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X
 * Home
 * About Us
   * Who we are
   * Our Partners
   * GSMC
   * DW Akademie
   * Our Space
   * FAQs
 * Be an Innovator
   * 2022 Innovators-in-Residence Cohort
   * Innovators-in-Residence Program
   * How to Apply
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   * For Students
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   * Events
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   * Podcasts
   * Media Futures Research Tool
   * Expert Database
 * Media Futures Project
   * About the project
   * Media Viability Consultancy
 * Work with us
   * Open Calls
   * Contact Us

X
 * Home
 * About Us
   * Who we are
   * Our Partners
   * GSMC
   * DW Akademie
   * Our Space
   * FAQs
 * Be an Innovator
   * 2022 Innovators-in-Residence Cohort
   * Innovators-in-Residence Program
   * How to Apply
   * Innovators in Residence FAQs
   * Trainings
 * Our Community
   * About our community
   * For Students
 * Events
   * Events
   * Past Events
   * News
 * Resources
   * EAST Site
   * EAST Library
   * Ask an Innovator
   * Podcasts
   * Media Futures Research Tool
   * Expert Database
 * Media Futures Project
   * About the project
   * Media Viability Consultancy
 * Work with us
   * Open Calls
   * Contact Us


   
 * Media Innovation Network
   Fostering media viability and quality journalism in Kenya,
   Uganda and Tanzania
   About Us
   Fostering media viability and quality journalism in Kenya,
   Uganda and Tanzania
   About Us
   
 * Meet Our Innovators
   We support the most creative media innovators
   to transform their idea into the next big thing
   Read More
   We support the most creative media innovators
   to transform their idea into the next big thing
   Read More
   
 * Media Viability in East Africa
   Under the Media Futures EA project we support quality journalism
   to ensure a viable future for media houses in the region
   Read More
   Under the Media Futures EA project we support quality journalism
   to ensure a viable future for media houses in the region
   Read More





Slide
Slide
Slide

Project Lead



Find out more about the partners



--------------------------------------------------------------------------------


Innovators-In-Residence Program
2020/2021 Innovators-In-Residence call for applications analysis

We analyzed all incoming applications for the IiR program to demonstrate the
need for Media Innovation support in the region and to call for organisations,
governments, and philanthropists to fund media start-ups in East Africa through
grants.



Meet Our Innovators: Debunk Media

Debunk Media is a pioneer in digital media in Africa bringing together
journalists, data scientists, filmmakers, illustrators and animators.



Meet Our Innovators: The LAM Sisterhood

The LAM Sisterhood fills the world with stories for African women to feel seen,
heard and beloved. Our product is story, and we let the needs of the story
dictate the medium



Meet Our Innovators: Ona Stories

Ona Stories works in the future of storytelling through pioneering the field of
immersive storytelling in Tanzania by using virtual reality (VR), augmented
reality (AR) and a range of 360 visual content.



Meet Our Innovators: Minority Africa

Minority Africa is a digital publication providing solutions content on African
minority communities and persons using Data, Immersive and Mobile journalism. 



Meet Our Innovators: Debunk Africa

The Debunk team helps to demystify fake information in the media and in
communities through tracking misinformation in real time by use of a bot and
timely production of multimedia fact-checks.



Meet Our Innovators: Hamasa Media

An aggregator solution that connects all key 5 areas of media viability and
produces analyzed data insights that enhance the design of the relevant business
models in the media house.



Meet Our Innovators: Citizen Report

We are committed to building a civically engaged citizenry in Uganda by
Providing Ugandans with accurate data about governance and government as a
whole.



Meet Our Innovators: Bait FM

Our key mandate is to empower the Bunyala fishing community on HIV/AIDS
information following the high HIV prevalence in the area.



Meet Our Innovators: Afyatoon

We use visual art technology including 2D and 3D animations, motion graphic,
comics and posters to present health information in a story based, educative and
entertaining to the recipient in a digital basis.



