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TABLEAU PRIVACY STATEMENT

Last updated on June 30, 2021. Tableau believes in the importance of
thoughtfully handling personal information and is committed to privacy practices
that are transparent and compliant. This Privacy Statement sets out how Tableau
uses the personal information we collect and receive about you.


CATEGORIES OF PERSONAL INFORMATION COLLECTED

Tableau collects personal information in support of its mission to help people
see and understand their data. This personal information is collected through a
variety of ways. You provide some information directly to us; we receive some
information when you visit our website or use our products and services; and we
receive some information from third parties. The categories of information we
collect will depend on your interactions with Tableau: 

Contact information. Name, employer, title, email address, physical address,
phone number, and similar contact info, user names and passwords.

Payment and financial information. Credit card number, banking information and
billing address.

Demographic Information. Employment status, occupation, region. If you
participate in a Tableau research focus group, then you will have the option to
provide further information, such as gender, race, and age.

Inferred and derived information. Data such as propensities and attributes that
Tableau generates to help us understand you and your preferences.

Transaction and registration information. Information which is generated in the
course of your transaction with Tableau, including account information, logins,
passwords, and purchase history. Product registration information, product
interest information, transaction information, and in some cases, student
verification information. We may also collect registration information related
to your attendance at Tableau events, including travel information, scheduling
information, food preferences or allergies, and accessibility requests.

Website data. When you visit a Tableau website, we may collect online and
technical information from your computer or mobile device, (such as your browser
type; your Internet Protocol (IP) address and geographic areas derived from your
IP address); time-stamped logs regarding access times and duration of visits;
the web pages you visited before coming to Tableau websites (referring URL); and
other usage data relating to your activities on our Sites, including the pages
you request.

Product-related data. When you use a Tableau product or service, we collect
certain information related to your use of our products and services. Tableau
products may collect two types of usage-related data ("Usage Data") depending on
your configuration: 

 * Basic Product Data: "Basic Product Data" refers to technical information
   about your computer or mobile device (such as device type, operating system
   type and version, and Tableau-assigned identifiers that help us recognize
   your device and validate that you are a licensed user), and details about
   which of our products and product versions you are using. 
 * Product Usage Data: "Product Usage Data" refers to whether or how you use
   specific features within our products and services, such as the types of data
   sources you query, the types of visualizations you build, the number of steps
   in a flow, the type of flow operations you use, and the queries you submit
   (including natural language queries), as well as hardware properties such as
   CPU type and amount of RAM. 

Customers using an on-premises deployment of a Tableau product or service may be
able to configure their systems to avoid transmitting Basic Product Data to us,
as described here. Additionally, our on-premises products and services provide
administrative tools that allow customers to opt out of the collection of
Product Usage Data through that product or service, as described here. These
options are not available for our hosted products, which automatically
collect all Usage Data, as we operate them in our hosted environment.

We may link this information to the personal information we have collected about
you and use it for the purposes described in this Privacy Statement, and we may
deliver targeted marketing and product information back to you based on
this data.

Third party data. We may receive your personal information from third party
suppliers or partners. If you connect with Tableau accounts on third party
social networking sites, we may receive information about your social networking
accounts, for example, your name, user name or display name, public profile, and
email address. We may combine information you provide with data we collect
automatically and with data we receive from third parties.

Images, video and recordings. Pictures, videos or audio recordings may be
collected by Tableau. For example, if you attend a Tableau event, your image may
be captured in a photo or video. If you call Tableau customer support, your call
may be recorded.

If you decline to provide your personal information or ask us to delete it, we
may be unable to continue to provide or support our products or services.


