events.sap.com Open in urlscan Pro
184.25.158.247  Public Scan

Submitted URL: https://events.sap.com/eur/aiandcxapowercouple/en/home#agenda
Effective URL: https://events.sap.com/eur/aiandcxapowercouple/en/home
Submission: On June 27 via api from BE — Scanned from DE

Form analysis 1 forms found in the DOM

Name: aspnetFormPOST /eur/aiandcxapowercouple/en/home

<form name="aspnetForm" method="post" action="/eur/aiandcxapowercouple/en/home" id="aspnetForm">
  <div>
    <div>
      <input type="hidden" name="__VIEWSTATE" id="__VIEWSTATE" value="/wEPDwULLTIwOTU5NjQzODRkZEJUEOJx2LgJVHQCitlab8cITMsrbvrw3pvE8b3ddfHf">
    </div>
    <script src="../../../51Degrees.core.js" type="text/javascript"></script>
    <div>
      <input type="hidden" name="__VIEWSTATEGENERATOR" id="__VIEWSTATEGENERATOR" value="00A36771">
      <input type="hidden" name="__EVENTVALIDATION" id="__EVENTVALIDATION"
        value="/wEdABLd0qLVN+FLpAO984i2GpQZCAx82kK5jDp405Q24Ab7vx/NGKXKT0tKMD8RUXIATmesAElTsF90je9s4giPYTdYp0xphlyJW/n1rlz46W0vBiIsegdtSmcttbEJvtPlLoewDy8DKhvwr2cpLuLx1HPrFSB2EWLZa6zZ9tagWDHPd8TXsHr83fcRjvUs2qjHwdZBEjsM2XK7Agr8nmnFLRnMXqsPtCbM+dHSVDndZReDwu2h4+Loy78irRY2DK9SmSCJAIiI6VAXh7XiSXsPlxanH+WAhizFC2+hW3FqJtHd3zRZn+KZYUHxbUEhfdlWdbZRc+7+2Pgibut9suDTK7hMQ8yELrjP8TdA7wTddwnhlOj2xYGknCN8NZKRv/UjWG8JVGFcyIOD7500qz+/HMJsx7wKtH5uEg6Gt/LH4P/tig==">
    </div>
    <div id="page" style="margin-left: 0px;">
      <div id="iframerContainer"></div>
      <script type="text/javascript">
        var GloChannelID;

        function showTwitter() {
          window.open('twitter.aspx', "mywindowa", "width=502,height=520,toolbar=no,location=no,directories=no,status=no,menubar=no, scrollbars=no,resizable=yes,copyhistory=no,left=0,top=100,screenX=0,screenY=100");
        }

        function ShareEmail() {
          var emailsubject = "Welcome to AI and CX: A Power Couple";
          var emailbody = "Welcome to AI and CX: A Power Couple";
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          window.location.href = "mailto: ?subject=" + emailsubject + "&body=" + emailbody + " %0D%0A " + "%0D%0A " + tinyUrl;
        }

        function ShareEmailSession() {
          var emailbody = "Welcome to AI and CX: A Power Couple";
          var sessiontitle1 = document.getElementById("hdnSessionTitle").value;
          var hdnSessionDescription1 = document.getElementById("hdnSessionDescription").value;
          hdnSessionDescription1 = decodeURIComponent(hdnSessionDescription1);
          hdnSessionDescription1 = hdnSessionDescription1.replace(/<br>/g, "%0D%0A");
          var tinyUrl = getTiny(window.location.href);
          //window.location.href = "mailto: ?subject=" + emailsubject + "&body=" + emailbody + " %0D%0A " + "%0D%0A " + tinyUrl;
          window.location.href = "mailto: ?subject=" + sessiontitle1 + "&body=" + emailbody + " %0D%0A " + "%0D%0A " + sessiontitle1 + " (" + tinyUrl + ")" + " %0D%0A " + "%0D%0A " + hdnSessionDescription1;
        }

