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THE COMMUNITY ASSOCIATIONS INSTITUTE CHANNEL ISLANDS CHAPTER WINS MEMBERSHIP
GROWTH AND RETENTION AWARDS WITH GLUE UP

Learn how the Community Associations Institute Channel Islands Chapter is
growing its memberships and increasing retention rates every year with Glue Up




INDUSTRY

HOMEOWNERS ASSOCIATIONS

PREVIOUS SOLUTION

MANUAL PROCESSES

SIZE

OVER 960 CHAPTERS




ABOUT THE COMMUNITY ASSOCIATIONS INSTITUTE

Community Associations Institute (CAI) is an international multi-chapter
organization dedicated to providing education, networking, resources, and
advocacy to community associations and the professionals who support them for
over 40 years. The organization is made up of 63 chapters worldwide, including
the Channel Islands Chapter that serves Ventura, Santa Barbara, San Luis Obispo,
and Kern Counties by providing its over 960 chapter members with education,
resources, networking, and advocacy to further its mission of building better
communities. The Channel Islands Chapter works with volunteers, board members,
and community managers of homeowners’ associations as well as business partners
who provide the products and services they need.

The CAI Channel Islands Chapter plays a unique role in its community by
providing board members and community managers with the proper training and
education required to successfully manage homeowners’ associations. Membership
in this unique organization is open to board members of homeowners associations
and their homeowners, builders/developers, community managers, management
companies, public agencies and officials, professionals who serve community
associations, and other interested individuals and organizations.

Leah Ross, the Executive Director of the CAI Channel Islands Chapter manages
most of the organization’s day-to-day processes including managing member
applications, renewals, email communication, and events. She describes Glue Up
as the virtual assistant she needed. Read on to find out why.


CONSOLIDATING MULTIPLE SYSTEMS WITH GLUE UP’S ALL-IN-ONE SOLUTION

Before Glue Up, the CAI Channel Islands Chapter used multiple systems for its
email programs, mailing lists, membership database, event registrations, and
other marketing activities on our website. Managing these systems was confusing,
difficult to manage, and time-consuming. The organization discovered Glue Up
through a recommendation from CAI Chesapeake Chapter and this motivated the
Channel Islands Chapter to conduct more research about Glue Up. After comparing
different solutions, Glue Up was by far the most attractive because it was
reasonably priced and user-friendly. Additionally, it enabled Leah Ross to
market the organization’s events, easily track memberships, and event
registrations, and send email blasts all under one umbrella.


A VIRTUAL ASSISTANT THAT STREAMLINES MEMBERSHIP MANAGEMENT

After a lot of research and many calls with different vendors, Leah Ross chose
Glue Up because its backend is easy to use and also integrates with the
chapter’s website without the need for knowledge on how to code or build a
website. As a one-person office, Leah was essentially looking for a virtual
assistant to help streamline membership renewals, database management, event
registrations, and email blasts. Glue Up performs all these functions with ease
and the platform also integrates well with the organization’s existing website. 

"Thanks to Glue Up’s membership management module, I do not use excel sheets to
keep track of our members anymore. Additionally, the Glue Up system sends out
renewal reminders to our members through automated emails and push
notifications. The Glue Up team is also very responsive when we experience any
challenges and is always open to suggestions and different requests to modify
the system," she says.


STREAMLINING EVENT MANAGEMENT AND MEMBER COMMUNICATION WITH GLUE UP

"Glue Up’s event management module integrates with the email campaigns module
and this allows me to send email blasts about our organization’s events to
different lists in just a few clicks.  This also includes personalization where
I can send customized emails to people who have registered for an event and
those who haven’t. With Glue Up, I can also easily track members’ engagement
using data on email opens, clicks, and event registrations."

The CAI Channel Islands Chapter launched Glue Up when it was getting back to
in-person events. 



CAI Channel Islands Chapter 40TH Anniversary Celebration in July 2021 

Glue Up’s event onsite toolkit has been very useful during the CAI’s Channel
Islands Chapter in-person events. With the onsite event toolkit, Leah prints
name badges with QR codes that allow her to scan attendees as they check in to
an event. During formal events, Leah includes dinner options in Glue Up’s
customizable event registration forms. Moreover, she can also include different
ticket price options and sponsorships. 

"As a one-person office, Glue Up has really simplified my entire event process
from event setup, marketing, launch, and post-event activities such as
collecting feedback using surveys."


CONNECTING OUR MEMBER COMMUNITY THROUGH AUTOMATED WORKFLOWS AND MOBILE APPS

Glue Up has helped CAI Channel Islands Chapter look more professional to its
members and the communities it serves. From automated welcome emails to seamless
event processes, Glue Up provides its members and attendees with exemplary
individual experiences on the platform. 

"Our members feel more connected to the organization and have a strong sense of
belonging to our community. Moreover, Glue Up’s event management and email
campaigns module have helped me connect more with our members. Through Glue Up,
the chapter is more accessible to its members through automated membership
workflows, reminders, push notifications and so much more. The My Glue app also
keeps our members connected to each other and to the organization."

CAI Channel Islands Chapter is looking forward to using Glue Up’s Community
module to further engage its members and keep them connected online.


CAI-CHANNEL ISLANDS CHAPTER TAKES HOME TWO AWARDS AT CAI ANNUAL CONFERENCE



Pictured: Tom Skiba, CAI-National CEO with Ryan Gesell, CIRMS, CMCA, 2022
Chapter President-Elect, and Jessica Towles, 2022 National President accepting
the awards at CAI-National’s Annual Conference. 

CAI Channel Islands Chapter received two CAI-National achievement awards in the
2021 calendar year. The chapter was awarded at the annual conference in Orlando,
FL for Best Net Membership Grow Award (6.4%) and Best Net Membership Retention
Award (92.33%). Glue Up played a role in this achievement and will continue to
help the CAI Channel Islands Chapter grow its memberships and retain its
members.


GLUE UP’S VALUE-ADDING EVENT MANAGEMENT FEATURES

Glue Up’s event registration system has brought the most success to the
organization. The registration process is simple and straightforward for its
attendees and it also allows Leah to customize event registration forms and
ticket prices. The organization’s sponsors are also pleased that Glue Up allows
different sponsorship levels and sponsor logos that link to their websites. This
provides recognition during events.

Additionally, Glue Up has many customizable event website page templates that
Leah can easily use and duplicate for future events. This saves her time and has
made event setup highly efficient.


> GLUE UP, A GREAT VIRTUAL ASSISTANT FOR A ONE-PERSON OFFICE
> 
> “I would definitely recommend Glue Up because it has streamlined all our
> membership management and event management processes. As a one-person office,
> Glue Up is my virtual assistant. Glue Up is very user-friendly and has
> simplified managing our organization. I have no plans of leaving Glue Up!
> Whether you’re a small association with 50 members or a large organization
> with 5000 members, Glue Up is a great system to use for managing your
> database.”
> 
> LEAH ROSS, EXECUTIVE DIRECTOR OF CAI CHANNEL ISLANDS CHAPTER


GROW YOUR MEMBERSHIPS AND RETAIN YOUR MEMBERS WITH AN ALL-IN-ONE MEMBERSHIP
MANAGEMENT SOLUTION

Associations are natural communities as they are founded on shared interests,
passion, purpose, and mission. The CAI Channel Islands Chapter is dedicated to
building better communities by providing high-value memberships with renewal
rates growing every year. With Glue Up, the association is connecting its
professional community through webinars, events, email campaigns, and seamless
membership experiences.

Get a demo and find out how Glue Up can help your organization grow its
memberships and increase retention rates.

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