Submitted URL: http://r.smartbrief.com/resp/krgLCzoDbSDfqauWCieGqWCicNVZLc
Effective URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Submission: On September 26 via manual from US

Summary

This website contacted 66 IPs in 6 countries across 43 domains to perform 286 HTTP transactions. The main IP is 2400:cb00:2048:1::6810:9276, located in United States and belongs to CLOUDFLARENET - Cloudflare, Inc., US. The main domain is adage.com.
TLS certificate: Issued by COMODO ECC Domain Validation Secure S... on August 25th 2018. Valid for: 6 months.
This is the only time adage.com was scanned on urlscan.io!

urlscan.io Verdict: No classification

Domain & IP information

IP Address AS Autonomous System
1 1 72.32.59.25 33070 (RMH-14)
1 1 72.32.59.21 33070 (RMH-14)
1 74.205.67.231 33070 (RMH-14)
77 2400:cb00:204... 13335 (CLOUDFLAR...)
2 2600:9000:200... 16509 (AMAZON-02)
2 2a00:1450:400... 15169 (GOOGLE)
1 2400:cb00:204... 13335 (CLOUDFLAR...)
3 2606:2800:234... 15133 (EDGECAST)
1 2400:cb00:204... 13335 (CLOUDFLAR...)
3 2a00:1450:400... 15169 (GOOGLE)
1 52.216.65.8 16509 (AMAZON-02)
1 151.101.132.143 54113 (FASTLY)
7 2600:1f14:cc5... 16509 (AMAZON-02)
1 54.72.30.167 16509 (AMAZON-02)
1 35.156.2.6 16509 (AMAZON-02)
1 151.101.134.110 54113 (FASTLY)
2 5 23.43.115.95 20940 (AKAMAI-ASN1)
1 2 2a00:1450:400... 15169 (GOOGLE)
4 2a00:1450:400... 15169 (GOOGLE)
1 54.230.95.176 16509 (AMAZON-02)
1 54.230.92.241 16509 (AMAZON-02)
1 2a04:4e42:1f:... 54113 (FASTLY)
6 2400:cb00:204... 13335 (CLOUDFLAR...)
1 2a00:1450:400... 15169 (GOOGLE)
1 54.230.95.211 16509 (AMAZON-02)
13 2a00:1450:400... 15169 (GOOGLE)
18 172.217.22.34 15169 (GOOGLE)
2 54.164.234.236 14618 (AMAZON-AES)
2 2600:9000:200... 16509 (AMAZON-02)
1 2 63.140.41.99 15224 (OMNITURE)
2 2a03:2880:f01... 32934 (FACEBOOK)
1 173.192.91.155 36351 (SOFTLAYER)
1 67.225.220.126 32244 (LIQUIDWEB)
1 2600:9000:200... 16509 (AMAZON-02)
5 104.20.30.2 13335 (CLOUDFLAR...)
1 2400:cb00:204... 13335 (CLOUDFLAR...)
1 2607:f0d0:3:1... 36351 (SOFTLAYER)
18 2a00:1450:400... 15169 (GOOGLE)
2 2a03:2880:f02... 32934 (FACEBOOK)
1 3 2a05:f500:10:... 14413 (LINKEDIN)
3 94.31.29.248 6461 (ZAYO-6461)
2 94.31.29.96 12989 (HWNG)
1 54.171.124.191 16509 (AMAZON-02)
3 2406:da00:ff0... 14618 (AMAZON-AES)
1 107.22.199.156 14618 (AMAZON-AES)
1 18.195.140.49 16509 (AMAZON-02)
1 54.171.27.180 16509 (AMAZON-02)
3 54.246.169.132 16509 (AMAZON-02)
4 2a03:2880:f11... 32934 (FACEBOOK)
1 54.154.93.90 16509 (AMAZON-02)
3 151.101.132.175 54113 (FASTLY)
1 2 37.252.172.42 29990 (ASN-APPNEXUS)
2 3 2a05:f500:10:... 14413 (LINKEDIN)
3 23.210.248.12 16625 (AKAMAI-AS)
30 23.210.250.213 16625 (AKAMAI-AS)
2 8 173.241.240.212 36089 (OPENX-AS1)
1 1 104.244.42.8 13414 (TWITTER)
2 34.251.196.37 16509 (AMAZON-02)
1 2a00:1450:400... 15169 (GOOGLE)
1 2a02:26f0:f1:... 20940 (AKAMAI-ASN1)
3 11 2600:1f14:cc5... 16509 (AMAZON-02)
2 2600:1f14:cc5... 16509 (AMAZON-02)
2 6 2600:1f14:cc5... 16509 (AMAZON-02)
3 173.241.240.143 36089 (OPENX-AS1)
1 52.19.209.34 16509 (AMAZON-02)
1 2607:f8b0:400... 15169 (GOOGLE)
1 104.108.58.127 16625 (AKAMAI-AS)
1 54.246.87.90 16509 (AMAZON-02)
286 66
Apex Domain
Subdomains
Transfer
85 adage.com
adage.com
gaia.adage.com
smetrics.adage.com
2 MB
30 moatads.com
z.moatads.com
px.moatads.com
326 KB
26 googlesyndication.com
tpc.googlesyndication.com
pagead2.googlesyndication.com
203 KB
26 b2c.com
api.b2c.com
api-54-188-44-45.b2c.com
api-54-191-124-124.b2c.com
api-34-222-222-164.b2c.com
35 KB
22 doubleclick.net
survey.g.doubleclick.net
stats.g.doubleclick.net
securepubads.g.doubleclick.net
424 KB
11 openx.net
us-ads.openx.net
eu-u.openx.net
58 KB
6 teads.tv
a.teads.tv
t.teads.tv
sync.teads.tv
185 KB
6 linkedin.com
www.linkedin.com
dc.ads.linkedin.com
px.ads.linkedin.com
3 KB
6 facebook.com
graph.facebook.com
www.facebook.com
1 KB
5 trustarc.com
consent.trustarc.com
consent-pref.trustarc.com
20 KB
5 tinypass.com
experience.tinypass.com
cdn.tinypass.com
buy.tinypass.com
120 KB
5 scorecardresearch.com
sb.scorecardresearch.com
3 KB
4 krxd.net
cdn.krxd.net
consumer.krxd.net
beacon.krxd.net
85 KB
4 pagefair.com
asset.pagefair.com
stats.pagefair.com
6 KB
4 google.de
adservice.google.de
696 B
4 idio.co
js.idio.co
s.idio.co
a.idio.co
4 KB
4 googletagservices.com
www.googletagservices.com
31 KB
4 twitter.com
platform.twitter.com
syndication.twitter.com
35 KB
4 google.com
apis.google.com
adservice.google.com
www.google.com
63 KB
3 simplereach.com
edge.simplereach.com
1 KB
3 chartbeat.com
static.chartbeat.com
mab.chartbeat.com
22 KB
3 smartbrief.com
r.smartbrief.com
www.smartbrief.com
www2.smartbrief.com
2 KB
2 adnxs.com
secure.adnxs.com
2 KB
2 pagefair.net
asset.pagefair.net
882 B
2 facebook.net
connect.facebook.net
32 KB
2 cloudfront.net
d8rk54i4mohrb.cloudfront.net
16 KB
2 google-analytics.com
ssl.google-analytics.com
17 KB
2 quantserve.com
secure.quantserve.com
pixel.quantserve.com
6 KB
2 maxmind.com
js.maxmind.com
geoip-js.maxmind.com
3 KB
1 qualtrics.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
12 KB
1 gstatic.com
csi.gstatic.com
202 B
1 consensu.org
cmp.teads.mgr.consensu.org
1 chartbeat.net
ping.chartbeat.net
213 B
1 ionicframework.com
code.ionicframework.com
8 KB
1 quantcount.com
rules.quantcount.com
339 B
1 rtb123.com
www.rtb123.com
1 KB
1 swiftype.com
cc.swiftype.com
279 B
1 crazyegg.com
script.crazyegg.com
556 B
1 marfeel.com
bc.marfeel.com
124 B
1 truste.com
consent.truste.com
2 KB
1 swiftypecdn.com
s.swiftypecdn.com
957 B
1 amazonaws.com
crain-global.s3.amazonaws.com
117 KB
1 npttech.com
www.npttech.com
3 KB
286 43
Domain Requested by
60 gaia.adage.com adage.com
23 px.moatads.com adage.com
23 adage.com www2.smartbrief.com
adage.com
gaia.adage.com
18 tpc.googlesyndication.com securepubads.g.doubleclick.net
adage.com
www2.smartbrief.com
18 securepubads.g.doubleclick.net www.googletagservices.com
securepubads.g.doubleclick.net
adage.com
11 api-54-188-44-45.b2c.com 3 redirects adage.com
www2.smartbrief.com
8 us-ads.openx.net 2 redirects www2.smartbrief.com
adage.com
us-ads.openx.net
8 pagead2.googlesyndication.com securepubads.g.doubleclick.net
adage.com
7 z.moatads.com securepubads.g.doubleclick.net
7 api.b2c.com adage.com
securepubads.g.doubleclick.net
6 api-34-222-222-164.b2c.com 2 redirects adage.com
www2.smartbrief.com
5 sb.scorecardresearch.com 2 redirects adage.com
4 www.facebook.com adage.com
connect.facebook.net
4 consent.trustarc.com consent.truste.com
adage.com
4 adservice.google.de www.googletagservices.com
4 www.googletagservices.com gaia.adage.com
us-ads.openx.net
3 eu-u.openx.net us-ads.openx.net
3 a.teads.tv securepubads.g.doubleclick.net
a.teads.tv
3 edge.simplereach.com d8rk54i4mohrb.cloudfront.net
3 asset.pagefair.com adage.com
asset.pagefair.com
3 www.linkedin.com 1 redirects gaia.adage.com
3 survey.g.doubleclick.net adage.com
survey.g.doubleclick.net
3 platform.twitter.com adage.com
platform.twitter.com
2 api-54-191-124-124.b2c.com adage.com
www2.smartbrief.com
2 t.teads.tv adage.com
2 buy.tinypass.com cdn.tinypass.com
2 dc.ads.linkedin.com 2 redirects
2 secure.adnxs.com 1 redirects adage.com
2 cdn.krxd.net www.rtb123.com
cdn.krxd.net
2 asset.pagefair.net adage.com
2 graph.facebook.com gaia.adage.com
2 experience.tinypass.com adage.com
cdn.tinypass.com
2 connect.facebook.net adage.com
connect.facebook.net
2 smetrics.adage.com 1 redirects adage.com
2 d8rk54i4mohrb.cloudfront.net www2.smartbrief.com
d8rk54i4mohrb.cloudfront.net
2 a.idio.co adage.com
2 ssl.google-analytics.com 1 redirects adage.com
2 apis.google.com adage.com
apis.google.com
2 static.chartbeat.com adage.com
1 beacon.krxd.net cdn.krxd.net
1 zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com adage.com
1 csi.gstatic.com tpc.googlesyndication.com
1 sync.teads.tv a.teads.tv
1 cmp.teads.mgr.consensu.org a.teads.tv
1 www.google.com adage.com
1 consumer.krxd.net cdn.krxd.net
1 syndication.twitter.com 1 redirects
1 px.ads.linkedin.com adage.com
1 stats.pagefair.com gaia.adage.com
1 consent-pref.trustarc.com consent.trustarc.com
1 cdn.tinypass.com experience.tinypass.com
1 pixel.quantserve.com adage.com
1 ping.chartbeat.net adage.com
1 geoip-js.maxmind.com js.maxmind.com
1 code.ionicframework.com gaia.adage.com
1 rules.quantcount.com secure.quantserve.com
1 www.rtb123.com adage.com
1 cc.swiftype.com adage.com
1 adservice.google.com www.googletagservices.com
1 s.idio.co js.idio.co
1 stats.g.doubleclick.net adage.com
1 mab.chartbeat.com static.chartbeat.com
1 script.crazyegg.com adage.com
1 js.idio.co adage.com
1 bc.marfeel.com gaia.adage.com
1 secure.quantserve.com adage.com
1 consent.truste.com adage.com
1 s.swiftypecdn.com adage.com
1 crain-global.s3.amazonaws.com adage.com
1 www.npttech.com gaia.adage.com
1 js.maxmind.com adage.com
1 www2.smartbrief.com
1 www.smartbrief.com 1 redirects
1 r.smartbrief.com 1 redirects
286 74
Subject Issuer Validity Valid
ssl423015.cloudflaressl.com
COMODO ECC Domain Validation Secure Server CA 2
2018-08-25 -
2019-03-03
6 months crt.sh
*.chartbeat.com
Gandi Standard SSL CA 2
2018-04-02 -
2019-04-18
a year crt.sh
*.apis.google.com
Google Internet Authority G3
2018-08-28 -
2018-11-20
3 months crt.sh
*.maxmind.com
COMODO RSA Organization Validation Secure Server CA
2016-09-19 -
2018-10-31
2 years crt.sh
*.twimg.com
DigiCert SHA2 High Assurance Server CA
2017-12-02 -
2018-12-05
a year crt.sh
sni101653.cloudflaressl.com
COMODO ECC Domain Validation Secure Server CA 2
2018-09-12 -
2019-03-21
6 months crt.sh
*.g.doubleclick.net
Google Internet Authority G3
2018-09-11 -
2018-12-04
3 months crt.sh
*.s3.amazonaws.com
DigiCert Baltimore CA-2 G2
2017-09-22 -
2019-01-03
a year crt.sh
*.b.ssl.fastly.net
GlobalSign Organization Validation CA - SHA256 - G2
2018-08-14 -
2020-11-16
2 years crt.sh
*.b2c.com
Go Daddy Secure Certificate Authority - G2
2016-03-24 -
2019-03-24
3 years crt.sh
*.truste.com
Go Daddy Secure Certificate Authority - G2
2018-01-26 -
2021-03-06
3 years crt.sh
*.quantserve.com
DigiCert SHA2 High Assurance Server CA
2015-08-05 -
2018-11-02
3 years crt.sh
f4.shared.global.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3
2018-09-04 -
2019-04-14
7 months crt.sh
*.scorecardresearch.com
COMODO RSA Organization Validation Secure Server CA
2017-12-06 -
2018-12-26
a year crt.sh
*.google-analytics.com
Google Internet Authority G3
2018-09-11 -
2018-12-04
3 months crt.sh
idio.co
Let's Encrypt Authority X3
2018-08-14 -
2018-11-12
3 months crt.sh
*.crazyegg.com
DigiCert SHA2 Secure Server CA
2018-06-08 -
2020-08-05
2 years crt.sh
f6.shared.global.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3
2018-09-19 -
2019-09-12
a year crt.sh
*.google.com
Google Internet Authority G3
2018-09-11 -
2018-12-04
3 months crt.sh
*.cloudfront.net
DigiCert Global CA G2
2017-11-22 -
2018-11-21
a year crt.sh
smetrics.adage.com
DigiCert SHA2 High Assurance Server CA
2017-09-04 -
2018-12-07
a year crt.sh
*.facebook.com
DigiCert SHA2 High Assurance Server CA
2017-12-15 -
2019-03-22
a year crt.sh
*.swiftype.com
DigiCert SHA2 Secure Server CA
2017-04-14 -
2020-07-12
3 years crt.sh
www.rtb123.com
GlobalSign Domain Validation CA - SHA256 - G2
2018-05-09 -
2020-05-31
2 years crt.sh
*.tinypass.com
DigiCert SHA2 Secure Server CA
2018-01-02 -
2019-02-20
a year crt.sh
ionicframework.com
CloudFlare Inc ECC CA-2
2018-02-05 -
2019-02-05
a year crt.sh
tpc.googlesyndication.com
Google Internet Authority G3
2018-08-28 -
2018-11-20
3 months crt.sh
www.linkedin.com
DigiCert SHA2 Secure Server CA
2018-05-30 -
2020-09-01
2 years crt.sh
asset.pagefair.com
Let's Encrypt Authority X3
2018-07-30 -
2018-10-28
3 months crt.sh
asset.pagefair.net
Let's Encrypt Authority X3
2018-07-30 -
2018-10-28
3 months crt.sh
*.trustarc.com
Go Daddy Secure Certificate Authority - G2
2017-07-18 -
2020-07-17
3 years crt.sh
*.simplereach.com
Amazon
2018-03-06 -
2019-04-06
a year crt.sh
*.chartbeat.net
Thawte RSA CA 2018
2018-01-02 -
2019-01-02
a year crt.sh
*.pagefair.com
Gandi Standard SSL CA 2
2016-11-02 -
2018-11-20
2 years crt.sh
*.c.ssl.fastly.net
GlobalSign CloudSSL CA - SHA256 - G3
2018-09-26 -
2019-09-27
a year crt.sh
*.adnxs.com
DigiCert ECC Secure Server CA
2018-01-25 -
2019-01-25
a year crt.sh
px.ads.linkedin.com
DigiCert SHA2 Secure Server CA
2017-06-06 -
2019-06-11
2 years crt.sh
teads.tv
Let's Encrypt Authority X3
2018-09-12 -
2018-12-11
3 months crt.sh
moatads.com
DigiCert ECC Secure Server CA
2018-01-09 -
2019-01-09
a year crt.sh
*.openx.net
DigiCert ECC Secure Server CA
2018-04-03 -
2019-04-08
a year crt.sh
*.teads.tv
Gandi Standard SSL CA 2
2018-04-13 -
2019-05-06
a year crt.sh
www.google.com
Google Internet Authority G3
2018-08-28 -
2018-11-20
3 months crt.sh
teads.mgr.consensu.org
Let's Encrypt Authority X3
2018-09-05 -
2018-12-04
3 months crt.sh
*.qualtrics.com
DigiCert SHA2 Secure Server CA
2018-09-13 -
2018-11-25
2 months crt.sh
*.krxd.net
Go Daddy Secure Certificate Authority - G2
2017-06-12 -
2019-07-11
2 years crt.sh

This page contains 21 frames:

Primary Page: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Frame ID: 9E2C01788609341E853ED3437DCCE055
Requests: 188 HTTP requests in this frame

Frame: https://d8rk54i4mohrb.cloudfront.net/container.html?pid=56e6ee8c736b790e04000865&title=Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness&date=2018-09-24%2007%3A00%3A00&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Health%7CPackaged%20Food%7CRestaurants&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&referrer=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&ref_url=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&cb=SPR.API.callbacks.cbmczaoqlb&v=2.16.0&cache_buster=1537985328264
Frame ID: 3FFE18C23AAC78120E9EEA0029153A55
Requests: 1 HTTP requests in this frame

Frame: https://platform.twitter.com/widgets/widget_iframe.f6c7d667d236c62537eeaba62686136d.html?origin=https%3A%2F%2Fadage.com&settingsEndpoint=https%3A%2F%2Fsyndication.twitter.com%2Fsettings
Frame ID: E3F82924D1141F1E132F2A534D48EB17
Requests: 1 HTTP requests in this frame

Frame: https://consent-pref.trustarc.com/?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
Frame ID: 87F39080F383B0D32760DED093CBADB3
Requests: 1 HTTP requests in this frame

Frame: https://a.teads.tv/page/70095/tag
Frame ID: D96B864439491F91A84D6F686E627A45
Requests: 3 HTTP requests in this frame

Frame: https://us-ads.openx.net/w/1.0/jstag
Frame ID: 22AA46872908340890454E0CA4F7C22B
Requests: 18 HTTP requests in this frame

Frame: https://us-ads.openx.net/w/1.0/jstag
Frame ID: A34E4DD03B449699865E7BF994332892
Requests: 17 HTTP requests in this frame

Frame: https://us-ads.openx.net/w/1.0/jstag
Frame ID: 167C5FD0448E26A37B9AABCDA820D61F
Requests: 19 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html
Frame ID: 018010A62DDD3A2E5005CF92098AA198
Requests: 1 HTTP requests in this frame

Frame: https://platform.twitter.com/jot.html
Frame ID: 2150126D8AE6B60DF1D074FECBC24D43
Requests: 1 HTTP requests in this frame

Frame: https://buy.tinypass.com/checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QyW7CMBCG38VnjBzHjh1uESCERFkKoulxSIZgKZiQha3qu9dEpRVSDz3N8s3_j2Y-CJiU9Igojy_v19vwOiAdUkCGa4Pn8Z1w5mnKQsoDek80FSGVUtP4FJUrUebnkWXqZiOqNaqtVKEvIUTuhSqA7QaFDP0N0ykmzhgvBZYGbYKt9TDuT7lcjlTw6j3R4QWTpjYH244BAvdReRSU2y1Y4NHQB0UTYIptWBrINHiSR8mPttodzivcFznUOB8NAr0cx28qZj5zih1UD0Z6ddlgh9TfdSuerfoTPlF8NpnOyS9bQ2nA1vcR2-R5hySwL8Bktno0TqYyLScn-uf_3AnVol5vs5UBtRCROBb_-Z8pnKUndJdLryukC8J1mwrLKENbO5juE_L5BebNeYzVAQAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-zxSJy&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CHealth%2CPackaged+Food%2CRestaurants&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-24+07%3A00%3A00&pageViewId=2018-09-26-18-08-49-558-XvArT4rlwGn07znA-88e7f57935a9e21976afbe4593b08dec&visitId=v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1547648966
Frame ID: B9F16BCC4CAD86A2BE998F95E0B8FB13
Requests: 1 HTTP requests in this frame

Frame: https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2-CQBSF_8usHcPAjMy4oyklJrWVBhGX43DBSXBEHr6a_vcC0TYmXXR1H989J7nnE0mdoimi1WG-vlz9yzMaoVLmEGs4zXpiW4RjS2B7gvuGYyowYxwnR6-KaFWcAmO5V-NhzsHNmCscJgXYRLgTmW2AMuFsLJ6C6ozhXEKlwSgYrP1ksX5avTgf8at4oP4ZVNvovRnOUt45MKKwpIJgaimFNxwYluA6JEs55S57kHvqR1tv96cIdmUhG4jDKKE85D6Ll_MZ7SRbWd8hmjZVCyPU3OZB_R4tk2DxFgTCWqFfFstKS9P0J6YtihFScldKnZv6vjjqWg8cHfGfAU4IrsMmzvJISzekHj2U_wlQl50loXxsMzKmrCv9G20NlZeDafqwdgp9fQMhY9wo1gEAAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-JvtxY&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CHealth%2CPackaged+Food%2CRestaurants&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-24+07%3A00%3A00&pageViewId=2018-09-26-18-08-49-558-XvArT4rlwGn07znA-88e7f57935a9e21976afbe4593b08dec&visitId=v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=3615311655
Frame ID: 3BF0AB5E6CA9C08C16F4ABBB839427AA
Requests: 1 HTTP requests in this frame

Frame: https://www.facebook.com/tr/
Frame ID: 74B7D10A648A39CD019D8BF11B5C7AF0
Requests: 1 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 3C19C42ACE370F96AAE4143233CA6329
Requests: 11 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: BECE04039CAB0B014F5D3F2712E016EE
Requests: 12 HTTP requests in this frame

Frame: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Frame ID: 81AAAE4307A90F5CFCA52B47F7F7446C
Requests: 10 HTTP requests in this frame

Frame: https://cmp.teads.mgr.consensu.org/index.html
Frame ID: 81ACD8130D36090C6E1180FA34A7082C
Requests: 1 HTTP requests in this frame

Frame: https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Frame ID: 5D0D5CADD314D7934D67AD35E950E110
Requests: 1 HTTP requests in this frame

Frame: https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Frame ID: 65BC5C38B5C1D6BACE77743FD266FE0B
Requests: 1 HTTP requests in this frame

Frame: https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Frame ID: 15207AD55B21EC8E4F75388A5BE6E7B5
Requests: 1 HTTP requests in this frame

Frame: https://sync.teads.tv/iframe?pid=75471&userId=dbd533a5-a2a7-423b-866e-c731574b1727&gdprIab={%22status%22:22,%22consent%22:%22%22,%22reason%22:220}&1537985332363
Frame ID: 59A088A773A205D69F4A5E0DAD768193
Requests: 1 HTTP requests in this frame

Screenshot


Page URL History Show full URLs

  1. http://r.smartbrief.com/resp/krgLCzoDbSDfqauWCieGqWCicNVZLc HTTP 302
    http://www.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbani... HTTP 302
    http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbani... Page URL
  2. https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/ Page URL

Detected technologies

Overall confidence: 100%
Detected patterns
  • env /Swiftype/i

Overall confidence: 100%
Detected patterns
  • headers server /(?:Apache(?:$|\/([\d.]+)|[^\/-])|(?:^|)HTTPD)/i

Overall confidence: 100%
Detected patterns
  • env /^React$/i

Overall confidence: 100%
Detected patterns
  • script /chartbeat\.js/i
  • env /^_sf_(?:endpt|async_config)$/i

Overall confidence: 100%
Detected patterns
  • env /^CE2$/i

Overall confidence: 100%
Detected patterns
  • script /googletagservices\.com\/tag\/js\/gpt(?:_mobile)?\.js/i

Overall confidence: 100%
Detected patterns
  • script /\/\/connect\.facebook\.net\/[^\/]*\/[a-z]*\.js/i

Overall confidence: 100%
Detected patterns
  • script /googlesyndication\.com\//i
  • env /^__google_ad_/i
  • env /^Goog_AdSense_/i

Overall confidence: 100%
Detected patterns
  • script /google-analytics\.com\/(?:ga|urchin|(analytics))\.js/i
  • env /^gaGlobal$/i

Overall confidence: 100%
Detected patterns
  • env /^googletag$/i

Overall confidence: 100%
Detected patterns
  • env /^quantserve$/i

Overall confidence: 100%
Detected patterns
  • env /^s_(?:account|objectID|code|INST)$/i

Overall confidence: 100%
Detected patterns
  • html /<iframe[^>]* (?:id="comscore"|scr=[^>]+comscore)|\.scorecardresearch\.com\/beacon\.js|COMSCORE\.beacon/i
  • script /\.scorecardresearch\.com\/beacon\.js|COMSCORE\.beacon/i
  • env /^_?COMSCORE$/i

Overall confidence: 100%
Detected patterns
  • script /jquery(?:\-|\.)([\d.]*\d)[^\/]*\.js/i
  • script /jquery.*\.js/i
  • env /^jQuery$/i

Page Statistics

286
Requests

98 %
HTTPS

46 %
IPv6

43
Domains

74
Subdomains

66
IPs

6
Countries

3604 kB
Transfer

9620 kB
Size

58
Cookies

Page URL History

This captures the URL locations of the websites, including HTTP redirects and client-side redirects via JavaScript or Meta fields.

  1. http://r.smartbrief.com/resp/krgLCzoDbSDfqauWCieGqWCicNVZLc HTTP 302
    http://www.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc HTTP 302
    http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc Page URL
  2. https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/ Page URL

Redirected requests

There were HTTP redirect chains for the following requests:

Request Chain 0
  • http://r.smartbrief.com/resp/krgLCzoDbSDfqauWCieGqWCicNVZLc HTTP 302
  • http://www.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc HTTP 302
  • http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Request Chain 70
  • https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1537985327978&ns_c=UTF-8&cv=3.1&c8=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c9=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc HTTP 302
  • https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537985327978&ns_c=UTF-8&cv=3.1&c8=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c9=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc
Request Chain 71
  • https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=2107130833&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Chealth%7Cpackaged_food%7Crestaurants%7C)11(1)&utmcs=UTF-8&utmsr=1600x1200&utmvp=1585x1200&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&utmhid=1542595032&utmr=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&utmp=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&utmht=1537985328006&utmac=UA-19574238-1&utmcc=__utma%3D1.358166582.1537985328.1537985328.1537985328.1%3B%2B__utmz%3D1.1537985328.1.1.utmcsr%3Dwww2.smartbrief.com%7Cutmccn%3D(referral)%7Cutmcmd%3Dreferral%7Cutmcct%3D%2Fredirect.action%3B&utmjid=1067291677&utmredir=1&utmu=q1AAAAAAAAAAAAAAAAAAAAAE~ HTTP 302
  • https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=358166582.1537985328&jid=1067291677&_v=5.7.2&z=2107130833
Request Chain 92
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s6611384785889?AQB=1&ndh=1&t=26%2F8%2F2018%2018%3A8%3A48%203%200&fid=69C1AF30784880E1-16B1D1E0E600E106&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A18&c22=2%3A00PM&c23=Wednesday&v23=2018%3A9%3A26%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Wednesday&c26=20180924&v26=Weekday&v27=cmo_strategy&c28=article%3A315017&v28=20180924&c29=article&c30=6777&v30=article%3A315017&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1 HTTP 302
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s6611384785889?AQB=1&pccr=true&vidn=2DD5E59805316AFF-4000010D60004425&&ndh=1&t=26%2F8%2F2018%2018%3A8%3A48%203%200&fid=69C1AF30784880E1-16B1D1E0E600E106&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A18&c22=2%3A00PM&c23=Wednesday&v23=2018%3A9%3A26%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Wednesday&c26=20180924&v26=Weekday&v27=cmo_strategy&c28=article%3A315017&v28=20180924&c29=article&c30=6777&v30=article%3A315017&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Request Chain 142
  • https://secure.adnxs.com/seg?add=11912041&t=2 HTTP 302
  • https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
Request Chain 145
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif HTTP 302
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true HTTP 302
  • https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%2F%3Fpid%3D299308%26fmt%3Dgif%26cookiesTest%3Dtrue%26liSync%3Dtrue HTTP 302
  • https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
Request Chain 166
  • https://us-ads.openx.net/w/1.0/acj?ai=489453d1-31cc-43e9-8dc5-5a31f51ee0d2&o=2399211816&callback=OX_2399211816&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605982&dims=1600x1200&adxy=308%2C226&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=970x90&ifr=1&tws=1600x1200&mt=1 HTTP 302
  • https://us-ads.openx.net/w/1.0/acj?cc=1&ai=489453d1-31cc-43e9-8dc5-5a31f51ee0d2&o=2399211816&callback=OX_2399211816&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605982&dims=1600x1200&adxy=308%2C226&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=970x90&ifr=1&tws=1600x1200&mt=1
Request Chain 167
  • https://us-ads.openx.net/w/1.0/acj?ai=8d38276f-ced8-4394-8002-3d4155e6ae9c&o=5847446942&callback=OX_5847446942&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605980&dims=1600x1200&adxy=967%2C1637&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x250&ifr=1&tws=1600x1200&mt=1 HTTP 302
  • https://us-ads.openx.net/w/1.0/acj?cc=1&ai=8d38276f-ced8-4394-8002-3d4155e6ae9c&o=5847446942&callback=OX_5847446942&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605980&dims=1600x1200&adxy=967%2C1637&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x250&ifr=1&tws=1600x1200&mt=1
Request Chain 170
  • https://syndication.twitter.com/i/jot HTTP 302
  • https://platform.twitter.com/jot.html
Request Chain 197
  • https://sb.scorecardresearch.com/p?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537985330095&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_st_ct=va00&ns_st_cl=0&ns_st_pt=0&c3=*null&c4=*null&c6=*null&ns_ts=38699639&cs_ucfr=1 HTTP 302
  • https://sb.scorecardresearch.com/p2?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537985330095&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_st_ct=va00&ns_st_cl=0&ns_st_pt=0&c3=*null&c4=*null&c6=*null&ns_ts=38699639&cs_ucfr=1
Request Chain 235
  • https://api-54-188-44-45.b2c.com/api/x?vXesoIL6lH7rAowP$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 HTTP 302
  • https://api-54-188-44-45.b2c.com:444/api/4?vXesoIL6lH7rAowP
Request Chain 237
  • https://api-54-188-44-45.b2c.com/api/x?He5J5mheRkSmVUrH$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 HTTP 302
  • https://api-54-188-44-45.b2c.com:444/api/4?He5J5mheRkSmVUrH
Request Chain 242
  • https://api-54-188-44-45.b2c.com/api/x?qD3WyCUyZNTH8pJx$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 HTTP 302
  • https://api-54-188-44-45.b2c.com:444/api/4?qD3WyCUyZNTH8pJx
Request Chain 248
  • https://api-34-222-222-164.b2c.com/api/x?iFhsX7u0ipOxgzVG$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 HTTP 302
  • https://api-34-222-222-164.b2c.com:444/api/4?iFhsX7u0ipOxgzVG
Request Chain 250
  • https://api-34-222-222-164.b2c.com/api/x?tvkudQqXFFOlYjRj$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvYmFuaXNoLXdlaWdodC13YXRjaGVycy12b2NhYi13dy8zMTUwMTcvIiwicmVmZXJyZXIkMCQiLCJhbmNlc3Rvck9yaWdpbnMkMCRodHRwczovL2FkYWdlLmNvbSBodHRwczovL2FkYWdlLmNvbSIsInZpZGVvJDAkMTYwMHgxMjAweDI0IiwiZnJhbWUkMCQxIiwiaGlkZGVuJDAkMCIsInZpc2liaWxpdHlTdGF0ZSQwJHZpc2libGUiLCJoYXNGb2N1cyQwJDAiLCJ3aW5kb3ckMiQzMDB4MjUwIiwiaW5uZXIkMiQzMDB4MjUwIiwib3V0ZXIkMiQxNjAweDEyMDAiLCJsb2NhbFN0b3JhZ2UkMyRFcnJvcjogVHlwZUVycm9yOiBDYW5ub3QgcmVhZCBwcm9wZXJ0eSAnc2V0SXRlbScgb2YgbnVsbCIsInNlc3Npb25TdG9yYWdlJDMkMSIsImFwcENvZGVOYW1lJDMkTW96aWxsYSIsImFwcE5hbWUkMyROZXRzY2FwZSIsImFwcFZlcnNpb24kMyQ1LjAgKE1hY2ludG9zaDsgSW50ZWwgTWFjIE9TIFggMTBfMTNfNSkgQXBwbGVXZWJLaXQvNTM3LjM2IChLSFRNTCwgbGlrZSBHZWNrbykgQ2hyb21lLzY3LjAuMzM5Ni44NyBTYWZhcmkvNTM3LjM2IiwiY29va2llRW5hYmxlZCQ1MSR0cnVlIiwiZG9Ob3RUcmFjayQ1MSQiLCJoYXJkd2FyZUNvbmN1cnJlbmN5JDUxJDgiLCJsYW5ndWFnZSQ1MSRlbi1VUyIsInBsYXRmb3JtJDUxJExpbnV4IHg4Nl82NCIsInByb2R1Y3QkNTIkR2Vja28iLCJwcm9kdWN0U3ViJDUyJDIwMDMwMTA3Iiwic2VuZEJlYWNvbiQ1MiQxIiwidXNlckFnZW50JDUyJE1vemlsbGEvNS4wIChNYWNpbnRvc2g7IEludGVsIE1hYyBPUyBYIDEwXzEzXzUpIEFwcGxlV2ViS2l0LzUzNy4zNiAoS0hUTUwsIGxpa2UgR2Vja28pIENocm9tZS82Ny4wLjMzOTYuODcgU2FmYXJpLzUzNy4zNiIsInZlbmRvciQ1MiRHb29nbGUgSW5jLiIsInZlbmRvclN1YiQ1MiQiLCJmb250cmVuZGVyJDUyJDEiLCJ3ZWJnbCQ3OCRuL2EiLCJ0aW1lJDc4JDE1Mzc5ODUzMzEwNDIiLCJ0aW1lem9uZSQ3OCQwIiwicGx1Z2lucyQ3OCROb25lIiwibWVtLXRvdGFsSlNIZWFwU2l6ZSQ3OSQ2OC4yNjk4MDgiLCJtZW0tdXNlZEpTSGVhcFNpemUkNzkkNTUuOTE2MzYiLCJtZW0tanNIZWFwU2l6ZUxpbWl0JDc5JDIyMTcuODU3OTg4IiwidGltZS1kb21JbnRlcmFjdGl2ZSQ3OSQxIiwidGltZS1kb21Db250ZW50TG9hZGVkRXZlbnRTdGFydCQ3OSQxIiwidGltZS1kb21Db250ZW50TG9hZGVkRXZlbnRFbmQkNzkkMSIsInRpbWUtZG9tQ29tcGxldGUkNzkkMSIsInRpbWUtbG9hZEV2ZW50U3RhcnQkNzkkMSIsInRpbWUtbG9hZEV2ZW50RW5kJDc5JDEiLCJuYXZpZ2F0aW9uLXJlZGlyZWN0Q291bnQkNzkkMCIsIm5hdmlnYXRpb24tdHlwZSQ3OSRuYXZpZ2F0ZSIsImdsb2JhbHMtdGltZSQ4OCQwLjciLCJnbG9iYWxzJDg4JGIzZTBkNjczIiwiZG9jdW1lbnQtdGltZSQxMDIkMC44IiwiZG9jdW1lbnQkMTAzJDdlNjQyNzE3IiwiY29ubmVjdGlvbiQxMDQkIiwiZG93bmxpbmtNYXgkMTA0JCIsImdldFVzZXJNZWRpYSQxMDQkMiIsImNsb2NrJDExMyQxNTg0IiwiZnJhbWVyYXRlJDgyMCQxMCIsImJhdHRlcnkkMTAzMSQxIDEgMCBJbmZpbml0eSIsImF1ZGlvY29udGV4dCQxMDMyJDk2ZTE0YmVmIiwic29ydCQxMTQ1JDExMC44IiwiaW50ZXJzZWN0aW9uLXNpemUkMTE1NyQxNTg1eDEyMDAiLCJpbnRlcnNlY3Rpb24tZW50ZXIkMTE1NyQwLjV4MCAzMDB4MCIsImludGVyc2VjdGlvbiQxMTU3JDEwMCIsImFkYmxvY2skMTMyNyQw HTTP 302
  • https://api-34-222-222-164.b2c.com:444/api/4?tvkudQqXFFOlYjRj
Request Chain 254
  • https://api-54-191-124-124.b2c.com/api/x?1phdznXW1vGX6wpc$YWRibG9jayQxNzg5JDA HTTP 302
  • https://api-54-191-124-124.b2c.com:444/api/4?1phdznXW1vGX6wpc

