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Anjana



 * HOME
 * ABOUT ME
 * OVERVIEW
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 * FAQs
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Anjana



Main Menu
 * HOME
 * ABOUT ME
 * OVERVIEW
 * SERVICES
 * FAQs
 * CONTACT ME


TRANSFORMING CLICKS INTO CUSTOMERS

Your Digital Evolution starts here




ANJANA P S


FREELANCE DIGITAL MARKETING EXPERT IN KOCHI


CERTIFIED DIGITAL MARKETING PROFESSIONAL




"NEGLECTING DIGITAL MARKETING IS LIKE STARTING A BUSINESS AND KEEPING IT A
SECRET"


ABOUT ME

                                                 I’m ANJANA P S, a freelance
DIGITAL MARKETING EXPERT based in Kochi. I am a certified Digital marketing
professional who graduated from the leading Digital marketing academy, CDA
Academy Kochi. Under the guidance of professional experts from the academy, I
can confidently assert my competence among digital marketing experts.  

I firmly believe that every brand deserves to stand out. However, we often see
many small retailers, despite offering quality services, lagging behind
well-established brands. This often occurs due to a lack of awareness about the
potential of digital marketing or of the myth that it incurs huge cost. It’s
time to burst the myth and connect with a digital marketing expert to unlock
your brand’s true potential.

Let's Connect

CHECKOUT My Insights on DigitalMarketing…………READ NOW




UNVEILING DIGITAL MARKETING'S POWER


WHAT IS DIGITAL MARKETING?

Digital marketing is the use of digital channels like social media platforms,
emails, mobile apps, various search engines to generate, promote and distribute
content to connect with and reach out to target audiences. It includes both
online methods such as social media ads, SEO and offline methods like Digital
billboards

LEARN MORE


WHY OPT FOR FREELANCE DIGITAL MARKETING EXPERT?

There are several benefits attached with a freelance digital marketer rather
than hiring an agency. These are In person communication with the developer
which helps know the exact needs of the customer, Cost efficiency and higher
return on investment, Quick adaption to changes and trends, Accessible to
consumer 24/7, focused attention on projects, Highly accountable; reputation
directly affects work.


WHY DIGITAL MARKETING IS IMPORTANT IN THE PRESENT DAY CONTEXT ?




STRATEGIC SERVICES


SEARCH ENGINE OPTIMIZATION

Search Engine Optimization (SEO) is a process that helps to improve a products
websites visibility in search engine results like Google. It helps the brand to
reach out to target audience easily and increase their sales. It also helps the
customers with ease of access to the products website.


SOCIAL MEDIA MARKETING

Social Media Marketing (SMM) is a form of digital marketing that uses the
potential of social media platforms such as Facebook, Instagram, etc to connect
with the target audience in order to build a brand, to increase sales and to
drive websites traffic. As a freelance digital marketing expert I found SMM most
important tool in todays world to better connect with your customers.


WEB DESIGN & DEVELOPMENT

It is the process of creating a website. Web design generally deals with the
aesthetic part like color, look and feel of a website whereas the development
part deals with the backend works of creating a website. Both are important for
a website to look good, Function well and for better optimization.


CONTENT CREATION & MARKETING

These are the two effective pillars of todays Marketing methods. Content
creation involves creating meaningful and trendy contents to engage with the
audience to boost a firms growth. Digital Marketing experts focuses on Content
marketing to reach out to target audience by distributing relevant content.


INFLUENCER MARKETING

Influencer Marketing involves collaborating with peoples who have considerable
influence on the social media platforms to boost the brand visibility. It is the
one of the most relevant marketing strategy used by businesses today. Being a
freelance digital marketing expert I consider it as the fastest way to reachout
to target audience.


ONLINE REPUTATION MANAGEMENT

ORM involves managing and monitoring a brand's activities online by creating a
positive perception of a business. It helps create a credible digital footprint
for a firm. It involves managing reviews, replying to negative comments,
creating good PR strategy etc, among the few.


SHOPIFY SEO


WOO COMMERCE SEO


LINKEDIN MARKETING


FAQ

Do I really need a website for my business?

Absolutely! As a freelance Digital Marketing expert in Kochi having a website
for your business is like having a store that’s open  24/7. There are several
benefits attached to it like easy access to product or service, builds
credibility and trust, website opens vast marketing channels like SEO, SMM which
can potentially increase your sale and with tools like Google Analytics you can
also understand the buyer persona.

What specific steps can small retailers take to effectively implement Digital
Marketing strategy ?

The specific steps to instantly reach audience includes identify your audience,
partner with local influencers, Focus on the primary social media channel,
Improve google my business listing and create helpful content to connect with
audience. As a long term step you can create a website and properly optimize
using various SEO tools, Use paid advertising and leverage the potential of
various social media channels.

How can businesses measure the Return on investment from their Digital Marketing
efforts ?

Technically basic ROI calculator can be used. Tools like Google Analytics,
Digital tracking pixels also provides reliable results. There are several other
methods, which includes impression and page views, conversion rate, average
order values among the few.

Can AI replace human marketers ?

As a Freelance Digital Marketer in Kochi, AI has the  potential to make changes
in the digital marketing efforts but it cannot replace human marketers. As you
know AI stands for Artificial Intelligence, it works on the basis of Generative
AI that is, based on the data feeded to it. So human brain is of primary
importance to aptly use the AI.

What is the future of digital marketing?

The future of AI seems brighter than ever. With the changing trends the
marketing methods also changes. More focus on the personalized content, video
visual treats, influencer marketing, user generated contents, voice search, AI
for growth are gaining prominence in today’s digital age.


READY TO BOOST YOUR BRAND VISIBILITY?


SCHEDULE A MEETING WITH YOUR DIGITAL MARKETING EXPERT IN KOCHI


DIGITALANJANAPS@GMAIL.COM


8139054645


KOCHI, KERALA

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