www.guideline.com
Open in
urlscan Pro
2606:4700:3108::ac42:28bb
Public Scan
Submitted URL: https://guidelineforbusiness.com/
Effective URL: https://www.guideline.com/pro
Submission: On September 02 via api from BE — Scanned from NL
Effective URL: https://www.guideline.com/pro
Submission: On September 02 via api from BE — Scanned from NL
Form analysis 1 forms found in the DOM
<form class="sc-b7267177-0 biwjOx">
<div class="CtaForm__formFieldsContainer">
<div class="CtaForm__emailFieldContainer"><label for="ctaEmail" class="CtaForm__emailLabel Color_secondary">Enter your work email address</label><label for="ctaEmail" class="CtaForm__emailLabelMobile Color_secondary">Enter your
email</label><input id="ctaEmail" autocomplete="off" autocorrect="off" autocapitalize="off" class="CtaForm__email Font_text16 Color_black" value=""></div><button aria-label="submit"
class="text-lg leading-[26px] font-semibold gap-2 flex justify-center items-center cursor-pointer rounded tracking-[-0.004em] text-nowrap group transition-all duration-100 ease-in-out bg-dusk-50 text-fog-00 hover:bg-dusk-60 active:bg-dusk-70 px-6 py-[15px] CtaForm__submitButton"
type="submit"><span class="text-center contents">Join Guideline Pro</span>
<div class="flex h-4 w-4 items-center justify-center [&>svg]:h-4 [&>svg]:w-4 fill-fog-00" data-testid="right-icon"><svg viewBox="0 0 16 16" xmlns="http://www.w3.org/2000/svg">
<path fill-rule="evenodd" clip-rule="evenodd" d="m13.707 7.293-5-5-1.414 1.414L10.586 7H2v2h8.586l-3.293 3.293 1.414 1.414 5-5L14.414 8l-.707-.707Z"></path>
</svg></div>
</button>
</div>
</form>Text Content
What we offerWho we work withIntegrationsEducationPricing
What we offer
Who we work with
Integrations
Education
Pricing
Log inGet started
Log inGet started
Guideline Pro
MODERN RETIREMENT PLANNING STARTS HERE
Help your clients achieve their financial goals with our plans, tools and
support — join Guideline Pro for free today.
Join Guideline Pro
BUILT FOR YOU AND YOUR CLIENTS
* ACCOUNTING PROFESSIONALS
CPAs, bookkeepers, and outsourced CFOs can easily help their clients offer a
401(k) and earn referral rewards. Learn more
* FINANCIAL ADVISORS
Our platform empowers broker dealers and RIAs with a comprehensive dashboard
and built-in billing. Learn more
* BENEFITS PROFESSIONALS
HR consultants and brokers can enhance benefits packages with an affordable
401(k), plus earn referral rewards. Learn more
* BUSINESS CONSULTANTS
We work with a variety of consultants. If you don’t see your role here, reach
out to our team. Get started
ALL YOUR CLIENTS' PLANS — ALL IN ONE PLACE
With the Guideline Pro dashboard you can easily set up, track, and help manage
your clients’ 401(k) plans.
* Invite new clients to enroll
* Help design a plan that fits their business
* Stay on top of their outstanding tasks
DEDICATED RELATIONSHIP MANAGER
YOUR GO-TO 401(K) RESOURCE
With Guideline Pro, you and your clients get support from a dedicated
relationship manager to help answer questions, complete outstanding tasks,
provide system guidance, and more.
Nancy McClellandThe Dancing Accountant
Having a single point of contact to answer any questions and help guide my
clients is huge. With Guideline, we don't just get a relationship manager, we
get a solutions provider.Client of Guideline. Views may not be representative of
other clients.
GUIDELINE AT A GLANCE
* 50K+
business clients1
* 3,000+
Guideline Pro partners
* $15B+
assets under management2
* Fintech 50
Forbes 20223
Help your clients modernize their retirement plan
Enter your work email addressEnter your email
Join Guideline Pro
See our Privacy Policy to learn how we use and protect your information.
