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 * Home
 * Services
 * Alliances
 * About Us
 * Resources
 * Contact
 * Client Portal
 * Schedule A Call

Pause Video



OPTIMIZE YOUR


TRUE WEALTH

We define true wealth as the satisfaction and emotional fulfillment of knowing
your assets are structured to support your personal values. Our planning process
will help you optimize your true wealth with clarity, comfort and peace of mind.
Your individual goals, needs and desires become our priority in the development
of solutions. 

Financial Planning for individuals, small, and midsize business owners is the
focus of what we do. When planning for individuals and families we follow a
personalized seven step process. For business owner(s), we utilize a team
approach to direct the planning process of structuring/mapping out the growth,
transition, succession and/or exit strategy to obtain results for the owner(s),
the owner(s)’ family, the business, and other stakeholders.

Today's business owner generally has the majority of their wealth trapped in
their privately-held business, and is uncertain as to how to monetize this
illiquid asset. The transition or sale of a closely-held business can be one of
the largest financial and emotional transactions of their lives, requiring a
high level of support and guidance for a successful result.





MISSION

Help clients optimize their true wealth and leave a stable lasting legacy.


VISION

Utilize our expertise, augmented with the right resources at the right time,
providing guidance on your journey.


VALUES

We inspire trust by Serving First. We maintain fiduciary standards, offer
personalized attention, and keep integrity and ethics topmost in our practice.


SERVICES

 * Wealth Management & Financial Planning
 * Investment Planning
 * Retirement Planning for Individuals & Businesses
 * Business Planning
   


WEALTH MANAGEMENT & FINANCIAL PLANNING

--------------------------------------------------------------------------------

We help enable individuals, families and business owners to articulate, identify
and achieve their desired life goals in both the short and long term. Together,
we will create and monitor your financial plan as outlined below. This unique
approach incorporates much more than your money and encourages you to understand
how we can help optimize your true wealth.



CLICK HERE FOR AN OVERVIEW OF
FINANCIAL PLANNING PROCESS:

Close
Financial Planning


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FINANCIAL PLANNING

As a client-focused financial services leader, Individual Financial Services
strives to provide the highest level of financial planning and wealth management
services available. While developing a customized financial program, we will
walk you through a step-by-step process that will help make you feel confident
in your decisions.





YOUR GOALS AND OBJECTIVES

Clearly defining your long and short-term goals is essential and we’re here to
help you define your financial goals such as planning for your retirement,
buying a vacation home, saving for your children’s education, or making sure
you’ll have enough for your child’s dream wedding. You talk and we’ll listen so
that we understand your needs and concerns. Your portfolio should stand on a
solid foundation taking into account your goals, timelines, and your tolerance
for risk.







CUSTOMIZED FINANCIAL PLAN

Once your goals have been established, we will customize appropriate strategies
to suit your vision and objectives. We are also able to help you execute a sound
customized financial program utilizing a team approach and a breadth of product
and services choices. We have access to local, regional and national support
resources to provide the highest quality service possible.

There is much personal value in knowing that your loved ones won’t face an
administrative nightmare when you’re gone.

It may take some time and careful planning but getting your estate plan in order
can provide confidence you have taken care of your affairs.

Through our network of relationships, we can provide you access to investment
management services, mutual funds, and financial products from an abundant list
of investment and insurance companies.





FINANCIAL PLANNING SERVICES WE PROVIDE INCLUDE:


COMPREHENSIVE FINANCIAL PLANNING

We take a snapshot of your current financial position and use sophisticated
tools to build a custom strategy for you.


RISK MANAGEMENT

We strategize ways to reduce your risk exposure and help to protect you from
unforeseen events.


ASSET PROTECTION

We work with you to protect what you already have and build a plan to grow your
net worth.


INVESTMENT MANAGEMENT

We are committed to an objective fiduciary process and standards to help address
your investment objectives.


BUSINESS PLANNING

We work to help business owners grow and transfer the equity value from the
business balance sheet to your personal balance sheet.


ESTATE PLANNING

We work with estate planning attorneys to make sure your assets are protected,
and are transferred to the people you want them to go to in a tax efficient
manner, protecting your legacy.