286 HTTP transactions

Resource
Path
Size
x-fer
Type
MIME-Type
redirect.action
www2.smartbrief.com/
Redirect Chain
  • http://r.smartbrief.com/resp/krgLCzoDbSDfqauWCieGqWCicNVZLc
  • http://www.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
  • http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
1 KB
1 KB
Document
General
Full URL
http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Server
74.205.67.231 San Antonio, United States, ASN33070 (RMH-14 - Rackspace Hosting, US),
Reverse DNS
www2.smartbrief.com
Software
Apache/2.2.15 (Novell) /
Resource Hash
abe5f48a4c6bbbe8501a67b6f478b9faa2f3d6f8f6e5b101237512d69491b923

Request headers

Host
www2.smartbrief.com
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Accept-Encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:46 GMT
Server
Apache/2.2.15 (Novell)
Content-Length
1321
Content-Type
text/html; charset=UTF-8
Connection
close

Redirect headers

Date
Wed, 26 Sep 2018 18:08:46 GMT
Server
Apache/2.2.15 (CentOS)
Location
http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Content-Type
text/html; charset=iso-8859-1
Content-Length
369
Accept-Ranges
bytes
X-Varnish
1367459910 1367450784
Age
27
Via
1.1 varnish
X-Varnish-Cache
HIT
Connection
close
Primary Request /
adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
96 KB
20 KB
Document
General
Full URL
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
291f2a6dc24d962071009a2ab95c818d929e05b9373635f5baf947c96a67e2c1

Request headers

:method
GET
:authority
adage.com
:scheme
https
:path
/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc

Response headers

status
200
date
Wed, 26 Sep 2018 18:08:47 GMT
content-type
text/html; charset=UTF-8
set-cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; expires=Thu, 26-Sep-19 18:08:47 GMT; path=/; domain=.adage.com; HttpOnly
x-url
/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
x-host
adage.com
vary
Accept-Encoding
x-varnish
1304646726 1299916302
x-varnish-cache
HIT
cache-control
no-cache
x-cache-server
adage-varnish-01
x-backend-server
adage_live_director
x-cookie-debug
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
4607ad8628a127aa-FRA
content-encoding
gzip
piano_adblock.js
gaia.adage.com/assets/js/piano/
610 B
519 B
Script
General
Full URL
https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
bf5c55f40bcddb0cc5f57541c436cac391d9127556b6dd06d5545b9fa214d049

Request headers

:path
/assets/js/piano/piano_adblock.js?1528732556
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 11 Jun 2018 15:55:56 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8789ce27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
jquery-1.9.1.min.js
gaia.adage.com/assets/js/libs/
90 KB
37 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
c12f6098e641aaca96c60215800f18f5671039aecf812217fab3c0d152f6adb4

Request headers

:path
/assets/js/libs/jquery-1.9.1.min.js?1466703826
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:46 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8789d027aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
jquery.cookie.js
gaia.adage.com/assets/js/libs/
4 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/libs/jquery.cookie.js?1466703826
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
42e2da57842c739de2d20a1f2a4e6df90f4b1c087ce54a9191aef6cb337f3c45

Request headers

:path
/assets/js/libs/jquery.cookie.js?1466703826
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8789d127aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
user.js
gaia.adage.com/assets/js/min/
4 KB
1 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/user.js?1537553086
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
53d8aa00667650d0256a170aa8a79a9017bdf8b0931d251150d89c858626fe42

Request headers

:path
/assets/js/min/user.js?1537553086
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:46 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799d327aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
piano_custom.js
gaia.adage.com/assets/js/piano/
23 KB
7 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/piano/piano_custom.js?1534875411
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
ab16088dee7ed78d6c796fd7a01f36b2580b82a0ec368b00ab24ca3ea248eefc

Request headers

:path
/assets/js/piano/piano_custom.js?1534875411
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Tue, 21 Aug 2018 18:16:51 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799d427aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
marfeel.js
gaia.adage.com/assets/js/
1 KB
827 B
Script
General
Full URL
https://gaia.adage.com/assets/js/marfeel.js?1535547990
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
0314b7d491e3edcd7e170d9696f69b4b2c9c1bde1929138d365f20316c1fc116

Request headers

:path
/assets/js/marfeel.js?1535547990
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 29 Aug 2018 13:06:30 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799d527aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
chartbeat_mab.js
static.chartbeat.com/js/
18 KB
8 KB
Script
General
Full URL
https://static.chartbeat.com/js/chartbeat_mab.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:5c00:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
nginx /
Resource Hash
5bdc09e66ff75e45d4172066dfdefbb643784682455e9cb628a6b9f4291cf3e9

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 14:40:21 GMT
content-encoding
gzip
last-modified
Thu, 07 Jun 2018 02:42:36 GMT
server
nginx
age
5306
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=7200
x-amz-cf-id
CNmMf1gO-GO8kiLsJiwUB47vdJGZYkIfX-YqD7z_LG0oaYO9I1efIA==
via
1.1 1a483cde6df004748f3e5c80dc46df26.cloudfront.net (CloudFront)
expires
Wed, 26 Sep 2018 16:40:21 GMT
core.css
gaia.adage.com/assets/css/
932 KB
135 KB
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/core.css?1537553076
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5e640ea0f267e7762f124318e895616972dc8ff4937290b3f819cd149c5f6c6a

Request headers

:path
/assets/css/core.css?1537553076
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:36 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799d727aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
modal.css
gaia.adage.com/assets/css/
8 KB
2 KB
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/modal.css?1466703828
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d6c8697eb6b226054cb466a461d241d63a775ee2b3d7fa04557aec1b4a0d9b1e

Request headers

:path
/assets/css/modal.css?1466703828
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799d827aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
modals.css
gaia.adage.com/assets/css/
14 KB
4 KB
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/modals.css?1535554291
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6ecb98c86e6bfe7f7b65fa131ef8b4d840cb52c27ae1f2ec87ef3d5bcf790241

Request headers

:path
/assets/css/modals.css?1535554291
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Wed, 29 Aug 2018 14:51:31 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799d927aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
ribbon-messenger.css
gaia.adage.com/assets/css/
903 B
511 B
Stylesheet
General
Full URL
https://gaia.adage.com/assets/css/ribbon-messenger.css?1466703828
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5c2681fc6276fdf92f14054b561969d2021d22776a7153a3868d4150579fdd20

Request headers

:path
/assets/css/ribbon-messenger.css?1466703828
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/css,*/*;q=0.1
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:48 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799da27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
redirect.js
gaia.adage.com/assets/js/min/
326 B
291 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/redirect.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7a9cca62e44da633b9f833c3240a1b61180f8246d2804e1b6b0942345b78c88f

Request headers

:path
/assets/js/min/redirect.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
etag
W/"5ba532bd-146"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799db27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
init.js
gaia.adage.com/assets/js/min/
384 B
339 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/init.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b89b1767173e5f73355c4e2728a99eeeeeaf817aa417cbee9659c79465d72ea3

Request headers

:path
/assets/js/min/init.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
etag
W/"5ba532bd-180"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799dc27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
script.js
gaia.adage.com/assets/js/min/
50 KB
15 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/script.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
3a13e814f4b7587bb7b8a45bd5fe56c0ee3b65378ed623b70c91f1ccb8d8c7d1

Request headers

:path
/assets/js/min/script.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799dd27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
plugins.js
gaia.adage.com/assets/js/min/
121 KB
42 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/plugins.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b103e1f44132b58fe95421c75fcd11e0f53d58bd889942f640cfb2668adb74c4

Request headers

:path
/assets/js/min/plugins.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799de27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
ribbon-messenger.js
gaia.adage.com/assets/js/min/
4 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/ribbon-messenger.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4283ed7c152175089b7fc34eee5716e1bc713a1dbc5a67454f74a5867ac334c6

Request headers

:path
/assets/js/min/ribbon-messenger.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e127aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
ribbon-messenger-init.js
gaia.adage.com/assets/js/min/
180 B
219 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/ribbon-messenger-init.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
20b655ae610a3f1fe8e91124468483174c893ccb1f6a46f7f5960245cba4e69b

Request headers

:path
/assets/js/min/ribbon-messenger-init.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
etag
W/"5ba532bd-b4"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e227aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
modal.js
gaia.adage.com/assets/js/min/
20 KB
8 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/modal.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
47fabeb94c06020ab423ae6c2bd64e78577c3bcb21eee8da989c5c4281f2d285

Request headers

:path
/assets/js/min/modal.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e327aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
sharecount.js
gaia.adage.com/assets/js/min/
590 B
412 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/sharecount.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
c354168c6b6088ea85a6dddc80f752475664725e394643b32af5d88cd8b1e402

Request headers

:path
/assets/js/min/sharecount.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e427aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
plusone.js
apis.google.com/js/
43 KB
17 KB
Script
General
Full URL
https://apis.google.com/js/plusone.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::200e , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
ESF /
Resource Hash
438203d954bcbc5e420e0aacdb18b9027e246b8a683a19c8760d00f0aef85fa4
Security Headers
Name Value
Strict-Transport-Security max-age=31536000
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
x-content-type-options
nosniff
content-security-policy-report-only
script-src 'report-sample' 'nonce-gumdMZuFjFVwVxc3tehF8T9sM6c' 'unsafe-inline' 'strict-dynamic' https: http: 'unsafe-eval';object-src 'none';base-uri 'self';report-uri /_/cspreport
p3p
CP="This is not a P3P policy! See g.co/p3phelp for more info."
status
200
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
x-xss-protection
1; mode=block
x-ua-compatible
IE=edge, chrome=1
server
ESF
x-frame-options
SAMEORIGIN
etag
"8cfbc4a575b818cec5a0d07fa0b37a00"
strict-transport-security
max-age=31536000
content-type
application/javascript; charset=utf-8
cache-control
private, max-age=1800, stale-while-revalidate=1800
timing-allow-origin
*
expires
Wed, 26 Sep 2018 18:08:47 GMT
javascript.js
gaia.adage.com/assets/js/min/
20 KB
7 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/javascript.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e8a701b9750ad021b77e2b67ad5204282746d8f6835af5c24b8d9fca0eb2c8d8

Request headers

:path
/assets/js/min/javascript.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e527aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
porte.js
gaia.adage.com/assets/js/min/
6 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/porte.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
8413b9b58ba8a3be28a0a69f3b953101ca80be2675bb91c9bfe91c92cb480e81

Request headers

:path
/assets/js/min/porte.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e627aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
counter.js
gaia.adage.com/assets/js/min/
150 B
239 B
Script
General
Full URL
https://gaia.adage.com/assets/js/min/counter.js?1537553066
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
96fab1277662b8afaf2541eb14ee366204bafd9d25dd6f9eb33acb38de056be0

Request headers

:path
/assets/js/min/counter.js?1537553066
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:26 GMT
server
cloudflare
etag
W/"5ba532aa-96"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e727aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
AAIndiaRedirect.js
gaia.adage.com/assets/js/min/
3 KB
1 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/AAIndiaRedirect.js?1537553065
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f6b4c9c2e813b9d5385ee6853f57370743dca898c8cde8f05697616a066b8ca8

Request headers

:path
/assets/js/min/AAIndiaRedirect.js?1537553065
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:25 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e827aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
dfp.js
gaia.adage.com/assets/js/min/
9 KB
3 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/dfp.js?1537553077
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d7d3f57d229c831717439c8054d12daf01c3a59dbb4ccc20fb1510f7be509d76

Request headers

:path
/assets/js/min/dfp.js?1537553077
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
REVALIDATED
last-modified
Fri, 21 Sep 2018 18:04:37 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799e927aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
geoip2.js
js.maxmind.com/js/apis/geoip2/v2.1/
4 KB
2 KB
Script
General
Full URL
https://js.maxmind.com/js/apis/geoip2/v2.1/geoip2.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:252f , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
69666124ea4313cf5b2da94871c86acd68bcbc4d50b360fdebc4dc3b977dde21

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Tue, 25 Sep 2018 19:20:51 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=43200
cf-ray
4607ad87ace197a4-FRA
expires
Thu, 27 Sep 2018 06:08:47 GMT
slick.min.js
adage.com/scripts/edit/js/slick/
23 KB
6 KB
Script
General
Full URL
https://adage.com/scripts/edit/js/slick/slick.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
66b5c22988581391a004ca7f230c7801bfde7098b109c1c9ca7477655671d92b

Request headers

:path
/scripts/edit/js/slick/slick.min.js
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/scripts/edit/js/slick/slick.min.js
date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad8799ea27aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
5823
last-modified
Thu, 23 Jun 2016 16:44:07 GMT
server
cloudflare
etag
"5def-535f4c3455925"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646731 1279915857
cache-control
public, max-age=300, must-revalidate
accept-ranges
bytes
content-type
text/javascript
widgets.js
platform.twitter.com/
118 KB
35 KB
Script
General
Full URL
https://platform.twitter.com/widgets.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2606:2800:234:46c:e8b:1e2f:2bd:694 , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software
ECS (fcn/4193) /
Resource Hash
8eeac8bf6e0a43dbf8d5e8b95c1fbd81c7cd5d7197857a8881c0267424aa23db

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:47 GMT
Content-Encoding
gzip
Last-Modified
Mon, 24 Sep 2018 21:15:37 GMT
Server
ECS (fcn/4193)
Etag
"1b744ce33856b6b52d274069bf0e3248+gzip"
Vary
Accept-Encoding
X-Cache
HIT
P3P
CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
Cache-Control
public, max-age=1800
Content-Type
application/javascript; charset=utf-8
Content-Length
35389
jquery.sharrre.js
gaia.adage.com/assets/js/min/
14 KB
5 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/jquery.sharrre.js?1537553085
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d3701823c66cb3880cad565051c880d29e0c26a711b9adc1ed7c90139e03abd7

Request headers

:path
/assets/js/min/jquery.sharrre.js?1537553085
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8799eb27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
advertising.js
www.npttech.com/
8 KB
3 KB
Script
General
Full URL
https://www.npttech.com/advertising.js
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/piano/piano_adblock.js?1528732556
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::ac40:a304 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
bab6a9105c27fdfaf79575d4e5242901ee6ed3764fba395f69e2714e7d3d51c2

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
x-amz-request-id
F0EB8E061D1A3DFC
status
200
x-amz-version-id
null
x-amz-id-2
ViF1l9dRwQMmzTxjH/1vU/ZvbdzX5GY/pVoAygxVkU5LIbSxlMEfe+VEBoQFoHEPGyHKC3eF7X0=
last-modified
Mon, 06 Aug 2018 13:12:04 GMT
server
cloudflare
etag
W/"0846aaf786d26c401f7f0bb8408f70c5"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/javascript
cache-control
public, max-age=28800
cf-ray
4607ad87ad8c96f4-FRA
expires
Thu, 27 Sep 2018 02:08:47 GMT
async_survey
survey.g.doubleclick.net/
49 KB
18 KB
Script
General
Full URL
https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:81b::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash
a8bd528271480bd526a9733998c861f2190e5e4da3171bacf7dba6d3549d1d45
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
x-content-type-options
nosniff
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
x-frame-options
SAMEORIGIN
content-type
text/javascript; charset=utf-8
status
200
cache-control
private, no-cache, must-revalidate, no-store
content-disposition
attachment; filename="f.txt"
vary
*
x-xss-protection
1; mode=block
expires
Mon, 01 Jan 1990 00:00:00 GMT
LevisUseYourVote3x2.jpg
gaia.adage.com/images/bin/image/x-small/
2 KB
2 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/LevisUseYourVote3x2.jpg?1537807726
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
c50f78eb24843f74f44a0448d89358cdc74151b655368b2507e8603da95e6a2e

Request headers

:path
/images/bin/image/x-small/LevisUseYourVote3x2.jpg?1537807726
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Mon, 24 Sep 2018 16:48:46 GMT
server
cloudflare
etag
"5ba9156e-791"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8abceb27aa-FRA
content-length
1937
expires
Wed, 03 Oct 2018 18:08:47 GMT
apple3X2.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/apple3X2.jpg?1467126871
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
2352042e4e8b08c7ef211b529b84857604b9854c02a233b8975c5c11700a8d4a

Request headers

:path
/images/bin/image/x-small/apple3X2.jpg?1467126871
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Tue, 28 Jun 2016 15:14:31 GMT
server
cloudflare
etag
"57729457-d25"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b6d6c27aa-FRA
content-length
3365
expires
Wed, 03 Oct 2018 18:08:47 GMT
J0244AmazonTrypticUAV04BJP3x2.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/J0244AmazonTrypticUAV04BJP3x2.jpg?1537806954
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
bd571c5c8a0c4c6285a4dfb36a7c6e69dedef12e92daeb432fc28e7ba06ea720

Request headers

:path
/images/bin/image/x-small/J0244AmazonTrypticUAV04BJP3x2.jpg?1537806954
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Mon, 24 Sep 2018 16:35:54 GMT
server
cloudflare
etag
"5ba9126a-b88"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b6d6d27aa-FRA
content-length
2952
expires
Wed, 03 Oct 2018 18:08:47 GMT
fedex_memories_09252018_3x2.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/fedex_memories_09252018_3x2.jpg?1537807124
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
1834eecce4a20a1d166281465269a435af4a0de98cfef568ce152c7e86f3ddf8

Request headers

:path
/images/bin/image/x-small/fedex_memories_09252018_3x2.jpg?1537807124
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Mon, 24 Sep 2018 16:38:44 GMT
server
cloudflare
etag
"5ba91314-a59"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b6d6e27aa-FRA
content-length
2649
expires
Wed, 03 Oct 2018 18:08:47 GMT
NYC_Spectacular_Units.jpg
gaia.adage.com/images/bin/image/x-small/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/NYC_Spectacular_Units.jpg?1537802123
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
a38e99c5a89147ea6c5626cc1a9687a25db1ffbba615bf5388a6ba1c35b84987

Request headers

:path
/images/bin/image/x-small/NYC_Spectacular_Units.jpg?1537802123
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Mon, 24 Sep 2018 15:15:23 GMT
server
cloudflare
etag
"5ba8ff8b-d16"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b6d6f27aa-FRA
content-length
3350
expires
Wed, 03 Oct 2018 18:08:47 GMT
qc_adage_pp_agency_brand_final_1200x800.png
gaia.adage.com/images/bin/image/x-small/
15 KB
15 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/qc_adage_pp_agency_brand_final_1200x800.png?1537215039
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e6f69d9578c9a07dc1ab8ec86eb4cf38ad14fb56aedb848827cbc255d559e86d

Request headers

:path
/images/bin/image/x-small/qc_adage_pp_agency_brand_final_1200x800.png?1537215039
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Mon, 17 Sep 2018 20:10:39 GMT
server
cloudflare
etag
"5ba00a3f-3a85"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b6d7127aa-FRA
content-length
14981
expires
Wed, 03 Oct 2018 18:08:47 GMT
Gosar_siblings_attack_ad.png
gaia.adage.com/images/bin/image/x-small/
14 KB
15 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/Gosar_siblings_attack_ad.png?1537626874
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
983a7c596a8ffaa3396e39e114749d13717c9f898975d517e1fde2ad6abc68d7

Request headers

:path
/images/bin/image/x-small/Gosar_siblings_attack_ad.png?1537626874
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Sat, 22 Sep 2018 14:34:34 GMT
server
cloudflare
etag
"5ba652fa-39b3"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8427aa-FRA
content-length
14771
expires
Wed, 03 Oct 2018 18:08:47 GMT
subway_mcd_hammock_3x2.jpg
gaia.adage.com/images/bin/image/x-small/
2 KB
2 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/subway_mcd_hammock_3x2.jpg?1537554560
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
00834658981ffa181174230102c074d83003229a49dc333841e2fb7eec94e567

Request headers

:path
/images/bin/image/x-small/subway_mcd_hammock_3x2.jpg?1537554560
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:29:20 GMT
server
cloudflare
etag
"5ba53880-997"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8527aa-FRA
content-length
2455
expires
Wed, 03 Oct 2018 18:08:47 GMT
mdcpartnersnewyorkoffice32.jpg
gaia.adage.com/images/bin/image/x-small/
2 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-small/mdcpartnersnewyorkoffice32.jpg?1532626267
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
3a1132e99b34a28e2e0f9256813de9012cde73292bc70b0cea26e0530cafb7b7

Request headers

:path
/images/bin/image/x-small/mdcpartnersnewyorkoffice32.jpg?1532626267
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Thu, 26 Jul 2018 17:31:07 GMT
server
cloudflare
etag
"5b5a055b-9b5"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8627aa-FRA
content-length
2485
expires
Wed, 03 Oct 2018 18:08:47 GMT
jquery.counter-1.0.js
gaia.adage.com/scripts/plugins/
6 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/scripts/plugins/jquery.counter-1.0.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
04fb28ab27ab42d69874708444b9635ea61076495974ccca8fb4bef1dc037f5b

Request headers

:path
/scripts/plugins/jquery.counter-1.0.js
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 16:43:50 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8abce727aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
WW_logo_3x2.jpg
gaia.adage.com/images/bin/image/rightrail/
6 KB
6 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/rightrail/WW_logo_3x2.jpg?1537558994
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d577ac6df83fed039b2e951959500b4b5b60d11152c328ef92a3741c03abdb35

Request headers

:path
/images/bin/image/rightrail/WW_logo_3x2.jpg?1537558994
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 19:43:14 GMT
server
cloudflare
etag
"5ba549d2-1691"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8727aa-FRA
content-length
5777
expires
Wed, 03 Oct 2018 18:08:47 GMT
WWStudio_3x2.jpg
gaia.adage.com/images/bin/image/rightrail/
10 KB
10 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/rightrail/WWStudio_3x2.jpg?1537559056
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7928005e6d52c77e735080ec45a9a08414ba5eb696252616e04a5b713991ac8b

Request headers

:path
/images/bin/image/rightrail/WWStudio_3x2.jpg?1537559056
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 19:44:16 GMT
server
cloudflare
etag
"5ba54a10-2815"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8927aa-FRA
content-length
10261
expires
Wed, 03 Oct 2018 18:08:47 GMT
JwohlHeadshot_Sq.png
gaia.adage.com/images/bin/image/small/
44 KB
44 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/small/JwohlHeadshot_Sq.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
230008bd14b5bcd161a6dbe104ed3c49f7b2cc017ecef6de6231417f497dc955

Request headers

:path
/images/bin/image/small/JwohlHeadshot_Sq.png
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Mon, 15 Aug 2016 20:55:16 GMT
server
cloudflare
etag
"57b22c34-af86"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b9d9e27aa-FRA
content-length
44934
expires
Wed, 03 Oct 2018 18:08:47 GMT
s_crainsc.js
crain-global.s3.amazonaws.com/
117 KB
117 KB
Script
General
Full URL
https://crain-global.s3.amazonaws.com/s_crainsc.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.216.65.8 Ashburn, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
s3-1-w.amazonaws.com
Software
AmazonS3 /
Resource Hash
6160c474e6f03ff7bce8211f53430528a0d98aa0b1bbddb4f5b220fe0be7fcbf

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Last-Modified
Tue, 18 Sep 2018 14:57:19 GMT
Server
AmazonS3
x-amz-request-id
4498AD05571E9B62
ETag
"fedb933e7b13f550755abbf52b9c8e58"
x-amz-meta-origin-date-iso8601
2018-09-18T14:56:46.000Z
Content-Type
application/x-javascript
Accept-Ranges
bytes
Content-Length
119443
x-amz-id-2
pk2K0sIH1IgJXwC74bFQOslvfVFwSCaazdMtMbtA4jZoQCU7YmIwzUajY4tTbHVxArHnq8mcTS4=
swiftype-components.js
gaia.adage.com/assets/js/min/
276 KB
96 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/swiftype-components.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f2429a5318839dc0021b627512e734f63ad6af1dbd475c45f23b8ef9110c4f3f

Request headers

:path
/assets/js/min/swiftype-components.js
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8add0327aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
swiftype-config.js
gaia.adage.com/assets/js/min/
6 KB
2 KB
Script
General
Full URL
https://gaia.adage.com/assets/js/min/swiftype-config.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
842d326916cb6ab1c982e29775cf8c91efd764066f426e8a7729259602aaa06d

Request headers

:path
/assets/js/min/swiftype-config.js
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 18:04:45 GMT
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/x-javascript
status
200
cache-control
public, max-age=604800
cf-ray
4607ad8b6d6a27aa-FRA
expires
Wed, 03 Oct 2018 18:08:47 GMT
9Vb8tQqGzsf13b3nkdnR.js
s.swiftypecdn.com/cc/
329 B
957 B
Script
General
Full URL
https://s.swiftypecdn.com/cc/9Vb8tQqGzsf13b3nkdnR.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.132.143 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
Resource Hash
5c6a32e56f75e68bc55aa4264d8b58e8774cc7dadcba0a255b1697614780bdb7
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:47 GMT
Content-Encoding
gzip
X-Content-Type-Options
nosniff
Age
74660
X-Cache
HIT
Status
200 OK
Connection
keep-alive
Content-Length
236
X-XSS-Protection
1; mode=block
X-Request-Id
70d933f450d20fdb7c74a23212e6aa10
X-Served-By
cache-mad9424-MAD
X-Runtime
0.009376
Access-Control-Allow-Origin
*
X-Content-Digest
5b6762a4f3b288a29cb77444e74b8045d1386e39
X-Timer
S1537985328.932378,VS0,VE0
X-Frame-Options
SAMEORIGIN
ETag
W/"1b1d4a862ef1e9cbf1b651432ed4bb56"
Vary
Accept-Encoding
Content-Type
text/javascript; charset=utf-8
Via
1.1 varnish
Cache-Control
max-age=86400, public
Accept-Ranges
bytes
X-Rack-Cache
fresh
X-Cache-Hits
5
init-342kzwc638ij98bundg.js
api.b2c.com/api/
0
178 B
Script
General
Full URL
https://api.b2c.com/api/init-342kzwc638ij98bundg.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
notice
consent.truste.com/
4 KB
2 KB
Script
General
Full URL
https://consent.truste.com/notice?domain=crain.com&c=teconsent&text=true&js=bb&noticeType=bb&cookieLink=http%3A%2F%2Fadage.com%2Fprivacy&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.72.30.167 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-72-30-167.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
a9d8f4bd3054aa83b672bf1125473b88390fc8e05119de68d516e21f706dfd0b

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
server
nginx
status
200
vary
Accept-Encoding
content-type
text/javascript;charset=UTF-8
access-control-allow-origin
*
cache-control
no-cache
content-length
1529
expires
Wed, 26 Sep 2018 18:08:46 GMT
quant.js
secure.quantserve.com/
12 KB
6 KB
Script
General
Full URL
https://secure.quantserve.com/quant.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
35.156.2.6 Frankfurt, Germany, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-35-156-2-6.eu-central-1.compute.amazonaws.com
Software
QS /
Resource Hash
404a9b0ffbcc813e8ddbb8d8510a24a69c09079282f8083ee94f4adc5d627176

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:47 GMT
Content-Encoding
gzip
Last-Modified
Wed, 26-Sep-2018 18:08:47 GMT
Server
QS
ETag
M0-e2b9884a
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
private, no-transform, max-age=604800
Connection
keep-alive
Content-Length
5456
Expires
Wed, 03 Oct 2018 18:08:47 GMT
main.d.js
bc.marfeel.com/adage.com/
10 B
124 B
Script
General
Full URL
https://bc.marfeel.com/adage.com/main.d.js
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/marfeel.js?1535547990
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.134.110 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
nginx /
Resource Hash
5c210454b1facc1e317a759f6059324f793841eb23d1f549179b64d1584c55f8

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
via
1.1 varnish, 1.1 varnish
x-cache
HIT, HIT
status
200
content-length
10
x-served-by
cache-lcy19228-LCY, cache-mad9449-MAD
server
nginx
x-timer
S1537985328.956069,VS0,VE1
content-language
en
access-control-allow-origin
*
access-control-expose-headers
AMP-Access-Control-Allow-Source-Origin, Date
cache-control
public, max-age=60, stale-while-revalidate=2592000, stale-if-error=2592000
accept-ranges
bytes
content-type
application/javascript;charset=UTF-8
access-control-allow-headers
x-requested-with
x-cache-hits
1, 1
cb=gapi.loaded_0
apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.Xzp_pc7X6BE.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCMdnecgyiLvmusdBtY9DsEeUYWPiA/
131 KB
46 KB
Script
General
Full URL
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.Xzp_pc7X6BE.O/m=plusone/rt=j/sv=1/d=1/ed=1/am=wQ/rs=AGLTcCMdnecgyiLvmusdBtY9DsEeUYWPiA/cb=gapi.loaded_0
Requested by
Host: apis.google.com
URL: https://apis.google.com/js/plusone.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::200e , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
7c285113182f934e0c7f4593a490bd0c0681d869aacc31ca42c7b04ee1f40252
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 25 Sep 2018 17:18:18 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Mon, 24 Sep 2018 20:42:24 GMT
server
sffe
age
89429
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
status
200
cache-control
public, immutable, max-age=31536000
accept-ranges
bytes
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
46713
x-xss-protection
1; mode=block
expires
Wed, 25 Sep 2019 17:18:18 GMT
beacon.js
sb.scorecardresearch.com/
1 KB
1 KB
Script
General
Full URL
https://sb.scorecardresearch.com/beacon.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.43.115.95 Amsterdam, Netherlands, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
a23-43-115-95.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
d0fd74148f4cbe78bd0e6328dc5ce5955f0a0ecdb1eb2919da4a7e596ac65912

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:47 GMT
Content-Encoding
gzip
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
private, no-transform, max-age=86400
Connection
keep-alive
Content-Length
901
Expires
Thu, 27 Sep 2018 18:08:47 GMT
315017
adage.com/api/article/rendered_simplereach/
762 B
724 B
XHR
General
Full URL
https://adage.com/api/article/rendered_simplereach/315017
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9b263246fbe9c22eac6aa6fea0becdc057648c96a31423d4394a75e5401a1e78

Request headers

:path
/api/article/rendered_simplereach/315017
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/article/rendered_simplereach/315017
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad8b4d5227aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
486
x-newrelic-app-data
PxQAUFZUCQcTUVFSAAkCVEYdFGQHBDcQUQxLA1tMXV1dORY0QwhvTQVGXj1JAkpHWQcNB2hQRw9KQV5DQEpTTABSCFIIFAQcA1cNUQFNHlNIFFYDBFpaBFFUUlcPA1VRVFAUHwQHDxFVPw==
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1304646749 1299920462
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
ga.js
ssl.google-analytics.com/
45 KB
17 KB
Script
General
Full URL
https://ssl.google-analytics.com/ga.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:817::2008 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
Golfe2 /
Resource Hash
1259ea99bd76596239bfd3102c679eb0a5052578dc526b0452f4d42f8bcdd45f
Security Headers
Name Value
Strict-Transport-Security max-age=10886400; includeSubDomains; preload
X-Content-Type-Options nosniff

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

strict-transport-security
max-age=10886400; includeSubDomains; preload
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 23:12:19 GMT
server
Golfe2
age
1769
date
Wed, 26 Sep 2018 17:39:18 GMT
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
public, max-age=7200
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
17168
expires
Wed, 26 Sep 2018 19:39:18 GMT
gpt.js
www.googletagservices.com/tag/js/
21 KB
8 KB
Script
General
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/min/dfp.js?1537553077
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:821::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
2505cfa80624a0247e6dba104e56b0e134d20a0a6f6f51f88b1bda0d0dfa4fbd
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
etag
"8 / 829 of 1000 / last-modified: 1537978017"
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, max-age=900, stale-while-revalidate=3600
timing-allow-origin
*
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
7925
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:47 GMT
720.js
js.idio.co/
4 KB
2 KB
Script
General
Full URL
https://js.idio.co/720.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.230.95.176 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
server-54-230-95-176.fra2.r.cloudfront.net
Software
AmazonS3 /
Resource Hash
3a0461ac3720509cc5eb560b381d40994d502fd85764e7b21db70bcaf74326ec

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 31 Jul 2018 15:31:03 GMT
content-encoding
gzip
last-modified
Tue, 31 Jul 2018 15:30:29 GMT
server
AmazonS3
age
8877
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/javascript; charset=utf-8
status
200
cache-control
max-age=86400
x-amz-cf-id
WvCuXv9ctPoPndWIEBUJ2oXtIRd9SFvTfIDc3qqKVgIt9qvUH9wOXQ==
via
1.1 d2625240b33e8b85b3cbea9bb40abb10.cloudfront.net (CloudFront)
sprites-seed7780b9d.png
gaia.adage.com/assets/images/
175 KB
175 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/sprites-seed7780b9d.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f53c6699ce08db2f1d85df8433b7f4ee82293af0cf9958d20aef30163ddcdce9

Request headers

:path
/assets/images/sprites-seed7780b9d.png
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:17:43 GMT
server
cloudflare
etag
"59c820f7-2bb93"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8a27aa-FRA
content-length
179091
expires
Wed, 03 Oct 2018 18:08:47 GMT
social-sprites.png
gaia.adage.com/assets/images/
21 KB
21 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/social-sprites.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
98f2448e5ffbb6d5c091bce5de48e17e62fb6c9ba6e59c42a362bb6b2c7f997a

