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Submission: On November 28 via api from US — Scanned from DE
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Book a Demo Products Solutions Resources Company Login Log In Book a Demo Book a Demo Back 1st Party Consumer Network The Suzy Research Cloud Suzy Insights Suzy Live Suzy Audiences Iterative and Connected Research Industry Leading Quality Audience Flexible Managed Services Customer Success AI in Market Research Log In Book a Demo Back Use Cases Attitudes and Usage Concept Testing Competitive Analysis Consumer Profiling Why Suzy? Messaging Positioning Strategy Price Testing Shopper and Category Insights Research Solutions Foundational and Behavioral Insights Innovation and Product Development Creative, Advertising and Marketing Shopper, Tracking and Measurement Tracking Research UX Design Website and Landing Pages Industry Solutions CPG Food and Beverage Finance Media Pharma Retail Tech Log In Book a Demo Back Resources Consumer Insights Blog Webinars and Events Guides and Tutorials The Speed of Culture Podcast Suzy Research Academy Reports & White Papers Research Reports Consumer Behavior White Paper Agile Research White Paper AI in Market Research and Consumer Insights Understanding Responsible AI Log In Book a Demo Back Who We Are About Us Leadership Board of Directors Advisory Board News Careers Log In Book a Demo Check Out Suzy’s AI Hub to Stay Up-to-Date on Industry News Research Unleashed Products 1st Party Consumer Network The Suzy Research Cloud Suzy Insights Suzy Live Suzy Audiences Iterative and Connected Research Industry Leading Quality Audience Flexible Managed Services Customer Success AI in Market Research Log In Book a Demo THE SUZY RESEARCH CLOUD * Suzy Insights Powerful enough for complex research projects and easy enough for quick-turn insights * Suzy Live Connecting quant and qual, while handling all the logistics of live research * Suzy Audiences Letting you get iterative insights from the audiences you care about most WHY SUZY? * Iterative and Connected Research Integrating quant, qual, and high quality audiences * 1st Party Consumer Network 1MM+ diverse and engaged consumers * Industry Leading Quality Audience Enterprise security, quality and agency rigor * Flexible Managed Services Access to our team of talented researchers * Customer Success Hear directly from our customers * AI in Market Research Ensuring AI is Enterprise-Safe Solutions Use Cases Attitudes and Usage Concept Testing Competitive Analysis Consumer Profiling Why Suzy? Messaging Positioning Strategy Price Testing Shopper and Category Insights Research Solutions Foundational and Behavioral Insights Innovation and Product Development Creative, Advertising and Marketing Shopper, Tracking and Measurement Tracking Research UX Design Website and Landing Pages Industry Solutions CPG Food and Beverage Finance Media Pharma Retail Tech Log In Book a Demo USE CASES * Attitudes and Usage * Concept Testing * Competitive Analysis * Consumer Profiling * Messaging * Positioning Strategy * Price Testing * Shopper and Category Insights * Tracking Research * UX Design * Website and Landing Pages RESEARCH SOLUTIONS * Foundational and Behavioral Insights * Innovation and Product Development * Creative, Advertising and Marketing * Shopper, Tracking and Measurement INDUSTRY SOLUTIONS * CPG * Food and Beverage * Finance * Media & Entertainment * Pharma * Retail * Tech Resources Resources Consumer Insights Blog Webinars and Events Guides and Tutorials The Speed of Culture Podcast Suzy Research Academy Reports & White Papers Research Reports Consumer Behavior White Paper Agile Research White Paper AI in Market Research and Consumer Insights Understanding Responsible AI Log In Book a Demo RESOURCES * Consumer Insights Hub Our blog with original insights and articles to help you stay informed and plan your next move * Webinars and Events Sign up for our next event or watch past webinars on-demand * Guides and Tutorials Best practices for insights professionals * The Speed of Culture Podcast Tune into The Speed of Culture podcast to learn about shifting consumer trends and how to keep up. * Suzy Academy Expand your knowledge of market research with our