        function getTiny(websiteUrl) {
          var strTinyUrl = "";
          var url = '../../../Controller/Sessions.aspx/CreateTinyURL?eventname=eur-aiandcxapowercouple';
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            type: "POST",
            url: url,
            cache: false,
            async: false,
            data: defaultParameters,
            contentType: "application/json; charset=utf-8",
            datatype: "json",
            success: function(msg) {
              strTinyUrl = msg.d;
              //return msg.d;
            },
            error: function(xmlHttpRequest, textStatus, errorThrown) {
              if (xmlHttpRequest.readyState == 0 || xmlHttpRequest.status == 0) {
                return;
              } else {}
            }
          });
          return strTinyUrl;
        }
        //javascript function to check whether is user is logged in or not.
        function UserLoginStatus() {
          var nameevent = ".SESSION_COOKIE_" + eventName.toUpperCase();
          var Eventcookie = getCookie(nameevent);
          if (Eventcookie != null && Eventcookie != "") {
            var arr = Eventcookie.split('|');
            if (arr[7].trim() != "1") {
              //user is logged in
              return true;
            }
          }
          return false;
        }
      </script>
      <div id="wrapper" class="min-height-wrapper">
        <div class="w1">
          <div class="header">
            <script type="text/javascript" src="../../../js/Utility.js"></script>
            <script type="text/javascript" src="../../../js/jquery.bpopup-0.8.0.min.js"></script>
            <script type="text/javascript">
              var res = 'yes';
            </script>
            <script type="text/javascript">
              function RefreshPage(cookiename) {
                document.cookie = cookiename + '=; expires=Thu, 01-Jan-70 00:00:01 GMT;';
                window.location.reload()
              }
              $(function() {});
            </script>
            <script src="../../../js/DateGlobal/date-en-US.js" type="text/javascript"></script>
            <script src="/js/min/jquery.ba-postmessage.min.js" type="text/javascript"></script>
            <!--End for LiveChat-->
            <input type="hidden" id="hdnActiveAnnouncement" value="0">
            <input type="hidden" name="ctl00$ucHeader$HiddeniserID" id="ctl00_ucHeader_HiddeniserID" value="1">
            <!-- CQ5 Navigation Container -->
            <!--   Header Start here       -->
            <header id="header" class="persiatntHeader ">
              <div id="headerTop" class="persiatntTopHeader" style="display: none">
                <div class="container">
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              <div id="headerMain">
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                    <div class="logo">
                      <div class="DHheaderLogo headerLogoText parbase">
                        <a href="/eur-aiandcxapowercouple/en/home">

            <img class="deskLogo" src="https://content.dm.ux.sap.com/content/dam/digitalassets1dx/customimages/events/eur-aiandcxapowercouple/loading-logo_dekstop.png" alt="SAP">
        
        
            <img class="mobLogo" src="https://content.dm.ux.sap.com/content/dam/digitalassets1dx/customimages/events/eur-aiandcxapowercouple/sap-logo_mobile.png" alt="SAP">
        