Meet Our Innovators: Open Signs

OpenSigns Impact Innovation’s mission is to Develop and implement tech
Innovations that enable the inclusion of persons with Disabilities in
socio-economic development.



Meet Our Innovators: AIIJ

The African Institute for Investigative Journalism (AIIJ) is a nonprofit media
organisation launched in 2019 to provide a new home for investigative journalism
in Africa.



Meet Our Innovators: Digital Safari

Digital Safari is a story telling inbound platform at Shelevision Media Limited,
Founded in February 2021 we focuses on Advertising Promoting local tourism in
Tanzania especially lake zone using media innovation,



‹›






EAST SITE


Find inspiring ideas and join the conversation on Innovation for Media Viability
in East Africa on our East African Storytelling Site

MILLENNIALS AND GEN Z MEDIA CONSUMPTION STUDY LAUNCHED

Report by Aga Khan University’s Media Innovation Centre analyses the country’s
millennials and digital natives’ media consumption habits.

By Caleb Chuma

UNDERSTANDING KENYA’S MEDIA STRUGGLES – PERSPECTIVE FROM SENIOR JOURNALISTS

Kenyan media houses continue to reel from the economic downturn that has forced
them to scrap some of their operations, reduce the number of staff, and merge
some departments,  all in a bid to stay afloat. And as EAST Site writer Isaac
Swila found out, some, like the Standard Media Group has witnessed talent
hemorrhage with journalists yet to be paid for over four months.

By Isaac Swila

WHY LEGAL EDUCATION FOR JOURNALISTS IS A KEY TENET TO ATTAINING MEDIA VIABILITY
IN TANZANIA

For the media to flourish, and the society to have free flow of accurate and
verifiable information, journalists, the drivers in the passing of information
are expected to be well grounded in laws and the legal aspect pertaining to the
job, writes Alfred Ganzo.

By Alfred Ganzo

WHY PITCHING IS IMPORTANT FOR STARTUPS

Pitching provides numerous opportunities for your new or existing business ideas
to be discovered and realized; and as Simon Mtabazi writes,  some startups have
become billion-dollar companies due to efffevie pitches

By Simon Mtabazi

MARKETING FOR MEDIA STARTUP – WHY IT MATTERS

The success you achieve with your media startup business will heavily rely on
your reputation as a trustworthy company, and as Nandi Mwiyombella writes, it
will also open a new window for customers and potential investors.

By Nandi Mwiyombella

EAST FESTIVAL 2022: BUILDING AN INFORMED AND THRIVING COMMUNITY THROUGH
JOURNALISM

That’s why I think today is such a great space for us to sit back and reflect on
the questions that could help us shape the kind of journalism that we want to
see in our local and global community.

By Caleb Chuma

MEDIA INNOVATION CENTRE LAUNCHES REPORT ON MEDIA INNOVATION AND MEDIA VIABILITY
IN EAST AFRICA

The report specifically analysed eight major variables which include: newsroom
structure and resources, media ownership and business models, organisational
capacity, innovation culture, journalism culture, financial trends and results,
content quality and COVID-19.

By Caleb Chuma

THE STATE OF MEDIA FREEDOM IN BURUNDI UNDER NDAYISHIMIYE

There is hope and cautious optimism among Burundian media practitioners that the
state of media freedom in the tiny East African country could improve post
Pierre Nkurunziza. East Site writer Isaac Swila recently visited Bujumbura and
paints the picture of how things are panning out in post Nkurunziza 

By Isaac Swila

MAUREEN MUDI’S QUEST TO MAKE MEDIA A BETTER SPACE FOR JOURNALISTS

Mudi, in her role as Media Council of Kenya regional coordinator in charge of
Mombasa(covering the entire coastal region), has found herself at the forefront
in advocating and fighting to protect journalists’ rights, culminating in her
being awarded for her peace efforts in the run-up and during the 2022 general
elections in Kenya.