educational platform REPORTS & WHITE PAPERS * Research Reports Relevant topics affecting key industries and brands * Consumer Behavior White Paper Learn what drives consumer behavior change * Agile Research White Paper Learn how to create an always-on approach to research looks like * AI in Market Research and Consumer Insights A Comprehensive Guide for Fortune 500 Leaders * Understanding Responsible AI The Next Frontier in Market Research Company Who We Are About Us Leadership Board of Directors Advisory Board News Careers Log In Book a Demo COMPANY * About Us * Leadership * Board of Directors * News * NYTechCares * Careers Apply Now LoginLog InBook a Demo Book a Demo Scroll THE SUZY RESEARCH CLOUD UNLEASH THE POWER OF RESEARCH Conduct iterative research, with agency-quality rigor, in less time, and at a fraction of the cost. Book a Demo Explore the Platform TRUSTED BY WHAT SUZY OFFERS DISCOVER WHAT THE SUZY RESEARCH CLOUD CAN DO FOR YOUR BUSINESS Suzy is an end-to-end consumer insights platform that integrates AI-powered quant, qual, and high quality audiences into a single connected research cloud. Book a Demo Explore the Platform ENABLE TEAMS ACROSS YOUR ENTIRE ORGANIZATION Insights Demographics, attitudes & behaviors to measure the business "size of prize" Learn More Innovation Develop products that delight target consumers via business models that drive growth Learn More Creative Develop and launch campaigns that drive demand, awareness, and brand equity Learn More Shopper Understand e-commerce, omnichannel, and effective brand distribution Learn More THE BEST OF AGENCY RIGOR IN AN INTEGRATED SYSTEM DESIGNED FOR THE ENTERPRISE Integrated Quant + Qual Suzy’s AI-powered suite of products allows you to conduct robust and iterative research — efficiently and at scale. Integrated 1st Party Consumer Network At the core of Suzy’s research cloud is a proprietary audience of 1MM+ diverse and engaged consumers. Enterprise Quality + Security Industry-leading privacy, fraud prevention, and data quality controls so you never compromise quality for speed. Radical Simplicity + Agility Whether it’s one-off questions, robust surveys, or qualitative video interviews, Suzy delivers trusted insights in minutes. Simplified Pricing Subscription based pricing means no project POs, no need for multiple tools, and you’ll never pay cost per response again. Agency Rigor + Support Our team of talented researchers, led by industry veterans, ensures you get the agency-rigor you expect. -------------------------------------------------------------------------------- TRUSTED AND ENDORSED BY MORE THAN 500 LEADING BRANDS ACROSS 22 INDUSTRIES Featured Previous VP, Shopper Analytics & Insights N.A., PepsiCo Jared Johnson VP, Shopper Analytics & Insights N.A., PepsiCo Suzy is someone we have leaned on heavily during the pandemic to help us identify crucial insights. We are lucky to not only have Suzy as a research partner, but to access their key learning on the new food & beverage consumer. VP, Shopper Analytics & Insights N.A., PepsiCo Global Head of Insights & Analytics, Mondelēz International Nick Graham Global Head of Insights & Analytics, Mondelēz International We've worked closely with Suzy and the team in really building out our capabilities for long-term consumer tracking as well as real-time insights. I love the fact we are able to achieve great speed without trading off the quality of our consumer feedback. Global Head of Insights & Analytics, Mondelēz International Senior Consumer Insights & Sensory Analyst, ADM Lindsay Moeller Senior Consumer Insights & Sensory Analyst, ADM I love Suzy's quick "and I mean quick" feedback, the easy launching online system, the ability to easily add stimuli to questions, large sample sizes, variety of consumers across the US. Suzy Live was also great and was a great tool during the pandemic when we were unable to host in-person consumer testing and focus groups. Senior Consumer Insights & Sensory Analyst, ADM Senior Manager Customer Promotions & Insights, J&J Pearl Park Senior Manager Customer Promotions & Insights, J&J What I really love, particularly when it comes to Suzy, is that I’m also able to understand the online shopper and that online shopper at a particular