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WELCOME TO AMERICAN FAMILY POWER.


"NEW POWER" IDEAS:


HYBRID CARS


APPLIANCES


SOLAR STUFF


YOU CAN
DO WIND


WHAT'S THE
NEW POWER?


OFF-GRID
FINE LIVING

We've been interested in alternative energy sources, what we call the "new
power," since the 1970's. We were some of the first to propose localized ethanol
production to take up the slack in case fuel deliveries from major gas suppliers
became unstable or dried up.

Looking at the roadblocks to changing how people use energy, we noted a dread of
fuel conservation, conjured up by nightmare visions of rationing, long lines at
the pump, being cold in winter, and hard times.

We knew this just had to be untrue.

At American Family Power, we think a lot about energy and how it is used by real
people. With the efficient use and conservation of fuel becoming more important
every day, most Americans can't afford not to look at energy alternatives: for
their families, their workplaces, and themselves.

This is where "new power" comes in. Power from new sources, and new ways of
using existing fuels to get more out of them.

Changing the source of our energy doesn't have to mean giving up the things we
like to do, or "going without." With a few minor adjustments, we can fulfill our
energy needs without draining our pocketbooks and without discarding our
lifestyles.




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