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Text Content

Log in Membership

Membership

MEMBERSHIP PLANS

Pick your path

PRO MEMBERSHIP

PRO+ MEMBERSHIP

TEAM MEMBERSHIP

WHAT IS INCLUDED?

All you need to succeed

TEMPLATES & FRAMEWORKS

ONDEMAND VIDEOS

EXCLUSIVE CONTENT

MENTORSHIP PROGRAM

TAKE A PEEK INSIDE

See what the fuss is about

FREEMIUM MEMBERSHIP

MEMBERSHIP RELEASE NOTES

PRODUCT ROADMAP FRAMEWORK [FREEBIE]

JOBS-TO-BE-DONE CANVAS [FREEBIE]

3 TEMPLATES FOR PLG STRATEGY

Resources

CONTENT HUB

PLG growth hacks

ARTICLES

EBOOKS

PRODUCT-LED ALLIANCE HUBS

PRODUCT OPS PORTAL

CPO SPACE

PRODUCT POCKETS

PRODUCT-LED ALLIANCE TV

PODCASTS

Perk up your ears for some #PLG

FOR THE LOVE OF PRODUCT đź’™

PRODUCT OPS PODCAST

RESEARCH & REPORTS

Leading PLG insights

UNLOCK THE POWER OF DATA DEMOCRACY

Get your copy today

STATE OF PRODUCT OPERATIONS 2023

Grab your copy today

STATE OF AIPM REPORT 2023

Grab your copy today

STATE OF PRODUCT-LED GROWTH SURVEY

Have your say

BUILDING ANALYTICS INTO YOUR ROADMAP

FUEL SUCCESS WITH CORE PLG PRINCIPLES

VIEW ALL REPORTS

BEST OF THE REST

Highlights from elsewhere

CREATE & CONTRIBUTE

NEWSLETTER

WHY PMS đź’™ PRODUCT-LED ALLIANCE

Events

DIGITAL

Coming soon to a screen near you

THE KPIS THAT DRIVE QUALITY

December 7

LIVE BROADCAST SERIES

PLANOW: LIVE LINKEDIN WEBINAR

Webinar

IN-PERSON

Events all over the world

CHIEF PRODUCT OFFICER SUMMIT | LONDON

November 29

PRODUCT-LED SUMMIT | LONDON

November 29 & 30

PRODUCT OPERATIONS SUMMIT | LONDON

November 29 & 30

PRODUCT-LED SUMMIT | TORONTO

December 6 & 7

PRODUCT-LED SUMMIT | AUSTIN

February 13 & 14

PRODUCT-OPERATIONS SUMMIT | NEW YORK

March 20 & 21

CHIEF PRODUCT OFFICER SUMMIT | NEW YORK

March 20

IN-PERSON SUMMIT CALENDAR

2023 tour

CATCH-UP

Never miss a beat

PRODUCT-LED FESTIVAL, VIRTUAL

CPO SUMMIT, JUNE 2023 | ON DEMAND

PRODUCT OPERATIONS FESTIVAL, VIRTUAL

PRODUCT-LED SUMMIT, SAN FRANCISCO

CPO SUMMIT, SAN FRANCISCO

PRODUCT-LED SUMMIT, LAS VEGAS

CPO SUMMIT VOL. 4

PRODUCT-LED SUMMIT, AMSTERDAM

PRODUCT-LED FESTIVAL VOL. 5

LIVE BROADCAST REPLAYS

Certification

CORE CERTIFIED

The A to Z of PM essentials

PRODUCT MANAGEMENT CERTIFIED: CORE

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Master any PM skill

PRODUCT OPERATIONS: MASTERS

PLG METRICS: MASTERS

STORYTELLING: MASTERS

PRODUCT-MARKET FIT: MASTERS

PRODUCT PRICING: MASTERS

PRODUCT-LED ONBOARDING: MASTERS

VIEW ALL MASTERS

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Six week live & interactive program

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CREATE & CONTRIBUTE

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WHY PMS đź’™ PRODUCT-LED ALLIANCE

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Product-Led Growth Go-to-Market Customer Success and Onboarding Metrics &
Measurement AI & Machine Learning Product Leadership Achieving Scale




FUEL YOUR GROWTH
WITH A PRODUCT-LED
APPROACH.

