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Contact Sales:Phone1-800-405-0844 Does my company subscribe? Newsletter sign-up Envelope EMARKETER Search Log inLogin Become a Client Become a ClientGet a DemoPricing Calendar IndustriesProductsInsightsEventsPricingAbout INDUSTRIES OVERVIEW Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream. Advertising & MarketingSocial MediaContent MarketingEmail MarketingVideoBrowse All → Ecommerce & RetailEcommerce SalesMcommerceRetail SalesSocial CommerceBrowse All → Financial ServicesBankingPaymentsFintechWealth ManagementBrowse All → GeographiesAsia-PacificCentral & Eastern EuropeLatin AmericaMiddle East & AfricaNorth AmericaWestern Europe HealthValue-Based CareDigital TherapeuticsTelehealthOnline PharmacyBrowse All → TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All → More IndustriesReal EstateCustomer ExperienceB2BTravelSmall Business (SMB)Browse All → All Topics LATEST ARTICLES Browse All → THE MOST POPULAR US RETAIL MEMBERSHIPS Article | Nov 6, 2024 4 TACTICS FROM CMOS ON MAINTAINING A HEALTHY MARKETING FUNNEL IN TOUGH TIMES Article | Nov 6, 2024 CHATBOTS ARE MARKETERS’ MOST POPULAR USE CASE FOR AI Article | Nov 5, 2024 A TIKTOK SHOP CHECK-IN AHEAD OF ITS SECOND HOLIDAY SEASON Article | Nov 5, 2024 AI, DATA, AND THE POWER OF CROSS-PLATFORM ENGAGEMENT Article | Nov 5, 2024 CANADA PORT STRIKES ADD TO RETAILERS’ SUPPLY-CHAIN CHALLENGES Article | Nov 5, 2024 TIKTOK PARENT GROWS 60% OUTSIDE OF CHINA REVENUE DESPITE REGULATORY PRESSURES Article | Nov 5, 2024 CONSUMERS THINK PRIVATE LABEL FOOD BRANDS OFFER VALUE, QUALITY Article | Nov 4, 2024 HOW BRICK-AND-MORTAR RETAIL IS RECLAIMING ITS RELEVANCE Article | Nov 4, 2024 5 AREAS OUR ANALYSTS ARE WATCHING IN 2025: REGULATION, SEARCH DISRUPTION, STREAMING CHURN, AND MORE Article | Nov 4, 2024 Explore our Research → PRODUCTS EMARKETER delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions. 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InsightsEventsLatest Articles The most popular US retail memberships4 tactics from CMOs on maintaining a healthy marketing funnel in tough timesChatbots are marketers’ most popular use case for AIA TikTok Shop check-in ahead of its second holiday seasonAI, data, and the power of cross-platform engagementBrowse All → PricingAbout Our StoryMethodologyOur PeopleContact UsNewsroomClient Testimonials User Log inEnvelope Newsletter sign-upPhone1-800-405-0844 Become a Client Close Menu Close EMARKETER Search Forecasts Visualize how digital trends are evolving using vetted and unbiased data UNITED STATES ADVERTISING All PRO+ * Affiliate Marketing, US * Amazon, US PRO+ * Apple, US * Automotive Industry Ad Spending, US * B2B Ad Spending, US * Connected TV, US PRO+ * Desktop/Laptop Ad Spending, US * Digital Ad Revenues, by Company, US * Digital Ad Spending, by Industry, US * Digital Ad Spending, US PRO+ * Digital Audio Revenue, US * Digital Audio Services Ad Spending, US PRO+ * Digital Audio Subscription Revenue, US * Digital Newspaper Subscription Revenue, US * Digital Political Ad Spending, US * Disney, US PRO+ * Disney+, US PRO+ * Display Ad Spending, US PRO+ * eBay, US * Ecommerce Channel Ad Spending, US * Esports, US * Etsy, US * Facebook, US PRO+ * Financial Media Network Ad Spending, US * Gaming Ad Revenues, US PRO+ * Google, US PRO+ * Hulu, US PRO+ * iHeartMedia, US PRO+ * Influencer Marketing, US * Instacart, US * Instagram, US PRO+ * Linear Addressable & Programmatic TV, US * LinkedIn, US PRO+ * Magazine Ad Spending, US PRO+ * Marketing Data & Technology Spending, US * Meta, US PRO+ * Microsoft, US PRO+ * Mobile Ad Spending, US * Mobile App Ad Spending, US * Native Ad Spending, US * Netflix, US PRO+ * Newspaper Ad Spending, US PRO+ * Out-of-Home Ad Spending, US PRO+ * Pandora, US PRO+ * Paramount, US * Paramount+, US PRO+ * Peacock, US PRO+ * Pinterest, US * Pluto TV, US * Podcasts, US PRO+ * Programmatic Ad Spending, US * Radio + Digital Audio Services Ad Spending, US PRO+ * Reddit, US * Retail Media Ad Spending, US PRO+ * Roku, US * Search Ad Spending, US PRO+ * Snapchat, US PRO+ * Social Network Ad Spending, US PRO+ * Social Video, US * Spotify, US PRO+ * Subscription Over-the-Top (OTT) Ad Revenues, US * Subscription Over-the-Top (OTT) Connected TV, US * Target, US * The Trade Desk Gross Ad Billings, US * The Trade Desk Net Ad Revenues, US * TikTok, US PRO+ * Total Media Ad Spending, by Industry, US * Total Media Ad Spending, US PRO+ * Total Political Ad Spending, US * Traditional Media Ad Spending, US PRO+ * Travel Media Network Ad Spending, US * Tubi, US * Uber, US * Upfront Ad Spending, US * Video Ad Spending, US * Walmart, US * X (formerly Twitter), US PRO+ * Yelp, US * YouTube, US PRO+ Want more marketing insights? 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