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PRODUCING EFFECTIVE DATA VISUALISATION TO AID KEY DECISION MAKING

Online


OVERVIEW

Clear, engaging, visual communication of complex data, has been scientifically
proven to enable improved and faster understanding of information (compared to
tabular or poor data visualisation). However, designing effective data
visualisations, appropriate to the data being used and the decision needed, is
an art as well as a science. Before using any data visualisation software,
design principles and practice are needed.

This course is designed to help analysts understand those design principles and
learn how to approach effective data visualisation design. Learning from
academic and commercial experts in the emerging field of data visualisation, as
well as practical group work to apply skills using specific data.

This isn’t about changing analysts into artists, although principles from
aesthetics and science will be shared with delegates. Rather this course
empowers analysts with a workflow, and design principles, to select and
customise appropriate charts (or interactive data visualisations), for the
business decision needed.

The day includes plenty of interactive exercises. There is opportunity to apply
theory to real data and improving poor data visualisations. Scientific evidence,
for most effective options, is mixed with commercial experience in charts that
work.

Objectives:

 * How to produce an effective data visualisation
 * Spotting problems with ineffective charts and labelling
 * Understanding the data types that are your raw material
 * How to select an appropriate chart type to use
 * Learn data visualisation encoding
 * Use data viz design principles to critique your work in progress
 * How a consistent workflow improves your output
 * The role of editorial thinking
 * Practice designing appropriate data visualisations
 * Extra considerations when using maps
 * What to think about when using colour

Training Outcomes:

 * A template workflow to guide your design work
 * Visual Summary to help you select a chart type
 * Online tools to help your colour selections
 * A step-by-step guide to decluttering a chart
 * Over 20 chart types explained
 * Overview of data visualisation software market
 * Learn principles to refine your designs
 * How to ensure ethical representation of data
 * Recommended CPD resource for continued learning

A really excellent course, pitched at the right level for practitioners and
covering a really wide range of data visualisation choices – but beyond this, I
really welcomed being challenged to think about the data more in terms of
exactly what it is that I need my audience to understand and take away from it.
I will certainly be using several of the techniques that were spoken about. And
lastly, the trainer was great – excellent pace, excellent delivery and a great
facilitator. Highly recommend! – Durham Constabulary

This was a very useful course which highlighted the vast range of visualisation
available and how best they are used, it had interactive elements which put into
practice what we were learning and Paul was very informative and accommodating
with all questions from the participants. – HMLR

An excellent course, with a knowledgeable trainer. – Hampshire County Council

For more information or to make a booking please call 0330 0947 344



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AGENDA

 * 09.20
   
   REGISTRATION

 * 09.30
   
   WHY DATA VISUALISATION MATTERS
   
    * Data Visualisation definition
    * Using the power of the human eye
    * Interactive exercise (all together)

 * 10.00
   
   HOW DIFFERENT DATA TYPES INFLUENCE YOUR DESIGN
   
    * Understanding your Audience
    * Data characteristics and the Data Prep
    * The Graphic Continuum (digital takeaway)
    * Interactive exercise (in breakout rooms)

 * 10.30
   
   BASIC CHARTS AND HOW TO USE THEM
   
    * Using Scatter Plots
    * Using Bar Charts
    * Using Line Charts
    * Using Area Charts
    * Using Text & Heatmaps
    * #BadDataViz game (all together)
    * The Power of Small Multiples

 * 11.15
   
   COFFEE BREAK

 * 11.30
   
   VISUAL ENCODING & YOUR PROCESS
   
    * Introducing visual encoding
    * Worked examples
    * Interactive exercise (in breakout rooms)
    * A data visualisation workflow
    * Challenges to your process
    * Interactive exercise (in breakout rooms)
    * A walkthrough of improving a data visualisation

 * 12.15
   
   DATA VISUALISATION SOFTWARE OPTIONS
   
    * Worked example in Excel to show flexibility (demo)
    * Interactive exercise (in breakout rooms)
    * Review of the market, categorising your options
    * Resources to help your selection process

 * 13.00
   
   LUNCH 

 * 13.45
   
   USE OF COLOUR IN DATA VISUALISATIONS
   
    * How we see colour & challenges to consider
    * Choice of colour scales for different data (interactive)
    * Tool to help with colour palette (demo)
    * How to limit use to achieve greater focus

 * 14.15
   
   USE OF MAPS AS DATA VISUALISATIONS
   
    * When is a map appropriate?
    * Review of basic map types for different data
    * Design options & small multiples
    * Interactive exercise (in breakout rooms)

 * 14.45
   
   COFFEE BREAK

 * 15.00
   
   DESIGN PRINCIPLES TO GUIDE YOU
   
    * Gestalt design principles
    * Other design principles from research
    * Interactive exercise (in breakout rooms)

 * 15.30
   
   DATA VIZ ETHICS = AVOIDING CHARTS THAT LIE
   
    * Edward Tufte’s principles
    * Ways that charts can lie (Alberto Cairo)
    * Sharing examples (homework exercise)
    * Why is this a #BadDataViz?

 * 16.00
   
   YOUR NEXT STEPS (DATA VIZ CPD)
   
    * Recommended online tools/resources
    * Recommended blogs
    * Recommended experts on Twitter
    * Recommended books
    * Recommended podcasts
    * Test & Learn mindset
    * Interactive (personal action commitment)

 * 16.15
   
   TRAINER’S SUMMARY AND CLOSE
   
   *Programme subject to change


BOOK NOW

 * Public Sector Rate £495.00
 * Private Sector Rate £595.00
 * Voluntary Sector Rate £445.00

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Please select your preferred course date:
Mar 11 2024 Apr 4 2024 May 8 2024 Jun 12 2024 Jul 10 2024 Book Now



IN-HOUSE

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also offer bespoke packages tailored for your organisation.

--------------------------------------------------------------------------------

For more information or to discuss the available option please call 0203 926
5674 or email info@gov-pd.co.uk 




TRAINER

PAUL LAUGHLIN

Paul is an international speaker & chair, at events focused on data, analytics
and customer insight. He has been speaking professionally for over 15 years. He
is chief blogger for CustomerInsightLeader awarded ‘top 50 blogs in the world’
status (in Customer Insight category) by NG Data for two years running. Feedback
on Paul’s chairing and speaking is consistently excellent, with delegates citing
his entertaining manner and keeping the content relevant for them.

Former Head of Customer Insights for both Lloyds Banking Group Insurance and
Scottish Widows, Paul has over 15 years’ experience of creating & improving
customer insight teams, including 25 years’ experience of deriving value from
data.

Reasons to Attend our Courses

 * Learn from leading trainers in their fields
 * A selected range of best practice case studies addressing key challenges
 * Our courses have a good or excellent feedback rating of 97%
 * Gain 8 hours accredited CPD
 * Access our online training courses from anywhere worldwide

Which course is best for you?

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 * Breakout rooms provide space for group activities and shared experience
 * Both full and half day courses are available online for your convenience
 * Our courses are delivered with dedicated tech support
 * Save cost, time, and emissions by choosing to attend an online course

Training courses

 1. Face to face interaction with the trainer and delegates
 2. Network with colleagues from across the public, voluntary and education
    sectors during the breaks and lunchtime
 3. Courses delivered in London and Manchester
 4. Catering provided throughout the day

In-house Training

 1. Bespoke training designed for the needs and objectives of your team
 2. End to end management of the training programme by GovPD
 3. Consultation process to agree the content of the programme
 4. A cost-effective option for attendees of between 8 and 15 delegates
 5. Contact info@govpd.co.uk for a quote and consultation

 

 

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