WAYS WE USE PERSONAL INFORMATION

We use the personal information we collect for the purposes described in this
Privacy Statement, as covered in any agreement that incorporates this Privacy
Statement, or as disclosed to you in connection with our websites. For example,
we will use your information to:

 * Provide and deliver products or services, including software updates;
 * Operate and improve our operations, systems, products, and services;
 * Understand you and your preferences to enhance your experience;
 * Respond to your comments and questions and provide customer service;
 * Provide service and support, such as sending confirmations, invoices,
   technical notices, updates, security alerts, and administrative messages and
   providing customer support and troubleshooting;
 * Communicate with you and your referrals about promotions, upcoming events,
   and news about products and services offered by Tableau and our selected
   partners;
 * Link or combine information about you with other personal information we get
   from third parties, to help understand your needs and provide you with better
   and more personalized service;
 * Enforce our terms and conditions or protect our business, partners, or users;
 * Protect against, investigate, and deter fraudulent, unauthorized, or illegal
   activity; and
 * Keep our products, facilities, and services secure.


REASONS FOR USING YOUR INFORMATION

When we process your personal information we will only do so where at least one
of the following applies:

 * We need to use your personal information to perform our responsibilities
   under our contract with you and to provide you with tools and services.
 * We have a legitimate reason to collect and use your personal information. For
   example, it is in our legitimate interests to use usage data including your
   personal information to improve our products and services; to tell you about
   changes to this Privacy Statement and other policies; to tell you about new
   products, services and events or changes to our products, services or
   websites; for business reasons (for example to develop and expand our
   business); and to tell you about offers or promotions we are running.
 * You have given consent to use your personal information. You may withdraw
   consent by opting out where we give you the opportunity to do so, or by
   contacting us using the contact details below.
 * If it is necessary for us to use your personal information in order to comply
   with a legal obligation.
 * You have chosen to make the information public. You should not share any
   personal information which you wish to keep confidential or private.


SHARING OF PERSONAL INFORMATION

Tableau works to keep your personal information confidential and secure. In some
circumstances Tableau may share your information with third parties, for
example:

 * We may share your personal information when we have your permission,
   including when you choose to share information using Tableau Public or post
   to our Community websites;
 * We provide personal information to trusted partners who work on behalf of or
   with Tableau to provide us with services. For example, we share contact
   information with our training and certification partners, our reseller and
   service partners, our data storage, customer support and marketing vendors,
   and with our software providers. These companies may use your personal
   information to perform services and to help Tableau communicate with you,
   including making offers from Tableau and our partners. Tableau maintains
   contracts with these companies restricting their access, use and disclosure
   of personal information in compliance with this Privacy Statement and any
   legal obligations;
 * If you connect to your third party accounts through our products, we will use
   that information to authenticate you, enumerate the data sources available to
   you, download any data you request us to, and download and refresh
   authentication tokens or persist authentication information such as user
   names and passwords as necessary to continue to connect to these data;
 * We may share your contact and transactional information with our current or
   future affiliates, which may include parent and subsidiary companies, joint
   ventures, or other companies under common control, in which case we will
   require our affiliates to honor this Privacy Statement;
 * We will disclose your personal information to comply with legal requirements,
   such as in response to a court order or a subpoena. We also may disclose your
   personal information in response to a law enforcement agency's request, or
   where we believe it is necessary to investigate, verify, prevent, enforce
   compliance with, or take action regarding illegal or suspected illegal
   activities; suspected fraud; situations involving potential threats to the
   physical safety of any person; protection of the rights and property of
   Tableau, our agents, customers, or others; violations or suspected violations
   of our agreements and policies; or as otherwise required or permitted by law
   or consistent with legal requirements;
 * We transfer or disclose your personal information for corporate reasons. For
   example, to third parties in connection with or during negotiation of any
   merger, financing, acquisition, bankruptcy or similar transaction. We may
   also share personal information with our auditors, attorneys or other
   advisors in the connection with corporate functions; and
 * Finally, we also share aggregated, anonymized or statistical information
   about you, including demographics data, with others for a variety of
   purposes, for example, for improving products and services for Tableau and
   others.

We may facilitate third party services or ways to share data through third
parties, including social media platforms, websites, applications, and services
through plug-ins, widgets, buttons, and other third party features on and
connected with our websites, communications or products. Third parties whose
services you use in connection with Tableau, such as our training and
certification partners, or third parties whose websites we link to, may have
information practices that are different from ours. This Privacy Statement does
not apply to the activities of third parties when they are collecting or using
data for their own purpose or on behalf of others. We are not responsible for
the activities of these third parties. We encourage you to review their privacy
policies to understand how they use your information.


