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Effective URL: https://aws.amazon.com/de/pinpoint/customers/
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Amazon BedrockBuild with foundation models
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AWS Entity ResolutionMatch and link related records with easy-to-configure
workflows
Amazon KendraReinvent enterprise search with ML
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Amazon Lookout for EquipmentDetect abnormal behavior by analyzing sensor data
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Amazon MonitronEnd-to-end system for equipment monitoring
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AWS
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AWS Managed ServicesInfrastructure operations management for AWS
AWS OpsWorksAutomate operations with Chef and Puppet
AWS OrganizationsCentral governance and management across AWS accounts
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AWS Service CatalogCreate and use standardized products
AWS Service Management ConnectorProvision, manage and operate AWS resources
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Media Services
Amazon Elastic TranscoderEasy-to-use scalable media transcoding
Amazon Interactive Video ServiceManaged live video solution
Amazon Kinesis Video StreamsProcess and analyze video streams
Amazon Nimble StudioBuild a digital content creation studio
AWS Elemental MediaConnectReliable and secure live video transport
AWS Elemental MediaConvertConvert file-based video content
AWS Elemental MediaLiveConvert live video content
AWS Elemental MediaPackageVideo origination and packaging
AWS Elemental MediaStoreMedia storage and simple http origin
AWS Elemental MediaTailorVideo personalization and monetization
AWS Elemental Appliances & SoftwareOn-premises media solutions
AWS Thinkbox DeadlineAWS Thinkbox Deadline: Render farm manager
AWS Thinkbox FrostAWS Thinkbox Frost: Create particle meshes faster
AWS Thinkbox KrakatoaAWS Thinkbox Krakatoa: Render production-grade volumetrics
AWS Thinkbox SequoiaAWS Thinkbox Sequoia: Point cloud data geometry
AWS Thinkbox StokeAWS Thinkbox Stoke: Particle simulator for Autodesk
AWS Thinkbox XMeshAWS Thinkbox XMesh: Optimize animated geometry files
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Blog
Read the latest posts from the AWS Media blog
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Migration & Transfer
AWS Migration HubTrack migrations from a single place
AWS Application Discovery ServiceDiscover on-premises applications to streamline
migration
AWS Application Migration Service (MGN)Move and improve your on-premises and
cloud-based applications
AWS Database Migration ServiceMigrate databases with minimal downtime
AWS DataSyncSimple, fast, online data transfer
AWS Mainframe ModernizationMigrate, modernize, operate, and run mainframe
workloads
AWS Snow FamilyPhysical devices to migrate data into and out of AWS
AWS Transfer FamilyFully managed SFTP, FTPS, FTP, and AS2 service
Migration Evaluator (Formerly TSO Logic)Create a business case for cloud
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Networking & Content Delivery
Amazon VPCIsolated cloud resources
Amazon VPC LatticeSimplify service-to-service connectivity, security, and
monitoring
Amazon API GatewayBuild, deploy, and manage APIs
Amazon CloudFrontGlobal content delivery network
Amazon Route 53Scalable domain name system (DNS)
AWS App MeshMonitor and control microservices
AWS Cloud MapService discovery for cloud resources
AWS Cloud WANEasily build, manage, and monitor global wide area networks
AWS Direct ConnectDedicated network connection to AWS
AWS Global AcceleratorImprove application availability and performance
AWS Private 5GEasily deploy, manage, and scale a private cellular network
AWS PrivateLinkSecurely access services hosted on AWS
AWS Transit GatewayEasily scale VPC and account connections
AWS Verified AccessProvide secure access to corporate applications without a VPN
AWS VPNSecurely access your network resources
Elastic Load Balancing (ELB)Distribute incoming traffic across multiple targets
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Quantum Technologies
Amazon BraketExplore and experiment with quantum computing
Amazon Quantum Solutions LabCollaborate with quantum computing experts
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Jeff Barr's Blog
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AMAZON PINPOINT CUSTOMERS
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Financial Services Public Sector Healthcare Insurance Energy Media &
Entertainment Retail & CPG Software & Technology
FINANCIAL SERVICES
Founded in June of 2012, Coinbase has built the world's leading compliant
cryptocurrency platform serving over 30 million accounts in over 100 countries.
With the success of our flagship product, Coinbase Consumer, and our vocal
advocacy for blockchain technology, we have played a major part in mainstream
awareness and adoption of cryptocurrency.
