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Text Content

 * Login

Are you ready to make your side project a success?

Want to quit the 9-to-5 routine and endless meeting days to go independent?

Perfect! You've made it to the right course!




By the end of this course, you'll have the right Indie mindset to succeed your
journey. I'm excited to help you become independent by sharing my best practices
and work habits from building out several side projects to six-figures annual
recurring revenue.




This course guides aspiring entrepreneurs, developers, and creatives, from
hobbyists to successful indie developers.




WHAT YOU'LL LEARN

Building an Indie Mindset

How to set realistic goals, adopt the indie mindset, and embrace the growth
journey.

Goal Setting and Planning

Setting and reviewing quarterly goals, using effective management tools, and
defining your financial success.

Maintaining Productivity & Focus

Maintaining momentum, handling challenges, developing consistent work habits,
and utilizing AI & automations.

Development Best Practices

Organizing projects efficiently, utilizing a personal SDK, and writing tests for
productivity.

Marketing and Audience Growth

Building and engaging your audience, optimizing products, and learning from case
studies.

Financial Strategies

Monetization techniques, setting financial goals, and reinvesting for growth.

Practical Applications

Learning from real-world examples, repurposing content, and diversifying revenue
streams.

Sustaining Your Indie Career

Maintaining motivation, embracing continuous improvement, and adapting to
change.




MY BIGGEST GOAL FOR YOU

The goal of this course is to give you all the knowledge and techniques that you
need to transition yourself into a successful independent creator.




EXCLUSIVE DISCOUNTS TO KICKSTART YOUR INDIE JOURNEY

Get exclusive discounts on tools that save you time and kickstart your journey:

 * Sketch
 * Adapty
 * Raycast
 * HelpKit
 * CleanShot
 * Helm (later this fall)
 * RocketSim (later this fall)
 * ASO Suite
   

Remarkably, the total value of all discounts amounts to $127, which exceeds the
cost of the course itself.



YOU'LL HAVE LIFETIME ACCESS TO:

 * 31 Individual video lessons
 * Bonus resources, including a financial sheet to plan your point of going
   Indie
 * Updates to all future course materials




WHO IS THIS COURSE FOR?

 * Aspiring entrepreneurs, developers, and creatives that want to go full-time
   Indie.
 * Successful Indie Developers that are looking to optimize their best
   practices.
 * People who dream of independence and are tired of 9-to-5 jobs and endless
   meetings




If you're ready to turn your passion into independence, this is the course for
you.

I'll see you inside!

Antoine







COURSE OUTLINE




  Module 1: Introduction and Mindset
Available in days
days after you enroll
 * Introduction to the Course Structure and Objectives (1:39) Preview
 * The Journey Analogy: Bouldering and Side Projects (2:55) Preview
 * Setting Realistic Expectations and Goals (4:27) Start
 * Embracing the Journey: Understanding that Success Takes Time (5:41) Start
 * The Myth of Overnight Success: The Angry Birds Example (2:05) Start
 * Embrace Failure as a Learning Tool (4:22) Start

  Module 2: Goal Setting and Planning
Available in days
days after you enroll
 * Importance of Setting and Reviewing Quarterly Goals (6:09) Start
 * Task and Project Management Tools and Techniques (4:19) Start
 * The Importance of Accountability (4:31) Start
 * Defining Financial Success as an Indie Developer: Need vs. Want (5:37) Start
 * Your Indie Dream Date: Calculate Financial Readiness with this Google Sheet
   (Resource) (3:17) Start

  Module 3: Maintaining Productivity and Focus
Available in days
days after you enroll
 * Maintaining Momentum by Developing Consistent Work Habits (6:32) Start
 * My Favorite Indie-Related Books, Podcasts, and Interviews (Resource) Start
 * Handling Challenges: Overcoming Dips and Staying Motivated (3:50) Start
 * Buying Time Using Automations and AI (8:44) Start

  Module 4: Development Practices
Available in days
days after you enroll
 * Project Organization and Efficiency Start
 * Importance of Writing Tests for Productivity Start
 * Guest Lecture: 2, 2, 2, with Jordi Bruin Start
 * Guest Lecture: Effective Design with Hidde van der Ploeg Start

