URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Submission: On November 08 via manual from US

Summary

This website contacted 69 IPs in 5 countries across 44 domains to perform 266 HTTP transactions. The main IP is 2606:4700::6810:9476, located in United States and belongs to CLOUDFLARENET - Cloudflare, Inc., US. The main domain is adage.com.
TLS certificate: Issued by COMODO ECC Domain Validation Secure S... on August 25th 2018. Valid for: 6 months.
This is the only time adage.com was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

IP Address AS Autonomous System
76 2606:4700::68... 13335 (CLOUDFLAR...)
2 2600:9000:200... 16509 (AMAZON-02)
2 2a00:1450:400... ()
1 2606:4700::68... 13335 (CLOUDFLAR...)
3 2606:2800:234... 15133 (EDGECAST)
1 2606:4700:e0:... 13335 (CLOUDFLAR...)
1 151.101.194.110 ()
1 3 23.38.19.203 ()
1 2 2a00:1450:400... ()
1 2a00:1450:400... ()
3 2a00:1450:400... 15169 (GOOGLE)
1 2a00:1450:400... ()
1 23.210.249.235 16625 (AKAMAI-AS)
1 52.216.169.91 16509 (AMAZON-02)
1 151.101.0.143 54113 (FASTLY)
1 2600:1f14:cc5... 16509 (AMAZON-02)
1 34.252.102.247 16509 (AMAZON-02)
1 18.194.121.63 16509 (AMAZON-02)
2 2a00:1450:400... 15169 (GOOGLE)
7 216.58.207.66 15169 (GOOGLE)
1 13.35.253.102 16509 (AMAZON-02)
1 99.86.0.185 16509 (AMAZON-02)
6 2606:4700::68... 13335 (CLOUDFLAR...)
2 2600:9000:200... 16509 (AMAZON-02)
1 13.35.253.62 16509 (AMAZON-02)
2 54.172.122.7 14618 (AMAZON-AES)
1 2a04:4e42::729 54113 (FASTLY)
3 99.86.6.131 16509 (AMAZON-02)
4 2a00:1450:400... ()
9 50.19.118.207 14618 (AMAZON-AES)
4 50.19.80.35 14618 (AMAZON-AES)
2 50.19.246.84 14618 (AMAZON-AES)
1 2 63.140.41.99 15224 (OMNITURE)
6 64.74.101.79 18908 (BRIGHTCOV...)
6 151.101.2.27 ()
2 2a03:2880:f01... ()
1 173.192.91.158 36351 (SOFTLAYER)
1 67.225.220.126 32244 (LIQUIDWEB)
1 2600:9000:200... 16509 (AMAZON-02)
4 104.20.30.2 13335 (CLOUDFLAR...)
1 2606:4700:20:... 13335 (CLOUDFLAR...)
1 2607:f0d0:3:1... 36351 (SOFTLAYER)
13 2a00:1450:400... 15169 (GOOGLE)
2 2a03:2880:f00... 32934 (FACEBOOK)
1 3 2620:109:c00c... 14413 (LINKEDIN)
3 94.31.29.248 33438 (HIGHWINDS2)
2 108.161.188.128 33438 (HIGHWINDS2)
1 4 2600:1f14:cc5... 16509 (AMAZON-02)
1 54.76.48.204 16509 (AMAZON-02)
3 2406:da00:ff0... 14618 (AMAZON-AES)
1 50.19.125.22 14618 (AMAZON-AES)
1 18.196.14.159 16509 (AMAZON-02)
1 216.58.207.70 ()
1 92.122.30.108 16625 (AKAMAI-AS)
8 2a00:1450:400... 15169 (GOOGLE)
3 92.123.186.115 ()
1 52.217.1.180 16509 (AMAZON-02)
3 151.101.0.175 54113 (FASTLY)
1 2 37.252.172.40 29990 (ASN-APPNEXUS)
4 2a03:2880:f11... ()
2 2 2620:109:c00c... 14413 (LINKEDIN)
1 2620:109:c007... 197612 (LINKEDIN-1)
1 34.240.248.175 16509 (AMAZON-02)
3 52.49.232.108 16509 (AMAZON-02)
1 52.19.159.96 16509 (AMAZON-02)
1 52.0.234.78 14618 (AMAZON-AES)
1 1 199.16.156.201 ()
27 23.210.250.213 16625 (AKAMAI-AS)
1 46.137.100.245 16509 (AMAZON-02)
1 23.45.101.171 20940 (AKAMAI-ASN1)
266 69
Apex Domain
Subdomains
Transfer
84 adage.com
adage.com
gaia.adage.com
smetrics.adage.com
2 MB
31 moatads.com
z.moatads.com
px.moatads.com
334 KB
30 brightcove.com
edge.api.brightcove.com
metrics.brightcove.com
secure.brightcove.com
f1.media.brightcove.com
14 MB
21 googlesyndication.com
tpc.googlesyndication.com
pagead2.googlesyndication.com
196 KB
11 doubleclick.net
survey.g.doubleclick.net
stats.g.doubleclick.net
securepubads.g.doubleclick.net
227 KB
6 linkedin.com
www.linkedin.com
dc.ads.linkedin.com
px.ads.linkedin.com
3 KB
6 facebook.com
graph.facebook.com
www.facebook.com
2 KB
5 trustarc.com
consent.trustarc.com
consent-pref.trustarc.com
20 KB
5 b2c.com
api.b2c.com
api-54-245-149-253.b2c.com
6 KB
4 krxd.net
cdn.krxd.net
consumer.krxd.net
beacon.krxd.net
85 KB
4 pagefair.com
asset.pagefair.com
stats.pagefair.com
6 KB
4 tinypass.com
experience.tinypass.com
cdn.tinypass.com
buy.tinypass.com
127 KB
4 googleapis.com
imasdk.googleapis.com
80 KB
4 idio.co
js.idio.co
s.idio.co
a.idio.co
4 KB
4 twitter.com
platform.twitter.com
syndication.twitter.com
28 KB
3 simplereach.com
edge.simplereach.com
1 KB
3 scorecardresearch.com
sb.scorecardresearch.com
2 KB
3 google.com
apis.google.com
adservice.google.com
63 KB
2 adnxs.com
secure.adnxs.com
2 KB
2 pagefair.net
asset.pagefair.net
890 B
2 facebook.net
connect.facebook.net
62 KB
2 cloudfront.net
d8rk54i4mohrb.cloudfront.net
17 KB
2 quantserve.com
secure.quantserve.com
pixel.quantserve.com
6 KB
2 amazonaws.com
crain-global.s3.amazonaws.com
crain-platform-cdb-prod.s3.amazonaws.com
173 KB
2 google-analytics.com
ssl.google-analytics.com
17 KB
2 maxmind.com
js.maxmind.com
geoip-js.maxmind.com
3 KB
2 chartbeat.com
static.chartbeat.com
mab.chartbeat.com Failed
22 KB
1 qualtrics.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
13 KB
1 pinterest.com
partners-api.pinterest.com
543 B
1 2mdn.net
s0.2mdn.net
10 KB
1 chartbeat.net
ping.chartbeat.net
213 B
1 ionicframework.com
code.ionicframework.com
9 KB
1 quantcount.com
rules.quantcount.com
1 KB
1 rtb123.com
www.rtb123.com
1 KB
1 swiftype.com
cc.swiftype.com
279 B
1 zencdn.net
vjs.zencdn.net
7 KB
1 crazyegg.com
script.crazyegg.com
556 B
1 google.de
adservice.google.de
172 B
1 truste.com
consent.truste.com
2 KB
1 swiftypecdn.com
s.swiftypecdn.com
957 B
1 brightcove.net
players.brightcove.net
190 KB
1 googletagservices.com
www.googletagservices.com
9 KB
1 marfeel.com
bc.marfeel.com
338 B
1 npttech.com
www.npttech.com
3 KB
266 44
Domain Requested by
59 gaia.adage.com adage.com
players.brightcove.net
platform.twitter.com
27 px.moatads.com adage.com
23 adage.com adage.com
gaia.adage.com
15 metrics.brightcove.com adage.com
13 tpc.googlesyndication.com securepubads.g.doubleclick.net
adage.com
8 pagead2.googlesyndication.com securepubads.g.doubleclick.net
adage.com
7 securepubads.g.doubleclick.net www.googletagservices.com
securepubads.g.doubleclick.net
adage.com
6 f1.media.brightcove.com adage.com
players.brightcove.net
6 secure.brightcove.com players.brightcove.net
4 www.facebook.com adage.com
connect.facebook.net
4 z.moatads.com securepubads.g.doubleclick.net
4 consent.trustarc.com consent.truste.com
adage.com
4 api-54-245-149-253.b2c.com 1 redirects adage.com
4 imasdk.googleapis.com players.brightcove.net
imasdk.googleapis.com
3 edge.simplereach.com d8rk54i4mohrb.cloudfront.net
3 asset.pagefair.com adage.com
asset.pagefair.com
3 www.linkedin.com 1 redirects gaia.adage.com
3 edge.api.brightcove.com players.brightcove.net
3 survey.g.doubleclick.net adage.com
survey.g.doubleclick.net
3 sb.scorecardresearch.com 1 redirects adage.com
3 platform.twitter.com adage.com
platform.twitter.com
2 dc.ads.linkedin.com 2 redirects
2 secure.adnxs.com 1 redirects adage.com
2 cdn.krxd.net www.rtb123.com
cdn.krxd.net
2 asset.pagefair.net adage.com
2 graph.facebook.com gaia.adage.com
2 experience.tinypass.com adage.com
cdn.tinypass.com
2 connect.facebook.net adage.com
connect.facebook.net
2 smetrics.adage.com 1 redirects adage.com
2 a.idio.co adage.com
2 d8rk54i4mohrb.cloudfront.net adage.com
d8rk54i4mohrb.cloudfront.net
2 ssl.google-analytics.com 1 redirects adage.com
2 apis.google.com adage.com
apis.google.com
2 static.chartbeat.com adage.com
1 zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com adage.com
1 beacon.krxd.net cdn.krxd.net
1 buy.tinypass.com cdn.tinypass.com
1 consumer.krxd.net cdn.krxd.net
1 syndication.twitter.com 1 redirects
1 partners-api.pinterest.com d8rk54i4mohrb.cloudfront.net
1 stats.pagefair.com gaia.adage.com
1 consent-pref.trustarc.com consent.trustarc.com
1 px.ads.linkedin.com adage.com
1 crain-platform-cdb-prod.s3.amazonaws.com adage.com
1 s0.2mdn.net imasdk.googleapis.com
1 cdn.tinypass.com experience.tinypass.com
1 pixel.quantserve.com adage.com
1 ping.chartbeat.net adage.com
1 geoip-js.maxmind.com js.maxmind.com
1 code.ionicframework.com gaia.adage.com
1 rules.quantcount.com secure.quantserve.com
1 www.rtb123.com adage.com
1 cc.swiftype.com adage.com
1 vjs.zencdn.net players.brightcove.net
1 s.idio.co js.idio.co
1 script.crazyegg.com adage.com
1 js.idio.co adage.com
1 adservice.google.com www.googletagservices.com
1 adservice.google.de www.googletagservices.com
1 secure.quantserve.com adage.com
1 consent.truste.com adage.com
1 api.b2c.com adage.com
1 s.swiftypecdn.com adage.com
1 crain-global.s3.amazonaws.com adage.com
1 players.brightcove.net adage.com
1 stats.g.doubleclick.net adage.com
1 www.googletagservices.com gaia.adage.com
1 bc.marfeel.com gaia.adage.com
1 www.npttech.com gaia.adage.com
1 js.maxmind.com adage.com
0 mab.chartbeat.com Failed static.chartbeat.com
266 71
Subject Issuer Validity Valid
ssl423015.cloudflaressl.com
COMODO ECC Domain Validation Secure Server CA 2
2018-08-25 -
2019-03-03
6 months crt.sh
*.chartbeat.com
Gandi Standard SSL CA 2
2018-04-02 -
2019-04-18
a year crt.sh
*.google.com
Google Internet Authority G3
2018-10-23 -
2019-01-15
3 months crt.sh
*.maxmind.com
COMODO RSA Organization Validation Secure Server CA
2018-10-15 -
2020-11-06
2 years crt.sh
*.twimg.com
DigiCert SHA2 High Assurance Server CA
2017-12-02 -
2018-12-05
a year crt.sh
sni101653.cloudflaressl.com
COMODO ECC Domain Validation Secure Server CA 2
2018-10-30 -
2019-05-08
6 months crt.sh
f4.shared.global.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3
2018-11-07 -
2019-04-14
5 months crt.sh
*.scorecardresearch.com
COMODO RSA Organization Validation Secure Server CA
2017-12-06 -
2018-12-26
a year crt.sh
*.google-analytics.com
Google Internet Authority G3
2018-10-23 -
2019-01-15
3 months crt.sh
*.g.doubleclick.net
Google Internet Authority G3
2018-10-23 -
2019-01-15
3 months crt.sh
players.brightcove.net
DigiCert SHA2 Secure Server CA
2018-03-22 -
2019-06-21
a year crt.sh
*.s3.amazonaws.com
DigiCert Baltimore CA-2 G2
2017-09-22 -
2019-01-03
a year crt.sh
*.b.ssl.fastly.net
GlobalSign Organization Validation CA - SHA256 - G2
2018-08-14 -
2020-11-16
2 years crt.sh
*.b2c.com
Go Daddy Secure Certificate Authority - G2
2016-03-24 -
2019-03-24
3 years crt.sh
*.truste.com
Go Daddy Secure Certificate Authority - G2
2018-01-26 -
2021-03-06
3 years crt.sh
*.quantserve.com
DigiCert SHA2 High Assurance Server CA
2018-10-16 -
2019-10-21
a year crt.sh
idio.co
Let's Encrypt Authority X3
2018-10-13 -
2019-01-11
3 months crt.sh
*.crazyegg.com
DigiCert SHA2 Secure Server CA
2018-06-08 -
2020-08-05
2 years crt.sh
*.cloudfront.net
DigiCert Global CA G2
2018-10-08 -
2019-10-09
a year crt.sh
osff.map.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3
2018-10-11 -
2019-02-24
4 months crt.sh
*.api.brightcove.com
Amazon
2018-10-23 -
2019-11-23
a year crt.sh
*.googleapis.com
Google Internet Authority G3
2018-10-23 -
2019-01-15
3 months crt.sh
*.brightcove.com
COMODO RSA Domain Validation Secure Server CA
2018-04-03 -
2020-05-20
2 years crt.sh
smetrics.adage.com
DigiCert SHA2 High Assurance Server CA
2018-10-08 -
2020-01-15
a year crt.sh
brightcove.com
GlobalSign CloudSSL CA - SHA256 - G3
2018-10-18 -
2019-03-16
5 months crt.sh
*.facebook.com
DigiCert SHA2 High Assurance Server CA
2017-12-15 -
2019-03-22
a year crt.sh
*.swiftype.com
DigiCert SHA2 Secure Server CA
2017-04-14 -
2020-07-12
3 years crt.sh
www.rtb123.com
GlobalSign Domain Validation CA - SHA256 - G2
2018-05-09 -
2020-05-31
2 years crt.sh
*.tinypass.com
DigiCert SHA2 Secure Server CA
2018-01-02 -
2019-02-20
a year crt.sh
ionicframework.com
CloudFlare Inc ECC CA-2
2018-02-05 -
2019-02-05
a year crt.sh
tpc.googlesyndication.com
Google Internet Authority G3
2018-10-23 -
2019-01-15
3 months crt.sh
www.linkedin.com
DigiCert SHA2 Secure Server CA
2018-05-30 -
2020-09-01
2 years crt.sh
asset.pagefair.com
Let's Encrypt Authority X3
2018-11-05 -
2019-02-03
3 months crt.sh
asset.pagefair.net
Let's Encrypt Authority X3
2018-10-29 -
2019-01-27
3 months crt.sh
*.trustarc.com
Go Daddy Secure Certificate Authority - G2
2017-07-18 -
2020-07-17
3 years crt.sh
*.simplereach.com
Amazon
2018-03-06 -
2019-04-06
a year crt.sh
*.chartbeat.net
Thawte RSA CA 2018
2018-01-02 -
2019-01-02
a year crt.sh
*.doubleclick.net
Google Internet Authority G3
2018-10-23 -
2019-01-15
3 months crt.sh
moatads.com
DigiCert ECC Secure Server CA
2018-01-09 -
2019-01-09
a year crt.sh
*.c.ssl.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3
2018-10-09 -
2019-09-27
a year crt.sh
*.adnxs.com
DigiCert ECC Secure Server CA
2018-01-25 -
2019-01-25
a year crt.sh
px.ads.linkedin.com
DigiCert SHA2 Secure Server CA
2017-06-06 -
2019-06-11
2 years crt.sh
*.pagefair.com
Gandi Standard SSL CA 2
2016-11-02 -
2018-11-20
2 years crt.sh
*.pinterest.com
DigiCert SHA2 High Assurance Server CA
2018-05-11 -
2019-06-26
a year crt.sh
*.krxd.net
Go Daddy Secure Certificate Authority - G2
2017-06-12 -
2019-07-11
2 years crt.sh
*.qualtrics.com
DigiCert SHA2 Secure Server CA
2018-10-08 -
2021-01-06
2 years crt.sh