By Isaac Swila

JOURNALISTS’ EXPERIENCES COVERING KENYA’S 2022 GENERAL ELECTIONS

The 2022 general elections have been mentally draining for journalists, some of
whom have had to stay on the campaign trail for over a year. Others have had to
toy with the tough call of managing teams in the newsroom. East Site’s Isaac
Swila and political writer Rawlings Otieno recount their experiences

By Isaac Swila

HOW SOCIAL MEDIA INFLUENCERS SHAPED KENYA’S 2022 GENERAL ELECTION

What role did social media influencers play in the election? What voice did they
give in political discourses during and around the election period? And to what
extent did political candidates involve the influencers in marketing their
manifestos to sway votes in their favour? East Site writer Steven Omondi unpacks
the details

By Steve Omondi

WHY AUDIENCE RESEARCH IS CRUCIAL FOR MEDIA VIABILITY

The media industry is experiencing enormous transformation as new digital trends
emerge. With the vast opportunities that the digital space offers, media owners
and content producers must deliberately adapt to how the audience consumes
content.

By Moses Mutente

OPINION: EXCAVATING THE TRUTH THROUGH FACT-CHECKING

With the increased Digital Technology at the palm of just anybody; there are a
lot of information that distort whether deliberately or not highlighting the
need of robust Fact0checking as Asha D. Abinallah explains

By Asha D. Abinallah

SOCIAL MEDIA: WHERE SHOULD JOURNALISTS DRAW THE LINE?

Is there a danger in media personalities having a vibrant social media presence?
Assuming they have a massive media following, should they self-regulate and
filter what they post? And when they engage with followers, should their
opinions be taken as personal, or does it represent the journalist’s media
house? East Site writer Isaac Swila explores

By Isaac Swila

THE PURSUIT OF GENDER-INCLUSIVE REPORTING IN EAST AFRICA

Media stakeholders are raising concerns over the lack of gender-inclusive
reporting in East African newsrooms. They want concerted efforts to ensure more
female journalists get equal opportunities like their male counterparts.

By Isaac Swila

MEDIA INNOVATION CENTRE PARTNERS WITH MOZILLA TO LAUNCH POCKET

The partnership will also ensure that local content is curated and distributed
to better optimize the product and meet the needs of Kenyan online users.

By Caleb Chuma

HOW MEDIA OUTLETS CAN SAFELY HANDLE USER-GENERATED CONTENT

The news industry is constantly changing, and in the last few years, User
Generated Content (UGC) has become a ubiquitous feature in news sourcing and
packaging. However, media houses and journalists need to establish verification
and credibility safeguards to avoid the misinformation trap.

By Peter Oduor

SIX TIPS JOURNALISTS NEED TO KNOW WHEN COVERING ELECTIONS

Reporting on elections is, for many journalists, an opportunity to establish
themselves as reliable political reporters. But the task comes with certain
risks, particularly in the East African sub-region.

Stakeholders are now calling for concerted efforts, better planning and
preparations for journalists before they are sent out on the field to cover
Kenya’s high-stakes August 9 General Elections.

By Isaac Swila

THE PERILS OF POLITICAL REPORTING IN EAST AFRICA

East Africa’s media grapples with a myriad of challenges whenever general
elections approach. Not only do editors struggle with balancing the competing
political interests, at times at the altar of professionalism, but individual
journalists pay dearly, many suffering attacks in the course of their duties.

By Isaac Swila

ENACT POLICIES THAT GUARANTEE EDUCATION FOR ALL

As Form One students settle into a new life in secondary school, this has also
been a period of reflection. We have read tear-jerking and heart-warming stories
of determined students who overcame many odds to get an education and how
well-wishers came together in their aid.

By Dr Njoki Chege
‹›






UPCOMING EVENTS

THE STATE OF INNOVATION AND MEDIA VIABILITY IN EAST AFRICA REPORT

< May 2

Access the findings



WORLD PRESS FREEDOM DAY 2023

< May 3

Follow For More Details


‹›






FAQS




WHAT IS THE MEDIA INNOVATION CENTRE?