> “At Coinbase, security, scale, and flexibility are paramount to our customer
> engagement When there are changes to currency trends, our customers need to
> know immediately and in the channel they prefer. Using Amazon Pinpoint and
> Amazon Simple Email Service (SES), we are able to react quickly and securely.
> We evaluated all other options and AWS was the only solution we could trust.
> By using Amazon Pinpoint we are able to send push notifications whenever there
> is a movement in price or a price hits a certain threshold. We send millions
> of push notifications a week, up to 8M in 60 minutes. With Amazon SES we can
> send millions of emails a day to keep our customers informed and happy. Amazon
> Pinpoint and Amazon SES are the most secure, scalable, and flexible marketing
> communications services, and we rely on them to engage our customers.”
Goutham Buchi, Growth Engineering - Coinbase
PUBLIC SECTOR
PROVINCIAL HEALTH SERVICES AUTHORITY (PHSA)
The Provincial Health Services Authority (PHSA) is the backbone of British
Columbia's healthcare system, ensuring that 5 million residents have access to a
network of specialized healthcare services and programs. When the COVID-19
pandemic hit, PHSA provided COVID-19 test results and vaccination booking.
> "Using Amazon Pinpoint, PHSA delivered millions of text messages and emails
> confirming registrations, booking notifications, and vaccine appointment
> reminders to British Columbians. AWS enabled us to scale up our communications
> quickly. We see the value in using the latest technology to serve our
> citizens, and this new AWS Region in western Canada will help us and many
> other organizations unlock innovation."
Shannon Malovec, Chief Digital Innovation Officer at PHSA.
Learn more »
MET OFFICE
The Met Office is the national meteorological service for the United Kingdom,
providing weather and climate information to the public and across industries,
from aviation to marine to energy.
> "Users that have downloaded our app receive notifications on severe weather
> warnings and pollen counts. Moving our communications to Amazon Pinpoint in
> order to send push notifications faster and more reliably has helped us
> successfully manage an event generating over 2 million notifications. As a
> result, we feel better prepared to respond to future challenges. We’re better
> able to deliver the notifications to our users to keep them aware and
> informed, taking advantage of the vertical integration with the remainder of
> our AWS environment. With Amazon Pinpoint, we can now focus on building
> increasingly more dynamic updates with more relevant information to help our
> users stay safe and thrive."
Jake Hendy, Technical Lead - Met Office
HEALTHCARE
VALANT MEDICAL SOLUTIONS
Valant Medical Solutions, Inc. provides electronic health record software to
behavioral health providers and practices.
> "By using AWS Communication Developer Services, we’ve given tools to providers
> that help them communicate more easily and stay in touch more frequently with
> patients in the channel of their choice. Our goal was to improve patient
> engagement, and we’ve done that.”
James Jay, Chief Technology Officer at Valant Medical Solutions
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CHANGE HEALTHCARE
Change Healthcare’s mission is to accelerate the transformation of the US
healthcare system and help payers, providers, and consumers improve clinical and
financial outcomes.
> "At the beginning of 2020, patients did not want to visit a hospital, not even
> for regular lab tests. Patients wanted to interact with healthcare providers
> through digital means. However, these solutions were not complete, and
> patients often did not have timely notifications, which impacted
> communications. Other vendors required complex setup, but Amazon Pinpoint was
> the simplest solution to implement. We were able to roll out an
> enterprise-grade system very quickly on AWS."
Manoj Yadav, Product Manager at Change Healthcare
Learn more »
SOUTHERN ILLINOIS HEALTHCARE
Southern Illinois Healthcare (SIH) uses Pinpoint to survey its employees yearly
to assess employee satisfaction.
> "We love the ability to set up the campaigns to send the SMS texts
> automatically on a specific day and time. Our employees now know that their
> voices are being heard. I see this as a huge win for empowering our employees
> and keeping them at the center of our focus for a healthy workplace."
David Hakanson Chief Information Officer, Southern Illinois Healthcare
Learn more »
CARE CONNECTORS
Care Connectors is a leading National Healthcare Service Organization that helps
solve diverse and challenging needs for members, providers, medical groups and
Health Plans across the Nation.