This page contains 16 frames:

Primary Page: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Frame ID: BDEC07AD2762529686E4AE7AEBE58291
Requests: 243 HTTP requests in this frame

Frame: https://d8rk54i4mohrb.cloudfront.net/container.html?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbmavyclrqm&v=2.17.0&cache_buster=1541694878626
Frame ID: 4CB137AA64376CD340FC8D89E9650F06
Requests: 1 HTTP requests in this frame

Frame: https://platform.twitter.com/widgets/widget_iframe.84defed8084a7348e9c47d3429bcf4e8.html?origin=https%3A%2F%2Fadage.com&settingsEndpoint=https%3A%2F%2Fsyndication.twitter.com%2Fsettings
Frame ID: 2B6429323C4E6E1BC697A34BDA04D506
Requests: 1 HTTP requests in this frame

Frame: https://imasdk.googleapis.com/js/core/bridge3.253.0_en.html
Frame ID: B7B5019AD398A032C3EAD933BCEA9E25
Requests: 1 HTTP requests in this frame

Frame: https://imasdk.googleapis.com/js/core/bridge3.253.0_en.html
Frame ID: 35B80659B0959E8A9445D3E5F97AEE57
Requests: 1 HTTP requests in this frame

Frame: https://z.moatads.com/craindfp44917164363/moatad.js
Frame ID: 95EF31B4B2E6BACC3076D5E4F5F969CC
Requests: 2 HTTP requests in this frame

Frame: data://truncated
Frame ID: 1AAC9FDBA15A68504624C148E0A1E13F
Requests: 2 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20181105/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 5B78BF274222C12AFBE91C4B8C6E680D
Requests: 7 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20181105/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 8E8D08C75A0E7C4ADDA64E86B83E286E
Requests: 6 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/simgad/5771344848835474150
Frame ID: A3077F5E3883849DFB97CDBE4FA08DCB
Requests: 7 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/safeframe/1-0-30/html/container.html
Frame ID: F3E8EE5CEFAD83163558DEA342270B6B
Requests: 1 HTTP requests in this frame

Frame: https://imasdk.googleapis.com/js/core/bridge3.253.0_en.html
Frame ID: 6ACD380D3FDD8A5480B7A8D91ADFD176
Requests: 1 HTTP requests in this frame

Frame: https://consent-pref.trustarc.com/?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
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Requests: 1 HTTP requests in this frame

Frame: https://platform.twitter.com/jot.html
Frame ID: F1110EDCACF63FED05B215674EEA5725
Requests: 1 HTTP requests in this frame

Frame: https://www.facebook.com/tr/
Frame ID: 5ED518AA7A0B41B12FE99BA217A293A1
Requests: 1 HTTP requests in this frame

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Frame ID: C2903E7E054D543C8FC402A9E535623D
Requests: 1 HTTP requests in this frame

Screenshot


Detected technologies

Overall confidence: 100%
Detected patterns
  • env /Swiftype/i

Overall confidence: 100%
Detected patterns
  • env /^VideoJS$/i

Overall confidence: 100%
Detected patterns
  • env /^React$/i

Overall confidence: 100%
Detected patterns
  • script /chartbeat\.js/i
  • env /^_sf_(?:endpt|async_config)$/i

Overall confidence: 100%
Detected patterns
  • headers server /cloudflare/i

Overall confidence: 100%
Detected patterns
  • env /^CE2$/i

Overall confidence: 100%
Detected patterns
  • script /2mdn\.net/i

Overall confidence: 100%
Detected patterns
  • script /\/\/connect\.facebook\.net\/[^\/]*\/[a-z]*\.js/i

Overall confidence: 100%
Detected patterns
  • script /googlesyndication\.com\//i
  • script /2mdn\.net/i
  • env /^__google_ad_/i
  • env /^Goog_AdSense_/i

Overall confidence: 100%
Detected patterns
  • env /^gaGlobal$/i

Overall confidence: 100%
Detected patterns
  • env /^googletag$/i

Overall confidence: 100%
Detected patterns
  • env /^quantserve$/i

Overall confidence: 100%
Detected patterns
  • env /^s_(?:account|objectID|code|INST)$/i

Overall confidence: 100%
Detected patterns
  • env /^_?COMSCORE$/i

Overall confidence: 100%
Detected patterns
  • env /^jQuery$/i

Page Statistics

266
Requests

97 %
HTTPS

41 %
IPv6

44
Domains

71
Subdomains

69
IPs

5
Countries

18137 kB
Transfer

24008 kB
Size

1
Cookies

Redirected requests

There were HTTP redirect chains for the following requests:

Request Chain 48
  • https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1541694877967&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9= HTTP 302
  • https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1541694877967&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
Request Chain 49
  • https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=1841629815&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Crestaurants%7Csocial%7Ctv%7C)11(1)&utmcs=UTF-8&utmsr=1600x1200&utmvp=1585x1200&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&utmhid=490751809&utmr=-&utmp=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&utmht=1541694878002&utmac=UA-19574238-1&utmcc=__utma%3D1.1063713767.1541694878.1541694878.1541694878.1%3B%2B__utmz%3D1.1541694878.1.1.utmcsr%3D(direct)%7Cutmccn%3D(direct)%7Cutmcmd%3D(none)%3B&utmjid=1208607800&utmredir=1&utmu=q1AAAAAAAAAAAAAAAAAAAAAE~ HTTP 302
  • https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=1063713767.1541694878&jid=1208607800&_v=5.7.2&z=1841629815
Request Chain 105
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s91245692552261?AQB=1&ndh=1&t=8%2F10%2F2018%2016%3A34%3A39%204%200&fid=781048C5E182F6EC-0B3B928EB99533E1&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A11%3A8%3A16&c22=11%3A30AM&c23=Thursday&v23=2018%3A11%3A8%3A16&c24=Weekday&v24=11%3A30AM&c25=cmo_strategy&v25=Thursday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1 HTTP 302
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s91245692552261?AQB=1&pccr=true&vidn=2DF232CF8531044B-60000126000019DE&&ndh=1&t=8%2F10%2F2018%2016%3A34%3A39%204%200&fid=781048C5E182F6EC-0B3B928EB99533E1&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A11%3A8%3A16&c22=11%3A30AM&c23=Thursday&v23=2018%3A11%3A8%3A16&c24=Weekday&v24=11%3A30AM&c25=cmo_strategy&v25=Thursday&c26=20180921&v26=Weekday&v27=cmo_strategy&c28=article%3A315016&v28=20180921&c29=article&c30=6777&v30=article%3A315016&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Request Chain 197
  • https://secure.adnxs.com/seg?add=11912041&t=2 HTTP 302
  • https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
Request Chain 200
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif HTTP 302
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true HTTP 302
  • https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%2F%3Fpid%3D299308%26fmt%3Dgif%26cookiesTest%3Dtrue%26liSync%3Dtrue HTTP 302
  • https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
Request Chain 208
  • https://api-54-245-149-253.b2c.com/api/x?PVfakAa7NyyyBdkP$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 HTTP 302
  • https://api-54-245-149-253.b2c.com:444/api/4?PVfakAa7NyyyBdkP
Request Chain 225
  • https://syndication.twitter.com/i/jot HTTP 302
  • https://platform.twitter.com/jot.html

266 HTTP transactions

Resource
Path
Size
x-fer
Type
MIME-Type
Primary Request /
adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
97 KB
20 KB
Document
General
Full URL
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6cc8dbfe06d3fc43b8e2a584b28d219106bf9d63778ca0d0c806e5bb47ca6487

Request headers

:method
GET
:authority
adage.com
:scheme
https
:path
/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

status
200
date
Thu, 08 Nov 2018 16:34:37 GMT
content-type
text/html; charset=UTF-8
set-cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; expires=Fri, 08-Nov-19 16:34:37 GMT; path=/; domain=.adage.com; HttpOnly
x-url
/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
x-host
adage.com
vary
Accept-Encoding
x-varnish
1195267437 1168242203
x-varnish-cache
HIT
cache-control
no-cache
x-cache-server
adage-varnish-01
x-backend-server
adage_live_director
x-cookie-debug
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
476972b8b8bcbf1b-FRA
content-encoding
gzip
piano_adblock.js
gaia.adage.com/assets/js/piano/
610 B
434 B
Script
General
Full URL
https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
bf5c55f40bcddb0cc5f57541c436cac391d9127556b6dd06d5545b9fa214d049

Request headers

:path
/assets/js/piano/piano_adblock.js?1528732556
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 11 Jun 2018 15:55:56 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a5cbf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
jquery-1.9.1.min.js
gaia.adage.com/assets/js/libs/
90 KB
37 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
c12f6098e641aaca96c60215800f18f5671039aecf812217fab3c0d152f6adb4

Request headers

:path
/assets/js/libs/jquery-1.9.1.min.js?1466703826
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:46 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a5dbf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
jquery.cookie.js
gaia.adage.com/assets/js/libs/
4 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/libs/jquery.cookie.js?1538081116
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d49a56e8a217a798163cd465a318ee239e0dd677cad31d874c7421e4b910346f

Request headers

:path
/assets/js/libs/jquery.cookie.js?1538081116
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 27 Sep 2018 20:45:16 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a5ebf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
user.js
gaia.adage.com/assets/js/min/
4 KB
1 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/user.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
53d8aa00667650d0256a170aa8a79a9017bdf8b0931d251150d89c858626fe42

Request headers

:path
/assets/js/min/user.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:32 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a5fbf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
piano_custom.js
gaia.adage.com/assets/js/piano/
23 KB
7 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/piano/piano_custom.js?1534875411
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
ab16088dee7ed78d6c796fd7a01f36b2580b82a0ec368b00ab24ca3ea248eefc

Request headers

:path
/assets/js/piano/piano_custom.js?1534875411
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Tue, 21 Aug 2018 18:16:51 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a60bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
marfeel.js
gaia.adage.com/assets/js/
1 KB
827 B
Script
General
Full URL
https://gaia.adage.com/assets/js/marfeel.js?1535547990
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
0314b7d491e3edcd7e170d9696f69b4b2c9c1bde1929138d365f20316c1fc116

Request headers

:path
/assets/js/marfeel.js?1535547990
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 29 Aug 2018 13:06:30 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a61bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
chartbeat_mab.js
static.chartbeat.com/js/
18 KB
8 KB
Script
General
Full URL
https://static.chartbeat.com/js/chartbeat_mab.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:a400:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
nginx /
Resource Hash
b48ef5a7bc3d64c9e962bd440b6071266a0b7fa786f5c9556e283d025ead506b

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 14:57:15 GMT
content-encoding
gzip
last-modified
Thu, 25 Oct 2018 02:07:51 GMT
server
nginx
age
5842
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=7200
x-amz-cf-id
taYMLwn_OWZDUDVXspyBFAJGb4CU8H-dv2vdlZKErJVgKN1GoUtfQg==
via
1.1 a7cfc7facd5206ba992dff0c0b5504da.cloudfront.net (CloudFront)
expires
Thu, 08 Nov 2018 16:57:15 GMT
core.css
gaia.adage.com/assets/css/
933 KB
135 KB
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/core.css?1540572216
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
30c5bc50e9b206da0de6aab9204cb7b457f107d8c3d2f1a9e6eee770b001ed52

Request headers

:path
/assets/css/core.css?1540572216
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:12 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a58bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
modal.css
gaia.adage.com/assets/css/
8 KB
2 KB
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/modal.css?1466703828
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d6c8697eb6b226054cb466a461d241d63a775ee2b3d7fa04557aec1b4a0d9b1e

Request headers

:path
/assets/css/modal.css?1466703828
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a59bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
modals.css
gaia.adage.com/assets/css/
14 KB
4 KB
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/modals.css?1535554291
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6ecb98c86e6bfe7f7b65fa131ef8b4d840cb52c27ae1f2ec87ef3d5bcf790241

Request headers

:path
/assets/css/modals.css?1535554291
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 29 Aug 2018 14:51:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a5abf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
ribbon-messenger.css
gaia.adage.com/assets/css/
903 B
528 B
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/ribbon-messenger.css?1466703828
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5c2681fc6276fdf92f14054b561969d2021d22776a7153a3868d4150579fdd20

Request headers

:path
/assets/css/ribbon-messenger.css?1466703828
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a5bbf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
redirect.js
gaia.adage.com/assets/js/min/
326 B
291 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/redirect.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7a9cca62e44da633b9f833c3240a1b61180f8246d2804e1b6b0942345b78c88f

Request headers

:path
/assets/js/min/redirect.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
etag
W/"5be2f833-146"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a62bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
init.js
gaia.adage.com/assets/js/min/
384 B
362 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/init.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b89b1767173e5f73355c4e2728a99eeeeeaf817aa417cbee9659c79465d72ea3

Request headers

:path
/assets/js/min/init.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
etag
W/"5be2f833-180"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a63bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
script.js
gaia.adage.com/assets/js/min/
50 KB
15 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/script.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
3a13e814f4b7587bb7b8a45bd5fe56c0ee3b65378ed623b70c91f1ccb8d8c7d1

Request headers

:path
/assets/js/min/script.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a65bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
plugins.js
gaia.adage.com/assets/js/min/
121 KB
42 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/plugins.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b103e1f44132b58fe95421c75fcd11e0f53d58bd889942f640cfb2668adb74c4

Request headers

:path
/assets/js/min/plugins.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a66bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
ribbon-messenger.js
gaia.adage.com/assets/js/min/
4 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/ribbon-messenger.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4283ed7c152175089b7fc34eee5716e1bc713a1dbc5a67454f74a5867ac334c6

Request headers

:path
/assets/js/min/ribbon-messenger.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a67bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
ribbon-messenger-init.js
gaia.adage.com/assets/js/min/
180 B
219 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/ribbon-messenger-init.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
20b655ae610a3f1fe8e91124468483174c893ccb1f6a46f7f5960245cba4e69b

Request headers

:path
/assets/js/min/ribbon-messenger-init.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
etag
W/"5be2f833-b4"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a68bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
modal.js
gaia.adage.com/assets/js/min/
20 KB
8 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/modal.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
47fabeb94c06020ab423ae6c2bd64e78577c3bcb21eee8da989c5c4281f2d285

Request headers

:path
/assets/js/min/modal.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a69bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
sharecount.js
gaia.adage.com/assets/js/min/
590 B
412 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/sharecount.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
c354168c6b6088ea85a6dddc80f752475664725e394643b32af5d88cd8b1e402

Request headers

:path
/assets/js/min/sharecount.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:32 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a6abf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
plusone.js
apis.google.com/js/
43 KB
17 KB
Script
General
Full URL
https://apis.google.com/js/plusone.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:825::200e , Ireland, ASN (),
Reverse DNS
Software
ESF /
Resource Hash
8e096a8be765a5243d60484acb552232f085fa517be0ad5ec15561bd11ab8dbd
Security Headers
Name Value
Strict-Transport-Security max-age=31536000
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
x-content-type-options
nosniff
content-security-policy-report-only
script-src 'report-sample' 'nonce-NZLCmwskW+j0JHXcgUUR5ojlVdw' 'unsafe-inline' 'strict-dynamic' https: http: 'unsafe-eval';object-src 'none';base-uri 'self';report-uri /_/cspreport
p3p
CP="This is not a P3P policy! See g.co/p3phelp for more info."
status
200
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
x-xss-protection
1; mode=block
x-ua-compatible
IE=edge, chrome=1
server
ESF
x-frame-options
SAMEORIGIN
etag
"ddebb2451fbe61f7d904aa8095f3c3e3"
strict-transport-security
max-age=31536000
content-type
application/javascript; charset=utf-8
cache-control
private, max-age=1800, stale-while-revalidate=1800
timing-allow-origin
*
expires
Thu, 08 Nov 2018 16:34:37 GMT
javascript.js
gaia.adage.com/assets/js/min/
20 KB
7 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/javascript.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e8a701b9750ad021b77e2b67ad5204282746d8f6835af5c24b8d9fca0eb2c8d8