RISK MANAGEMENT

--------------------------------------------------------------------------------

Risk management is the process of identifying, analyzing, evaluating and
controlling financial, legal, strategic and security risks to an individual’s or
a business’s capital and earnings. You can choose to:

 * Accept Risk
 * Limit Risk
 * Manage Risk
 * Transfer Risk


LIFE INSURANCE

The major function of life insurance is to create capital and to solve problems
through the use of that capital and the income it can produce. Once potential
problems are identified, it is the task of the financial planner to pick a life
insurance product that solves them. The appropriateness of life insurance to
solve a specific problem involves three distinct analyses. First, we must
consider what functions life insurance may serve. Second, we consider what
factors affect the amount of insurance the client needs, the type of insurance
the client needs, and the appropriateness of life insurance in solving the
clients’ individual problems. Third, we consider the various types of life
insurance products that may be used to solve a particular problem, and analyze
each individual product for its suitability. Existing life insurance policies
should go through a policy review and be analyzed for their original purpose and
cost effectiveness.

Click Here To Schedule A Call




LONG TERM CARE

Long-term Care, or “extended care” is the type of assistance a person needs as a
result of a long-term impairment. Sometimes we refer to this as extended care,
not long-term care, because the term “long-term care” can carry many
misconceptions and negative assumptions. The need for extended care begins with
an impairment. When we become mentally or physically compromised, we need
extended care. There are two types of impairments: Acute and Chronic. Extended
care is not a place or a condition. It is a life-changing event.

Click Here To Schedule A Call


DISABILITY INCOME INSURANCE

Disability income insurance is designed to protect your most valuable asset,
your earned income. A disability can be due to injury or illness. Disability is
triggered if you can’t perform the substantial and material duties of your
regular occupation even if you are engaged in another job or occupation for wage
or profit. How would a disability and the loss of your earned income impact your
lifestyle? You may have employer provided benefits that address this risk.

Click Here To Schedule A Call




ANNUITY(S)

What is an annuity?

 * An annuity can provide an income stream that is guaranteed for life.
 * An annuity can provide for income deferral.
 * A regular annuity can moderate investment risk.
 * An annuity provides tax-deferred accumulation of interest.

You may hate annuities; but you may love what they can do.

A review of any existing annuities, and the original purpose of the annuity, may
be beneficial to your financial plan.

Click Here To Schedule A Call


TAX PLANNING

No financial plan is complete without attention to tax planning. Our team can
educate and guide you on Roth conversion, IRA’s, Capital Gain harvesting, Health
Savings Accounts, distribution planning, and changes in residence.

Tax planning involves giving general information on settled tax law as well as
projecting the impact of potential strategies on your financial plan.

Tax Planning ≠ Tax Advice. We can work with your accountant to include tax
planning parameters in decision making.

Click Here To Schedule A Call




SOCIAL SECURITY PLANNING

 * Understand the role Social Security plays in your overall retirement income
   and the importance of getting the most out of your benefit.
 * Understand the complexities of the Social Security system and why it’s
   crucial to make the right claiming decisions. We can illustrate the monetary
   consequences and benefits of claiming early versus delaying.
 * Know the key spousal decision and benefits surrounding marriage, divorce, and
   death.
 * Learn how Social Security is structured to help combat inflation but can
   potentially add to your liabilities in retirement.

Click Here To Schedule A Call


MEDICARE

The costs of health care in retirement come as a surprise to many retirees.
Retirees need to be aware of IRMAA (Income-Related Monthly Adjusted Amounts) and
navigating IRMAA to avoid paying higher Medicare premiums in the first two years
in retirement. Our team can help guide you to the best choices in Medicare and
supplemental health insurance that fit your circumstances and overall financial
plan.

Click Here To Schedule A Call




INVESTMENT PLANNING

--------------------------------------------------------------------------------

Your investments should provide you with the best probability to meet your
financial goals. Our investment approach is designed to offer highly
diversified, tax efficient, and low-cost portfolio management. What is your Risk
Number? Does your portfolio fit you? Is your portfolio aligned with your risk
number?

