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Strategietag
Product Management 4.0
25. März 2025
/
Zürich
/
15 Speaker
/
Networking
> Jetzt Tickets sichern!
Product Management 4.0
Zürich 25. März 2025





DIGITALISIERUNG IM PRODUCT MANAGEMENT

Product Manager stehen als «CEOs of the Product» im Zentrum der digitalen
Transformation, müssen noch vernetzter denken und handeln. Ziele: Mehr
Kundenzentriertheit, verbesserte Serviceorientierung, neue Geschäftsmodelle,
schnellere Innovation und genauere Vermarktungsmethoden. Strategien und
Managementmodelle werden produktorientierter, Teams heterogener – manchmal agil
und autonom – auch mit neuen Rollen in Bereichen wie Data Analytics oder UX/CX.
Mehr Stakeholder – auch Kunden – sind am Innovationsprozess beteiligt. Kurzum:
Product Management ist im Wandel.

Mehr erfahren


NETWORKING UND PERSÖNLICHE AGENDA

Erfahrungsaustausch und Inspiration in Gesprächen mit Kollegen und Experten –
für viele der wichtigste Nutzen einer Konferenz. Wir bieten Ihnen diese Option
mit unser Cintona App. Laden Sie Teilnehmer anhand von Interessen- und
Kompetenzprofilen zu einem Gespräch ein. Networking ist für Sie weniger
interessant? Besuchen Sie stattdessen einen der Workshops oder Round Tables, die
parallel stattfinden.


DIALOG UNTER KOLLEGEN

Digitalisierung ist das grosse Metathema unserer Konferenzen. Technologie spielt
dabei nur eine Nebenrolle als Enabler. Wir fokussieren vielmehr auf Trends,
Strategien, Management, Methoden und Modelle, die sich aufgrund der
Digitalisierung über Branchengrenzen hinweg angleichen. Digital geprägte Kunden
erwarten überall ähnliche Serviceerlebnisse. Dies macht den Austausch unter
Kollegen ausserhalb der eigenen Bubble beim Strategietag so lehrreich, fruchtbar
und inspirierend.



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SPEAKER





 * PROF. DR. RAINER FUCHS, ZHAW
   
   Leiter MAS Product Management, ZHAW


 * JENS HEIRINGHOFF, TCHIBO COFFEE SERVICES
   
   Head of Development, Innovations & Quality


 * DR. SANAT JEETUN, DIEHL METERING
   
   Head of Global R&D Controlling


 * LUCA BALDELLI, AVISEC
   
   CEO


 * LUIZ DE OLIVEIRA, HILTI GROUP
   
   Chief Product Owner - IT Strategic Projects







WISSENSCHAFTLICHER PARTNER


 

25. März 2025















LOCATION





DORINT AIRPORT HOTEL


RIETHOFSTRASSE 40


CH 8152 OPFIKON




Industry Professional
379.00 CHF

Teilnahme vor Ort in Winterthur oder digital per Livestream

Zugang zu allen Programmpunkten

App zur Vorbereitung des Networkings

Aufzeichnungen der Vorträge

Zugang zur Product Management Online Community (nach dem Event)

Zugang zu 500 + Foliensätzen und Videos

Teilnahmezertifikat der ZHAW School of Management and Law

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25. SEPTEMBER 2025


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