Request headers

:path
/assets/js/min/javascript.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a6bbf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
porte.js
gaia.adage.com/assets/js/min/
6 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/porte.js?1540572215
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
8413b9b58ba8a3be28a0a69f3b953101ca80be2675bb91c9bfe91c92cb480e81

Request headers

:path
/assets/js/min/porte.js?1540572215
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 07 Nov 2018 14:35:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972ba6a6cbf1b-FRA
expires
Thu, 15 Nov 2018 16:34:37 GMT
counter.js
gaia.adage.com/assets/js/min/
150 B
239 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/counter.js?1540572195
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
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Software
cloudflare /
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Request headers

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referer
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Response headers

date
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content-encoding
gzip
cf-cache-status
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server
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etag
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expect-ct
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vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
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cf-ray
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gaia.adage.com/assets/js/min/
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
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Request headers

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pragma
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accept
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:authority
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referer
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:scheme
https
:method
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Referer
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Response headers

date
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content-encoding
gzip
cf-cache-status
HIT
last-modified
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server
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expect-ct
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vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
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cf-ray
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General
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
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Request headers

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pragma
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accept
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referer
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:scheme
https
:method
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Referer
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Response headers

date
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content-encoding
gzip
cf-cache-status
HIT
last-modified
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server
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expect-ct
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vary
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200
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cf-ray
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Protocol
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Request headers

Referer
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User-Agent
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Response headers

date
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content-encoding
gzip
cf-cache-status
HIT
last-modified
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server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
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200
cache-control
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cf-ray
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Full URL
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Protocol
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Request headers

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pragma
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Response headers

x-varnish-cache
HIT
x-url
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date
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content-encoding
gzip
vary
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cf-ray
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content-length
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last-modified
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server
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etag
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expect-ct
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x-cookie-debug
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cache-control
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accept-ranges
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https://platform.twitter.com/widgets.js
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Request headers

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Server
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Script
General
Full URL
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
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Request headers

:path
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pragma
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accept
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referer
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Response headers

date
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content-encoding
gzip
cf-cache-status
HIT
last-modified
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server
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expect-ct
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vary
Accept-Encoding
content-type
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200
cache-control
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cf-ray
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General
Full URL
https://www.npttech.com/advertising.js
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URL: https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Protocol
SPDY
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
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Request headers

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User-Agent
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Response headers

date
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content-encoding
gzip
cf-cache-status
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etag
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vary
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content-type
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cache-control
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cf-ray
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Full URL
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URL: https://gaia.adage.com/assets/js/marfeel.js?1535547990
Protocol
SPDY
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Request headers

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Response headers

date
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x-cache
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accept-ranges
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content-type
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access-control-allow-headers
x-requested-with
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Protocol
SPDY
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Request headers

Referer
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User-Agent
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Response headers

date
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content-encoding
gzip
x-content-type-options
nosniff
last-modified
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server
sffe
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accept-ranges
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General
Full URL
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Protocol
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Request headers

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Response headers

Date
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Content-Encoding
gzip
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Accept-Encoding
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application/x-javascript
Cache-Control
private, no-transform, max-age=86400
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HIT
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x-backend-server
adage_live_director
content-length
482
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1195267451 1168293000
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
ga.js
ssl.google-analytics.com/
45 KB
17 KB
Script
General
Full URL
https://ssl.google-analytics.com/ga.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:824::2008 , Ireland, ASN (),
Reverse DNS
Software
Golfe2 /
Resource Hash
1259ea99bd76596239bfd3102c679eb0a5052578dc526b0452f4d42f8bcdd45f
Security Headers
Name Value
Strict-Transport-Security max-age=10886400; includeSubDomains; preload
X-Content-Type-Options nosniff

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

strict-transport-security
max-age=10886400; includeSubDomains; preload
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 11 Oct 2018 19:41:26 GMT
server
Golfe2
age
1574
date
Thu, 08 Nov 2018 16:08:23 GMT
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
public, max-age=7200
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
17168
expires
Thu, 08 Nov 2018 18:08:23 GMT
gpt.js
www.googletagservices.com/tag/js/
26 KB
9 KB
Script
General
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/min/dfp.js?1540572206
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:81b::2002 , Ireland, ASN (),
Reverse DNS
Software
sffe /
Resource Hash
f532bd6dcbac1be4adf61efd35875d1e41d0df60f43b1355049ac6f2a351b9f7
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:37 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
etag
"10 / 5 of 1000 / last-modified: 1541693203"
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, max-age=900, stale-while-revalidate=3600
timing-allow-origin
*
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
9144
x-xss-protection
1; mode=block
expires
Thu, 08 Nov 2018 16:34:37 GMT
async_survey
survey.g.doubleclick.net/
49 KB
18 KB
Script
General
Full URL
https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:825::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash
1e2e4f4f17fdfbf6f6157629dc574eac492fcfa8532389358a191865259aa3fc
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Thu, 08 Nov 2018 16:34:38 GMT
content-encoding
gzip
x-content-type-options
nosniff
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
x-frame-options
SAMEORIGIN
content-type
text/javascript; charset=utf-8
status
200
cache-control
private, no-cache, must-revalidate, no-store
content-disposition
attachment; filename="f.txt"
vary
*
x-xss-protection
1; mode=block
expires
Mon, 01 Jan 1990 00:00:00 GMT
JCharneyProgressive3263.jpg
gaia.adage.com/images/bin/image/x-small/
4 KB
4 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/JCharneyProgressive3263.jpg?1540575630
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4d797dc9835f72725ec310c6f3a802df773a27423eb2c81515d957e7bf2fd6ce

Request headers

:path
/images/bin/image/x-small/JCharneyProgressive3263.jpg?1540575630
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Fri, 26 Oct 2018 17:40:30 GMT
server
cloudflare
etag
"5bd3518e-e26"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bb9bcdbf1b-FRA
content-length
3622
expires
Thu, 15 Nov 2018 16:34:38 GMT
Brian_MarlaKapowitz_3x2.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/Brian_MarlaKapowitz_3x2.jpg?1540580446
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
3053a4d6bf662c2d5898d90399eea3fc548a72905ffdad44e2ad3b3b3a6deaea

Request headers

:path
/images/bin/image/x-small/Brian_MarlaKapowitz_3x2.jpg?1540580446
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Fri, 26 Oct 2018 19:00:46 GMT
server
cloudflare
etag
"5bd3645e-b38"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcacdabf1b-FRA
content-length
2872
expires
Thu, 15 Nov 2018 16:34:38 GMT
RemotelyEntertaining_ANA2018_BB_AliciaHatch_3x2.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/RemotelyEntertaining_ANA2018_BB_AliciaHatch_3x2.jpg?1540578871
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
8c7323bc085b1da73082c00ccb77e7b9e0087a2695b3ca01f0363966584c39ab

Request headers

:path
/images/bin/image/x-small/RemotelyEntertaining_ANA2018_BB_AliciaHatch_3x2.jpg?1540578871
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Fri, 26 Oct 2018 18:34:31 GMT
server
cloudflare
etag
"5bd35e37-ac6"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcacdbbf1b-FRA
content-length
2758
expires
Thu, 15 Nov 2018 16:34:38 GMT
FatTwitterBird.jpg
gaia.adage.com/images/bin/image/x-small/
2 KB
2 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/FatTwitterBird.jpg?1540574299
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
70181a3ce68c5b45a4710458d65e2dfdc3d0a227ba0a8832d214f4a54e36446c

Request headers

:path
/images/bin/image/x-small/FatTwitterBird.jpg?1540574299
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Fri, 26 Oct 2018 17:18:19 GMT
server
cloudflare
etag
"5bd34c5b-667"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcacdcbf1b-FRA
content-length
1639
expires
Thu, 15 Nov 2018 16:34:38 GMT
BurgerKing_NightmareKing.jpg
gaia.adage.com/images/bin/image/x-small/
2 KB
2 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/BurgerKing_NightmareKing.jpg?1539962088
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
74c5cceb5762265d6c109b428753d8996855cafd925a997e75b501f5fe01219a

Request headers

:path
/images/bin/image/x-small/BurgerKing_NightmareKing.jpg?1539962088
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Fri, 19 Oct 2018 15:14:48 GMT
server
cloudflare
etag
"5bc9f4e8-958"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcacddbf1b-FRA
content-length
2392
expires
Thu, 15 Nov 2018 16:34:38 GMT
D2C_Lumascape.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/D2C_Lumascape.jpg?1540504041
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
0660aba53932b5aa52f50cfe51a8e0aaaad30f7273f5776f3e84c4422e6b95f8

Request headers

:path
/images/bin/image/x-small/D2C_Lumascape.jpg?1540504041
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Thu, 25 Oct 2018 21:47:21 GMT
server
cloudflare
etag
"5bd239e9-be1"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcbcebbf1b-FRA
content-length
3041
expires
Thu, 15 Nov 2018 16:34:38 GMT
Google_ogle_3x2.jpg
gaia.adage.com/images/bin/image/x-small/
2 KB
2 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/Google_ogle_3x2.jpg?1540501627
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
0b19a00144d9e0d4d9616f46d08236728f949edcefe469e66259563709f271ef

Request headers

:path
/images/bin/image/x-small/Google_ogle_3x2.jpg?1540501627
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Thu, 25 Oct 2018 21:07:07 GMT
server
cloudflare
etag
"5bd2307b-739"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcbcecbf1b-FRA
content-length
1849
expires
Thu, 15 Nov 2018 16:34:38 GMT
329641830_19_10252018.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/329641830_19_10252018.jpg?1540493775
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/images/bin/image/x-small/329641830_19_10252018.jpg?1540493775
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Thu, 25 Oct 2018 18:56:15 GMT
server
cloudflare
etag
"5bd211cf-bc6"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcbcedbf1b-FRA
content-length
3014
expires
Thu, 15 Nov 2018 16:34:38 GMT
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gaia.adage.com/images/bin/image/x-small/
4 KB
4 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/timegunscoverfinal_3x2.jpg?1540477199
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
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Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/images/bin/image/x-small/timegunscoverfinal_3x2.jpg?1540477199
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Thu, 25 Oct 2018 14:19:59 GMT
server
cloudflare
etag
"5bd1d10f-f21"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
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content-length
3873
expires
Thu, 15 Nov 2018 16:34:38 GMT
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gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/20181025TroyRuhanen.jpg?1540411200
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
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pragma
no-cache
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
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server
cloudflare
etag
"5bd0cf40-a23"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcccf1bf1b-FRA
content-length
2595
expires
Thu, 15 Nov 2018 16:34:38 GMT
b2
sb.scorecardresearch.com/
Redirect Chain
  • https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1541694877967&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age...
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0
248 B
Image
General
Full URL
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1541694877967&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.38.19.203 Amsterdam, Netherlands, ASN (),
Reverse DNS
a23-38-19-203.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:38 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Length
0
Expires
Mon, 01 Jan 1990 00:00:00 GMT

Redirect headers

Location
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1541694877967&ns_c=UTF-8&cv=3.1&c8=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&c9=
Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:38 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Length
0
Expires
Mon, 01 Jan 1990 00:00:00 GMT
collect
stats.g.doubleclick.net/r/
Redirect Chain
  • https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=1841629815&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Crestaurants%7Csocial%7Ctv%7C)11...
  • https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=1063713767.1541694878&jid=1208607800&_v=5.7.2&z=1841629815
35 B
107 B
Image
General
Full URL
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=1063713767.1541694878&jid=1208607800&_v=5.7.2&z=1841629815
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:400c:c00::9c , Ireland, ASN (),
Reverse DNS
Software
Golfe2 /
Resource Hash
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Security Headers
Name Value
Strict-Transport-Security max-age=10886400; includeSubDomains; preload
X-Content-Type-Options nosniff

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
strict-transport-security
max-age=10886400; includeSubDomains; preload
x-content-type-options
nosniff
last-modified
Sun, 17 May 1998 03:00:00 GMT
server
Golfe2
date
Thu, 08 Nov 2018 16:34:38 GMT
status
200
content-type
image/gif
access-control-allow-origin
*
cache-control
no-cache, no-store, must-revalidate
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
35
expires
Fri, 01 Jan 1990 00:00:00 GMT

Redirect headers

pragma
no-cache
date
Thu, 08 Nov 2018 16:34:38 GMT
last-modified
Sun, 17 May 1998 03:00:00 GMT
server
Golfe2
status
302
location
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=1063713767.1541694878&jid=1208607800&_v=5.7.2&z=1841629815
content-type
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access-control-allow-origin
*
cache-control
no-cache, no-store, must-revalidate
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
371
expires
Fri, 01 Jan 1990 00:00:00 GMT
jquery.counter-1.0.js
gaia.adage.com/scripts/plugins/
6 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/scripts/plugins/jquery.counter-1.0.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
04fb28ab27ab42d69874708444b9635ea61076495974ccca8fb4bef1dc037f5b

Request headers

:path
/scripts/plugins/jquery.counter-1.0.js
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
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accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
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server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
476972bbbc02bf1b-FRA
expires
Thu, 15 Nov 2018 16:34:38 GMT
index.min.js
players.brightcove.net/377748811/BkeObTWBe_default/
756 KB
190 KB
Script
General
Full URL
https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.210.249.235 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
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Software
AmazonS3 /
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Request headers

Referer
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User-Agent
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Response headers

x-amz-version-id
Uu.nUa7gcK8RBvAzQHfIsqnJz6A.eLLT
Content-Encoding
gzip
ETag
"aabb9c2e66cdcd54d2f6b2fb958c575d"
x-amz-request-id
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x-amz-replication-status
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Connection
keep-alive
Content-Length
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x-amz-id-2
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X-BCOV-Response-Mode
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X-Served-By
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Last-Modified
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Server
AmazonS3
X-Timer
S1536896346.143042,VS0,VE359
Date
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Vary
Accept-Encoding
Content-Type
application/javascript
Access-Control-Allow-Origin
*
Cache-Control
public, max-age=297
Accept-Ranges
bytes
X-Cache-Hits
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gaia.adage.com/images/bin/image/small/
44 KB
44 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/small/JwohlHeadshot_Sq.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/images/bin/image/small/JwohlHeadshot_Sq.png
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
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referer
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:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

date
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cf-cache-status
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last-modified
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server
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etag
"57b22c34-af86"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
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cf-ray
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content-length
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expires
Thu, 15 Nov 2018 16:34:38 GMT
s_crainsc.js
crain-global.s3.amazonaws.com/
117 KB
117 KB
Script
General
Full URL
https://crain-global.s3.amazonaws.com/s_crainsc.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.216.169.91 Ashburn, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
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Software
AmazonS3 /
Resource Hash
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Via
1.1 e0bc02299b03254b2a35b8c930f005c6.cloudfront.net (CloudFront)
Last-Modified
Wed, 12 Sep 2018 06:44:50 GMT
Server
AmazonS3
Age
629
ETag
"b776b179b06f720d765afa7d39cd377c"
X-Cache
Hit from cloudfront
Content-Type
application/x-javascript
Cache-Control
no-cache
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
81
X-Amz-Cf-Id
wsshYAiJdSfo26ti2elMeOfS1X66Ktzgh4i1q9fQwgTIutzQ-VUvdQ==
hamburger_menu
adage.com/api/homepage/
5 KB
2 KB
XHR
General
Full URL
https://adage.com/api/homepage/hamburger_menu
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6b9d662533766bbcc55c6fac32d14d82d4c02df22bc785e39af6ce0635bf3b98

Request headers

:path
/api/homepage/hamburger_menu
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; _cb_ls=1; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/homepage/hamburger_menu
date
Thu, 08 Nov 2018 16:34:38 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972bcace0bf1b-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
1303
x-newrelic-app-data
PxQAUFZUCQcTUVFSAAkCVEYdFGQHBDcQUQxLA1tMXV1dORY0QwhvTQVGXj1JC1deVRQABVJuVhYNH0ZbEkRPUh5SCFIICBgCHVULUQNUH09VGhVUAwFcVlVdUAAAVFQHVlIFEU4AAg5DB2U=
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1195267465 1187133065
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
prompt_embed_static.js
survey.g.doubleclick.net/insights/consumersurveys/static/413782642484795291/
353 KB
113 KB
Script
General
Full URL
https://survey.g.doubleclick.net/insights/consumersurveys/static/413782642484795291/prompt_embed_static.js
Requested by
Host: survey.g.doubleclick.net
URL: https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:825::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
Google Frontend /
Resource Hash
d322b980a5d640140ceb7b80d4fd56f2ebb75a11dd006ccd94822acf6b0f0cf5

