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Getting Creative Targeting & Reach Measurement & Data Testimonials TLDR Magazine
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Getting Creative Targeting & Reach Measurement & Data Testimonials TLDR Magazine


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CRACK OPEN THE FUTURE OF ADVERTISING.


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We transformed the fortune cookie into the ad world's best kept secret.


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Skip to Targeting & Reach


CURIOUS ABOUT OUR RECIPE FOR SUCCESS? UNWRAP A CASE STUDY BELOW.



 * Click it. I dare you.
   
 * You can't touch this. Jk... go for it.
   
 * You 'gon learn today.
   

Enough case studies? Let's keep it rolling.
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OUR COOKIES REACH PRETTY MUCH EVERYONE...


...THROUGH OUR PARTNERSHIPS WITH 47,000 RESTAURANTS ACROSS 99% OF ZIP CODES.

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 * Gen Z — 25%

 * Millenial — 45%

 * Boomer — 30%

CATEGORIES

 * Restaurant — 10

 * Delivery — 2


 * LOCATION-BASED TARGETING
   
   We're not just tossing cookies into the wind. We're delivering your message
   where it matters to you. Let's light up the map together. 
   
   


 * DEMOGRAPHICS
   
   From the swanky vibes of TAO to that questionable buffet (you know the one),
   our reach spans every nook, cranny & dining table – and everyone who eats
   there.
   
   
   


 * RESTAURANT & DELIVERY
   
   OpenFortune ensures your brand's presence is felt. Whether its nestled
   alongside a diner's main course or snuck into a takeout bag. And here's the
   kicker: we're not just reaching them – we're making it into their homes.
   
   




..AND WHO DOESN’T LOVE EARNED MEDIA

6% of people who see your ad will post it on social media.

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“BUT HOW DO YOU MEASURE SUCCESS?”

We got you.


 * BRAND LIFT STUDIES
   
   Teaming up with Glickman Research© & Nielsen© , we survey real people in
   restaurants munching on your cookies. Get solid insights tailored to fit
   those big marketing dreams of yours.
   
   


 * REAL-TIME REPORTING
   
   Just so you know, we'll keep dropping you updates and deep dives into the
   data. You'll never miss a beat!
   
   


 * QR CODES
   
   Want a QR code in your cookies? We got you. We handle it all and let you know
   how often and where it's getting scanned.
   
   


 * SOCIAL MEDIA TRACKING
   
   Want to know when your campaign gets posted on social? We're on it daily,
   watching and listening in real-time.
   
   


 * OPTIMIZATION
   
   Got some wild creative ideas? Let's bring them to life! But hey, if you also
   wanna play it safe and keep the big boss happy, we can A/B test and find that
   sweet spot for your marketing objectives
   
   

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THIS IS THE PART OF THE WEBSITE WHERE WE LET OTHERS TELL YOU HOW GREAT WE ARE.

 * > "OpenFortune has been instrumental in allowing us to reach audiences in
   > markets that have been traditionally challenging for our brand in a
   > memorable way that surprises and delights."
   > 
   > Josh Fajardo, Director of Brand Marketing
   
   

 * > "I found a company that has an idea, that is so crazy, it just might work.
   > And it starts with something you have seen and probably eaten, many many
   > times."
   > 
   > Jason Feifer, Editor in Chief
   
   

 * > "I invested in OpenFortune because it just made complete sense to me. I
   > believe in the idea and believe in the co-founders' ability to execute –
   > that made me go all in"
   > 
   > Gary Vaynerchuk, CEO
   
   

 * > "Aligning with an asset that is often viewed as a unique predictor of
   > financial wealth and happiness is an exciting way for us to continue to
   > shed light on the financial possibilities a filer’s tax return can create
   > for them."
   > 
   > Curtis Campbell, President
   
   

 * > "I knew of OpenFortune and its revolutionary idea of marketing. It seemed
   > like an out-of-box idea to me. It checked all the boxes. It's so smart, I
   > don't know how we didn't think about this sooner."
   > 
   > Kelly Clark, Director of Global Affairs
   
   

 * > "ADRIANNNNNNN!"
   > 
   > Sylvester Stallone, Investor in OpenFortune
   
   


YOU’VE GOT QUESTIONS. WE’VE GOT ANSWERS.


ARE THE FORTUNE COOKIES IN REAL, PHYSICAL RESTAURANTS?

Short answer, yes. Long answer, we've got more restaurants in our arsenal than
the number of McDonald's, Wendy's, Burger King, and KFC combined. And no, we
don't dabble in the metaverse - we like our cookies tasty, relatable, and far
from virtual.


ARE THE FORTUNE COOKIES INCLUDED IN DELIVERY BAGS?

Absolutely! Our cookies are placed into Uber Eats, DoorDash, and Seamless, our
OpenFortune cookies are the undercover stars of the show. Picture us as the ad
world's craftiest Trojan horse in advertising, sliding in with flair, brand
messaging, and a fortune in every delivery bag.


WHO'S THE GENIUS BEHIND THE CREATIVE?

Look no further: we've got a squad of creatives who are masters at ensuring both
the fortune's flip side and the message itself nail your brand's tone just
right. But hey, collaboration's the name of our game. You can lean on us
completely, bring your own creative wizards into the mix, or somewhere in
between.


WHAT'S THE PREP TIME?

For the best results, a 4-week lead time is our usual rhythm. It lets us
perfectly bake in all the magic, ensuring everything's golden and on point.

Still here? Let’s stop scrolling and start talking.

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