We’re the world’s fastest-growing community for product pros, growth gurus,
founders, and thought leaders. You’re in the right place to master your PLG
strategy.

GET CERTIFIED MEMBERSHIP


FROM STARTUPS TO THE WORLD’S BIGGEST BRANDS, WE’RE BRINGING TOGETHER PASSIONATE
PRODUCT PROFESSIONALS.


The latest talking points.

AI & Machine Learning


YOU CAN NOW CREATE YOUR OWN CUSTOM CHATGPTBOT. HERE’S WHAT THAT MEANS FOR
PRODUCT MANAGERS

Read more
Members-only
Product-led growth Customer onboarding Metrics & measurement AI & machine
learning Product leadership Achieving scale
Members-only
Product-Led Growth


USING THE POWER WITHIN YOU TO BUILD YOUR PERSONAL BRAND AS A PM

Being a product manager is a heavy responsibility, especially since it's now a
recognized profession needed in every organization. While you have to deal with
discovery and delivery, you also have to navigate through the human emotions
around you. Let's talk about that for a second....

 * Rebecca Madro

3 min read
Members-only
Product Leadership


BEYOND THE PRODUCT: HOW PMS CAN COMMAND, CONNECT, AND CONQUER WITH EXECUTIVE
PRESENCE

Executive presence is the amalgamation of traits and behaviors that make someone
a standout leader. So, what does executive presence coaching look like?...

 * Srinath Kotela

5 min read
Members-only
Product Operations


FROM FILLING GAPS TO TRANSFORMING OPERATIONS: HOW TO POSITION PRODUCT OPS FOR
SUCCESS

When describing product ops to those outside of tech, it helps to compare the
role to the race team for Formula 1 drivers. Product ops is the team that
supports the racers....

 * Taylor Belchak

9 min read
Members-only
Podcast


PRODUCT OPS: THE (NOT SO) NEW KID ON THE BLOCK

Ever wondered if product ops is the fresh-faced superhero of the product world
or just a clever rebranding stunt? Join our hosts Graham Reed, Antonia Lanid,
and Chris Compston as they dive into the world of product operations, serving up
a podcast that's as insightful as it is entertaining....

 * Rebecca Madro

2 min read
Members-only
Product Management


7 LESSONS I LEARNED IN MY FIRST 4 YEARS AS A PRODUCT MANAGER

Being a platform PM is all about creating and maintaining a product that acts as
the foundation for other products or services within the company. However, as a
growth PM, you’re more focused on growing the user base of a product....

 * Bhavya Singh

5 min read
Members-only
Product Leadership


A STRUCTURED FRAMEWORK FOR CRUSHING COMPLEX PRODUCT PROBLEMS

Simply solving surface-level problems may only provide temporary relief. To
unearth bigger opportunities, adopt creative frames to expand your
perspective....

 * Janardhana Siddhartha Saladi

5 min read
SEE ALL POSTS
Propel your growth.

POPs Portal
Inspo and insights
on this evolving
function.
DIVE IN
Podcasts
Product-led pioneers.
Discussing what
matters.
TUNE IN
Broadcasts
Regular doses of
PLG innovation,
all year long.
REGISTER
Newsletter
All the latest PLG
hacks, directly to your
inbox.
SUBSCRIBE
Our reports
Get the lowdown on how product data has evolved; from where it is now, to what
the future holds. We’ve unpacked key areas surrounding product data, providing
insights and statistics on key data sources, the power of product analytics, the
metrics that matter, and much more.
DIVE INTO PRODUCT DATA

Propel your career with a PLA membership plan.
Learn from the world’s leading product managers, access an ever-growing bank of
templates, content, and presentations, and reach your career potential with the
quintessential kit for leveling up your product-led efforts today.
UNLOCK INVALUABLE CONTENT
Get product-led certified.
Product-Led Growth Certified: Core is your one-stop shop to gain the crucial,
comprehensive, and essential knowledge you need on PLG fundamentals. This
encyclopedic certification journeys through everything you need to navigate this
shifting model and build, launch, and scale successful products.
GET CERTIFIED
Join the community.
Networking with your peers has never been easier. Join our Slack Community and
speak with over 8000 like-minded Product-Led professionals across the globe to
exchange ideas, meet in person, ask questions and find new exciting job
opportunities.
JOIN YOUR PEERS
Upcoming product-led events.