Click Here to view a short video to understand the Risk Analysis process.
Close


We believe you should be a part of the investing process and not an outside
observer to the management of your portfolio. With our transparent investing
strategies, you will have an Investment Policy Statement; with our ongoing
reporting, you will be aware of where you are and monitor the progress towards
your goals. We align a client’s Risk Number with their portfolio to meet their
goals. Click on the link to get your Risk Number.

Free Portfolio Risk Analysis






Click Here To Schedule A Call


RETIREMENT PLANNING

--------------------------------------------------------------------------------

We help people answer four questions that everyone will ask at some point in
their life.

 * When can I retire?
 * Can I live the life I want to in retirement?
 * Am I prepared for a 30-year vacation?
 * I’ve been accumulating assets for years…now what?

Millions of Americans are at or nearing retirement, and face the daunting task
of securing an income stream that lasts an entire lifetime.

Income Distribution Planning is a separate and distinct specialty within the
financial planning profession. We carefully design and customize your retirement
portfolio by using an intricate mix of financial products and tools to provide
growth, tax efficient income, and liquidity for unexpected expenses.








EMPLOYER SPONSORED RETIREMENT PLANS


CUSTOMIZED DESIGN & SERVICES

--------------------------------------------------------------------------------

We’re able to further assist you in building a successful retirement for you and
your employees. Retirement Plans may include: 401(k) Plans, Roth 401(k), 403(b),
Profit Sharing, Defined Benefit, Cash balance, Non-Qualified Deferred
Compensation Plans. Individual Financial Services, LLC recognizes the fiduciary
responsibilities of the plan sponsors acting as a fiduciary for institutional
assets.

Retirement readiness for you, your employees/plan participants include
protection for the plan sponsor and plan fiduciaries from claims associated with
the plan’s investments. Our process will be to evaluate the effectiveness of
investment committees, investment advisors, and the prudence of plan investments
to IRS and DOL rules and trust laws.

As a CFP®, Certified Financial Planner ProfessionalTM and AIF®, Accredited
Investment Fiduciary, we are held to, and operate our practice under the
fiduciary standard, which means that we are required to place your interests
above all else.


FIDUCUARY:

Someone who is managing the assets of another person and stands in a special
relationship of trust, confidence, and/or legal responsibility.

A plan fiduciary has a responsibility and duty to the participants in the plan
for the selection and monitoring of plan investment. We can help manage and
improve your retirement plan offerings. We partner with other experts in the
field who know ERISA, DOL, & IRS regulations inside and out.

 1. ERISA
 2. Fee & plan cost disclosure
 3. Investment Monitoring


ERISA:

The responsibility of providing a retirement plan to employees can be
overwhelming. ERISA laws are complicated and place liability on the plan’s
sponsors’ shoulders. Fiduciary decisions must always be in the best interest of
plan participants.


FEE & PLAN COST DISCLOSURE:

With our team on your side, you can count on lower fees and lower risk for both
you and your participants. Our commitment to fee transparency, and dedicated
single point of contact generate value for employers and their employees.


INVESTMENT MONITORING:

Given the increase in retirement plan litigation and Labor Department
investigations, business owners and other plan fiduciaries can have an
independent assessment that checks (a) the prudence of the investments, (b) The
quality of the investment provider, (c) any potential liability if they fail to
act in removing underperforming funds.




Our comprehensive approach establishes and maintains a compliance process
ensuring that employees’ best interests are paramount and allows the employer to
remain focused on day-to-day business activities.

If you have unengaged 401(k) participants, generic enrollment materials and a
plan web portal that nobody uses, then it’s time to take control of participant
education.  Our individual Retirement Analysis can quickly create personalized
retirement projections for each 401(k) participant. Before our meeting is done,
your participants will know if they are on track for retirement and, if they’re
not, exactly what they need to contribute to get on track. Does your
participants investment risk tolerance align with how they are invested? We
don’t let the participants wonder if their risk preference will allow them to
achieve their goals, we calculate their probability and build a road map to
success and illustrate the bigger picture.





FEES

Do you know the all-in fees associated with your 401k Plan?


FIDUCIARY

Do you know if you are meeting the Fiduciary Responsibilities under the law?





FUND SELECTION

Are you confident your Funds are performing and your 401k is using the proper
share class available to you?


