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WELCOME TO THE COMMUNITY...

Our mission is simple: to elevate the role of product marketing and redefine the
way companies access education and scale. Join our VP of Community, Rose
Johnstone, for a quick tour of the community.

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JOIN THE COMMUNITY

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WHERE ARE YOU ON YOUR JOURNEY?

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1. WHAT LEVEL ARE YOU?

Break into Product Marketing
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Leader of PMM

2. WHAT ARE YOU TRYING TO IMPROVE?

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Emma Stratton Messaging Expert

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THE PMMC FRAMEWORK

From research to pricing, positioning to enablement, storytelling
to onboarding - and more, there’s a lot that goes into successfully
getting a product to market - and keeping it there.

This framework’s designed to help you navigate every step.

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DISCOVERY

Thorough customer, market, and competitor research are
the bedrock of any product marketing strategy. Fail to
prepare, prepare to fail.

 * Build business case
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STRATEGIZE

From pricing to GTM, acquisition to internal comms, a watertight
strategy is key. A strategy that looks at barriers, opportunities, and
data-backed methodologies is the first step towards long-term
success.

 * Pricing
 * Objectives
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 * Acquisition
 * Onboarding

 * Retention and expansion
 * Internal communication
 * Use Sales enablement
 * Barriers

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DEFINE

Defining the market you’re working in, identifying your personas,
and creating positioning & messaging that truly resonates is
essential.

 * Positioning
 * Narrative design
 * Messaging
 * Storytelling

 * Segmentation
 * User personas
 * Buyer personas
 * Use cases

Get framework



GET SET

If you want to go fast, go alone. If you want to go far, go
together. Through training, collaboration sessions, and
indispensable assets, equip other teams with all the
knowledge they need to come with you.

 * Sales assets
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GROW

A product marketing strategy is never complete. Analyze. Refine.
Test. Repeat. And ensure your product doesn’t just get to market
- but maintains a competitive position there.

 * Case studies
 * Analysis
 * Optimization
 * Customer feedback
 * Prioritise tickets

Get framework Back to start




YOUR RESOURCE LIBRARY

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Product Demos Sponsored


STATE OF THE INTERACTIVE PRODUCT DEMO 2024 REPORT

March 28, 20243 min
Reports Sponsored


2023 PRODUCT MARKETING SALARY SURVEY: RESULTS

December 14, 20233 min
Product Marketing Strategy Sponsored


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July 25, 20232 min
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THE STATE OF GO-TO-MARKET REPORT 2023 HAS ARRIVED

July 6, 20232 min

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May 08, 2024
Product Marketing Alliance was founded in February 2019 with a mission of
uniting product marketers across the globe. And it did just that.
Let’s elevate product marketing together.

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Cookie duration resets each session.


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Consent


TABOOLA EUROPE LIMITED

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


EQUATIV

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADFORM A/S

Cookie duration: 3650 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


MAGNITE, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


RATEGAIN ADARA INC

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more




View details | Storage details | Privacy policylaunch
Consent


SIFT MEDIA, INC

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses

more




View details | Privacy policylaunch
Consent


RAKUTEN MARKETING LLC

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LUMEN RESEARCH LIMITED

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
Browsing and interaction data, IP addresses

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


AMAZON AD SERVER

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, Users’ profiles, IP
addresses, Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OPENX

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


YIELDLAB (VIRTUAL MINDS GMBH)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ROKU ADVERTISING SERVICES

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


NANO INTERACTIVE GROUP LTD.

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
Browsing and interaction data

more




View details | Privacy policylaunch
Consent


SIMPLIFI HOLDINGS LLC

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Precise location data, IP
addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PUBMATIC, INC

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


COMSCORE B.V.

Cookie duration: 720 (days).

Data collected and processed: Device identifiers, Probabilistic identifiers,
User-provided data, Device characteristics, Browsing and interaction data, IP
addresses, Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


FLASHTALKING

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more




View details | Privacy policylaunch
Consent


PULSEPOINT, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Device characteristics, IP
addresses

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


SMAATO, INC.