    </a>
                      </div>
                    </div>
                    <!--  Mega menu Start here       -->
                    <div class="megaMenu ">
                      <nav class="mainNavigation"> <a class="nav-opener mobile-btn" href="javascript:;" onclick="openMobileMenu(event)" title="Navigation"> <i class="fa fa-bars"></i> </a><span></span>
                        <div class="nav-block">
                          <div class="topNav topNavList parbase">
                            <ul class="nav-area">
                              <li>
                                <a data-engagement-tracking-analytics="nav_L1:Home" href="/eur-aiandcxapowercouple/en/home">
                <em>Home</em>
            </a>
                              </li>
                              <li>
                                <a data-engagement-tracking-analytics="nav_L1:About" href="/eur-aiandcxapowercouple/en/home#about">
                <em>About</em>
            </a>
                              </li>
                              <li>
                                <a data-engagement-tracking-analytics="nav_L1:Agenda" href="/eur-aiandcxapowercouple/en/home#agenda">
                <em>Agenda</em>
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                              </li>
                              <li>
                                <a data-engagement-tracking-analytics="nav_L1:Speakers" href="/eur-aiandcxapowercouple/en/home#speakers">
                <em>Speakers</em>
            </a>
                              </li>
                            </ul>
                          </div>
                        </div>
                      </nav>
                    </div>
                    <!--  Mega menu End here       -->
                    <div class="menu-right">
                      <div class="headerRightLinks">
                        <div class="login-details">
                          <ul>
                            <li id="toSeriesDetailsBtnHolder" style="display: none; color: rgb(0, 0, 0);">
                              <span>
                                <a id="toSeriesDetailsBtn" href="javascript:void(0);" class="linkButton blue">
                       View all Events in the Series
                   </a>
                              </span>
                            </li>
                            <li class="customHeaderRightButton" style="color: rgb(0, 0, 0);">
                              <span>
                                <a href="/eur-aiandcxapowercouple/en/registration.aspx" class="linkButton blue ">Register</a>
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                            </li>
                          </ul>
                          <div class="headerRightLogo hideRightLogoMob">
                          </div>
                          <!-- onClick="searchKeyword(prompt('Search')); return false;" -->
                        </div>
                        <!-- My Account div -->
                        <div id="divAction" class="popup-content" style="display:none">
                          <div class="slide-actionsUpper">
                            <ul>
                              <li class="liitem" style="color: rgb(34, 34, 34);">
                                <span><a href="/eur-aiandcxapowercouple/en/myplaylist.aspx"><span> My Saved Resources</span></a></span>
                              </li>
                              <li class="liitem" style="color: rgb(34, 34, 34);">
                                <span><a href="/eur-aiandcxapowercouple/en/myinfo.aspx"><span> My Information</span></a></span>
                              </li>
                              <li class="liitem" style="color: rgb(34, 34, 34);">
                                <span><a href="/eur-aiandcxapowercouple/en/myevents.aspx"><span> My Events</span></a></span>
                              </li>
                            </ul>
                          </div>
                        </div>
                        <!-- Search div -->
                        <div id="searchDiv" class="popup-content" style="display: none;">
                          <div class="search-field">
                            <input id="Search" class="base-font02" type="search" onkeypress="javascript:return searchOnEnterKeyPress(event);">
                            <span id="searchSpan" class="icon-search02"></span>
                          </div>
                        </div>
                      </div>
                    </div>
                    <!--  Side contact slide      -->
                    <section class="contact-module isHeaderPage"><a class="opener mobile-btn" href="javascript:;" onclick="openMobileContact()">
                    <svg version="1.1" id="Capa_1" xmlns="http://www.w3.org/2000/svg" class="contactBlack" x="0px" y="0px" viewBox="0 0 297 297" fill="#000" width="30px" height="30px" style="enable-background:new 0 0 297 297;" xml:space="preserve">
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                    <img alt="" class="contactWhite" src="https://content.dm.ux.sap.com/etc/designs/sep1dx/images/contactus.png">
                    <img alt="" class="contactBlue" src="https://content.dm.ux.sap.com/etc/designs/sep1dx/images/contact-icon.png"> <br>
                    <span class="icon-talk"></span> <em><div class="DHheadercontact contactus parbase">


