*
FREQUENTLY ASKED QUESTIONS
WHAT IS GUIDELINE PRO?
Guideline Pro is a platform for financial and benefits professionals that’s free
to join. As a Guideline Pro, you can offer your clients an easy-to-administer
401(k), plus get the tools to design, monitor, and manage all of their plans in
one place.
WHY JOIN GUIDELINE PRO?
Guideline Pro provides added value to you and your clients, at no additional
cost. You have access to a dedicated relationship manager and a dashboard that
lets you invite, monitor, and manage all of your clients’ plans in one place. In
addition to a discount on your own firm’s 401(k) plan, you may even be eligible
for referral rewards and client discounts.
CAN I DESIGN A PLAN ON BEHALF OF MY CLIENTS?
Yes you can. With your Guideline Pro dashboard, you can see all of your clients’
plans—completed and in progress. For new plans, Plan fiduciaries (including
trustees, administrators, and investment committee members) can help design the
plan, track progress, and streamline the approval process to get it up quickly.
WILL I HAVE A DEDICATED POINT OF CONTACT AT GUIDELINE?
Yes, you will be introduced to your dedicated Relationship Manager after you
join Guideline Pro and connect to your free advisors dashboard.
WHAT ARE GUIDELINE’S KEY SERVICES?
Once a plan is set up, we take care of nearly everything including
recordkeeping, investment management, government filings, and more. We integrate
with 15+ different payroll providers and charge low monthly fees with no
transaction fees.
WHAT PLAN DESIGN FEATURES ARE AVAILABLE?
Clients can add certain eligibility requirements, profit sharing, vesting
schedules, matching options, and more depending on the plan. However, some of
these features, like eligibility, vesting, and allocation requirements, can’t be
based on an employee earning a certain number of hours of service.
WHY AUTO ENROLLMENT?
Auto enrollment is a required feature for all Guideline 401(k) plans. Auto
enrollment can help improve IRS nondiscrimination testing results, help increase
employees’ retirement readiness, and much more. With the passing of Secure 2.0,
beginning in 2025, auto-enrollment will be required on almost all new 401(k)
plans established on or after December 28, 2022. Learn more about auto
enrollment
WHAT ARE THE INVESTMENT OPTIONS?
With Guideline, participants can create a custom portfolio from our fund menu or
choose one of 6 different managed investment portfolios. Each portfolio is
diversified with funds from low-cost providers giving them an average expense
ratio under 0.07%4.When combined with a 0.15% account fee the estimated total
cost of an active participant investing in one of Guideline’s managed portfolios
can be under 0.22%4 — that’s about 7x less than the industry average.5
* 1
As of May 2024
* 2
As of August 2024
* 3
Forbes’ Most Innovative Fintech Companies of 2022
* 4
The estimated total AUM fee of 0.22% combines the average fund fees for
Guideline’s managed portfolios of 0.07% with an assumed account fee of 0.15%.
Alternative account fee pricing is available, ranging from 0.15% to 0.35%.
Contact Sales at hello@guideline.com to learn more about exclusive pricing
options available in Enterprise tier. This information is provided for
illustrative purposes only and the actual total AUM fees will vary based on
the portfolio and/or funds selected. Guideline’s managed portfolios have
blended expense ratios ranging from 0.067% to 0.069% of assets under
management. Expense ratios for custom portfolios will vary. These expense
ratios are subject to change by and paid to the fund(s). View full fund
lineup. The assumed annual account fee applied to assets under management is
deducted on a monthly basis. See our Form ADV 2A Brochure for more
information regarding fees.
* 5
This information is provided for illustrative purposes only, and is not
intended to be taken as investment or tax advice. Consult a qualified tax and
financial advisor to determine the appropriate investment strategy for you.