Cookie duration: 21 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SEMASIO GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Browsing and interaction data,
IP addresses, Privacy choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRIMTAN HOLDINGS LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


GENIUS SPORTS UK LIMITED

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


CRITEO SA

Cookie duration: 390 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADLOOX SA

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, IP addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


BLIS GLOBAL LIMITED

Cookie duration: 400 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


LOTAME SOLUTIONS, INC

Cookie duration: 274 (days).

Data collected and processed: Device identifiers, Probabilistic identifiers,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


LIVERAMP

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


GROUPM UK LIMITED

Cookie duration: 395 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


LOOPME LIMITED

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


DYNATA LLC

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ASK LOCALA

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


AZIRA

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


DOUBLEVERIFY INC.

Doesn't use cookies.

Data collected and processed: Non-precise location data, Probabilistic
identifiers, Device characteristics, Browsing and interaction data, IP
addresses, Privacy choices

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


BIDSWITCH GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


IPONWEB GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data, IP
addresses, Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


NEXTROLL, INC.

Cookie duration: 183 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


TEADS FRANCE SAS

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


STRÖER SSP GMBH (SSP)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


OS DATA SOLUTIONS GMBH &AMP; CO. KG

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


PERMODO GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, Users’ profiles, IP
addresses, Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


PLATFORM161 B.V.

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


ADACADO TECHNOLOGIES INC. (DBA ADACADO)

Cookie duration: 365 (days).

Data collected and processed: Non-precise location data, Browsing and
interaction data, IP addresses, Privacy choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


BASIS GLOBAL TECHNOLOGIES, INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SMADEX, S.L.U.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Users’
profiles, IP addresses, Privacy choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


BOMBORA INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, Users’ profiles, IP
addresses, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


EASYMEDIA GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


REMERGE GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ADVANCED STORE GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


MAGNITE CTV, INC.

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more




View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


DELTA PROJECTS AB

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more




View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


USEMAX ADVERTISEMENT (EMEGO GMBH)

Cookie duration: 365 (days).

Data collected and processed: Users’ profiles

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


EMETRIQ GMBH

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


PUBLICIS MEDIA GMBH

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


M.D. PRIMIS TECHNOLOGIES LTD.

Cookie duration: 25 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, IP addresses, Privacy choices

more




View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ONETAG LIMITED

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


CLOUD TECHNOLOGIES S.A.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, Users’ profiles, IP
addresses, Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


SMARTOLOGY LIMITED

Doesn't use cookies.

Data collected and processed: IP addresses

more

Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


IMPROVE DIGITAL

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


ADOBE ADVERTISING CLOUD

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses, Privacy choices,
Authentication-derived identifiers

more




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ConsentLegitimate interesthelp_outline


BANNERFLOW AB

Cookie duration: 366 (days).

Data collected and processed: Non-precise location data, Device characteristics,
IP addresses, Privacy choices

more




View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


TABMO SAS

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


INTEGRAL AD SCIENCE (INCORPORATING ADMANTX)

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


WIZALY

Cookie duration: 365 (days).

Data collected and processed: Non-precise location data, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


WEBORAMA

Cookie duration: 393 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


JIVOX CORPORATION

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Browsing and interaction data, Users’ profiles, IP
addresses, Privacy choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


SAGE&#43;ARCHER BV

Doesn't use cookies.

Data collected and processed: Non-precise location data

more




View details | Privacy policylaunch
Consent


ON DEVICE RESEARCH LIMITED

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, User-provided data, Device characteristics, Browsing
and interaction data, IP addresses

more




View details | Storage details | Privacy policylaunch
Consent


ROCKABOX MEDIA LTD

Doesn't use cookies.

Data collected and processed: Non-precise location data, Device characteristics,
Browsing and interaction data, IP addresses

more




View details | Storage details | Privacy policylaunch
Legitimate interesthelp_outline


EXACTAG GMBH

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session.