PAST EVENTS




VIEW PAST EVENTS BY THE MIC



MEDIA VIABILITY COUNTRY REPORTS




EXPLORE OUR LATEST PUBLICATIONS FROM EAST AFRICA



EAST FEST 2021




REGISTER FOR OUR INAUGURAL EAST FESTIVAL 2021



‹›



COMMUNITY


MEET OUR ALUMNI

BE AN INNOVATOR

BECOME A MEMBER

MEET OUR PARTNERS


OUR PARTNERS

 

--------------------------------------------------------------------------------

 

Project Lead:


Funded By:





Project Lead



Find out more about the partners



--------------------------------------------------------------------------------


Innovators-In-Residence Program
2020/2021 Innovators-In-Residence call for applications analysis

We analyzed all incoming applications for the IiR program to demonstrate the
need for Media Innovation support in the region and to call for organisations,
governments, and philanthropists to fund media start-ups in East Africa through
grants.


Meet Our Innovators: Debunk Media

Debunk Media is a pioneer in digital media in Africa bringing together
journalists, data scientists, filmmakers, illustrators and animators.


Meet Our Innovators: The LAM Sisterhood

The LAM Sisterhood fills the world with stories for African women to feel seen,
heard and beloved. Our product is story, and we let the needs of the story
dictate the medium


Meet Our Innovators: Ona Stories

Ona Stories works in the future of storytelling through pioneering the field of
immersive storytelling in Tanzania by using virtual reality (VR), augmented
reality (AR) and a range of 360 visual content.


Meet Our Innovators: Minority Africa

Minority Africa is a digital publication providing solutions content on African
minority communities and persons using Data, Immersive and Mobile journalism. 


Meet Our Innovators: Debunk Africa

The Debunk team helps to demystify fake information in the media and in
communities through tracking misinformation in real time by use of a bot and
timely production of multimedia fact-checks.


Meet Our Innovators: Hamasa Media

An aggregator solution that connects all key 5 areas of media viability and
produces analyzed data insights that enhance the design of the relevant business
models in the media house.


Meet Our Innovators: Citizen Report

We are committed to building a civically engaged citizenry in Uganda by
Providing Ugandans with accurate data about governance and government as a
whole.


Meet Our Innovators: Bait FM

Our key mandate is to empower the Bunyala fishing community on HIV/AIDS
information following the high HIV prevalence in the area.


Meet Our Innovators: Afyatoon

We use visual art technology including 2D and 3D animations, motion graphic,
comics and posters to present health information in a story based, educative and
entertaining to the recipient in a digital basis.


Meet Our Innovators: Open Signs

OpenSigns Impact Innovation’s mission is to Develop and implement tech
Innovations that enable the inclusion of persons with Disabilities in
socio-economic development.


Meet Our Innovators: AIIJ

The African Institute for Investigative Journalism (AIIJ) is a nonprofit media
organisation launched in 2019 to provide a new home for investigative journalism
in Africa.


Meet Our Innovators: Digital Safari

Digital Safari is a story telling inbound platform at Shelevision Media Limited,
Founded in February 2021 we focuses on Advertising Promoting local tourism in
Tanzania especially lake zone using media innovation,


‹›






EAST SITE


Find inspiring ideas and join the conversation on Innovation for Media Viability
in East Africa on our East African Storytelling Site

MILLENNIALS AND GEN Z MEDIA CONSUMPTION STUDY LAUNCHED

Report by Aga Khan University’s Media Innovation Centre analyses the country’s
millennials and digital natives’ media consumption habits.

By Caleb Chuma

UNDERSTANDING KENYA’S MEDIA STRUGGLES – PERSPECTIVE FROM SENIOR JOURNALISTS

Kenyan media houses continue to reel from the economic downturn that has forced
them to scrap some of their operations, reduce the number of staff, and merge
some departments,  all in a bid to stay afloat. And as EAST Site writer Isaac
Swila found out, some, like the Standard Media Group has witnessed talent
hemorrhage with journalists yet to be paid for over four months.