	Contact us

<div class="clear"></div>
</div>
</em> </a>
                      <div class="popup">
                        <div class="popup-content">
                          <div class="DHheaderLinks headerLinks parbase">
                            <div class="close-icon"><a href="javascript:;" onclick="closeMobileContact()"><img alt="Close ContactUs Mobile Popup" src="https://content.dm.ux.sap.com/etc/designs/sep1dx/images/close_btn.png"></a></div>
                            <div class="contact-title"> <a aria-label="datatelnumber" class="datatelnumber" href="tel:" data-tel-number="tel:"></a> <span class="or"></span></div>
                            <div class="contact-set singlecontact">
                              <div class="col contact">
                                <a href="mailto:daria.lazzari01@sap.com">
                <div class="heading"> <span class="adaptiveImagesContainer image visual"> <span><img alt="" src="https://content.dm.ux.sap.com/etc/designs/sep1dx/images/contact-mail.png"></span> </span> </div>
                <span class="h-text">Contact us</span>
                <p>E-mail us with comments, questions or feedback.</p>
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            <!--  Header end  here -->
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                <div>
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                </div>
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              <a class="closeBPopUp" href="javascript:closeSurveyConfirmBox();">x</a>
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                                        <span class="Heading4 fontBold" style="font-family: &quot;BentonSansBold&quot;, Arial, Helvetica, sans-serif; color:#000000;font-style:normal;text-decoration:none">AI and CX: The Power Couple Redefining
                                          Business </span>
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                                        <p>&nbsp;</p>
                                        <p>&nbsp;</p>
                                        <p>What does AI in the field of Customer Experience (CX) exactly mean? What is available today and what is still in the skies? What are specific and hands-on use cases for people working in Sales, Service and
                                          Commerce and how does it benefit your business?</p>
                                        <p>&nbsp;</p>
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                                          <b>This session will show you why AI and CX are such a good match and what it truly entails, while distinguishing between current capabilities and future possibilities. Gain hands-on insights into specific use cases that will bring your business operations forward.</b>
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                                        <p>&nbsp;</p>
                                        <p><b>Join us on July 3<sup>rd</sup>&nbsp;for the session "AI and CX: The Power Couple Redefining Business&nbsp;"!</b></p>
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                                                    <span class="Heading5 fontRegular" style=" color:#000000;font-style:normal;text-decoration:none">Receive a comprehensive update on the latest advancements and forthcoming trends in CX from Alex
                                                      Timlin, our Chief Expert in Customer Experience &amp; CRM </span>
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                                                    <span class="Heading5 fontRegular" style=" color:#000000;font-style:normal;text-decoration:none">Get top trends on AI enabled Customer Experience in Europe by IDC Analyst </span>
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                                                    <span class="Heading5 fontRegular" style=" color:#000000;font-style:normal;text-decoration:none">Engage real time with Industry Expert </span>
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                                        <p>&nbsp;</p>
                                        <p>Our goal is to equip your company with the knowledge and tools to stay ahead of the curve, understanding the trends that are shaping the future of CX - including AI trends.</p>
                                        <p>&nbsp;</p>
                                      </div>
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                                      <table bgcolor="#FFFFFF" style="color: #000000 !important; background-color: #fff !important; border: none !important; font-size: 15px;" width="100%" cellspacing="0" cellpadding="0" border="0" align="center">
                                        <tbody>
                                          <tr style="height: 0!important; color: #000000 !important; background-color: #fff !important;">
                                            <td style="height: 0!important; color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; min-width: 100px !important;">&nbsp;
                                            </td>
                                            <td style="height: 0!important; color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><b>&nbsp;</b></td>
                                          </tr>
                                          <tr style="color: #000000 !important; background-color: #fff !important;">
                                            <td style="color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; font-size: 18px;">11:05 AM</td>
                                            <td style="color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><span style="color: #5D36FF; font-size: 18px;">
                                                <b>Intelligent CX and Intelligent Business Processes - What’s new and what’s coming next?</b></span><br>
                                              <span style="color: #000000; font-size: 16px;"> <b>Alex Timlin</b>, Chief Expert CX &amp; CRM, SAP<br>
                                                <br>
                                              </span>
                                            </td>
                                          </tr>
                                          <tr style="color: #000000 !important; background-color: #fff !important;">
                                            <td style="color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; font-size: 18px;">11:35 AM</td>
                                            <td style="color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><span
                                                style="color: #5D36FF; font-size: 18px;"><b>Harnessing AI and GenAI for a Superior Customer Experience: Top Trends and Use Cases </b></span><br>
                                              <span style="color: #000000; font-size: 16px;"> IDC will present the top trends on AI enabled Customer Experience in Europe. This will include an overview of key CX-enabling GenAI use cases by function,
                                                as well as business drivers, investment priorities and emerging best practices.<ul>
                                                  <li>AI Everywhere, What is the status of AI and GenAI in Europe?</li>
                                                  <li>Toward a Unified View of the Customer</li>
                                                  <li>Functional GenAI Use Cases for a Superior Customer Experience by functions:<ul>
                                                      <li>Marketing (Personalization at scale, real-time offers, personalize digital interaction) + Retail Example</li>
                                                      <li>Customer Service/Experience (localized customer engagement, generative contact center next best action) + Retail Example</li>
                                                      <li>Sales (Generative content creation, generative recommendations, task automation) + Retail Example</li>
                                                    </ul>
                                                  </li>
                                                  <li>IDC’s Recommendations</li>
                                                </ul>
