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FAST-FASHION GIANT SHEIN PLANS U.S. EXPANSION AS SALES CLIMB
ONLINE RETAILER WANTS TO CUT SHIPPING TIMES FOR AMERICAN SHOPPERS
SHEIN IS KNOWN FOR LOW-PRICED, TRENDY APPAREL.
Photo: Justin Chin/Bloomberg News
By
Jing Yang
Updated Sept. 15, 2022 7:07 am ET
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Shein, the online retailer that has turbocharged the global fast-fashion
industry, is planning to deepen its foothold in the U.S. as its sales to
American shoppers continue to soar.
The company is planning to build three large distribution centers in the U.S.
that could eventually reduce shipping times for its customers by three to four
days, George Chiao, president of Shein’s U.S. operations, said in an interview.
It is also planning a hiring spree in the country over the next few years, he
said.
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