The average investment expense of plan assets for 401(k) plans with 25
participants and $250,000 in assets is 1.37% of assets, according to the 24th
Edition of the 401k Averages Book, with data updated through September 30,
2023, and is inclusive of investment management fees, fund expense ratios,
12b-1 fees, sub-transfer agent fees, contract charges, wrap and advisor fees
or any other asset based charges. Guideline’s managed portfolios have blended
expense ratios ranging from 0.067% to 0.069% of assets under management. When
combined with an assumed account fee of 0.15%, the estimated total AUM fees
for one of Guideline’s managed portfolios can be under 0.22%. Alternative
account fee pricing is available ranging from 0.15% to 0.35%. Contact Sales
at hello@guideline.com to learn more about exclusive pricing options
available in the Enterprise tier. See our Form ADV 2A Brochure for more
information regarding fees. Expense ratios for custom portfolios will vary.
These expense ratios are subject to change by and paid to the fund(s). View
full fund lineup.
* PRODUCTS
* Safe Harbor 401(k)
* Traditional 401(k)
* Starter 401(k)
* SEP IRA
* Traditional & Roth IRA
* Guideline Pro
* RESOURCES
* Become a partner
* Investment funds
* Security
* Retirement education
* Help Center
* Plan cost calculator
* COMPANY
* Contact us
* About us
* Careers
We're hiring!
* Press
* Privacy
* Terms and Conditions of Use
* ADV 2A
* CRS
* Your privacy choices
*
*
*
*
* Privacy
* Terms and Conditions of Use
* ADV 2A
* CRS
* Your privacy choices
Guideline.com is owned and operated by Guideline, Inc. (“Guideline”), an
SEC-registered investment adviser. Investment-related content is provided for
general information purposes only, and is not intended to be construed as
investment advice. Investments involve risk and are not guaranteed.
© 2024 Guideline, Inc.
YOUR PRIVACY CHOICES
When you visit any website, it may store or retrieve information on your
browser, mostly in the form of cookies. This information might be about you,
your preferences, or your device, and is mostly used to make the site work as
you expect it to.
Advertising cookies and other online tracking technologies allow our marketing
partners to, among other things, show you ads promoting Guideline on other sites
and services. Some of these activities may be considered “sales,” “sharing,”
“targeted advertising,” or “cross-context behavioral advertising” under
applicable laws.
You can opt out of having your personal information used or disclosed in this
way by sliding the toggle next to advertising cookies so that it turns gray and
then clicking “Confirm my choices”.
If you use this toggle, you will need to renew your choice on other devices or
browsers. Due to technical limitations, you will also need to renew your choice
on this device or browser if you, your device, or your browser clear or expire
your cookies.
Periodically check this page to confirm your privacy choices
In some cases, we may also disclose certain personal information to third
parties so they can show you ads that are more relevant to your interests. To
opt out of any such non-cookie-based disclosures of information, click “Go to
opt out form” and submit the required information.
Go to opt out form
See our privacy policy to learn how we use and protect your information.
Allow All
MANAGE COOKIE CONSENT PREFERENCE
ADVERTISING COOKIES
Advertising cookies
* ADVERTISING COOKIES
Switch Label label
These allow Guideline and our third-party marketing partners to provide you
with interest-based advertising and tailored content across your browsers and
devices.
OTHER COOKIES
* STRICTLY NECESSARY COOKIES
Always Active
These are necessary for the website to function and cannot be switched off in
our systems. They are usually only set in response to actions made by you
which amount to a request for services, such as setting your privacy
preferences, logging in, or filling in forms. You can set your browser to
block or alert you about these cookies, but some parts of the site will then
not work. These cookies do not store any personally identifiable information.
* FUNCTIONAL COOKIES
Always Active
These enable the website to provide enhanced functionality and
personalization. They may be set by us or by third-party providers whose
services we have added to our pages.
* PERFORMANCE COOKIES
Always Active
These allow us to learn how you use our website to help improve its
performance and design. They help us to know which pages are the most and
least popular and see how visitors move around the site.
Back Button
COOKIE LIST
Search Icon
Filter Icon
Clear
checkbox label label
Apply Cancel
Consent Leg.Interest
checkbox label label
checkbox label label
checkbox label label
Confirm my choices