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Text Content

 * Home
 * Services
 * Works
 * About
 * Clients
 * Contact
 * AI ChatBot

 * Home
 * Services
 * Works
 * About
 * Clients
 * Contact
 * AI ChatBot




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WE ARE NOT AN AGENCY.


WE ARE FAMILY

Contact Us


CREATIVE.

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From website build, logo design to video animation. We offer full coverage of
all design and marketing services.


MOBILE APPS.

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From gaming to company app, we've got you covered.


MARKETING AND COMPLIANCE.

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Get noticed with our bespoke marketing plans and have peace of mind knowing that
we have your compliance needs covered with our full compliance writing service.

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SERVICES.

Working together as a team

WEB DESIGN / BUILD

MOBILE APP CREATION

DIGITAL MARKETING

PPC MARKETING

SOCIAL MEDIA

SEO OPTIMIZATION

COMPLIANCE WRITING

CREATIVE DESIGN

DATA ANALYTICS

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WORKS.


OUTLOOK ENERGY SOLUTIONS

Web Design, PPC and Compliance


VVR TECHNOLOGY

3D Animation


ENGEN GROUP

Website and Lead Generation


FOUNDER FORUM

Event Book Creation


POWER SNOOKER APP

Gaming App


BOXPRO

Fitness App


OUTLOOK ENERGY SOLUTIONS

Web Design, PPC and Compliance


VVR TECHNOLOGY

3D Animation


ENGEN GROUP

Website and Lead Generation


FOUNDER FORUM

Event Book Creation


POWER SNOOKER APP

Gaming App


BOXPRO

Fitness App


OUTLOOK ENERGY SOLUTIONS

Web Design, PPC and Compliance


VVR TECHNOLOGY

3D Animation

‹›


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ABOUT.

A dedicated husband and wife team, working together for 15 years, and with over
21 years of marketing and design experience between us.


TEAMWORK

Thinking on your Feet...


MARK HARNELL


CARLA HARNELL


WHO WE ARE

Our inherent, creative culture facilitates an agile approach and our established
method of working allows us to quickly become a trusted family-style extension
to your company, and ensures not only new business, but repeat business, again,
and again.


OUR PHILOSOPHY

Our 360° service gifts our clients with bespoke ideation, branding, website
development, social media awareness and full marketing services. Upon delivery,
we continue to work with you providing marketing services to ensure your company
remains at the forefront of clients’ minds.


HOW WE WORK

Our watertight management allows us to drive cost efficiencies, ensuring optimum
ROI on all client budgets.


BE BRAVE, BE CONFIDENT, STAND OUT.

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WHAT CLIENTS SAY.

We instructed Harnell’s initially to design & build our gaming app and landing
pages. So impressed by their professionalism and flare, we further instructed
them to provide our Terms & Conditions, as well as a Privacy Policy and Cookies
Policy. Being vigilant, Carla advised two other documents were needed specific
to our company and in relation to the ‘Children’s Code’. Harnell’s work was
praised by our Lawyers and they approved and signed off on all documents with no
amendments. I highly recommend Harnell’s. They provide a one-stop shop service.

request a quote



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LET'S TALK?

Make an enquiry

 * Call us.+44 (0) 7830 354 941

Terms of use Privacy Policy Cookie Policy

2021 © Harnell, All rights reserved.

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LET'S TALK?

Let’s make something awesome togheter

* indicates required
Email Address *
First Name
Last Name
Phone Number
WHAT'S YOUR BUDGET RANGE? Under £1000 £1,000 - £2,000 £2,000 - £5,000 £5,000 -
£10,000 £10,000+





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WEB DESIGN



Be as bold as you like. Create something to generate more sales and repeat
business.

The different areas of web design include web graphic design; user interface
design; authoring, including standardised code and proprietary software; user
experience design; and search engine optimization.

request a quote

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MOBILE APPS



An app can make a beautiful addition to accompany your website.

Apps make things easy for those on the move or those that prefer to use their
phone as their work hub.

APP TYPES

NATIVE APPS

Such apps are developed for a single mobile operating system exclusively,
therefore they are “native” for a particular platform or device. An app built
for systems like iOS, Android, Windows Phone, Symbian, Blackberry can not be
used on a platform other than their own. In other words, you won’t be able to
use the Android app on iPhone.

