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 * Platform
   * Experience Orchestration
   * Master Data Management
 * Use Cases
   * Experience Orchestration
   * Master Data Management
 * Connectors
 * Resources
   * Docs
   * API
   * Product Videos
   * Webinars
   * News
   * Blog
 * Our Story

 * Platform
   * DX Engine
   * DX Graph
 * Connectors
 * Resources
   * Docs
   * API
   * Product Videos
   * Webinars
   * News
   * Blog
 * Our Story

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 * Platform
   * DX Engine
   * DX Graph
 * Connectors
 * Resources
   * Docs
   * API
   * Product Videos
   * Webinars
   * News
   * Blog
 * Our Story

Book a Meeting



ORCHESTRATE PERSONALIZED EXPERIENCES


IN A COMPOSABLE STACK


THE BRAIN OF YOUR COMPOSABLE STACK


HEADLESS DOESN'T HAVE TO MEAN 'BRAINLESS'


UNIFY

Create a content graph of all your siloed data sources, discover, enrich,
validate, and distribute to any channel via real-time APIs and batch methods.


ORCHESTRATE

Connect with any modern backend datasource via real-time APIs and orchestrate
personalized experiences to any channel via a unified Experience API.


ANALYZE

Understand the performance of your experiences and experiments with advanced
analytics and reporting.


ORCHESTRATE YOUR DX STACK AT MACH SPEED


ARCHITECTURE THAT MEETS THE HIGHEST STANDARDS OF COMPOSABILITY




INTUITIVE FOR MARKETERS, POWERFUL FOR DEVELOPERS

 * One Experience API For Developers

Build experiences 10X faster with Zero-Code API Orchestration as a Service.

API Orchestration as-a-Service

Conscia is completely agnostic of both your frontend and your systems of
record.  Conscia sits in the cloud as an API-accessible orchestration engine,
allowing you to avoid writing glue code or custom business logic in your
frontend.  There is no need for an SDK because Conscia is agnostic of what
frontend framework you choose.

With just one API call to Conscia, our engine delivers everything you need to
create exceptional customer experiences.

Accelerate Transformation Initiatives

In a composable stack, you end up writing a lot of ‘glue code’ to connect to
various backend systems.  You may do this using GraphQL, API Gateways,
proprietary software, etc – this takes time, money and very expensive resources.

Conscia streamlines your workflows and reduces the need for custom code or
complex integrations. This improved efficiency frees up your team to focus on
higher-value tasks and strategic initiatives that drive business growth.

Maximize Legacy Technology Investments

When your content and data is siloed in legacy backend systems such as ERPs,
PIMs, CMSs, CRMs etc, the Conscia creates an API-first, modernized Data Layer on
top of these existing applications to power modern, composable experiences. In
other words, Conscia accelerates the journey from legacy and monolithic systems
to a composable architecture without having to decommission these systems.

 * One Centralized UI For Marketers

Control what content your customer should see on every channel from a
centralized interface.

Personalize Any Experience on Any Channel

Conscia returns control back in the hands of business users with a centralized
UI to control who sees what, where and when.  Whether you are building a digital
product for mobile, web, email, SMS, kiosks, digital displays or anything else,
Conscia offers a one stop shop to manage your experiences.

Also, instead of tying your personalization logic to one single CMS, you can
personalize content from all of your systems of record in one place.

Perform A/B/n Testing and Optimize Experiences

Conscia empowers marketers to test any aspect of your website, app or any other
digital property from a central UI.  

 

Understand How Your Experiences are Performing

Track behavioural signals as your customer interacts with your content and
experiences and use powerful analytics and reporting capabilities to determine
how best to optimize your customer experience for every customer.


HOW DO WE DO IT?


