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THE DARK SIDE OF EMAIL MANAGEMENT


IF YOUR BUSINESS SENDS AND RECEIVES VAST AMOUNTS OF BUSINESS-CRITICAL EMAILS
EVERY DAY, IT'S TIME TO DEFEAT THE DARK SIDE OF EMAIL MANAGEMENT!


THE DARK SIDE OF EMAIL MANAGEMENT


A LONG TIME AGO... EMAIL WAS A FORCE FOR GOOD


AN INTRODUCTION TO THE DARK SIDE OF EMAIL MANAGEMENT

 


THE DARK SIDE OF
EMAIL MANAGEMENT

For most people, waking up to an uncontrollable inbox, and being unable to see
critical correspondence across the wider business, is accepted as the norm. Very
rarely will you find someone who genuinely enjoys opening their work emails.

Despite this, solving email management headaches isn’t normally front and centre
when bigger picture topics like cybersecurity, cloud migration and digital
transformation initiatives keep rearing their heads.

These initiatives can take years to complete and require a serious investment.
But solving email management challenges is a quick win with significant
benefits.

After all, doing nothing which is the easiest option means enhanced levels of
risk, poor productivity and low levels of correspondence.

So, if your business sends and receives vast amounts of emails every day, and
the contents within those emails are business-critical (I.e., contain
commercially sensitive financial information, form the main bulk of project or
client correspondence, or you are legally obligated to keep them), then it’s
time to solve your email management problems once and for all.

Keep reading this eBook to find out:

 

 1. The risks associated with the dark side of email management
 2. Your email obligations from a legal point of view
 3. Using email management as a force for good
 4. How machine learning can automate your email management process
 5. A simple solution to reduce business risk and safeguard all emails

 


THE SWAY OF THE DARK SIDE


AND HOW TO KEEP YOUR BUSINESS COMPLIANT

 


THE SWAY OF THE DARK SIDE


AS MENTIONED, WHEN IT COMES TO EMAIL MANAGEMENT, MOST PEOPLE DO NOTHING. THAT
IS, OF COURSE, UNLESS THEY ARE HIT WITH A COURT CASE THAT REQUIRES THEM TO PROVE
WHO SAID WHAT. THEN, IT’S A SCRAMBLE TO REPRODUCE ALL RELEVANT CORRESPONDENCE
THAT CAN BE FOUND. THIS CAN TAKE WEEKS, SOMETIMES EVEN MONTHS, IF AT ALL.

 

--------------------------------------------------------------------------------

--------------------------------------------------------------------------------

And the bigger the business, the bigger the email problem. Think about it. In a
10-person business, with each person sending 50 emails per day, that is 500
emails being sent daily. In a 1000-person business, that is 50,000 emails. In
2022, the average office worker receives 121 emails every day, so imagine how
much risk that creates!

With every email sent and received, and not filed (left ‘chained’ to an
individual’s inbox), the pull of the dark side gets stronger.


ARE YOU COMPLIANT? KNOW YOUR EMAIL OBLIGATIONS

--------------------------------------------------------------------------------

What quickly becomes evident when talking to different businesses around their
email management is they often aren’t aware of the obligations they face. These
obligations vart by industry, company and country, so we understand it can be
hard to keep up.

For UK businesses, the UK Data Protection Act (DPA) came into law in 1998 and
was revised in 2018 to the GDPR. The DPA controls how customer information is
used by organisations and the government, and essentially mandates all
organisations to disclose the information it may have.

Under the DPA, customers, employees and ex-employees have rights, and can
request their data to be disclosed at any time via a Subject Access Request or
SAR. The organisation receiving the SAR is obligated to give up all data
requested within one month of receiving the request. Failure to comply breaks
the law and can seriously impede the organisation’s ability to protect itself.

Unfortunately for businesses, the difficulty in trying to find relevant emails
and other communications (including those that have personal opinions as well as
facts) between historic backups is immense. Very few organisations would be able
to meet a request to produce all information held within their email system on a
particular subject within 20-working days.

 

--------------------------------------------------------------------------------

 


THE DPA CHANGED THE GAME FOREVER

Since email is regularly used to send and receive customer records, it is
paramount that businesses include email as part of their data retention and
information management policies. Failure to do so will likely mean they aren’t
meeting their legal obligations, and this doesn’t only apply to UK-based
businesses. Now even if a US-based business that has no employees or offices
within the EU may still be affected by the GDPR!

