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PRESSCLUB LATIN AMERICA, CARIBBEAN · ARTICLE.

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“BRIDGE. EDUCATING YOUNG PEOPLE FOR TOMORROW, TODAY”: BMW GROUP AND UNICEF
ANNOUNCE GLOBAL PARTNERSHIP. THE LONG-TERM COLLABORATION WILL HELP EQUIP YOUNG
PEOPLE WITH SKILLS AND KNOWLEDGE TO SUCCEED IN THE FUTURE WORLD OF WORK.

21.11.2023 PRESS RELEASE

Aged
 
    


TODAY, ON WORLD CHILDREN’S DAY, THE BMW GROUP AND UNICEF ARE ANNOUNCING THEIR
LONG-TERM PARTNERSHIP UNDER THE SLOGAN “BRIDGE. EDUCATING YOUNG PEOPLE FOR
TOMORROW, TODAY.”

Global Subsidiaries
·
Corporate
·
Society
·
Sustainability
·
Corporate Events
 

PRESS CONTACT.

Juan Bernardo Vazquez Mellado
BMW Group

Tel: +52-55-91402-357

send an e-mail

AUTHOR.

Juan Bernardo Vazquez Mellado
BMW Group


Munich/New York. Today, on World Children’s Day, the BMW Group and UNICEF are
announcing their long-term partnership under the slogan “BRIDGE. Educating young
people for tomorrow, today.”

The partnership will contribute to UNICEF’s global aim to reach 10 million
children and young people each year through education. The BMW Group’s long-term
support, with an initial commitment over seven years, will help provide science,
technology, engineering and maths (STEM) education and skills development to
children and young people in Africa, Asia and Central and South America. 

STEM-related jobs are the engine of global economic growth, yet millions of
these jobs are projected to go unfilled due to a gap in skills. The problem is
more acute in low- and middle-income countries and much more prevalent among
girls and women. Today, women constitute a minority in both STEM education and
careers, representing only 28 per cent of engineering graduates, 22 per cent of
artificial intelligence workers and less than one third of tech sector employees
globally.

“Young people around the world have the power and creativity to influence
societies for the better,” says Georg Graf Waldersee, Chairman of the Board at
UNICEF Germany. “We need to empower and support them so they can become the
innovators and change makers of tomorrow. Because sustainable transformation and
the path to a fairer, safer world begin where young minds come together and
discover their potential – in classrooms or working labs. We are proud and
grateful that the BMW Group is accompanying and supporting us on this journey as
a strong private sector partner.”

“At the BMW Group, we believe that education is the engine that drives the
development of our society,” states Ilka Horstmeier, Member of the Board of
Management at BMW AG, People and Real Estate, Labour Relations Director. “With
UNICEF, we have a long-standing partner at our side who shares this opinion.
Therefore, I am beyond delighted that we are joining forces with our global
collaboration over the long term from now on. Together, we will bridge the gap
between schooling and working life as well as enable the transfer of
knowledge.” 

Ilka Horstmeier continues: “With our multinational workforce on five continents,
we consider ourselves as a true corporate citizen. It is not only important for
us to be engaged on a global level, but also on a local one. That’s why,
together with UNICEF, we get involved at the BMW Group sites worldwide.
Additionally, it is great that we can give our diverse network of stakeholders
the chance to engage and participate in the partnership to ensure basic
education for children in crisis situations.”

Following the launch of the collaboration between the BMW Group and UNICEF in
South Africa in 2023, the partnership will be expanded in 2024 to Brazil, China,
India, Mexico and Thailand – all of which have programme needs and have BMW
Group presence. The collaboration will support programmes ranging from providing
laboratory equipment to developing a customized teacher training curriculum, and
from mentorships to job-shadowing. With this in mind, the BMW Group is not only
providing financial support amounting to two million euros each year until 2030,
but also contributing its own expertise and network. 

In addition, in 2024, the BMW Group will join forces with its global network of
affiliates and with the involvement of stakeholders to raise funds to support
the UNICEF’s work in emergencies and protracted crisis thereby ensuring
continuity of children’s learning in safe environments.