Location All North America EMEA APAC LATAM Online Type All In-person summits
Virtual festivals Virtual courses
October 31 - November 1, 2023


SYDNEY

Become a world class product leader at Product-Led Summit.
Find out more
November 8, 2023


SINGAPORE

Fuel your future growth with Product-Led Summit.
Find out more
November 9, 2023


CPO SUMMIT

Elevate your product leadership
Find out more
November 29, 2023


LONDON

Maintain a competitive edge in an ever-changinglandscape at CPO Summit.
Find out more
November 29 & 30, 2023


LONDON

Network, solve challenges, and stay on top of current trends at Product-Led
Summit.
Find out more
November 29 & 30, 2023


LONDON

Exchange shared challenges & unlock unique solutions at Product Operations
Summit.
Find out more
December 6 & 7, 2023


TORONTO

Keep up-to-date with the latest innovations in PLG at Product-Led Summit.
Find out more
December 7, 2023


THE KPIS THAT DRIVE QUALITY FOR PRODUCT TEAMS

Set better goal with the KPIs that really matter.
Find out more
March 13 & 14, 2024


AUSTIN

Keep up-to-date with the latest innovations in PLG at Product-Led Summit.
Find out more
March 14, 2024


NEW YORK

Connecting product leaders to share common challenges and discover innovative
solutions.
Find out more
March 20 & 21, 2024


NEW YORK

Share challenges & discover innovative solutions at Product Operations Summit.
Find out more
March 20 & 21, 2024


NEW YORK

Drive the expansion and adoption at Product-Led Summit.
Find out more
May 8 & 9, 2024


AMSTERDAM

Drive the expansion and adoption at Product-Led Summit.
Find out more
May 22 & 23, 2024


LAS VEGAS

Drive the expansion and adoption at Product-Led Summit.
Find out more
September 4 & 5, 2024


SAN FRANCISCO

Drive the expansion and adoption at Product-Led Summit.
Find out more
September 4 & 5, 2024


SAN FRANCISCO

Elevate your product leadership.
Find out more

We don't have any in the calendar yet, but check back soon for updates. In the
meantime, why not explore our other live events?

SEE ALL EVENTS
SEE MORE EVENTS
Lots of ♥, from lots of leaders.
They’ve found their tribe, now it’s your turn.
Jaikishan Daryanani
Product Manager

“I can’t say enough about how great PLA has been when it comes to networking
with some brightest minds in the product space and their insights. PLA has
always been spot-on in illustrating cutting-edge content through their Slack
community or festivals. It’s been a delight to be part of the ever-growing space
of knowledge and wisdom.”
Naimeesha Murthy
Founder

“PLA is a very resourceful and authentic community. They make it easy for you to
connect with and learn from the brightest minds in the industry from around the
world. Their topics are always very relevant and applicable in a work setting,
and I’m looking forward to hosting, participating, and attending more events
through 2021.”
Alexandra Lung
Head of Product

“PLA is a great community with content relevant to all product professionals.
The events are very insightful and showcase spot-on topics that can be applied
right away. It’s been a pleasure to be part of PLA for the last year!”
Osnat Benari
VP, Product & Programming

“PLA content is best in class with many relevant topics related to product
management and their breadth of content is super helpful. I find myself in
constant learning mode thanks to them. I also love to share highlights and
events with my team and thankful for the multiple networking opportunities.”
Sponsors & Partners

PARTNER WITH US
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Keep track of all the latest news,
innovations and updates with our
newsletter—straight to your inbox once a month.

Subscribe now


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Product-Led Alliance was founded in December 2019 with a vision of providing an
independent learning platform for product pioneers, growth gurus, and
go-to-market experts from around the world.
We’re committed to sharing Product-Led growth success stories, experiences &
challenges.

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Product-Led Growth Go-to-Market Customer Success and Onboarding Metrics &
Measurement AI & Machine Learning Product Leadership Achieving Scale







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Alessandro Festa
"Absolutely best site for Product Managers. Always reach of content and ideas.
Also, the slack community is super active and very inclusive!"

See more reviews