CONSCIA.AI PLATFORM COMPONENTS


DX ENGINE™
REAL-TIME ORCHESTRATION ENGINE

In a Composable experience stack, the control for who sees what content when and
where frequently falls in the hands of the developers. They write glue code,
typically in the frontend, to orchestrate content and data from various systems
based on hard-coded rules that are communicated to them by business in the
requirements phase. The DX Engine empowers business teams with operational
control over the digital experience, while eliminating the need to write glue
code on the frontend.


KEY FEATURES

Rules Engine

The DX Engine’s rules engine allows you to define and manage complex business
rules that determine the content, offers, and experiences to be served to
customers. You can create rules based on various contexts such as customer
segments, demographics, behavior, location, and device type. This enables you to
deliver highly targeted and context-aware experiences.

Real-time Decisioning

The DX Engine’s decisioning capabilities operate in real-time, which means that
decisions are made and experiences are personalized on-the-fly as customers
interact with your digital properties. This ensures that customers always
receive up-to-date, contextually relevant content and offers.

Zero Code API Orchestration

In a composable architecture, you end up writing a lot of ‘glue code’ to connect
the various components.  You may do this using GraphQL, API Gateways,
proprietary software, etc – this takes time, money and very expensive resources.

Conscia replaces all this custom code with zero-code API Orchestration and cuts
down your development cost to 1/10th of a typical project.

Data and Analytics

The DX Engine captures your first party data about every interaction that the
customer has with your digital products and provides analytics in real-time,
which means you can monitor and analyze the performance of your digital
experiences as they unfold. This enables you to quickly identify trends, make
data-driven decisions, and adapt your strategies accordingly.

You have complete access to this data and can use it to power more in-depth
analytics or learn from the data to provide AI-powered experiences to your
customers.

 

A/B Testing and Optimization

The DX Engine supports A/B testing, allowing you to test different variations of
content, offers, and experiences to determine which ones perform best. By using
the analytics data from these tests, you can refine and optimize your digital
experiences based on data-driven insights, ultimately improving customer
engagement, conversion rates, and overall satisfaction.


DX GRAPH™
API-FIRST DATA LAYER

When your content and data is siloed in legacy backend systems such as ERPs,
PIMs, CMSs, CRMs etc, the DX Graph™ creates a API-first, modernization layer on
top of these existing applications to power modern, composable experiences. In
other words, the DX Graph™ makes it possible for organizations to move from
legacy and monolithic systems to a composable architecture.


KEY FEATURES

Data Unification

DX Graph can intelligently unify data from disparate systems, harmonizing
differences in data structures and formats. This enables the creation of a
consistent, coherent data model that can be easily accessed and used by the DX
Engine or any other downstream application to create connected experiences.

Metadata Enrichment

Unify ecommerce content and data from siloed CMSs without lifting and shifting
from the system of record.  Search, filter, enrich, classify, cleanse, relate
and distribute to any downstream application or front-end via APIs.



Learn More



Data Validation

One of the common challenges faced by organizations is the quality and
heterogeneity of data residing in siloed systems. Before content is consumed by
downstream applications, it is important to validate and subsequently optimize
the quality of content. For each source collection, Conscia offers configurable
Inspector Cards which help users understand the quality of their content and
identify areas where it can be improved.

Data Normalization

Data normalization is a crucial process that ensures consistency across your
data sources. DX Graph helps you harmonize discrepancies in formats, units, and
terminology, resulting in a unified and coherent data model. This makes your
data easier to work with and analyze.

Real-time Access of Data

The DX Graph offers real-time APIs that you can connect to from any channel to
consume data and content to build sophisticated customer experiences.


COMPOSABLE RECIPES

PERSONALIZE MEDIA AT SCALE WITH CLOUDINARY AND SEGMENT

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OMNICHANNEL PERSONALIZATION WITH CONTENTSTACK




YOU WILL BE IN GREAT COMPANY



THE NEED FOR MARKETING LED EXPERIENCE ORCHESTRATION

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THE BUSINESS CASE FOR MACH ARCHITECTURE

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WHAT IS EXPERIENCE ORCHESTRATION?

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