 

For further information, please contact:

BMW Group Corporate Communications
Milena Pighi
Spokesperson Corporate Citizenship
Email: milena.pa.pighi@bmw.de
Telephone: +49-89-382-66563

Bernd Eckstein
Head of Communications Human Resources, Working Environment, Real Estate,
Corporate Citizenship
Email: bernd.eckstein@bmw.de
Telephone: +49-89-382-59490

Media website: www.press.bmwgroup.com
Email: presse@bmwgroup.com

UNICEF
Laila Ali
UNICEF Geneva
Email: laali@unicef.org
Telephone: + 41 76 784 65 32


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FURTHER NEWS FOR: GLOBAL SUBSIDIARIES · CORPORATE · SOCIETY

 
  
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+++ BMW Group: Deliveries of fully-electric vehicles climb +19.1% in first nine
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UNA INVITACIÓN A TOMAR LA INICIATIVA E INVOLUCRARSE, GANADORES DEL PREMIO BMW
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• Premios para cuatro proyectos comprometidos con objetivos sociales • Empleados
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BMW GROUP HALF-YEAR REPORT TO 30 JUNE 2024

01.08.2024PRESS RELEASE

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BMW Group Half-Year Report to 30 June 2024

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PRÓXIMO PASO EN LA REDUCCIÓN DE CO2 EN LA PRODUCCIÓN: BMW GROUP INTRODUCE LA
PURIFICACIÓN DE GASES DE ESCAPE CON ENERGÍA ELÉCTRICA EN LAS CABINAS DE PINTURA

23.07.2024PRESS RELEASE

 
    

• Purificación térmica alimentada por electricidad en lugar de gas • Operaciones
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BETTER EDUCATION IN SCIENCE, TECHNOLOGY, ENGINEERING, AND MATHEMATICS FOR 26K
GIRLS IN MEXICO.

19.06.2024PRESS RELEASE

Top
 
    

• A multi-country alliance between UNICEF and BMW Group aims to benefit the
youth of tomorrow. • STEM programs will be implemented in Baja California,
Chihuahua, Mexico City, State of Mexico, Nuevo Leon and San Luis Potosí.

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• Diseño de automóvil único y exótico • Combinación de estética y dinámica al
más alto nivel • Referencias al histórico BMW Z8 y BMW 503

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EL BMW ART CAR DE JULIE MEHRETU CELEBRA SU ESTRENO MUNDIAL EN EL CENTRE POMPIDOU
DE PARÍS.

21.05.2024PRESS RELEASE

Top
 
    

• El proyecto de la internacionalmente renombrada artista transforma el auto de
carreras BMW M Hybrid V8 en una obra de arte performativa. • El BMW Art Car de
Mehretu competirá en la carrera de resistencia de 24 Horas de Le Mans el próximo
mes. • Talleres panafricanos extenderán la cooperación entre BMW y la artista
hasta 2026.

Corporate
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Cultural Issues
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STATEMENT OLIVER ZIPSE, CHAIRMAN OF THE BOARD OF MANAGEMENT OF BMW AG,104TH
ANNUAL GENERAL MEETING OF BMW AG ON 15TH MAY 2024, LIVESTREAM FROM BMW WELT IN
MUNICH

15.05.2024SPEECH

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Statement Oliver Zipse AGM 2024

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“GOOD BOY, SPOTTO”: ROBOT DOG SCANS AND MONITORS MANUFACTURING EQUIPMENT AT BMW
GROUP PLANT HAMS HALL

14.05.2024PRESS RELEASE

 
    

+++ Autonomous robotic dog SpOTTO gathers data for plant’s fully connected
digital twin and supports maintenance +++ Precise data collection and real-time
monitoring +++ Virtualization, automation and artificial intelligence are
important pillars of the BMW iFACTORY +++

Technology
·
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·
Plants, Facilities
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·
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BMW GROUP QUARTERLY STATEMENT TO 31 MARCH 2024

13.05.2024PRESS RELEASE

Top
 
    

BMW Group Quarterly Statement to 31 March 2024

Corporate Finance, Facts, Figures
·
Corporate
 
 


ROBUST RESULTS WITHIN FULL-YEAR GUIDANCE: BMW GROUP HAS A SUCCESSFUL START TO
2024

13.05.2024PRESS RELEASE

Top
 
    

+++ Consistent strategic implementation: Dynamic BEV ramp-up aligned with
profitability, as planned +++ BEV ramp-up continued as planned: 28% growth to
around 83,000 BEVs in Q1 +++ BMW brand sales increased by 2.5% +++ Deliveries of
models in the upper price segment rise by over 20% +++ Group EBT margin above
target of >10% in Q1 +++ EBIT margin within the target range of 8-10% for nine
consecutive quarters +++ Outlook for 2024 confirmed +++

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BMW GROUP CONTINUES ON PROFITABLE GROWTH COURSE

14.03.2024PRESS RELEASE

Top
 
    