View details | Privacy policylaunch
Consent


CELTRA INC.

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data, Device
characteristics, IP addresses

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


MAINADV SRL

Cookie duration: 30 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data, IP
addresses, Privacy choices

more

Uses other forms of storage.


View details | Privacy policylaunch
Consent


GEMIUS SA

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Device characteristics,
Browsing and interaction data, Users’ profiles, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


THE KANTAR GROUP LIMITED

Cookie duration: 914 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


NIELSEN MEDIA RESEARCH LTD.

Cookie duration: 120 (days).

Data collected and processed: Device identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


SOLOCAL SA

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


PIXALATE, INC.

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses

more




View details | Storage details | Privacy policylaunch
Consent


ORACLE ADVERTISING

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


NUMBERLY

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


AUDIENCEPROJECT A/S

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


DEMANDBASE, INC.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


EFFILIATION / EFFINITY

Cookie duration: 30 (days).

Data collected and processed: Device characteristics

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


ARRIVALIST CO.

Cookie duration: 365 (days).

Data collected and processed: Non-precise location data, IP addresses

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
Consent


SEENTHIS AB

Doesn't use cookies.

Data collected and processed: Device characteristics, IP addresses

more




View details | Privacy policylaunch


COMMANDERS ACT

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, IP addresses

more




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Consent


TRAVEL AUDIENCE GMBH

Cookie duration: 397 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, Users’ profiles, IP addresses,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
Consent


HUMAN

Doesn't use cookies.

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, IP addresses

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


ADLUDIO LTD.

Doesn't use cookies.

Data collected and processed: Device characteristics

more




View details | Privacy policylaunch
Consent


BLENDEE SRL

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Storage details | Privacy policylaunch
Consent


INNOVID LLC

Cookie duration: 90 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices

more

Cookie duration resets each session.


View details | Storage details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


PAPIRFLY AS

Doesn't use cookies.

Data collected and processed: Device characteristics

more




View details | Privacy policylaunch
Legitimate interesthelp_outline


NEUSTAR, INC., A TRANSUNION COMPANY

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


View details | Privacy policylaunch
ConsentLegitimate interesthelp_outline


VERVE GROUP EUROPE GMBH

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, User-provided data, Device characteristics, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices,
Authentication-derived identifiers

more

Uses other forms of storage.


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Consent


OTTO (GMBH &AMP; CO KG)

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, User-provided data, Browsing
and interaction data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


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ADOBE AUDIENCE MANAGER, ADOBE EXPERIENCE PLATFORM

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session.


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LOCALSENSOR B.V.

Doesn't use cookies.

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Device characteristics, IP addresses, Privacy choices

more

Uses other forms of storage.


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ONLINE SOLUTION

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, User-provided data, Device
characteristics, Browsing and interaction data, Users’ profiles, IP addresses,
Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


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RELAY42 NETHERLANDS B.V.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Probabilistic identifiers,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices

more




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GP ONE GMBH

Cookie duration: Uses session cookies.

Data collected and processed: Non-precise location data, User-provided data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices

more

Uses other forms of storage.


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THE MEDIAGRID INC.

Cookie duration: 365 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more

Cookie duration resets each session. Uses other forms of storage.


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MINDTAKE RESEARCH GMBH

Cookie duration: 180 (days).

Data collected and processed: Device identifiers, Probabilistic identifiers,
Device characteristics, Browsing and interaction data, Users’ profiles, IP
addresses

more

Uses other forms of storage.


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CINT AB

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more

Uses other forms of storage.


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GOOGLE ADVERTISING PRODUCTS

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Uses other forms of storage.


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GFK GMBH

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
User-provided data, Device characteristics, Browsing and interaction data,
Users’ profiles, IP addresses, Privacy choices, Authentication-derived
identifiers

more

Uses other forms of storage.


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REVJET

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session.


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PROTECTED MEDIA LTD

Doesn't use cookies.

