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Home / Management & Leadership / Communication Strategies for Senior Leadership


AN INTENSIVE PROFESSIONAL DEVELOPMENT TRAINING COURSE ON


COMMUNICATION STRATEGIES
FOR SENIOR LEADERSHIP


NEGOTIATING FOR MAXIMUM SUCCESS ACROSS TEAMS AND STAKEHOLDERS

Classroom Training
06 - 10 Nov 2023
Istanbul - Turkey
$ 5,950
Register
04 - 08 Mar 2024
Dubai - UAE
$ 5,950
Register
09 - 13 Sep 2024
London - UK
$ 5,950
Register

Download the
Brochure Download
Register


WHY CHOOSE THIS COURSE?

We all communicate every day - but do we know how to do it properly?  By the end
of this Communication Strategies for Senior Leadership training course, you will
feel better about yourself, and how to maximise your impact, and outcomes
through simple, effective tweaks to improve what you’re doing already. Learning
how to present from an established broadcaster and performer, expect major
changes to habits and organisational culture. 

This Communication Strategies for Senior Leadership training course will let you
learn how to write more effectively, and understand how to improve your whole
life, presence, and business through effective non-verbals and storytelling. By
learning that communication is not just what you say, it’s possible to shape an
entirely fresh approach to the language of your brand. Through brand analysis,
you will learn the correct follow through on making actions with accountability.
By breaking down current practice, through psychological honesty, and tests, you
can roadmap strategies that are key to ethical code making and respect. Through
understanding key communication theories, and the Golden Fish technique, you
will develop a personalised bespoke style of leadership that’s right for you! 
This AZTech PR training course will change you.

This training course will feature:

 * Presenting, styling + body language, get conscious in communication
 * Storytelling, and evolved media writing and visuals
 * Behavioural and communication theory for brands
 * Personalised road mapping
 * Psychological shifting + tests


WHAT ARE THE GOALS?

By the end of this training course, participants will be able to:

 * Feel more confident delivering good news and bad
 * Understand how to break down long term strategy into serialised messaging
 * Be smooth at digital communication and writing
 * Improve face to face negotiation
 * Better recognise limitations in your communication and others


WHO IS THIS TRAINING COURSE FOR?

This AZTech training course is suitable to a wide range of professionals but
will greatly benefit:

 * Communication workers
 * PR professionals and creators of content
 * Marketing decision makers
 * Support workers willing to take the next step in their careers to improve
   their behaviour and that around them


HOW WILL THIS TRAINING COURSE BE PRESENTED?

This AZTech training course will utilise a variety of proven adult learning
techniques to ensure maximum understanding, comprehension and retention of the
information presented. This includes workshops, mind-mapping, presenting,
discussion, acting, creative thinking.  


THE COURSE CONTENT


DAY ONE: WHAT IS COMMUNICATION? BEHAVIOURAL AND COMMUNICATION THEORY FOR BRANDS

 * Situational analysis
 * What is strategy? What can we learn from others
 * Secrets of Emotional Intelligence + various personality tests
 * Cognition and the science of decision making
 * When the To Do is too long, how do you prioritise
 * Pavlov, and the global brain

 


DAY TWO: CREATIVE COMMUNICATION STORYTELLING, EVOLVED MEDIA WRITING AND VISUALS

 * The top tips for critical thinking
 * How to think like a disruptor
 * Noise and feedback loops - where is it coming from and who’s in the feedback
   loops
 * Overcoming self-hate and hate from others
 * Basic communication theories
 * Yes, No and seeking counsel

 


DAY THREE: BRANDING

 * Understanding the Estates of Power - Audience
 * Storytelling + research
 * The Golden Fish theory
 * Digital - We Are Who We Follow, cultivating communities
 * Appearance - styling for the best results
 * Panoptism, The Ripple Effect

 


DAY FOUR: CONSCIOUS COMMUNICATION – PRESENTING, STYLING + BODY LANGUAGE, GET
CONSCIOUS IN COMMUNICATION

 * Presenting tips, interpersonal, film, audio and all media
 * Body language
 * Global labels
 * Geo-locational experiences
 * Identity spectrum
 * Appearance

 


DAY FIVE: THE PERSONAL PLAN – PERSONALISED ROAD-MAPPING

 * Brand personality + Brand legacy
 * The audience
 * Brand fans
 * Differentiate, persuade, inforce + reinforce
 * Image + Identity = Reputation
 * Present your personal plan


THE CERTIFICATE

 * AZTech Certificate of Completion for delegates who attend and complete the
   training course


IN PARTNERSHIP WITH


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© 2023. Material published by Aztech shown here is copyrighted.

All rights reserved. Any unauthorized copying, distribution, use, dissemination,
downloading, storing (in any medium), transmission, reproduction or reliance in
whole or any part of this course outline is prohibited and will constitute an
infringement of copyright.

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© 2023. Material published by AZTech shown here is copyrighted. All rights
reserved. Any unauthorized copying, distribution, use, dissemination,
downloading, storing (in any medium), transmission, reproduction or reliance in
whole or any part of this course outline is prohibited and will constitute an
infringement of copyright.




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