Because email is commonly used to communicate internally and externally in most
organisations covered by Sarbanes-Oxley, and because these communications often
contain information about business transactions and business decisions, email
must be retained for a covered organisation to comply with the provisions of the
Act.

 

However, the "grey area" is regarding the full scope of messages that must be
retained, since the Act clearly specifies the consequences for non-compliance,
but it does not explicitly state what must be retained.

Clearly, email is the communication medium of choice for a growing proportion of
business records that are subject to retention under Sarbanes-Oxley. Any
organisation that wishes to comply with the Act must, therefore, implement a
data retention policy to keep records readily available for a review period of
up to five years. The penalty for knowingly and willfully violating this
provision imposes fines and a maximum sentence of 10 years in prison, or both.

 

--------------------------------------------------------------------------------


HOW OTHERS HAVE BEEN CAUGHT OUT

You’d be hard-pressed to find a news day that doesn’t mention a company that has
been caught out being non-compliant with the DPA or GDPR.

We have seen a steady increase in organisations and high-profile individuals
taken to court and subsequently fined for not being able to produce specific
customer information, including:

 * Microsoft was ordered to pay $25 million in damages when certain email
   evidence was not produced during discovery.
    
 * In Williams v. Sprint, the court ruled electronic documents had to be
   produced in native format, meaning metadata had to be intact including file
   owner, date of creation, senders, recipients, routing data and subject lines.
    
 * In Best Buy v. Developers Diversified Realty, the judge ordered that all
   emails and electronic information must be produced within 28-days, despite
   the parties arguing that they could not reasonably access this as it could
   cost six figures to recover the information from their backup systems.
    
 * In the infamous Grenfell disaster, emails were uncovered in the public
   inquiry which revealed that certain parties were aware of the dangers
   associated with the building’s cladding that resulted in the tower
   collapsing.


THE COST OF IGNORING THE EMAIL PROBLEM

 


THE COST OF IGNORING YOUR EMAIL PROBLEM

There’s no doubt about it. The pull of the dark side of email management is
strong and takes no prisoners. And compliance is just one part of the problem.
The average office worker spends five hours per day checking their emails, and
only 46% of people can clear their email inboxes. So as you can imagine, there
is a huge productivity problem in all businesses when it comes to email
management.

While email overload might sound trivial, we’ve devised an ROI based on the
amount of time and money our automated email filing solution, Mail Manager, can
save businesses. Mail Manager saves three hours per week for the average
employee, who costs their business £15 per hour. That adds up to a cost-saving
of £180 per user per month and this saving only increases with the number of
employees using it!

> We calculated that by implementing Mail Manager, the weekly savings would be
> enormous compared to the cost of the software per person per day making it a
> 'no brainer' decision to implement.

Monica Parrott, Quality Manager, Gensler

But that’s not all. Think about the amount of storage space your company
currently uses for their emails. For 1,000-user companies with a seven-year
email retention policy that received the average number of emails discussed
earlier, they’d need 23-terabytes of storage space. Plus, those emails are just
sitting there and are largely unsearchable. So, the real costs then arise from
hiring lawyers to sift through that data should a dispute come knocking. Not to
mention the IT management costs that will explode.

David Canfield, a managing consultant for IT consulting company Kroll Ontrack,
told Forbes: "Without having a good understanding of the legal issues and the
ramifications of the systems, a CIO may opt for the most efficient model. It's
more efficient to have attachments stored separately and deduplicated. Those
decisions are based on the most cost-effective, time-effective and
space-effective way to store data. They don't realize what the impact is down
the road when it comes to litigation."

 

 


WHICH SIDE OF THE FORCE ARE YOUR TEAM ON?

 


WHICH SIDE OF THE FORCE ARE YOUR TEAM ON?

There’s no doubt about it, email is one of the most valuable assets to an
organisation but navigating its management can be a minefield. Looking at your
own professional career, we’re sure you can remember certain running's you’ve
had with the dark side of email management...