Request headers

:path
/assets/images/social-sprites.png
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 23:18:54 GMT
server
cloudflare
etag
"59c83d5e-52f6"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8b7d8b27aa-FRA
content-length
21238
expires
Wed, 03 Oct 2018 18:08:47 GMT
prompt_embed_static.js
survey.g.doubleclick.net/insights/consumersurveys/static/412839871548263576/
353 KB
113 KB
Script
General
Full URL
https://survey.g.doubleclick.net/insights/consumersurveys/static/412839871548263576/prompt_embed_static.js
Requested by
Host: survey.g.doubleclick.net
URL: https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:81b::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
Google Frontend /
Resource Hash
877f1e1370cc9249751d0b1a7cb3366f39515dd4cf3cd7d6da3e2c27321a22b1

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 17:05:01 GMT
content-encoding
gzip
server
Google Frontend
age
3826
etag
"QwJHeA"
content-type
application/javascript
status
200
x-cloud-trace-context
1de22ee50b3f7f3727df9b5a76818931
cache-control
public, max-age=2592000
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
115777
expires
Fri, 26 Oct 2018 17:05:01 GMT
sso_set_cr.php
adage.com/ajax/
0
298 B
XHR
General
Full URL
https://adage.com/ajax/sso_set_cr.php
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

:path
/ajax/sso_set_cr.php
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; _cb_ls=1
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
*/*
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
MISS
x-url
/ajax/sso_set_cr.php
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-cache-server
adage-varnish-01
status
200
x-cookie-debug
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; _cb_ls=1
x-host
adage.com
x-backend-server
adage_live_director
x-varnish
1304646745
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/html; charset=UTF-8
cache-control
no-cache
cf-ray
4607ad8b8d8f27aa-FRA
8637.js
script.crazyegg.com/pages/scripts/0060/
81 B
556 B
Script
General
Full URL
https://script.crazyegg.com/pages/scripts/0060/8637.js?427218
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.230.92.241 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
server-54-230-92-241.fra2.r.cloudfront.net
Software
AmazonS3 /
Resource Hash
5c97020e3cfb589ae9d036c5ea615bf42b4227efae4d53e75499a73e2f31cb7e

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 12 Sep 2018 07:44:50 GMT
Via
1.1 c55f09a9188f77960d35c97bad15e1b2.cloudfront.net (CloudFront)
Last-Modified
Wed, 12 Sep 2018 06:44:50 GMT
Server
AmazonS3
Age
358
ETag
"b776b179b06f720d765afa7d39cd377c"
X-Cache
Hit from cloudfront
Content-Type
application/x-javascript
Cache-Control
no-cache
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
81
X-Amz-Cf-Id
RTsf0bL_BVfGmYSDglwEAZiqEXXIxzJFCSzBgFUBWNvNvPmyzHAQ9g==
/
mab.chartbeat.com/mab_strategy/headline_testing/get_strategy/
213 B
275 B
XHR
General
Full URL
https://mab.chartbeat.com/mab_strategy/headline_testing/get_strategy/?host=adage.com&domain=adage.com&path=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
Requested by
Host: static.chartbeat.com
URL: https://static.chartbeat.com/js/chartbeat_mab.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a04:4e42:1f::714 , European Union, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
Resource Hash
bac2f815d9d260e0ffecbe9b7f64d98e7d8580f1938dd1e2ae0730a254416adb

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
x-cacheable
YES
x-backend
default
age
169
x-cache
MISS, HIT
status
200
x-cache-hits
1
x-restarts
0
content-length
169
x-served-by
cache-mad9434-MAD
access-control-allow-origin
*
x-timer
S1537985328.953798,VS0,VE0
vary
Origin, Access-Control-Request-Headers, Access-Control-Request-Method, Accept-Encoding
content-type
application/json
via
1.1 varnish, 1.1 varnish
cache-control
no-store, no-cache, must-revalidate, max-age=0, s-maxage=0
accept-ranges
bytes
expires
Mon, 24 Sep 2018 18:05:59 GMT
AdAge_Logo.svg
gaia.adage.com/assets/images/
2 KB
1 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/AdAge_Logo.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
46cdff75d13377d877c6c5c2e4b484c86d56ac9c7f80302010803e752df26766

Request headers

:path
/assets/images/AdAge_Logo.svg
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
content-encoding
gzip
cf-cache-status
HIT
last-modified
Mon, 11 Dec 2017 20:57:59 GMT
server
cloudflare
etag
W/"5a2ef157-6cb"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/svg+xml
status
200
cache-control
public, max-age=14400
cf-ray
4607ad8bada727aa-FRA
expires
Wed, 26 Sep 2018 22:08:47 GMT
burger_black.png
gaia.adage.com/assets/images/
1 KB
1 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/burger_black.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
697fd0b8194c5ae9e3287c331ae2b69712dfa847e715b740775a9038c354a579

Request headers

:path
/assets/images/burger_black.png
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:51 GMT
server
cloudflare
etag
"59c82087-40a"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8badab27aa-FRA
content-length
1034
expires
Wed, 03 Oct 2018 18:08:47 GMT
TiemposWebLF-Regular.woff
gaia.adage.com/assets/font-face/
77 KB
77 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/TiemposWebLF-Regular.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
db48302c74682d21c063f2332b1d7fdca3f31fff93a2be3ecfee53f477c59c06

Request headers

:path
/assets/font-face/TiemposWebLF-Regular.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
status
200
content-length
78692
last-modified
Thu, 23 Jun 2016 17:43:45 GMT
server
cloudflare
etag
"576c1fd1-13364"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d3e6accb99bfcc956dce23915e5b0030e1537985327; expires=Thu, 26-Sep-19 18:08:47 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad8b9c8a637f-FRA
expires
Wed, 26 Sep 2018 22:08:47 GMT
TiemposWebLF-RegularItalic.woff
gaia.adage.com/assets/font-face/
79 KB
79 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/TiemposWebLF-RegularItalic.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
a91360fea04b0e05ead21d18a2c1190d2b72fefb026908648c7c50b7ff5ff070

Request headers

:path
/assets/font-face/TiemposWebLF-RegularItalic.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:47 GMT
cf-cache-status
HIT
status
200
content-length
80464
last-modified
Thu, 23 Jun 2016 17:43:44 GMT
server
cloudflare
etag
"576c1fd0-13a50"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=d3e6accb99bfcc956dce23915e5b0030e1537985327; expires=Thu, 26-Sep-19 18:08:47 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad8bac8e637f-FRA
expires
Wed, 26 Sep 2018 22:08:47 GMT
hamburger_menu
adage.com/api/homepage/
5 KB
2 KB
XHR
General
Full URL
https://adage.com/api/homepage/hamburger_menu
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
b6199686c53f7f5040ae6f507c3aedf9b02f2763d956777d25721f87e6d79b14

Request headers

:path
/api/homepage/hamburger_menu
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; _cb_ls=1
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/homepage/hamburger_menu
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad8badae27aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
1328
x-newrelic-app-data
PxQAUFZUCQcTUVFSAAkCVEYdFGQHBDcQUQxLA1tMXV1dORY0QwhvTQVGXj1JC1deVRQABVJuVhYNH0ZbEkRPUh5SCFIICBgCHVULUwFRH09VGhVTXgYBBVUAVlpVVQFeVAgCEU4AAg5DB2U=
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1304646748 1298851491
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
b2
sb.scorecardresearch.com/
Redirect Chain
  • https://sb.scorecardresearch.com/b?c1=2&c2=16193073&ns__t=1537985327978&ns_c=UTF-8&cv=3.1&c8=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-...
  • https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537985327978&ns_c=UTF-8&cv=3.1&c8=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20...
0
248 B
Image
General
Full URL
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537985327978&ns_c=UTF-8&cv=3.1&c8=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c9=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.43.115.95 Amsterdam, Netherlands, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
a23-43-115-95.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:48 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Length
0
Expires
Mon, 01 Jan 1990 00:00:00 GMT

Redirect headers

Location
https://sb.scorecardresearch.com/b2?c1=2&c2=16193073&ns__t=1537985327978&ns_c=UTF-8&cv=3.1&c8=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&c7=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c9=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc
Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:47 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Length
0
Expires
Mon, 01 Jan 1990 00:00:00 GMT
collect
stats.g.doubleclick.net/r/
Redirect Chain
  • https://ssl.google-analytics.com/r/__utm.gif?utmwv=5.7.2&utms=1&utmn=2107130833&utmhn=adage.com&utme=8(BusinessType*ArticleTag)9(00%20-%20Not%20Set*%7Ccmo_strategy%7Chealth%7Cpackaged_food%7Crestau...
  • https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=358166582.1537985328&jid=1067291677&_v=5.7.2&z=2107130833
35 B
102 B
Image
General
Full URL
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=358166582.1537985328&jid=1067291677&_v=5.7.2&z=2107130833
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:400c:c0c::9d , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
Golfe2 /
Resource Hash
8337212354871836e6763a41e615916c89bac5b3f1f0adf60ba43c7c806e1015
Security Headers
Name Value
Strict-Transport-Security max-age=10886400; includeSubDomains; preload
X-Content-Type-Options nosniff

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
strict-transport-security
max-age=10886400; includeSubDomains; preload
x-content-type-options
nosniff
last-modified
Sun, 17 May 1998 03:00:00 GMT
server
Golfe2
date
Wed, 26 Sep 2018 18:08:48 GMT
status
200
content-type
image/gif
access-control-allow-origin
*
cache-control
no-cache, no-store, must-revalidate
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
35
expires
Fri, 01 Jan 1990 00:00:00 GMT

Redirect headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:48 GMT
last-modified
Sun, 17 May 1998 03:00:00 GMT
server
Golfe2
status
302
location
https://stats.g.doubleclick.net/r/collect?v=1&aip=1&t=dc&_r=3&tid=UA-19574238-1&cid=358166582.1537985328&jid=1067291677&_v=5.7.2&z=2107130833
content-type
text/html; charset=UTF-8
access-control-allow-origin
*
cache-control
no-cache, no-store, must-revalidate
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
370
expires
Fri, 01 Jan 1990 00:00:00 GMT
ia.js
s.idio.co/
2 KB
1 KB
Script
General
Full URL
https://s.idio.co/ia.js
Requested by
Host: js.idio.co
URL: https://js.idio.co/720.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.230.95.211 Seattle, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
server-54-230-95-211.fra2.r.cloudfront.net
Software
AmazonS3 /
Resource Hash
932ea76ee0e29b363a45f844e8ad42038536f70f7e8d8bcf56100c3e41590bac

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Fri, 13 Jul 2018 12:52:07 GMT
content-encoding
gzip
last-modified
Fri, 13 Jul 2018 12:51:13 GMT
server
AmazonS3
age
18982
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/javascript
status
200
cache-control
max-age=86400
x-amz-cf-id
GMt8cbaa4EGLhO0Ulahyn5Potrop7kPKqGJnEtaMNn84evdD71DqrA==
via
1.1 4a501584e3a3223a6a87ec2ecbfb889c.cloudfront.net (CloudFront)
icon-search-black.png
gaia.adage.com/assets/images/
309 KB
309 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/icon-search-black.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
7fea5568865d4c05472818346c52743fd5cce96259544a35f579012cfc3f8546

Request headers

:path
/assets/images/icon-search-black.png
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:48 GMT
server
cloudflare
etag
"59c82084-4d2c4"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8c2e1227aa-FRA
content-length
316100
expires
Wed, 03 Oct 2018 18:08:48 GMT
integrator.js
adservice.google.de/adsid/
109 B
171 B
Script
General
Full URL
https://adservice.google.de/adsid/integrator.js?domain=adage.com
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
0482a98d09daebc18a0d2e1ed8f748da5b0179e61223ed541101df1f4699f073
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
cafe
p3p
CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status
200
cache-control
private, no-cache, no-store
content-disposition
attachment; filename="f.txt"
content-type
application/javascript; charset=UTF-8
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
104
x-xss-protection
1; mode=block
integrator.js
adservice.google.com/adsid/
109 B
171 B
Script
General
Full URL
https://adservice.google.com/adsid/integrator.js?domain=adage.com
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
0482a98d09daebc18a0d2e1ed8f748da5b0179e61223ed541101df1f4699f073
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
cafe
p3p
CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status
200
cache-control
private, no-cache, no-store
content-disposition
attachment; filename="f.txt"
content-type
application/javascript; charset=UTF-8
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
104
x-xss-protection
1; mode=block
pubads_impl_249.js
securepubads.g.doubleclick.net/gpt/
182 KB
63 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
64039
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:48 GMT
ia.gif
a.idio.co/
26 B
166 B
Image
General
Full URL
https://a.idio.co/ia.gif?r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&s=a356531a-f1b3-48ad-8b70-ef4e042607c2&x%5Bidio_visitor_id%5D%5B0%5D=912bb16f-ef3d-4a1d-8986-fd695d587a0d&c=adage&d=720&a=consume&u=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&l=1537985328101&z=0.2452921766127556
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.164.234.236 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-54-164-234-236.compute-1.amazonaws.com
Software
nginx /
Resource Hash
3b7b8a4b411ddf8db9bacc2f3aabf406f8e4c0c087829b336ca331c40adfdff1

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:48 GMT
Server
nginx
Connection
keep-alive
Content-Length
26
Content-Type
image/gif
ia.gif
a.idio.co/
26 B
166 B
Image
General
Full URL
https://a.idio.co/ia.gif?r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&s=a356531a-f1b3-48ad-8b70-ef4e042607c2&x%5Bidio_visitor_id%5D%5B0%5D=912bb16f-ef3d-4a1d-8986-fd695d587a0d&c=crains&d=688&a=consume&u=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&l=1537985328102&z=0.21197357068465839
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.164.234.236 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-54-164-234-236.compute-1.amazonaws.com
Software
nginx /
Resource Hash
3b7b8a4b411ddf8db9bacc2f3aabf406f8e4c0c087829b336ca331c40adfdff1

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:48 GMT
Server
nginx
Connection
keep-alive
Content-Length
26
Content-Type
image/gif
300x250-member-bg.gif
gaia.adage.com/images/
10 KB
11 KB
Image
General
Full URL
https://gaia.adage.com/images/300x250-member-bg.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
97b3fd7ba676d08db6242d6f73d9d176905dbf7fadfbceaf1146b7164de69029

Request headers

:path
/images/300x250-member-bg.gif
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:42:31 GMT
server
cloudflare
etag
"576c1f87-2995"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/gif
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8cae8e27aa-FRA
content-length
10645
expires
Wed, 03 Oct 2018 18:08:48 GMT
Retina-Black.woff
gaia.adage.com/assets/font-face/retina-standard/
63 KB
63 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/retina-standard/Retina-Black.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
ee0f363ac6a256884d7337e98f2afd5fd5e31039c7e694048eea307b34f79e93

Request headers

:path
/assets/font-face/retina-standard/Retina-Black.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
status
200
content-length
64596
last-modified
Mon, 06 Nov 2017 15:02:13 GMT
server
cloudflare
etag
"5a007975-fc54"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=decefb4192b072ecf6e79754d7eb8785f1537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad8cbe01637f-FRA
expires
Wed, 26 Sep 2018 22:08:48 GMT
top520180924.jpg
gaia.adage.com/images/bin/image/x-large/
33 KB
33 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/x-large/top520180924.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f91e6354cf09d49211965fe45c165ce54f4c35acef29d599bcfb300d1f1a7b8a

Request headers

:path
/images/bin/image/x-large/top520180924.jpg
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Fri, 21 Sep 2018 22:07:41 GMT
server
cloudflare
etag
"5ba56bad-83cc"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8ceeb327aa-FRA
content-length
33740
expires
Wed, 03 Oct 2018 18:08:48 GMT
DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
gaia.adage.com/images/bin/image/medium/
103 KB
103 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
d1720aebe7930dad8137f6afcd3fbe9c91e721d9770426bbea85617938f399c5

Request headers

:path
/images/bin/image/medium/DAC_The_Promise_and_Power_of_Local_Marketing_Page_1.png
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Tue, 07 Aug 2018 20:13:59 GMT
server
cloudflare
etag
"5b69fd87-19c99"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8ceeb527aa-FRA
content-length
105625
expires
Wed, 03 Oct 2018 18:08:48 GMT
reach.js
d8rk54i4mohrb.cloudfront.net/js/
16 KB
16 KB
Script
General
Full URL
https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:2200:1f:573d:79c0:21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash
a2a03d1426c70c4049efcb637ca02dc71726d50d942d7875ecc41497228ebd4f

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Tue, 18 Sep 2018 22:14:10 GMT
via
1.1 412049da39a44d4e9af054ecc17534dd.cloudfront.net (CloudFront)
last-modified
Mon, 10 Sep 2018 20:11:51 GMT
server
AmazonS3
age
3130
etag
"ba871eeba294aa98587f27b5bad1d5dd"
x-cache
Hit from cloudfront
x-amz-version-id
.Ewky2WNbc3cIvHq1HKFbdtQAnPJJAgO
status
200
cache-control
no-cache
x-amz-replication-status
COMPLETED
accept-ranges
bytes
content-type
application/javascript; charset=utf-8
content-length
16149
x-amz-cf-id
YpNLWlfw8KZNsiZvUKki1G3A8zvxeCDrksvb8X0ZbDF02WTRtvEVZg==
RetinaCond-Black.woff
gaia.adage.com/assets/font-face/retina-standard/
61 KB
61 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/retina-standard/RetinaCond-Black.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
4cd67bd5e1360546610289d82dc2ffd95c38551e2c249da08fa64f4030984de0

Request headers

:path
/assets/font-face/retina-standard/RetinaCond-Black.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
status
200
content-length
62504
last-modified
Mon, 06 Nov 2017 15:02:13 GMT
server
cloudflare
etag
"5a007975-f428"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=decefb4192b072ecf6e79754d7eb8785f1537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad8d1e5b637f-FRA
expires
Wed, 26 Sep 2018 22:08:48 GMT
Outsiders_Bold_PROWEB.woff
gaia.adage.com/assets/font-face/outsiders/
87 KB
88 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
50ddfa8d99906d232629c0a0e9c43d09eb9e1e5d32a90a7a4c86bdcf3a6f259c

Request headers

:path
/assets/font-face/outsiders/Outsiders_Bold_PROWEB.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
status
200
content-length
89584
last-modified
Sun, 24 Sep 2017 21:15:58 GMT
server
cloudflare
etag
"59c8208e-15df0"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=decefb4192b072ecf6e79754d7eb8785f1537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad8d1e5c637f-FRA
expires
Wed, 26 Sep 2018 22:08:48 GMT
Exchange-Book.woff
gaia.adage.com/assets/font-face/exchange-standard/
89 KB
89 KB
Font
General
Full URL
https://gaia.adage.com/assets/font-face/exchange-standard/Exchange-Book.woff
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9376 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
fa857686efe8ddf5b33e2a96a29a2b1c0a80dff832b92333ba7a25489cb621c8

Request headers

:path
/assets/font-face/exchange-standard/Exchange-Book.woff
pragma
no-cache
origin
https://adage.com
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
status
200
content-length
91307
last-modified
Mon, 06 Nov 2017 15:02:17 GMT
server
cloudflare
etag
"5a007979-164ab"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
application/octet-stream
access-control-allow-origin
*
cache-control
public, max-age=14400
set-cookie
__cfduid=decefb4192b072ecf6e79754d7eb8785f1537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad8d1e5d637f-FRA
expires
Wed, 26 Sep 2018 22:08:48 GMT
315017
adage.com/api/article/most_popular/3/2/render_article_page/
3 KB
963 B
XHR
General
Full URL
https://adage.com/api/article/most_popular/3/2/render_article_page/315017
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
8f7960183b6021008fe6cafbe52488b6508b76167c8e7aa8253bcc3e0a893223

Request headers

:path
/api/article/most_popular/3/2/render_article_page/315017
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; _cb_ls=1; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328; is=a356531a-f1b3-48ad-8b70-ef4e042607c2; iv=912bb16f-ef3d-4a1d-8986-fd695d587a0d
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/article/most_popular/3/2/render_article_page/315017
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad8d4f1327aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
702
x-newrelic-app-data
PxQAUFZUCQcTUVFSAAkCVEYdFGQHBDcQUQxLA1tMXV1dORY0QwhvTQVGXj1JAkpHWQcNB2hQRw9KQV5DQEpTTABSCFIIFAQcA1cKUQdNHlNIFA4ABVNZVgRdBQMDCVZeUQcUHwQHDxFVPw==
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1304646757 1304514338
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
container.html
d8rk54i4mohrb.cloudfront.net/ Frame 3FFE
0
0
Document
General
Full URL
https://d8rk54i4mohrb.cloudfront.net/container.html?pid=56e6ee8c736b790e04000865&title=Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness&date=2018-09-24%2007%3A00%3A00&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Health%7CPackaged%20Food%7CRestaurants&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&referrer=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&ref_url=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&cb=SPR.API.callbacks.cbmczaoqlb&v=2.16.0&cache_buster=1537985328264
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:2200:1f:573d:79c0:21 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash

Request headers

:method
GET
:authority
d8rk54i4mohrb.cloudfront.net
:scheme
https
:path
/container.html?pid=56e6ee8c736b790e04000865&title=Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness&date=2018-09-24%2007%3A00%3A00&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Health%7CPackaged%20Food%7CRestaurants&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&referrer=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&ref_url=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&cb=SPR.API.callbacks.cbmczaoqlb&v=2.16.0&cache_buster=1537985328264
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
content-type
text/html; charset=utf-8
content-length
5730
date
Mon, 10 Sep 2018 20:11:55 GMT
x-amz-replication-status
COMPLETED
last-modified
Mon, 10 Sep 2018 20:11:51 GMT
etag
"1eb5d5dd502c399ee0c79f35a0e77cf4"
cache-control
no-cache
x-amz-version-id
_tPVs0DEhwHQNqThZVa6XpfrwVzl0owu
accept-ranges
bytes
server
AmazonS3
age
3138
x-cache
Hit from cloudfront
via
1.1 412049da39a44d4e9af054ecc17534dd.cloudfront.net (CloudFront)
x-amz-cf-id
_c2PclbgYAjJ-ROUBAZv2WR41xwrBzUEtKzNxmAaeVyHIOAmfiIlsA==
users_iqjWHBFdfxIU_i3C51XSx1Bfw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1.jpg
gaia.adage.com/images/bin/image/medium/
9 KB
9 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/users_iqjWHBFdfxIU_i3C51XSx1Bfw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1.jpg?1536861906
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
79657654ae3e275116177b357bed45d931db791529bdc8a26906e31af91f1229

Request headers

:path
/images/bin/image/medium/users_iqjWHBFdfxIU_i3C51XSx1Bfw_v0_pi0TFsqn_N8siPbzgcJYQlLw_1x1.jpg?1536861906
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Thu, 13 Sep 2018 18:05:06 GMT
server
cloudflare
etag
"5b9aa6d2-253e"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8eb86d27aa-FRA
content-length
9534
expires
Wed, 03 Oct 2018 18:08:48 GMT
20180912NYPostCover3x2.jpg
gaia.adage.com/images/bin/image/medium/
19 KB
19 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/20180912NYPostCover3x2.jpg?1536760222
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
39c8f96d2db46ac6a61560321c7f35472f91b71d45ff0250e058d78c191c2632

Request headers

:path
/images/bin/image/medium/20180912NYPostCover3x2.jpg?1536760222
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Wed, 12 Sep 2018 13:50:22 GMT
server
cloudflare
etag
"5b99199e-4a52"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8eb86e27aa-FRA
content-length
19026
expires
Wed, 03 Oct 2018 18:08:48 GMT
SethFarbman_3x2.jpg
gaia.adage.com/images/bin/image/medium/
8 KB
8 KB
Image
General
Full URL
https://gaia.adage.com/images/bin/image/medium/SethFarbman_3x2.jpg?1536872879
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
78a2b0e8f476101e3a7c44ff3e0e34de1fb05be13eb8192e48cc2a682ac384ba

Request headers

:path
/images/bin/image/medium/SethFarbman_3x2.jpg?1536872879
pragma
no-cache
cookie
__cfduid=d41cd4fdb30317cf69ccb4bd70d34871e1537985327; __utma=1.358166582.1537985328.1537985328.1537985328.1; __utmc=1; __utmz=1.1537985328.1.1.utmcsr=www2.smartbrief.com|utmccn=(referral)|utmcmd=referral|utmcct=/redirect.action; __utmv=1.|1=BusinessType=00%20-%20Not%20Set=1; __utmt=1; __utmb=1.1.10.1537985328
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Thu, 13 Sep 2018 21:07:59 GMT
server
cloudflare
etag
"5b9ad1af-1e52"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/jpeg
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad8eb86f27aa-FRA
content-length
7762
expires
Wed, 03 Oct 2018 18:08:48 GMT
Cookie set s6611384785889
smetrics.adage.com/b/ss/crainadage/1/H.27.2/
Redirect Chain
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s6611384785889?AQB=1&ndh=1&t=26%2F8%2F2018%2018%3A8%3A48%203%200&fid=69C1AF30784880E1-16B1D1E0E600E106&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcm...
  • https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s6611384785889?AQB=1&pccr=true&vidn=2DD5E59805316AFF-4000010D60004425&&ndh=1&t=26%2F8%2F2018%2018%3A8%3A48%203%200&fid=69C1AF30784880E1-16B1D1E0E...
43 B
744 B
Image
General
Full URL
https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s6611384785889?AQB=1&pccr=true&vidn=2DD5E59805316AFF-4000010D60004425&&ndh=1&t=26%2F8%2F2018%2018%3A8%3A48%203%200&fid=69C1AF30784880E1-16B1D1E0E600E106&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A18&c22=2%3A00PM&c23=Wednesday&v23=2018%3A9%3A26%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Wednesday&c26=20180924&v26=Weekday&v27=cmo_strategy&c28=article%3A315017&v28=20180924&c29=article&c30=6777&v30=article%3A315017&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
63.140.41.99 Lehi, United States, ASN15224 (OMNITURE - Adobe Systems Inc., US),
Reverse DNS
adage.com.ssl.d1.sc.omtrdc.net
Software
Omniture DC/2.0.0 /
Resource Hash
a1ecbaed793a1f564c49c671f2dd0ce36f858534ef6d26b55783a06b884cc506
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Pragma
no-cache
Accept-Encoding
gzip, deflate
Host
smetrics.adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
image/webp,image/apng,image/*,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Cookie
s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
Connection
keep-alive
Cache-Control
no-cache
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
X-Content-Type-Options
nosniff
X-C
ms-6.4.0
P3P
CP="This is not a P3P policy"
Connection
Keep-Alive
Content-Length
43
X-XSS-Protection
1; mode=block
Pragma
no-cache
Last-Modified
Thu, 27 Sep 2018 18:08:49 GMT
Server
Omniture DC/2.0.0
xserver
www161
ETag
"3302798344978497536-6020786122160871117"
Vary
*
Content-Type
image/gif
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, max-age=0, no-transform, private
Set-Cookie
s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; Expires=Fri, 25 Sep 2020 18:08:49 GMT; Domain=adage.com; Path=/
Keep-Alive
timeout=15
Expires
Tue, 25 Sep 2018 18:08:49 GMT

Redirect headers

Date
Wed, 26 Sep 2018 18:08:48 GMT
X-Content-Type-Options
nosniff
X-C
ms-6.4.0
P3P
CP="This is not a P3P policy"
Connection
Keep-Alive
Content-Length
0
X-XSS-Protection
1; mode=block
Pragma
no-cache
Last-Modified
Thu, 27 Sep 2018 18:08:48 GMT
Server
Omniture DC/2.0.0
xserver
www107
Location
https://smetrics.adage.com/b/ss/crainadage/1/H.27.2/s6611384785889?AQB=1&pccr=true&vidn=2DD5E59805316AFF-4000010D60004425&&ndh=1&t=26%2F8%2F2018%2018%3A8%3A48%203%200&fid=69C1AF30784880E1-16B1D1E0E600E106&ce=UTF-8&ns=crain&pageName=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&g=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&cc=USD&ch=adage_news&server=adage.com&events=event19&c1=cmo_strategy&v1=cmo_strategy&c2=cmo_strategy&v2=cmo_strategy&c5=adage_news%3Acmo_strategy%3Aarticle&c6=adage_news%3Acmo_strategy%3Aarticle&v6=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&c10=not_logged_in&v12=not_logged_in&c15=1&c16=New&v17=1&c18=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&v18=New&c19=page-CMS&c21=2018%3A9%3A26%3A18&c22=2%3A00PM&c23=Wednesday&v23=2018%3A9%3A26%3A18&c24=Weekday&v24=2%3A00PM&c25=cmo_strategy&v25=Wednesday&c26=20180924&v26=Weekday&v27=cmo_strategy&c28=article%3A315017&v28=20180924&c29=article&c30=6777&v30=article%3A315017&v31=article&v32=6777&c34=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&c45=1&v45=1&v49=Mozilla%2F5.0%20%28Macintosh%3B%20Intel%20Mac%20OS%20X%2010_13_5%29%20AppleWebKit%2F537.36%20%28KHTML%2C%20like%20Gecko%29%20Chrome%2F67.0.3396.87%20Safari%2F537.36&c60=No_ID&v60=No_ID&v73=1585x1200&v74=Portrait&s=1600x1200&c=24&j=1.6&v=N&k=Y&bw=1600&bh=1200&AQE=1
Content-Type
text/plain
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, max-age=0, no-transform, private
Set-Cookie
s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; Expires=Fri, 25 Sep 2020 18:08:48 GMT; Domain=adage.com; Path=/
Keep-Alive
timeout=15
Expires
Tue, 25 Sep 2018 18:08:48 GMT
social-sprite.png
gaia.adage.com/images/
5 KB
6 KB
Image
General
Full URL
https://gaia.adage.com/images/social-sprite.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
205ba71a90f58774432033a1059fff789e298f4ab56165b3ef1988bcd2870814

Request headers

:path
/images/social-sprite.png
pragma
no-cache
cookie
s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:42:21 GMT
server
cloudflare
etag
"576c1f7d-153e"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
set-cookie
__cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad90aa0827aa-FRA
content-length
5438
expires
Wed, 03 Oct 2018 18:08:48 GMT
social-s3a48abe55e.png
gaia.adage.com/assets/images/
74 KB
74 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/social-s3a48abe55e.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
5f4ac78ea823e62a82d8f7f562fd73702969cca25d392470239465032a62c6f7

Request headers

:path
/assets/images/social-s3a48abe55e.png
pragma
no-cache
cookie
s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:20:58 GMT
server
cloudflare
etag
"59c821ba-12837"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
set-cookie
__cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad90aa0927aa-FRA
content-length
75831
expires
Wed, 03 Oct 2018 18:08:48 GMT
adage-footer-logo.png
gaia.adage.com/assets/images/
3 KB
3 KB
Image
General
Full URL
https://gaia.adage.com/assets/images/adage-footer-logo.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
f1fdd2c041f8a5551b9e6f30e04c1981d19153a7cafc71cba8ba6c99103b87ca

Request headers

:path
/assets/images/adage-footer-logo.png
pragma
no-cache
cookie
s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
cf-cache-status
HIT
last-modified
Sun, 24 Sep 2017 21:15:47 GMT
server
cloudflare
etag
"59c82083-b8b"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
set-cookie
__cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; expires=Thu, 26-Sep-19 18:08:48 GMT; path=/; domain=.adage.com; HttpOnly
accept-ranges
bytes
cf-ray
4607ad90aa0a27aa-FRA
content-length
2955
expires
Wed, 03 Oct 2018 18:08:48 GMT
fbevents.js
connect.facebook.net/en_US/
45 KB
14 KB
Script
General
Full URL
https://connect.facebook.net/en_US/fbevents.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f01c:8012:face:b00c:0:3 , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
/
Resource Hash
5e4fb5563218c9d2c6548a50764e052853fe611f3bd3e9e6b353c079a16b618f
Security Headers
Name Value
Content-Security-Policy default-src * data: blob:;script-src *.facebook.com *.fbcdn.net *.facebook.net *.google-analytics.com *.virtualearth.net *.google.com 127.0.0.1:* *.spotilocal.com:* 'unsafe-inline' 'unsafe-eval' *.atlassolutions.com blob: data: 'self';style-src data: blob: 'unsafe-inline' *;connect-src *.facebook.com facebook.com *.fbcdn.net *.facebook.net *.spotilocal.com:* wss://*.facebook.com:* https://fb.scanandcleanlocal.com:* *.atlassolutions.com attachment.fbsbx.com ws://localhost:* blob: *.cdninstagram.com 'self';
Strict-Transport-Security max-age=31536000; preload; includeSubDomains
X-Content-Type-Options nosniff
X-Frame-Options DENY
X-Xss-Protection 0

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
public
x-fb-debug
Z4Na2uJKjH7jF8aG1F7pUQvjtmwdRHZIZoodpSYFv8J7VH09rjXJkN7uJy+tyJRdwMfQvAfK+Kc7fY1wxGwpZg==
content-encoding
gzip
x-content-type-options
nosniff
date
Wed, 26 Sep 2018 18:08:48 GMT
x-frame-options
DENY
content-type
application/x-javascript; charset=utf-8
status
200
cache-control
public, max-age=1200
content-security-policy
default-src * data: blob:;script-src *.facebook.com *.fbcdn.net *.facebook.net *.google-analytics.com *.virtualearth.net *.google.com 127.0.0.1:* *.spotilocal.com:* 'unsafe-inline' 'unsafe-eval' *.atlassolutions.com blob: data: 'self';style-src data: blob: 'unsafe-inline' *;connect-src *.facebook.com facebook.com *.fbcdn.net *.facebook.net *.spotilocal.com:* wss://*.facebook.com:* https://fb.scanandcleanlocal.com:* *.atlassolutions.com attachment.fbsbx.com ws://localhost:* blob: *.cdninstagram.com 'self';
strict-transport-security
max-age=31536000; preload; includeSubDomains
vary
Accept-Encoding
content-length
14117
x-xss-protection
0
expires
Sat, 01 Jan 2000 00:00:00 GMT
cc
cc.swiftype.com/
43 B
279 B
Image
General
Full URL
https://cc.swiftype.com/cc?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&engine_key=9Vb8tQqGzsf13b3nkdnR&r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
173.192.91.155 Dallas, United States, ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US),
Reverse DNS
9b.5b.c0ad.ip4.static.sl-reverse.com
Software
/
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Cache-Control
no-cache
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Connection
keep-alive
Content-Type
image/gif
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:48 GMT
btp.js
www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/
3 KB
1 KB
Script
General
Full URL
https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
67.225.220.126 Lansing, United States, ASN32244 (LIQUIDWEB - Liquid Web, L.L.C, US),
Reverse DNS
host.rtb123.com
Software
Microsoft-IIS/10.0 / ASP.NET
Resource Hash
34a28ebff02e35e8847178c71910fb9ba2d99b769ef6bc7e496932252f4a87ae

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-powered-by-plesk
PleskWin
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
etag
"098dbbe3f3ad41:0"
last-modified
Wed, 22 Aug 2018 17:44:16 GMT
server
Microsoft-IIS/10.0
x-powered-by
ASP.NET
vary
Accept-Encoding
content-type
application/javascript
status
200
accept-ranges
bytes
content-length
1150
rules-p-fbFZFDIZ_p3uo.js
rules.quantcount.com/
3 B
339 B
Script
General
Full URL
https://rules.quantcount.com/rules-p-fbFZFDIZ_p3uo.js
Requested by
Host: secure.quantserve.com
URL: https://secure.quantserve.com/quant.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:c800:6:44e3:f8c0:93a1 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
AmazonS3 /
Resource Hash
ca3d163bab055381827226140568f3bef7eaac187cebd76878e0b63e9e442356