+++ Zipse: “Implementing strategy consistently and successfully” +++ Group EBT
margin of 11.0% for the full year +++ Automotive EBIT margin at 9.8% in 2023 +++
Percentage of BEV deliveries of 15% in 2023, as forecast +++ • EU fleet CO2
emissions at 102.1 g/km (WLTP) ‒ well below 128.5 g/km limit +++ Dividend of €
6.00 per share of common stock proposed +++

Sales and Marketing
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How the BMW Group is attracting women to STEM careers

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FIRST DESIGN STUDIES FOR JULIE MEHRETU'S BMW ART CAR REVEALED. WORLD PREMIERE AT
THE CENTRE POMPIDOU PARIS IN MAY 2024. HER BMW M HYBRID V8 TO RACE AT THE 24
HOURS OF LE MANS IN JUNE. ANNOUNCEMENT OF THE INTERNATIONAL DRIVER TEAM AND
STARTING NUMBER. WORKSHOPS WITH ARTISTS IN VARIOUS AFRICAN CITIES.

19.02.2024PRESS RELEASE

 
    

Julie Mehretu presents her first design studies for the 20th BMW Art Car. For
this project, the internationally renowned artist combines her artistic work
with a personal enthusiasm for automotive design and speed. She translates
dynamism into form and applies one of her monumental motifs from a
two-dimensional picture plane onto a three-dimensional industrially designed
object.

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BMW GROUP FINANCIAL SERVICES LÍDER EN SERVICIOS FINANCIEROS EN EL SEGMENTO
PREMIUM.

07.02.2024PRESS RELEASE

 
    

• FS opera en 54 países del mundo para las marcas BMW, MINI y BMW Motorrad.
Dentro de Latam tiene fuerte presencia en los mercados más grandes de la región:
Brasil, Chile, Colombia, Costa Rica, México y Perú. • En México, 4 de cada 10
autos y motocicletas se vendieron a través de Financial Services durante el
2023.

Sales and Marketing
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BMW GROUP LATIN AMERICA CELEBRATES ITS LEADERSHIP AS THE BESTSELLING PREMIUM
AUTOMOTIVE COMPANY ACHIEVING MULTIPLE SALES RECORDS.

15.01.2024PRESS RELEASE

Top
 
    

• BMW Group sold 48,577 BMW and MINI vehicles in the region during 2023. • BMW
confirms its position as the favourite premium automotive brand in Latin America
for the 6th consecutive year. • BMW is the top selling Premium brand in Brazil,
Mexico and Importer Markets. • BMW continues to lead Premium electrification
transformation in Latin America. • Record sales growth in BMW M models and
high-luxury models.

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FREUDE FOREVER: BMW SENDS GREETINGS WITH A HEART-WARMING FATHER-AND-SON STORY.

19.12.2023PRESS RELEASE

 
    

+++ Emotional storytelling on BMW’s social media channels +++ A drive in the
all-electric BMW i4 becomes a journey through the past and present +++ The
message: driving pleasure never ends – and brings generations together +++

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·
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NINE-YEAR-OLD CREATES ‘CAR OF THE FUTURE’ AFTER WINNING NATIONWIDE ‘MINI MINDS…’
COMPETITION.

22.11.2023PRESS RELEASE

Aged
 
    

• MINI and Crayola joined forces for the ‘MINI Minds…with Crayola’ competition,
aimed at tapping into the imaginative potential of children to envision the
future design of a MINI Electric • The competition invited children aged 4 – 10
years old to predict the car of tomorrow, recognising that they are the
generation who will grow up in a future dominated by electric cars • The winning
entry comes from Oliver Gorrod, aged 9, from Didcot, Oxfordshire

F56
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BMW GROUP CONFIRMS LATIN-AMERICAN & CARIBBEAN REGIONAL SALES LEADERSHIP FOR THE
6TH YEAR IN A ROW.

13.11.2023PRESS RELEASE

Aged
Update
 
    

• Electrified vehicle sales grew from 20% to 23% in comparison to 2022. • BMW
Group delivers 46,000 home and corporate chargers to customers. • Regional
markets have sold more than 1,157 BMW M vehicles (36 % more than in 2022). • 10
new BMW and MINI models will be launched regionally in 2024.

Sales and Marketing
·
Global Subsidiaries
·
Sales Worldwide
·
Corporate
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BMW Group posts significant BEV growth in challenging market conditions.
English-speaking Podcast ...
BMW Group Annual Conference 2023. Frank Weber, Member of the Board of Management
of BMW AG, ...
BMW Group presents Digital Art Mode "Quantum Garden" by multimedia artist Cao
Fei. Video format ...
BMW M Marketing Film "The Drop"
Trailer Hypnopolis - Episode 1.



BMW Group BMW MINI BMW Motorrad Rolls-Royce Motor Cars

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