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The Issue
Why should you care? The Cause
Who can help?
The Flag
What can you do?
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ANTARCTICA IS A CONTINENT ALWAYS KNOWN FOR ITS WHITE COLOUR ON ALL THE MAPS
AROUND THE WORLD. BUT, NOWADAYS, THIS IS DIFFERENT. THE CONTINENT IS ENTIRELY OF
MICROPLASTIC. SO, IN PARTNERSHIP WITH GRAHAM BARTRAM, WE UPDATED THE ANTARCTICA
FLAG TO REPRESENT THE CONTINENT NOWADAYS, WHICH IS FULL OF MICROPLASTIC. TURN
BACK ANTARCTICA WHITE AGAIN, SIGNING THE PLAGUE TO ESTABLISH A STRONG GLOBAL
PLASTICS TREATY.




Fragmentation of Larger Plastics


THE ISSUE

Microplastics are pervasive in Antarctica and the Southern Ocean, as confirmed
by recent scientific reports. All 13 snow samples from the continent were found
to contain these tiny particles. The impact reaches the animal kingdom, with
penguins, especially gentoo chicks on King George Island, ingesting
microplastics through their diet (Scientific Reports).

Plastic production, currently at 400 million tons per year, is expected to
double by 2040. Microplastic pollution in the oceans comes from both primary
sources like personal care products and laundry fibers, and secondary sources,
as larger plastic debris breaks down. This dual origin contributes to the
escalating marine microplastic crisis.

Microplastics, defined as plastic pieces smaller than 5 millimeters, infiltrate
the Southern Ocean through various channels:




Microbeads in Personal Care Products