> “At Care Connectors Medical Group, we needed to ensure that our customers
> receive the most relevant and reliable information at the right time. When the
> COVID-19 pandemic began, we needed a faster way to identify, segment and
> communicate to patients on the status of their appointments. TensorIoT helped
> us create custom SMS chatbots to streamline our appointment reminder system
> using Amazon Pinpoint, Amazon Connect, and Amazon Lex. Our patients can now
> have intelligent conversations with an SMS chatbot instead of an agent, saving
> time for both the patient and our team. In addition, TensorIoT helped us build
> an application that identifies opt outs and contact preferences, helping us
> with list management for customer communication.”
Nilay Shah, CEO - Care Connectors Medical Group
BIRDI
Birdi is a new digital pharmacy that makes prescription home delivery faster,
easier, and more affordable. Birdi provides a next generation customer
experience to consumers and employer groups combining advanced innovative
technologies with professional pharmacists.
> "The launch of our revamped online operation required an entirely new customer
> engagement strategy, and we needed a digital platform capable of executing
> omnichannel communications. We ultimately chose Amazon Pinpoint because it
> allowed us to engage with customers through multiple channels (e.g., email,
> SMS, voice, push notification) with a high delivery rate, and it could scale
> as our customer base grows. Amazon Pinpoint allowed us to focus on the core
> set of functionality that we needed with integrated builds, as opposed to
> navigating multiple tools while dealing with multiple contracts, different
> technologies, and integration difficulties, making it more flexible and easier
> to use in the long term."
John Celona, General Manager, Digital Operations, Birdi
INSURANCE
AEGON LIFE
Aegon Life Insurance Company is a life insurance company founded in 2008 with
headquarters in Mumbai, India, offering individual and group insurance online
and offline to its
customers.
> "Aegon Life places a high value on customer satisfaction. We want to deliver
> the finest engagement experience to our customers whenever we engage them,
> whether it's for customer service or marketing. We use Amazon Pinpoint to send
> transactional communications, customer service communications for our
> insurance products, and personalised marketing campaigns such as offers and
> newsletters to our customers in order to boost our relationship. Amazon
> Pinpoint's customizability and easy integration with other AWS services
> appeals to us."
Sumana Ghosh, Senior Vice President and Head of Technology, Aegonlife
ENERGY
EDF
EDF UK is Britain’s biggest generator of zero carbon electricity, supplies gas
and electricity to homes and businesses across the UK. With a strategic goal of
moving to a net zero future, IT modernization is a top priority.
> "Amazon Pinpoint helps our internal teams to build a responsive, agile SMS
> service meeting our customers needs; delivering the right messages to the
> right people at the right time. AWS supported us in our implementation, every
> step of the way."
Mark Askew, Head of Solutions and Architecture - EDF
MEDIA & ENTERTAINMENT
DEUTSCHE FUSSBALL LIGA (DFL)
The Deutsche Fußball Liga (DFL) is responsible for organizing and marketing
German professional football, above all the Bundesliga and Bundesliga 2. The DFL
manages the Official Bundesliga App, a mobile source for league news, match
information, and player stats.
> “Amazon Pinpoint was different because we could segment, or smart group, fans
> based on complex tags, like the teams they follow, the matches they are
> watching, or their favorite players. Through these segments, we’re able to
> send our fans exactly the notifications they want with incredibly low latency.
> For example, when a team scores, a fan gets an almost instantaneous
> notification of that point. Speed is important because faster goal
> notifications mean our fans are able to cheer for their teams first, which
> increases satisfaction and keeps fans engaged. Plus, with Pinpoint we were
> able to do it all at a lower overall cost.”
Christian Bonzelet, Solution Architect – DFL Bundesliga
GREEN MAN GAMING
Greenmangaming.com is an eCommerce store and community platform offering
millions of gamers a single destination for finding digital games at the best
prices.
> “Amazon Pinpoint has been integral to improving the efficiency of our
> marketing communication strategy. As a business with customers in over 195
> countries, it is crucial that we localize our content. With Pinpoint, we have
> been able to localize email content across 18 currencies and 10 languages,
> cutting down on the time needed to set up campaigns and ensuring regional
> pricing in emails is correct. Since Pinpoint can also communicate with our
> backend, content & commerce systems, we've been able to build bespoke
> processes that interface with our other tools in harmony, enabling a robust
> campaign creation pipeline.”
Jack McGuire, Lead Project Engineer – Green Man Gaming
GAMETIME
Gametime is a ticket reseller that provides a last-minute marketplace for people
to purchase tickets to sporting events, concerts, music, comedy, and theater.