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Fri, 22 Sep 2017 14:58:23 GMT
via
1.1 e15344e351ae77fef306bf70353d7fc3.cloudfront.net (CloudFront)
last-modified
Sat, 04 Mar 2017 21:07:28 GMT
server
AmazonS3
age
47798
etag
"8a80554c91d9fca8acb82f023de02f11"
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=86400
accept-ranges
bytes
content-length
3
x-amz-cf-id
bdzhrgE4yQBUfqizOQiOJuQrtNkRsZYe2Kg9oRHu7X9kNhwgNaY--g==
chartbeat.js
static.chartbeat.com/js/
34 KB
14 KB
Script
General
Full URL
https://static.chartbeat.com/js/chartbeat.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:9000:200c:5c00:18:1fcd:348:2461 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
nginx /
Resource Hash
83062991d045144a451f9123c64c93c33e5711b7fd29abbce47ab72de1b7f32d

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 16:19:04 GMT
content-encoding
gzip
last-modified
Wed, 22 Aug 2018 02:44:36 GMT
server
nginx
age
6584
vary
Accept-Encoding
x-cache
Hit from cloudfront
content-type
application/x-javascript
status
200
cache-control
max-age=7200
x-amz-cf-id
ywBmfRYb4lGrReA0c3jgnTrBFusMEVi4e0NTGWrg0GKy2Mfxs3ewRA==
via
1.1 1a483cde6df004748f3e5c80dc46df26.cloudfront.net (CloudFront)
expires
Wed, 26 Sep 2018 18:19:04 GMT
load
experience.tinypass.com/xbuilder/experience/
5 KB
2 KB
Script
General
Full URL
https://experience.tinypass.com/xbuilder/experience/load?aid=4rqMYyzEyD
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9bd382bf68d0c7c28dfd44b1a1ea3619ce199152d8d711a6ff0b1d5735c2d4be

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
cf-cache-status
HIT
wn
prod-exp-10-0-2-148
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
p3p
CP="NON DSP COR OUR IND"
status
200
cache-control
public, max-age=1800
cf-ray
4607ad91495b2318-FRA
content-type
application/javascript;charset=utf-8
content-length
1690
x-request-id
Cm9cofpjai9
expires
Wed, 26 Sep 2018 18:38:48 GMT
ionicons.min.css
code.ionicframework.com/ionicons/2.0.1/css/
50 KB
8 KB
Stylesheet
General
Full URL
https://code.ionicframework.com/ionicons/2.0.1/css/ionicons.min.css
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6819:7c63 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
92ac508220f5bb60ec94e07650528eb66625f82a4740ada068cde05365781286

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-fastly-request-id
e035182df68add5157cfb8ccb8cd88965f240265
date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
cf-cache-status
MISS
access-control-allow-origin
*
x-cache
HIT
status
200
x-cache-hits
296
content-length
8313
x-served-by
cache-fra19148-FRA
last-modified
Thu, 23 Aug 2018 20:38:22 GMT
server
cloudflare
x-github-request-id
7B5E:1768:3F602B:55FCB3:5BA06BBA
x-timer
S1537985329.866104,VS0,VE0
etag
W/"5b7f1b3e-c854"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/css; charset=utf-8
via
1.1 varnish
cache-control
public, max-age=7200
accept-ranges
bytes
cf-ray
4607ad915f906379-FRA
expires
Wed, 26 Sep 2018 20:08:48 GMT
set_view_count.php
adage.com/ajax/
0
607 B
XHR
General
Full URL
https://adage.com/ajax/set_view_count.php?id=315017
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

:path
/ajax/set_view_count.php?id=315017
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
*/*
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
*/*
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
MISS
x-url
/ajax/set_view_count.php?id=315017
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-cache-server
adage-varnish-01
status
200
x-cookie-debug
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
x-host
adage.com
x-backend-server
adage_live_director
x-varnish
1304646775
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/html; charset=UTF-8
cache-control
no-cache
cf-ray
4607ad916ab927aa-FRA
me
geoip-js.maxmind.com/geoip/v2.1/country/
739 B
955 B
XHR
General
Full URL
https://geoip-js.maxmind.com/geoip/v2.1/country/me?referrer=https%3A%2F%2Fadage.com
Requested by
Host: js.maxmind.com
URL: https://js.maxmind.com/js/apis/geoip2/v2.1/geoip2.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2607:f0d0:3:16::4 , United States, ASN36351 (SOFTLAYER - SoftLayer Technologies Inc., US),
Reverse DNS
Software
geoip2-daemon /
Resource Hash
95265d65b2af768a882c2dcab29f56791584efaeeeb6b3855c4210d0fe8993fe

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com

Response headers

Access-Control-Allow-Origin
*
Date
Wed, 26 Sep 2018 18:08:48 GMT
Server
geoip2-daemon
Content-Length
739
Content-Type
application/vnd.maxmind.com-country+json; charset=UTF-8; version=2.1
ads
securepubads.g.doubleclick.net/gampad/
31 KB
7 KB
XHR
General
Full URL
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=68253642354736&correlator=4382231773515579&output=json_html&callback=googletag.impl.pubads.callbackProxy1&impl=fifs&adsid=NT&json_a=1&eid=21061645%2C21061863&vrg=249&guci=1.2.0.0.2.2.0&sc=1&sfv=1-0-29&iu_parts=105554924%2Caao%2Cmarketing%2Carticle&enc_prev_ius=%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3%2C%2F0%2F1%2F2%2F3&prev_iu_szs=1x1%2C1x1%2C970x90%7C728x90%7C970x250%2C300x250%2C300x600%7C300x250%2C320x50&fluid=0%2C0%2C0%2C0%2C0%2Cheight&ists=48&prev_scp=pos%3Dinterstitial%7Cpos%3Dinread%7Cpos%3Dlb_01%7Cpos%3Drec_01%7Cpos%3Drec_lb_01%7Cpos%3Dpcard_1&eri=1&cust_params=aao_cat%3DCMO%2520Strategy%252CHealth%252CPackaged%2520Food%252CRestaurants%26guid%3D315017%26sc%3D0&cookie_enabled=1&bc=7&abxe=1&lmt=1537985328&dt=1537985328941&dlt=1537985327282&idt=1042&frm=20&biw=1585&bih=1200&oid=3&adxs=0%2C0%2C308%2C967%2C967%2C967&adys=0%2C0%2C175%2C1586%2C506%2C1561&adks=2961762477%2C288960496%2C642842270%2C784088114%2C684095468%2C2704401504&gut=v2&ifi=1&u_his=2&u_h=1200&u_w=1600&u_ah=1200&u_aw=1600&u_cd=24&u_sd=1&flash=0&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&ref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&dssz=85&icsg=12928942080&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&psz=1x-1%7C1x-1%7C970x-1%7C285x-1%7C285x-1%7C285x-1&msz=0x-1%7C0x-1%7C970x-1%7C285x-1%7C285x-1%7C300x-1&ga_vid=1196222022.1537985329&ga_sid=1537985329&ga_hid=1542595032&fws=4%2C4%2C4%2C4%2C4%2C4
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
371ffb23050d4800a0489ceaf241db848ffe874340c7baf6c598e451ac08173e
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
google-mediationgroup-id
-2,-2,-2,-2,-2,-2
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
7276
x-xss-protection
1; mode=block
google-lineitem-id
-2,4354786944,4669684946,4667461145,4669550284,445005124
pragma
no-cache
server
cafe
google-mediationtag-id
-2
google-creative-id
-2,138211730364,138233057395,138232739265,138233003228,138243889887
content-type
text/javascript; charset=UTF-8
access-control-allow-origin
https://adage.com
cache-control
no-cache, must-revalidate
access-control-allow-credentials
true
timing-allow-origin
*
expires
Fri, 01 Jan 1990 00:00:00 GMT
pubads_impl_rendering_249.js
securepubads.g.doubleclick.net/gpt/
51 KB
19 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
f7eeefc1dd6f250f4c4b89a1fef2d0fb85b280042059f1f2ee0d11de20c34e98
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
19757
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:48 GMT
container.html
tpc.googlesyndication.com/safeframe/1-0-29/html/
0
0
Other
General
Full URL
https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash

Request headers

Purpose
prefetch
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Fri, 13 Sep 2019 07:45:10 GMT
cache-control
public, immutable, max-age=31536000
last-modified
Mon, 11 Jun 2018 14:38:59 GMT
content-type
text/html
fql
graph.facebook.com/
228 B
332 B
Script
General
Full URL
https://graph.facebook.com/fql?q=SELECT%20url,%20normalized_url,%20share_count,%20like_count,%20comment_count,%20total_count,commentsbox_count,%20comments_fbid,%20click_count%20FROM%20link_stat%20WHERE%20url=%27https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F%27&callback=jQuery191016222706932145203_1537985327334&_=1537985327335
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f02d:e:face:b00c:0:2 , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
/
Resource Hash
5d043320304dc83f52da9732ec09ce375820da412f4e599f0bc0482301b6184d
Security Headers
Name Value
Strict-Transport-Security max-age=15552000; preload

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

strict-transport-security
max-age=15552000; preload
content-encoding
gzip
www-authenticate
OAuth "Facebook Platform" "invalid_request" "(#12) fql is deprecated for versions v2.1 and higher"
x-app-usage
{"call_count":0,"total_cputime":0,"total_time":0}
status
200
x-fb-rev
4353776
content-length
198
pragma
no-cache
x-fb-debug
Wls8xRNnOgHLYdHGgN5XXFajSVFFDfkqxsbE0N+gg5u0utzm6uRP44BIyTSFGeUMI3u7uxSXA+Ah/MR3C1itig==
x-fb-trace-id
C8pfyuZ+hTx
date
Wed, 26 Sep 2018 18:08:49 GMT
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
access-control-allow-origin
*
cache-control
no-store
facebook-api-version
v2.7
expires
Sat, 01 Jan 2000 00:00:00 GMT
share
www.linkedin.com/countserv/count/
178 B
227 B
Script
General
Full URL
https://www.linkedin.com/countserv/count/share?format=jsonp&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&callback=jQuery191016222706932145203_1537985327336&_=1537985327337
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a05:f500:10:101::b93f:9101 , Ireland, ASN14413 (LINKEDIN - LinkedIn Corporation, US),
Reverse DNS
Software
Apache-Coyote/1.1 /
Resource Hash
5c7e2030512d214ffe252a3f65f748a82aee412a22e39f28438c3c5ae3cf6027
Security Headers
Name Value
Content-Security-Policy default-src *; connect-src 'self' static.licdn.com media.licdn.com static-exp1.licdn.com static-exp2.licdn.com media-exp1.licdn.com media-exp2.licdn.com https://media-src.linkedin.com/media/ www.linkedin.com s.c.lnkd.licdn.com m.c.lnkd.licdn.com s.c.exp1.licdn.com s.c.exp2.licdn.com m.c.exp1.licdn.com m.c.exp2.licdn.com wss://*.linkedin.com dms.licdn.com; img-src data: blob: *; font-src data: *; style-src 'unsafe-inline' 'self' static-src.linkedin.com *.licdn.com; script-src 'report-sample' 'unsafe-inline' 'unsafe-eval' 'self' platform.linkedin.com spdy.linkedin.com static-src.linkedin.com *.ads.linkedin.com *.licdn.com static.chartbeat.com www.google-analytics.com ssl.google-analytics.com bcvipva02.rightnowtech.com www.bizographics.com sjs.bizographics.com js.bizographics.com d.la4-c1-was.salesforceliveagent.com slideshare.www.linkedin.com; object-src 'none'; media-src blob: *; child-src blob: lnkd-communities: voyager: *; frame-ancestors 'self'
Strict-Transport-Security max-age=2592000
X-Content-Type-Options nosniff
X-Frame-Options sameorigin
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
status
200
vary
Accept-Encoding
x-li-uuid
dUW5FoIFWBXA9m+FtioAAA==
server
Apache-Coyote/1.1
pragma
no-cache
x-li-pop
prod-efr5
x-frame-options
sameorigin
strict-transport-security
max-age=2592000
content-type
text/javascript;charset=UTF-8
x-xss-protection
1; mode=block
cache-control
no-cache, no-store
content-security-policy
default-src *; connect-src 'self' static.licdn.com media.licdn.com static-exp1.licdn.com static-exp2.licdn.com media-exp1.licdn.com media-exp2.licdn.com https://media-src.linkedin.com/media/ www.linkedin.com s.c.lnkd.licdn.com m.c.lnkd.licdn.com s.c.exp1.licdn.com s.c.exp2.licdn.com m.c.exp1.licdn.com m.c.exp2.licdn.com wss://*.linkedin.com dms.licdn.com; img-src data: blob: *; font-src data: *; style-src 'unsafe-inline' 'self' static-src.linkedin.com *.licdn.com; script-src 'report-sample' 'unsafe-inline' 'unsafe-eval' 'self' platform.linkedin.com spdy.linkedin.com static-src.linkedin.com *.ads.linkedin.com *.licdn.com static.chartbeat.com www.google-analytics.com ssl.google-analytics.com bcvipva02.rightnowtech.com www.bizographics.com sjs.bizographics.com js.bizographics.com d.la4-c1-was.salesforceliveagent.com slideshare.www.linkedin.com; object-src 'none'; media-src blob: *; child-src blob: lnkd-communities: voyager: *; frame-ancestors 'self'
x-li-proto
http/2
x-li-fabric
prod-lva1
expires
Thu, 01 Jan 1970 00:00:00 GMT
sharrre.php
adage.com/assets/js/
98 B
520 B
XHR
General
Full URL
https://adage.com/assets/js/sharrre.php?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&type=googlePlus
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
9483dffb3ae229539a8397a31ea2b25cc141d050304b1f56c5731b26db573c83

Request headers

:path
/assets/js/sharrre.php?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&type=googlePlus
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/js/sharrre.php?url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&type=googlePlus
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
cf-ray
4607ad923bc427aa-FRA
x-cache-server
adage-varnish-01
status
200
x-cookie-debug
x-host
adage.com
x-backend-server
adage_live_director
content-length
105
x-newrelic-app-data
PxQAUFZUCQcTUVFSAAkCVEYdFGQHBDcQUQxLA1tMXV1dORY0QwhvTQVFRAQSEGQcWhc9TURZVhQWQ1MdEg4TQBxSFlIICAQCH1UXUQdRAVRIGwZNRFNZUQIBUFUCBQZWBwMDAgNETwRRDksHZQ==
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
x-varnish
1304646778 1298487951
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
fql
graph.facebook.com/
228 B
626 B
Script
General
Full URL
https://graph.facebook.com/fql?q=SELECT%20url,%20normalized_url,%20share_count,%20like_count,%20comment_count,%20total_count,commentsbox_count,%20comments_fbid,%20click_count%20FROM%20link_stat%20WHERE%20url=%27https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F%27&callback=jQuery191016222706932145203_1537985327338&_=1537985327339
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f02d:e:face:b00c:0:2 , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
/
Resource Hash
157e047007a9afde3db3e344b8e60766144d841903ff557196c52c76a3edc83d
Security Headers
Name Value
Strict-Transport-Security max-age=15552000; preload

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

strict-transport-security
max-age=15552000; preload
content-encoding
gzip
www-authenticate
OAuth "Facebook Platform" "invalid_request" "(#12) fql is deprecated for versions v2.1 and higher"
x-app-usage
{"call_count":0,"total_cputime":0,"total_time":0}
status
200
x-fb-rev
4353776
content-length
196
pragma
no-cache
x-fb-debug
ooY2ItwmkCAtuxWEDTOqKBiCyo4ST3VFr/nTqv/jo90oAix9VFnp/Fla1kNVlJoEv0CFKbsON0CUPlzF15QaaA==
x-fb-trace-id
Djk0829f7Sq
date
Wed, 26 Sep 2018 18:08:49 GMT
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
access-control-allow-origin
*
cache-control
no-store
facebook-api-version
v2.7
expires
Sat, 01 Jan 2000 00:00:00 GMT
share
www.linkedin.com/countserv/count/
178 B
1 KB
Script
General
Full URL
https://www.linkedin.com/countserv/count/share?format=jsonp&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&callback=jQuery191016222706932145203_1537985327340&_=1537985327341
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a05:f500:10:101::b93f:9101 , Ireland, ASN14413 (LINKEDIN - LinkedIn Corporation, US),
Reverse DNS
Software
Apache-Coyote/1.1 /
Resource Hash
3087351713635a5ee5db436858fa1b81b61410e670ac31475be275dac1e64697
Security Headers
Name Value
Content-Security-Policy default-src *; connect-src 'self' static.licdn.com media.licdn.com static-exp1.licdn.com static-exp2.licdn.com media-exp1.licdn.com media-exp2.licdn.com https://media-src.linkedin.com/media/ www.linkedin.com s.c.lnkd.licdn.com m.c.lnkd.licdn.com s.c.exp1.licdn.com s.c.exp2.licdn.com m.c.exp1.licdn.com m.c.exp2.licdn.com wss://*.linkedin.com dms.licdn.com; img-src data: blob: *; font-src data: *; style-src 'unsafe-inline' 'self' static-src.linkedin.com *.licdn.com; script-src 'report-sample' 'unsafe-inline' 'unsafe-eval' 'self' platform.linkedin.com spdy.linkedin.com static-src.linkedin.com *.ads.linkedin.com *.licdn.com static.chartbeat.com www.google-analytics.com ssl.google-analytics.com bcvipva02.rightnowtech.com www.bizographics.com sjs.bizographics.com js.bizographics.com d.la4-c1-was.salesforceliveagent.com slideshare.www.linkedin.com; object-src 'none'; media-src blob: *; child-src blob: lnkd-communities: voyager: *; frame-ancestors 'self'
Strict-Transport-Security max-age=2592000
X-Content-Type-Options nosniff
X-Frame-Options sameorigin
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
status
200
vary
Accept-Encoding
x-li-uuid
TjrPFoIFWBUgpN6MtSoAAA==
server
Apache-Coyote/1.1
pragma
no-cache
x-li-pop
prod-efr5
x-frame-options
sameorigin
strict-transport-security
max-age=2592000
content-type
text/javascript;charset=UTF-8
x-xss-protection
1; mode=block
cache-control
no-cache, no-store
content-security-policy
default-src *; connect-src 'self' static.licdn.com media.licdn.com static-exp1.licdn.com static-exp2.licdn.com media-exp1.licdn.com media-exp2.licdn.com https://media-src.linkedin.com/media/ www.linkedin.com s.c.lnkd.licdn.com m.c.lnkd.licdn.com s.c.exp1.licdn.com s.c.exp2.licdn.com m.c.exp1.licdn.com m.c.exp2.licdn.com wss://*.linkedin.com dms.licdn.com; img-src data: blob: *; font-src data: *; style-src 'unsafe-inline' 'self' static-src.linkedin.com *.licdn.com; script-src 'report-sample' 'unsafe-inline' 'unsafe-eval' 'self' platform.linkedin.com spdy.linkedin.com static-src.linkedin.com *.ads.linkedin.com *.licdn.com static.chartbeat.com www.google-analytics.com ssl.google-analytics.com bcvipva02.rightnowtech.com www.bizographics.com sjs.bizographics.com js.bizographics.com d.la4-c1-was.salesforceliveagent.com slideshare.www.linkedin.com; object-src 'none'; media-src blob: *; child-src blob: lnkd-communities: voyager: *; frame-ancestors 'self'
x-li-proto
http/2
x-li-fabric
prod-lva1
expires
Thu, 01 Jan 1970 00:00:00 GMT
dont_miss
adage.com/api/homepage/
2 KB
727 B
XHR
General
Full URL
https://adage.com/api/homepage/dont_miss
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
35f99e712fc32d5e604c508ab55926e32b6630e1204de3f2f097a96b075003b0

Request headers

:path
/api/homepage/dont_miss
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/homepage/dont_miss
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad923bc527aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
599
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1304646782 1304024924
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
hp_creativity_carousel.php
adage.com/ajax/
8 KB
2 KB
XHR
General
Full URL
https://adage.com/ajax/hp_creativity_carousel.php
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
898d21d7c0147bd79d7ce1e667adee6551330f95fca31d39b9ef8cdfc035ac3f

Request headers

:path
/ajax/hp_creativity_carousel.php
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
MISS
x-url
/ajax/hp_creativity_carousel.php
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-cache-server
adage-varnish-02
status
200
x-cookie-debug
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
x-host
adage.com
x-backend-server
adage_live_director
x-varnish
1574364584
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
text/html; charset=UTF-8
cache-control
no-cache
cf-ray
4607ad923bc927aa-FRA
measure.min.js
asset.pagefair.com/
11 KB
4 KB
Script
General
Full URL
https://asset.pagefair.com/measure.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.248 , United Kingdom, ASN6461 (ZAYO-6461 - Zayo Bandwidth, US),
Reverse DNS
94.31.29.248.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
6ac72fa11e76ea6fdbb1b310f67b3b9b24c11da94774a89323b71930ae544eee

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Mon, 11 Jun 2018 11:42:29 GMT
server
NetDNA-cache/2.2
x-amz-request-id
D143DD0B8C0A43C7
etag
W/"5631e8df5abfee420cd07a2737665a78"
x-cache
HIT
content-type
application/x-javascript
status
200
cache-control
max-age=86400
x-amz-id-2
F8xidW3csiR+28dtfJZ+/i8NCF8e0Q1TmTYDszxJmseUs/JdG5YHMv5il0fhXjaPXsM9pSwCncI=
expires
Thu, 27 Sep 2018 18:08:49 GMT
ads.min.js
asset.pagefair.net/
0
345 B
Script
General
Full URL
https://asset.pagefair.net/ads.min.js
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.96 , United Kingdom, ASN12989 (HWNG, NL),
Reverse DNS
94.31.29.96.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Fri, 09 Mar 2018 17:19:02 GMT
server
NetDNA-cache/2.2
x-amz-request-id
88276145079782CD
etag
"263dfc0b0e2e32b880781aa6f238a031"
x-cache
HIT
content-type
application/x-javascript
status
200
cache-control
max-age=7200
accept-ranges
bytes
content-length
31
x-amz-id-2
m4uGCCaIciaSmp3FC73Tse0PR07IxQbD1CNOqUVCsYmrQgRvtSSKiGR6Hdx7AcoAS51nxPGQ2/Q=
Social_Box_Twitter-BlackBox.svg
adage.com/assets/images/social/
1010 B
774 B
Image
General
Full URL
https://adage.com/assets/images/social/Social_Box_Twitter-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
54fec22d6937a46ad9f70009ca5df237f9fc12abf987fd93883e335f099c894f

Request headers

:path
/assets/images/social/Social_Box_Twitter-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Twitter-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad926bf427aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
610
last-modified
Sun, 24 Sep 2017 21:15:52 GMT
server
cloudflare
etag
"3f2-559f5f27075f3"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646784 1279915894
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Facebook-BlackBox.svg
adage.com/assets/images/social/
646 B
596 B
Image
General
Full URL
https://adage.com/assets/images/social/Social_Box_Facebook-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6a13b0cbb5f27be31bf26141fa5476058dfe266cf21a1294dfc85911bb96b4e5

Request headers

:path
/assets/images/social/Social_Box_Facebook-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Facebook-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad926bf327aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
430
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"286-559f5f2818932"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646783 1279915888
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Linkedin-BlackBox.svg
adage.com/assets/images/social/
938 B
812 B
Image
General
Full URL
https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
46a69fecae099f03ae9633be071d023a3596eb1c75d8eb066b187e36f51b2e06

Request headers

:path
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad926bf027aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"3aa-559f5f27705b2"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646785 1279915889
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Mail-BlackBox.svg
adage.com/assets/images/social/
1 KB
744 B
Image
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e3a7d30e82361f1ab98085fe9e2a4a88f22008708abe49906bda9e1411d22c37

Request headers

:path
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad926bf527aa-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"41d-559f5f27a45c1"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1574364585 1549649360
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Print-BlackBox.svg
adage.com/assets/images/social/
2 KB
999 B
Image
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
141c65ef8e3063a3a224250655550bfb33a5bc67873cdf42a0be216a1457e1d1

Request headers

:path
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad926bf227aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
810
last-modified
Sun, 24 Sep 2017 21:15:54 GMT
server
cloudflare
etag
"650-559f5f2881121"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646780 1279915893
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_RePrints-BlackBox.svg
adage.com/assets/images/social/
1 KB
803 B
Image
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
601533fe128569ef8505f50248851d2d1b95d7a2effe56c99fb930b23aa97279

Request headers

:path
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
adage.com
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:scheme
https
:method
GET
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607ad926bf627aa-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
657
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"52c-559f5f2755fce"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1574364586 1549649283
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
widget_iframe.f6c7d667d236c62537eeaba62686136d.html
platform.twitter.com/widgets/ Frame E3F8
0
0
Document
General
Full URL
https://platform.twitter.com/widgets/widget_iframe.f6c7d667d236c62537eeaba62686136d.html?origin=https%3A%2F%2Fadage.com&settingsEndpoint=https%3A%2F%2Fsyndication.twitter.com%2Fsettings
Requested by
Host: platform.twitter.com
URL: https://platform.twitter.com/widgets.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2606:2800:234:46c:e8b:1e2f:2bd:694 , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software
ECS (fcn/40EA) /
Resource Hash

Request headers

Host
platform.twitter.com
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Accept-Encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

Content-Encoding
gzip
Cache-Control
public, max-age=315360000
Content-Type
text/html; charset=utf-8
Date
Wed, 26 Sep 2018 18:08:48 GMT
Etag
"e3ed684480c273645854c25215f7a43c+gzip"
Last-Modified
Mon, 24 Sep 2018 21:14:44 GMT
P3P
CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
Server
ECS (fcn/40EA)
Vary
Accept-Encoding
X-Cache
HIT
Content-Length
5879
1.12
consent.trustarc.com/asset/notice.js/v/
53 KB
18 KB
Script
General
Full URL
https://consent.trustarc.com/asset/notice.js/v/1.12
Requested by
Host: consent.truste.com
URL: https://consent.truste.com/notice?domain=crain.com&c=teconsent&text=true&js=bb&noticeType=bb&cookieLink=http%3A%2F%2Fadage.com%2Fprivacy&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.171.124.191 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-171-124-191.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
f9c11c1cd50a1afe889233d17f5aef318d15f4f8ab3a243014fd261c25311792

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com

Response headers

pragma
public
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Thu, 6 Sep 2018 19:06:55 GMT
server
nginx
status
200
vary
Accept-Encoding
content-type
application/javascript;charset=UTF-8
access-control-allow-origin
*
prompt
survey.g.doubleclick.net/gk/
0
88 B
Script
General
Full URL
https://survey.g.doubleclick.net/gk/prompt?t=a&site=bgexkparr4cfqge6y3abx3eqga&random=1537985329079&ref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&token=NT
Requested by
Host: survey.g.doubleclick.net
URL: https://survey.g.doubleclick.net/async_survey?site=bgexkparr4cfqge6y3abx3eqga
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:81b::2011 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Frame-Options SAMEORIGIN
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-why
UserPrivacyInfo does not meet requirements to be served (LAT and/or OPT_OUT modifier).
content-encoding
gzip
x-content-type-options
nosniff
date
Wed, 26 Sep 2018 18:08:49 GMT
x-frame-options
SAMEORIGIN
content-type
text/javascript; charset=utf-8
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
23
x-xss-protection
1; mode=block
n
edge.simplereach.com/
356 B
948 B
Script
General
Full URL
https://edge.simplereach.com/n?pid=56e6ee8c736b790e04000865&title=Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness&date=2018-09-24%2007%3A00%3A00&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Health%7CPackaged%20Food%7CRestaurants&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&referrer=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&ref_url=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&cb=SPR.API.callbacks.cbmczaoqlb&v=2.16.0
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::1717:dbef , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
dd2f8ba0c78d0b7b254da962d8269ff890fe31edeede6a02d2b21a54cbf9f2d1

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
356
Content-Type
application/javascript
ping
ping.chartbeat.net/
43 B
213 B
Image
General
Full URL
https://ping.chartbeat.net/ping?h=adage.com&p=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&u=ygiB1OHtaUCGR4Cn&d=adage.com&g=25465&g0=CMO%20Strategy&g1=Jessica%20Wohl&n=1&f=00001&c=0&x=0&m=0&y=4116&o=1585&w=1200&j=45&R=1&W=0&I=0&E=0&e=0&r=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&b=2057&t=8fModNlMLSuVvuMCanSW4BRKy2O&V=108&i=Banish%20Weight%20Watchers%20from%20your%20vocab.%20It%27s%20now%20just%20WW.%20%7C%20CMO%20Strategy%20-%20Ad%20Age&tz=0&sn=1&sv=Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi&sr=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&sd=1&im=067b0fff&_
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
107.22.199.156 Ashburn, United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
ec2-107-22-199-156.compute-1.amazonaws.com
Software
/
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Expires
0
Cache-Control
no-cache, no-store, must-revalidate
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
pixel;r=1923063521;rf=0;a=p-fbFZFDIZ_p3uo;url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F;ref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3...
pixel.quantserve.com/
35 B
479 B
Image
General
Full URL
https://pixel.quantserve.com/pixel;r=1923063521;rf=0;a=p-fbFZFDIZ_p3uo;url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F;ref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc;fpan=1;fpa=P0-1144964703-1537985329124;ns=0;ce=1;qjs=1;qv=4c19192-20180628134937;cm=;je=0;sr=1600x1200x24;enc=n;dst=0;et=1537985329123;tzo=0;ogl=title.Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness%2Ctype.article%2Curl.https%3A%2F%2Fadage%252Ecom%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F%2Cimage.https%3A%2F%2Fgaia%252Eadage%252Ecom%2Fimages%2Fbin%2Fimage%2Fx-large%2FWW_logo_3x2%252Ejpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
18.195.140.49 Cambridge, United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-18-195-140-49.eu-central-1.compute.amazonaws.com
Software
QS /
Resource Hash
a0d3a0aff7dc3bf32d2176fc3dcda6e7aba2867c4f4d1f7af6355d2cfc6c44f8

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:49 GMT
Server
QS
P3P
CP="NOI DSP COR NID CURa ADMa DEVa PSAo PSDo OUR SAMa IND COM NAV"
Cache-Control
private, no-cache, no-store, proxy-revalidate
Connection
keep-alive
Content-Type
image/gif
Content-Length
35
Expires
Fri, 04 Aug 1978 12:00:00 GMT
473036029510636
connect.facebook.net/signals/config/
87 KB
18 KB
Script
General
Full URL
https://connect.facebook.net/signals/config/473036029510636?v=2.8.30&r=stable
Requested by
Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f01c:8012:face:b00c:0:3 , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
/
Resource Hash
90547e7f76bc7f7b78470e6ece0eaf0831c1b815d5b926746c4959fb0d534fe8
Security Headers
Name Value
Content-Security-Policy default-src * data: blob:;script-src *.facebook.com *.fbcdn.net *.facebook.net *.google-analytics.com *.virtualearth.net *.google.com 127.0.0.1:* *.spotilocal.com:* 'unsafe-inline' 'unsafe-eval' *.atlassolutions.com blob: data: 'self';style-src data: blob: 'unsafe-inline' *;connect-src *.facebook.com facebook.com *.fbcdn.net *.facebook.net *.spotilocal.com:* wss://*.facebook.com:* https://fb.scanandcleanlocal.com:* *.atlassolutions.com attachment.fbsbx.com ws://localhost:* blob: *.cdninstagram.com 'self' chrome-extension://boadgeojelhgndaghljhdicfkmllpafd chrome-extension://dliochdbjfkdbacpmhlcpmleaejidimm;
Strict-Transport-Security max-age=31536000; preload; includeSubDomains
X-Content-Type-Options nosniff
X-Frame-Options DENY
X-Xss-Protection 0

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

content-security-policy
default-src * data: blob:;script-src *.facebook.com *.fbcdn.net *.facebook.net *.google-analytics.com *.virtualearth.net *.google.com 127.0.0.1:* *.spotilocal.com:* 'unsafe-inline' 'unsafe-eval' *.atlassolutions.com blob: data: 'self';style-src data: blob: 'unsafe-inline' *;connect-src *.facebook.com facebook.com *.fbcdn.net *.facebook.net *.spotilocal.com:* wss://*.facebook.com:* https://fb.scanandcleanlocal.com:* *.atlassolutions.com attachment.fbsbx.com ws://localhost:* blob: *.cdninstagram.com 'self' chrome-extension://boadgeojelhgndaghljhdicfkmllpafd chrome-extension://dliochdbjfkdbacpmhlcpmleaejidimm;
content-encoding
gzip
x-content-type-options
nosniff
status
200
vary
Origin, Accept-Encoding
content-length
17701
x-xss-protection
0
pragma
public
x-fb-debug
Im0I9oUu59YrRKPO8ssa9RhXcsCRW2Z3rjH/3MYVram++t8jiC8Ey54/QIrHhfbLNfXuPSRviMIg2HsXsdFCIg==
x-frame-options
DENY
date
Wed, 26 Sep 2018 18:08:49 GMT
strict-transport-security
max-age=31536000; preload; includeSubDomains
access-control-allow-methods
OPTIONS
content-type
application/x-javascript; charset=utf-8
access-control-allow-origin
https://connect.facebook.net
access-control-expose-headers
X-FB-Debug, X-Loader-Length
cache-control
public, max-age=1200
access-control-allow-credentials
true
expires
Sat, 01 Jan 2000 00:00:00 GMT
tinypass.min.js
cdn.tinypass.com/api/
315 KB
107 KB
Script
General
Full URL
https://cdn.tinypass.com/api/tinypass.min.js
Requested by
Host: experience.tinypass.com
URL: https://experience.tinypass.com/xbuilder/experience/load?aid=4rqMYyzEyD
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
70abbfb040924e59d70f94a503c2efe7de6b68521cca9d7a462fa1630877aae9

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
content-type
text/javascript
wn
prod-dash-10-0-1-6
server
cloudflare
etag
W/"322641-1537911306000"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
p3p
CP="NON DSP COR OUR IND"
status
200
cache-control
public, max-age=3600
last-modified
Tue, 25 Sep 2018 21:35:06 GMT
cf-ray
4607ad931ade2318-FRA
cf-cache-status
HIT
expires
Wed, 26 Sep 2018 19:08:49 GMT
adsense.js
asset.pagefair.com/adimages/
0
379 B
Script
General
Full URL
https://asset.pagefair.com/adimages/adsense.js
Requested by
Host: asset.pagefair.com
URL: https://asset.pagefair.com/measure.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.248 , United Kingdom, ASN6461 (ZAYO-6461 - Zayo Bandwidth, US),
Reverse DNS
94.31.29.248.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Fri, 09 Mar 2018 17:19:01 GMT
server
NetDNA-cache/2.2
x-amz-request-id
69BA74733C38D7BA
etag
"8193452d6ae440ec23eff2e1559d5461"
x-cache
HIT
content-type
application/x-javascript
status
200
cache-control
max-age=86400
accept-ranges
bytes
content-length
31
x-amz-id-2
Ge70g3IQpI1vPKgFlc8pKHb3EsxBXEShhWX4NKQZJBGmSoLSjLjwnC/tX62HvZ7IZa2WfVuHbxg=
expires
Thu, 27 Sep 2018 18:08:49 GMT
textlink-ads.jpg
asset.pagefair.net/adimages/
518 B
537 B
Image
General
Full URL
https://asset.pagefair.net/adimages/textlink-ads.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.96 , United Kingdom, ASN12989 (HWNG, NL),
Reverse DNS
94.31.29.96.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
87bc265dda5e31597442c420def76eeadb5c516d016213a47f570c65d5558b72