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 06 Nov 2018 21:55:10 GMT
content-encoding
gzip
server
Google Frontend
age
153568
etag
"hCc9iw"
content-type
application/javascript
status
200
x-cloud-trace-context
5460f09f645df17391cca7fc8f8ca0eb
cache-control
public, max-age=2592000
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
115833
expires
Thu, 06 Dec 2018 21:55:10 GMT
truncated
/
715 B
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
5a3f1dd74233f605e511f1b5b244bedf85ac88ba264caf4d6401bc7ec2017dcd

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
truncated
/
2 KB
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
9d02d662da8a47fb5fb610b545007507b6017028043dbb63cd09ec897d3b9627

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
300x250-member-bg.gif
gaia.adage.com/images/
10 KB
11 KB
Image
General
Full URL
https://gaia.adage.com/images/300x250-member-bg.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
97b3fd7ba676d08db6242d6f73d9d176905dbf7fadfbceaf1146b7164de69029

Request headers

:path
/images/300x250-member-bg.gif
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:42:31 GMT
server
cloudflare
etag
"576c1f87-2995"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/gif
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcfd19bf1b-FRA
content-length
10645
expires
Thu, 15 Nov 2018 16:34:38 GMT
sprites-seed7780b9d.png
gaia.adage.com/assets/images/
175 KB
175 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/sprites-seed7780b9d.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f53c6699ce08db2f1d85df8433b7f4ee82293af0cf9958d20aef30163ddcdce9

Request headers

:path
/assets/images/sprites-seed7780b9d.png
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:17:43 GMT
server
cloudflare
etag
"59c820f7-2bb93"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcfd1abf1b-FRA
content-length
179091
expires
Thu, 15 Nov 2018 16:34:38 GMT
icon-search-black.png
gaia.adage.com/assets/images/
309 KB
309 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/icon-search-black.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7fea5568865d4c05472818346c52743fd5cce96259544a35f579012cfc3f8546

Request headers

:path
/assets/images/icon-search-black.png
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:48 GMT
server
cloudflare
etag
"59c82084-4d2c4"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcfd1bbf1b-FRA
content-length
316100
expires
Thu, 15 Nov 2018 16:34:38 GMT
AdAge_Logo.svg
gaia.adage.com/assets/images/
2 KB
1 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/AdAge_Logo.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
46cdff75d13377d877c6c5c2e4b484c86d56ac9c7f80302010803e752df26766

Request headers

:path
/assets/images/AdAge_Logo.svg
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 11 Dec 2017 20:57:59 GMT
server
cloudflare
etag
W/"5a2ef157-6cb"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/svg+xml
status
200
cache-control
public, max-age=14400
cf-ray
476972bcfd1cbf1b-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
burger_black.png
gaia.adage.com/assets/images/
1 KB
1 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/burger_black.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
697fd0b8194c5ae9e3287c331ae2b69712dfa847e715b740775a9038c354a579

Request headers

:path
/assets/images/burger_black.png
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:51 GMT
server
cloudflare
etag
"59c82087-40a"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcfd1dbf1b-FRA
content-length
1034
expires
Thu, 15 Nov 2018 16:34:38 GMT
social-sprites.png
gaia.adage.com/assets/images/
21 KB
21 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/social-sprites.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
98f2448e5ffbb6d5c091bce5de48e17e62fb6c9ba6e59c42a362bb6b2c7f997a

Request headers

:path
/assets/images/social-sprites.png
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 23:18:54 GMT
server
cloudflare
etag
"59c83d5e-52f6"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972bcfd1ebf1b-FRA
content-length
21238
expires
Thu, 15 Nov 2018 16:34:38 GMT
Retina-Black.woff
gaia.adage.com/assets/font-face/retina-standard/
63 KB
63 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/retina-standard/Retina-Black.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9176 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
ee0f363ac6a256884d7337e98f2afd5fd5e31039c7e694048eea307b34f79e93

Request headers

:path
/assets/font-face/retina-standard/Retina-Black.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
Origin
https://adage.com

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
status
200
content-length
64596
last-modified
Mon, 06 Nov 2017 15:02:13 GMT
server
cloudflare
etag
"5a007975-fc54"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d6e9adcc09eee2dcc0bd1f3ca0dcaac7c1541694878; expires=Fri, 08-Nov-19 16:34:38 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
476972bcede2c305-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
RetinaCond-Black.woff
gaia.adage.com/assets/font-face/retina-standard/
61 KB
61 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/retina-standard/RetinaCond-Black.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9176 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4cd67bd5e1360546610289d82dc2ffd95c38551e2c249da08fa64f4030984de0

Request headers

:path
/assets/font-face/retina-standard/RetinaCond-Black.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
Origin
https://adage.com

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
status
200
content-length
62504
last-modified
Mon, 06 Nov 2017 15:02:13 GMT
server
cloudflare
etag
"5a007975-f428"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d6e9adcc09eee2dcc0bd1f3ca0dcaac7c1541694878; expires=Fri, 08-Nov-19 16:34:38 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
476972bcede5c305-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
Outsiders_Bold_PROWEB.woff
gaia.adage.com/assets/font-face/outsiders/
87 KB
88 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9176 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
50ddfa8d99906d232629c0a0e9c43d09eb9e1e5d32a90a7a4c86bdcf3a6f259c

Request headers

:path
/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
Origin
https://adage.com

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
status
200
content-length
89584
last-modified
Sun, 24 Sep 2017 21:15:58 GMT
server
cloudflare
etag
"59c8208e-15df0"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d6e9adcc09eee2dcc0bd1f3ca0dcaac7c1541694878; expires=Fri, 08-Nov-19 16:34:38 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
476972bcede6c305-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
Exchange-Book.woff
gaia.adage.com/assets/font-face/exchange-standard/
89 KB
89 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/exchange-standard/Exchange-Book.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9176 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
fa857686efe8ddf5b33e2a96a29a2b1c0a80dff832b92333ba7a25489cb621c8

Request headers

:path
/assets/font-face/exchange-standard/Exchange-Book.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
Origin
https://adage.com

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
status
200
content-length
91307
last-modified
Mon, 06 Nov 2017 15:02:17 GMT
server
cloudflare
etag
"5a007979-164ab"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d6e9adcc09eee2dcc0bd1f3ca0dcaac7c1541694878; expires=Fri, 08-Nov-19 16:34:38 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
476972bcede7c305-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
TiemposWebLF-Regular.woff
gaia.adage.com/assets/font-face/
77 KB
77 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/TiemposWebLF-Regular.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9176 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
db48302c74682d21c063f2332b1d7fdca3f31fff93a2be3ecfee53f477c59c06

Request headers

:path
/assets/font-face/TiemposWebLF-Regular.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
Origin
https://adage.com

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
status
200
content-length
78692
last-modified
Thu, 23 Jun 2016 17:43:45 GMT
server
cloudflare
etag
"576c1fd1-13364"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d6e9adcc09eee2dcc0bd1f3ca0dcaac7c1541694878; expires=Fri, 08-Nov-19 16:34:38 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
476972bcede4c305-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
TiemposWebLF-RegularItalic.woff
gaia.adage.com/assets/font-face/
79 KB
79 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/TiemposWebLF-RegularItalic.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9176 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
a91360fea04b0e05ead21d18a2c1190d2b72fefb026908648c7c50b7ff5ff070

Request headers

:path
/assets/font-face/TiemposWebLF-RegularItalic.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
Origin
https://adage.com

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
status
200
content-length
80464
last-modified
Thu, 23 Jun 2016 17:43:44 GMT
server
cloudflare
etag
"576c1fd0-13a50"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d6e9adcc09eee2dcc0bd1f3ca0dcaac7c1541694878; expires=Fri, 08-Nov-19 16:34:38 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
476972bcede3c305-FRA
expires
Thu, 08 Nov 2018 20:34:38 GMT
reach.js
d8rk54i4mohrb.cloudfront.net/js/
17 KB
17 KB
Script
General
Full URL
https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:6800:1f:573d:79c0:21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash
ec81034a99682ffdddae05af001f386c2948c8be7d39cd7c856f98d4496de776

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 06 Nov 2018 11:22:07 GMT
via
1.1 f9448dbaac49aad821506cba2852f911.cloudfront.net (CloudFront)
last-modified
Mon, 05 Nov 2018 13:21:47 GMT
server
AmazonS3
age
715
etag
"de0899ae3efe8ec9de280ca553c8e762"
x-cache
Hit from cloudfront
x-amz-version-id
q08QlXut3ul2r4sdnSNMfbOB4if_jo3O
status
200
cache-control
no-cache
x-amz-replication-status
COMPLETED
accept-ranges
bytes
content-type
application/javascript; charset=utf-8
content-length
16950
x-amz-cf-id
BIZdGU4icHF4kD5-uqeG_IQjxU3nGwRqmDUuOtevOE6WFIuubBPyVg==
ia.js
s.idio.co/
2 KB
1 KB
Script
General
Full URL
https://s.idio.co/ia.js
Requested by
Host: js.idio.co
URL: https://js.idio.co/720.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
13.35.253.62 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
server-13-35-253-62.fra6.r.cloudfront.net
Software
AmazonS3 /
Resource Hash
932ea76ee0e29b363a45f844e8ad42038536f70f7e8d8bcf56100c3e41590bac

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 01 Nov 2018 12:57:49 GMT
content-encoding
gzip
last-modified
Fri, 13 Jul 2018 12:51:13 GMT
server
AmazonS3
age
82160
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/javascript
status
200
cache-control
max-age=86400
x-amz-cf-id
RQdw4T06QzZRjyzhkduHR4Y3R6HY8nkC3dpIwE7MIEv3PT1ckTfLLw==
via
1.1 c275031486c6f7b744b8d30847e98b14.cloudfront.net (CloudFront)
20181105-top5.jpg
gaia.adage.com/images/bin/image/x-large/
35 KB
36 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-large/20181105-top5.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
193e7f6de8b00a35cc9c75cfd3a1de0cf4c55da9fb8cc0f0005913d76bc16f3d

Request headers

:path
/images/bin/image/x-large/20181105-top5.jpg
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Fri, 02 Nov 2018 20:01:49 GMT
server
cloudflare
etag
"5bdcad2d-8d87"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972be8e69bf1b-FRA
content-length
36231
expires
Thu, 15 Nov 2018 16:34:38 GMT
UNiDAYS_-_Gen_Z_Decoding_the_Digital_Generation_WP_cover.jpg
gaia.adage.com/images/bin/image/medium/
20 KB
20 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/UNiDAYS_-_Gen_Z_Decoding_the_Digital_Generation_WP_cover.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e9a1caeab3f1175c33cd9700f62e714a876b45f8115e1266e8944050075dcd01

Request headers

:path
/images/bin/image/medium/UNiDAYS_-_Gen_Z_Decoding_the_Digital_Generation_WP_cover.jpg
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:38 GMT
cf-cache-status
HIT
last-modified
Wed, 17 Oct 2018 16:04:48 GMT
server
cloudflare
etag
"5bc75da0-4fa0"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972be8e6bbf1b-FRA
content-length
20384
expires
Thu, 15 Nov 2018 16:34:38 GMT
container.html
d8rk54i4mohrb.cloudfront.net/ Frame 4CB1
0
0
Document
General
Full URL
https://d8rk54i4mohrb.cloudfront.net/container.html?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbmavyclrqm&v=2.17.0&cache_buster=1541694878626
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:6800:1f:573d:79c0:21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash

Request headers

:method
GET
:authority
d8rk54i4mohrb.cloudfront.net
:scheme
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Full URL
https://gaia.adage.com/assets/images/social-s3a48abe55e.png
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5f4ac78ea823e62a82d8f7f562fd73702969cca25d392470239465032a62c6f7

Request headers

:path
/assets/images/social-s3a48abe55e.png
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878; s_cc=true; s_fid=781048C5E182F6EC-0B3B928EB99533E1; s_fbsr=1; s_nr=1541694879495-New; s_vnum=1543622400496%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:39 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:20:58 GMT
server
cloudflare
etag
"59c821ba-12837"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972c54d5bbf1b-FRA
content-length
75831
expires
Thu, 15 Nov 2018 16:34:39 GMT
adage-footer-logo.png
gaia.adage.com/assets/images/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/adage-footer-logo.png
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f1fdd2c041f8a5551b9e6f30e04c1981d19153a7cafc71cba8ba6c99103b87ca

