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HOW NEAT HELPS TALABAT FEAST ON DELIGHTFUL VIDEO TECHNOLOGY

Simon Anthony Walker, Jun 20, 2024



talabat, the innovative, tech-driven, leading platform for everyday food
deliveries throughout MENA (Middle East and North Africa), uses Neat devices
with Zoom for broader team collaboration and enhanced productivity, boosting its
company culture to a whole new level.

talabat has installed Neat Bar and Neat Bar Pro with Neat Pad and our 65-inch
touchscreen Neat Board throughout its office spaces. Between the writing of this
blog and the filming of the accompanying video, talabat has also started using
our companion device, Neat Center, with much success.

> Even though Neat is a young company, it’s already successfully competing with
> the giants in the video conferencing industry. 
> 
> Fahad Qureshi, Senior Director of IT Operations, talabat

talabat is a household name for customers ordering food delivery and groceries
online in parts of the Middle East and North Africa. Behind the convenience and
reliability of its service is a fast-growing tech company with headquarters in
the United Arab Emirates (UAE) and global offices in eight countries with over
5,500 employees. Most of talabat’s employees are office-based. However, before
it discovered Neat, its conferencing technology had yet to keep pace with
talabat’s growing collaborative needs.


LAPTOPS AND WEBCAMS PROVED LIMITING

Before the pandemic, talabat’s previous office layout and technology limited its
employees from having a simple way to connect. talabat’s culture is
people-oriented, but with just a handful of small meeting spaces, employees had
no choice but to dial into meetings from personal devices. The problem is that
individual-based technology makes it difficult for employees to collaborate
effectively in a group setting. A haphazard combination of laptops, webcams and
other meeting room hardware also proved limiting in a company where
technological advancements and job-based learning are paramount.

As talabat shifted its approach to emphasize group meetings and connections for
broader team collaboration, it needed video conferencing technology to support
this cultural shift. talabat sought a more streamlined way to uphold a
collaborative work environment for its regionally based team members with a
simplified system that its IT personnel could manage from one location.

> Pre-Neat, our work culture wasn’t focused on taking group meetings but rather
> on individuals connecting on their laptops with a mixed bag of cameras,
> speakers, and other complicated and disorganized equipment.
> 
> Fahad Qureshi, Senior Director of IT Operations, talabat

Combined with a Neat Bar Pro, Neat Symmetry with Neat Center enables talabat to
enjoy closer, more equitable and immersive video meetings between its in-office
and remote employees so nobody misses a thing.


FINDING THE IDEAL SOLUTION IN NEAT

After trialing several other video hardware providers, talabat found everything
it desired and more in Neat. It discovered an incomparable simplicity regarding
installation, set-up, and our devices’ superior quality and
reliability. For Fahad Qureshi, Senior Director of IT Operations at talabat, the
Zoom integration with Neat is fantastic. “We’ve never faced an issue with Zoom
on Neat. Not only is it more convenient, but we never have to say, ‘Can you
speak louder? I can’t hear you,’ thanks to the amazing clarity of the Neat
devices’ audio capabilities.”

> We were amazed when we tested our first Neat device, Neat Bar. It fulfilled
> all of our requirements, so after positive feedback from our CEO, we decided
> to try multiple Neat Boards. The experience, quality and results we get from
> using Neat devices are top-notch compared to other vendors we tried.
> 
> Fahad Qureshi, Senior Director of IT Operations, talabat 

talabat has successfully installed Neat Bar and Neat Bar Pro with Neat Pad and
our 65-inch touchscreen Neat Board and companion device, Neat Center, throughout
its various-sized meeting rooms, resulting in an exceptionally positive
experience for its teams, specifically talabat’s tech developers and designers.
The fact that the technology is easily accessible to the company’s teams where
they sit at their desks means people no longer have to seek it out in another
room or space, disturbing their workflow.

The upshot is that talabat’s teams have cited Neat as a significant factor in
their increased productivity while helping foster closer bonds between
employees. Ultimately, people can be in a designated space 100% of the time with
all the technology they need to communicate at their fingertips. This has
helped bolster talabat’s cultural team-building efforts.

Neat Symmetry with Neat Center is particularly effective in larger meeting rooms
because it ensures everyone can easily see and hear people at the back, even
when they turn away from the front-of-the-room device.


CONTINUED SUCCESS THROUGH BOLD INNOVATION

For a technology-led company like talabat, discovering compatible companies like
Neat that stand out in an over-saturated market through bold, innovative,
industry-leading products is the gateway to continued success. In that respect,
despite Neat being newer to the market than other more established video
providers, in talabat’s view, we stand out. Fahad Qureshi, Senior Director of IT
Operations, stated, “Even though Neat is a young company, it’s already
successfully competing with the giants in the video conferencing industry, much
as we strive to do within our industry.”

Since deploying Neat devices at its UAE headquarters, talabat
has started adding systems to its offices in Kuwait, with other locations coming
soon so that the company can continue to ensure it’s delivering
what its customers need, when they need it, well ahead of talabat’s competitors.

> Neat is continuing to innovate with industry-leading,
> top-quality products. It’s not just giving solutions for meeting
> collaborations but also other situations. 
> 
> Wasif Hussain, Senior Procurement Manager, talabat

Discover more about Neat’s pioneering device portfolio. Better yet,
experience them for yourself and book a demo.

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