> “We use Amazon Pinpoint to quickly notify fans using push notifications about
> upcoming events, deals, price drops, and promotions. Amazon Pinpoint enables
> us to scale to deliver messages during peak times of year, like opening day,
> and it includes features for segmentation, defining holdout groups, and AB
> test treatments. Using Amazon Pinpoint and our Amazon Redshift data warehouse,
> we have launched 50% more campaigns, doubled the number of users we send to,
> and have seen a 20% increase in conversions as a result of targeting based off
> of much richer datasets. We evaluated other solutions in the market but
> integration with other AWS services is what our marketing and development
> teams preferred and the price was far less than other options.”
Tammy Gu, Sr. Growth Associate - Gametime
SPACE APE GAMES
Space Ape Games is a mobile game developer. Since its worldwide release in
August 2021, Space Ape Games’ Beatstar has reached No. 1 on the overall charts
in 24 countries, the top 10 in 70, and has become the top-grossing music game
globally.
> “We were looking for a tool that provided a single point of integration to
> make messaging more efficient and seamless between ourselves and Google’s
> Android and Apple’s iOS notification services. AWS Pinpoint gives us a single
> integration point for both Android and iOS and has reduced the friction for
> sending messages. Now, sending messages is faster and needs fewer people
> involved. By building with Amazon Pinpoint, we’ve been able to increase the
> number of push campaigns sent using fewer resources.”
Nathan McLean, DevOps Engineer - Space Ape Games
RETAIL & CPG
TRAEGER
At Traeger, our mission is to bring people together to create a more flavorful
world. Since our humble start in Oregon in the 1990's, Traeger Wood Pellet
Grills have been the outdoor cooking choice of food enthusiasts. For years, the
grills were offered in limited quantities and geographic areas. However, as
people began to taste the food cooked on a Traeger, word spread about the unique
flavors only Traeger natural wood pellets can provide.
> “When we decided to move to Amazon Connect for our hundreds of agents and tens
> of thousands of monthly customer contacts, we needed a way to segment
> experiences for customers all over the world. We wanted to provide Canadian
> customers with English and French support options. We didn’t want a complex
> series of toll-free numbers or unnecessary IVR options where customers select
> their country. We wanted a simple and elegant solution. Amazon Pinpoint was
> the answer. Using the Amazon Pinpoint voice APIs, we’re able to provide a
> unique experience based on the country origin of each call in a way that was
> completely transparent to customers and agents. It works absolutely
> flawlessly. In the not-too-distant future, we’ll begin using Amazon Pinpoint
> to extend the capabilities of our customer-facing knowledge base. Amazon
> Connect, AWS Lambda, Amazon Lex and Amazon Pinpoint will power automated SMS
> messages that contain articles that help drive self-service, improve customer
> satisfaction and optimize agent utilization. Amazon Connect and Amazon
> Pinpoint allow us to do things we would not have even thought of just a few
> years ago. As a result, our customers can spend less time on the phone and
> more time in the backyard with family and friends.”
Bryan Teggart, Head of Customer Experience Operations & Analytics - Traeger
Pellet Grills
HEALTHKART
HealthKart.com is India's largest omnichannel platform for selling health
supplements and sports nutrition. It is a one-stop-shop for all your nutrition
and fitness needs.
> "HealthKart has 93 stores in 37 cities across India, along with a strong
> presence in online business. In both our web and mobile applications, we
> needed to be able to measure activities from browsing to purchase. Analytics
> help us learn from our customers, improve, and provide the best in-product
> experience. There are plenty of web and mobile analytics solutions in the
> market. However, only Amazon Pinpoint was able to bring analytics, marketing
> automation, and marketing communication together into a single service. We
> capture end-customer events from our applications in Amazon Pinpoint and use
> those individual actions to create segments for outbound communication, like
> push notifications or SMS. For example, we notify a customer when they have a
> product in their cart but leave before checking out. Amazon Pinpoint enables
> us to create end-to-end personalized experiences for our customers, and it is
> also affordable. Where other solutions required upfront investments of
> thousands of dollars, Amazon Pinpoint only charged us for what we used."
Ajay Tiwari, Head of Technology - HealthKart
SNAQ.ME
snaq.me is an online snack retailer delivering a personalized healthy snacks
based in Japan. By combining leading-edge technology and product innovation, we
provide new experiences through healthy snacks.