STORAGE AND SECURITY OF YOUR PERSONAL INFORMATION

We have reasonable and appropriate physical, electronic, and managerial
procedures in place to help safeguard your personal information. However, you
should know that no company, including Tableau, can fully eliminate security
risks associated with personal information. To help protect yourself, use a
strong password, do not use the same passwords to access your Tableau accounts
that you use with other accounts or services, and protect your user names and
passwords to help prevent others from accessing your accounts and services. For
more information about Tableau security practices, see
https://www.tableau.com/security. We offer you the ability to post information
and exchange ideas through our websites and other services such as Tableau
Public. Because your posts and information shared through Tableau Public are
public and can be seen by others, we caution all users to consider what they
post and not to disclose any personal information. Tableau will not be
responsible in the event that you disclose personal information in your posts,
through our public services or during any other communication with other website
users.

Information collected by Tableau or on our behalf may be stored on your
computers, on your mobile devices, or on our servers, and may be transferred to,
accessed from, or stored and processed in, the United States and other countries
including but not limited to Ireland, the United Kingdom, France, Germany,
Sweden, the Netherlands, Australia, Singapore, Japan, India, and China, and any
other country where Tableau or its service providers maintain facilities or
support centers (a list of Tableau offices can be found here:
www.tableau.com/about/contact, including jurisdictions that may not have data
privacy laws that provide protections equivalent to those provided in your home
country. However, we will protect all personal information we obtain in
accordance with this Privacy Statement and take reasonable steps to ensure that
it is treated lawfully, for instance, by entering into the appropriate
back-to-back agreements and, if required, standard contractual clauses or an
alternative mechanism for the transfer of data as approved by the European
Commission (Art. 46 GDPR) or other applicable regulator. Tableau is now a
Salesforce company, and as such, we have implemented appropriate safeguards so
that Personal Data (as defined in the Salesforce Privacy Statement) shared with
Tableau by Salesforce is used solely for our collective business purposes.

In certain circumstances we may retain your personal information after you have
closed your account or are no longer actively engaged with Tableau. For example:

 * We may retain your personal information after you have closed your account so
   that we can send you information about products, services and publications we
   think you may be interested in. You can "unsubscribe" from receiving such
   messages or tell us you are no longer interested;
 * We may retain your personal information in order to protect our legal rights,
   or those of third parties, or to comply with the law;
 * We may retain personal information about how you have used our products and
   services in order to improve and develop our business;
 * If you purchase products or services from us, we may retain your personal
   information for as long as we need to in order to provide you with customer
   service, or for compliance purposes, for example, in order to comply with our
   record keeping requirements;
 * Tableau may also use and share aggregated, non-personally identifiable data
   for research, external training and marketing purposes.


CONTROLLING YOUR PERSONAL INFORMATION

Our marketing emails permit you to opt-out of receiving further marketing
emails. You may also contact us at customerservice@tableau.com at any time to
let us know that you no longer wish to receive marketing emails. If you opt out
but are a current customer, we will still send you transactional emails.
Transactional emails are necessary communications about your accounts and our
business dealings with you, such as renewals and updates, and, as allowed by
applicable law, requests for your participation in surveys. When you use our
websites, you can choose to set your browser to remove cookies and to reject
cookies from our servers. If you choose to remove or reject cookies, this could
affect certain features or services of our websites. For information about how
to remove or manage cookies please read our cookie policy. You have certain
rights in your personal information, subject to local data protection laws. You
may have certain rights relating to your personal information, subject to local
data protection laws. Depending on the applicable laws these rights may include
the right to:

