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RADP / Pulse Kenya  >  Entertainment  >  Celebrities


HOW MUTUA MADE SH36 MILLION FROM A FIRM HE FORMED AT 19 YEARS OLD [VIDEO]

Authors:

Denis Mwangi
August 30, 2021 1:47 PM


Mutua was able to buy his first house in Nairobi using proceeds of the company.

Machakos Governor Alfred Mutua


Machakos Governor Alfred Mutua has revealed how much he earned from producing
the popular show Cobra Squad.


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In an interview on Sunday, August 29, 2021, Governor Mutua started by explaining
that his initial investment was Sh500,000.

He shared that in 2005, he used money from his savings and revived his media
company Golden Dreams which he had founded at 19 years old.

“I revived the company when I was government spokesman and I decided to put
together an action thriller because I used to watch these shows the sound was
bad, the storylines were just about family. So I took part of my money, I spent
Sh500,000 of my salary which I had saved in a period of months with family and
everything,” he revealed.



Mutua then wrote a script, hired a crew and helicopter to shoot the pilot
episode of Cobra Squad and then showcased it to companies which paid millions in
advertising and product placement.



“I took it to different corporations. I took it to Airtel, Nakumatt and out of
that I was able to raise Sh25 million. Just the pilot, I didn't have to say
anything, I would just play the pilot and they were wowed.

“People used to talk about Cobra Squad until it became the subject of
ridicule...watu wanasema kila mahali ni Airtel lakini mimi naangalia that’s Sh5
million that I have you don’t have,” he stated.

With the money he earned from the show, Mutua was able to buy his first house in
Nairobi.

In a past interview, he said the second season of the show earned the governor
another Sh11 million.


Machakos Governor Alfred Mutua ece-auto-gen


“That taught me something then I also produced a magazine called Passion
Magazine, and then I also had a show called How to Be Rich in Africa based on my
book where I wrote, a book how to be rich in Africa and other secrets of
survival and it sold out within a month,” the governor added.

He acknowledged that there is money in the entertainment industry and also
listed other films he produced which include;

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And the desert smiled

Authors:

Denis Mwangi



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