The main advantage of native apps is high performance and ensuring a good user
experience as developers use native device UI. Moreover, access to a wide range
of APIs puts no limitation on app usage. Native applications are distinctly
accessible from app stores of their kind and have a clear tendency to reach
target customers.

Some cons to native apps are higher costs compared to other types of apps – due
to the need of creating app duplicates for other platforms, separate support,
and maintenance for different types of apps resulting in the bigger product
price.

HYBRID APPS

They are built using multi-platform web technologies (for example HTML5, CSS,
and Javascript). So-called hybrid apps are mainly website applications disguised
in a native wrapper. Apps possess the usual pros and cons of both native and web
mobile applications.

Hybrid multi-platform apps are fast and relatively easy to develop – a clear
advantage. A single code base for all platforms ensures low-cost maintenance and
smooth updates. Widely used APIs, like gyroscope, accelerometer, geolocation are
available.

On the other hand, hybrid applications lack performance, speed, and overall
optimization in comparison to native apps for instance. Also, there are certain
design issues due to the app's inability to look in the exact same way on two or
more platforms.

WEB APPS

These are software applications that behave in a fashion similar to native
applications. Web apps use a browser to run and are usually written in HTML5,
JavaScript, or CSS. These apps redirect a user to a URL and offer an “install”
option by simply creating a bookmark to their page.

Web applications require a minimum of device memory, as a rule. As all personal
databases are saved on a server, users can get access from any device whenever
there is an internet connection. That is why the use of web apps with poor
connections would result in a bad user experience. The drawback is access to not
that many APIs for developers, with exception of geolocation and few others.

TYPES OF APPS WE CAN CREATE

 * Gaming
 * Business
 * Education
 * Lifestyle
 * Utilities
 * Entertainment
 * Food & Drink
 * Travel
 * Health & Fitness
 * Shopping
 * Sports
 * Photo & Video

request a quote

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DIGITAL MARKETING



Stand out from your competitors.

Digital marketing is the component of marketing that utilises the internet and
online-based digital technologies to promote products and services.

request a quote

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PAY PER CLICK



WHAT IS PPC?

PPC (pay-per-click) marketing is a form of online advertising in which
advertisers accrue costs when users click their ads. Advertisers bid on the
perceived value of a click in relation to the keywords, platforms, and audience
type in which it originates.

THE BASICS

PPC is used for all types of campaign goals, including:

 * Increasing sales
 * Generating leads
 * Promoting brand awareness

PPC is all about relevance. Users are searching for specific products, services,
and information at any given time. Advertisers have the ability to show a
targeted ad at the exact moment this search is occurring. For example, if a user
searches for “blue running shoes,” an advertiser can show an ad speaking to
“blue running shoes.”

request a quote

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SOCIAL MEDIA



OUR SOCIAL MEDIA SERVICES

Our social media management services will form part of a comprehensive strategy
that is tailored to your specific goals. Whether you want to promote your recent
work, improve your credibility or simply grow your following, we work with you
to achieve your aims through a range of sophisticated methods that are grounded
in creative and technical expertise.

DEVELOP SOCIAL MEDIA STRATEGY

Use competitor and audience research to develop a social media strategy and
action plan to support your goals.

SET-UP SOCIAL PROFILES

Design and integrate your social media profiles to reflect your brand
consistently across all social media channels.

CREATE & PROMOTE CONTENT

Develop, post, and cross-promote original articles, videos images, or content
generated by yourself or your followers.

GEO-TARGET USERS

Adapt, manage and schedule your social media content to maximise impact across
targeted audiences and regions.

RUN SOCIAL CONTESTS

Develop ideas and implement contests and giveaways that target relevant social
media users and attract followers.

BUILD SOCIAL RELATIONSHIPS

Identify and build relationships with influential people and brands who can
generate profitable opportunities.

MONETIZE SOCIAL MEDIA

Implement the posts, shares, and likes required by your contracts for paid
promotions and product endorsements.

MONITOR & RESPOND

Alert you to any relevant activity, or share, reply and comment on your behalf:
all in line with your brand’s tone and values.