  Module 5: Marketing and Audience Growth
Available in days
days after you enroll
 * Building and Nurturing Your Audience Start
 * Case Studies in Audience Building Start
 * Product Optimization and Marketing Techniques Start
 * Benefits of Multiple Niche Apps: Reusing and Retargeting Your Audience Start
 * Building Relationships with Journalists and Developers: Leveraging
   Connections for Exposure Start

  Module 6: Financial Strategies
Available in days
days after you enroll
 * App Monetization Techniques: Strategies to optimize products for income Start
 * The Flywheel Concept: Reinvesting for Growth Start
 * Balancing Passion Projects with Monetization Goals Start

  Module 7: Practical Applications and Case Studies
Available in days
days after you enroll
 * How Diverse Skills Enhance Indie Development: Case Studies and Personal
   Experiences Start
 * Maximizing Impact through Content Repurposing and Diversifying Revenue
   Streams Start
 * “The Dutch Maffia”: Accountability at It’s Finest Start

  Module 8: Sustaining Your Indie Career
Available in days
days after you enroll
 * Maintaining Long-term Motivation and Passion Start
 * Embracing Continuous Improvement and Adaptation Start

  Module 9: Conclusion and Next Steps
Available in days
days after you enroll
 * Becoming a Full-Time Indie Developer Start
 * Course Recap and Key Takeaways Start

  Module 10: Exclusive Product Discounts to Kickstart Your Indie Journey
Available in days
days after you enroll
 * Sketch: Where Great Design Happens Start
 * Adapty: Revenue Management for Mobile Apps Start
 * Raycast: Your Shortcut to Everything Start
 * ASO Suite: Boost downloads and increase revenue Start
 * HelpKit: Easily Build Your Knowledge Base using Notion Start
 * CleanShot: Capture your Mac’s screen like a pro Start

Show All Lectures

CHOOSE A PRICING OPTION

€79


EARLY BIRD SALE

LIMITED AVAILABILITY UNTIL THE COURSE IS FULLY BUILT.

or pay in installments:

Less

Get full access to current and future episodes and start your Indie Development
journey.

€99,99


FULL PRICE

STANDARD PRICE UPON COURSE COMPLETION. AVAILABLE NOW TO SUPPORT MY WORK EARLY
ON.

or pay in installments:

More

Gain full access to all current and future episodes and start your Indie
Development journey today.

Enroll now

MEET YOUR INSTRUCTOR


Caught in the wild, working while camping and living the Indie Life. (Yes, I
need to clean my screen!)

I'm Antoine van der Lee, a former Staff iOS Engineer at WeTransfer who
transitioned to full-time Indie Developer in March 2024.

I've transitioned multiple side projects into six-figure revenues and earned
recognition in the Swift community through my blog, SwiftLee, and my developer
tool, RocketSim.

Balancing a full-time role at WeTransfer with parenthood, I've developed
strategies to nurture side projects alongside family, friends, and sports.

I'm thrilled to share my insights and help you transform your passion into a
thriving Indie career!


LET’S KEEP IN TOUCH

Receive the latest updates on new episodes.

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Subscribe

We respect your privacy.


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FREQUENTLY ASKED QUESTIONS




WHY CHOOSE TO TRANSITION TO INDIE FROM A SIDE PROJECT RATHER THAN GOING
FULL-TIME IMMEDIATELY?

Transitioning to Indie immediately can be risky. If your project(s) don't
succeed, you might struggle to meet financial obligations. By optimizing your
side project for passive income first, you can mitigate these risks and begin
your journey with a stable income.

There are more reasons, like investing income until going Indie, but you'll
learn those details in the course.




CAN I EXPECT MORE EPISODES TO BE ADDED?

Certainly! The current course outline is based on my experience, and I aim to
add more content inspired by questions and feedback.




IS THIS COURSE FOR APP DEVELOPERS ONLY?

No, this course is designed for anyone aspiring to go Indie, whether you're a
developer, designer, or another type of creative.




I'M NOT KEEN ON COURSES AND TEND TO LOSE FOCUS EASILY. SHOULD I STILL CONSIDER
THIS COURSE?

Absolutely. This course is designed with flexibility in mind—you can pick and
choose episodes independently. Each episode is kept under 10 minutes, allowing
you to make meaningful progress even with limited time.


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