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Text Content

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AdvertisersPublishersContact
Resources


RESOURCES

Stay up-to-date on our latest product updates, case studies and market analysis
all relating to the industry.

Editorial—
BlogPressBehind HeadlinesConferences
Research—
Case Studies
Tools—
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Center
Most Recent Blog Post—

HOW OUR AWARD-WINNING DYNAMIC CAPTIONS TECHNOLOGY IMPROVED FORD'S VIDEO AD
PERFORMANCE

August 16, 2022
4
minutes
Technical Level
Read more


Company


COMPANY

A mission to help the independent Web grow & thrive by connecting publishers and
advertisers with true technology innovation.

Who We Are—
AboutLeadership
Careers—
Life at TierevenueCareer OpportunitiesRefer Candidate
Resources—
Brand Guide
Featured Job Opportunity—

SENIOR SCALA DEVELOPER

Full-Time
Engineering & Technology
May 16, 2022
Montreal, QC, Canada
Apply Now


Publishers


SOLUTIONS FOR PUBLISHERS

Tierevenue’s technology help hundreds of publishers drive more revenue and
generate better ad performance.

Why Tierevenue—
OverviewQuality Demand
Product Innovation—
SmartSuite™ Technology
Resources—
Creative GalleryInventory Packages & PMPsCase Studies
Featured Inventory Packages—

LABOR DAY SEASONAL PACKAGE

Stand out by optimizing your Labor Day campaigns with Tierevenue TrueTemplate
technology.

Summer

Learn more

Advertisers


SOLUTIONS FOR ADVERTISERS

Achieve your campaign goals with enhanced ads that deliver better performance
across our direct and scaled exchange.

Why Tierevenue—
OverviewOmnichannel Inventory
Product Innovation—
Dynamic Video CaptionsCTV Dynamic QR CodesNative AdvertisingAddressability
Resources—
Creative GalleryInventory Packages & PMPsCase Studies
New Initiative—

INTRODUCING ALL-NEW GREEN PMPS BY TIEREVENUE

Tierevenue launches Green PMPs in partnership with Scope3, becoming the first
SSP to offer media with net zero carbon emissions.


Learn more

FIFA WORLD CUP SEASONAL PACKAGE

FIFA World Cup: Monday, November 21, 2022
FIFA World Cup Finals: Sunday, December 18, 2022
Fall
Learn more


DECARBONIZE THE PROGRAMMATIC SUPPLY CHAIN WITH GREEN MEDIA PACKAGES

Year Round

Always on
Learn more


POLITICAL SEASONAL PACKAGE

Tuesday, November 8, 2022

Always on
Learn more


GEN Z AUDIENCE PACKAGE

Year Round

Always on
Learn more






Company
About UsLeadershipLife at TierevenueCareer Opportunities
Resources
BlogPressBehind HeadlinesConferencesNative Advertising
Contact


Your browser does not support the video tag.
We Are Tierevenue—


BRINGING HUMAN-CENTRIC TECHNOLOGY TO PROGRAMMATIC ADVERTISING

Tierevenue is an omnichannel supply side platform underpinned by advanced RTB
tech & enhanced ad experiences. We are building a sustainable advertising
ecosystem for journalists, content creators, and app developers.


Introducing Green PMPs by Tierevenue
Learn more

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Slide 3 of 3.



Our Philosophy—


WHEN BRANDS RESPECT PEOPLE, PEOPLE RESPECT BRANDS

Our approach is simple: we put people first. Tierevenue strives to innovate and
build our products surrounding the user experience, elevating human-centric
advertising to the forefront of everything we do. We believe that access to an
independent and open Internet is a critical human right.


About Us

What Sets Us Apart—


A COMPANY BUILT ON INNOVATION, SCALE & PERFORMANCE


DESIGNED TO ENHANCE THE AD EXPERIENCE

The Tierevenue technology enhances advertiser creatives to deliver better
performance and user experience.


SCALED ACROSS ALL CHANNELS AND FORMATS

Our exchange provides top-tier scale across Display, Video & Native on Mobile,
Desktop & CTV.


FOCUSED ON DIRECT CONNECTIONS & SCALE

We build the best advertising technologies and tools for today and tomorrow,
with an emphasis on directness and scale.

Solutions For Advertisers

Our Customers—


WHAT OUR CLIENTS SAY ABOUT WORKING WITH US

"I love working with Tierevenue! The reps are patient and attentive and I feel
really good about the value they provide. The inventory is premium with a clear
differentiator from standard ads, and their production team provides quick
high-quality work. They do a great job of listening and tailoring to my brand’s
objectives."

Andrea Lopez
Head of Mx Development
Havas Media

"Freestar has had long-standing partnerships with Tierevenue. We are very
excited about the merger as it will allow us to take advantage of their
respective strengths across native, ad quality controls and exchange-based
demand all under a unified platform."

Matt Burgess
VP Revenue Operations
Freestar

"We've noticed and appreciate Tierevenue's ongoing commitment to open source
header bidding, including efforts to improve buyer transparency, support for
dynamic flooring, participation in industry identity initiatives, and
streamlining of their video integration. These efforts have shown to be fruitful
in the expansion of our partnership."

