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Contact Sales:Phone1-800-405-0844 Does my company subscribe? Newsletter sign-up Envelope Search Log inLogin Become a Client Become a ClientGet a DemoPricing Calendar IndustriesProductsInsightsEventsPricingAbout INDUSTRIES OVERVIEW Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream. Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All → Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All → Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All → GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All → TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All → More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All → All Topics LATEST ARTICLES Browse All → CUSTOMERS DON’T UNDERSTAND WHAT FACTORS INTO BANKS’ LENDING DECISIONS—AND THEY WANT MORE CONTROL Article | Dec 1, 2023 GEN Z TURNS TO YOUTUBE FOR BANKING INFORMATION Article | Dec 1, 2023 3 WAYS BRANDS CAN ADAPT TO GEN Z’S EVOLVING SHOPPING HABITS Article | Dec 1, 2023 FULL HULU OWNERSHIP AND CONTENT BUDGET CUTBACKS: WHAT DISNEY’S BIG HEADLINES MEAN FOR THE STREAMING LANDSCAPE Article | Dec 1, 2023 HOW TO BUILD AUTHENTIC CONNECTIONS WITH SUSTAINABLY MINDED SHOPPERS | SPONSORED CONTENT This article was contributed by Amazon Ads. Article | Dec 1, 2023 PRODUCT RESEARCH IS THE LEADING USE FOR AI CHATBOTS IN SHOPPING Article | Nov 30, 2023 GOOGLE ADS’ PLACEMENT ON BLACKLISTED AND SANCTIONED SITES RAISES BRAND SAFETY CONCERNS Article | Nov 30, 2023 5 PARTNERSHIPS THAT CAUGHT MARKETERS’ EYES IN 2023 Article | Nov 30, 2023 FORMER BINANCE CEO PLEADS GUILTY TO VIOLATING US ANTI-MONEY-LAUNDERING REQUIREMENTS Article | Nov 29, 2023 THE TOP 6 HOLIDAY ECOMMERCE RETAILERS THIS YEAR Article | Nov 29, 2023 Explore our Research → PRODUCTS Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions. Reports In-depth analysis, benchmarks and shorter spotlights on digital trends. Learn More → Forecasts Interactive projections with 10k+ metrics on market trends, & consumer behavior. Learn More → Charts Proprietary data and over 3,000 third-party sources about the most important topics. Learn More → Industry KPIs Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce. Learn More → Briefings Client-only email newsletters with analysis and takeaways from the daily news. Learn More → Analyst Access Program Exclusive time with the thought leaders who craft our research. Learn More → ABOUT INSIDER INTELLIGENCE Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive. Our Story Learn more about our mission and how Insider Intelligence came to be. Learn More → Methodology Rigorous proprietary data vetting strips biases and produces superior insights. Learn More → Our People Take a look into our corporate culture and view our open roles. Join the Team → Contact Us Speak to a member of our team to learn more about Insider Intelligence. Contact Us → Newsroom See our latest press releases, news articles or download our press kit. Learn More → Advertising & Sponsorship Opportunities Reach an engaged audience of decision-makers. Learn More → Events Browse our upcoming and past events, recent podcasts, and other featured resources. Learn More → Podcasts Tune in to eMarketer's daily, weekly, and monthly podcasts. Learn More → Open Menu Menu Search Industries Advertising & Marketing Social MediaContent MarketingEmail MarketingVideoBrowse All → Ecommerce & Retail Ecommerce SalesMcommerceRetail SalesSocial CommerceBrowse All → Financial Services BankingPaymentsFintechWealth ManagementBrowse All → Health Value-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All → Technology Connected Devices5GArtificial Intelligence (AI)Browse All → More Industries Real EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All → Geographies Asia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe All Topics Products Reports In-depth analysis, benchmarks and shorter spotlights on digital trends. Forecasts Interactive projections with 10k+ metrics on market trends, & consumer behavior. Charts Proprietary data and over 3,000 third-party sources about the most important topics. Industry KPIs Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce. Briefings Client-only email newsletters with analysis and takeaways from the daily news. Analyst Access Program Exclusive time with the thought leaders who craft our research. InsightsEventsLatest Articles Customers don’t understand what factors into banks’ lending decisions—and they want more controlGen Z turns to YouTube for banking information3 ways brands can adapt to Gen Z’s evolving shopping habitsFull Hulu ownership and content budget cutbacks: What Disney’s big headlines mean for the streaming landscape How to build authentic connections with sustainably minded shoppers | Sponsored ContentBrowse All → PricingAbout Our StoryMethodologyOur PeopleContact UsNewsroom User Log inEnvelope Newsletter sign-upPhone1-800-405-0844 Become a Client Close Menu Close Search ADVERTISING AND SPONSORSHIP OPPORTUNITIES. Boost your brand and generate demand alongside the most respected and authoritative content on digital marketing, media and commerce. Download Media Kit Contact Us REACH—ENGAGE—INFLUENCE YOUR AUDIENCE EMARKETER ADVERTISING AND SPONSORSHIP VEHICLES SHOWCASE BRANDS AND DRIVE THE HIGHEST QUALITY LEADS FROM A LARGE AND LOYAL AUDIENCE OF INFLUENTIAL BRAND MARKETERS, AGENCY EXECUTIVES AND PUBLISHERS. eMarketer is an indispensable resource for influential brand marketers, agency executives and publishers. They consume eMarketer media regularly to help them understand how digital is transforming marketing, media and commerce, and for quick and easy access to the objective information they need to make better, more informed business decisions. eMarketer is also relied upon as a top performing B2B advertising vehicle for generating awareness, distributing thought leadership and driving demand. In this increasingly competitive and noisy business environment, it’s vital for companies to differentiate and position their offerings and quality of service from the competition and keep their brand top of mind with purchase influencers. AUDIENCE DEMOS HAVE BUYING POWER 80% specify and/or authorize purchases. PURCHASE INTENT 70% Plan to purchase or increase investments in products and services over the next year HAVE BUDGET AUTHORITY TO PURCHASE YOUR SOLUTIONS 80% Marketing/Advertising Function 75% Top Executives & Management 21% C-Level & Business Owners AND DOLLARS TO INVEST 80% Revenues of $250m+ 75% Revenues of $10m-$249m 21% Revenues up to $10m *of those who reported revenue MARKETERS THAT MATTER TO YOU RELY ON EMARKETER Client-side Marketers, Media Buyers & Planners, Publishers & Media Executives 30% Agency 29% Brands 19% Media 10% Technology 12% Other *Demos based on Annual Visitor Survey, January 2020. EMARKETER EXCELS AT HELPING ADVERTISERS ACCOMPLISH THEIR GOALS BY DELIVERING: Trusted and relevant content — 100% focused on marketing in a digital world An exceptional content marketing environment High impact exposure – uncluttered pages and significant share of voice Extensive reach among brand marketers, agency executives, publishers Low audience duplication with other industry trade media Decision-makers who are actively seeking solutions Industry-leading engagement ADVERTISE WITH US. Find out why Insider Intelligence is right for your business — submit your information below to have a representative reach out to you with more information. 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