By Isaac Swila

WHY LEGAL EDUCATION FOR JOURNALISTS IS A KEY TENET TO ATTAINING MEDIA VIABILITY
IN TANZANIA

For the media to flourish, and the society to have free flow of accurate and
verifiable information, journalists, the drivers in the passing of information
are expected to be well grounded in laws and the legal aspect pertaining to the
job, writes Alfred Ganzo.

By Alfred Ganzo

WHY PITCHING IS IMPORTANT FOR STARTUPS

Pitching provides numerous opportunities for your new or existing business ideas
to be discovered and realized; and as Simon Mtabazi writes,  some startups have
become billion-dollar companies due to efffevie pitches

By Simon Mtabazi

MARKETING FOR MEDIA STARTUP – WHY IT MATTERS

The success you achieve with your media startup business will heavily rely on
your reputation as a trustworthy company, and as Nandi Mwiyombella writes, it
will also open a new window for customers and potential investors.

By Nandi Mwiyombella

EAST FESTIVAL 2022: BUILDING AN INFORMED AND THRIVING COMMUNITY THROUGH
JOURNALISM

That’s why I think today is such a great space for us to sit back and reflect on
the questions that could help us shape the kind of journalism that we want to
see in our local and global community.

By Caleb Chuma

MEDIA INNOVATION CENTRE LAUNCHES REPORT ON MEDIA INNOVATION AND MEDIA VIABILITY
IN EAST AFRICA

The report specifically analysed eight major variables which include: newsroom
structure and resources, media ownership and business models, organisational
capacity, innovation culture, journalism culture, financial trends and results,
content quality and COVID-19.

By Caleb Chuma

THE STATE OF MEDIA FREEDOM IN BURUNDI UNDER NDAYISHIMIYE

There is hope and cautious optimism among Burundian media practitioners that the
state of media freedom in the tiny East African country could improve post
Pierre Nkurunziza. East Site writer Isaac Swila recently visited Bujumbura and
paints the picture of how things are panning out in post Nkurunziza 

By Isaac Swila

MAUREEN MUDI’S QUEST TO MAKE MEDIA A BETTER SPACE FOR JOURNALISTS

Mudi, in her role as Media Council of Kenya regional coordinator in charge of
Mombasa(covering the entire coastal region), has found herself at the forefront
in advocating and fighting to protect journalists’ rights, culminating in her
being awarded for her peace efforts in the run-up and during the 2022 general
elections in Kenya.

By Isaac Swila

JOURNALISTS’ EXPERIENCES COVERING KENYA’S 2022 GENERAL ELECTIONS

The 2022 general elections have been mentally draining for journalists, some of
whom have had to stay on the campaign trail for over a year. Others have had to
toy with the tough call of managing teams in the newsroom. East Site’s Isaac
Swila and political writer Rawlings Otieno recount their experiences

By Isaac Swila

HOW SOCIAL MEDIA INFLUENCERS SHAPED KENYA’S 2022 GENERAL ELECTION

What role did social media influencers play in the election? What voice did they
give in political discourses during and around the election period? And to what
extent did political candidates involve the influencers in marketing their
manifestos to sway votes in their favour? East Site writer Steven Omondi unpacks
the details

By Steve Omondi

WHY AUDIENCE RESEARCH IS CRUCIAL FOR MEDIA VIABILITY

The media industry is experiencing enormous transformation as new digital trends
emerge. With the vast opportunities that the digital space offers, media owners
and content producers must deliberately adapt to how the audience consumes
content.