 * Access your personal information held by us;
 * Know more about how we processed your personal information;
 * Rectify inaccurate personal information and, taking into account the purpose
   of processing the personal information, ensure it is complete;
 * Erase or delete your personal information (also referred to as the right to
   be forgotten), to the extent permitted by applicable data protection laws;
 * Restrict our processing of your personal information, to the extent permitted
   by law;
 * Transfer your personal information to another controller, to the extent
   possible (right to data portability);
 * Object to any processing of your personal information. Where we process your
   personal information for direct marketing purposes or share it with third
   parties for their own direct marketing purposes, you can exercise your right
   to object at any time to such processing without having to provide any
   specific reason for such objection;
 * Opt out of certain disclosures of your personal information to third parties;
 * If you are under the age of 16, opt in to certain disclosures of your
   personal information to third parties; 
 * Not be discriminated against for exercising your rights described above;
 * Not be subject to a decision based solely on automated processing, including
   profiling, which produces legal effects ("Automated Decision-Making").
   Automated Decision-Making currently does not take place on our websites or in
   our services; and
 * Withdraw your consent at any time (to the extent we base processing on
   consent), without affecting the lawfulness of the processing based on such
   consent before its withdrawal.

If you need help or wish to exercise any of the above rights or have questions
about them, please submit your request here.


ADDITIONAL DISCLOSURES FOR CALIFORNIA RESIDENTS

The California Consumer Privacy Act requires businesses to disclose whether they
sell personal information. Please refer to this page for information about
Tableau's practices. In addition, we may share personal information with third
parties or allow them to collect personal information from our sites if those
third parties are authorized service providers or business partners who have
agreed to our contractual limitations as to their retention, use, and disclosure
of such personal information, or if you use Tableau sites to interact with third
parties or direct us to disclose your personal information to third parties.

California law requires that we detail the categories of personal information
that we disclose for certain "business purposes," such as to service providers
that assist us with securing our services or marketing our products, and to such
other entities as described in this Privacy Statement. We disclose the following
categories of personal information for our business purposes:

 * Identifiers;
 * Commercial information;
 * Internet activity information;
 * Financial information;
 * Professional and employment-related information;
 * Education information; and 
 * Inferences drawn from any of the above information categories.

California law grants state residents certain rights, including the rights to
access specific types of personal information, to learn how we process personal
information, to request deletion of personal information, and not to be denied
goods or services for exercising those rights.

If you are a California resident under the age of 18 and have registered for an
account with us, you may ask us to remove content or information that you have
posted to our website(s). Please note that your request does not ensure complete
or comprehensive removal of the content or information, because, for example,
some of your content may have been reposted by another user.

If you need help or wish to exercise any of the above rights or have questions
about them, please submit your request here. Alternatively, you may dial 1
(844)-287-7147. We will consider all such requests and provide our response as
soon as we can. Please note, however, that personal information may be exempt
from such requests in certain circumstances, which may include circumstances
where we need to keep processing your personal information for our legitimate
interests or to comply with a legal obligation. We must confirm your identity
before providing you with any personal information or deleting any personal
information.

CALIFORNIA PRIVACY RIGHTS REPORTING

 

 

Requests Submitted

Requests Fulfilled in Whole Or In Part*

Days to Respond Initially

Median Days to Complete a Request**

Requests for Access to Personal Data

21

11

1

31

Requests to Delete Personal Data

21

8

1

31

Requests to opt out of sale of Personal Data***

112,681

112,681

Less than 1 day

Less than 1 day

*Requests may be unable to be completed due to factors like the inability to
verify the resident’s identity or lack of response. 



**Time to complete a request may depend in part on receipt of information from
the person making the request, such as information to verify the person’s
identity or information about the action requested.



***As noted in the “Cookies and Web Beacons” section below, Tableau’s sharing of
information from cookies and similar technologies may be considered a sale.
These figures describe opt-outs from Tableau advertising cookies. We are unable
to reliably identify which cookie opt-outs are from California consumers, so the
number of requests represented here reflects the number of global requests.



Data for all access and deletion requests are for requests received by the
Salesforce and its affiliates from California residents between January 1 and
December 31, 2020.  Data for all opt out requests are for requests received by
Tableau from California residents between January 1 and December 31, 2020.