Request headers

:path
/assets/images/adage-footer-logo.png
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878; s_cc=true; s_fid=781048C5E182F6EC-0B3B928EB99533E1; s_fbsr=1; s_nr=1541694879495-New; s_vnum=1543622400496%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1540572216
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1540572216
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:39 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:47 GMT
server
cloudflare
etag
"59c82083-b8b"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972c54d5cbf1b-FRA
content-length
2955
expires
Thu, 15 Nov 2018 16:34:39 GMT
tracker
metrics.brightcove.com/v2/
43 B
181 B
Image
General
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=620cbb927559e523c05864a0&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&usage=inpage-embed&event=player_load&time=1541694879566&qos.performance.memory.jsHeapSizeLimit=2217857988&qos.performance.memory.usedJSHeapSize=17168648&qos.performance.memory.totalJSHeapSize=21704968&qos.performance.navigation.redirectCount=0&qos.performance.navigation.type=0&qos.performance.navigation.directedMigration=false&qos.performance.timing.loadEventEnd=0&qos.performance.timing.loadEventStart=0&qos.performance.timing.domComplete=0&qos.performance.timing.domContentLoadedEventEnd=0&qos.performance.timing.domContentLoadedEventStart=0&qos.performance.timing.domInteractive=0&qos.performance.timing.domLoading=1541694877784&qos.performance.timing.responseEnd=1541694877999&qos.performance.timing.responseStart=1541694877782&qos.performance.timing.requestStart=1541694877551&qos.performance.timing.secureConnectionStart=1541694877532&qos.performance.timing.connectEnd=1541694877551&qos.performance.timing.connectStart=1541694877527&qos.performance.timing.domainLookupEnd=1541694877527&qos.performance.timing.domainLookupStart=1541694877526&qos.performance.timing.fetchStart=1541694877525&qos.performance.timing.redirectEnd=0&qos.performance.timing.redirectStart=0&qos.performance.timing.unloadEventEnd=0&qos.performance.timing.unloadEventStart=0&qos.performance.timing.navigationStart=1541694877525&qos.performance.bcInit=332.1000002324581&qos.player.dimensions=%5B%5B1541694879566%2C%22640x480%22%2C%22640x480%22%5D%5D&qos.player.pixelratio=%5B%5B1541694879566%2C1%5D%5D&qos.player.screendimensions=%5B%5B1541694879566%2C%221600x1200%22%5D%5D
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.246.84 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-246-84.compute-1.amazonaws.com
Software
/
Resource Hash
4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/
43 B
181 B
Image
General
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=20a201323b5249bcfb8fe732&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&usage=inpage-embed&event=player_load&time=1541694879577&qos.performance.memory.jsHeapSizeLimit=2217857988&qos.performance.memory.usedJSHeapSize=17168648&qos.performance.memory.totalJSHeapSize=21704968&qos.performance.navigation.redirectCount=0&qos.performance.navigation.type=0&qos.performance.navigation.directedMigration=false&qos.performance.timing.loadEventEnd=0&qos.performance.timing.loadEventStart=0&qos.performance.timing.domComplete=0&qos.performance.timing.domContentLoadedEventEnd=0&qos.performance.timing.domContentLoadedEventStart=0&qos.performance.timing.domInteractive=0&qos.performance.timing.domLoading=1541694877784&qos.performance.timing.responseEnd=1541694877999&qos.performance.timing.responseStart=1541694877782&qos.performance.timing.requestStart=1541694877551&qos.performance.timing.secureConnectionStart=1541694877532&qos.performance.timing.connectEnd=1541694877551&qos.performance.timing.connectStart=1541694877527&qos.performance.timing.domainLookupEnd=1541694877527&qos.performance.timing.domainLookupStart=1541694877526&qos.performance.timing.fetchStart=1541694877525&qos.performance.timing.redirectEnd=0&qos.performance.timing.redirectStart=0&qos.performance.timing.unloadEventEnd=0&qos.performance.timing.unloadEventStart=0&qos.performance.timing.navigationStart=1541694877525&qos.performance.bcInit=345.8999991416931&qos.player.dimensions=%5B%5B1541694879577%2C%22640x480%22%2C%22640x480%22%5D%5D&qos.player.pixelratio=%5B%5B1541694879577%2C1%5D%5D&qos.player.screendimensions=%5B%5B1541694879577%2C%221600x1200%22%5D%5D
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.80.35 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-80-35.compute-1.amazonaws.com
Software
/
Resource Hash
4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/
43 B
181 B
Image
General
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=20a201323b5249bcfb8fe732&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838254801001&time=1541694879583&response_time_ms=381&BCOV-instance=i-06d5491cc0afd42be%2C%20771dfeb%2C%202018-11-08%2016%3A34%3A39.292Z&X-Cache=Miss%20from%20cloudfront&Via=1.1%2071b147cd3102755b55ba8b6fd34e3f4a.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=BbvgqRlgYVWA7TFAqlZMn7rOwB6yvPWSxM88juykAToSe6nVTzpVhg%3D%3D
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.80.35 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-80-35.compute-1.amazonaws.com
Software
/
Resource Hash
4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/
43 B
181 B
Image
General
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=1a74cd3dbfc781b3d15058&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&usage=inpage-embed&event=player_load&time=1541694879587&qos.performance.memory.jsHeapSizeLimit=2217857988&qos.performance.memory.usedJSHeapSize=17168648&qos.performance.memory.totalJSHeapSize=21704968&qos.performance.navigation.redirectCount=0&qos.performance.navigation.type=0&qos.performance.navigation.directedMigration=false&qos.performance.timing.loadEventEnd=0&qos.performance.timing.loadEventStart=0&qos.performance.timing.domComplete=0&qos.performance.timing.domContentLoadedEventEnd=0&qos.performance.timing.domContentLoadedEventStart=0&qos.performance.timing.domInteractive=0&qos.performance.timing.domLoading=1541694877784&qos.performance.timing.responseEnd=1541694877999&qos.performance.timing.responseStart=1541694877782&qos.performance.timing.requestStart=1541694877551&qos.performance.timing.secureConnectionStart=1541694877532&qos.performance.timing.connectEnd=1541694877551&qos.performance.timing.connectStart=1541694877527&qos.performance.timing.domainLookupEnd=1541694877527&qos.performance.timing.domainLookupStart=1541694877526&qos.performance.timing.fetchStart=1541694877525&qos.performance.timing.redirectEnd=0&qos.performance.timing.redirectStart=0&qos.performance.timing.unloadEventEnd=0&qos.performance.timing.unloadEventStart=0&qos.performance.timing.navigationStart=1541694877525&qos.performance.bcInit=356.3999980688095&qos.player.dimensions=%5B%5B1541694879587%2C%22640x480%22%2C%22640x480%22%5D%5D&qos.player.pixelratio=%5B%5B1541694879587%2C1%5D%5D&qos.player.screendimensions=%5B%5B1541694879587%2C%221600x1200%22%5D%5D
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.118.207 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-118-207.compute-1.amazonaws.com
Software
/
Resource Hash
4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
tracker
metrics.brightcove.com/v2/
43 B
181 B
Image
General
Full URL
https://metrics.brightcove.com/v2/tracker?domain=videocloud&platform=video-js&session=1a74cd3dbfc781b3d15058&account=377748811&destination=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&platform_version=5.28.1&player=players.brightcove.com%2F377748811%2FBkeObTWBe_default&player_name=AdAge.com%20DFP%20Video%20Player&source=&event=catalog_response&url=https%3A%2F%2Fedge.api.brightcove.com%2Fplayback%2Fv1%2Faccounts%2F377748811%2Fvideos%2F5838260481001&time=1541694879601&response_time_ms=312&BCOV-instance=i-0bae6dc5cbe3e6daa%2C%20771dfeb%2C%202018-11-08%2016%3A34%3A39.340Z&X-Cache=Miss%20from%20cloudfront&Via=1.1%202f0580a0593ad9d3fb82aee9226d8179.cloudfront.net%20(CloudFront)&X-Amz-Cf-Id=7e5criSzevrkYCkQbjnb13-AtdNBDgIj7Ha2PHmHKW5xIWtgIEB97w%3D%3D
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.118.207 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-118-207.compute-1.amazonaws.com
Software
/
Resource Hash
4e0705327480ad2323cb03d9c450ffcae4a98bf3a5382fa0c7882145ed620e49

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
8d8bcb1c-ed92-4abc-9b37-c91bbf5f3409
https://adage.com/
241 KB
0
Other
General
Full URL
blob:https://adage.com/8d8bcb1c-ed92-4abc-9b37-c91bbf5f3409
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
BLOB
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
0a00d96e6eb1137c2374c3d616c409df42be50f9c17e7916ba52a29ca27a2277

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Content-Length
246781
Content-Type
text/javascript
master.m3u8
secure.brightcove.com/services/mobile/streaming/index/
226 B
570 B
XHR
General
Full URL
https://secure.brightcove.com/services/mobile/streaming/index/master.m3u8?videoId=5838260919001&pubId=377748811&secure=true
Requested by
Host: players.brightcove.net
URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
64.74.101.79 , United States, ASN18908 (BRIGHTCOVE-AS - Brightcove, Inc., US),
Reverse DNS
secure.brightcove.com
Software
brightcove /
Resource Hash
af164fb3f3e4cb3be7c63529b1441fcdc5ee44b6b770cd233c295a2f1d90f956

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

Date
Thu, 08 Nov 2018 16:34:39 GMT
X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
148.251.45.254
Content-Type
application/vnd.apple.mpegurl;charset=utf-8
Access-Control-Allow-Origin
*
Cache-Control
must-revalidate,max-age=0
Last-Modified
Sat, 03 Nov 2018 16:32:09 GMT
Content-Length
226
377748811_5838284132001_5838260919001-vs.jpg
f1.media.brightcove.com/8/377748811/
71 KB
72 KB
Image
General
Full URL
https://f1.media.brightcove.com/8/377748811/377748811_5838284132001_5838260919001-vs.jpg?pubId=377748811&videoId=5838260919001
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.2.27 San Francisco, United States, ASN (),
Reverse DNS
Software
/
Resource Hash
7db73b1f683931b56a0f9d7360fab4d54184bc4b0ace40ac2de6d8db23e39dd9

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

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1.1 3f664d29b735d0f07574fc4382fb0221.cloudfront.net (CloudFront), 1.1 varnish, 1.1 varnish
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x-timer
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content-type
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cache-control
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accept-ranges
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access-control-allow-headers
X-Requested-With
x-amz-cf-id
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expires
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fbevents.js
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73 KB
23 KB
Script
General
Full URL
https://connect.facebook.net/en_US/fbevents.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f01c:216:face:b00c:0:3 , Ireland, ASN (),
Reverse DNS
Software
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Resource Hash
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Security Headers
Name Value
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Strict-Transport-Security max-age=31536000; preload; includeSubDomains
X-Content-Type-Options nosniff
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
public
x-fb-debug
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content-encoding
gzip
x-content-type-options
nosniff
x-frame-options
DENY
date
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strict-transport-security
max-age=31536000; preload; includeSubDomains
content-type
application/x-javascript; charset=utf-8
status
200
cache-control
public, max-age=1200
content-security-policy
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vary
Accept-Encoding
content-length
23406
x-xss-protection
0
expires
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cc
cc.swiftype.com/
43 B
279 B
Image
General
Full URL
https://cc.swiftype.com/cc?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&engine_key=9Vb8tQqGzsf13b3nkdnR
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
173.192.91.158 Dallas, United States, ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US),
Reverse DNS
9e.5b.c0ad.ip4.static.sl-reverse.com
Software
/
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
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Cache-Control
no-cache
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Connection
keep-alive
Content-Type
image/gif
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Expires
Thu, 08 Nov 2018 16:34:39 GMT
btp.js
www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/
3 KB
1 KB
Script
General
Full URL
https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
67.225.220.126 Lansing, United States, ASN32244 (LIQUIDWEB - Liquid Web, L.L.C, US),
Reverse DNS
host.rtb123.com
Software
Microsoft-IIS/10.0 / ASP.NET
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-powered-by-plesk
PleskWin
date
Thu, 08 Nov 2018 16:34:39 GMT
content-encoding
gzip
etag
"098dbbe3f3ad41:0"
last-modified
Wed, 22 Aug 2018 17:44:16 GMT
server
Microsoft-IIS/10.0
x-powered-by
ASP.NET
vary
Accept-Encoding
content-type
application/javascript
status
200
accept-ranges
bytes
content-length
1150
rules-p-fbFZFDIZ_p3uo.js
rules.quantcount.com/
2 KB
1 KB
Script
General
Full URL
https://rules.quantcount.com/rules-p-fbFZFDIZ_p3uo.js
Requested by
Host: secure.quantserve.com
URL: https://secure.quantserve.com/quant.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:a200:6:44e3:f8c0:93a1 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Sat, 13 Oct 2018 22:17:59 GMT
content-encoding
gzip
last-modified
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server
AmazonS3
age
2582
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=3600
x-amz-cf-id
i26IdtikS2JYmPQkrF3Mo2Ir78IHK4tOLldu_VJSpRoSXqkJ1G4Cog==
via
1.1 6e761598d9637d0090f3661d0d27be14.cloudfront.net (CloudFront)
chartbeat.js
static.chartbeat.com/js/
35 KB
14 KB
Script
General
Full URL
https://static.chartbeat.com/js/chartbeat.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:a400:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
nginx /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 15:08:50 GMT
content-encoding
gzip
last-modified
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server
nginx
age
5149
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=7200
x-amz-cf-id
gc4md-Op3FRu9fpYcsFTutt_x1ltWGdm2T7huf4jZDv-c00mA7NYmg==
via
1.1 a7cfc7facd5206ba992dff0c0b5504da.cloudfront.net (CloudFront)
expires
Thu, 08 Nov 2018 17:08:50 GMT
load
experience.tinypass.com/xbuilder/experience/
5 KB
2 KB
Script
General
Full URL
https://experience.tinypass.com/xbuilder/experience/load?aid=4rqMYyzEyD
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

Referer
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User-Agent
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Response headers

date
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content-encoding
gzip
cf-cache-status
HIT
wn
prod-exp-10-0-2-247
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
p3p
CP="NON DSP COR OUR IND"
status
200
cache-control
public, max-age=1800
cf-ray
476972c6bee763df-FRA
content-type
application/javascript;charset=utf-8
content-length
1690
x-request-id
Cbluvhpowst
expires
Thu, 08 Nov 2018 17:04:39 GMT
ionicons.min.css
code.ionicframework.com/ionicons/2.0.1/css/
50 KB
9 KB
Stylesheet
General
Full URL
https://code.ionicframework.com/ionicons/2.0.1/css/ionicons.min.css
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700:20::6819:7c63 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

x-fastly-request-id
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date
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content-encoding
gzip
cf-cache-status
MISS
access-control-allow-origin
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x-cache
HIT
status
200
x-cache-hits
14
content-length
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x-served-by
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last-modified
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server
cloudflare
x-github-request-id
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x-timer
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etag
W/"5b7f1b3e-c854"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css; charset=utf-8
via
1.1 varnish
cache-control
public, max-age=7200
accept-ranges
bytes
cf-ray
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expires
Thu, 08 Nov 2018 18:34:39 GMT
set_view_count.php
adage.com/ajax/
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705 B
XHR
General
Full URL
https://adage.com/ajax/set_view_count.php?id=315016
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
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Software
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Resource Hash
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Request headers

:path
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pragma
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https
referer
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*/*
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User-Agent
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Response headers

x-varnish-cache
MISS
x-url
/ajax/set_view_count.php?id=315016
date
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content-encoding
gzip
x-cache-server
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x-cookie-debug
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x-host
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x-backend-server
adage_live_director
x-varnish
1195267528
server
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expect-ct
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vary
Accept-Encoding
content-type
text/html; charset=UTF-8
cache-control
no-cache
cf-ray
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Protocol
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Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

User-Agent
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Response headers

Access-Control-Allow-Origin
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Server
geoip2-daemon
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ads
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12 KB
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Protocol
SPDY
Security
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Response headers

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vary
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cache-control
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Protocol
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Response headers

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content-encoding
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server
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Full URL
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Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Request headers

Referer
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User-Agent
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Request headers

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Response headers

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server
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etag
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Request headers

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Response headers

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etag
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Response headers

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Request headers

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Response headers

x-varnish-cache
HIT
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server
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Protocol
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Request headers

Host
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Pragma
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Cache-Control
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Upgrade-Insecure-Requests
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Referer
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Response headers

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Request headers

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Response headers

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Security
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Software
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Response headers

Date
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Server
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X-BC-Client-IP
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Response headers

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Request headers

User-Agent
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Response headers

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Response headers

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Response headers

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Request headers

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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:39 GMT
cf-cache-status
HIT
last-modified
Mon, 05 Nov 2018 22:34:10 GMT
server
cloudflare
etag
"5be0c562-2175"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972c7bfd7bf1b-FRA
content-length
8565
expires
Thu, 15 Nov 2018 16:34:39 GMT
ted_cruz_triumph_the_insult_comic_dog_colbert.png
gaia.adage.com/images/bin/image/medium/
104 KB
104 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/ted_cruz_triumph_the_insult_comic_dog_colbert.png?1541517877
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b9ebcd87f3c37c74328841ab81dfb9bf20432bfb107ad4658fd3c90d6c659473

Request headers

:path
/images/bin/image/medium/ted_cruz_triumph_the_insult_comic_dog_colbert.png?1541517877
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878; s_cc=true; s_fid=781048C5E182F6EC-0B3B928EB99533E1; s_fbsr=1; s_nr=1541694879495-New; s_vnum=1543622400496%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DF232CF8531044B-60000126000019DE[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:39 GMT
cf-cache-status
HIT
last-modified
Tue, 06 Nov 2018 15:24:37 GMT
server
cloudflare
etag
"5be1b235-19eac"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972c7bfd9bf1b-FRA
content-length
106156
expires
Thu, 15 Nov 2018 16:34:39 GMT
AnthonyWood_3x2.jpg
gaia.adage.com/images/bin/image/medium/
9 KB
9 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/AnthonyWood_3x2.jpg?1541115558
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
34010522c333e6603a706e597952cde73d5a4def06073c42e55806d3ba31903d

Request headers

:path
/images/bin/image/medium/AnthonyWood_3x2.jpg?1541115558
pragma
no-cache
cookie
__cfduid=d0af600efe68965b5d11af0a0af60dcf31541694877; __utma=1.1063713767.1541694878.1541694878.1541694878.1; __utmc=1; __utmz=1.1541694878.1.1.utmcsr=(direct)|utmccn=(direct)|utmcmd=(none); __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1541694878; s_cc=true; s_fid=781048C5E182F6EC-0B3B928EB99533E1; s_fbsr=1; s_nr=1541694879495-New; s_vnum=1543622400496%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; s_vi=[CS]v1|2DF232CF8531044B-60000126000019DE[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:39 GMT
cf-cache-status
HIT
last-modified
Thu, 01 Nov 2018 23:39:18 GMT
server
cloudflare
etag
"5bdb8ea6-24b0"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
476972c7bfdabf1b-FRA
content-length
9392
expires
Thu, 15 Nov 2018 16:34:39 GMT
ad.gif
api-54-245-149-253.b2c.com/api/
43 B
233 B
Image
General
Full URL
https://api-54-245-149-253.b2c.com/api/ad.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:164d:936e:2fbd:886f , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Thu, 08 Nov 2018 16:34:40 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
v1.7-97
consent.trustarc.com/asset/notice.js/v/
53 KB
18 KB
Script
General
Full URL
https://consent.trustarc.com/asset/notice.js/v/v1.7-97
Requested by
Host: consent.truste.com
URL: https://consent.truste.com/notice?domain=crain.com&c=teconsent&text=true&js=bb&noticeType=bb&cookieLink=http%3A%2F%2Fadage.com%2Fprivacy&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.76.48.204 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-76-48-204.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
3519f65d2c75ac438f30d5c7a1792e1a47706e52d935119004ea26b433f427a4

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Origin
https://adage.com

Response headers

pragma
public
date
Thu, 08 Nov 2018 16:34:40 GMT
content-encoding
gzip
last-modified
Mon, 5 Nov 2018 01:10:29 GMT
server
nginx
status
200
vary
Accept-Encoding
content-type
text/javascript
access-control-allow-origin
*
n
edge.simplereach.com/
360 B
952 B
Script
General
Full URL
https://edge.simplereach.com/n?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbmavyclrqm&v=2.17.0
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::36e1:f3f7 , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
938e432ea35a72193dbedeec1c766115b3ea4c1430bc690246289a7aaf31d3dd