retailer. So we’ve used Suzy in so many ways to better understand our retailer’s online shopper, including things such as their experience, what are the search terms they’re looking at, how they’d like to consume their digital media, etc. Senior Manager Customer Promotions & Insights, J&J Chief Insights & Strategy Officer, Hunter PR Heddy DeMaria Chief Insights & Strategy Officer, Hunter PR All these [product] developments you’re adding is making the data more reliable, more valid for me, more usable. MaxDiff is just great, your Monadic Testing; wonderful. Since you started offering these other aspects is just phenomenal. I’ve always been pleased with Suzy but you’re just delighting me time after time. Chief Insights & Strategy Officer, Hunter PR Executive Director Innovation Insights & Trends, Estee Lauder Companies Yvette Marichal Executive Director Innovation Insights & Trends, Estee Lauder Companies Suzy has been something we've been leveraging tremendously when we ideate and test our ideas and get consumer feedback live. We're iterating the new ideas as we go. it's almost like a co-creation with the consumer which I really love. Executive Director Innovation Insights & Trends, Estee Lauder Companies Head of Consumer Insights, Kraft Heinz Kim Spaid Head of Consumer Insights, Kraft Heinz For an organization to be consumer obsessed, it can mean a lot of things. For us, one of the most important things having easy access to tools like Suzy. Head of Consumer Insights, Kraft Heinz VP, Strategy Director, DDB Erin Wong VP, Strategy Director, DDB Suzy helps us glean insights and explore hypotheses quickly. Our customer success manager is smart, responsive, and always adds value in every conversation. In a short timeframe, the tool has been improved in meaningful ways to enhance both the UX and utility. VP, Strategy Director, DDB Director, Strategy & Evaluation, Ad Council Catherine Chao Director, Strategy & Evaluation, Ad Council Suzy has so many applications. From creative evaluation to testing attitudes and behaviors of different audience segments, it helps us throughout the strategic process. Director, Strategy & Evaluation, Ad Council VP, Shopper Analytics & Insights N.A., PepsiCo Jared Johnson VP, Shopper Analytics & Insights N.A., PepsiCo Suzy is someone we have leaned on heavily during the pandemic to help us identify crucial insights. We are lucky to not only have Suzy as a research partner, but to access their key learning on the new food & beverage consumer. VP, Shopper Analytics & Insights N.A., PepsiCo Global Head of Insights & Analytics, Mondelēz International Nick Graham Global Head of Insights & Analytics, Mondelēz International We've worked closely with Suzy and the team in really building out our capabilities for long-term consumer tracking as well as real-time insights. I love the fact we are able to achieve great speed without trading off the quality of our consumer feedback. Global Head of Insights & Analytics, Mondelēz International Senior Consumer Insights & Sensory Analyst, ADM Lindsay Moeller Senior Consumer Insights & Sensory Analyst, ADM I love Suzy's quick "and I mean quick" feedback, the easy launching online system, the ability to easily add stimuli to questions, large sample sizes, variety of consumers across the US. Suzy Live was also great and was a great tool during the pandemic when we were unable to host in-person consumer testing and focus groups. Senior Consumer Insights & Sensory Analyst, ADM Senior Manager Customer Promotions & Insights, J&J Pearl Park Senior Manager Customer Promotions & Insights, J&J What I really love, particularly when it comes to Suzy, is that I’m also able to understand the online shopper and that online shopper at a particular retailer. So we’ve used Suzy in so many ways to better understand our retailer’s online shopper, including things such as their experience, what are the search terms they’re looking at, how they’d like to consume their digital media, etc. Senior Manager Customer Promotions & Insights, J&J Chief Insights & Strategy Officer, Hunter PR Heddy DeMaria Chief Insights & Strategy Officer, Hunter PR All these [product] developments you’re adding is making the data more reliable, more valid for me, more