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Text Content

2022 HOLIDAY PLAYBOOK

A planning guide from Listrak’s
retail experts.
Download Now
Listrak’s GXP now integrates seamlessly with Salesforce Marketing Cloud. Learn
More.
Listrak’s GXP now integrates seamlessly with Sailthru.Learn More.
Listrak’s GXP now integrates seamlessly with Klaviyo. Learn More.
Slide 2 of 3.



Platform
Platform

PLATFORM OVERVIEW

The power and functionality you need in a single platform to grow your business
and engage your customers.

Leverage all your channels – Email, SMS/MMS, social, push, web, and even direct
mail – to build a unified, 360° marketing view of your customer

Explore the Listrak Platform

COMPONENTS

Journey Hub
Email Automation
Text Message Marketing
Growth Xcelerator Platform (GXP)
AI Recommendations
Behavioral Triggers
Customer Insights
Predictive Analytics
Unified Customer Data
Clients
Clients

CLIENTS

No matter your size. No matter your growth. You’re in good company.

Learn More
Success Stories
Join 1,000+ retailers that trust Listrak for their marketing automation.

Industry Leading NPS
We're proud to deliver exceptional value for our clients.


Company
Company

WHY LISTRAK?

With Listrak, you can drive seamless and personalized, cross-channel
interactions. Learn more about the DNA of the company that makes this happen.

Learn More
News & Events
Get the latest Listrak news and event information.

Leadership
The Listrak Executive Management Team

Contact
We're available anytime, 24/7, every day of the year.

Resources
Resources

RESOURCES

Blog
White Papers
Webinars
Developers
Retail Revenue Gap IndexSM
2022 Email Trends and Observations Report
2022 Benchmarks Report for Text Message Marketing

POST-HOLIDAY: THREE THINGS YOU NEED TO DO TO START THE YEAR OFF RIGHT

Once the holiday season ends, it doesn’t mean your customers’ shopping season is
done. Just the opposite – it kicks off a new kind of shopping season.



HOW TO STAY COMPLIANT WITH WEBSITE DATA PRIVACY LAWS (AND AVOID 7-FIGURE FINES)
WITH LISTRAK

The latest data privacy ruling, CA Supreme Court vs. Sephora, is a wake-up call
for retailers putting off CCPA and GDRP compliance. Learn what you must do now.

Partners
Partners

PARTNERS

A rich ecosystem of trusted partners to ease your ecomm and tech integrations.

Learn More
Become a Partner
Partner relationships play a significant and valuable role in our success and
the success of our mutual clients.

Ecommerce Platform Integrations
Learn about ecommerce platforms that integrate with Listrak.

Technology Partners
Find a trusted Technology Provider Partner.

Agency Partners
Gain marketing expertise and assistance from Agency Partners.

UPS Alliance Partnership
An exclusive partnership to help businesses drive revenue growth.

Become a Partner
Careers
Careers

CAREERS

Listrak is growing and looking for great talent to grow with us. Headquartered
in Lititz, PA, we also embrace a remote culture.

View and apply for
open positions
Listrak’s Functional Areas
Learn about the various functional areas and teams that make up Listrak.

Life at Listrak
What’s life at Listrak like? Get the story straight from our team members.

Perks & Benefits
In person and via remote, we’ve a number of programs for our awesome team.

Schedule a DemoLogin
Schedule a DemoLogin




GET PERSONAL WITH LISTRAK'S CUSTOMER ENGAGEMENT PLATFORM

Listrak’s single, integrated platform gives retailers and brands unmatched
channel orchestration. From data unification and identity resolution to
personalization and owned channel automation - Listrak ensures you deliver
exceptional customer experiences and increased revenue.


Schedule a DemoLearn More


LEAN INTO YOUR OWNED CHANNELS

Owned channels (email, SMS, your website, push, identity) are your key to
unlocking predictable marketing results in unpredictable times. With Listrak,
you can invest, optimize, and focus on your owned channels and accelerate growth
year-over-year.