PITFALLS FOR PLAN SPONSORS

Given the increase in retirement plan litigation and Labor Department
investigations, business owners and other plan fiduciaries now have an
independent assessment tool that checks:

 * The prudence of their investments
 * The quality of their investment provider
 * Any potential liability if they fail to act in removing underperforming funds




Click Here To Schedule A Call


EXIT PLANNING & SUCCESSION PLANNING FOR BUSINESS OWNERS

--------------------------------------------------------------------------------

As a business owner, you’re going to have to decide when will be the right time
to step out of the business and how you’ll do it. There are many strategic
planning tools you can use to transfer your business. Selecting the right one
will depend on whether you plan to retire from the business or keep it until you
die. As a business owner who is thinking about a future transition, would you
like to know your ‘readiness’ to have a successful transfer?

Many business owners have the majority of their wealth trapped inside their
privately-held business, and they are uncertain as to how to monetize this
illiquid asset. The transition or sale of their business is one of the largest
financial and emotional transactions of their lives, requiring a high level of
support and guidance for a successful result.

Where do you see yourself today? Are you mentally ready and financially ready to
exit your business? We begin the process with a comprehensive financial plan to
help guide you to determine the end goal that best aligns your needs and
interests. Is there a value gap? We can help you get there, from the first step
to final signature.

How we work with Business Owners: CLICK HERE
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Business Succession Planning must include ways not only to ensure the continuity
of your business, but also to do so with the smallest possible tax consequences.
We consult with tax professionals as well as estate planning attorneys to
explore all possible solutions and strategies.

Business Succession Planning: CLICK HERE
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How much of your business and operations is dependent on you personally being
there? Click on the survey link below to take our 20-question survey.

ODI – Owner Driven Index




IN A FAMILY BUSINESS YOU ADDRESS:

 * Best of circumstances?
 * Worst of circumstances?
 * Deconstructing conflict.

You may be financially ready to retire but choose to stay. The GPI survey may
help to determine how you can continue to grow your business. Click on the
survey link below to take our 20-question survey.

GPI – Growth Index


BUSINESS VALUATION

Knowing the true value of your business is critical to proper business planning
and achieving personal goals. Through our valuation process, we can help answer
the questions that will lead you to make informed decisions for your future.








FAMILY BUSINESS OWNERSHIP

The intersection of very different, yet highly interrelated dynamics need to be
addressed.

Conflict is an inevitable part of business and life. When they intersect, as
they do in family businesses, it is essential to anticipate and deal with
problems, so that family relationships can thrive and the business succeed.
Conflict is a key reason why family businesses fail to succeed to the next
generation. When properly managed, however, conflict can actually strengthen the
family and ensure that both the family and business remain healthy.

 * What is fair is not equal and what is equal is not fair
 * People not employed in the business, including family, should not be “voting”
   shareholders
 * Parents are not capable of objectively evaluating the competence of their
   children


CLICK ON THE SURVEY LINK BELOW TO TAKE OUR 20-QUESTION SURVEY:

Business Exit Readiness Index: BERI Report is customized for you
based on the responses to a survey.

Business Exit Readiness Index

Click Here To Schedule A Call


ALLIANCES










NETWORK OF EXPERTISE

At Individual Financial Services, we liaison with your attorneys and accountants
as valued and trusted contributors to your planning team.





A TEAM APPROACH:




Accountants

Our extensive experience has enabled us to build relationships with accounting
professionals who specialize in areas of business that add value to the planning
process.

Attorneys

Our extensive experience working with attorneys has allowed us to consult with
those who specialize in areas of business, estate, and trust planning, as well
as Special Needs planning.

Business Consultants

Our extensive experience working with Business Consultants has enhanced our
planning in business development, marketing, and growth with small, medium and
family-owned businesses.

TPA's - Third Party Administrators

Our extensive experience working with TPA, third party administrators, has
allowed us to put our clients in the best position to manage complex and highly
regulated retirement plans.