usable. MaxDiff is just great, your Monadic Testing; wonderful. Since you started offering these other aspects is just phenomenal. I’ve always been pleased with Suzy but you’re just delighting me time after time. Chief Insights & Strategy Officer, Hunter PR Executive Director Innovation Insights & Trends, Estee Lauder Companies Yvette Marichal Executive Director Innovation Insights & Trends, Estee Lauder Companies Suzy has been something we've been leveraging tremendously when we ideate and test our ideas and get consumer feedback live. We're iterating the new ideas as we go. it's almost like a co-creation with the consumer which I really love. Executive Director Innovation Insights & Trends, Estee Lauder Companies Head of Consumer Insights, Kraft Heinz Kim Spaid Head of Consumer Insights, Kraft Heinz For an organization to be consumer obsessed, it can mean a lot of things. For us, one of the most important things having easy access to tools like Suzy. Head of Consumer Insights, Kraft Heinz VP, Strategy Director, DDB Erin Wong VP, Strategy Director, DDB Suzy helps us glean insights and explore hypotheses quickly. Our customer success manager is smart, responsive, and always adds value in every conversation. In a short timeframe, the tool has been improved in meaningful ways to enhance both the UX and utility. VP, Strategy Director, DDB Next STAY INFORMED WITH RECENT TRENDS FROM SUZY’S CONSUMER INSIGHTS HUB Consumer Insights Hub Blog, Product Nov 28, 2023 6 things to know about confidence levels in statistical significance testing Blog, Product Nov 28, 2023 What is a confidence level and how do you use it in statistical significance testing? Blog, Product Nov 28, 2023 Webinars, Blog Nov 17, 2023 State of the Consumer: Business Reimagined: Navigating the AI Future Recap Webinars, Blog Nov 17, 2023 Want to understand how AI is shaping our world? Check out our latest webinar where we navigate the AI phenomenon and its impact on society and careers. Plus, get actionable insights and a free list of 50+ AI tools to kickstart your transformation journey. Listen now! #ArtificialIntelligence #AIInnovation #CareerDevelopment Webinars, Blog Nov 17, 2023 Blog, Product Nov 16, 2023 All about market research screening surveys: Why you need screeners and how AI can help Blog, Product Nov 16, 2023 Want to find the right audience for your next survey? Use a screener—AI can help you generate one fast. Learn more: #mrx #consumerinsights #screeningsurveys Blog, Product Nov 16, 2023 Blog Nov 13, 2023 What is qualitative market research? Methods, best practices, and AI Blog Nov 13, 2023 Learn about how to conduct qualitative market research in this guide from Suzy. Blog Nov 13, 2023 Blog, Product Nov 6, 2023 How Ferrero elevated shopper creative with iterative research Blog, Product Nov 6, 2023 Good shopper creative can help a brand reach consumers on the shelf. But what if you could take shopper creative to the next level? Learn how @ Ferrero’s @ Phil DeConto used to Suzy to take the brand’s shopper creative to new heights. Blog, Product Nov 6, 2023 Get Suzy’s consumer insights newsletter and webinar alerts delivered to your inbox. UNLEASH THE POWER OF RESEARCH WITH SUZY * INTEGRATED AND ITERATIVE * UNPARALLELED SPEED AND SIMPLICITY * AGENCY RIGOR AND SERVICE * A FRACTION OF THE COST Ask Suzy Logo Section Suzy Overview Enable Teams Suzy Clients Testimonials Section2 Stay Informed Unleash the Power of Research Book Demo Bottom 833 SUZY NOW Suzy 625 Broadway, 9th Floor, New York, NY, 10012, United States (845) 218-1088 hello@suzy.com Hours Mon 9am to 5:30pm Tue 9am to 5:30pm Wed 9am to 5:30pm Thu 9am to 5:30pm Fri 9am to 5:30pm Product * The Suzy Cloud * Suzy Insights * Suzy Live * Suzy Audiences * In Home Usage Testing * Market Segmentation Solutions * Foundational * Innovation * Creative * Shopper Company * About Us * Leadership * Board Of Directors * Advisory Board * News * Suzy Cares * Careers * Resources * Insights Blog * Customer Support * Contact Us * Trust Center * Privacy Policy * * * * * * *Representative example of audience responses in the Suzy platform and does not contain actual responses of actual members. © 2018 - 2023 Suzy, Inc. 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