By Moses Mutente

OPINION: EXCAVATING THE TRUTH THROUGH FACT-CHECKING

With the increased Digital Technology at the palm of just anybody; there are a
lot of information that distort whether deliberately or not highlighting the
need of robust Fact0checking as Asha D. Abinallah explains

By Asha D. Abinallah

SOCIAL MEDIA: WHERE SHOULD JOURNALISTS DRAW THE LINE?

Is there a danger in media personalities having a vibrant social media presence?
Assuming they have a massive media following, should they self-regulate and
filter what they post? And when they engage with followers, should their
opinions be taken as personal, or does it represent the journalist’s media
house? East Site writer Isaac Swila explores

By Isaac Swila

THE PURSUIT OF GENDER-INCLUSIVE REPORTING IN EAST AFRICA

Media stakeholders are raising concerns over the lack of gender-inclusive
reporting in East African newsrooms. They want concerted efforts to ensure more
female journalists get equal opportunities like their male counterparts.

By Isaac Swila

MEDIA INNOVATION CENTRE PARTNERS WITH MOZILLA TO LAUNCH POCKET

The partnership will also ensure that local content is curated and distributed
to better optimize the product and meet the needs of Kenyan online users.

By Caleb Chuma

HOW MEDIA OUTLETS CAN SAFELY HANDLE USER-GENERATED CONTENT

The news industry is constantly changing, and in the last few years, User
Generated Content (UGC) has become a ubiquitous feature in news sourcing and
packaging. However, media houses and journalists need to establish verification
and credibility safeguards to avoid the misinformation trap.

By Peter Oduor

SIX TIPS JOURNALISTS NEED TO KNOW WHEN COVERING ELECTIONS

Reporting on elections is, for many journalists, an opportunity to establish
themselves as reliable political reporters. But the task comes with certain
risks, particularly in the East African sub-region.

Stakeholders are now calling for concerted efforts, better planning and
preparations for journalists before they are sent out on the field to cover
Kenya’s high-stakes August 9 General Elections.

By Isaac Swila

THE PERILS OF POLITICAL REPORTING IN EAST AFRICA

East Africa’s media grapples with a myriad of challenges whenever general
elections approach. Not only do editors struggle with balancing the competing
political interests, at times at the altar of professionalism, but individual
journalists pay dearly, many suffering attacks in the course of their duties.

By Isaac Swila

ENACT POLICIES THAT GUARANTEE EDUCATION FOR ALL

As Form One students settle into a new life in secondary school, this has also
been a period of reflection. We have read tear-jerking and heart-warming stories
of determined students who overcame many odds to get an education and how
well-wishers came together in their aid.

By Dr Njoki Chege
‹›






UPCOMING EVENTS


THE STATE OF INNOVATION AND MEDIA VIABILITY IN EAST AFRICA REPORT

May 2

Access the findings



WORLD PRESS FREEDOM DAY 2023

May 3

Follow For More Details


‹›






FAQS




WHAT IS THE MEDIA INNOVATION CENTRE?



PAST EVENTS




VIEW PAST EVENTS BY THE MIC



MEDIA VIABILITY COUNTRY REPORTS




EXPLORE OUR LATEST PUBLICATIONS FROM EAST AFRICA



EAST FEST 2021




REGISTER FOR OUR INAUGURAL EAST FESTIVAL 2021



‹›



COMMUNITY


MEET OUR ALUMNI

BE AN INNOVATOR

BECOME A MEMBER

MEET OUR PARTNERS






PODCASTS

The Editor: Chronicling African Journalism
Pioneers, trendsetters and trailblazers discussing the future of journalism in
Africa


Episode Six, Part Two: Jamila Mohamed




 

Episode Six, Part One: Jamila Mohamed




 

Episode Five; Part Two: Gado




 





OUR PARTNERS

 

--------------------------------------------------------------------------------

 

Project Lead:


Funded By:






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FAQs


THE EDITOR PODCAST: CHRONICLING AFRICAN JOURNALISM

EPISODE SIX, PART TWO: JAMILA MOHAMED



 


HAVE ANY QUESTIONS?

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