Data collected and processed: Device identifiers, Probabilistic identifiers,
Device characteristics, Browsing and interaction data, IP addresses

more




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CLINCH LABS LTD

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Probabilistic identifiers, Device characteristics, Browsing and interaction
data, Users’ profiles, IP addresses, Privacy choices

more

Cookie duration resets each session.


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ORACLE DATA CLOUD - MOAT

Doesn't use cookies.

Data collected and processed: Non-precise location data, IP addresses

more




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HEARTS AND SCIENCE MÜNCHEN GMBH

Cookie duration: 60 (days).

Data collected and processed: IP addresses

more

Cookie duration resets each session.


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AMAZON ADVERTISING

Cookie duration: 396 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, Users’ profiles, IP
addresses, Privacy choices, Authentication-derived identifiers

more

Cookie duration resets each session. Uses other forms of storage.


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MOLOCO, INC.

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, IP addresses

more

Cookie duration resets each session. Uses other forms of storage.


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ADTRIBA GMBH

Cookie duration: 730 (days).

Data collected and processed: Device identifiers, Non-precise location data,
Device characteristics, Browsing and interaction data, IP addresses, Privacy
choices, Authentication-derived identifiers

more

Cookie duration resets each session.


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OBJECTIVE PARTNERS BV

Cookie duration: 90 (days).

Data collected and processed: Device identifiers

more

Cookie duration resets each session.


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ENSIGHTEN

Cookie duration: 1825 (days).

Data collected and processed: Device identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Privacy choices

more

Cookie duration resets each session.


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EBAY INC

Cookie duration: 90 (days).

Data collected and processed: Device characteristics, IP addresses, Privacy
choices

more




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HURRA COMMUNICATIONS GMBH

Cookie duration: 366 (days).

Data collected and processed: Device identifiers, Precise location data,
Non-precise location data, Probabilistic identifiers, Device characteristics,
Browsing and interaction data, IP addresses, Authentication-derived identifiers

more

Cookie duration resets each session.


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Ad partners

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AKAMAI

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META

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AUNICA

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BOOKING.COM

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C3 METRICS

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IBM

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EVIDON

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INTELLIAD

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DSTILLERY

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MEDIAMATH

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ZMS

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OMNICOM MEDIA GROUP

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RESONATE

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SOJERN

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TRADEDOUBLER AB

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TRUSTARC

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TRUEFFECT

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TRAVEL DATA COLLECTIVE

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ADVOLUTION.CONTROL

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LIFESTREET

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ADMAXIM

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BATCH MEDIA

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VODAFONE GMBH

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MAGNITE

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SCENESTEALER

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NETQUEST

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MANAGE.COM

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CLOUDFLARE

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SALESFORCE DMP

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NETFLIX

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MACROMILL GROUP

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EBUILDERS

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APPLOVIN CORP.

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FRACTIONAL MEDIA

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RACKSPACE

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LIFTOFF

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MSI-ACI

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NAVEGG

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ADMEDO

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KOCHAVA

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MOBITRANS

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ADEX

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IMPACT

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SPOTAD

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AARKI

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SFR

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CABLATO

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WAYSTACK

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TRESENSA

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GSKINNER

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CUBED

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OPTOMATON

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ANALIGHTS

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DENTSU AEGIS NETWORK

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DIGISEG

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HAENSEL AMS

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BDSK HANDELS GMBH & CO. KG

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MARKETING SCIENCE CONSULTING GROUP, INC.

Privacy policylaunch
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DENTSU

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KOBLER

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WIDESPACE

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VIMEO

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The Gist with Kossy
"Taking the Product Marketing Scholar Program was a life changing opportunity,
every single module was very impactful, I thought I new it all until I started
the program. The Journey was immersive, now I can proudly work in any PMM role.
It wasn't easy, there was a lot to learn and do but I am glad I passed through
it all. One thing I would love if it can be improved on is the videos, looked
more like reading from a screen, I like it when it's natural and looks like one
is really teaching. But in all, the journey was worth it, 100%"

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