COOKIES AND WEB BEACONS

Our websites use various software technologies including cookies, web beacons
and pixel tags. Cookies are small text files that we and others may place in
visitors' computer browsers to store their preferences. We use web beacons or
pixel tags - small pieces of code placed on a web page or within the body of an
email - to monitor the behavior and collect data about the visitors viewing a
web page or viewing or opening an email. Web beacons can be used to count the
users who visit a web page or to deliver a cookie to the browser of a visitor
viewing that page, and we use them from time to time for this and advertising
purposes. We partner with third parties, including analytics companies,
advertisers, and ad networks, who may place cookies on your browser when you
visit our websites, may send their own cookies to your cookie file, and may use
those cookies to track and collect information about you and your online
activities over time and across different websites, devices, and applications
and to provide targeted advertising based on your interests and previous
browsing history. Third party ad networks may automatically collect information
about your visits to our websites and other websites, such as your IP address,
your Internet service provider, and the browser you use to visit our websites.
They do this using cookies, web beacons or other technologies. You can learn
more about practices of many of these third parties by visiting the Digital
Advertising Alliance (http://www.aboutads.info/choices) in the USA, Digital
Advertising Alliance of Canada (http://youradchoices.ca) in Canada or the
European Digital Advertising Alliance (http://www.youronlinechoices.eu) in
Europe. This Privacy Statement does not apply to, and we are not responsible
for, cookies or web beacons and other technologies in third party advertising.
We encourage you to check the privacy policies of third party advertisers and/or
ad services to learn about their use of cookies, web beacons and other
technology. For more information about the cookies and related technologies used
on our websites, please refer to our Cookie Policy (www.tableau.com/cookies).
Like most companies with an online presence, we share some of the personal
information gathered by cookies and similar technologies with our cookie vendors
to make sure we deliver the best information to you. That sharing may be
considered a "sale" under the California Consumer Privacy Act, which defines
"selling" and "sale" broadly. If you want to opt out of advertising cookies, or
other cookies that are not necessary for the performance of the website, you may
do so by clicking the "Do Not Sell My Personal Information" link at the bottom
of the page you are visiting and adjusting your preference for that web domain.


PRIVACY SHIELD 

Although the European Union no longer recognizes the Privacy Shield program as
an adequate transfer mechanism, we continue to abide by our Privacy Shield
certification (as outlined here: https://www.privacyshield.gov/welcome) and are
an active participant in the EU-US Privacy Shield Framework. Tableau also
complies with the Swiss-U.S. Privacy Shield Framework as set forth by the U.S.
Department of Commerce regarding the collection, use, and retention of personal
information transferred from Switzerland to the United States. Our Privacy
Shield certification covers the types of personal information set out in this
Privacy Statement, and Tableau is subject to the investigative and enforcement
powers of the Federal Trade Commission. Tableau complies with the Privacy Shield
principles for onward transfers, including the liability provisions. 

You may direct any inquiries or complaints concerning our Privacy Shield
compliance to privacy@tableau.com. You may also contact JAMS, at
https://www.jamsadr.com/eu-us-privacy-shield. JAMS is a Privacy Shield dispute
resolution mechanism. JAMS has committed to respond to complaints and to provide
appropriate recourse at no cost to you. If neither Tableau nor JAMS resolves
your complaint, you may have the possibility to engage in binding arbitration
through the Privacy Shield Panel. You may also make a complaint to the relevant
EU data privacy supervisory authority or the Swiss Federal Data Protection and
Information Commissioner.


HOW TO CONTACT US

Tableau Software, LLC is a member of a group of companies located in North
America, the European Economic Area, Asia, and Australia. Click on this link for
a complete, up-to-date list of our group companies who may process your personal
information: www.tableau.com/about/contact. If you have any questions about how
we use your personal information, or if you have any other privacy-related
questions, please contact us here or at Tableau Software, LLC, Attn: Tableau
Legal, 1621 N 34th St., Seattle, Washington 98103 or The Oval, Shelbourne Road,
Dublin 4, Ireland.

UPDATES

From time to time, we will update this Privacy Statement. In the event there are
material changes to our information practices, we will note those changes on
Tableau’s Privacy Statement webpage (www.tableau.com/privacy) and in some cases
send a notification of changes via email.

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