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Fri, 09 Mar 2018 17:19:02 GMT
server
NetDNA-cache/2.2
x-amz-request-id
305CFE1BDD3F8641
etag
"262857636d8f02be18171bed8e10c82b"
x-cache
HIT
content-type
image/jpeg
status
200
cache-control
max-age=2592000
accept-ranges
bytes
content-length
229
x-amz-id-2
ZivF26M3E/Us1QBl6s58QtfW0iWrx5jDfv8hjLhNMh1B0vaqRUtcG4yUFVac4ees7tIc8YB8nnU=
textlink-ads.jpg
asset.pagefair.com/adimages/
518 B
570 B
Image
General
Full URL
https://asset.pagefair.com/adimages/textlink-ads.jpg
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
94.31.29.248 , United Kingdom, ASN6461 (ZAYO-6461 - Zayo Bandwidth, US),
Reverse DNS
94.31.29.248.IPYX-077437-ZYO.above.net
Software
NetDNA-cache/2.2 /
Resource Hash
87bc265dda5e31597442c420def76eeadb5c516d016213a47f570c65d5558b72

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Fri, 09 Mar 2018 17:19:02 GMT
server
NetDNA-cache/2.2
x-amz-request-id
846D3DE342A8FF47
etag
"262857636d8f02be18171bed8e10c82b"
x-cache
HIT
content-type
image/jpeg
status
200
cache-control
max-age=86400
accept-ranges
bytes
content-length
229
x-amz-id-2
bv+cDKa4UKewLUI9NrjxKzKL5pAyjSVn8uEpeNDZVM/h+LbO9JpWepp8N4eQU6pGAhIDB7NQZFI=
expires
Thu, 27 Sep 2018 18:08:49 GMT
/
consent-pref.trustarc.com/ Frame 87F3
0
0
Document
General
Full URL
https://consent-pref.trustarc.com/?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
Requested by
Host: consent.trustarc.com
URL: https://consent.trustarc.com/asset/notice.js/v/1.12
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.171.27.180 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-171-27-180.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash

Request headers

:method
GET
:authority
consent-pref.trustarc.com
:scheme
https
:path
/?layout=gdpr&type=craingdpr&site=crain.com&action=notice&country=de&locale=en&behavior=expressed&privacypolicylink=http%3A%2F%2Fadage.com%2Fprivacy&from=https://consent.trustarc.com/
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
date
Wed, 26 Sep 2018 18:08:49 GMT
content-type
text/html; charset=UTF-8
server
nginx
vary
Accept-Encoding
etag
W/"5706-1535427590000"
last-modified
Tue, 28 Aug 2018 03:39:50 GMT
content-encoding
gzip
get
consent.trustarc.com/
95 B
282 B
Image
General
Full URL
https://consent.trustarc.com/get?name=transparent.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.246.169.132 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-246-169-132.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
d1f997e9d36cab74d9b7c82335b21734e1c74b284d17a8b3df2aa3f4661d2f6c
Security Headers
Name Value
X-Frame-Options ALLOWALL

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
public
date
Wed, 26 Sep 2018 18:08:49 GMT
server
nginx
status
200
x-frame-options
ALLOWALL
content-type
image/png
access-control-allow-origin
*
cache-control
max-age=2592000
content-length
95
expires
Fri, 26 Oct 2018 18:08:49 GMT
noticemsg
consent.trustarc.com/
43 B
205 B
Image
General
Full URL
https://consent.trustarc.com/noticemsg?action=consent&domain=crain.com&behavior=expressed&country=de&language=en&rand=0.6976293692074389
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.246.169.132 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-246-169-132.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
98b3d9d20e032f90aca49e9b116225d539ff6fbdb7e42c3c363f63896ac03d2a

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
server
nginx
status
200
content-type
image/gif
access-control-allow-origin
*
cache-control
no-cache
content-length
43
expires
Wed, 26 Sep 2018 18:08:48 GMT
get
consent.trustarc.com/
923 B
1 KB
Image
General
Full URL
https://consent.trustarc.com/get?name=trans.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.246.169.132 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-246-169-132.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
2606b91cca1f76efe9c503aaef5b7956ef6415a9403b8bbc0f5eb857d515bb05
Security Headers
Name Value
X-Frame-Options ALLOWALL

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
public
date
Wed, 26 Sep 2018 18:08:49 GMT
server
nginx
status
200
x-frame-options
ALLOWALL
content-type
image/png
access-control-allow-origin
*
cache-control
max-age=2592000
content-length
923
expires
Fri, 26 Oct 2018 18:08:49 GMT
bullet-arrow.png
gaia.adage.com/assets/images/
181 B
341 B
Image
General
Full URL
https://gaia.adage.com/assets/images/bullet-arrow.png
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
eee5dea7fc1e2cd366d8088f48bba140b0c76a519f997b7fb11b6c5441e8833d

Request headers

:path
/assets/images/bullet-arrow.png
pragma
no-cache
cookie
s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
image/webp,image/apng,image/*,*/*;q=0.8
cache-control
no-cache
:authority
gaia.adage.com
referer
https://gaia.adage.com/assets/css/core.css?1537553076
:scheme
https
:method
GET
Referer
https://gaia.adage.com/assets/css/core.css?1537553076
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
cf-cache-status
HIT
last-modified
Thu, 23 Jun 2016 17:43:16 GMT
server
cloudflare
etag
"576c1fb4-b5"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
vary
Accept-Encoding
content-type
image/png
status
200
cache-control
public, max-age=604800
accept-ranges
bytes
cf-ray
4607ad93ed3f27aa-FRA
content-length
181
expires
Wed, 03 Oct 2018 18:08:49 GMT
/
www.facebook.com/tr/
44 B
98 B
Image
General
Full URL
https://www.facebook.com/tr/?id=473036029510636&ev=PageView&dl=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&rl=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&if=false&ts=1537985329305&sw=1600&sh=1200&v=2.8.30&r=stable&ec=0&o=28&it=1537985329133&coo=false
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f11c:8083:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
proxygen-bolt /
Resource Hash
10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
last-modified
Fri, 21 Dec 2012 00:00:01 GMT
server
proxygen-bolt
content-type
image/gif
status
200
cache-control
no-cache, must-revalidate, max-age=0
content-length
44
expires
Wed, 26 Sep 2018 18:08:49 GMT
a.js
stats.pagefair.com/stats/page_view_event/D85DCECE96FB418B/
25 B
718 B
XHR
General
Full URL
https://stats.pagefair.com/stats/page_view_event/D85DCECE96FB418B/a.js?wl_div_hid_t0=0&div_hid_t0=0&s_blk=0&wl_i_blk=0&i_blk=0&is_ab=0&is_wl=1&new_monthly=1&new_daily=1&_=1537985327342
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.154.93.90 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-154-93-90.eu-west-1.compute.amazonaws.com
Software
nginx /
Resource Hash
2671d72b96d6d9a1b8bbc1429048505ea6dbc3514daf22ab6dd6dfc8a70ce8d3

Request headers

Accept
text/plain, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:09:19 GMT
Server
nginx
Access-Control-Allow-Methods
GET, POST, OPTIONS
P3P
CP="NID DSP ALL COR"
Access-Control-Allow-Origin
https://adage.com
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Type
application/javascript
Access-Control-Allow-Headers
Authorization,Content-Type,Accept,Origin,User-Agent,Cache-Control,Keep-Alive,X-Requested-With,If-Modified-Since,X-CSRF-TOKEN
Content-Length
25
ssuki2vts.js
cdn.krxd.net/controltag/
14 KB
5 KB
Script
General
Full URL
https://cdn.krxd.net/controltag/ssuki2vts.js
Requested by
Host: www.rtb123.com
URL: https://www.rtb123.com/tags/7944D7BD-B951-588A-C59F-624EDC334F58/btp.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.132.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
Resource Hash
74b7a65140dbf622238265b200709c987a6bec58c0e51aeeeeede646c5e90333

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

X-CDN-Backend
4FrRTvEr9h480D4BywjehZ--F_Config_Service_V3
Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Age
584
X-Cache
MISS, HIT, HIT
X-Request-Backend
krux_scala_config_webservice
X-App-Cache
HIT
Connection
keep-alive
X-Age
0
Content-Length
4222
X-Served-By
config-service-a003.krxd.net, cache-iad2133-IAD, cache-mad9444-MAD
X-Response-Time
0
X-Do-Esi
esi
X-Timer
S1537985329.367370,VS0,VE0
ETag
"77ec5a0b5e7c8c6c849f6bfcb3a87473b0d3c59b"
Vary
Accept-Encoding
Content-Type
text/javascript; charset=utf-8
Via
1.1 varnish, 1.1 varnish
Cache-Control
public, max-age=1200
Accept-Ranges
bytes
X-Cache-Hits
0, 1, 2
bounce
secure.adnxs.com/
Redirect Chain
  • https://secure.adnxs.com/seg?add=11912041&t=2
  • https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
43 B
991 B
Image
General
Full URL
https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
37.252.172.42 , European Union, ASN29990 (ASN-APPNEXUS - AppNexus, Inc, US),
Reverse DNS
247.bm-nginx-loadbalancer.mgmt.fra1.adnexus.net
Software
nginx/1.13.4 /
Resource Hash
4b5b6b15c6255109e06720cce42a06d3aead8b7874423d9c52cb0303212c25ef
Security Headers
Name Value
X-Xss-Protection 0

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:51 GMT
X-Proxy-Origin
148.251.45.254; 148.251.45.254; 247.bm-nginx-loadbalancer.mgmt.fra1; *.adnxs.com; 37.252.172.204:80
AN-X-Request-Uuid
71accdbf-b34c-4c99-9233-7369cf0b557c
Server
nginx/1.13.4
P3P
policyref="http://cdn.adnxs.com/w3c/policy/p3p.xml", CP="NOI DSP COR ADM PSAo PSDo OURo SAMo UNRo OTRo BUS COM NAV DEM STA PRE"
Access-Control-Allow-Origin
*
Cache-Control
no-store, no-cache, private
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Type
image/gif
Content-Length
43
X-XSS-Protection
0
Expires
Sat, 15 Nov 2008 16:00:00 GMT

Redirect headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:51 GMT
X-Proxy-Origin
148.251.45.254; 148.251.45.254; 247.bm-nginx-loadbalancer.mgmt.fra1; *.adnxs.com; 37.252.172.116:80
AN-X-Request-Uuid
1a51f1b8-25f1-428a-8eb9-9c7d7ab23094
Server
nginx/1.13.4
Access-Control-Allow-Origin
*
P3P
policyref="http://cdn.adnxs.com/w3c/policy/p3p.xml", CP="NOI DSP COR ADM PSAo PSDo OURo SAMo UNRo OTRo BUS COM NAV DEM STA PRE"
Location
https://secure.adnxs.com/bounce?%2Fseg%3Fadd%3D11912041%26t%3D2
Cache-Control
no-store, no-cache, private
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Type
text/html; charset=utf-8
Content-Length
0
X-XSS-Protection
0
Expires
Sat, 15 Nov 2008 16:00:00 GMT
tr
www.facebook.com/
44 B
98 B
Image
General
Full URL
https://www.facebook.com/tr?id=906875476161880&ev=PageView&noscript=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f11c:8083:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
proxygen-bolt /
Resource Hash
10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
last-modified
Fri, 21 Dec 2012 00:00:01 GMT
server
proxygen-bolt
content-type
image/gif
status
200
cache-control
no-cache, must-revalidate, max-age=0
content-length
44
expires
Wed, 26 Sep 2018 18:08:49 GMT
tr
www.facebook.com/
44 B
98 B
Image
General
Full URL
https://www.facebook.com/tr?id=213237822666743&ev=PageView&noscript=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f11c:8083:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
proxygen-bolt /
Resource Hash
10d8d42d73a02ddb877101e72fbfa15a0ec820224d97cedee4cf92d571be5caa

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
last-modified
Fri, 21 Dec 2012 00:00:01 GMT
server
proxygen-bolt
content-type
image/gif
status
200
cache-control
no-cache, must-revalidate, max-age=0
content-length
44
expires
Wed, 26 Sep 2018 18:08:49 GMT
/
px.ads.linkedin.com/collect/
Redirect Chain
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif
  • https://dc.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true
  • https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%2F%3Fpid%3D299308%26fmt%3Dgif%26cookiesTest%3Dtrue%26liSync%3Dtrue
  • https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
43 B
121 B
Image
General
Full URL
https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a05:f500:10:101::b93f:9105 , Ireland, ASN14413 (LINKEDIN - LinkedIn Corporation, US),
Reverse DNS
Software
Play /
Resource Hash
89fe0ee6020314794fc2cfeacf3d10c31050cfe56f8ebddf1ed0a33fbe941fa7

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
Play
vary
Accept-Encoding
x-li-fabric
prod-lva1
status
200
x-li-proto
http/2
x-li-pop
prod-efr5
content-type
image/gif
content-length
58
x-li-uuid
y1JVSYIFWBUgNHU+yCoAAA==

Redirect headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
status
302
vary
Accept-Encoding
content-length
20
x-li-uuid
uU7FPoIFWBWANc/jtSoAAA==
server
Play
pragma
no-cache
x-li-pop
prod-efr5
x-frame-options
sameorigin
strict-transport-security
max-age=2592000
x-li-fabric
prod-lva1
location
https://px.ads.linkedin.com/collect/?pid=299308&fmt=gif&cookiesTest=true&liSync=true
x-xss-protection
1; mode=block
cache-control
no-cache, no-store
content-security-policy
default-src *; connect-src 'self' static.licdn.com media.licdn.com static-exp1.licdn.com static-exp2.licdn.com media-exp1.licdn.com media-exp2.licdn.com https://media-src.linkedin.com/media/ www.linkedin.com s.c.lnkd.licdn.com m.c.lnkd.licdn.com s.c.exp1.licdn.com s.c.exp2.licdn.com m.c.exp1.licdn.com m.c.exp2.licdn.com wss://*.linkedin.com dms.licdn.com; img-src data: blob: *; font-src data: *; style-src 'unsafe-inline' 'self' static-src.linkedin.com *.licdn.com; script-src 'report-sample' 'unsafe-inline' 'unsafe-eval' 'self' platform.linkedin.com spdy.linkedin.com static-src.linkedin.com *.ads.linkedin.com *.licdn.com static.chartbeat.com www.google-analytics.com ssl.google-analytics.com bcvipva02.rightnowtech.com www.bizographics.com sjs.bizographics.com js.bizographics.com d.la4-c1-was.salesforceliveagent.com slideshare.www.linkedin.com; object-src 'none'; media-src blob: *; child-src blob: lnkd-communities: voyager: *; frame-ancestors 'self'
x-li-proto
http/2
expires
Thu, 01 Jan 1970 00:00:00 GMT
event
edge.simplereach.com/
45 B
204 B
Script
General
Full URL
https://edge.simplereach.com/event?event=csd&sd%5B25%5D=true&pid=56e6ee8c736b790e04000865&title=Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness&date=2018-09-24%2007%3A00%3A00&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Health%7CPackaged%20Food%7CRestaurants&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&referrer=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&ref_url=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&cb=SPR.API.callbacks.cbkpbnlb&v=2.16.0&cache_buster=1537985328264
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::1717:dbef , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
75c3abe4cc5cd629f5080b15b738c8f60a64b4bb7a0acf90b9da80c088a6677f

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
45
Content-Type
application/javascript
tag
a.teads.tv/page/70095/ Frame D96B
682 B
706 B
Script
General
Full URL
https://a.teads.tv/page/70095/tag
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.210.248.12 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-248-12.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
0d2a136df90710a6ad2668333dc028c97cdfa614c662bed8380c4092ee736e94

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
status
200
vary
Accept-Encoding
content-type
application/javascript; charset=UTF-8
access-control-allow-origin
*
cache-control
private, must-revalidate, max-age=3600
access-control-allow-credentials
true
content-length
440
expires
Wed, 26 Sep 2018 19:08:49 GMT
moatad.js
z.moatads.com/craindfp44917164363/ Frame D96B
256 KB
79 KB
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
osd.js
pagead2.googlesyndication.com/pagead/
72 KB
26 KB
Script
General
Full URL
https://pagead2.googlesyndication.com/pagead/osd.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
a5f24fc963982085e79d5445ae602b5fba30c972ed84763d39d869c16c732a2c
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 17:33:03 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
2146
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
26901
x-xss-protection
1; mode=block
server
cafe
etag
11805512267064086570
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=3600
timing-allow-origin
*
expires
Wed, 26 Sep 2018 18:33:03 GMT
jstag
us-ads.openx.net/w/1.0/ Frame 22AA
48 KB
18 KB
Script
General
Full URL
https://us-ads.openx.net/w/1.0/jstag
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-212.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash
347fa65c2dfe73064844d6eee4a6f36da80cbc1985f934651358bad883b8f30f

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
OXGW/16.80.0
vary
Accept-Encoding
p3p
CP="CUR ADM OUR NOR STA NID"
status
200
cache-control
max-age=3600
content-type
text/javascript
content-length
17995
expires
Wed, 26 Sep 2018 19:08:49 GMT
osd_listener.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 22AA
73 KB
27 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601770
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
27066
x-xss-protection
1; mode=block
server
cafe
etag
1598727148269787311
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
init-3430ilpzgf9akeh1rf5.js
api.b2c.com/api/ Frame 22AA
12 KB
5 KB
Script
General
Full URL
https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4564678495&ClientLevel2=2304555554&ClientLevel3=4669684946&ClientLevel4=138233057395&ClientSlicer1=104555044&ClientSlicer2=454150684&zPS=lb_01
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
d1b8ab44ec420b430c4da8f6747ff66c35f3fc3f3df961533c942b7475fd7b12

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
moatad.js
z.moatads.com/craindfp44917164363/ Frame 22AA
256 KB
79 KB
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
jstag
us-ads.openx.net/w/1.0/ Frame A34E
48 KB
18 KB
Script
General
Full URL
https://us-ads.openx.net/w/1.0/jstag
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-212.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash
5ffecbd4e47e0a2a4a5bd0096eab8194f6c8491a8f79d1e016065a320dd6a9e4

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
OXGW/16.80.0
vary
Accept-Encoding
p3p
CP="CUR ADM OUR NOR STA NID"
status
200
cache-control
max-age=3600
content-type
text/javascript
content-length
17996
expires
Wed, 26 Sep 2018 19:08:49 GMT
osd_listener.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame A34E
73 KB
27 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601770
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
27066
x-xss-protection
1; mode=block
server
cafe
etag
1598727148269787311
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
init-3430ilpzgf9akeh1rf5.js
api.b2c.com/api/ Frame A34E
12 KB
5 KB
Script
General
Full URL
https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4564678495&ClientLevel2=2304555554&ClientLevel3=4667461145&ClientLevel4=138232739265&ClientSlicer1=104555044&ClientSlicer2=454150684&zPS=rec_01
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
388beb49e77ff57d1d0245f5666b2849ad24587be61d368222799462d79b022f

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
moatad.js
z.moatads.com/craindfp44917164363/ Frame A34E
256 KB
79 KB
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
jstag
us-ads.openx.net/w/1.0/ Frame 167C
48 KB
18 KB
Script
General
Full URL
https://us-ads.openx.net/w/1.0/jstag
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-212.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash
541820c4fa4a95cece91f32237c0631e8768b482647444089dd36a392c5bf146

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
OXGW/16.80.0
vary
Accept-Encoding
p3p
CP="CUR ADM OUR NOR STA NID"
status
200
cache-control
max-age=3600
content-type
text/javascript
content-length
17997
expires
Wed, 26 Sep 2018 19:08:49 GMT
osd_listener.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 167C
73 KB
27 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601770
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
27066
x-xss-protection
1; mode=block
server
cafe
etag
1598727148269787311
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
init-3430ilpzgf9akeh1rf5.js
api.b2c.com/api/ Frame 167C
13 KB
5 KB
Script
General
Full URL
https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4564678495&ClientLevel2=2304555554&ClientLevel3=4669550284&ClientLevel4=138233003228&ClientSlicer1=104555044&ClientSlicer2=454150684&zPS=rec_lb_01
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cc2e6256351602725fcfe662f7b1f4b8ffbfd27dd9becaf8130c1c7a5a2a17c7

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
moatad.js
z.moatads.com/craindfp44917164363/ Frame 167C
256 KB
79 KB
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
container.html
tpc.googlesyndication.com/safeframe/1-0-29/html/ Frame 0180
0
0
Document
General
Full URL
https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

:method
GET
:authority
tpc.googlesyndication.com
:scheme
https
:path
/safeframe/1-0-29/html/container.html
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
accept-ranges
bytes
vary
Accept-Encoding
content-encoding
gzip
content-type
text/html
timing-allow-origin
*
content-length
1479
date
Thu, 13 Sep 2018 07:45:10 GMT
expires
Fri, 13 Sep 2019 07:45:10 GMT
last-modified
Mon, 11 Jun 2018 14:38:59 GMT
x-content-type-options
nosniff
server
sffe
x-xss-protection
1; mode=block
cache-control
public, immutable, max-age=31536000
age
1160619
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
view
securepubads.g.doubleclick.net/pcs/ Frame 22AA
0
276 B
Image
General
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsuki9wt_tex_r3UQhUBEIjnb1uvPM_1lBlXgnMLCjUUl2kvPUuw_mLsP4y-hP99kZq2g2_tTpl6NwUp5Kwf87yAzkkFqYrMyrSAKTCtjSKcdZmYnD_FUn_9lwGw00NKyqaWyXaMqc1aSkbulWalANGi7Kvg8RioPTwFx1erpwxwIL0cBYbD1WiAYXC2TD4FBbDwP44CdDfCd9PIt3RoT0mJnGyVlGF8yDk0Iu32ZWWA-n_CUcnWclu7ebhiPg67YxF17U6hMpZGNTBiMQk&sai=AMfl-YSdxAl29mEhjzQHHpYK5eSIhqpxjPvi--Bni23WriZwqmJdmbKs9jGRUAcmp2x61LdbNGo56u3VV_PyGzyRBYzr9QZ5wwhDmKvyOSfc&sig=Cg0ArKJSzDQqOECdTKNrEAE&urlfix=1&adurl=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:49 GMT
x-content-type-options
nosniff
server
cafe
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
cache-control
private
content-type
image/gif
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame A34E
0
244 B
Image
General
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsva81G7eDvmVgWKTD-UctmQy5yC3Xxr45SH9_n8jRK-9awcT4Cbu56JfRWPjtn5l6xB5gwqSckJ0Gb7qJGXqkWYalwLLnu1GrEgJEBYhcZptfNKRGpIhiityn6-_oBltH1Go_OAhwfFNdaoJum9hxNitNWO9R1mG2HX2o0as1gTy7gKI4W3urgpSTlsNH8Y9DrXXoWLf83oTPazikQjGl-4EJhy7uYftn6yyVgEZBwUFDdd_-xC_o6X0jtvKGaSVlj_HR_IeEkBWQH-VxE&sai=AMfl-YScaePFmZsikCACEpkMFh6XpXBcLN3BSSEgHT9o2aMPzVvRFx4PWvxcKGu3fqqu8_dxWrhmGk0q-1WU62aBkZsDyoUgBgzdFoTFbgod&sig=Cg0ArKJSzLquOgmFSkpPEAE&urlfix=1&adurl=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:49 GMT
x-content-type-options
nosniff
server
cafe
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
cache-control
private
content-type
image/gif
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame 167C
0
255 B
Image
General
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjstf5FzpgqwO1c-lPVFZlZNEhe_Cr8l0Fd9sZIDIjfQTVai-z9lgWMOjEPxP390nFUK4Ohu4U_xxkNMd2g6HHMybwE_B1cSVPxo2gG15eGD6nBYnZn1Sm2e3x1VSJsjRC4gvBvx1wP__fsB9_XaThEbq2vmKMi_Qf3ILy5GOrnBwhW3gnbArjqf-rqXEeTXGFXIyJ5C54M-pWzoQPh4nZU-wVspLaF2ejmaUO5CWSNas7Gib1mgbAKPvdU3ar0eaVx-eKK0k7W8GzF8Ep9M&sai=AMfl-YSMK9ITIgcfsWbPM9bE46ufP6gop3YaUgH946PYhr9pgnijBhYKkW33GSqEZlkzKDzHqpwcow3pXr5StHIia8HzVhsrcOtSB81pXA6W&sig=Cg0ArKJSzLYJXU1CAvt9EAE&urlfix=1&adurl=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:49 GMT
x-content-type-options
nosniff
server
cafe
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
cache-control
private
content-type
image/gif
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
acj
us-ads.openx.net/w/1.0/ Frame 22AA
Redirect Chain
  • https://us-ads.openx.net/w/1.0/acj?ai=489453d1-31cc-43e9-8dc5-5a31f51ee0d2&o=2399211816&callback=OX_2399211816&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr...
  • https://us-ads.openx.net/w/1.0/acj?cc=1&ai=489453d1-31cc-43e9-8dc5-5a31f51ee0d2&o=2399211816&callback=OX_2399211816&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/31501...
1 KB
1 KB
Script
General
Full URL
https://us-ads.openx.net/w/1.0/acj?cc=1&ai=489453d1-31cc-43e9-8dc5-5a31f51ee0d2&o=2399211816&callback=OX_2399211816&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605982&dims=1600x1200&adxy=308%2C226&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=970x90&ifr=1&tws=1600x1200&mt=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-212.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash
a215ac7a320c33665e0bb5731ff4fe8598b6799535d6b18a529663f2f605101d

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
OXGW/16.80.0
vary
Accept
p3p
CP="CUR ADM OUR NOR STA NID"
status
200
cache-control
private, max-age=0, no-cache
content-type
application/json
expires
Mon, 26 Jul 1997 05:00:00 GMT

Redirect headers

status
302
date
Wed, 26 Sep 2018 18:08:49 GMT
server
OXGW/16.80.0
content-length
0
location
https://us-ads.openx.net/w/1.0/acj?cc=1&ai=489453d1-31cc-43e9-8dc5-5a31f51ee0d2&o=2399211816&callback=OX_2399211816&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605982&dims=1600x1200&adxy=308%2C226&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=970x90&ifr=1&tws=1600x1200&mt=1
p3p
CP="CUR ADM OUR NOR STA NID"
acj
us-ads.openx.net/w/1.0/ Frame A34E
Redirect Chain
  • https://us-ads.openx.net/w/1.0/acj?ai=8d38276f-ced8-4394-8002-3d4155e6ae9c&o=5847446942&callback=OX_5847446942&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr...
  • https://us-ads.openx.net/w/1.0/acj?cc=1&ai=8d38276f-ced8-4394-8002-3d4155e6ae9c&o=5847446942&callback=OX_5847446942&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/31501...
1 KB
1 KB
Script
General
Full URL
https://us-ads.openx.net/w/1.0/acj?cc=1&ai=8d38276f-ced8-4394-8002-3d4155e6ae9c&o=5847446942&callback=OX_5847446942&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605980&dims=1600x1200&adxy=967%2C1637&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x250&ifr=1&tws=1600x1200&mt=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-212.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash
428176d2c10275150c35b17bda4fb2d2bab6a99285826dbad7238efeb3e95311

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
OXGW/16.80.0
vary
Accept
p3p
CP="CUR ADM OUR NOR STA NID"
status
200
cache-control
private, max-age=0, no-cache
content-type
application/json
expires
Mon, 26 Jul 1997 05:00:00 GMT

Redirect headers

status
302
date
Wed, 26 Sep 2018 18:08:49 GMT
server
OXGW/16.80.0
content-length
0
location
https://us-ads.openx.net/w/1.0/acj?cc=1&ai=8d38276f-ced8-4394-8002-3d4155e6ae9c&o=5847446942&callback=OX_5847446942&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605980&dims=1600x1200&adxy=967%2C1637&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x250&ifr=1&tws=1600x1200&mt=1
p3p
CP="CUR ADM OUR NOR STA NID"
acj
us-ads.openx.net/w/1.0/ Frame 167C
1 KB
1 KB
Script
General
Full URL
https://us-ads.openx.net/w/1.0/acj?ai=2631ccad-09ea-4d73-b9c3-5544508a6407&o=8506635328&callback=OX_8506635328&ju=https%3A//adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/&jr=http%3A//www2.smartbrief.com/redirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&auid=538605981&dims=1600x1200&adxy=967%2C557&res=1600x1200x24&plg=pm&ch=UTF-8&tz=0&ws=300x600&ifr=1&tws=1600x1200&mt=1
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.212 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-212.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash
2f45318e62937a6f103b872f84e290392da807382eb6fe1dd33790c5f14c38e1

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
server
OXGW/16.80.0
vary
Accept
p3p
CP="CUR ADM OUR NOR STA NID"
status
200
cache-control
private, max-age=0, no-cache
content-type
application/json
expires
Mon, 26 Jul 1997 05:00:00 GMT
controltag.js.c41d96148598462657526acd569e1aa2
cdn.krxd.net/ctjs/
246 KB
79 KB
Script
General
Full URL
https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/controltag/ssuki2vts.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.132.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
Resource Hash
475fc38c4116d9f91e528c0c04cdf74df72d223ca09ea8fb14814c7e2de631d6

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

X-CDN-Backend
4FrRTvEr9h480D4BywjehZ--F_Controltag_S3
Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Age
1181691
X-Cache
HIT
X-Cache-Hits
6696487
Connection
keep-alive
Content-Length
80282
X-Served-By
cache-mad9444-MAD
Last-Modified
Wed, 05 Sep 2018 18:41:47 GMT
X-Timer
S1537985330.500704,VS0,VE0
ETag
"c41d96148598462657526acd569e1aa2"
Content-Type
application/javascript
Via
1.1 varnish
Cache-Control
public, max-age=315360000
Accept-Ranges
bytes
Expires
Sat, 02 Sep 2028 18:41:46 GMT
jot.html
platform.twitter.com/ Frame 2150
Redirect Chain
  • https://syndication.twitter.com/i/jot
  • https://platform.twitter.com/jot.html
0
0
Document
General
Full URL
https://platform.twitter.com/jot.html
Requested by
Host: platform.twitter.com
URL: https://platform.twitter.com/widgets.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2606:2800:234:46c:e8b:1e2f:2bd:694 , United States, ASN15133 (EDGECAST - MCI Communications Services, Inc. d/b/a Verizon Business, US),
Reverse DNS
Software
ECS (fcn/40FE) /
Resource Hash

Request headers

Host
platform.twitter.com
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Accept-Encoding
gzip, deflate
Cookie
personalization_id="v1_TV80RIAHn4rthyr0kbUPOQ=="
Upgrade-Insecure-Requests
1
Origin
null
Content-Type
application/x-www-form-urlencoded
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Accept-Ranges
bytes
Cache-Control
public, max-age=315360000
Content-Type
text/html; charset=utf-8
Date
Wed, 26 Sep 2018 18:08:49 GMT
Etag
"d9592a6c704736fa4da218d4357976dd"
Last-Modified
Mon, 24 Sep 2018 21:15:36 GMT
P3P
CP="CAO DSP LAW CURa ADMa DEVa TAIa PSAa PSDa IVAa IVDa OUR BUS IND UNI COM NAV INT"
Server
ECS (fcn/40FE)
X-Cache
HIT
Content-Length
80

Redirect headers

status
302 302 Found
cache-control
no-cache, no-store, must-revalidate, pre-check=0, post-check=0
content-length
0
content-type
text/html;charset=utf-8
date
Wed, 26 Sep 2018 18:08:49 GMT
expires
Tue, 31 Mar 1981 05:00:00 GMT
last-modified
Wed, 26 Sep 2018 18:08:49 GMT
location
https://platform.twitter.com/jot.html
pragma
no-cache
server
tsa_o
strict-transport-security
max-age=631138519
x-connection-hash
51e101e5fadfd15190b68562d1b3ffc6
x-content-type-options
nosniff
x-frame-options
SAMEORIGIN
x-response-time
119
x-transaction
0007437300b35bbb
x-tsa-request-body-time
1
x-twitter-response-tags
BouncerCompliant
x-xss-protection
0
teads-format.min.js
a.teads.tv/media/format/v3/
692 KB
184 KB
Script
General
Full URL
https://a.teads.tv/media/format/v3/teads-format.min.js
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/page/70095/tag
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.210.248.12 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-248-12.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
8e7a12b69a0a1155f8bfd93b2d142d83d2e1786caf4c91d1aebcfb9ae10c4d2a

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
last-modified
Wed, 26 Sep 2018 14:09:53 GMT
x-amz-request-id
C7403DD633B2DED1
etag
"192d9db443dc3055f5644bacbaf23d2b"
vary
Accept-Encoding
content-type
text/javascript;charset=utf-8
status
200
cache-control
private, must-revalidate, max-age=600
x-bucket
f
accept-ranges
bytes
content-length
187686
x-amz-id-2
tjONnMUgZq6hpv8uUQCBjs2S8nEJBMH0cEAsNntpZbNO2Ti50JbNi1mK4LKlfGXS+N3kBTxYeMo=
expires
Wed, 26 Sep 2018 18:18:49 GMT
execute
experience.tinypass.com/xbuilder/experience/
32 KB
11 KB
XHR
General
Full URL
https://experience.tinypass.com/xbuilder/experience/execute
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e47f9597bbdd6f7bb7936501b7c94add13519e72f8d13935f759c663fcd5c789

Request headers

Accept
*/*
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
application/x-www-form-urlencoded

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
p3p
CP="NON DSP COR OUR IND"
status
200
x-request-id
Cp2dofpMPKx
pragma
no-cache
wn
prod-exp-10-0-2-76
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
access-control-allow-methods
POST, GET, OPTIONS
content-type
application/json;charset=utf-8
access-control-allow-origin
https://adage.com
cache-control
no-cache, no-store, must-revalidate
access-control-allow-credentials
true
cf-ray
4607ad95fd4c2318-FRA
expires
Thu, 01 Jan 1970 00:00:00 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985329611&de=614511821394&m=0&ar=40b09c1-clean&q=2&cb=0&cu=1537985329611&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=218525764%3A2101061012%3A4354786944%3A138211730364&zMoatPS=inread&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=inread&fs=152769&na=1981400047&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:49 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:49 GMT
truncated
/ Frame D96B
214 B
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
7ed2502add5b5bd7a077fec654759bccb480674298fe41e68ca28960bbdf322a

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
gpt.js
www.googletagservices.com/tag/js/ Frame 22AA
21 KB
8 KB
Script
General
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:821::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
2505cfa80624a0247e6dba104e56b0e134d20a0a6f6f51f88b1bda0d0dfa4fbd
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
etag
"8 / 796 of 1000 / last-modified: 1537978017"
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, max-age=900, stale-while-revalidate=3600
timing-allow-origin
*
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
7925
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
gpt.js
www.googletagservices.com/tag/js/ Frame A34E
21 KB
8 KB
Script
General
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:821::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
2505cfa80624a0247e6dba104e56b0e134d20a0a6f6f51f88b1bda0d0dfa4fbd
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
etag
"8 / 174 of 1000 / last-modified: 1537978017"
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, max-age=900, stale-while-revalidate=3600
timing-allow-origin
*
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
7925
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
gpt.js
www.googletagservices.com/tag/js/ Frame 167C
21 KB
8 KB
Script
General
Full URL
https://www.googletagservices.com/tag/js/gpt.js
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:821::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
2505cfa80624a0247e6dba104e56b0e134d20a0a6f6f51f88b1bda0d0dfa4fbd
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
sffe
etag
"8 / 422 of 1000 / last-modified: 1537978017"
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, max-age=900, stale-while-revalidate=3600
timing-allow-origin
*
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
7925
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
pubads_impl_249.js
securepubads.g.doubleclick.net/gpt/ Frame 22AA
182 KB
63 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
64039
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
integrator.sync.js
adservice.google.de/adsid/ Frame 22AA
113 B
175 B
Script
General
Full URL
https://adservice.google.de/adsid/integrator.sync.js?domain=adage.com
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ea03bfd7fdda1eac185ebc3e8e74b33065b04c8e0adc48cbbd4136748dbd2742
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
cafe
p3p
CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status
200
cache-control
private, no-cache, no-store
content-disposition
attachment; filename="f.txt"
content-type
application/javascript; charset=UTF-8
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
108
x-xss-protection
1; mode=block
a4e149b8-121c-4460-9d1b-8658334e3280
consumer.krxd.net/consent/get/
221 B
656 B
Script
General
Full URL
https://consumer.krxd.net/consent/get/a4e149b8-121c-4460-9d1b-8658334e3280?idt=device&dt=kxcookie&callback=Krux.ns.cybba.kxjsonp_consent_get_0
Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
151.101.132.175 San Francisco, United States, ASN54113 (FASTLY - Fastly, US),
Reverse DNS
Software
/
Resource Hash
87b721b701f7b121ee677760f6ffcabc94cdec018387922ae5fe0c977d0f912a