ABOUT US


JOHN J CROSBY

CFP®, AIF®, ChFC®, CLTC®, CRPC®, CBEC®

EMAIL: JCROSBY@INDIVIDUAL-FINANCIAL-SERVICES.COM

           JCROSBY@AICINVEST.COM – SECURITIES & INVESTMENTS




John J. Crosby, CFP®, AIF®, ChFC®, CLTC®, CRPC®, CBEC® is a CERTIFIED FINANCIAL
PLANNERTM Professional, Accredited Investment Fiduciary, Chartered Financial
Consultant, and holds a Certification in Long Term Care, Chartered Retirement
Planning Counselor and Certified Business Exit Consultant. John was also
certified as an Annuity Specialist in 2006 by the Institute of Business and
Finance. Since entering the financial services industry in 1983, John has earned
significant recognition and accolades over his many years in practice.

John’s focus is to optimize true wealth, including family wealth transfer,
business exit and legacy planning, retirement income distribution and estate
planning. He has built a clientele comprised of individuals and business owners
by developing strategic financial plans that help clients reach their goals.

John was the Director of Financial Planning for Commerce Capital Markets,
located in NY, NJ, PA & FL. Prior to joining Commerce he was a Senior Financial
Planner for Citibank, Private Bank – Law Firm Group for NY and Washington, DC.
John served as a consultant for several insurance companies on product
development, education and training in the areas of retirement income and
distribution planning.

He is a past member of the Board of Directors for the American Heart Association
NJ. He served as chairman of the Planned Giving and Major Gifts Committee for
the AHA NJ affiliate and has spoken on the tax advantages of Charitable Giving.
John has written articles for the American Heart Association that were published
in their national newsletter.

A former resident of Middletown NJ, now residing in Cape May Court House, NJ,
John is a member of the Financial Planning Association and served as an active
volunteer for the FPA Pro Bono committee. John contributed financial literacy
workshops for numerous groups, including veterans, the recently incarcerated,
and multicultural communities in Central NJ. John has lectured on financial
fraud, especially regarding senior citizens. He was the Director of Advocacy /
Government Relations for the FPA NJ, and worked with the NJ legislature to
advise on proposed legislation for protection of seniors and the vulnerable from
financial exploitation. John also served nationally on a Legislative &
Regulatory Issues Committee for FPA National.

John is a graduate of Rider University with a Bachelors of Science degree in
Commerce and minor in Business Law. John is a member of the Financial Planning
Association of New Jersey, The Estate and Financial Planning Council of Central
New Jersey, and served as past President of Society of Financial Services
Professionals, Monmouth-Ocean Chapter.

John holds FINRA Series 7, 24, 63 & 65 and is licensed in life, health and
disability insurance.

 * Recipient of the New Jersey Heart of Financial Planning Award – NJ Chapter of
   the FPA
 * Recipient of the National Heart of Financial Planning Award – Financial
   Planning Association
 * Recipient of the Lifetime Achievement Award – Financial Planning Association

For additional information on the awards listed above visit the following:
Disclosure & Criteria for FPA Awards



Individual Financial Services, LLC
15 South Main Street – Suite 4
Cape May Court House, NJ 08210
Office – 732-706-0912 • Fax 732-957-9404

John J. Crosby offers products and services using the following name: Individual
Financial Services, LLC – insurance and financial services | Ameritas Investment
Company, LLC (AIC), member FINRA/SIPC – securities and investments | Ameritas
Advisory Services (AAS) – investment advisory services. AIC and AAS are not
affiliated with Individual Financial Services, LLC.


RESOURCES

 * Newsletter
   




CONTACT

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Email
Phone
Message
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LOCATION

15 South Main Street
Suite 4
Cape May Court House, NJ 08210


CONTACT

JCrosby@Individual-Financial-Services.com - Financial Services & Insurance

JCrosby@AICInvest.com– Securities & Investments

Phone: 732-706-0912

Fax: 732-957-9404

15 South Main Street
Suite 4
Cape May Court House, NJ 08210

Phone: 732-706-0912

Fax: 732-957-9404




John J. Crosby offers products and services using the following name: Individual
Financial Services, LLC – insurance and financial services | Ameritas Investment
Company, LLC (AIC), member FINRA/SIPC – securities and investments | Ameritas
Advisory Services (AAS) – investment advisory services. AIC and AAS are not
affiliated with Individual Financial Services, LLC.

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