MANAGE SOCIAL MEDIA ADVERTISING

Create and manage adverts or sponsored posts on Facebook, Instagram, or Twitter,
designed to increase engagement.

MEASURE & ANALYZE

Use advanced analytics and tracking to provide you with detailed insights and
feedback on audiences and online campaigns.

request a quote

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SEARCH ENGINE OPTIMISATION



WHAT IS SEO / SEARCH ENGINE OPTIMIZATION?

SEO stands for “search engine optimization.” In simple terms, it means the
process of improving your site to increase its visibility when people search for
products or services related to your business in Google, Bing, and other search
engines. The better visibility your pages have in search results, the more
likely you are to garner attention and attract prospective and existing
customers to your business.

HOW DOES SEO WORK?

Search engines such as Google and Bing use bots to crawl pages on the web, going
from site to site, collecting information about those pages and putting them in
an index. Think of the index like a giant library where a librarian can pull up
a book (or a web page) to help you find exactly what you’re looking for at the
time.

Next, algorithms analyze pages in the index, taking into account hundreds of
ranking factors or signals, to determine the order pages should appear in the
search results for a given query. In our library analogy, the librarian has read
every single book in the library and can tell you exactly which one will have
the answers to your questions.

Our SEO success factors can be considered proxies for aspects of the user
experience. It’s how search bots estimate exactly how well a website or web page
can give the searcher what they’re searching for.

Unlike paid search ads, you can’t pay search engines to get higher organic
search rankings, which means SEO experts have to put in the work. That’s where
we come in.

Our Periodic Table of SEO Factors organizes the factors into six main categories
and weights each based on its overall importance to SEO. For example, content
quality and keyword research are key factors of content optimization, and
crawlability and speed are important site architecture factors.

The newly updated SEO Periodic Table also includes a list of Toxins that detract
from SEO best practices. These are shortcuts or tricks that may have been
sufficient to guarantee a high ranking back in the day when the engines’ methods
were much less sophisticated. And, they might even work for a short time now —
at least until you’re caught.

We’ve also got a brand new Niches section that deep-dives into the SEO success
factors behind three key niches: Local SEO, News/Publishing, and Ecommerce SEO.
While our overall SEO Periodic Table will help you with the best practices,
knowing the nuances of SEO for each of these Niches can help you succeed in
search results for your small business, recipe blog, and/or online store.

The search algorithms are designed to surface relevant, authoritative pages and
provide users with an efficient search experience. Optimizing your site and
content with these factors in mind can help your pages rank higher in the search
results.

WHY IS SEO IMPORTANT FOR MARKETING?

SEO is a fundamental part of digital marketing because people conduct trillions
of searches every year, often with commercial intent to find information about
products and services. Search is often the primary source of digital traffic for
brands and complements other marketing channels. Greater visibility and ranking
higher in search results than your competition can have a material impact on
your bottom line.

However, the search results have been evolving over the past few years to give
users more direct answers and information that is more likely to keep users on
the results page instead of driving them to other websites.

Also note, features like rich results and Knowledge Panels in the search results
can increase visibility and provide users more information about your company
directly in the results.

In sum, SEO is the foundation of a holistic marketing ecosystem. When you
understand what your website users want, you can then implement that knowledge
across your campaigns (paid and organic), across your website, across your
social media properties, and more.

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COMPLIANCE WRITING



Compliance doesn't have to be daunting when you have specialists to help.

We are responsible for producing high-quality documentation that meets
compliance regulations. We ensure an organization remains compliant so that
business operations can continue to run efficiently.

In today’s rapidly growing market, compliance with the GDPR is essential for
every business. As well as standard policies and terms & conditions. With our
help, your businesses and employees will better understand the regulatory
requirements, therefore executing better practices, avoiding penalties and
fines, and improving business operations.

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DESIGN & CREATIVE



This process involves going out of your way to make it unique.

Creative design is computer-generated imagery and digital animation created to
visualize a potential product. The creative design includes designs that are
unique, effective, and memorable.

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ANALYTICS



This is one of the key components when reviewing your marketing strategy.

Data analysis is a process of inspecting, cleansing, transforming, and modeling
data with the goal of discovering useful information, informing conclusions, and
supporting decision-making

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3D ANIMATION


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