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Thu, 08 Nov 2018 16:34:40 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
360
Content-Type
application/javascript
ping
ping.chartbeat.net/
43 B
213 B
Image
General
Full URL
https://ping.chartbeat.net/ping?h=adage.com&p=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&u=DBJj7NN7vppCOu9YB&d=adage.com&g=25465&g0=CMO%20Strategy&g1=Jessica%20Wohl&n=1&f=00001&c=0&x=0&m=0&y=5381&o=1585&w=1200&j=45&R=1&W=0&I=0&E=0&e=0&r=&b=2604&t=BST6UXD1DvmZDY1SVfBxKqxLjroFB&V=109&i=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads%20%7C%20CMO%20Strategy%20-%20Ad%20Age&tz=0&sn=1&sv=Ck3xR1B8HsgKDQjv19DBt7bmCBxi6l&sd=1&im=067b0fff&_
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.125.22 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-125-22.compute-1.amazonaws.com
Software
/
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Expires
0
Cache-Control
no-cache, no-store, must-revalidate
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
pixel;r=320249571;rf=0;a=p-fbFZFDIZ_p3uo;url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F;fpan=1;fpa=P0-761291870-1541694880136;ns=0;ce=1;qjs=...
pixel.quantserve.com/
35 B
479 B
Image
General
Full URL
https://pixel.quantserve.com/pixel;r=320249571;rf=0;a=p-fbFZFDIZ_p3uo;url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F;fpan=1;fpa=P0-761291870-1541694880136;ns=0;ce=1;qjs=1;qv=4c19192-20180628134937;cm=;ref=;je=0;sr=1600x1200x24;enc=n;dst=0;et=1541694880135;tzo=0;ogl=title.Subway%20goes%20after%20McDonald's%20in%20burger%20boredom%20ads%2Ctype.article%2Curl.https%3A%2F%2Fadage%252Ecom%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F3150%2Cimage.https%3A%2F%2Fgaia%252Eadage%252Ecom%2Fimages%2Fbin%2Fimage%2Fx-large%2Fsubway_mcd_hammock_3x2%252Ejpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
18.196.14.159 Cambridge, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-18-196-14-159.eu-central-1.compute.amazonaws.com
Software
QS /
Resource Hash
a0d3a0aff7dc3bf32d2176fc3dcda6e7aba2867c4f4d1f7af6355d2cfc6c44f8

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:40 GMT
Server
QS
P3P
CP="NOI DSP COR NID CURa ADMa DEVa PSAo PSDo OUR SAMa IND COM NAV"
Cache-Control
private, no-cache, no-store, proxy-revalidate
Connection
keep-alive
Content-Type
image/gif
Content-Length
35
Expires
Fri, 04 Aug 1978 12:00:00 GMT
tinypass.min.js
cdn.tinypass.com/api/
326 KB
110 KB
Script
General
Full URL
https://cdn.tinypass.com/api/tinypass.min.js
Requested by
Host: experience.tinypass.com
URL: https://experience.tinypass.com/xbuilder/experience/load?aid=4rqMYyzEyD
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
023530dceb01aaaad3525833d5ef07c76932f9aabb0497b99551de17343c10c2

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:40 GMT
content-encoding
gzip
content-type
text/javascript
wn
prod-dash-10-0-1-39
server
cloudflare
etag
W/"333537-1541641092000"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
p3p
CP="NON DSP COR OUR IND"
status
200
cache-control
public, max-age=3600
last-modified
Thu, 08 Nov 2018 01:38:12 GMT
cf-ray
476972c9293663df-FRA
cf-cache-status
HIT
expires
Thu, 08 Nov 2018 17:34:40 GMT
bridge3.253.0_en.html
imasdk.googleapis.com/js/core/ Frame B7B5
0
0
Document
General
Full URL
https://imasdk.googleapis.com/js/core/bridge3.253.0_en.html
Requested by
Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:825::200a , Ireland, ASN (),
Reverse DNS
Software
sffe /
Resource Hash
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

:method
GET
:authority
imasdk.googleapis.com
:scheme
https
:path
/js/core/bridge3.253.0_en.html
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status
200
accept-ranges
bytes
vary
Accept-Encoding
content-encoding
gzip
content-type
text/html
content-length
173294
date
Tue, 06 Nov 2018 10:19:24 GMT
expires
Wed, 06 Nov 2019 10:19:24 GMT
last-modified
Mon, 05 Nov 2018 22:02:51 GMT
x-content-type-options
nosniff
server
sffe
x-xss-protection
1; mode=block
cache-control
public, max-age=31536000
age
195316
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
client.js
s0.2mdn.net/instream/video/
26 KB
10 KB
Script
General
Full URL
https://s0.2mdn.net/instream/video/client.js
Requested by
Host: imasdk.googleapis.com
URL: https://imasdk.googleapis.com/js/sdkloader/ima3.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
216.58.207.70 Mountain View, United States, ASN (),
Reverse DNS
fra16s25-in-f6.1e100.net
Software
sffe /
Resource Hash
62f2eeec7851ae0d5e322062cf40092478236d4a4fc5a2cfd87b257739104147
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

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Response headers

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SPDY
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nosniff
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cafe
p3p
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SPDY
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User-Agent
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Response headers

x-why
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content-encoding
gzip
x-content-type-options
nosniff
date
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x-frame-options
SAMEORIGIN
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SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
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Reverse DNS
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User-Agent
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Response headers

date
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content-encoding
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server
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Protocol
SPDY
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TLS 1.2, ECDHE_RSA, AES_128_GCM
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Referer
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User-Agent
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date
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date
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Request headers

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referer
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SPDY
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User-Agent
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Response headers

content-security-policy
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strict-transport-security
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Full URL
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Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
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Request headers

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Response headers

Date
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X-BC-Connecting-IP
148.251.45.254
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brightcove
X-BC-Client-IP
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Content-Length
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XHR
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Full URL
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Request headers

User-Agent
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Response headers

Date
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X-BC-Connecting-IP
148.251.45.254
Server
brightcove
X-BC-Client-IP
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XHR
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Full URL
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Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
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Request headers

User-Agent
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Response headers

Date
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X-BC-Connecting-IP
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brightcove
X-BC-Client-IP
148.251.45.254
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Security
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Reverse DNS
Software
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Request headers

Referer
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User-Agent
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Response headers

X-CDN-Backend
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Content-Encoding
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Protocol
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Redirect headers

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X-Proxy-Origin
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Request headers

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Response headers

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Request headers

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Response headers

date
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Response headers

date
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content-encoding
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x-li-proto
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x-li-pop
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Redirect headers

date
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content-encoding
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vary
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x-li-uuid
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server
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x-li-fabric
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cache-control
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content-security-policy
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Request headers

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:authority
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referer
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Response headers

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date
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content-type
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server
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vary
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Server
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User-Agent
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Response headers

pragma
public
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server
nginx
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200
x-frame-options
ALLOWALL
content-type
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access-control-allow-origin
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cache-control
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SPDY
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User-Agent
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Response headers

pragma
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server
nginx
status
200
content-type
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access-control-allow-origin
*
cache-control
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
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Software
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Resource Hash
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Security Headers
Name Value
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Request headers

Referer
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User-Agent
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Response headers

pragma
no-cache
date
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x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
p3p
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cache-control
no-cache, must-revalidate
content-type
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alt-svc
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content-length
0
x-xss-protection
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expires
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gen_204
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
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Security Headers
Name Value
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
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x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
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cache-control
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alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
expires
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get
consent.trustarc.com/
923 B
1 KB
Image
General
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.49.232.108 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-52-49-232-108.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
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Security Headers
Name Value
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Request headers

Referer
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User-Agent
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Response headers

pragma
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server
nginx
status
200
x-frame-options
ALLOWALL
content-type
image/png
access-control-allow-origin
*
cache-control
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content-length
923
expires
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tracker
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43 B
181 B
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.118.207 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-50-19-118-207.compute-1.amazonaws.com
Software
/
Resource Hash
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Request headers

Referer
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User-Agent
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Response headers

Cache-Control
must-revalidate,no-cache,no-store
Connection
keep-alive
Content-Length
43
Content-Type
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:164d:936e:2fbd:886f , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
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Request headers

Referer
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User-Agent
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Response headers

Date
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Server
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GET, POST, OPTIONS
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text/html
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*
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true
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158

Redirect headers

Date
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Server
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158
tracker
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43 B
181 B
Image
General
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
50.19.118.207 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
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Software
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Request headers

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User-Agent
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Response headers

Cache-Control
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keep-alive
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43
Content-Type
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25 B
719 B
XHR
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Server
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Response headers

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Response headers

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Request headers

Response headers

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Response headers

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Request headers

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User-Agent
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Response headers

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x-content-type-options
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Request headers

User-Agent
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Response headers

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Request headers

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User-Agent
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Response headers

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Request headers

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Response headers

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Response headers

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Response headers

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cache-control
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content-length
0
content-type
text/html;charset=utf-8
date
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expires
Tue, 31 Mar 1981 05:00:00 GMT
last-modified
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location
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pragma
no-cache
server
tsa_b
strict-transport-security
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
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Security Headers
Name Value
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Request headers

Referer
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User-Agent
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Response headers

pragma
no-cache
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x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
p3p
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cache-control
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59 B
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Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
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TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
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cafe /
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Security Headers
Name Value
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Request headers

Referer
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User-Agent
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Response headers

pragma
no-cache
date
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x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
p3p
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204
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image/gif
alt-svc
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Image
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Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
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Software
Apache /
Resource Hash
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Request headers

Referer
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User-Agent
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Response headers

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no-cache
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Apache
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Expires
Thu, 08 Nov 2018 16:34:41 GMT
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Reverse DNS
Software
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Request headers

Response headers

Access-Control-Allow-Origin
*
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0
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Image
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Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
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Software
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Security Headers
Name Value
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Request headers

Referer
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User-Agent
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Response headers

pragma
no-cache
date
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x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
p3p
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cache-control
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image/gif
alt-svc
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api-54-245-149-253.b2c.com/api/
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Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:164d:936e:2fbd:886f , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
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Request headers

Referer
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Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
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Response headers

Pragma
no-cache
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Server
openresty
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chunked
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GET, POST, OPTIONS
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text/plain
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*
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no-cache, no-store, must-revalidate
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
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Software
Apache /
Resource Hash
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Request headers

Referer
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User-Agent
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Response headers

Pragma
no-cache
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Last-Modified
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Server
Apache
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Expires
Thu, 08 Nov 2018 16:34:42 GMT
a4e149b8-121c-4460-9d1b-8658334e3280
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233 B
663 B
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Full URL
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Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.135427d411750943a27d8118ae946121
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.0.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
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Resource Hash
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
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Content-Encoding
gzip
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0
X-Cache
MISS, MISS
X-Request-Backend
krux_scala_consumer_webservice
Connection
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0
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X-Served-By
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X-Timer
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Accept-Encoding
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1.1 varnish
Cache-Control
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Accept-Ranges
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experience.tinypass.com/xbuilder/experience/
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15 KB
XHR
General
Full URL
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Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
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Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

Accept
*/*
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Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
application/x-www-form-urlencoded

Response headers

date
Thu, 08 Nov 2018 16:34:42 GMT
content-encoding
gzip
p3p
CP="NON DSP COR OUR IND"
status
200
x-request-id
Cudvvhpm3lS
pragma
no-cache
wn
prod-exp-10-0-2-198
server
cloudflare
expect-ct
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access-control-allow-methods
POST, GET, OPTIONS
content-type
application/json;charset=utf-8
access-control-allow-origin
https://adage.com
cache-control
no-cache, no-store, must-revalidate
access-control-allow-credentials
true
cf-ray
476972d77ebf63df-FRA
expires
Thu, 01 Jan 1970 00:00:00 GMT
event
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49 B
208 B
Script
General
Full URL
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Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::36e1:f3f7 , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Thu, 08 Nov 2018 16:34:42 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
49
Content-Type
application/javascript
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Document
General
Full URL
https://www.facebook.com/tr/
Requested by
Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f11c:8083:face:b00c:0:25de , Ireland, ASN (),
Reverse DNS
Software
proxygen-bolt /
Resource Hash

Request headers

:method
POST
:authority
www.facebook.com
:scheme
https
:path
/tr/
content-length
2041
pragma
no-cache
cache-control
no-cache
origin
https://adage.com
upgrade-insecure-requests
1
content-type
application/x-www-form-urlencoded
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
accept-encoding
gzip, deflate
cookie
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1
Content-Type
application/x-www-form-urlencoded
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/

Response headers

status
200
content-type
text/plain
content-length
0
server
proxygen-bolt
date
Thu, 08 Nov 2018 16:34:42 GMT
activeview
pagead2.googlesyndication.com/pcs/ Frame 5B78
42 B
111 B
Image
General
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjsvpQOa8nFcGyusDBHjnxF0-aPQeNmZ2vwKQkFZFe_b2fgxZh8CdriqRFd_SM073f3R6fVGeKIZc9CZzIX4rFSl5n1l59SxiiMkZz1g&sig=Cg0ArKJSzCbuS2N0OT0KEAE&adk=642842270&tt=-1&bs=1585%2C1200&mtos=1018,1018,1018,1018,1018&tos=1018,0,0,0,0&p=226,308,316,1278&mcvt=1018&rs=3&ht=0&tfs=719&tls=1737&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1541694880233&rpt=1228&isd=0&msd=0&ps=1585%2C5439&ss=1600%2C1200&pt=-1&deb=1-6-6-12-10-23-45-3&tvt=1724&r=v&id=osdim&uc=5&tgt=DIV&cl=1&cec=5&clc=1&cac=0&cd=970x90&v=r20181105
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Thu, 08 Nov 2018 16:34:42 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
activeview
pagead2.googlesyndication.com/pcs/ Frame A307
42 B
111 B
Image
General
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjsv06bPq3NVwkGIsNHC8N1abVfmMK27srnp1E2cYu9luMkV7N_VncL79L1j5kyu-qcfMWwlh27VPJ5MfjDdkYp6OzeP9RIynTiJV618&sig=Cg0ArKJSzOpHcMFjBjcZEAE&adk=684095468&tt=-1&bs=1585%2C1200&mtos=1014,1014,1014,1014,1014&tos=1014,0,0,0,0&p=557,967,807,1267&mcvt=1014&rs=3&ht=0&tfs=723&tls=1737&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1541694880240&rpt=1225&isd=0&msd=0&ps=1585%2C5439&ss=1600%2C1200&pt=-1&deb=1-6-6-12-10-23-45-3&tvt=1724&r=v&id=osdim&uc=3&tgt=DIV&cl=1&cec=5&clc=1&cac=0&cd=300x250&v=r20181105
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Thu, 08 Nov 2018 16:34:42 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=&o=3&t=1541694881638&de=666918003681&m=0&ar=5919a02-clean&q=5&cb=0&cu=1541694881638&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=211798204%3A452518084%3A4851560395%3A138249550456&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=lb_01&iq=na&tt=na&fs=155122&na=1560484990&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F6173044494980584290&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=81&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5450&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A-%3A-&as=0&ag=12&an=0&gf=12&gg=0&ix=12&ic=12&ez=1&aj=1&pg=100&pf=0&ib=0&cc=0&bw=12&bx=0&dj=1&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=24&cd=0&ah=24&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=744330268&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
show
buy.tinypass.com/checkout/template/ Frame C290
0
0
Document
General
Full URL
https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2Q227CMAyG3yXXBCVpUlLuYJQOad0AQYHLEEwb9UDXA4dNe_e11dg0aRfzhS3782_J_ztS5oCGiBev_u725t4mqIdyFUJg4DJrCSNUYkoxabKNLY45w5zbeLIopFfJMQ2V3vl7D1vAKB8AdYgNnAk-ULBnR1sw4nAt1aA5DNccCgOZhu60u53vxpuptQyenF_UvYKuK3PKujUqCRFRaDkakyZYnsUippDGydHmSaxllOT6l36kv8VldLqsIM0TVUGwWG25XEhXBGt_xhtJpMo7RMOqqKGHqq--U7-s1ltv_ux5DtmgHxaowqisaleyOkl6SKs0VybMyvvgbErTcXTGfzooOFb-QxmO7eXjmezSgkz_46DJW0O47DNB-1w0pX2jLqEYhZBVDTykGn18AjhY9yvXAQAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r89gDRXmWPpET0T7OjhqVbMm069pRrEricvdosSlPr-4PFriI4xownQrEjAnmF89xKUIbFLVZEh-5r_oov3g76IULj4gLBdo_JTtipJX8uHSC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-G4lTA&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC1%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-11-08-16-34-42-446-DQr8Gt8B1gacYMbG-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-11-08-16-34-42-454-aMCsgB6RHv0Ymr0F-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=3876227704
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
Security Headers
Name Value
X-Xss-Protection 0