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Age
169
X-Cache
MISS, HIT
X-Request-Backend
krux_scala_consumer_webservice
Connection
keep-alive
X-Age
0
Content-Length
185
X-Served-By
consumer-a009-dub.krxd.net, cache-mad9432-MAD
X-Timer
S1537985330.841460,VS0,VE0
Vary
Accept-Encoding
Content-Type
text/javascript; charset=UTF-8
Via
1.1 varnish
Cache-Control
max-age=1800
Accept-Ranges
bytes
X-Cache-Hits
0, 1
show
buy.tinypass.com/checkout/template/ Frame B9F1
0
0
Document
General
Full URL
https://buy.tinypass.com/checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QyW7CMBCG38VnjBzHjh1uESCERFkKoulxSIZgKZiQha3qu9dEpRVSDz3N8s3_j2Y-CJiU9Igojy_v19vwOiAdUkCGa4Pn8Z1w5mnKQsoDek80FSGVUtP4FJUrUebnkWXqZiOqNaqtVKEvIUTuhSqA7QaFDP0N0ykmzhgvBZYGbYKt9TDuT7lcjlTw6j3R4QWTpjYH244BAvdReRSU2y1Y4NHQB0UTYIptWBrINHiSR8mPttodzivcFznUOB8NAr0cx28qZj5zih1UD0Z6ddlgh9TfdSuerfoTPlF8NpnOyS9bQ2nA1vcR2-R5hySwL8Bktno0TqYyLScn-uf_3AnVol5vs5UBtRCROBb_-Z8pnKUndJdLryukC8J1mwrLKENbO5juE_L5BebNeYzVAQAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-zxSJy&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CHealth%2CPackaged+Food%2CRestaurants&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-24+07%3A00%3A00&pageViewId=2018-09-26-18-08-49-558-XvArT4rlwGn07znA-88e7f57935a9e21976afbe4593b08dec&visitId=v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1547648966
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
Security Headers
Name Value
X-Xss-Protection 0

Request headers

:method
GET
:authority
buy.tinypass.com
:scheme
https
:path
/checkout/template/show?displayMode=modal&templateId=OTCL2L72OLNP&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QyW7CMBCG38VnjBzHjh1uESCERFkKoulxSIZgKZiQha3qu9dEpRVSDz3N8s3_j2Y-CJiU9Igojy_v19vwOiAdUkCGa4Pn8Z1w5mnKQsoDek80FSGVUtP4FJUrUebnkWXqZiOqNaqtVKEvIUTuhSqA7QaFDP0N0ykmzhgvBZYGbYKt9TDuT7lcjlTw6j3R4QWTpjYH244BAvdReRSU2y1Y4NHQB0UTYIptWBrINHiSR8mPttodzivcFznUOB8NAr0cx28qZj5zih1UD0Z6ddlgh9TfdSuerfoTPlF8NpnOyS9bQ2nA1vcR2-R5hySwL8Bktno0TqYyLScn-uf_3AnVol5vs5UBtRCROBb_-Z8pnKUndJdLryukC8J1mwrLKENbO5juE_L5BebNeYzVAQAA&experienceId=EXCN25SG76R1&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-0-zxSJy&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&preload=1&aid=4rqMYyzEyD&tags=CMO+Strategy%2CHealth%2CPackaged+Food%2CRestaurants&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-24+07%3A00%3A00&pageViewId=2018-09-26-18-08-49-558-XvArT4rlwGn07znA-88e7f57935a9e21976afbe4593b08dec&visitId=v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&width=1585&_qh=1547648966
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
cookie
__cfduid=daed9faac0c2f45187252aaf445e072401537985328; __bid=%7Bjcx%7DH4sIAAAAAAAAAFMyqio1MzQq8vcp9bBwTk4ydnf1qHQrcnJMcfawMPSsKjYptAxODa6sKC9OLCkIM40sDTFJKzLzycuuMslRAgC34HS7PgAAAA
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
date
Wed, 26 Sep 2018 18:08:50 GMT
content-type
text/html;charset=UTF-8
access-control-allow-methods
*
access-control-allow-origin
http://dashboard.tinypass.com
cache-control
no-cache, no-store, must-revalidate
content-encoding
gzip
expires
Thu, 01 Jan 1970 00:00:00 GMT
p3p
CP="NON DSP COR OUR IND"
pragma
no-cache
set-cookie
LANG=en_US; Domain=tinypass.com; Expires=Fri, 26-Oct-2018 18:08:49 GMT; Path=/
vary
Accept-Encoding
wn
prod-dash-10-0-1-6
x-request-id
Cp2dofpjhct
x-xss-protection
0
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
4607ad978e9b2318-FRA
show
buy.tinypass.com/checkout/template/ Frame 3BF0
0
0
Document
General
Full URL
https://buy.tinypass.com/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2-CQBSF_8usHcPAjMy4oyklJrWVBhGX43DBSXBEHr6a_vcC0TYmXXR1H989J7nnE0mdoimi1WG-vlz9yzMaoVLmEGs4zXpiW4RjS2B7gvuGYyowYxwnR6-KaFWcAmO5V-NhzsHNmCscJgXYRLgTmW2AMuFsLJ6C6ozhXEKlwSgYrP1ksX5avTgf8at4oP4ZVNvovRnOUt45MKKwpIJgaimFNxwYluA6JEs55S57kHvqR1tv96cIdmUhG4jDKKE85D6Ll_MZ7SRbWd8hmjZVCyPU3OZB_R4tk2DxFgTCWqFfFstKS9P0J6YtihFScldKnZv6vjjqWg8cHfGfAU4IrsMmzvJISzekHj2U_wlQl50loXxsMzKmrCv9G20NlZeDafqwdgp9fQMhY9wo1gEAAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-JvtxY&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CHealth%2CPackaged+Food%2CRestaurants&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-24+07%3A00%3A00&pageViewId=2018-09-26-18-08-49-558-XvArT4rlwGn07znA-88e7f57935a9e21976afbe4593b08dec&visitId=v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=3615311655
Requested by
Host: cdn.tinypass.com
URL: https://cdn.tinypass.com/api/tinypass.min.js
Protocol
H2
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
104.20.30.2 San Francisco, United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
Security Headers
Name Value
X-Xss-Protection 0

Request headers

:method
GET
:authority
buy.tinypass.com
:scheme
https
:path
/checkout/template/show?displayMode=inline&containerSelector=%23piano-inline_nsl&templateId=OTUXGPNGG90W&offerId=fakeOfferId&trackingId=%7Bjcx%7DH4sIAAAAAAAAAI2QS2-CQBSF_8usHcPAjMy4oyklJrWVBhGX43DBSXBEHr6a_vcC0TYmXXR1H989J7nnE0mdoimi1WG-vlz9yzMaoVLmEGs4zXpiW4RjS2B7gvuGYyowYxwnR6-KaFWcAmO5V-NhzsHNmCscJgXYRLgTmW2AMuFsLJ6C6ozhXEKlwSgYrP1ksX5avTgf8at4oP4ZVNvovRnOUt45MKKwpIJgaimFNxwYluA6JEs55S57kHvqR1tv96cIdmUhG4jDKKE85D6Ll_MZ7SRbWd8hmjZVCyPU3OZB_R4tk2DxFgTCWqFfFstKS9P0J6YtihFScldKnZv6vjjqWg8cHfGfAU4IrsMmzvJISzekHj2U_wlQl50loXxsMzKmrCv9G20NlZeDafqwdgp9fQMhY9wo1gEAAA&experienceId=EXPYBWF3RVL9&tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw&iframeId=offer-1-JvtxY&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&parentDualScreenLeft=0&parentDualScreenTop=0&parentWidth=1600&parentHeight=1200&parentOuterHeight=1200&aid=4rqMYyzEyD&tags=CMO+Strategy%2CHealth%2CPackaged+Food%2CRestaurants&contentSection=CMO+Strategy&contentAuthor=Jessica+Wohl&customVariables=%7B%22domain%22%3A%22adage.com%22%2C%22userID%22%3Anull%2C%22userStatus%22%3A%22Anonymous%22%2C%22userMemberTier%22%3A%22%22%2C%22userMemberTierName%22%3A%22%22%2C%22userControlled%22%3A0%2C%22CompanyName%22%3A%22%22%2C%22busInd%22%3A%22%22%2C%22jobFunction%22%3A%22%22%2C%22englishTitle%22%3A%22%22%2C%22PostalCode%22%3A%22%22%2C%22City%22%3A%22%22%2C%22State%22%3A%22%22%2C%22Country%22%3A%22%22%2C%22breakingNewsAlerts%22%3A%22%22%2C%22superbowlUpdates%22%3A%22%22%2C%22dailyAlerts%22%3A%22%22%2C%22digitalAlerts%22%3A%22%22%2C%22mwAlerts%22%3A%22%22%2C%22AgencyBuzz%22%3A%22%22%2C%22cmoStrategy%22%3A%22%22%2C%22creativityAlerts%22%3A%22%22%2C%22AA_circStatus%22%3A%22%22%2C%22AAZ_circStatus%22%3A%22%22%2C%22AAD_circStatus%22%3A%22%22%2C%22AA_finExp%22%3A%22%22%2C%22AAZ_finExp%22%3A%22%22%2C%22AAD_finExp%22%3A%22%22%2C%22AA_graceFlag%22%3A%22%22%2C%22AAZ_graceFlag%22%3A%22%22%2C%22AAD_graceFlag%22%3A%22%22%2C%22AA_customerId%22%3A%22%22%2C%22AAZ_customerId%22%3A%22%22%2C%22AAD_customerId%22%3A%22%22%2C%22AA_dateSigned%22%3A%22%22%2C%22AAZ_dateSigned%22%3A%22%22%2C%22freeForever%22%3A%220%22%2C%22subscriberOnly%22%3A%220%22%2C%22country%22%3A%22GDPR%22%2C%22regSubscribeCode%22%3A%22X86AAC2%22%2C%22selections%22%3A%22%7B%7D%22%7D&zone=Web&contentCreated=2018-09-24+07%3A00%3A00&pageViewId=2018-09-26-18-08-49-558-XvArT4rlwGn07znA-88e7f57935a9e21976afbe4593b08dec&visitId=v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec&userProvider=tinypass_accounts&userToken=&customCookies=%7B%7D&hasLoginRequiredCallback=true&singleContainer=%5Bobject+HTMLDivElement%5D&width=980&_qh=3615311655
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
cookie
__cfduid=daed9faac0c2f45187252aaf445e072401537985328; __bid=%7Bjcx%7DH4sIAAAAAAAAAFMyqio1MzQq8vcp9bBwTk4ydnf1qHQrcnJMcfawMPSsKjYptAxODa6sKC9OLCkIM40sDTFJKzLzycuuMslRAgC34HS7PgAAAA
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
date
Wed, 26 Sep 2018 18:08:50 GMT
content-type
text/html;charset=UTF-8
access-control-allow-methods
*
access-control-allow-origin
http://dashboard.tinypass.com
cache-control
no-cache, no-store, must-revalidate
content-encoding
gzip
expires
Thu, 01 Jan 1970 00:00:00 GMT
p3p
CP="NON DSP COR OUR IND"
pragma
no-cache
set-cookie
LANG=en_US; Domain=tinypass.com; Expires=Fri, 26-Oct-2018 18:08:50 GMT; Path=/
vary
Accept-Encoding
wn
prod-dash-10-0-2-205
x-request-id
Cq2dofp5ejm
x-xss-protection
0
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
server
cloudflare
cf-ray
4607ad97aeb12318-FRA
pubads_impl_249.js
securepubads.g.doubleclick.net/gpt/ Frame A34E
182 KB
63 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
64039
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
integrator.sync.js
adservice.google.de/adsid/ Frame A34E
113 B
175 B
Script
General
Full URL
https://adservice.google.de/adsid/integrator.sync.js?domain=adage.com
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ea03bfd7fdda1eac185ebc3e8e74b33065b04c8e0adc48cbbd4136748dbd2742
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
cafe
p3p
CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status
200
cache-control
private, no-cache, no-store
content-disposition
attachment; filename="f.txt"
content-type
application/javascript; charset=UTF-8
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
108
x-xss-protection
1; mode=block
pubads_impl_249.js
securepubads.g.doubleclick.net/gpt/ Frame 167C
182 KB
63 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
308b88046da3cb8c99042d803173dee196d6501925fd3c86ccf8f9e2d7f7d04a
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
64039
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:49 GMT
integrator.sync.js
adservice.google.de/adsid/ Frame 167C
113 B
175 B
Script
General
Full URL
https://adservice.google.de/adsid/integrator.sync.js?domain=adage.com
Requested by
Host: www.googletagservices.com
URL: https://www.googletagservices.com/tag/js/gpt.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ea03bfd7fdda1eac185ebc3e8e74b33065b04c8e0adc48cbbd4136748dbd2742
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:49 GMT
content-encoding
gzip
x-content-type-options
nosniff
server
cafe
p3p
CP="This is not a P3P policy! See http://support.google.com/accounts/answer/151657 for more info."
status
200
cache-control
private, no-cache, no-store
content-disposition
attachment; filename="f.txt"
content-type
application/javascript; charset=UTF-8
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
108
x-xss-protection
1; mode=block
/
www.facebook.com/tr/ Frame 74B7
0
0
Document
General
Full URL
https://www.facebook.com/tr/
Requested by
Host: connect.facebook.net
URL: https://connect.facebook.net/en_US/fbevents.js
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a03:2880:f11c:8083:face:b00c:0:25de , Ireland, ASN32934 (FACEBOOK - Facebook, Inc., US),
Reverse DNS
Software
proxygen-bolt /
Resource Hash

Request headers

:method
POST
:authority
www.facebook.com
:scheme
https
:path
/tr/
content-length
2128
pragma
no-cache
cache-control
no-cache
origin
https://adage.com
upgrade-insecure-requests
1
content-type
application/x-www-form-urlencoded
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
cookie
fr=0BaiyubGe1AqnSXar..Bbq8sx...1.0.Bbq8sx.;
Origin
https://adage.com
Upgrade-Insecure-Requests
1
Content-Type
application/x-www-form-urlencoded
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
content-type
text/plain
content-length
0
server
proxygen-bolt
date
Wed, 26 Sep 2018 18:08:49 GMT
ads
securepubads.g.doubleclick.net/gampad/ Frame 22AA
10 KB
5 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=2669543423011398&correlator=569185146712015&output=json_html&callback=googletag.impl.pubads.setPassbackAdContents&impl=s&eid=21062288&vrg=249&guci=1.2.0.0.2.2.0&sc=1&sfv=1-0-29&iu=%2F105554924%2Faao%2Fpassback&sz=970x90&scp=pos%3DLB_01&eri=2&cookie=ID%3D16164fbe73999133%3AT%3D1537985328%3AS%3DALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA&cdm=adage.com&bc=7&lmt=1537985329&dt=1537985329936&dlt=1537985329042&idt=884&ea=0&frm=23&biw=1585&bih=1200&isw=970&ish=90&oid=3&adk=3612380464&ifi=1&ifk=2012923128&u_his=2&u_h=1200&u_w=1600&u_ah=1200&u_aw=1600&u_cd=24&u_sd=1&flash=0&nhd=1&iag=3&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&top=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&dssz=9&icsg=90&mso=4&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&ga_vid=338234691.1537985330&ga_sid=1537985330&ga_hid=1267740362&fws=2
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
5ac55aad10b092f734a24d66ced9bfaaa22ae424b3423e5a06fda58de1b0ae51
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:50 GMT
content-encoding
gzip
x-content-type-options
nosniff
google-mediationgroup-id
-2
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
4565
x-xss-protection
1; mode=block
google-lineitem-id
4737840386
pragma
no-cache
server
cafe
google-mediationtag-id
-2
google-creative-id
138238842460
content-type
text/javascript; charset=UTF-8
cache-control
no-cache, must-revalidate
timing-allow-origin
*
expires
Fri, 01 Jan 1990 00:00:00 GMT
pubads_impl_rendering_249.js
securepubads.g.doubleclick.net/gpt/ Frame 22AA
51 KB
0
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
f7eeefc1dd6f250f4c4b89a1fef2d0fb85b280042059f1f2ee0d11de20c34e98
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
19757
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:48 GMT
container.html
tpc.googlesyndication.com/safeframe/1-0-29/html/ Frame 22AA
0
0
Other
General
Full URL
https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html?n=1
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash

Request headers

Purpose
prefetch
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Fri, 13 Sep 2019 20:57:09 GMT
cache-control
public, immutable, max-age=31536000
last-modified
Mon, 11 Jun 2018 14:38:59 GMT
content-type
text/html
ads
securepubads.g.doubleclick.net/gampad/ Frame A34E
13 KB
5 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=4017846842824590&correlator=1217335093534792&output=json_html&callback=googletag.impl.pubads.setPassbackAdContents&impl=s&eid=21061801%2C21062169%2C21062452&vrg=249&guci=1.2.0.0.2.2.0&sc=1&sfv=1-0-29&iu=%2F105554924%2Faao%2Fpassback&sz=300x250&scp=pos%3DREC_01&eri=2&cookie=ID%3D16164fbe73999133%3AT%3D1537985328%3AS%3DALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA&cdm=adage.com&bc=7&lmt=1537985329&dt=1537985329959&dlt=1537985329043&idt=911&ea=0&frm=23&biw=1585&bih=1200&isw=300&ish=250&oid=3&adk=732440516&ifi=1&ifk=2461577305&u_his=2&u_h=1200&u_w=1600&u_ah=1200&u_aw=1600&u_cd=24&u_sd=1&flash=0&nhd=1&iag=3&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&top=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&dssz=9&icsg=90&mso=4&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&ga_vid=340503155.1537985330&ga_sid=1537985330&ga_hid=623714975&fws=2
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
14de8583fb028642947feaeb9b9350ee903707745a28f90ab52dcbb711431ddb
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:50 GMT
content-encoding
gzip
x-content-type-options
nosniff
google-mediationgroup-id
-2
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
5416
x-xss-protection
1; mode=block
google-lineitem-id
4768430105
pragma
no-cache
server
cafe
google-mediationtag-id
-2
google-creative-id
138241585339
content-type
text/javascript; charset=UTF-8
cache-control
no-cache, must-revalidate
timing-allow-origin
*
expires
Fri, 01 Jan 1990 00:00:00 GMT
pubads_impl_rendering_249.js
securepubads.g.doubleclick.net/gpt/ Frame A34E
51 KB
0
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
f7eeefc1dd6f250f4c4b89a1fef2d0fb85b280042059f1f2ee0d11de20c34e98
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
19757
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:48 GMT
container.html
tpc.googlesyndication.com/safeframe/1-0-29/html/ Frame A34E
0
0
Other
General
Full URL
https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html?n=1
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash

Request headers

Purpose
prefetch
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Fri, 13 Sep 2019 20:57:09 GMT
cache-control
public, immutable, max-age=31536000
last-modified
Mon, 11 Jun 2018 14:38:59 GMT
content-type
text/html
ads
securepubads.g.doubleclick.net/gampad/ Frame 167C
11 KB
5 KB
Script
General
Full URL
https://securepubads.g.doubleclick.net/gampad/ads?gdfp_req=1&pvsid=4268908162947506&correlator=4191860661585434&output=json_html&callback=googletag.impl.pubads.setPassbackAdContents&impl=s&eid=21061645%2C21061763%2C21062169&vrg=249&guci=1.2.0.0.2.2.0&sc=1&sfv=1-0-29&iu=%2F105554924%2Faao%2Fpassback&sz=300x250&scp=pos%3DREC_01&eri=2&cookie=ID%3D16164fbe73999133%3AT%3D1537985328%3AS%3DALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA&cdm=adage.com&bc=7&lmt=1537985329&dt=1537985329969&dlt=1537985329044&idt=920&ea=0&frm=23&biw=1585&bih=1200&isw=300&ish=600&oid=3&adk=732440516&ifi=1&ifk=784527792&u_his=2&u_h=1200&u_w=1600&u_ah=1200&u_aw=1600&u_cd=24&u_sd=1&flash=0&nhd=1&iag=3&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&top=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&dssz=9&icsg=90&mso=4&std=0&vis=1&dmc=8&scr_x=0&scr_y=0&ga_vid=1966465975.1537985330&ga_sid=1537985330&ga_hid=192193142&fws=2
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
536b33cfda72d83466eca811969573d718ed46484e807a5dd6f2f99b24379968
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:50 GMT
content-encoding
gzip
x-content-type-options
nosniff
google-mediationgroup-id
-2
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
4583
x-xss-protection
1; mode=block
google-lineitem-id
4719173435
pragma
no-cache
server
cafe
google-mediationtag-id
-2
google-creative-id
138237410702
content-type
text/javascript; charset=UTF-8
cache-control
no-cache, must-revalidate
timing-allow-origin
*
expires
Fri, 01 Jan 1990 00:00:00 GMT
pubads_impl_rendering_249.js
securepubads.g.doubleclick.net/gpt/ Frame 167C
51 KB
0
Script
General
Full URL
https://securepubads.g.doubleclick.net/gpt/pubads_impl_rendering_249.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
sffe /
Resource Hash
f7eeefc1dd6f250f4c4b89a1fef2d0fb85b280042059f1f2ee0d11de20c34e98
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 26 Sep 2018 18:08:48 GMT
content-encoding
gzip
x-content-type-options
nosniff
last-modified
Thu, 13 Sep 2018 13:39:46 GMT
server
sffe
vary
Accept-Encoding
content-type
text/javascript
status
200
cache-control
private, immutable, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
19757
x-xss-protection
1; mode=block
expires
Wed, 26 Sep 2018 18:08:48 GMT
container.html
tpc.googlesyndication.com/safeframe/1-0-29/html/ Frame 167C
0
0
Other
General
Full URL
https://tpc.googlesyndication.com/safeframe/1-0-29/html/container.html?n=1
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash

Request headers

Purpose
prefetch
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Fri, 13 Sep 2019 20:57:09 GMT
cache-control
public, immutable, max-age=31536000
last-modified
Mon, 11 Jun 2018 14:38:59 GMT
content-type
text/html
p2
sb.scorecardresearch.com/
Redirect Chain
  • https://sb.scorecardresearch.com/p?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537985330095&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_s...
  • https://sb.scorecardresearch.com/p2?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537985330095&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_...
43 B
309 B
Image
General
Full URL
https://sb.scorecardresearch.com/p2?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537985330095&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_st_ct=va00&ns_st_cl=0&ns_st_pt=0&c3=*null&c4=*null&c6=*null&ns_ts=38699639&cs_ucfr=1
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.43.115.95 Amsterdam, Netherlands, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
a23-43-115-95.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
24e480e4659fbae818853a38f8a3036f529f539024dc3e772c0b594ce02ea9db

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:50 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Type
image/gif
Content-Length
43
Expires
Mon, 01 Jan 1990 00:00:00 GMT

Redirect headers

Location
https://sb.scorecardresearch.com/p2?c1=2&c2=17198971&ns_ap_sv=2.1511.10&ns_type=hidden&ns_st_it=a&ns_st_sv=4.0.0&ns_st_ad=1&ns_st_sq=1&ns_st_id=1537985330095&ns_st_ec=1&ns_st_cn=1&ns_st_ev=play&ns_st_ct=va00&ns_st_cl=0&ns_st_pt=0&c3=*null&c4=*null&c6=*null&ns_ts=38699639&cs_ucfr=1
Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:50 GMT
Cache-Control
private, no-cache, no-cache=Set-Cookie, no-store, proxy-revalidate
Connection
keep-alive
Content-Length
0
Expires
Mon, 01 Jan 1990 00:00:00 GMT
track
t.teads.tv/
23 B
193 B
Image
General
Full URL
https://t.teads.tv/track?action=placementCall&pageId=70095&pid=75471&gid=[insertionId]&slot=native&env=js-web&f=1&ts=1537985330073
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
34.251.196.37 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-34-251-196-37.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Sat, 26 Jul 1997 05:00:00 GMT
cache-control
no-cache, must-revalidate
Connection
keep-alive
Content-Length
23
content-type
image/gif
track
t.teads.tv/
23 B
193 B
Image
General
Full URL
https://t.teads.tv/track?action=slotAvailable&pageId=70095&pid=75471&gid=[insertionId]&slot=native&env=js-web&f=1&ts=1537985330092
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
34.251.196.37 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-34-251-196-37.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
328e90a318268aea96180cc31666ae6d6f79d90d078c123bc3d98ee08a192fb7

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

expires
Sat, 26 Jul 1997 05:00:00 GMT
cache-control
no-cache, must-revalidate
Connection
keep-alive
Content-Length
23
content-type
image/gif
m_window_focus_non_hydra.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/ Frame 3C19
3 KB
1 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
0fd157095407884c0b694cf534091539b347531652f062122aa34b5e56fb7d1b
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601771
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
1250
x-xss-protection
1; mode=block
server
cafe
etag
15650102698223740771
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
osd_listener.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 3C19
73 KB
0
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601770
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
27066
x-xss-protection
1; mode=block
server
cafe
etag
1598727148269787311
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
init-3430ilpzgf9akeh1rf5.js
api.b2c.com/api/ Frame 3C19
12 KB
5 KB
Script
General
Full URL
https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=218501644&ClientLevel2=2350382150&ClientLevel3=4737840386&ClientLevel4=138238842460&ClientSlicer1=104555044&ClientSlicer2=453516004&zPS=LB_01
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
717f9188c4ca9ce23d34559fa8dcae4cac31e5e620d944879e44651817de4dd5

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:50 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
moatad.js
z.moatads.com/craindfp44917164363/ Frame 3C19
256 KB
0
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
osd.js
pagead2.googlesyndication.com/pagead/ Frame 22AA
72 KB
0
Script
General
Full URL
https://pagead2.googlesyndication.com/pagead/osd.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
a5f24fc963982085e79d5445ae602b5fba30c972ed84763d39d869c16c732a2c
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 26 Sep 2018 17:33:03 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
2146
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
26901
x-xss-protection
1; mode=block
server
cafe
etag
11805512267064086570
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=3600
timing-allow-origin
*
expires
Wed, 26 Sep 2018 18:33:03 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame 3C19
0
47 B
Image
General
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsurqFcjApYmGgz5DrnGPTCfj6LRq9zQk9hxDdAC7vKX8WuWnwJYTwmvqExSZIxQ1ArRB47VJipER_nXuOSyUGuhAQqg18qj-gOl2nWlL8BtxfgXlcCrCvXiZfM_VQ2Oc7DAsEKOjPLrg7Fxa2u8StIMWnycnMd6xAoby5j3FtBksYUsqntupXHT-4fXEfw9IGobLQmjpPXbDX_J14NxALMF91hJrM3qPjE67p4HyH6vafQupWw&sai=AMfl-YQtQEIPltOblZIWEiU89b7fokyYaZyPaIyyPJ8dvfvwmOzlkvcQ2ulLbY7fKB9J_KpSVJsHLIDn0cjWbV6fHVJRfeKVdV_yUiNHMQjI862ZYDDf4NnBENEMEPg&sig=Cg0ArKJSzDZ4vDW9P46uEAE&adurl=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:50 GMT
x-content-type-options
nosniff
server
cafe
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
cache-control
private
content-type
image/gif
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
17145103303908683129
tpc.googlesyndication.com/simgad/ Frame 3C19
10 KB
10 KB
Image
General
Full URL
https://tpc.googlesyndication.com/simgad/17145103303908683129
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
39d3d8a58dcc0d356c6aca5555796bfbc7fa2ba1feb45552361ad268960dc6ae
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Fri, 21 Sep 2018 11:06:44 GMT
x-content-type-options
nosniff
age
457326
x-dns-prefetch-control
off
status
200
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
10420
x-xss-protection
1; mode=block
last-modified
Fri, 13 Jul 2018 21:23:32 GMT
server
sffe
content-type
image/gif
access-control-allow-origin
*
cache-control
public, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
expires
Sat, 21 Sep 2019 11:06:44 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&m=0&ar=40b09c1-clean&q=5&cb=0&cu=1537985330134&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&qs=1&bo=104555044&bd=453516004&dfp=0%2C1&la=453516004&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=LB_01&fs=152769&na=1202661518&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:50 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:50 GMT
truncated
/ Frame 22AA
213 B
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
e0d6745950a94184c2d2e5a47c7cd41884974a53f439ceaae7d05591c6c88e88

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
m_window_focus_non_hydra.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/ Frame BECE
3 KB
1 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
0fd157095407884c0b694cf534091539b347531652f062122aa34b5e56fb7d1b
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601771
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
1250
x-xss-protection
1; mode=block
server
cafe
etag
15650102698223740771
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
osd_listener.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame BECE
73 KB
0
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601770
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
27066
x-xss-protection
1; mode=block
server
cafe
etag
1598727148269787311
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
init-3430ilpzgf9akeh1rf5.js
api.b2c.com/api/ Frame BECE
12 KB
5 KB
Script
General
Full URL
https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=211798204&ClientLevel2=452518084&ClientLevel3=4768430105&ClientLevel4=138241585339&ClientSlicer1=104555044&ClientSlicer2=453516004&zPS=REC_01
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
0e07205ebba720f6082c9b99243ee049bba660dbfad3e09a702133b88651887c

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:50 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
moatad.js
z.moatads.com/craindfp44917164363/ Frame BECE
256 KB
0
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
osd.js
pagead2.googlesyndication.com/pagead/ Frame A34E
72 KB
0
Script
General
Full URL
https://pagead2.googlesyndication.com/pagead/osd.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
a5f24fc963982085e79d5445ae602b5fba30c972ed84763d39d869c16c732a2c
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 26 Sep 2018 17:33:03 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
2146
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
26901
x-xss-protection
1; mode=block
server
cafe
etag
11805512267064086570
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=3600
timing-allow-origin
*
expires
Wed, 26 Sep 2018 18:33:03 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame BECE
0
47 B
Image
General
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjstzEYqdSHLq4UUFubN9rY_HNspnmTpjzdGEzpuQQr9aqGm2qLjXbKzZ76v4WDwiLPzqe-sH-Z30IZQSiEVffFokEdLcefAqhxSJQdky14RBixWJTTkc0OiQJaBVlIdkuqLGXYpKB08hqT58sv9KenHhBIHrIUd9IzQ2s8hztoCdwD6D3jn0jNk6BSXnsbBUlnXltvPCjv3du8mQdNUUDt-BVxUGR5kHvAMgksF48I89eOwCdGk&sai=AMfl-YRkZXHnh2HZkRRgq-t7OzwcAog-buONnlCQdzYJGVBoNXiA9LeRgENFaUfKSlB_jpmdD3YsBiS2as15LOOanFhGrJ2lp6d8T9qliukIF-FN1r4eKugYr-vUbVQ&sig=Cg0ArKJSzJb46zp8h0tWEAE&adurl=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:50 GMT
x-content-type-options
nosniff
server
cafe
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
cache-control
private
content-type
image/gif
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
14865151260862487528
tpc.googlesyndication.com/simgad/ Frame BECE
46 KB
46 KB
Image
General
Full URL
https://tpc.googlesyndication.com/simgad/14865151260862487528
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
d90eb40e7dedb4b5cc07c7deabf0600e7c87a97d18108093fb48d155b5f096a8
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 29 Aug 2018 00:32:07 GMT
x-content-type-options
nosniff
age
2482603
x-dns-prefetch-control
off
status
200
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
46616
x-xss-protection
1; mode=block
last-modified
Tue, 14 Aug 2018 22:32:48 GMT
server
sffe
content-type
image/png
access-control-allow-origin
*
cache-control
public, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
expires
Thu, 29 Aug 2019 00:32:07 GMT
l
www.google.com/ads/measurement/ Frame BECE
0
54 B
Image
General
Full URL
https://www.google.com/ads/measurement/l?ebcid=ALh7CaSSRrvUoUA27LUX5fqacHpdK37gBjgrncw53FbvG2vlwb0Wb0liLFZEzCI7Xmz7da-TfREA8pE5mdB2ng7nrtpxfhlY-w
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:812::2004 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
/
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

content-type
text/html; charset=UTF-8
truncated
/ Frame A34E
211 B
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
6bf2a7b63b1c872b2ffe784eb183135cd3fc0edf59060b1a81969a601ec33118

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
m_window_focus_non_hydra.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/ Frame 81AA
3 KB
1 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/client/ext/m_window_focus_non_hydra.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
0fd157095407884c0b694cf534091539b347531652f062122aa34b5e56fb7d1b
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601771
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
1250
x-xss-protection
1; mode=block
server
cafe
etag
15650102698223740771
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
osd_listener.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/ Frame 81AA
73 KB
0
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/activeview/osd_listener.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
3b7b82aade1ac93b4c8852e213584b051d50f592ede38d7ab45e12d863c6c1a0
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 19 Sep 2018 18:59:19 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
601770
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
27066
x-xss-protection
1; mode=block
server
cafe
etag
1598727148269787311
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Wed, 03 Oct 2018 18:59:19 GMT
init-3430ilpzgf9akeh1rf5.js
api.b2c.com/api/ Frame 81AA
12 KB
5 KB
Script
General
Full URL
https://api.b2c.com/api/init-3430ilpzgf9akeh1rf5.js?ClientLevel1=4433402128&ClientLevel2=2239771869&ClientLevel3=4719173435&ClientLevel4=138237410702&ClientSlicer1=104555044&ClientSlicer2=453516004&zPS=REC_01
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:4569:42a7:3dee:95c8 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
f9e24b05557971aeaa5498c2a8cc6111eb527f09da313d7e5dba1014523c0bb2

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:50 GMT
content-encoding
gzip
server
openresty
content-type
text/javascript
status
200
cache-control
no-cache, no-store, must-revalidate
expires
-1
moatad.js
z.moatads.com/craindfp44917164363/ Frame 81AA
256 KB
0
Script
General
Full URL
https://z.moatads.com/craindfp44917164363/moatad.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
AmazonS3 /
Resource Hash
cc3b297d9219973e46c0ffe3bc9f8fef6499a5fb9642bbd155d89bb4ed198496

