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STRATEGIES TO REACH BILLIONS OF PEOPLE

Author: Kevin
Posted On: October 11, 2023, 8:07 pm



Have you heard of 'Babel Fish'?

It's a service provided by Alta Vista search engine people to translate every
page you put 'Babel Fish' code, and up comes a a new language.

Your page may be written in English, but people across Spain and Latin America
can translate your web page into Spanish. Likewise if your web page is written
in Spanish, German, French, Chinese, Japanese, or Korean, people can have an
instant translation into English, or another language they are comfortable with.



I can see from the stats on the server that people are clicking on 'Babel Fish'
to have a translation. This I feel, widens my audience out there in cyberspace.
The 'hit counter' has substantially risen, I have people bookmarking my site,
because I see they don't all come in the 'front door' to the site, they come in
to certain pages that interests them.

Every new page I put on my site, and I update fairly often, I make sure the
'Babel Fish' code is at the top of the html on that page.

The technology is certainly improving, I remember science- fiction movies when I
was young had computers to instantly translate into any language, but the
technology has only just arrived in reality and can be used widely on the web.

In previous articles I wrote about the Chinese market about to be opened up, for
there are more people in China logging on to the internet every day. There are
businesspeople in the west who are eyeing this market at the moment. To those
people I would ask them to seek out some of my previous articles on
Ideamarketers.com and take into account what I say there.
It's also no good to the vast population of China, who do not speak any other
language, to see sites always put up in English. Some attempt must be made to
have parallel pages with Chinese throughout, or resort to the excellent
technology that is 'Babel Fish', and as I know the corporate world moves
grindingly slowly, the adept and astute entrepreneur could steal a march on
their bigger, slower cousins.



Does your company pay a translation service to be able to send documents
abroard?

Translation services are costly and slow. If you put your documents on a server
in html and insert the code for 'Babel Fish' at the top of every page, you can
send an email giving the address of the pages, you can also send a password to
get into these pages, no one else will be able to view them, and this will avoid
translation costs and slow turnaround of such a service.



Likewise technical manuals could be scanned into html pages, code for 'Babel
Fish' inserted at the top of every page, upload the manual to a server, password
protect, and your company, to people abroard, will look like something out of
'Startrek', and they will be confident in doing more business with you in the
future.

There is only one thing that I have found personally, as I am an author and only
write in English, I find if I compile an ebook to an .exe file, as most
ebook-compilers do, the 'Babel Fish' code I already placed at the top of every
html page before compilation, does not work. The pages are compiled into
gibberish anyway, and I suppose the code for 'Babel Fish' the same.

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