Request headers

:method
GET
:authority
buy.tinypass.com
:scheme
https
:path
/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2Q227CMAyG3yXXBCVpUlLuYJQOad0AQYHLEEwb9UDXA4dNe_e11dg0aRfzhS3782_J_ztS5oCGiBev_u725t4mqIdyFUJg4DJrCSNUYkoxabKNLY45w5zbeLIopFfJMQ2V3vl7D1vAKB8AdYgNnAk-ULBnR1sw4nAt1aA5DNccCgOZhu60u53vxpuptQyenF_UvYKuK3PKujUqCRFRaDkakyZYnsUippDGydHmSaxllOT6l36kv8VldLqsIM0TVUGwWG25XEhXBGt_xhtJpMo7RMOqqKGHqq--U7-s1ltv_ux5DtmgHxaowqisaleyOkl6SKs0VybMyvvgbErTcXTGfzooOFb-QxmO7eXjmezSgkz_46DJW0O47DNB-1w0pX2jLqEYhZBVDTykGn18AjhY9yvXAQAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r89gDRXmWPpET0T7OjhqVbMm069pRrEricvdosSlPr-4PFriI4xownQrEjAnmF89xKUIbFLVZEh-5r_oov3g76IULj4gLBdo_JTtipJX8uHSC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-G4lTA&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CRestaurants%2CSocial%2CTV&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC1%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-21+14%3A52%3A25&pageViewId=2018-11-08-16-34-42-446-DQr8Gt8B1gacYMbG-3e2147e1906e42547aeb2f652094c8a7&visitId=v-2018-11-08-16-34-42-454-aMCsgB6RHv0Ymr0F-3e2147e1906e42547aeb2f652094c8a7&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=3876227704
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
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referer
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Upgrade-Insecure-Requests
1
User-Agent
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Referer
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Response headers

status
200
date
Thu, 08 Nov 2018 16:34:42 GMT
content-type
text/html;charset=UTF-8
access-control-allow-methods
*
access-control-allow-origin
http://dashboard.tinypass.com
cache-control
no-cache, no-store, must-revalidate
content-encoding
gzip
expires
Thu, 01 Jan 1970 00:00:00 GMT
p3p
CP="NON DSP COR OUR IND"
pragma
no-cache
set-cookie
LANG=en_US; Domain=tinypass.com; Expires=Sat, 08-Dec-2018 16:34:42 GMT; Path=/
vary
Accept-Encoding
wn
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x-request-id
Cudvvhp0oi0
x-xss-protection
0
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
476972d9c8ad63df-FRA
pixel.gif
px.moatads.com/
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
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Software
Apache /
Resource Hash
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Request headers

Referer
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User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
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pixel.gif
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
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Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
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Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
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Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
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Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=480&w=640&fy=472.5&gp=360&f=0&j=&o=3&t=1541694881501&de=231421547868&cu=1541694881501&m=1088&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=360&lb=5450&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1047&an=1047&gi=1&gf=1047&gg=1047&ix=1047&ic=1047&ez=1&ck=1047&kw=466&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1047&bx=1047&ci=1047&jz=466&dj=1&aa=0&ad=302&cn=302&gk=302&gl=302&ik=302&cq=1&im=1&in=1&pd=1&nb=1&el=1&em=0&en=0&st=0&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=466&cd=466&ah=466&am=466&rf=0&re=1&ft=814&fv=814&fw=814&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550918&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=interstitial&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Domsearch%20Late&ab=3&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A1&tz=interstitial&iq=na&tt=na&fs=155122&na=1503755132&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:42 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:42 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=480&w=640&fy=472.5&gp=360&f=0&j=&o=3&t=1541694881501&de=231421547868&cu=1541694881501&m=1089&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=360&lb=5450&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1047&an=1047&gi=1&gf=1047&gg=1047&ix=1047&ic=1047&ez=1&ck=1047&kw=466&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1047&bx=1047&ci=1047&jz=466&dj=1&aa=0&ad=302&cn=302&gk=302&gl=302&ik=302&cq=1&im=1&in=1&pd=1&nb=1&el=1&em=0&en=0&st=0&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=466&cd=466&ah=466&am=466&rf=0&re=1&ft=814&fv=814&fw=814&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550918&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=interstitial&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Domsearch%20Late&ab=3&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A1&tz=interstitial&iq=na&tt=na&fs=155122&na=1460981466&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=1188&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1168&an=12&gi=1&gf=1168&gg=12&ix=1168&ic=1168&ez=1&ck=1168&kw=943&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1168&bx=12&ci=1168&jz=943&dj=1&aa=0&ad=522&cn=0&gk=522&gl=0&ik=522&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=943&cd=24&ah=943&am=24&rf=0&re=1&ft=981&fv=0&fw=981&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=366364863&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=1189&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1168&an=1168&gi=1&gf=1168&gg=1168&ix=1168&ic=1168&ez=1&ck=1168&kw=943&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1168&bx=1168&ci=1168&jz=943&dj=1&aa=0&ad=522&cn=522&gk=522&gl=522&ik=522&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=943&cd=943&ah=943&am=943&rf=0&re=1&ft=981&fv=981&fw=981&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=1920468191&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=1192&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1168&an=1168&gi=1&gf=1168&gg=1168&ix=1168&ic=1168&ez=1&ck=1168&kw=943&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1168&bx=1168&ci=1168&jz=943&dj=1&aa=0&ad=522&cn=522&gk=522&gl=522&ik=522&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=943&cd=943&ah=943&am=943&rf=0&re=1&ft=981&fv=981&fw=981&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=146918250&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881808&de=135330658836&cu=1541694881808&m=1028&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1013&an=11&gi=1&gf=1013&gg=11&ix=1013&ic=1013&ez=1&ck=1013&kw=799&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1013&bx=11&ci=1013&jz=799&dj=1&aa=0&ad=786&cn=0&gk=786&gl=0&ik=786&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=799&cd=21&ah=799&am=21&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550447&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=rec_lb_01&iq=na&tt=na&fs=155122&na=385397957&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881808&de=135330658836&cu=1541694881808&m=1030&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1013&an=1013&gi=1&gf=1013&gg=1013&ix=1013&ic=1013&ez=1&ck=1013&kw=799&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1013&bx=1013&ci=1013&jz=799&dj=1&aa=0&ad=786&cn=786&gk=786&gl=786&ik=786&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=799&cd=799&ah=799&am=799&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550447&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=rec_lb_01&iq=na&tt=na&fs=155122&na=1094236881&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
t
edge.simplereach.com/
103 B
263 B
Script
General
Full URL
https://edge.simplereach.com/t?pid=56e6ee8c736b790e04000865&title=Subway%20goes%20after%20McDonald%27s%20in%20burger%20boredom%20ads&date=2018-09-21%2014%3A52%3A25&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Restaurants%7CSocial%7CTV&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&referrer=&ref_url=&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&cb=SPR.API.callbacks.cbjtuvuv&v=2.17.0&cache_buster=1541694878626&t=5000&e=5000&s=0
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::36e1:f3f7 , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
9a831ea08100a4f0a66f177f9fc370e9da8ac55435cf923254c70cca3a57f851

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Thu, 08 Nov 2018 16:34:43 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
103
Content-Type
application/javascript
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881808&de=135330658836&cu=1541694881808&m=1030&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1013&an=1013&gi=1&gf=1013&gg=1013&ix=1013&ic=1013&ez=1&ck=1013&kw=799&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1013&bx=1013&ci=1013&jz=799&dj=1&aa=0&ad=786&cn=786&gk=786&gl=786&ik=786&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=799&cd=799&ah=799&am=799&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550447&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=rec_lb_01&iq=na&tt=na&fs=155122&na=1022191182&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881808&de=135330658836&cu=1541694881808&m=1271&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1255&an=1013&gi=1&gf=1255&gg=1013&ix=1255&ic=1255&ez=1&ck=1013&kw=799&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1255&bx=1013&ci=1013&jz=799&dj=1&aa=1&ad=1028&cn=786&gn=1&gk=1028&gl=786&ik=1028&co=1028&cp=1023&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1023&cd=799&ah=1023&am=799&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550447&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=rec_lb_01&iq=na&tt=na&fs=155122&na=335218737&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=480&w=640&fy=472.5&gp=360&f=0&j=&o=3&t=1541694881501&de=231421547868&cu=1541694881501&m=1829&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=360&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1786&an=1047&gi=1&gf=1786&gg=1047&ix=1786&ic=1786&ez=1&ck=1047&kw=466&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1786&bx=1047&ci=1047&jz=466&dj=1&aa=1&ad=1041&cn=302&gn=1&gk=1041&gl=302&ik=1041&co=1041&cp=1501&cq=1&im=1&in=1&pd=1&nb=1&el=1&em=0&en=0&st=0&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1501&cd=466&ah=1501&am=466&rf=0&re=1&ft=1553&fv=814&fw=814&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550918&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=interstitial&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Domsearch%20Late&ab=3&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A1&tz=interstitial&iq=na&tt=na&fs=155122&na=208881457&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=1729&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5535&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1711&an=1168&gi=1&gf=1711&gg=1168&ix=1711&ic=1711&ez=1&ck=1168&kw=943&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1711&bx=1168&ci=1168&jz=943&dj=1&aa=1&ad=1065&cn=522&gn=1&gk=1065&gl=522&ik=1065&co=1065&cp=1411&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1411&cd=943&ah=1411&am=943&rf=0&re=1&ft=1524&fv=981&fw=981&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=2055131017&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:43 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:43 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=480&w=640&fy=472.5&gp=360&f=0&j=&o=3&t=1541694881501&de=231421547868&cu=1541694881501&m=5227&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=360&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5187&an=1786&gi=1&gf=5187&gg=1786&ix=5187&ic=5187&ez=1&ck=1047&kw=466&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5187&bx=1786&ci=1047&jz=466&dj=1&aa=1&ad=4442&cn=1041&gn=1&gk=4442&gl=1041&ik=4442&co=1041&cp=1501&cq=1&im=1&in=1&pd=1&nb=1&el=1&em=0&en=0&st=0&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5009&cd=1501&ah=5009&am=1501&rf=0&re=1&ft=4854&fv=1553&fw=814&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550918&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=interstitial&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Domsearch%20Late&ab=3&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A1&tz=interstitial&iq=na&tt=na&fs=155122&na=499564787&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:46 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:46 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=5094&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5074&an=1711&gi=1&gf=5074&gg=1711&ix=5074&ic=5074&ez=1&ck=1168&kw=943&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5074&bx=1711&ci=1168&jz=943&dj=1&aa=1&ad=4428&cn=1065&gn=1&gk=4428&gl=1065&ik=4428&co=1065&cp=1411&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=4886&cd=1411&ah=4886&am=1411&rf=0&re=1&ft=4887&fv=1524&fw=981&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=1004410654&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:46 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:46 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=480&w=640&fy=472.5&gp=360&f=0&j=&o=3&t=1541694881501&de=231421547868&cu=1541694881501&m=5428&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=360&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5389&an=5187&gi=1&gf=5389&gg=5187&ix=5389&ic=5389&ez=1&ck=1047&kw=466&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5389&bx=5187&ci=1047&jz=466&dj=1&aa=1&ad=4644&cn=4442&gn=1&gk=4644&gl=4442&ik=4644&co=1041&cp=1501&cq=1&im=1&in=1&pd=1&nb=1&el=1&em=0&en=0&st=0&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5210&cd=5009&ah=5210&am=5009&rf=0&re=1&ft=4854&fv=4854&fw=814&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550918&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=interstitial&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Domsearch%20Late&ab=3&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A1&tz=interstitial&iq=na&tt=na&fs=155122&na=1547597038&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:46 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:46 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881808&de=135330658836&cu=1541694881808&m=5125&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5109&an=1255&gi=1&gf=5109&gg=1255&ix=5109&ic=5109&ez=1&ck=1013&kw=799&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5109&bx=1255&ci=1013&jz=799&dj=1&aa=1&ad=4882&cn=1028&gn=1&gk=4882&gl=1028&ik=4882&co=1028&cp=1023&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=4917&cd=1023&ah=4917&am=1023&rf=0&re=0&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550447&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=rec_lb_01&iq=na&tt=na&fs=155122&na=1899931229&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:46 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:46 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881741&de=132707546890&cu=1541694881741&m=5394&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A0%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&aj=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&dj=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&cq=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5184&cd=23&ah=5184&am=23&rf=0&re=1&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550603&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=rec_01&iq=na&tt=na&fs=155122&na=2009599652&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:47 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:47 GMT
optout_check
beacon.krxd.net/
59 B
312 B
Script
General
Full URL
https://beacon.krxd.net/optout_check?callback=Krux.ns.cybba.kxjsonp_optOutCheck
Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.135427d411750943a27d8118ae946121
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
46.137.100.245 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-46-137-100-245.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
2dd24b733b545a3dadfe3bec4583d7d1900582daf3865c9c502c4e43bfac1a7a

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Thu, 08 Nov 2018 16:34:48 GMT
Cache-Control
private, max-age=0, s-max-age=0
X-Request-Time
D=36 t=1541694888
Connection
keep-alive
Content-Type
text/javascript
Content-Length
59
X-Served-By
beacon-n015-dub.krxd.net
6
adage.com/api/article/next_ids/315016/
2 KB
1 KB
XHR
General
Full URL
https://adage.com/api/article/next_ids/315016/6
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
17b8ac42958b7bbf43e4372955d29c2cf6c39a711879bb7fa00bec9cf8de778d

Request headers

:path
/api/article/next_ids/315016/6
pragma
no-cache
cookie
GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1NDE2OTQ4ODgsIm52IjowLCJ1cHQiOjE1NDE2OTQ4NzgsImx0IjoxNTQxNjk0ODc4fV0.
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/article/next_ids/315016/6
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff9958bf1b-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
890
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1189342485 1162318386
access-control-allow-origin
*
cache-control
no-cache
set-cookie
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accept-ranges
bytes
content-type
application/json
Social_Box_Twitter-BlackBox.svg
adage.com/assets/images/social/
1010 B
774 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Twitter-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/images/social/Social_Box_Twitter-BlackBox.svg
pragma
no-cache
cookie
GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1NDE2OTQ4ODgsIm52IjowLCJ1cHQiOjE1NDE2OTQ4NzgsImx0IjoxNTQxNjk0ODc4fV0.
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Twitter-BlackBox.svg
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff9959bf1b-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
610
last-modified
Sun, 24 Sep 2017 21:15:52 GMT
server
cloudflare
etag
"3f2-559f5f27075f3"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1189342487 1162164667
cache-control
no-cache
set-cookie
__cfduid=dd0f71811494e8544a22681b0159265611541694888; expires=Fri, 08-Nov-19 16:34:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Facebook-BlackBox.svg
adage.com/assets/images/social/
646 B
573 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Facebook-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/images/social/Social_Box_Facebook-BlackBox.svg
pragma
no-cache
cookie
GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1NDE2OTQ4ODgsIm52IjowLCJ1cHQiOjE1NDE2OTQ4NzgsImx0IjoxNTQxNjk0ODc4fV0.
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Facebook-BlackBox.svg
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff995abf1b-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
430
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"286-559f5f2818932"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1189342489 1162164636
cache-control
no-cache
set-cookie
__cfduid=dd0f71811494e8544a22681b0159265611541694888; expires=Fri, 08-Nov-19 16:34:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Linkedin-BlackBox.svg
adage.com/assets/images/social/
938 B
902 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
pragma
no-cache
cookie
GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1NDE2OTQ4ODgsIm52IjowLCJ1cHQiOjE1NDE2OTQ4NzgsImx0IjoxNTQxNjk0ODc4fV0.
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff995bbf1b-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"3aa-559f5f27705b2"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1195267878 1168093405
cache-control
no-cache
set-cookie
__cfduid=dd0f71811494e8544a22681b0159265611541694888; expires=Fri, 08-Nov-19 16:34:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Mail-BlackBox.svg
adage.com/assets/images/social/
1 KB
730 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e3a7d30e82361f1ab98085fe9e2a4a88f22008708abe49906bda9e1411d22c37