Request headers

Response headers

Date
Wed, 26 Sep 2018 18:08:49 GMT
Content-Encoding
gzip
Last-Modified
Wed, 19 Sep 2018 15:37:12 GMT
Server
AmazonS3
x-amz-request-id
DF1144E5B433350B
ETag
"af0c26c44cf0bf79a34a8f5a30b321af"
Vary
Accept-Encoding
Content-Type
application/x-javascript
Cache-Control
max-age=64502
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
80625
x-amz-id-2
OWsoTtbsWlIvJrSDagw/PxIBIXtYwtCZyYlv6pj9aoJGZUvKdLrH+Gksn2ieshGSk6tLFi9HtcE=
osd.js
pagead2.googlesyndication.com/pagead/ Frame 167C
72 KB
0
Script
General
Full URL
https://pagead2.googlesyndication.com/pagead/osd.js
Requested by
Host: securepubads.g.doubleclick.net
URL: https://securepubads.g.doubleclick.net/gpt/pubads_impl_249.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
a5f24fc963982085e79d5445ae602b5fba30c972ed84763d39d869c16c732a2c
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Response headers

date
Wed, 26 Sep 2018 17:33:03 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
2146
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
26901
x-xss-protection
1; mode=block
server
cafe
etag
11805512267064086570
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=3600
timing-allow-origin
*
expires
Wed, 26 Sep 2018 18:33:03 GMT
view
securepubads.g.doubleclick.net/pcs/ Frame 81AA
0
56 B
Image
General
Full URL
https://securepubads.g.doubleclick.net/pcs/view?xai=AKAOjsskDPMbCePkKBbHk0j5YYg0BmFjBHnpNs_jPR5bb1tV9D5YfvFZL9H8D80W_zgelpmEdvCSD6gm5ROMOiEu5uYStEiZYzC4ZUiAPYGH8sdd7TLEvbhJubxrOkAhXyLZpRlha10Skuz3i-p4GNm0fMFB1pmQSoMUSef2nDNUvGQ-mWEqCjINzckUOKo2lF9hlSyIK_1Qg7AXPLIF42hNGU5FsNboRccGMnQZyDJsNUlRs2sjXFw&sai=AMfl-YSw9MciPTw_e8qV0xN7YFPkLKCyaQ07a40oWNK9I0ZMZTSoPaeyaKT5YId2T0Vv7v8RxxxE9xndGGsWbQGCMFRkBxl2Xza8XqiN7CEzgdiryagrED2HeZOArT0&sig=Cg0ArKJSzGffDHSrWRTcEAE&adurl=
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
172.217.22.34 Mountain View, United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
fra15s16-in-f34.1e100.net
Software
cafe /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

timing-allow-origin
*
date
Wed, 26 Sep 2018 18:08:50 GMT
x-content-type-options
nosniff
server
cafe
p3p
policyref="https://googleads.g.doubleclick.net/pagead/gcn_p3p_.xml", CP="CURa ADMa DEVa TAIo PSAo PSDo OUR IND UNI PUR INT DEM STA PRE COM NAV OTC NOI DSP COR"
status
200
cache-control
private
content-type
image/gif
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
x-xss-protection
1; mode=block
17707730553216628992
tpc.googlesyndication.com/simgad/ Frame 81AA
21 KB
21 KB
Image
General
Full URL
https://tpc.googlesyndication.com/simgad/17707730553216628992
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
sffe /
Resource Hash
ead6b37f6c0a2d08e1fa92b42b0d41316b67de5388b2892be23d7bddbfb64013
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Fri, 31 Aug 2018 10:47:35 GMT
x-content-type-options
nosniff
age
2272875
x-dns-prefetch-control
off
status
200
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
21540
x-xss-protection
1; mode=block
last-modified
Thu, 28 Jun 2018 13:01:00 GMT
server
sffe
content-type
image/png
access-control-allow-origin
*
cache-control
public, max-age=31536000
accept-ranges
bytes
timing-allow-origin
*
expires
Sat, 31 Aug 2019 10:47:35 GMT
truncated
/ Frame 167C
212 B
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
1e7945ca5a7ae8d16cd06aae7b5bdb270d24d2470ffda214a82feaf0963b08ef

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/png
index.html
cmp.teads.mgr.consensu.org/ Frame 81AC
0
0
Document
General
Full URL
https://cmp.teads.mgr.consensu.org/index.html
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
2a02:26f0:f1:29a::2c92 , European Union, ASN20940 (AKAMAI-ASN1, US),
Reverse DNS
Software
AmazonS3 /
Resource Hash

Request headers

Host
cmp.teads.mgr.consensu.org
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Accept-Encoding
gzip, deflate
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

x-amz-id-2
p+9QNsyU+iyyxl7WXhACzno311q7OAvjF8j5ACMR0MdYhUkqHa7Oh3JJ29+nIm9l9dmiBUJ7FPY=
x-amz-request-id
676AB9F022B5FF9F
Last-Modified
Fri, 14 Sep 2018 07:42:32 GMT
ETag
"e7d6c2974a38b7ff77a560e83789f66a"
Accept-Ranges
bytes
Content-Type
text/html
Content-Length
583
Server
AmazonS3
Cache-Control
max-age=300
Expires
Wed, 26 Sep 2018 18:13:50 GMT
Date
Wed, 26 Sep 2018 18:08:50 GMT
Connection
keep-alive
ad.gif
api-54-188-44-45.b2c.com/api/ Frame 22AA
43 B
233 B
Image
General
Full URL
https://api-54-188-44-45.b2c.com/api/ad.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:50 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
ad.gif
api-54-191-124-124.b2c.com/api/ Frame A34E
43 B
233 B
Image
General
Full URL
https://api-54-191-124-124.b2c.com/api/ad.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8001:a560:1316:f588:e5e7 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:51 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
ad.gif
api-54-188-44-45.b2c.com/api/ Frame 167C
43 B
233 B
Image
General
Full URL
https://api-54-188-44-45.b2c.com/api/ad.gif
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:50 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
ad.gif
api-54-188-44-45.b2c.com/api/ Frame 3C19
43 B
233 B
Image
General
Full URL
https://api-54-188-44-45.b2c.com/api/ad.gif
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:50 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330164&de=110667661983&m=0&ar=40b09c1-clean&q=8&cb=0&cu=1537985330164&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=4564678495%3A2304555554%3A4669684946%3A138233057395&zMoatPS=lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=lb_01&fs=152769&na=1164878064&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:50 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:50 GMT
ad.gif
api-34-222-222-164.b2c.com/api/ Frame BECE
43 B
233 B
Image
General
Full URL
https://api-34-222-222-164.b2c.com/api/ad.gif
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8000:76e7:c8a4:9f8f:18aa , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:51 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
ad.gif
api-34-222-222-164.b2c.com/api/ Frame 81AA
43 B
233 B
Image
General
Full URL
https://api-34-222-222-164.b2c.com/api/ad.gif
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8000:76e7:c8a4:9f8f:18aa , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:51 GMT
Last-Modified
Mon, 28 Sep 1970 06:00:00 GMT
Server
openresty
Connection
keep-alive
Content-Length
43
Content-Type
image/gif
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330197&de=290239178315&m=0&ar=40b09c1-clean&q=11&cb=0&cu=1537985330197&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=211798204%3A452518084%3A4768430105%3A138241585339&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&qs=1&bo=104555044&bd=453516004&dfp=0%2C1&la=453516004&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=REC_01&fs=152769&na=66709639&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
4
api-54-188-44-45.b2c.com/api/ Frame 3C19
Redirect Chain
  • https://api-54-188-44-45.b2c.com/api/x?vXesoIL6lH7rAowP$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvYmFuaXNoLXdlaWdodC13YXRjaGVycy12b2NhYi13dy8zMTUwMTcvIiwicmVmZXJyZXIkMCQiLCJhbmNlc...
  • https://api-54-188-44-45.b2c.com:444/api/4?vXesoIL6lH7rAowP
0
-1 B
XHR
General
Full URL
https://api-54-188-44-45.b2c.com:444/api/4?vXesoIL6lH7rAowP
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-54-188-44-45.b2c.com:444/api/4?vXesoIL6lH7rAowP
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158

Redirect headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-54-188-44-45.b2c.com:444/api/4?vXesoIL6lH7rAowP
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158
x
api-54-191-124-124.b2c.com/api/ Frame A34E
0
363 B
XHR
General
Full URL
https://api-54-191-124-124.b2c.com/api/x?1phdznXW1vGX6wpc$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
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8001:a560:1316:f588:e5e7 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Transfer-Encoding
chunked
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/plain
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, must-revalidate
Access-Control-Allow-Credentials
true
Connection
keep-alive
Expires
-1
4
api-54-188-44-45.b2c.com/api/ Frame 167C
Redirect Chain
  • https://api-54-188-44-45.b2c.com/api/x?He5J5mheRkSmVUrH$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvYmFuaXNoLXdlaWdodC13YXRjaGVycy12b2NhYi13dy8zMTUwMTcvIiwicmVmZXJyZXIkMCQiLCJhbmNlc...
  • https://api-54-188-44-45.b2c.com:444/api/4?He5J5mheRkSmVUrH
0
-1 B
XHR
General
Full URL
https://api-54-188-44-45.b2c.com:444/api/4?He5J5mheRkSmVUrH
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-54-188-44-45.b2c.com:444/api/4?He5J5mheRkSmVUrH
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158

Redirect headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-54-188-44-45.b2c.com:444/api/4?He5J5mheRkSmVUrH
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158
pd
eu-u.openx.net/w/1.0/ Frame 5D0D
0
0
Document
General
Full URL
https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.143 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-143.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash

Request headers

:method
GET
:authority
eu-u.openx.net
:scheme
https
:path
/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
cookie
i=690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
vary
Accept
set-cookie
i=690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329; Version=1; Expires=Thu, 26-Sep-2019 18:08:52 GMT; Max-Age=31536000; Domain=.openx.net; Path=/ pd=v2|1537985332|gu; Version=1; Expires=Thu, 11-Oct-2018 18:08:52 GMT; Max-Age=1296000; Domain=.openx.net; Path=/
server
OXGW/16.80.0
p3p
CP="CUR ADM OUR NOR STA NID"
date
Wed, 26 Sep 2018 18:08:52 GMT
content-type
text/html
content-encoding
gzip
pd
eu-u.openx.net/w/1.0/ Frame 65BC
0
0
Document
General
Full URL
https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.143 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-143.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash

Request headers

:method
GET
:authority
eu-u.openx.net
:scheme
https
:path
/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
cookie
i=690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
vary
Accept
set-cookie
i=690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329; Version=1; Expires=Thu, 26-Sep-2019 18:08:52 GMT; Max-Age=31536000; Domain=.openx.net; Path=/ pd=v2|1537985332|gu; Version=1; Expires=Thu, 11-Oct-2018 18:08:52 GMT; Max-Age=1296000; Domain=.openx.net; Path=/
server
OXGW/16.80.0
p3p
CP="CUR ADM OUR NOR STA NID"
date
Wed, 26 Sep 2018 18:08:52 GMT
content-type
text/html
content-encoding
gzip
ad
a.teads.tv/page/70095/
118 B
330 B
XHR
General
Full URL
https://a.teads.tv/page/70095/ad?windowWidth=1600&windowHeight=1200&windowDepth=1&windowReferrerUrl=&page=%7B%22id%22%3A70095%2C%22placements%22%3A%5B%7B%22id%22%3A75471%2C%22validity%22%3A%7B%22status%22%3Atrue%2C%22reasons%22%3A%5B%5D%7D%2C%22player%22%3A%7B%22width%22%3A609%2C%22height%22%3A343%7D%2C%22slotType%22%3A%22native%22%7D%5D%2C%22gdpr_iab%22%3A%7B%22status%22%3A22%2C%22consent%22%3A%22%22%2C%22reason%22%3A220%7D%7D&userId=dbd533a5-a2a7-423b-866e-c731574b1727&formatVersion=2.19.130&env=js-web&netBw=9.7
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
23.210.248.12 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-248-12.deploy.static.akamaitechnologies.com
Software
/
Resource Hash
f50167bee40cd7fdd6c623efb794e0edddec7de87ef71f48c8b1b1413e1dfc4a

Request headers

Accept
application/json; charset=UTF-8
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:52 GMT
content-encoding
gzip
status
200
vary
Accept-Encoding
content-type
application/json
access-control-allow-origin
https://adage.com
cache-control
max-age=0, no-cache, no-store
access-control-allow-credentials
true
content-length
129
expires
Wed, 26 Sep 2018 18:08:52 GMT
pd
eu-u.openx.net/w/1.0/ Frame 1520
0
0
Document
General
Full URL
https://eu-u.openx.net/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
Requested by
Host: us-ads.openx.net
URL: https://us-ads.openx.net/w/1.0/jstag
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, CHACHA20_POLY1305
Server
173.241.240.143 New York, United States, ASN36089 (OPENX-AS1 - OPENX TECHNOLOGIES, INC., US),
Reverse DNS
ox-173-241-240-143.xa.dc.openx.org
Software
OXGW/16.80.0 /
Resource Hash

Request headers

:method
GET
:authority
eu-u.openx.net
:scheme
https
:path
/w/1.0/pd?plm=1&ph=94ef58655625200a8cfc5b15afcd0b94ad52d590
pragma
no-cache
cache-control
no-cache
upgrade-insecure-requests
1
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
accept-encoding
gzip, deflate
cookie
i=690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

status
200
vary
Accept
set-cookie
i=690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329; Version=1; Expires=Thu, 26-Sep-2019 18:08:52 GMT; Max-Age=31536000; Domain=.openx.net; Path=/ pd=v2|1537985332|gu; Version=1; Expires=Thu, 11-Oct-2018 18:08:52 GMT; Max-Age=1296000; Domain=.openx.net; Path=/
server
OXGW/16.80.0
p3p
CP="CUR ADM OUR NOR STA NID"
date
Wed, 26 Sep 2018 18:08:52 GMT
content-type
text/html
content-encoding
gzip
4
api-54-188-44-45.b2c.com/api/ Frame 22AA
Redirect Chain
  • https://api-54-188-44-45.b2c.com/api/x?qD3WyCUyZNTH8pJx$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvYmFuaXNoLXdlaWdodC13YXRjaGVycy12b2NhYi13dy8zMTUwMTcvIiwicmVmZXJyZXIkMCQiLCJhbmNlc...
  • https://api-54-188-44-45.b2c.com:444/api/4?qD3WyCUyZNTH8pJx
0
-1 B
XHR
General
Full URL
https://api-54-188-44-45.b2c.com:444/api/4?qD3WyCUyZNTH8pJx
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-54-188-44-45.b2c.com:444/api/4?qD3WyCUyZNTH8pJx
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158

Redirect headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-54-188-44-45.b2c.com:444/api/4?qD3WyCUyZNTH8pJx
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158
rum.js
tpc.googlesyndication.com/pagead/js/r20180919/r20110914/ Frame BECE
42 KB
16 KB
Script
General
Full URL
https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/rum.js
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2a00:1450:4001:812::2001 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
5c4bdb91d18bbb0dc7875f55a468cdb5dea73b931e316c14bc04f907ab000d6b
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Fri, 21 Sep 2018 10:26:31 GMT
content-encoding
gzip
x-content-type-options
nosniff
age
459741
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
status
200
content-disposition
attachment; filename="f.txt"
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
15945
x-xss-protection
1; mode=block
server
cafe
etag
7476379871139986956
vary
Accept-Encoding
content-type
text/javascript; charset=UTF-8
cache-control
public, max-age=1209600
timing-allow-origin
*
expires
Fri, 05 Oct 2018 10:26:31 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330225&de=295337283663&m=0&ar=40b09c1-clean&q=14&cb=0&cu=1537985330225&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=4564678495%3A2304555554%3A4667461145%3A138232739265&zMoatPS=rec_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=rec_01&fs=152769&na=345330852&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
Cookie set iframe
sync.teads.tv/ Frame 59A0
0
0
Document
General
Full URL
https://sync.teads.tv/iframe?pid=75471&userId=dbd533a5-a2a7-423b-866e-c731574b1727&gdprIab={%22status%22:22,%22consent%22:%22%22,%22reason%22:220}&1537985332363
Requested by
Host: a.teads.tv
URL: https://a.teads.tv/media/format/v3/teads-format.min.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
52.19.209.34 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-52-19-209-34.eu-west-1.compute.amazonaws.com
Software
akka-http/10.1.0-RC2 /
Resource Hash

Request headers

Host
sync.teads.tv
Connection
keep-alive
Pragma
no-cache
Cache-Control
no-cache
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Accept
text/html,application/xhtml+xml,application/xml;q=0.9,image/webp,image/apng,*/*;q=0.8
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Accept-Encoding
gzip, deflate
Cookie
tt_viewer=f591ca83-9e65-4634-bb03-a0b7a69d2eca
Upgrade-Insecure-Requests
1
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/

Response headers

Content-Type
text/html; charset=UTF-8
Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
akka-http/10.1.0-RC2
Set-Cookie
tt_exelate=; Expires=Thu, 27 Sep 2018 18:08:52 GMT; Domain=.teads.tv tt_bluekai=; Expires=Thu, 27 Sep 2018 18:08:52 GMT; Domain=.teads.tv tt_emetriq=; Expires=Thu, 27 Sep 2018 18:08:52 GMT; Domain=.teads.tv tt_liveramp=; Expires=Thu, 27 Sep 2018 18:08:52 GMT; Domain=.teads.tv tt_neustar=; Expires=Thu, 27 Sep 2018 18:08:52 GMT; Domain=.teads.tv
Content-Length
1368
Connection
keep-alive
truncated
/
669 B
0
Image
General
Full URL
data:truncated
Protocol
DATA
Server
-, , ASN (),
Reverse DNS
Software
/
Resource Hash
35463ce93e7c820faa404db98d939ff640ae78ca0e29be043861853c9e07c586

Request headers

Response headers

Access-Control-Allow-Origin
*
Content-Type
image/svg+xml
4
api-54-188-44-45.b2c.com/api/ Frame 3C19
0
0

4
api-34-222-222-164.b2c.com/api/ Frame BECE
Redirect Chain
  • https://api-34-222-222-164.b2c.com/api/x?iFhsX7u0ipOxgzVG$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvYmFuaXNoLXdlaWdodC13YXRjaGVycy12b2NhYi13dy8zMTUwMTcvIiwicmVmZXJyZXIkMCQiLCJhbmN...
  • https://api-34-222-222-164.b2c.com:444/api/4?iFhsX7u0ipOxgzVG
0
-1 B
XHR
General
Full URL
https://api-34-222-222-164.b2c.com:444/api/4?iFhsX7u0ipOxgzVG
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8000:76e7:c8a4:9f8f:18aa , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-34-222-222-164.b2c.com:444/api/4?iFhsX7u0ipOxgzVG
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158

Redirect headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-34-222-222-164.b2c.com:444/api/4?iFhsX7u0ipOxgzVG
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&m=0&ar=40b09c1-clean&q=17&cb=0&cu=1537985330268&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&qs=1&bo=104555044&bd=453516004&dfp=0%2C1&la=453516004&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=REC_01&fs=152769&na=1886803514&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
4
api-34-222-222-164.b2c.com/api/ Frame 81AA
Redirect Chain
  • https://api-34-222-222-164.b2c.com/api/x?tvkudQqXFFOlYjRj$dXJsJDAkaHR0cHM6Ly9hZGFnZS5jb20vYXJ0aWNsZS9jbW8tc3RyYXRlZ3kvYmFuaXNoLXdlaWdodC13YXRjaGVycy12b2NhYi13dy8zMTUwMTcvIiwicmVmZXJyZXIkMCQiLCJhbmN...
  • https://api-34-222-222-164.b2c.com:444/api/4?tvkudQqXFFOlYjRj
0
-1 B
XHR
General
Full URL
https://api-34-222-222-164.b2c.com:444/api/4?tvkudQqXFFOlYjRj
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8000:76e7:c8a4:9f8f:18aa , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-34-222-222-164.b2c.com:444/api/4?tvkudQqXFFOlYjRj
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158

Redirect headers

Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Location
https://api-34-222-222-164.b2c.com:444/api/4?tvkudQqXFFOlYjRj
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/html
Access-Control-Allow-Origin
*
Access-Control-Allow-Credentials
true
Connection
keep-alive
Content-Length
158
x
api-54-188-44-45.b2c.com/api/ Frame 167C
0
363 B
Other
General
Full URL
https://api-54-188-44-45.b2c.com/api/x?He5J5mheRkSmVUrH$YWRibG9jayQxNzA5JDA
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
text/plain;charset=UTF-8

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Transfer-Encoding
chunked
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/plain
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, must-revalidate
Access-Control-Allow-Credentials
true
Connection
keep-alive
Expires
-1
x
api-54-188-44-45.b2c.com/api/ Frame 3C19
0
363 B
Other
General
Full URL
https://api-54-188-44-45.b2c.com/api/x?vXesoIL6lH7rAowP$YWRibG9jayQxNjY2JDA
Requested by
Host: www2.smartbrief.com
URL: http://www2.smartbrief.com/redirect.action?link=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&encoded=krgLCzoDbSDfqauWCieGqWCicNVZLc
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2600:1f14:cc5:8002:ddc:955b:cfbc:3008 , United States, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
Software
openresty /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
text/plain;charset=UTF-8

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Server
openresty
Transfer-Encoding
chunked
Access-Control-Allow-Methods
GET, POST, OPTIONS
Content-Type
text/plain
Access-Control-Allow-Origin
*
Cache-Control
no-cache, no-store, must-revalidate
Access-Control-Allow-Credentials
true
Connection
keep-alive
Expires
-1
csi
csi.gstatic.com/ Frame BECE
0
202 B
Other
General
Full URL
https://csi.gstatic.com/csi?v=2&s=pagead&action=csi_pagead&dmc=8&puid=1~jmjgr9ha&ctx=2&gqid=McurW6KvO_Wctgffl6LwBA&qqid=CITwjeqh2d0CFVGH7QodNX8LBA&met.4=fb.2~lb.9~ol.1m0~idt.iz~dt.-6c&met.3=197.7~123.7_1~121.x~118.93~118.9k~118.ar~116.l5~197.18m~118.19i~115.1e9~115.1ly~117.1m0~118.1mo~118.1ms~118.1mx~118.1ns~118.1nt~118.1nu~118.1oy~115.1p4~113.1pw_5~112.1pu_8~118.1q9~118.1r8&met.1=1.jmjgr7rf~14.0~15.0~16.0~17.0~18.0~19.1~20.1~21.1~22.dm~23.dm&met.7=CB4QChgBIAQoBDALOAhoBXALeKwKgAHiCYgBoBewAQG4AQM~CAcQChgBIAQoBDAEaARwBIAButMBiAGyxgSwAQG4AQE~CBsQCiAJOLMB~CBsQCiAJ~CCIQBhgBICIoIjBOOCtoI3BNeC-wAQG4AQM~CBcQBhgBICIoIjArOAloI3ApeKbtAoABmOwCiAGY7AKwAQG4AQM~CBsQBhgBICIoIjAxOA4~CBsQBiCnBDjIBA~CBgQChgBIOsQKOsQMPEQOAZo6xBw8RB4w32AAcl8iAGzzQKwAQG4AQM&met.2=15.9~16.1dj8
Requested by
Host: tpc.googlesyndication.com
URL: https://tpc.googlesyndication.com/pagead/js/r20180919/r20110914/rum.js
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2607:f8b0:4002:813::2003 , United States, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
Golfe2 /
Resource Hash
e3b0c44298fc1c149afbf4c8996fb92427ae41e4649b934ca495991b7852b855

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Origin
https://adage.com
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
Content-Type
text/plain;charset=UTF-8

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:52 GMT
last-modified
Wed, 21 Jan 2004 19:51:30 GMT
server
Golfe2
status
204
content-type
image/gif
access-control-allow-origin
*
cache-control
no-cache, no-store, must-revalidate
alt-svc
quic=":443"; ma=2592000; v="44,43,39,35"
content-length
0
expires
Fri, 01 Jan 1990 00:00:00 GMT
4
api-54-191-124-124.b2c.com/api/ Frame A34E
Redirect Chain
  • https://api-54-191-124-124.b2c.com/api/x?1phdznXW1vGX6wpc$YWRibG9jayQxNzg5JDA
  • https://api-54-191-124-124.b2c.com:444/api/4?1phdznXW1vGX6wpc
0
0

pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=17&i=CRAINDFP1&hp=1&kq=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&bq=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330304&de=435605183368&m=0&ar=40b09c1-clean&q=20&cb=0&cu=1537985330304&ll=2&lm=0&ln=1&r=0&em=0&en=0&d=4564678495%3A2304555554%3A4669550284%3A138233003228&zMoatPS=rec_lb_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=454150684&qs=1&bo=104555044&bd=454150684&dfp=0%2C1&la=454150684&gw=craindfp44917164363&fd=1&ac=1&it=500&tz=rec_lb_01&fs=152769&na=576682231&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=1&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F17145103303908683129&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=1645&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4256&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A-%3A-&as=0&ag=580&an=0&gf=580&gg=0&ix=580&ic=580&ez=1&aj=1&pg=100&pf=0&ib=0&cc=0&bw=580&bx=0&dj=1&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1160&cd=0&ah=1160&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=806619963&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=1&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F14865151260862487528&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330197&de=290239178315&cu=1537985330197&m=1622&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4256&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A-%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=0&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1115&cd=0&ah=1115&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4768430105%3A138241585339&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=248743749&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=0&q=0&hp=1&kq=1&lo=1&qs=1&ak=https%3A%2F%2Ftpc.googlesyndication.com%2Fsimgad%2F17707730553216628992&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&bq=0&g=0&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=1718&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4419&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A-%3A-&as=0&ag=506&an=0&gf=506&gg=0&ix=506&ic=506&ez=1&aj=1&pg=100&pf=0&ib=0&cc=0&bw=506&bx=0&dj=1&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=0%3A0%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1011&cd=0&ah=1011&am=0&rf=0&re=0&wb=1&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=1880705893&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=2200&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4419&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1164&an=580&gi=1&gf=1164&gg=580&ix=1164&ic=1164&ez=1&ck=1164&kw=1401&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1164&bx=580&ci=1164&jz=1401&dj=1&aa=0&ad=172&cn=0&gk=172&gl=0&ik=172&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1401&cd=1160&ah=1401&am=1160&rf=0&re=0&wb=1&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=850241671&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=2201&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4419&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1164&an=1164&gi=1&gf=1164&gg=1164&ix=1164&ic=1164&ez=1&ck=1164&kw=1401&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1164&bx=1164&ci=1164&jz=1401&dj=1&aa=0&ad=172&cn=172&gk=172&gl=172&ik=172&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1401&cd=1401&ah=1401&am=1401&rf=0&re=0&wb=1&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=818108663&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=2202&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4419&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1164&an=1164&gi=1&gf=1164&gg=1164&ix=1164&ic=1164&ez=1&ck=1164&kw=1401&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1164&bx=1164&ci=1164&jz=1401&dj=1&aa=0&ad=172&cn=172&gk=172&gl=172&ik=172&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1401&cd=1401&ah=1401&am=1401&rf=0&re=0&wb=1&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=708353417&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=2289&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1104&an=506&gi=1&gf=1104&gg=506&ix=1104&ic=1104&ez=1&ck=1104&kw=1408&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1104&bx=506&ci=1104&jz=1408&dj=1&aa=0&ad=324&cn=0&gk=324&gl=0&ik=324&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1408&cd=1011&ah=1408&am=1011&rf=0&re=0&wb=1&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=1389487677&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
4
api-54-188-44-45.b2c.com/api/ Frame 167C
0
0

pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=2&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=2290&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1104&an=1104&gi=1&gf=1104&gg=1104&ix=1104&ic=1104&ez=1&ck=1104&kw=1408&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1104&bx=1104&ci=1104&jz=1408&dj=1&aa=0&ad=324&cn=324&gk=324&gl=324&ik=324&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1408&cd=1408&ah=1408&am=1408&rf=0&re=0&wb=1&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=517662230&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=37&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=3&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=2290&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1104&an=1104&gi=1&gf=1104&gg=1104&ix=1104&ic=1104&ez=1&ck=1104&kw=1408&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1104&bx=1104&ci=1104&jz=1408&dj=1&aa=0&ad=324&cn=324&gk=324&gl=324&ik=324&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=1408&cd=1408&ah=1408&am=1408&rf=0&re=0&wb=1&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=302012311&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
4
api-54-188-44-45.b2c.com/api/ Frame 22AA
0
0

activeview
pagead2.googlesyndication.com/pcs/ Frame 3C19
42 B
118 B
Image
General
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjsv1uIzTvQZE5tbEH7gUSlP94pMf7ukzHpoD41qXxyo25-LazMzmpE5nlG1nHEwlIkvFhPKzekiwcvJsc4jAi3u5NcPeOsqISYU&sig=Cg0ArKJSzH1gC59FWAilEAE&adk=3612380464&tt=489&bs=1585%2C1200&mtos=1085,1085,1085,1085,1085&tos=1085,0,0,0,0&p=226,308,316,1278&mms=1&mcvt=1085&rs=3&ht=0&tfs=1429&tls=2514&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537985330157&rpt=1633&ps=1585%2C4439&ss=1600%2C1200&pt=2025&deb=1-1-1-2-10-7-13-8&tvt=2509&is=970%2C90&op=1&iframe_loc=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&r=v&id=osdim&uc=7&tgt=DIV&cl=1&cec=5&clc=1&cac=0&cd=970x90&v=r20180919
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:52 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=1&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330197&de=290239178315&cu=1537985330197&m=2714&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=0&vx=0%3A0%3A-&as=0&ag=0&an=0&gf=0&gg=0&ix=0&ic=0&aj=0&pg=0&pf=0&ib=1&cc=0&bw=0&bx=0&dj=0&aa=0&ad=0&cn=0&gk=0&gl=0&ik=0&cq=0&im=0&in=0&pd=0&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=2228&cd=1115&ah=2228&am=1115&rf=0&re=0&wb=1&cl=0&at=0&d=211798204%3A452518084%3A4768430105%3A138241585339&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&oq=0&ot=0&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=2142054237&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
4
api-34-222-222-164.b2c.com/api/ Frame BECE
0
0

pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=2805&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1768&an=1164&gi=1&gf=1768&gg=1164&ix=1768&ic=1768&ez=1&ck=1164&kw=1401&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1768&bx=1164&ci=1164&jz=1401&dj=1&aa=0&ad=776&cn=172&gk=776&gl=172&ik=776&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=2348&cd=1401&ah=2348&am=1401&rf=0&re=0&wb=1&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=697051777&cs=0
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:52 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:52 GMT
4
api-34-222-222-164.b2c.com/api/ Frame 81AA
0
0

6
adage.com/api/article/next_ids/315017/
2 KB
1 KB
XHR
General
Full URL
https://adage.com/api/article/next_ids/315017/6
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
1b33cd148d3027fe2e71c9e1684fd32c5ff8a35943eea248b5a22d871c01594f

Request headers

:path
/api/article/next_ids/315017/6
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/json, text/javascript, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/json, text/javascript, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/api/article/next_ids/315017/6
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac4d0627aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
910
server
cloudflare
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
access-control-allow-methods
*
x-varnish
1304646915 1299917870
access-control-allow-origin
*
cache-control
no-cache
accept-ranges
bytes
content-type
application/json
Social_Box_Twitter-BlackBox.svg
adage.com/assets/images/social/
1010 B
706 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Twitter-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
54fec22d6937a46ad9f70009ca5df237f9fc12abf987fd93883e335f099c894f

Request headers

:path
/assets/images/social/Social_Box_Twitter-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Twitter-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac5d1527aa-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
610
last-modified
Sun, 24 Sep 2017 21:15:52 GMT
server
cloudflare
etag
"3f2-559f5f27075f3"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1574364717 1549649445
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Facebook-BlackBox.svg
adage.com/assets/images/social/
646 B
607 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Facebook-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
6a13b0cbb5f27be31bf26141fa5476058dfe266cf21a1294dfc85911bb96b4e5

Request headers

:path
/assets/images/social/Social_Box_Facebook-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Facebook-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac5d1627aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
430
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"286-559f5f2818932"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646916 1279915888
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Linkedin-BlackBox.svg
adage.com/assets/images/social/
938 B
672 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Linkedin-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
46a69fecae099f03ae9633be071d023a3596eb1c75d8eb066b187e36f51b2e06

Request headers

:path
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Linkedin-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac5d1727aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"3aa-559f5f27705b2"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646917 1279915889
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Mail-BlackBox.svg
adage.com/assets/images/social/
1 KB
726 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
e3a7d30e82361f1ab98085fe9e2a4a88f22008708abe49906bda9e1411d22c37

Request headers

:path
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Mail-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac5d1927aa-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
587
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"41d-559f5f27a45c1"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1574364719 1549649360
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_Print-BlackBox.svg
adage.com/assets/images/social/
2 KB
975 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_Print-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
141c65ef8e3063a3a224250655550bfb33a5bc67873cdf42a0be216a1457e1d1

Request headers

:path
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_Print-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac5d1b27aa-FRA
x-cache-server
adage-varnish-01
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
810
last-modified
Sun, 24 Sep 2017 21:15:54 GMT
server
cloudflare
etag
"650-559f5f2881121"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1304646918 1279915893
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
Social_Box_Box_RePrints-BlackBox.svg
adage.com/assets/images/social/
1 KB
739 B
XHR
General
Full URL
https://adage.com/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
Requested by
Host: gaia.adage.com
URL: https://gaia.adage.com/assets/js/libs/jquery-1.9.1.min.js?1466703826
Protocol
H2
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2400:cb00:2048:1::6810:9276 , United States, ASN13335 (CLOUDFLARENET - Cloudflare, Inc., US),
Reverse DNS
Software
cloudflare /
Resource Hash
601533fe128569ef8505f50248851d2d1b95d7a2effe56c99fb930b23aa97279

Request headers

:path
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
pragma
no-cache
cookie
chkcookie=1537985328730; s_cc=true; s_fid=69C1AF30784880E1-16B1D1E0E600E106; s_fbsr=1; s_nr=1537985328740-New; s_vnum=1538352000740%26vn%3D1; s_invisit=true; gpv_pn=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; s_depth=1; s_sq=%5B%5BB%5D%5D; __cfduid=da437ffd8026a6bdd6728896b6f06fc971537985328; s_vi=[CS]v1|2DD5E59805316AFF-4000010D60004425[CE]; redirect=%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F; country=DE; _cb_ls=1; _cb=ygiB1OHtaUCGR4Cn; _chartbeat2=.1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1; _cb_svref=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc; __srui=37a20fc5-c1b7-11e8-a7ef-22000ae6e852; __qca=P0-1144964703-1537985329124; bm_last_load_status=NOT_BLOCKING; bm_monthly_unique=true; bm_daily_unique=true; __gads=ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA; __adblocker=false; OX_plg=pm; OX_BI=; OX_BI_TS=; OX_digitrust_id=; OX_digitrust_id_exp=; bm_sample_frequency=100; __pnahc=0; OX_net_latency=22%2C20%2C21; OX_user_latency=222%2C210%2C124; kxcybba_visits=1; __tbc=%7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw; __pat=-14400000; __pvi=%7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D; xbc=%7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
accept-encoding
gzip, deflate
user-agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36
accept
application/xml, text/xml, */*; q=0.01
cache-control
no-cache
:authority
adage.com
x-requested-with
XMLHttpRequest
:scheme
https
referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
:method
GET
Accept
application/xml, text/xml, */*; q=0.01
Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
X-Requested-With
XMLHttpRequest
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

x-varnish-cache
HIT
x-url
/assets/images/social/Social_Box_Box_RePrints-BlackBox.svg
date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
vary
Accept-Encoding
cf-ray
4607adac5d1c27aa-FRA
x-cache-server
adage-varnish-02
status
200
x-host
adage.com
x-backend-server
adage_live_director
content-length
657
last-modified
Sun, 24 Sep 2017 21:15:53 GMT
server
cloudflare
etag
"52c-559f5f2755fce"
expect-ct
max-age=604800, report-uri="https://report-uri.cloudflare.com/cdn-cgi/beacon/expect-ct"
x-cookie-debug
x-varnish
1574364718 1549649283
cache-control
no-cache
accept-ranges
bytes
content-type
image/svg+xml
/
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/
50 KB
12 KB
Script
General
Full URL
https://zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com/WRSiteInterceptEngine/?Q_ZID=ZN_8wwShuaLrTjyaoJ&Q_LOC=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&t=1537985333175
Requested by
Host: adage.com
URL: https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
Protocol
SPDY
Security
TLS 1.2, ECDHE_RSA, AES_256_GCM
Server
104.108.58.127 Amsterdam, Netherlands, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a104-108-58-127.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
ff836e6cd9faedbf93593668f304aaaa0a48308f2306553f4f0d104c0e13e84b
Security Headers
Name Value
Strict-Transport-Security max-age=31536000; includeSubDomains; preload