Learn More


CONVERT MORE INFLUENCER TRAFFIC WITH THE GROWTH XCELERATOR PLATFORM (GXP)

Turn influence into revenue with GXP. Capture more zero- and first-party data,
increase first-time conversions, and personalize shopping experiences on and
off-site… all with GUARANTEED results.


Get a Guaranteed Estimate


DELIVER SMARTER
‍TEXT MESSAGE MARKETING

Disparate providers and point solutions can deliver a sub-optimal program – for
you and your customers. Listrak's single, integrated platform provides
cross-channel orchestration and superior customer experiences while maximizing
revenue and optimizing your spend.


Get Started





TRUSTED BY 1000+ RETAILERS AND BRANDS





INTEGRATED PLATFORM OR BEST-OF-BREED RESULTS?
WHY CHOOSE?


One platform can do it all. With Listrak, you can deliver seamless, personalized
cross-channel interactions -- all from one integrated platform. You can send
messages at precisely the right time across the right combination of channels
and devices to maximize customer engagement, revenue, and lifetime value.


Slide 2 of 7.





INTEGRATED PLATFORM OR
BEST-OF-BREED RESULTS?
WHY CHOOSE?


One platform can do it all. With Listrak, you can deliver seamless, personalized
cross-channel interactions -- all from one integrated platform. You can send
messages at precisely the right time across the right combination of channels
and devices to maximize customer engagement, revenue, and lifetime value.


JOURNEY HUB

Integrate data from anywhere, design your customer’s journey and connect across
channels. Journey Hub is at the core of Listrak’s platform allowing retailers to
fully leverage their customer data and unify marketing across the entire
customer journey.

Learn More >

EMAIL AUTOMATION

Retailers trust Listrak’s enterprise-class send engine to send billions of
targeted emails using sophisticated tools like predictive analytics, retail
segmentation, dynamic content, and predictive product recommendations resulting
in a significant increase in revenue.

Learn More >

TEXT MESSAGE MARKETING

Drive exponential growth of new customer acquisition across channels and
touchpoints, engage your audience on their mobile devices with personalized SMS
or MMS messages, and grow incremental revenue with text messages that generate
30X+ ROI – all sent confidently using a Tier 1 Aggregator.

Learn More >

GROWTH XCELERATOR PLATFORM

The fastest way to engage new customers and drive revenue results. Listrak’s
Growth Xcelerator Platform (GXP) is a full-service innovative solution that
provides dramatic improvement in list growth, onsite conversions, and triggered
revenue.

Learn More >

AI RECOMMENDATIONS

Using advanced machine learning and providing the ability to layer deeply
customizable merchandising decisioning, Listrak can understand and predict the
most relevant, data-driven personalized product recommendations to influence the
unique customer journey.

Learn More >

BEHAVIORAL TRIGGERS

From browse and engagement activity to purchase and lifecycle events, there are
countless indicators pointing to where the customer is in their unique journey.
Listrak translates signals into actionable touchpoints of communication for
maximum impact.

Learn More >

CUSTOMER INSIGHTS

Unlock your unified customer data through powerful exploration and visualization
tools. Observe the complete Customer Journey. Access seamless integration to
make insights actionable through segmentation, automation and orchestration.

Learn More >

PREDICTIVE ANALYTICS

Increase results across every campaign by harnessing historical data to predict
future behavior. Predictive Analytics uses AI, machine learning and statistical
modeling to assess the likelihood of what will happen in the future.

Learn More >

UNIFIED CUSTOMER DATA

Listrak observes, identifies, collects and synthesizes data from disparate
sources and at every touchpoint across the customer journey – both online and
offline – to capture critical customer signals and links them to a single, 360°
customer profile.

Learn More >


POWERED BY IMPACTFUL EXPERTISE AND SERVICE.



LISTRAK'S NPS OF 82 LEADS THE INDUSTRY.