Request headers

:path
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
pragma
no-cache
cookie
GED_PLAYLIST_ACTIVITY=W3sidSI6IkhDMnoiLCJ0c2wiOjE1NDE2OTQ4ODgsIm52IjowLCJ1cHQiOjE1NDE2OTQ4NzgsImx0IjoxNTQxNjk0ODc4fV0.
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff995cbf1b-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"41d-559f5f27a45c1"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1195267879 1168093443
cache-control
no-cache
set-cookie
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accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Print-BlackBox.svg
adage.com/assets/images/social/
2 KB
976 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff995dbf1b-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
810
last-modified
Sun, 24 Sep 2017 21:15:54 GMT
server
cloudflare
etag
"650-559f5f2881121"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1195267882 1168093435
cache-control
no-cache
set-cookie
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accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_RePrints-BlackBox.svg
adage.com/assets/images/social/
1 KB
803 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2606:4700::6810:9476 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
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Request headers

:path
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma
no-cache
cookie
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accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date
Thu, 08 Nov 2018 16:34:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
476972ff995ebf1b-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
657
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"52c-559f5f2755fce"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1195267881 1168093403
cache-control
no-cache
set-cookie
__cfduid=dd0f71811494e8544a22681b0159265611541694888; expires=Fri, 08-Nov-19 16:34:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
content-type
image/svg+xml
/
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/
51 KB
13 KB
Script
General
Full URL
https://zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/?Q_ZID=ZN_8wwShuaLrTjyaoJ&Q_LOC=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F&t=1541694888894
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.45.101.171 Amsterdam, Netherlands, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
a23-45-101-171.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
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Security Headers
Name Value
Strict-Transport-Security max-age=31536000; includeSubDomains; preload

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Thu, 08 Nov 2018 16:34:48 GMT
content-encoding
gzip
server
Apache
vary
Accept-Encoding
p3p
CP="CAO DSP COR CURa ADMa DEVa OUR IND PHY ONL UNI COM NAV INT DEM PRE"
status
200
cache-control
public, max-age=60
strict-transport-security
max-age=31536000; includeSubDomains; preload
servershortname
content-type
application/javascript
content-length
12678
expires
Thu, 08 Nov 2018 16:35:48 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=&o=3&t=1541694881638&de=666918003681&cu=1541694881638&m=10123&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=10105&an=5074&gi=1&gf=10105&gg=5074&ix=10105&ic=10105&ez=1&ck=1168&kw=943&aj=1&pg=100&pf=100&ib=0&cc=1&bw=10105&bx=5074&ci=1168&jz=943&dj=1&aa=1&ad=9459&cn=4428&gn=1&gk=9459&gl=4428&ik=9459&co=1065&cp=1411&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=9916&cd=4886&ah=9916&am=4886&rf=0&re=1&ft=4989&fv=4887&fw=981&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550456&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=lb_01&iq=na&tt=na&fs=155122&na=634849263&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:51 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:51 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=0&ua=null&pk=1&wk=1&rk=1&tk=0&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=&o=3&t=1541694881808&de=135330658836&cu=1541694881808&m=10154&ar=5919a02-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=5698&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=10138&an=5109&gi=1&gf=10138&gg=5109&ix=10138&ic=10138&ez=1&ck=1013&kw=799&aj=1&pg=100&pf=100&ib=0&cc=1&bw=10138&bx=5109&ci=1013&jz=799&dj=1&aa=1&ad=9911&cn=4882&gn=1&gk=9911&gl=4882&ik=9911&co=1028&cp=1023&cq=1&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=9947&cd=4917&ah=9947&am=4917&rf=0&re=0&wb=2&cl=0&at=0&d=211798204%3A452518084%3A4851560395%3A138249550447&bo=104555044&bd=454150684&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&dfp=0%2C1&la=454150684&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016&zMoatDev=Desktop&hv=Standard%20Image%20Ad%20finding%20&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=rec_lb_01&iq=na&tt=na&fs=155122&na=1033883751&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/subway-mcdonald-s-burger-boredom-ads/315016/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Thu, 08 Nov 2018 16:34:51 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Thu, 08 Nov 2018 16:34:51 GMT

Failed requests

These URLs were requested, but there was no response received. You will also see them in the list above.

Domain
mab.chartbeat.com
URL
https://mab.chartbeat.com/mab_strategy/headline_testing/get_strategy/?host=adage.com&domain=adage.com&path=%2Farticle%2Fcmo-strategy%2Fsubway-mcdonald-s-burger-boredom-ads%2F315016%2F
Domain
api-54-245-149-253.b2c.com
URL
https://api-54-245-149-253.b2c.com:444/api/4?PVfakAa7NyyyBdkP

Verdicts & Comments Add Verdict or Comment

414 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

function| setNptTechAdblockerCookie object| script string| cookieDomain function| $ function| jQuery function| aaUser object| adageUser object| articleObj object| newsletters object| sub_additions string| p_date string| p_author string| p_section object| p_tags string| p_zone function| isValidEmail function| pianoSetTrackingIdForSubscription function| pianoSetTrackingIdForRegistration function| getProtocol function| getAdageDomain function| getClickshareDomain function| pianoRegisterUser function| sendPostMessageToPiano function| newsletterSignup function| logPianoConversion function| getCookie function| deleteCookie function| getCookieValueAsObj function| pianoSaveConversionIfSubscribed function| pianoSaveConversionIfRegistered function| getUser function| updateUserProfile function| checkTruexUnlock object| tp object| mrf object| _sf_async_config object| _cb_shared object| patterns object| adage function| getOffsets function| sticky_stopper function| move_inserts function| hero_img_center function| convert_svg function| getURLsection function| set_page_hash function| get_page_hash function| pagereload function| getURLParameter function| trackNonInteractionEvent function| trackOutboundLink function| trackCrossDomainClick function| trackExternalFileClick function| onTemplateLoaded function| onComplete function| vidend function| get_clickshare_domain function| get_proto function| toggle_avatar function| is_email function| outputCustomContentSponsor function| getSeriesAssets function| getCustomSeriesAssets number| mobileBreak number| tabletBreak number| w number| h number| y object| sk string| breakpoint boolean| changedBreakpoint undefined| offsets undefined| $movingInserts object| BCL undefined| bcExp undefined| timeout boolean| allowReload object| jQuery19109657180988000069 function| getStyleProperty function| getSize object| eventie function| docReady function| EventEmitter function| matchesSelector function| Outlayer function| Masonry object| skrollr object| stroll function| requestAnimFrame object| MBP function| getShareCount object| gapi object| ___jsl string| articleId string| clientSidePorte object| _comscore object| _gaq function| ltrim function| rtrim function| trim function| putCursor function| putSelection function| setCursor function| checkCursor function| isBlank function| isNumeric function| getRadioValue function| getRadioIndex function| getCheckedRadioIndex function| checkedRadio function| checkBox function| getPath function| getFilename function| getLocationHash function| error function| getLayer function| getLyrObj function| swapClass function| write function| writeHTML function| isEmail function| getCreativityVideo function| getYouTubeVideo function| getBrightcoveVideoAppend function| getBrightcoveVideo function| str_replace function| matchAll function| getElementIdsByRegExpId function| getGETParams function| isArray function| isObject function| toggleOpinion function| popURL function| pop function| popWin function| popImage function| popImageFull function| popImageAtMouse function| imagePopClose function| previewContent function| clear function| set function| nice function| popupWindow_middlecenter function| getRSSMenu function| hideRSSMenu function| toggleRSSMenu function| offMenu function| hideSponsorTag function| getSponsorTag function| toggleMost function| addCommas string| img_path object| DOM object| DHTML object| AJAX number| submitting object| rssTimer object| sponsorTimer object| adagePorte boolean| killInterstitial object| indiaRedirect function| AAIndiaRedirect object| googletag string| indiaRedirectEnabled object| geoip2 function| BlockAdBlock object| blockAdBlock function| udm_ object| ns_p object| COMSCORE object| osapi object| gadgets object| shindig object| iframer function| ToolbarApi object| iframes function| IframeBase function| Iframe function| IframeProxy function| IframeWindow object| __gapi_jstiming__ object| _gat object| gaGlobal object| closure_memoize_cache_ object| googleToken object| googleIMState object| google_js_reporting_queue function| processGoogleToken object| __twttrll object| twttr object| __twttr number| logged_in object| loginStatus object| loginStatusPhone object| menuButton object| navMenu boolean| navMenuVisible object| webmonitoring object| _402 object| __reach_config object| s object| CE2 function| _iset object| _ii undefined| additional_info undefined| key object| _iaq boolean| iv object| GPT_jstiming object| google_reactive_ads_global_state undefined| google_measure_js_timing object| SPR boolean| VIDEOJS_NO_DYNAMIC_STYLE function| videojs object| videojsLoscore function| videojsProxyTracks object| videojsHttpStreaming function| vjs function| videojsSocial object| videojsIma3 function| videojsPerSourceBehaviors function| videojsSeekEvents function| videojsContextmenu function| videojsContextmenuUi function| videojsPlayerInfo function| videojsBcAnalytics function| videojsErrors function| videojsBcCatalog object| videojsDock function| videojsPlaylist string| width string| height function| WebVTT function| bc string| s_account string| s_loggedInCookie boolean| s_firstPartyTracking object| jstiming402 object| paidtasksshim object| vttjs object| s_crainsc function| getDomain string| crain_host string| crain_url string| crain_title string| crain_url_noparams object| _cci_sc_eventsArr object| types number| pos function| checkCookie string| s_currentTimeET function| createCookie function| semphonicGetQueryParm function| checkQS function| OEI_R function| check_s_OEI function| checkOEI function| clickshare_OEIHashCheck function| clickshare_OEIcookieCheck function| clickshare_OEIomniture function| _ccisc_inArray function| _ccisc_testForCookies function| _ccisc_readCookie function| _ccisc_getCookie function| s_doPlugins undefined| player undefined| modVP undefined| modExp undefined| modCon undefined| mediaFriendly undefined| mediaName number| mediaID undefined| mediaLength string| mediaPlayerName number| mediaOffset object| mediaTagsArray object| mediaTagsArray2 undefined| mediaRefID function| myTemplateLoaded function| onTemplateReady function| onPlay function| onStop function| omniTrackEvent function| omniTrackEvents function| omniShareTracking string| s_firstPartyTrackingSubdomain string| s_code string| s_objectID function| s_gi function| s_giqf function| omniLinkTracking string| s_an function| s_sp function| s_jn function| s_rep function| s_d function| s_fe function| s_fa function| s_ft object| s_c_il number| s_c_in object| re object| Cookie boolean| cookiesOn function| GACampaign string| ccisc_rootDomain number| s_giq string| eVar36 number| j number| d object| eo object| s_i_0_crain string| a function| fbq function| _fbq string| swiftype_key string| swiftype_superbowl_key undefined| dateTo function| _st_lo object| Liquid function| hackObjectEach function| split undefined| _ object| React object| SwiftypeComponents string| dateFrom string| swiftype_default_store object| onSubmitActions function| autocompletePreprocess string| path_prefix object| redirectParams object| superBowlRedirectParams string| bm_website_code object| _qoptions function| quantserve function| __qc object| _qevents object| ezt object| sections_array object| authors_array string| ch_sections string| ch_authors string| old object| $paywall_msg_container object| INself object| hash object| dfp boolean| google_noFetch boolean| google_DisableInitialLoad number| __google_ad_urls_id number| google_unique_id undefined| jQuery19109657180988000069_1541694877865 string| e undefined| jQuery19109657180988000069_1541694877867 undefined| jQuery19109657180988000069_1541694877869 undefined| jQuery19109657180988000069_1541694877871 function| __$PP function| _truste_eumap object| truste object| pSUPERFLY_mab object| _cbq object| pSUPERFLY function| pianoSetCustomVariableCookie function| pianoReadCustomVariableCookie object| cookieValues function| Goog_AdSense_Lidar_sendVastEvent function| Goog_AdSense_Lidar_getViewability function| Goog_AdSense_Lidar_getUrlSignalsArray function| Goog_AdSense_Lidar_getUrlSignalsList object| ima object| google object| closure_lm_594124 object| google_persistent_state_async number| google_global_correlator object| closure_lm_176559 function| Goog_AdSense_getAdAdapterInstance function| Goog_AdSense_OsdAdapter object| __google_ad_urls boolean| google_osd_loaded boolean| google_onload_fired object| closure_lm_388181 object| __core-js_shared__ function| createPixel undefined| oN undefined| oV undefined| sub function| Krux function| _truste_eu object| PREF_MGR_API_DEBUG object| PrivacyManagerAPI object| TRUSTE_CMAPI_DEBUG object| closure_lm_297026 function| Goog_Osd_UnloadAdBlock function| Goog_Osd_UpdateElementToMeasure function| google_osd_amcb object| Moat#G26 boolean| Moat#EVA object| MoatSuperV26 object| Moat#PSCB231039 function| MoatPxIOPT54596267 object| Moat#PSCB19872320 function| MoatPxIOPT57621378 object| Moat#PSCB76309998 function| MoatPxIOPT52063256 object| Moat#PSCB64310262 function| MoatPxIOPT53120773 function| ___tp object| localCookieStorage object| sessionCookieStorage object| jQuery17107423743069527473 string| __tpVersion number| navRight object| QSI

1 Cookies

Domain/Path Name / Value
adage.com/ Name: GED_PLAYLIST_ACTIVITY
Value: W3sidSI6IkhDMnoiLCJ0c2wiOjE1NDE2OTQ4ODgsIm52IjowLCJ1cHQiOjE1NDE2OTQ4NzgsImx0IjoxNTQxNjk0ODc4fV0.

23 Console Messages

Source Level URL
Text
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api debug URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 3)
Message:
Download the React DevTools for a better development experience: https://fb.me/react-devtools
console-api log URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8)
Message:
Not registering advanced-routing component. Qs not loaded.
console-api log URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8)
Message:
adding filter argument published_at,[object Object]
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api warning URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:
console-api log URL: https://players.brightcove.net/377748811/BkeObTWBe_default/index.min.js(Line 9)
Message:
VIDEOJS:

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

a.idio.co
adage.com
adservice.google.com
adservice.google.de
api-54-245-149-253.b2c.com
api.b2c.com
apis.google.com
asset.pagefair.com
asset.pagefair.net
bc.marfeel.com
beacon.krxd.net
buy.tinypass.com
cc.swiftype.com
cdn.krxd.net
cdn.tinypass.com
code.ionicframework.com
connect.facebook.net
consent-pref.trustarc.com
consent.trustarc.com
consent.truste.com
consumer.krxd.net
crain-global.s3.amazonaws.com
crain-platform-cdb-prod.s3.amazonaws.com
d8rk54i4mohrb.cloudfront.net
dc.ads.linkedin.com
edge.api.brightcove.com
edge.simplereach.com
experience.tinypass.com
f1.media.brightcove.com
gaia.adage.com
geoip-js.maxmind.com
graph.facebook.com
imasdk.googleapis.com
js.idio.co
js.maxmind.com
mab.chartbeat.com
metrics.brightcove.com
pagead2.googlesyndication.com
partners-api.pinterest.com
ping.chartbeat.net
pixel.quantserve.com
platform.twitter.com
players.brightcove.net
px.ads.linkedin.com
px.moatads.com
rules.quantcount.com
s.idio.co
s.swiftypecdn.com
s0.2mdn.net
sb.scorecardresearch.com
script.crazyegg.com
secure.adnxs.com
secure.brightcove.com
secure.quantserve.com
securepubads.g.doubleclick.net
smetrics.adage.com
ssl.google-analytics.com
static.chartbeat.com
stats.g.doubleclick.net
stats.pagefair.com
survey.g.doubleclick.net
syndication.twitter.com
tpc.googlesyndication.com
vjs.zencdn.net
www.facebook.com
www.googletagservices.com
www.linkedin.com
www.npttech.com
www.rtb123.com
z.moatads.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
api-54-245-149-253.b2c.com
mab.chartbeat.com
104.20.30.2
108.161.188.128
13.35.253.102
13.35.253.62
151.101.0.143
151.101.0.175
151.101.194.110
151.101.2.27
173.192.91.158
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199.16.156.201
216.58.207.66
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23.210.249.235
23.210.250.213
23.38.19.203
23.45.101.171
2406:da00:ff00::36e1:f3f7
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2600:9000:200c:a200:6:44e3:f8c0:93a1
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2606:2800:234:59:254c:406:2366:268c
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