                                                <b>Ornella Urso</b>, Research Director - Retail Insights and Customer Experience Strategies Lead, Europe at IDC<br>
                                                <br>
                                              </span>
                                            </td>
                                          </tr>
                                          <tr style="color: #000000 !important; background-color: #fff !important;">
                                            <td style="color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; font-size: 18px;">11:50 AM - 12:30 PM</td>
                                            <td style="color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><span
                                                style="color: #5D36FF; font-size: 18px;"><b>Demo - How AI helps today in Sales, Service and Commerce</b></span><br>
                                              <span style="color: #000000; font-size: 16px;"> <b>Joris Buckinx</b>, Senior CX Solution Advisor, SAP BeLux<br>
                                                <br>
                                              </span>
                                            </td>
                                          </tr>
                                        </tbody>
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                                        <tbody>
                                          <tr style="height: 0!important; color: #000000 !important; background-color: #fff !important;">
                                            <td style="height: 0!important; color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; min-width: 100px !important;">&nbsp;
                                            </td>
                                            <td style="height: 0!important; color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><b>&nbsp;</b></td>
                                          </tr>
                                          <tr style="color: #000000 !important; background-color: #fff !important;">
                                            <td style="color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; font-size: 18px;">11:05 AM</td>
                                            <td style="color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><span style="color: #5D36FF; font-size: 18px;">
                                                <b>Intelligent CX and Intelligent Business Processes - What’s new and what’s coming next?</b></span><br>
                                              <span style="color: #000000; font-size: 16px;"> <b>Alex Timlin</b>, Chief Expert CX &amp; CRM, SAP<br>
                                                <br>
                                              </span>
                                            </td>
                                          </tr>
                                          <tr style="color: #000000 !important; background-color: #fff !important;">
                                            <td style="color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; font-size: 18px;">11:35 AM</td>
                                            <td style="color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><span
                                                style="color: #5D36FF; font-size: 18px;"><b>Harnessing AI and GenAI for a Superior Customer Experience: Top Trends and Use Cases </b></span><br>
                                              <span style="color: #000000; font-size: 16px;"> IDC will present the top trends on AI enabled Customer Experience in Europe. This will include an overview of key CX-enabling GenAI use cases by function,
                                                as well as business drivers, investment priorities and emerging best practices.<ul>
                                                  <li>AI Everywhere, What is the status of AI and GenAI in Europe?</li>
                                                  <li>Toward a Unified View of the Customer</li>
                                                  <li>Functional GenAI Use Cases for a Superior Customer Experience by functions:<ul>
                                                      <li>Marketing (Personalization at scale, real-time offers, personalize digital interaction) + Retail Example</li>
                                                      <li>Customer Service/Experience (localized customer engagement, generative contact center next best action) + Retail Example</li>
                                                      <li>Sales (Generative content creation, generative recommendations, task automation) + Retail Example</li>
                                                    </ul>
                                                  </li>
                                                  <li>IDC’s Recommendations</li>
                                                </ul>
                                                <b>Ornella Urso</b>, Research Director - Retail Insights and Customer Experience Strategies Lead, Europe at IDC<br>
                                                <br>
                                              </span>
                                            </td>
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                                            <td style="color: #000000 !important; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important; font-size: 18px;">11:50 AM - 12:30 PM</td>
                                            <td style="color: #000000; background-color: #fff !important; text-align: left; border: none !important; vertical-align: top !important;"><span
                                                style="color: #5D36FF; font-size: 18px;"><b>Demo - How AI helps today in Sales, Service and Commerce</b></span><br>
                                              <span style="color: #000000; font-size: 16px;"> <b>Joris Buckinx</b>, Senior CX Solution Advisor, SAP BeLux<br>
                                                <br>
                                              </span>
                                            </td>
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                                                <span>Alex Timlin</span>
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                                              <span>Chief Expert Customer Experience &amp; CRM at SAP</span>
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                                                      <span>Alex Timlin</span>
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                                                      <span>Chief Expert Customer Experience &amp; CRM at SAP</span>
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                                                <img src="https://content.dm.ux.sap.com/content/dam/digitalassets1dx/customimages/events/eur-aiandcxapowercouple/speakers/joris_buckinx.png" alt="">
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                                                <span>Joris Buckinx</span>
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                                              <span>Senior Customer Experience Solution Advisor at SAP</span>
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                                                      <span>Joris Buckinx</span>
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                                                      <span>Senior Customer Experience Solution Advisor at SAP</span>
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                                                <img src="https://content.dm.ux.sap.com/content/dam/digitalassets1dx/customimages/events/eur-aiandcxapowercouple/speakers/ornella-urso.png" alt="">
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                                                <span>Ornella Urso</span>
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                                              <span>Research Director - Retail Insights and Customer Experience Strategies Lead, Europe at IDC</span>
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                                                      <span>Research Director - Retail Insights and Customer Experience Strategies Lead, Europe at IDC</span>
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SAP