Listrak is lauded for its exceptional and responsive client success teams. We
are your trusted partner, active collaborator, and natural extension to your
in-house teams – helping you execute growth strategies and exceed goals.


G2

Listrak has been nothing but amazing for us.


Joel H

G2

Great partner for growth.

Lisa D
G2

A Great Marketing Partner.


Erin K




G2

A data-driven, easy to use tool for marketers to automate their SMS, email, and
CRM programs.


Petey S

G2

Amazing ESP and So Much More.


Matt G

G2

Great platform for Email, SMS & CRM.


Radhika J





G2

Excellent ROI for E-Commerce Brands Looking to Grow.


Katherine R
G2

Listrak is not just another ESP, they are a Valued Partner of our business.


Rob K
G2

An ESP that Delivers.


Bryan P







SINGULAR FOCUS ON
RESULTS.


It all comes down to results. We deliver exponential increases in results over
previous efforts, including  providing on average 21% gains in ecomm revenue,
>400% increases in email and mobile sign-ups (zero- and first-party data), and
79% jump in onsite conversions.




> “With our previous provider, we didn’t realize how many revenue opportunities
> we were missing. Since moving to Listrak, we have seen significant revenue
> growth from email and SMS. They are a great partner.”

Brian Hashemi
Uncommon Goods

> “This has been, by far, the smoothest onboarding process that we have ever
> experienced. ”

Jenn Catanzaro
ALEX AND ANI


> “Having worked with the platform previously, I knew Listrak would level us up
> quickly and provide an immediate ROI.”

Nicole Goldberg
7 For All Mankind USA


> “When Listrak shared the details of the GXP program, we knew that it would
> accelerate our growth. Our three-year partnership continues to be an
> outstanding investment.”

John Coughlin
JEGS
Slide 2 of 4.



8%

of mobile visitors opt-in through tap-to-join

6%

broadcast
conversion rate

“We needed a best-in-class, enterprise marketing platform that could scale. We
found that and more in Listrak.”

see how they do it >
21%

Onsite Conversion
Rate Lift

367x

ROAS

“We have benefited immensely from our partnership with Listrak over the years,
and GXP has been the latest solution in driving such quick and impressive
results.”

see how they do it >
299%

SMS List Growth

92%

Email List Growth

“Listrak’s ability to trigger customer messages based on preferred device, all
within one platform, has outperformed previous vendors.”

see how they do it >


CONTENT YOU MIGHT LIKE


posted on
June 30, 2022


5 STRATEGIES FOR NEXT LEVEL RETAIL MARKETING AUTOMATION IN 2022




Marketers love to see consistent growth. And for many years, retail marketing
automation provided just that: consistency.
Read Story

posted on
December 1, 2022


POST-HOLIDAY: THREE THINGS YOU NEED TO DO TO START THE YEAR OFF RIGHT




Once the holiday season ends, it doesn’t mean your customers’ shopping season is
done. Just the opposite – it kicks off a new kind of shopping season.
Read Story
posted on
October 5, 2022


HOW TO STAY COMPLIANT WITH WEBSITE DATA PRIVACY LAWS (AND AVOID 7-FIGURE FINES)
WITH LISTRAK




The latest data privacy ruling, CA Supreme Court vs. Sephora, is a wake-up call
for retailers putting off CCPA and GDRP compliance. Learn what you must do now.
Read Story



READY TO GROW YOUR BUSINESS?
LET’S TALK.


Schedule a Demo

CLIENTS

Featured ClientsSuccess StoriesIndustry Leading NPS

COMPANY

Why ListrakNews and EventsLeadershipCareersContact

RESOURCES

BlogWhite PapersDevelopersRetail Revenue Gap IndexSM

PLATFORM

Journey Hub Email AutomationText Message MarketingGrowth Xcelerator PlatformAI
RecommendationsBehavorial TriggersCustomer InsightsPredictive AnalyticsUnified
Customer Data

PARTNERS

Our PartnersBecome a partner
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