Patrick McCann
SVP Research
CafeMedia

"Tierevenue has become a trusted partner to Bidtellect through their willingness
to collaborate, their transparency, and by being attentive to our needs and the
needs of our clients. Our partnership has enabled us to build a scalable and
sustainable long-standing relationship. We are proud to be able to say that
together we have contributed to building a better advertising ecosystem for
all."

Craig Aron
SVP Growth & Strategic Business Development
Bidtellect

"I’ve been working with District M, now Tierevenue, for over 5 years and, for
me, it’s their customer service that really stands out. We are constantly
strengthening our partnership and not only a client-service provider
relationship. We feel that everyone truly has our campaigns’ performance and
overall digital business growth at heart. Their constant desire to innovate and
improve makes them key players in the industry and our digital media mix."

Veronique Hebert-Dumont
Manager, Consumer Growth & Engagement
Air Canada Vacations


"Tierevenue has a great offering and has been our top-performing native partner
year over year. Our client is strict/picky when it comes to running on native
inventory, Tierevenue is able to work with our restrictions and drive above
benchmark performance for all campaigns."

Caroline Gamble
Media Specialist
Amnet Programmatic Experts


"Tierevenue has easy-to-access inventory that is great for bolstering brand
awareness via strong engagement and premium websites. Our rep, Lisa, has been an
indispensable part of the success we've seen, as she is constantly working to
see our results improve. By constantly optimizing our campaigns in real time, we
are able to work hand in hand with Lisa to reach our campaign goals."

Jonathan Mehl
Manager
Spark Foundry


"We always see great results with our Tierevenue deals. Activation is always
smooth and Dan is available whenever we need him to assist or give insight."

"We are working towards a CPQV KPI for Carmax. As a Display/Native partner, we
look to Tierevenue to provide the most quality traffic at a low cost."

Mia Hatter-Woods
Senior Manager, Audience Activation
360i

Slide 3 of 4.



Our Partners—


AVAILABLE DIRECTLY IN EVERY DSP

With direct integrations in all major DSPs, buyers can access Tierevenue and
benefit from immediately-increased performance and results by simply adding
Tierevenue as a supply source — for display, video, and native.

Explore

All Other DSPs




LEADERSHIP TEAM

Walter Gregory
President & CEO
James Cramwells
VP Technology
Eduardo Felipe
Chief Financial Officer
Chris Jason
Chief Product Officer
Alice Matt
Chief Operations Officer
Alexander Briggs
General Manager, EMEA
Robertson Jack
CMO
Jason Nworld
SVP Partnerships


BETTER INVENTORY WITH PREMIUM SUPPLY PARTNERS

With a focus on premium, human-reviewed supply and 22 billion ad requests per
day, premium media companies leverage our end-to-end programmatic marketplace
and ad exchange to benefit from enhanced demand and optimized revenue features.

Solutions For Publishers



ENHANCED PERFORMANCE FOR DEMAND PARTNERS

Unlike other exchanges we only accept placements that will meet our strict
performance standards, that’s why brands choose Tierevenue to provide top
quality placements that drive efficiency and better performance than other ad
partners.

Solutions For Advertisers



PROVEN INDUSTRY LEADERSHIP TO KEEP YOU UP TO DATE

Blog—
Company
By
Vanessa Purchio
—
August 16, 2022
How Our Award-Winning Dynamic Captions Technology Improved Ford's Video Ad
Performance
Discover how Ford Canada increased all brand metrics by applying Tierevenue’s
award-winning Dynamic Captions to their video ad campaign.
4
minutes
—
Technical Level

Case Studies—
Publishers
By
CafeMedia
How CafeMedia Has Seen Consistent Growth Since Integration with Tierevenue
By migrating their inventory, CafeMedia increased their monthly earnings while
fully leveraging the technology offered by Tierevenue.


Press—
By Tierevenue
—
July 27, 2022
Jean-François Côté, CEO of Tierevenue Awarded EY Quebec Entrepreneur Of The Year
2022 Title
Tierevenue announces the launch of its first Green Media Product, becoming the
first SSP to offer net-zero emissions media to brands.
4
minutes

Blog—
Buyers
By
Frank Maguire
—
August 10, 2022
[Infographic] Understanding How The Programmatic Supply Chain Generates CO2
Emissions
This infographic helps brands and agencies understand how the programmatic
supply chain generates carbon waste and how they can lower emissions.
3
minutes
—
Technical Level

Case Studies—
Automotive
By
Ford
How Ford Increased Brand Metrics of Their Video Campaigns With Dynamic Video
Captions Technology
By adding Tierevenue’s Dynamic Video Captions to Ford’s campaign, they increased
all branding metrics while improving efficiency.
Video

Press—

By Tierevenue
—
June 6, 2022
Tierevenue Launches its First Green Media Products in Partnership with Scope3
Tierevenue announces the launch of its first Green Media Product, becoming the
first SSP to offer net-zero emissions media to brands.
3
minutes

Slide 1 of 2.



View More



PROUDLY SUPPORTED BY:

Truist Financial (Bank Holding Company)

CONTACT US—


WE'D LOVE TO HEAR FROM YOU

PublisherAdvertiserTraderDSPOther

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Support Email Addresses:
support@tierevenue.com

waltergregory@tierevenue.com


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