More >
Millennials are officially the largest living generation and they currently make
up the largest share of homebuyers, so it’s essential for your business that you
understand their spending habits, real estate preferences, and what it takes to
attract and retain them as clients. Here’s what you need to know about this
important demographic and how…
Millennial money habits and homebuying preferences
Read More >
During our #ThrivePastFive study, Realtor.com® dug into the struggles agents
have to find out why so many agents don’t last longer than five years in the
industry. One of the issues we heard time and time again is that new agents in
particular wish they knew more about lead conversion. If you’re wondering how
to…
How to improve your lead conversion rate
Read More >
Affordability is increasingly a major concern for buyers, making it a difficult
market all around—and especially for new construction—so it’s more important
than ever to maintain effective marketing strategies that’ll help keep your
homebuilding business competitive. We’ve rounded up a few tips to help you out.
Marketing your homebuilding business While market headwinds might be…
How home builders can maintain effective marketing strategies
Read More >
Running a successful real estate business is challenging. How do you know if
you’re on the right track toward growth? How do you know if your agents are
performing at their potential? The only way to answer these questions is to
track and analyze essential metrics, also known as key performance indicators
(KPIs). So which…
How to measure real estate agent performance
Read More >
Agents want to be more visible to home buyers who are browsing listings or
preparing to purchase a home. The Find a REALTOR® tool offers agents the ability
to create a profile that can be viewed by millions of consumers visiting
Realtor.com®. The following steps will help you create and increase the
visibility of your…
10 ways to optimize your Find a REALTOR® profile
Read More >
Our 2022 Hottest Zip Codes list just dropped, and it’s packed with useful info
you’ll want to know and share with prospective clients. Explore the full report
and see what it means for you as a real estate professional. What’s hot this
year? Declining affordability across the board is pushing cost-conscious buyers
into markets that…
2022’s Hottest zip codes and your real estate business
Read More >
Establishing a personal brand is the most important way agents can differentiate
themselves from one another and attract their prefered clientele. Your brand
tells people who you are, what clients you’re looking for, and where your
specialty lies. It does this through visual and written language in a variety of
mediums. In this article, you’ll…
The five steps to developing a personal real estate brand
Read More >
An essential part of building a great brokerage is recruiting great agents, but
that’s only half the battle. You need to make sure you retain your top talent,
too—and that requires strategic planning. The best agents want to be at
brokerages that provide the support and tools that make their jobs easier, and
you’ll want…
How to use recruiting tools that attract top agents
Read More >
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