Despite the Jedi’s attempts to take down the dark side, every business has
people who do as they please, refuse to stick to the rules and are hell-bent on
creating information chaos. These people make the Jedi’s job a never-ending
nightmare by creating, and include:

The Siths: Sith’s aren’t interested in the rules the Jedi’s put into place and
refuse to acknowledge the chaos their actions cause. Sith’s refuse to follow the
guidelines that are implemented around filing business-critical emails and
ignore the Jedi’s requests for emails to be filed correctly in central
locations. They are a loose cannon which poses a high security risk. 

The Stormtroopers: Every business has individuals that think they know best and
refuse to act within the realms of the rules and regulations put in place by the
Jedi. These individuals could take the form of OCD filers who are well-organised
and diligent in storing important business information in what they believe are
logical folders. However, what they don’t realise is that filing emails and
documents on their own devices or in desktop folders mean that no one else has
access to that information. Therefore, they run the risk of the business’ vital
information like contract amendments and agreements being lost forever should
they be on holiday or leave the business permanently. This results in huge risk,
and poor productivity should the need for reworks arise as a result.

The Jedi’s: Every business has a hero, the Jedi, whose colleagues look up to as
a champion of information management. These data heroes file all their
information to the appropriate central location and promote the importance of
information access to other individuals across the business. They abide by the
rules laid out by the organisation, advocate the use of collaboration and
productivity tools, and understand the importance of information visibility. The
Jedi aren’t afraid to stand up to the Dark Side as they want to reduce the
chance of project and client disputes.

Unfortunately, at some point in all our professional lives, email does go wrong.
But one thing we can guarantee is that businesses can maintain compliance by
ensuring they have their business-critical correspondence stored where their
team can find it. All it takes is one simple software add-in to ensure you are
meeting your data retention and compliance policies, making the most of your
Microsoft Office cloud investment and reducing impact on your company servers.


BASED ON THE ABOVE, WHICH SIDE OF THE FORCE ARE YOU ON?

 * The Dark side
 * The Light side

--------------------------------------------------------------------------------


EMAIL IS A FORCE FOR GOOD

You might not think it, but an email management solution can be a force for
good. Does your business send and receive hundreds, if not thousands, of emails
a day? Mail Manager can help you standardise email filing across the business to
a centralised location, reducing risk and improving productivity.

Ask yourself, how much time do you spend a day looking at your inbox? For most,
it’s more than they think. ‘Hyper automation’ is a new buzzword that’s promising
major productivity gains for employees. So, think about the benefits from being
able to mass-file all emails received and sent into the correct centralised
folder without having to do anything? It could save you, and everyone else in
the business, hours a week, all the while ensuring the standardisation of filing
important emails across the business.

According to Gartner, hyper automation is one of the top trends for 2022, and is
defined as “a business-driven, disciplined approach that organizations use to
rapidly identify, vet and automate as many business and IT processes as
possible”. Hyper-automation involves the orchestrated use of multiple
technologies, tools or platforms, including AI, machine learning, business
process management (BPM), packaged software and other types of decision, process
and task automation tools.

With hyper-automation and the rise of email management tools, it's easy to see
how any organisation can quickly benefit from proper information management.
Right off the bat, our customers find that they increase their productivity
tenfold as they’re no longer spending hours, or even weeks, searching for
information in their colleague’s inboxes.

 


DEFEATING EMAIL EVIL AND REDUCING BUSINESS RISK


INTRODUCING MAIL MANAGER, THE JEDI'S OF EMAIL MANAGEMENT

 


DEFEATING THE DARK SIDE

Mail Manager, the intelligent email filing solution created by Arup can help you
move away from the dark side. Our software is built with artificial intelligence
and machine learning at its core, meaning we automate the admin-intense activity
that is email filing, saving you time, and reducing the risks associated with
the dark side or poor email filing.

Mail Manager can be installed on a group policy, or by machine, meaning that
your business’ overall email management can be standardised across teams, by
department or throughout the whole company. Plus, we follow your existing file
structure meaning Mail Manager does not host any data, and your existing
privileged access policies remain intact.

Any filed correspondence relating to a project or client can be found within
three clicks by the people in your organisation who need to find that
information, improving overall information visibility, and meaning you don’t
need to worry about not being able to find project information years down the
line.

All of this makes for strong audit trails, easy compliance with industry
requirements or quality assurance measures you strive towards, and complete
document and records management within your organisation.  

 

Get in touch with Mail Manager today to see how we can help you defeat the dark
side of information management and leave your disjointed business information in
the past.

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