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

date
Wed, 26 Sep 2018 18:08:53 GMT
content-encoding
gzip
server
Apache
vary
Accept-Encoding
p3p
CP="CAO DSP COR CURa ADMa DEVa OUR IND PHY ONL UNI COM NAV INT DEM PRE"
status
200
cache-control
public, max-age=60
strict-transport-security
max-age=31536000; includeSubDomains; preload
servershortname
content-type
application/javascript
content-length
12285
expires
Wed, 26 Sep 2018 18:09:53 GMT
optout_check
beacon.krxd.net/
59 B
312 B
Script
General
Full URL
https://beacon.krxd.net/optout_check?callback=Krux.ns.cybba.kxjsonp_optOutCheck
Requested by
Host: cdn.krxd.net
URL: https://cdn.krxd.net/ctjs/controltag.js.c41d96148598462657526acd569e1aa2
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
54.246.87.90 Dublin, Ireland, ASN16509 (AMAZON-02 - Amazon.com, Inc., US),
Reverse DNS
ec2-54-246-87-90.eu-west-1.compute.amazonaws.com
Software
/
Resource Hash
2dd24b733b545a3dadfe3bec4583d7d1900582daf3865c9c502c4e43bfac1a7a

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:53 GMT
Cache-Control
private, max-age=0, s-max-age=0
X-Request-Time
D=53 t=1537985333
Connection
keep-alive
Content-Type
text/javascript
Content-Length
59
X-Served-By
beacon-n018-dub.krxd.net
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=0&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=4&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=2943&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1758&an=1104&gi=1&gf=1758&gg=1104&ix=1758&ic=1758&ez=1&ck=1104&kw=1408&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1758&bx=1104&ci=1104&jz=1408&dj=1&aa=0&ad=978&cn=324&gk=978&gl=324&ik=978&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=2263&cd=1408&ah=2263&am=1408&rf=0&re=0&wb=1&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=2042466111&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:53 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:53 GMT
activeview
pagead2.googlesyndication.com/pcs/ Frame 81AA
42 B
118 B
Image
General
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjssQTm5Ou4qaXO4brLRVECEfsRSMc39pNXp9wj4MN_ioglHEFIvC0aLj6L3tLl-xF9Uc2dn4EjUXqNJJMrIqWSFxRCfN5Z8pYkg&sig=Cg0ArKJSzHaWpCUavBcHEAE&adk=732440516&tt=752&bs=1585%2C1200&mtos=1099,1099,1099,1099,1099&tos=1099,0,0,0,0&p=557,967,807,1267&mms=1&mcvt=1099&rs=3&ht=0&tfs=1579&tls=2678&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537985330298&rpt=1815&ps=1585%2C4439&ss=1600%2C1200&pt=1926&deb=1-1-1-4-12-14-14-10&tvt=2666&is=300%2C600&op=1&iframe_loc=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&r=v&id=osdim&uc=9&tgt=DIV&cl=1&cec=5&clc=1&cac=0&cd=300x250&v=r20180919
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:53 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
t
edge.simplereach.com/
106 B
266 B
Script
General
Full URL
https://edge.simplereach.com/t?pid=56e6ee8c736b790e04000865&title=Weight%20Watchers%20changes%20its%20name%20and%20pivots%20to%20wellness&date=2018-09-24%2007%3A00%3A00&authors=Jessica%20Wohl&channels=CMO%20Strategy&tags=Health%7CPackaged%20Food%7CRestaurants&ignore_errors=false&ajax=true&url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&referrer=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&ref_url=http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc&page_url=https%3A%2F%2Fadage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F&cb=SPR.API.callbacks.cbgfixazywz&v=2.16.0&cache_buster=1537985328264&t=5000&e=5000&s=0
Requested by
Host: d8rk54i4mohrb.cloudfront.net
URL: https://d8rk54i4mohrb.cloudfront.net/js/reach.js
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_RSA, AES_128_GCM
Server
2406:da00:ff00::1717:dbef , United States, ASN14618 (AMAZON-AES - Amazon.com, Inc., US),
Reverse DNS
Software
nginx/1.8.0 /
Resource Hash
2b1957798f98a0f3c8557f75b6d69335f9cb903fb89347ccea04efc26a8ef184

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Date
Wed, 26 Sep 2018 18:08:53 GMT
Server
nginx/1.8.0
Connection
keep-alive
Content-Length
106
Content-Type
application/javascript
activeview
pagead2.googlesyndication.com/pcs/ Frame 22AA
42 B
118 B
Image
General
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjsvmdZ4Yap_uHM9bYN94J82N4BSITcKxvQqgdJyS4Y-F_WickevceaLNRCPhmdIr5qHuNbV71vdX8SfaziHHZpJH5m28m8D3Huc&sig=Cg0ArKJSzPJpByw-IjmiEAE&adk=642842270&tt=32&bs=1585%2C1200&mtos=1036,1036,1036,1036,1036&tos=1036,0,0,0,0&p=226,308,316,1278&mms=1&mcvt=1036&rs=3&ht=0&tfs=2791&tls=3827&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537985329356&rpt=2913&ps=1585%2C4439&ss=1600%2C1200&pt=3797&deb=1-5-5-15-19-13-69-13&tvt=3818&op=1&r=v&id=osdim&uc=9&tgt=DIV&cl=1&cec=17&clc=1&cac=0&cd=970x90&v=r20180919
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:53 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
activeview
pagead2.googlesyndication.com/pcs/ Frame 167C
42 B
118 B
Image
General
Full URL
https://pagead2.googlesyndication.com/pcs/activeview?xai=AKAOjss8yfOqioEAwlPv-xSce1aWgaECv00pHdlUpKZ5ysfyIxak73kETi32oX8DpUDzZZTyrq9q98IzmmJC99ctulSHL-CcZRCACWo&sig=Cg0ArKJSzDmK_SBKMoDzEAE&adk=684095468&tt=32&bs=1585%2C1200&mtos=1010,1010,1010,1010,1010&tos=1010,0,0,0,0&p=557,967,1157,1267&mms=1&mcvt=1010&rs=3&ht=0&tfs=2817&tls=3827&mc=1&lte=1&bas=0&bac=0&avms=geo&rst=1537985329367&rpt=2927&ps=1585%2C4439&ss=1600%2C1200&pt=3797&deb=1-5-5-15-19-13-69-13&tvt=3818&op=1&r=v&id=osdim&uc=9&tgt=DIV&cl=1&cec=17&clc=1&cac=0&cd=300x250&v=r20180919
Protocol
SPDY
Security
TLS 1.2, ECDHE_ECDSA, AES_128_GCM
Server
2a00:1450:4001:810::2002 , Ireland, ASN15169 (GOOGLE - Google LLC, US),
Reverse DNS
Software
cafe /
Resource Hash
ef1955ae757c8b966c83248350331bd3a30f658ced11f387f8ebf05ab3368629
Security Headers
Name Value
X-Content-Type-Options nosniff
X-Xss-Protection 1; mode=block

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

pragma
no-cache
date
Wed, 26 Sep 2018 18:08:53 GMT
x-content-type-options
nosniff
server
cafe
timing-allow-origin
*
status
200
p3p
policyref="https://www.googleadservices.com/pagead/p3p.xml", CP="NOI DEV PSA PSD IVA IVD OTP OUR OTR IND OTC"
access-control-allow-origin
*
cache-control
no-cache, must-revalidate
content-type
image/gif
alt-svc
quic="googleads.g.doubleclick.net:443"; ma=2592000; v="44,43,39,35",quic=":443"; ma=2592000; v="44,43,39,35"
content-length
42
x-xss-protection
1; mode=block
expires
Fri, 01 Jan 1990 00:00:00 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=3209&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=2173&an=1768&gi=1&gf=2173&gg=1768&ix=2173&ic=2173&ez=1&ck=1164&kw=1401&aj=1&pg=100&pf=100&ib=0&cc=1&bw=2173&bx=1768&ci=1164&jz=1401&dj=1&aa=1&ad=1181&cn=776&gn=1&gk=1181&gl=776&ik=1181&co=1181&cp=2551&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=2551&cd=2348&ah=2551&am=2348&rf=0&re=0&wb=1&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=1249276029&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:53 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:53 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=5&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=5&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=3147&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=1963&an=1758&gi=1&gf=1963&gg=1758&ix=1963&ic=1963&ez=1&ck=1104&kw=1408&aj=1&pg=100&pf=100&ib=0&cc=1&bw=1963&bx=1758&ci=1104&jz=1408&dj=1&aa=1&ad=1183&cn=978&gn=1&gk=1183&gl=978&ik=1183&co=1183&cp=2263&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=2263&cd=2263&ah=2263&am=2263&rf=0&re=0&wb=1&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=135370555&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:53 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:53 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=90&w=970&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330134&de=140143243332&cu=1537985330134&m=6226&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5189&an=2173&gi=1&gf=5189&gg=2173&ix=5189&ic=5189&ez=1&ck=1164&kw=1401&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5189&bx=2173&ci=1164&jz=1401&dj=1&aa=1&ad=4197&cn=1181&gn=1&gk=4197&gl=1181&ik=4197&co=1181&cp=2551&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5569&cd=2551&ah=5569&am=2551&rf=0&re=0&wb=2&cl=0&at=0&d=218501644%3A2350382150%3A4737840386%3A138238842460&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=LB_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=LB_01&fs=152769&na=1895908232&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:56 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:56 GMT
pixel.gif
px.moatads.com/
43 B
409 B
Image
General
Full URL
https://px.moatads.com/pixel.gif?e=9&q=1&hp=1&kq=1&lo=1&qs=1&ak=-&i=CRAINDFP1&ud=undefined&qn=(%2BIb%7Cj8o%3FJ(jkkeL07ta_*JRM!6t9B%2CN%3Ey)%2ChXbvU37_*NhSfBghz%5D*vOJ%23_%3DNoUA%5DRgBU_Gr1%3E%3AHuFTn%3ADXqJHZ%3BR%23yAb%2Bho8bYLaXBjA%3AmQ)%3CF!tAbjrzJ%3BgoVYGVxc%40lQQV%23tc3%2Fh%7C%3FVKV%3BW5.NO)Wx%7C*E%24%3D!L2ux%7Ci_lOfxECSR23_hFAkD%3Dv%3CN%5B.%22%24b_o%3FtVD%5D%5BpN%7CQF%40Sy7%7BA&qp=00000&is=voqBBkBBBBHhBBwBBZkJjBRCqUCY3CTCB6BXwUcu8gKCBS9lYBBBCCBpYFmR4BOZBBgSJTcBBBBBBBBHUoKOFCyz7BB3CZ6mv5TimBBe9oeCt9lXqBvBCfBBBBBBBBBBBBBBCBMBaBeBBkKzQClBeaKaMVMBj5iMPzyHVY9zqxknZlysGxCBcBBBC9CctORpnICyRBBB4OBBBBBBBBBBC9TiFF3dOKBCBBxBBBBBBBfBz1BD7fB3BpkBJUDyDCZ6IDDDCCCCDDCCCCCCCBdh2eBBBGI79kNB8DJoDBBBBCiBBiB&iv=6&qt=0&gz=0&hh=0&hn=0&tw=%2CU%3BIS*WCVT&qc=0&qd=0&qf=1600&qe=1200&qh=1600&qg=1200&qm=0&qa=1600&qb=1200&qi=1600&qj=1200&qr=0&vf=1&vg=100&bq=0&g=6&hq=0&hs=0&hu=0&hr=0&ht=0&dnt=0&h=250&w=300&fy=0&gp=0&f=0&j=http%3A%2F%2Fwww2.smartbrief.com&o=3&t=1537985330268&de=233505961494&cu=1537985330268&m=6364&ar=40b09c1-clean&cb=0&ll=2&lm=0&ln=1&r=0&dl=0&dm=1000&dn=0&gh=1&xx=undefined%3A875484570224&td=1&lk=undefined&lb=4439&le=1&gm=1&io=1&ct=undefined&vv=1&vw=1%3A3%3A0&vp=100&vx=100%3A100%3A-&as=1&ag=5179&an=1963&gi=1&gf=5179&gg=1963&ix=5179&ic=5179&ez=1&ck=1104&kw=1408&aj=1&pg=100&pf=100&ib=0&cc=1&bw=5179&bx=1963&ci=1104&jz=1408&dj=1&aa=1&ad=4399&cn=1183&gn=1&gk=4399&gl=1183&ik=4399&co=1183&cp=2263&cq=0&im=1&in=1&pd=1&nb=1&em=0&en=0&st=1&su=1&of=1&oz=1&oe=1%3A1%3A0%3Anull%3A-1%3Anull%3A-1%3Anull%3A-1&bu=5483&cd=2263&ah=5483&am=2263&rf=0&re=0&wb=2&cl=0&at=0&d=4433402128%3A2239771869%3A4719173435%3A138237410702&bo=104555044&bd=453516004&gw=craindfp44917164363&zMoatOrigSlicer1=104555044&zMoatOrigSlicer2=453516004&dfp=0%2C1&la=453516004&zMoatPS=REC_01&zMoatCURL=adage.com%2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017&zMoatDev=Desktop&ab=1&ac=1&fd=1&kt=strict&it=500&fz=1&oq=1&ot=ff&zMoatJS=1%3A0&tz=REC_01&fs=152769&na=355951672&cs=0
Protocol
HTTP/1.1
Security
TLS 1.2, ECDHE_ECDSA, AES_256_GCM
Server
23.210.250.213 Cambridge, United States, ASN16625 (AKAMAI-AS - Akamai Technologies, Inc., US),
Reverse DNS
a23-210-250-213.deploy.static.akamaitechnologies.com
Software
Apache /
Resource Hash
cf4724b2f736ed1a0ae6bc28f1ead963d9cd2c1fd87b6ef32e7799fc1c5c8bda

Request headers

Referer
https://adage.com/article/cmo-strategy/banish-weight-watchers-vocab-ww/315017/
User-Agent
Mozilla/5.0 (Macintosh; Intel Mac OS X 10_13_5) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/67.0.3396.87 Safari/537.36

Response headers

Pragma
no-cache
Date
Wed, 26 Sep 2018 18:08:56 GMT
Last-Modified
Fri, 20 May 2016 15:16:00 GMT
Server
Apache
ETag
"ad4b0f606e0f8465bc4c4c170b37e1a3:1463757360"
Content-Type
image/gif
Cache-Control
max-age=0, no-cache, no-store
Connection
keep-alive
Accept-Ranges
bytes
Content-Length
43
Expires
Wed, 26 Sep 2018 18:08:56 GMT

Failed requests

These URLs were requested, but there was no response received. You will also see them in the list above.

Domain
api-54-188-44-45.b2c.com
URL
https://api-54-188-44-45.b2c.com:444/api/4?vXesoIL6lH7rAowP
Domain
api-54-191-124-124.b2c.com
URL
https://api-54-191-124-124.b2c.com:444/api/4?1phdznXW1vGX6wpc
Domain
api-54-188-44-45.b2c.com
URL
https://api-54-188-44-45.b2c.com:444/api/4?He5J5mheRkSmVUrH
Domain
api-54-188-44-45.b2c.com
URL
https://api-54-188-44-45.b2c.com:444/api/4?qD3WyCUyZNTH8pJx
Domain
api-34-222-222-164.b2c.com
URL
https://api-34-222-222-164.b2c.com:444/api/4?iFhsX7u0ipOxgzVG
Domain
api-34-222-222-164.b2c.com
URL
https://api-34-222-222-164.b2c.com:444/api/4?tvkudQqXFFOlYjRj

Verdicts & Comments Add Verdict or Comment

373 JavaScript Global Variables

These are the non-standard "global" variables defined on the window object. These can be helpful in identifying possible client-side frameworks and code.

function| setNptTechAdblockerCookie object| script string| cookieDomain function| BlockAdBlock object| blockAdBlock function| $ function| jQuery function| aaUser object| adageUser object| articleObj object| newsletters object| sub_additions string| p_date string| p_author string| p_section object| p_tags string| p_zone function| isValidEmail function| pianoSetTrackingIdForSubscription function| pianoSetTrackingIdForRegistration function| getProtocol function| getAdageDomain function| getClickshareDomain function| pianoRegisterUser function| sendPostMessageToPiano function| newsletterSignup function| logPianoConversion function| getCookie function| deleteCookie function| getCookieValueAsObj function| pianoSaveConversionIfSubscribed function| pianoSaveConversionIfRegistered function| getUser function| updateUserProfile function| checkTruexUnlock object| tp object| mrf object| _sf_async_config object| patterns object| adage function| getOffsets function| sticky_stopper function| move_inserts function| hero_img_center function| convert_svg function| getURLsection function| set_page_hash function| get_page_hash function| pagereload function| getURLParameter function| trackNonInteractionEvent function| trackOutboundLink function| trackCrossDomainClick function| trackExternalFileClick function| onTemplateLoaded function| onComplete function| vidend function| get_clickshare_domain function| get_proto function| toggle_avatar function| is_email function| outputCustomContentSponsor function| getSeriesAssets function| getCustomSeriesAssets number| mobileBreak number| tabletBreak number| w number| h number| y object| sk string| breakpoint boolean| changedBreakpoint undefined| offsets undefined| $movingInserts object| BCL undefined| bcExp undefined| timeout boolean| allowReload object| jQuery191016222706932145203 function| getStyleProperty function| getSize object| eventie function| docReady function| EventEmitter function| matchesSelector function| Outlayer function| Masonry object| skrollr object| stroll function| requestAnimFrame object| MBP function| getShareCount object| gapi object| ___jsl string| articleId string| clientSidePorte object| _comscore object| _gaq function| ltrim function| rtrim function| trim function| putCursor function| putSelection function| setCursor function| checkCursor function| isBlank function| isNumeric function| getRadioValue function| getRadioIndex function| getCheckedRadioIndex function| checkedRadio function| checkBox function| getPath function| getFilename function| getLocationHash function| error function| getLayer function| getLyrObj function| swapClass function| write function| writeHTML function| isEmail function| getCreativityVideo function| getYouTubeVideo function| getBrightcoveVideoAppend function| getBrightcoveVideo function| str_replace function| matchAll function| getElementIdsByRegExpId function| getGETParams function| isArray function| isObject function| toggleOpinion function| popURL function| pop function| popWin function| popImage function| popImageFull function| popImageAtMouse function| imagePopClose function| previewContent function| clear function| set function| nice function| popupWindow_middlecenter function| getRSSMenu function| hideRSSMenu function| toggleRSSMenu function| offMenu function| hideSponsorTag function| getSponsorTag function| toggleMost function| addCommas string| img_path object| DOM object| DHTML object| AJAX number| submitting object| rssTimer object| sponsorTimer object| adagePorte boolean| killInterstitial object| indiaRedirect function| AAIndiaRedirect object| googletag string| indiaRedirectEnabled object| geoip2 function| __twttrll object| twttr object| __twttr object| _cb_shared object| webmonitoring object| _402 number| logged_in object| loginStatus object| loginStatusPhone function| udm_ object| ns_p object| COMSCORE object| _gat object| gaGlobal function| _iset object| _ii undefined| additional_info undefined| key object| _iaq boolean| iv object| _cbm object| CE2 object| googleToken object| googleIMState object| google_js_reporting_queue function| processGoogleToken object| menuButton object| navMenu boolean| navMenuVisible object| osapi object| gadgets object| shindig object| iframer function| ToolbarApi object| iframes function| IframeBase function| Iframe function| IframeProxy function| IframeWindow object| __gapi_jstiming__ object| __reach_config object| s string| s_account string| s_loggedInCookie boolean| s_firstPartyTracking object| SPR object| jstiming402 object| paidtasksshim object| GPT_jstiming object| closure_memoize_cache_ undefined| google_measure_js_timing object| s_crainsc function| getDomain string| crain_host string| crain_url string| crain_title string| crain_url_noparams object| _cci_sc_eventsArr object| types number| pos function| checkCookie string| s_currentTimeET function| createCookie function| semphonicGetQueryParm function| checkQS function| OEI_R function| check_s_OEI function| checkOEI function| clickshare_OEIHashCheck function| clickshare_OEIcookieCheck function| clickshare_OEIomniture function| _ccisc_inArray function| _ccisc_testForCookies function| _ccisc_readCookie function| _ccisc_getCookie function| s_doPlugins undefined| player undefined| modVP undefined| modExp undefined| modCon undefined| mediaFriendly undefined| mediaName number| mediaID undefined| mediaLength string| mediaPlayerName number| mediaOffset object| mediaTagsArray object| mediaTagsArray2 undefined| mediaRefID function| myTemplateLoaded function| onTemplateReady function| onPlay function| onStop function| omniTrackEvent function| omniTrackEvents function| omniShareTracking string| s_firstPartyTrackingSubdomain string| s_code string| s_objectID function| s_gi function| s_giqf function| omniLinkTracking string| s_an function| s_sp function| s_jn function| s_rep function| s_d function| s_fe function| s_fa function| s_ft object| s_c_il number| s_c_in object| re object| Cookie boolean| cookiesOn function| GACampaign string| ccisc_rootDomain number| s_giq string| eVar36 number| j number| d object| eo object| s_i_0_crain function| fbq function| _fbq string| swiftype_key string| swiftype_superbowl_key undefined| dateTo function| _st_lo object| Liquid function| hackObjectEach function| split undefined| _ object| React object| SwiftypeComponents string| dateFrom string| swiftype_default_store object| onSubmitActions function| autocompletePreprocess string| path_prefix object| redirectParams object| superBowlRedirectParams string| bm_website_code object| _qoptions function| quantserve function| __qc object| _qevents object| ezt object| sections_array object| authors_array string| ch_sections string| ch_authors string| old object| $paywall_msg_container object| INself object| hash object| dfp boolean| google_noFetch boolean| google_DisableInitialLoad number| __google_ad_urls_id number| google_unique_id undefined| jQuery191016222706932145203_1537985327334 string| e undefined| jQuery191016222706932145203_1537985327336 undefined| jQuery191016222706932145203_1537985327338 undefined| jQuery191016222706932145203_1537985327340 function| _truste_eumap object| truste object| pSUPERFLY_mab object| _cbq object| pSUPERFLY function| pianoSetCustomVariableCookie function| pianoReadCustomVariableCookie object| cookieValues function| Goog_AdSense_getAdAdapterInstance function| Goog_AdSense_OsdAdapter function| _truste_eu object| PREF_MGR_API_DEBUG object| PrivacyManagerAPI object| TRUSTE_CMAPI_DEBUG function| createPixel undefined| oN undefined| oV undefined| sub function| Krux object| __google_ad_urls boolean| google_osd_loaded boolean| google_onload_fired object| ampInaboxIframes object| ampInaboxPendingMessages function| Goog_Osd_UnloadAdBlock function| Goog_Osd_UpdateElementToMeasure function| google_osd_amcb function| ___tp object| localCookieStorage object| sessionCookieStorage object| teadsscript string| a object| jQuery17107466609288156205 string| __tpVersion object| Moat#G26 boolean| Moat#EVA object| MoatSuperV26 object| teads number| navRight object| QSI

58 Cookies

Domain/Path Name / Value
prefmgr-cookie.truste-svc.net/ Name: cookie_3rdparty
Value: enabled
edge.simplereach.com/ Name: __srss
Value: 37a20fbb-c1b7-11e8-a7ef-22000ae6e852
.simplereach.com/ Name: __srss
Value: 37a20fbb-c1b7-11e8-a7ef-22000ae6e852
edge.simplereach.com/ Name: __srui
Value: 37a20fc5-c1b7-11e8-a7ef-22000ae6e852
.simplereach.com/ Name: __srui
Value: 37a20fc5-c1b7-11e8-a7ef-22000ae6e852
.teads.tv/ Name: tt_neustar
Value:
.teads.tv/ Name: tt_liveramp
Value:
.teads.tv/ Name: tt_emetriq
Value:
.teads.tv/ Name: tt_bluekai
Value:
.teads.tv/ Name: tt_viewer
Value: f591ca83-9e65-4634-bb03-a0b7a69d2eca
adage.com/ Name: _cb_ls
Value: 1
adage.com/ Name: OX_plg
Value: pm
.tinypass.com/ Name: LANG
Value: en_US
.teads.tv/ Name: tt_exelate
Value:
.tinypass.com/ Name: __bid
Value: %7Bjcx%7DH4sIAAAAAAAAAFMyqio1MzQq8vcp9bBwTk4ydnf1qHQrcnJMcfawMPSsKjYptAxODa6sKC9OLCkIM40sDTFJKzLzycuuMslRAgC34HS7PgAAAA
consent-pref.trustarc.com/ Name: JSESSIONID
Value: A22B6DB24237A8EBCE7FCB5F3DE69F42
.adage.com/ Name: xbc
Value: %7Bjzx%7DAd_CHvi72no6PVpDv0QLF8j6onE_O0xNYTiqaruEeFZojgwFZnkGfiadmyROt9WhOoI3DKJE56dsApodWce9g4LnAfes2J7iMJp0Gj9xvbcBiwsewfuZQuGvof838aw-DGVfTymq8zlzZqAHONH8-ZxHsfI-8PCIMgxPmljUbfYEYn867CdwepVl1PKX0VqxJymWxB4ZD7WeCRZGu7SNmfz_yLKQvEolZf2nsabSsl577JIVE4ihUIR-xEeBRPaDNceQaPPKl6VSJ9ToU6iyLpp4vYp5RtU0BNWh3Emie0imyEbvmr1crwentBoKTbb_5k4dIkvGtAPa2n_5GMC7FGiYYYffa--A5mcecsdX7TNUJVAvwH5g8UEkhXpuva2Z6_ITYw6HvQxLgtKjGisoZGTwD7x_C3IKv5S6RYlmyhQV2LdtxSPkzQl_W0ti9NiAwYVA54wiPcofI2tMMdDcwUFn4KGHA-54Ap6GVUnUCFxCS3vAGf2CF-jgM6mSfV7NQczaYBmA9g13ibMEcyCP9Vb2cjLI7FSBnTcrnbY4O8SGec2cEzx1EfXmaCgdf8LXCufLMPt_9C9WUPNjULp2qw
adage.com/ Name: __pat
Value: -14400000
adage.com/ Name: _cb_svref
Value: http%3A%2F%2Fwww2.smartbrief.com%2Fredirect.action%3Flink%3Dhttps%253A%252F%252Fadage.com%252Farticle%252Fcmo-strategy%252Fbanish-weight-watchers-vocab-ww%252F315017%252F%26encoded%3DkrgLCzoDbSDfqauWCieGqWCicNVZLc
adage.com/ Name: kxcybba_visits
Value: 1
adage.com/ Name: chkcookie
Value: 1537985328730
adage.com/ Name: OX_net_latency
Value: 22%2C20%2C21
.openx.net/ Name: pd
Value: v2|1537985332|gu
adage.com/ Name: bm_sample_frequency
Value: 100
adage.com/ Name: OX_digitrust_id_exp
Value:
adage.com/ Name: OX_BI_TS
Value:
adage.com/ Name: bm_last_load_status
Value: NOT_BLOCKING
adage.com/ Name: __pnahc
Value: 0
adage.com/ Name: OX_digitrust_id
Value:
adage.com/ Name: __adblocker
Value: false
.adage.com/ Name: __gads
Value: ID=16164fbe73999133:T=1537985328:S=ALNI_MYxgyv_SbV-u-dkG27xE7xc7hCEOA
.adage.com/ Name: s_vi
Value: [CS]v1|2DD5E59805316AFF-4000010D60004425[CE]
.adage.com/ Name: s_fbsr
Value: 1
.openx.net/ Name: i
Value: 690dbbd5-2a29-71d1-aefd-afd189d93ce4|1537985329
.adage.com/ Name: s_fid
Value: 69C1AF30784880E1-16B1D1E0E600E106
.adage.com/ Name: s_invisit
Value: true
adage.com/ Name: bm_monthly_unique
Value: true
adage.com/ Name: OX_BI
Value:
.adage.com/ Name: __qca
Value: P0-1144964703-1537985329124
adage.com/ Name: __srui
Value: 37a20fc5-c1b7-11e8-a7ef-22000ae6e852
adage.com/ Name: _chartbeat2
Value: .1537985329097.1537985329097.1.Dg9BKgDRWlnV7vkZiC_9pI4Ch6AQi.1
.twitter.com/ Name: personalization_id
Value: "v1_TV80RIAHn4rthyr0kbUPOQ=="
consent-pref.trustarc.com/ Name: token_test
Value: Wed Sep 26 2018 18:08:50 GMT+0000 (Coordinated Universal Time)
adage.com/ Name: _cb
Value: ygiB1OHtaUCGR4Cn
.adage.com/ Name: __pvi
Value: %7B%22id%22%3A%22v-2018-09-26-18-08-49-561-sQtVfgTia7Q4A4qp-88e7f57935a9e21976afbe4593b08dec%22%2C%22domain%22%3A%22.adage.com%22%2C%22time%22%3A1537985329829%7D
adage.com/ Name: bm_daily_unique
Value: true
.adage.com/ Name: country
Value: DE
.adage.com/ Name: redirect
Value: %2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
.adage.com/ Name: __tbc
Value: %7Bjzx%7DmFVeMHhpzAsXRPR5JFu3r6BIw8ZHYrOnl0Z4gcPAE2yIi0HFoNKDAw2Q21637ZHTWyHuWY-STg49Nh6qdTIZg1imMdaO7BuOajad6RtWntEzP0z8136GLlGpEr2L_gURC0_wUuJ5hb_erQpZd0OXqw
.adage.com/ Name: __cfduid
Value: da437ffd8026a6bdd6728896b6f06fc971537985328
.adage.com/ Name: gpv_pn
Value: %2Farticle%2Fcmo-strategy%2Fbanish-weight-watchers-vocab-ww%2F315017%2F
.adage.com/ Name: s_cc
Value: true
.adage.com/ Name: s_sq
Value: %5B%5BB%5D%5D
.tinypass.com/ Name: __cfduid
Value: daed9faac0c2f45187252aaf445e072401537985328
.adage.com/ Name: s_vnum
Value: 1538352000740%26vn%3D1
.adage.com/ Name: s_depth
Value: 1
adage.com/ Name: OX_user_latency
Value: 222%2C210%2C124
.adage.com/ Name: s_nr
Value: 1537985328740-New

3 Console Messages

Source Level URL
Text
console-api debug URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 3)
Message:
Download the React DevTools for a better development experience: https://fb.me/react-devtools
console-api log URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8)
Message:
Not registering advanced-routing component. Qs not loaded.
console-api log URL: https://gaia.adage.com/assets/js/min/swiftype-components.js(Line 8)
Message:
adding filter argument published_at,[object Object]

Indicators

This is a term in the security industry to describe indicators such as IPs, Domains, Hashes, etc. This does not imply that any of these indicate malicious activity.

a.idio.co
a.teads.tv
adage.com
adservice.google.com
adservice.google.de
api-34-222-222-164.b2c.com
api-54-188-44-45.b2c.com
api-54-191-124-124.b2c.com
api.b2c.com
apis.google.com
asset.pagefair.com
asset.pagefair.net
bc.marfeel.com
beacon.krxd.net
buy.tinypass.com
cc.swiftype.com
cdn.krxd.net
cdn.tinypass.com
cmp.teads.mgr.consensu.org
code.ionicframework.com
connect.facebook.net
consent-pref.trustarc.com
consent.trustarc.com
consent.truste.com
consumer.krxd.net
crain-global.s3.amazonaws.com
csi.gstatic.com
d8rk54i4mohrb.cloudfront.net
dc.ads.linkedin.com
edge.simplereach.com
eu-u.openx.net
experience.tinypass.com
gaia.adage.com
geoip-js.maxmind.com
graph.facebook.com
js.idio.co
js.maxmind.com
mab.chartbeat.com
pagead2.googlesyndication.com
ping.chartbeat.net
pixel.quantserve.com
platform.twitter.com
px.ads.linkedin.com
px.moatads.com
r.smartbrief.com
rules.quantcount.com
s.idio.co
s.swiftypecdn.com
sb.scorecardresearch.com
script.crazyegg.com
secure.adnxs.com
secure.quantserve.com
securepubads.g.doubleclick.net
smetrics.adage.com
ssl.google-analytics.com
static.chartbeat.com
stats.g.doubleclick.net
stats.pagefair.com
survey.g.doubleclick.net
sync.teads.tv
syndication.twitter.com
t.teads.tv
tpc.googlesyndication.com
us-ads.openx.net
www.facebook.com
www.google.com
www.googletagservices.com
www.linkedin.com
www.npttech.com
www.rtb123.com
www.smartbrief.com
www2.smartbrief.com
z.moatads.com
zn8wwshualrtjyaoj-crain.siteintercept.qualtrics.com
api-34-222-222-164.b2c.com
api-54-188-44-45.b2c.com
api-54-191-124-124.b2c.com
104.108.58.127
104.20.30.2
104.244.42.8
107.22.199.156
151.101.132.143
151.101.132.175
151.101.134.110
172.217.22.34
173.192.91.155
173.241.240.143
173.241.240.212
18.195.140.49
23.210.248.12
23.210.250.213
23.43.115.95
2400:cb00:2048:1::6810:252f
2400:cb00:2048:1::6810:9276
2400:cb00:2048:1::6810:9376
2400:cb00:2048:1::6819:7c63
2400:cb00:2048:1::ac40:a304
2406:da00:ff00::1717:dbef
2600:1f14:cc5:8000:76e7:c8a4:9f8f:18aa
2600:1f14:cc5:8001:a560:1316:f588:e5e7
2600:1f14:cc5:8002:4569:42a7:3dee:95c8
2600:1f14:cc5:8002:ddc:955b:cfbc:3008
2600:9000:200c:2200:1f:573d:79c0:21
2600:9000:200c:5c00:18:1fcd:348:2461
2600:9000:200c:c800:6:44e3:f8c0:93a1
2606:2800:234:46c:e8b:1e2f:2bd:694
2607:f0d0:3:16::4
2607:f8b0:4002:813::2003
2a00:1450:4001:810::2002
2a00:1450:4001:812::2001
2a00:1450:4001:812::2004
2a00:1450:4001:812::200e
2a00:1450:4001:817::2008
2a00:1450:4001:81b::2011
2a00:1450:4001:821::2002
2a00:1450:400c:c0c::9d
2a02:26f0:f1:29a::2c92
2a03:2880:f01c:8012:face:b00c:0:3
2a03:2880:f02d:e:face:b00c:0:2
2a03:2880:f11c:8083:face:b00c:0:25de
2a04:4e42:1f::714
2a05:f500:10:101::b93f:9101
2a05:f500:10:101::b93f:9105
34.251.196.37
35.156.2.6
37.252.172.42
52.19.209.34
52.216.65.8
54.154.93.90
54.164.234.236
54.171.124.191
54.171.27.180
54.230.92.241
54.230.95.176
54.230.95.211
54.246.169.132
54.246.87.90
54.72.30.167
63.140.41.99
67.225.220.126
72.32.59.21
72.32.59.25
74.205.67.231
94.31.29.248
94.31.29.96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