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 * Get Started Free
 * About Us
   * Platform Brief Case Studies
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   * Gen Z On
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 * Work With Us
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   * Join Our Gen Z Community
   * Education Provider








DISCOVER WHAT GEN Z ARE THINKING



QUALITATIVE INSIGHTS IN MINUTES TO HELP INFORM YOUR GEN Z BRANDING, MARKETING,
AND STRATEGY.

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LOOKING FOR


QUALITATIVE GEN Z INSIGHTS?

THE IMAGEN INDEX ALLOWS YOU TO ACCESS IN-DEPTH ZERO-PARTY QUALITATIVE INSIGHTS
FROM OUR GLOBAL COMMUNITY TO HELP SHAPE YOUR GEN Z BRANDING, MARKETING, AND
STRATEGY EFFORTS WITH INSIGHT SUMMARIES GENERATED BY AI.


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WHAT IS IMAGEN INSIGHTS?


 * WHAT IS IMAGEN INSIGHTS?
   
   Gen Z insights in minutes.


 * WHAT DOES IMAGEN INSIGHTS DO?
   
   In short, qualitative insights in minutes


 * WHY IS IT VITAL TO LISTEN TO THE VOICES OF YOUR TARGET AUDIENCES?
   
   Gen Z are digital natives, activists, tastemakers, entrepreneurs and
   co-creators and their opinions count.


 * WHAT IS INCLUDED IN THE INSIGHTS?
   
   The work we do, and insights we can gain from our community really has no
   limits.


 * CAN I TARGET DIFFERENT DEMOGRAPHICS WITHIN GEN Z, MILLENIALS, GEN X AND
   BOOMERS?
   
   Yes absolutely.


 * HOW CAN QUALITATIVE INSIGHTS HELP MY BUSINESS?
   
   By co-collaborating with your target audience you are future proofing your
   business for the next wave of consumers.

BOOK A DEMO

THINK OF US AS YOUR GO-TO PLATFORM FOR GEN Z INSIGHTS.



Our clients crowdsource zero-party qualitative insights from our community with
insight summaries generated by AI via the Imagen Index within minutes.

 * Whether brand-specific or macro trend questions, the Imagen Index replaces
   the need for focus groups and social listening –providing qualitative insight
   at scale
 * The Imagen Index is a zero-party qualitative data tool with summaries
   generated by AI
 * Ask as many questions as you want and access 100 responses from our community
   monthly

You can also ask private and public questions.

Private questions and responses are only for you and your team, these can be
brand, campaign, marketing, or strategy focused questions that you wouldn’t want
anyone else to view.

Public questions and responses can be viewed by all our clients, creating an
Index full of insightful responses to the questions you may have never
considered.

 * Qualitative questions should focus on the ‘how’, ‘why’, and/or ‘what’

Private question example:
“If you were going to launch a campaign for X product from X brand with X
influencer for Easter, what would you do?”

Public question example:
“What was the last product you bought online and how was the purchase process?”

OUR COMMUNITIES SPAN ACROSS GEN Z, TO MILLENNIALS AND UP TO BOOMERS



Our mission at Imagen Insights is to give our communities a platform to voice
their opinions, shape their futures, and drive change. We create paid work
opportunities for our communities to close the gap between them and agencies and
brands.

Creating an open dialogue and providing agencies and brands with access to our
communities of Gen Z, Millennial, Gen X, and Boomer consultants is at the heart
of what we do because we know brands can shape society in ways others only wish
they could.

We crowdsource qualitative and quantitative feedback, ideas, and insights from
our communities within minutes to enable our clients to build their branding,
marketing, and/or products by truly involving their target audience. Our
community informs everything we do – giving our them a voice enables them to
shape their world.

MAKE SURE YOUR BRAND IS AHEAD OF THE CURVE.




It is vital to make sure your brand is ahead of the curve and driving trends
when targeting consumers, for example, with Gen Z, their purchasing power is set
to increase to a monumental 4.4 trillion dollars by 2030.

BRUTALLY HONEST INSIGHTS ON A BROAD RANGE OF NEEDS FOR BRANDS.




Imagen Insights’ communities can provide qualitative insights on a broad range
of needs for brands including but not limited to; brand perception, brand
positioning, new product development, social media campaign testing, A/B
creative testing, media consumption, and campaign ideation.

In short, anything you’re curious about, our communities can help answer.

OUR GEN Z COMMUNITY IS UNQUESTIONABLY DIVERSE BEYOND THE METRICS SPOKEN ABOUT
DAY TO DAY.




We have consultants across 111 countries globally and can break down into set
metrics if desired by a client’s particular brief.

ENSURE YOUR BRAND WILL RESONATE WITH THE GEN Z DEMOGRAPHIC.




Sense checking and testing your executions, new product developments, social
media channels and campaigns will ensure your brand will resonate with the your
target audience.

In depth and brutally honest feedback from our consultants will provide your
organisation with tangible and actionable insights to make changes or
adaptations where necessary to your branding, keeping your business ahead of the
curve with new trends and forecasting for the future.


WHAT DO OUR CLIENTS THINK?

“Super pleased with the quality of the feedback from the Imagen Insights
community. This months insights led directly into our social media strategy for
the following month.”


  Carlo, Amazon Prime Video

“Imagen Insights are doing great job creating a comfortable space for Gen Z to
share ideas with brands. Productive and innovative, it was an honor to be
there.”


  David, NFL

“The initial insights we received from the Imagen community were extremely
in—depth… the consultants that participated in the workshops were phenomenal.”


  Adam, Gymshark

“Working with Imagen Insights was absolutely fantastic. From the insights
shared, to the management process through to just how great they are as people,
I would absolutely recommend them to anyone.”


  Jamie, Sky Labs

“We appreciated the ability to get detailed feedback from Gen Z panellists at a
good price point, and the turnaround was incredibly quick.”


  Rachel Weintraub, Vice President, Research at Universal Pictures
‹›






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Close Menu
 * Get Started Free
 * About Us
   * Platform Brief Case Studies
   * Featured On
   * Press Pack
 * Content Hub
   * Community Spotlight
   * Gen Z On
   * Gen Z Reports
   * Imagen This Podcast
 * Work With Us
   * Imagen Index
   * Join Our Gen Z Community
   * Education Provider

We enable agencies and brands to crowdsource qualitative and quantitative
feedback, ideas and insights from our global Gen Z community within 72 hours.