> “At snaq.me our goal is to build a community around our service and provide
> our customers with custom tailored snacks to improve their healthy eating
> experience. Before using Amazon Pinpoint we were using our own in-house
> developed system to send push notifications, however the data sets were
> unorganized and inaccurate. With an audience of roughly 50,000 customers per
> month, we were looking to redefine how we could efficiently send push
> notifications. We switched to Amazon Pinpoint so that we can optimize how we
> target our notifications to customers through LINE message and email. We
> started to deliver notifications with more information on customers snacks
> such as (sales, new products etc.?) to the appropriate audience. After
> migrating to Amazon Pinpoint, we seen a 4 hour reduction in daily operation
> routines and three times the sales revenue per day.”
Hayato Miyoshi, CTO - snaq.me
SOFTWARE & TECHNOLOGY
DESYGNER
Desygner offers multiple graphic design apps for consumers, in addition to
web-based tools for customers who prefer to design from their computers.
Desygner has 20 million users in 180 countries, a mix of B2C independent users
and enterprise clients such as Keller Williams Realty, Redfin, Amazon, and
Techstars.
> "At Desygner, we previously used third-party services for customer onboarding
> emails which proved: unreliable, offered little visibility into open rates,
> and often failed at high volume. Amazon Pinpoint provided the deliverability
> success rates and analytics we needed for our email sends. We leveraged
> segmentation and journey tools to build a customized experience for new
> customers that welcomes them to our service. Data security is also important
> for us, so the option to keep our customer data securely within AWS was a
> major benefit. Just 6 months after starting to use Amazon Pinpoint we have
> increased our user retention rates by 2X, and improved email open rates by 10x
> — from 3% to 30%."
Mariana Aguiar, Founder and Chief Product Officer - Desygner
Read the case study >>
DYNATA
Dynata is the world’s largest first-party data platform, gathering insights,
activation, and measurement from real people.
> "Because people are seeing our emails more through Amazon Pinpoint, this
> helped us increase our number of completed surveys. It also helped us increase
> our email click rates from around 1 percent to around 3.7 percent. That will
> ultimately help us increase revenue."
Aleister Cachón Guillén, Director of Software Engineering - Dynata
DUNED
DUNED offers an integrated Customer Engagement management service for its
clients. DUNED supports companies in their growth by leveraging their data to
create customer journeys, taking into account all physical and digital touch
points.
> "Our core business is about data lakes, customer engagement and marketing
> automation. Our ecommerce customers were only seeing 25-30% engagement through
> traditional channels like email. We wanted to explore WhatsApp as an
> additional touch point. We decided to use Amazon Pinpoint because it supported
> custom channel integration to the WhatsApp API through MessageBird, and we
> were able to create customer segments of our data from an AWS data lake.
> Because of Amazon Pinpoint campaigns and custom channels capabilities, we were
> able to increase our engagement with WhatsApp communications up to 90%."
Michele Pastrello, Customer Engagement Manager - DUNED
MAXWELL
Maxwell is on a mission to simplify marketing for SMB’s.
> “In 2021, we built a Shopify app that helps businesses provide their customers
> with a convenient way to reorder consumables through two-way SMS. As we were
> evaluating how to build the app, Amazon Pinpoint stood out to us because so
> many of the components were pre-built; this made it very developer-friendly
> and easy to build with. Since adopting Amazon Pinpoint, we have been able to
> realize significant cost savings because our maintenance costs have been
> greatly reduced and we need fewer developers to accomplish our goals. In the
> future, our goal is to build payment processing into our SMS to make the
> customer experience even easier and provide businesses with the data necessary
> to help them make informed decisions about which products to include in their
> campaigns”
Asbjørn Jorgensen, Founder - Maxwell
ONE IOTA
One iota designs and develops retail mobile apps that enhance the shopping
experience and create a frictionless customer journey from store to device.
> “Building seamless customer journeys for all customers of a business is
> extremely nuanced. Amazon Pinpoint is a critical tool for creating
> frictionless journeys because it makes segmenting customers precisely and
> organizing them into the most relevant campaigns easy. One of the key benefits
> of Amazon Pinpoint is that it is easy to experiment with, meaning that we can
> constantly optimize segmentation to improve customer experience. Going
> forward, we are looking forward to building proofs of concepts that suit a
> diverse array of customer needs using Amazon Pinpoint to show our customers
> and prospects the ‘art of the possible."
Christian Brooks, CEO – One Iota
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