5 20 45 34 Days Hours Minutes Seconds

2024-07-03T11:00:00+01:00





AI and CX: The Power Couple Redefining Business

 

 

What does AI in the field of Customer Experience (CX) exactly mean? What is
available today and what is still in the skies? What are specific and hands-on
use cases for people working in Sales, Service and Commerce and how does it
benefit your business?

 

This session will show you why AI and CX are such a good match and what it truly
entails, while distinguishing between current capabilities and future
possibilities. Gain hands-on insights into specific use cases that will bring
your business operations forward.

 

Join us on July 3rd for the session "AI and CX: The Power Couple Redefining
Business "!




What to expect:


Receive a comprehensive update on the latest advancements and forthcoming trends
in CX from Alex Timlin, our Chief Expert in Customer Experience & CRM


Get top trends on AI enabled Customer Experience in Europe by IDC Analyst



Experience live demo of the SAP CX AI Toolkit, showcasing its effectiveness in
Sales, Service, and Commerce


Engage real time with Industry Expert




 

Our goal is to equip your company with the knowledge and tools to stay ahead of
the curve, understanding the trends that are shaping the future of CX -
including AI trends.

 

Register Now





Agenda



    11:05 AM Intelligent CX and Intelligent Business Processes - What’s new and
what’s coming next?
Alex Timlin, Chief Expert CX & CRM, SAP

11:35 AM Harnessing AI and GenAI for a Superior Customer Experience: Top Trends
and Use Cases
IDC will present the top trends on AI enabled Customer Experience in Europe.
This will include an overview of key CX-enabling GenAI use cases by function, as
well as business drivers, investment priorities and emerging best practices.
 * AI Everywhere, What is the status of AI and GenAI in Europe?
 * Toward a Unified View of the Customer
 * Functional GenAI Use Cases for a Superior Customer Experience by functions:
   * Marketing (Personalization at scale, real-time offers, personalize digital
     interaction) + Retail Example
   * Customer Service/Experience (localized customer engagement, generative
     contact center next best action) + Retail Example
   * Sales (Generative content creation, generative recommendations, task
     automation) + Retail Example
 * IDC’s Recommendations

Ornella Urso, Research Director - Retail Insights and Customer Experience
Strategies Lead, Europe at IDC

11:50 AM - 12:30 PM Demo - How AI helps today in Sales, Service and Commerce
Joris Buckinx, Senior CX Solution Advisor, SAP BeLux



    11:05 AM Intelligent CX and Intelligent Business Processes - What’s new and
what’s coming next?
Alex Timlin, Chief Expert CX & CRM, SAP

11:35 AM Harnessing AI and GenAI for a Superior Customer Experience: Top Trends
and Use Cases
IDC will present the top trends on AI enabled Customer Experience in Europe.
This will include an overview of key CX-enabling GenAI use cases by function, as
well as business drivers, investment priorities and emerging best practices.
 * AI Everywhere, What is the status of AI and GenAI in Europe?
 * Toward a Unified View of the Customer
 * Functional GenAI Use Cases for a Superior Customer Experience by functions:
   * Marketing (Personalization at scale, real-time offers, personalize digital
     interaction) + Retail Example
   * Customer Service/Experience (localized customer engagement, generative
     contact center next best action) + Retail Example
   * Sales (Generative content creation, generative recommendations, task
     automation) + Retail Example
 * IDC’s Recommendations

Ornella Urso, Research Director - Retail Insights and Customer Experience
Strategies Lead, Europe at IDC

11:50 AM - 12:30 PM Demo - How AI helps today in Sales, Service and Commerce
Joris Buckinx, Senior CX Solution Advisor, SAP BeLux







Speakers


Alex Timlin

Chief Expert Customer Experience & CRM at SAP


 * 

+

Alex Timlin

Chief Expert Customer Experience & CRM at SAP


Joris Buckinx

Senior Customer Experience Solution Advisor at SAP


 * 

+

Joris Buckinx

Senior Customer Experience Solution Advisor at SAP


Ornella Urso

Research Director - Retail Insights and Customer Experience Strategies Lead,
Europe at IDC


 * 

+

Ornella Urso

Research Director - Retail Insights and Customer Experience Strategies Lead,
Europe at IDC









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For organizations that are unable to accept all or a portion of this
complimentary offer and would like to pay for their own expenses, upon request,
SAP will provide a reasonable market value and an invoice or other suitable
payment process.

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